Lead Product Designer, London, UK

📍 Job Overview

Job Title: Lead Product Designer

Company: Careers at Eucalyptus

Location: London, UK

Job Type: Full-Time

Category: Product Design, Healthcare Technology Operations

Date Posted: August 20, 2026

Experience Level: 8+ Years (typically 10+ years implied)

Remote Status: Hybrid

🚀 Role Summary

• Lead end-to-end product design for a critical problem area within Eucalyptus's expanding healthcare platform, focusing on user-centered solutions.

• Drive measurable commercial outcomes, including activation, conversion through regulated intake, retention, and adherence, leveraging data and user research.

• Ensure designs build trust, maintain clinical safety, and adhere to regulatory requirements within the healthcare sector.

• Contribute to and leverage the company's Design System, promoting consistency and efficiency across connected surfaces.

• Integrate AI tools and methodologies (e.g., Claude Code, Cursor) into the design workflow to enhance prototyping and iteration speed.

📝 Enhancement Note: While the job title is "Lead Product Designer," the responsibilities and expected impact strongly align with a senior operational role focused on product strategy and execution within a regulated healthcare technology environment. The emphasis on "commercial outcomes," "clinical safety," and "regulated market" points to a need for a designer who understands the operational nuances of healthcare delivery. The mention of "systems thinking" and "AI-native interfaces" suggests a forward-thinking approach to product development.

📈 Primary Responsibilities

• Own a defined problem area across connected surfaces (e.g., web, mobile, emerging platforms) from initial concept and research through to delivery, testing, and iteration, acting autonomously without waiting for detailed specifications.

• Define and drive key commercial metrics such as patient activation, conversion rates for regulated intake processes, patient retention, and adherence to treatment plans.

• Conduct user research, usability testing, and A/B experiments to validate design decisions and measure their impact on commercial and clinical outcomes.

• Develop and maintain high standards of visual craft, including typography, spacing, color, motion, and micro-interactions, ensuring they serve strategic goals and build user trust.

• Design inclusively, ensuring accessibility standards are met and exceeded, demonstrating a deep understanding of why these standards are crucial in a healthcare context.

• Contribute to and advocate for the company's Design System, ensuring consistency, scalability, and efficiency in design solutions across the product ecosystem.

• Collaborate closely with Product, Engineering, Clinical, and other cross-functional teams to translate complex clinical and operational challenges into elegant, user-friendly design solutions.

• Perform UX writing with a focus on clarity, compliance, and user trust, particularly critical within a regulated healthcare market.

• Proactively share work and insights early and often, actively participating in design reviews to provide and receive constructive critique, thereby raising the quality bar for the entire team.

📝 Enhancement Note: The responsibilities emphasize a proactive, ownership-driven approach, typical of senior operations or product leadership roles. The focus on "moving commercial outcomes" and "clinical safety" highlights the dual operational demands of this position.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio and demonstrated experience in product design are paramount. A background in Human-Computer Interaction, Design, or a related field is often beneficial.

Experience: Typically 8 years or more in product design, with a proven track record of:

• Owning a specific product domain end-to-end.

• Building robust design systems and infrastructure that others depend on.

• Developing and mentoring other designers. Required Skills:

• Problem Definition: Ability to shape the problem space using research, data, and cross-functional input to define clear, actionable design challenges.

• Visual Craft: Exceptional command of typography, spacing, color, motion, and micro-interactions, applied with strategic intent.

• Accessibility Design: Designing inclusively and understanding the rationale behind accessibility standards to make informed design judgments.

• Systems Thinking: Designing across multiple platforms and interfaces (mobile, web, emerging technologies like AI) and contributing to scalable design systems.

• Product & Commercial Acumen: Understanding of key business metrics, commercial awareness, and the ability to link design decisions to tangible business outcomes.

• UX Writing: Proficiency in crafting clear, concise, and compliant UX copy, especially crucial in regulated environments.

• Research & Validation: Experience conducting user research, usability testing, and setting up/analyzing A/B tests to inform design decisions.

• Collaboration: Strong ability to work effectively with product managers, engineers, clinicians, and other stakeholders.

• Communication: Clear, specific, and opinionated communication style, capable of articulating design decisions and their rationale.

• AI Integration: Familiarity and practical experience with AI tools (e.g., Claude Code, Cursor) for prototyping and workflow enhancement.

Preferred Skills:

• Experience within the healthcare or regulated technology industry.

• Experience with GLP-1 medication programs or similar health management platforms.

• Familiarity with NICE guidelines or NHS digital service provision.

• Experience contributing to or leading the development of a Design System.

• Mentorship or leadership experience in guiding junior designers.

📝 Enhancement Note: The emphasis on "systems thinking," "product and commercial sense," and "AI integration" indicates a need for a designer who operates with a strategic, operations-minded perspective, not just a focus on aesthetics. The "8 years or more" with implied leadership ("developing other designers") suggests a senior individual contributor or potential lead role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Outcome-Focused Case Studies: Showcase problem-solving initiatives that demonstrably moved a commercial lever (e.g., increased conversion, retention, patient engagement).

• Evidence of Impact: Clearly present the "before and after" state, quantifying the impact of your design contributions with specific metrics.

• Craftsmanship & Finish: Demonstrate high-quality visual design, attention to detail in typography, spacing, and interaction design.

• Design System Contribution: Highlight any contributions to a Design System, illustrating how your work promoted consistency and scalability.

• AI Workflow Integration: Explain how AI tools were used to tighten build-measure-learn loops, improve efficiency, or enhance the design process.

• Concise & Clear Communication: The written narrative within the portfolio should be as strong as the visual elements, demonstrating clear articulation of decisions and rationale.

Process Documentation:

• Problem Definition & Research: Evidence of how you identified, defined, and researched complex user and business problems.

• Design & Iteration: Examples of design processes, including wireframing, prototyping, user testing, and iterative refinement.

• Metrics & Validation: Documentation of how you set up and analyzed experiments (e.g., A/B tests) to validate design hypotheses and measure success.

• Cross-Functional Collaboration: Examples of how you collaborated with engineering, product, and clinical teams throughout the design and development lifecycle.

📝 Enhancement Note: The portfolio requirements are highly specific, emphasizing demonstrable impact and process integration, particularly with AI. This aligns with operational expectations for efficiency and measurable results in product development.

💵 Compensation & Benefits

Salary Range: Based on the "Lead" title, 8+ years of experience, and the London location, a competitive salary range for a Lead Product Designer is estimated to be between £75,000 - £100,000 per annum. This range accounts for the seniority of the role, the specialized industry (healthcare tech), and the cost of living in London.

Benefits:

• Ownership & Financial Upside: Employee options program, offering a stake in the company's growth.

• Professional Development: Annual development budget and 3 days of dedicated professional development leave to foster skill enhancement.

• Health & Well-being: Private health insurance through Vitality or a monthly wellness allowance for personalized well-being support.

• Work-Life Balance: 25 days of holiday, enhanced parental leave, and the flexibility to work from anywhere for 3 weeks per year.

• Flexible Work: Hybrid setup with 3 days per week in the Old Street office, balancing focused work and collaboration.

• Team Engagement: Regular social events, clubs, sports, and seasonal activities fostering a connected team environment.

Working Hours: Standard full-time working hours are assumed (approximately 40 hours per week), with flexibility offered through the hybrid model and work-from-anywhere policy.

📝 Enhancement Note: The salary estimate is based on industry benchmarks for senior product design roles in London, considering the company's growth stage and acquisition by Hims & Hers. The benefits package is detailed and attractive, reflecting a commitment to employee well-being and professional growth, which are key operational considerations for talent retention.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Healthcare Technology, focusing on chronic condition management (specifically obesity) and expanding into a broader preventive healthcare ecosystem. Eucalyptus is now part of Hims & Hers, a global leader in personalized health and wellness.

Company Size: Part of Hims & Hers, indicating significant scale and resources. Eucalyptus itself has supported hundreds of thousands of patients and operates in multiple international markets. This implies a dynamic, fast-paced environment with opportunities for high impact.

Founded: Eucalyptus operates with a clear growth story, culminating in a $1.15bn acquisition by Hims & Hers in 2026. This suggests a company that has successfully scaled and is poised for further global expansion.

Team Structure:

• Cross-Functional: The design role emphasizes working closely with Product, Engineering, and Clinical teams, indicating a highly collaborative and integrated structure.

• Specialization: While this role owns a problem area, it likely sits within a broader Product Design team, potentially with specialists in UX writing, research, or design systems.

• Reporting: The role mentions "developing other designers," suggesting potential for mentorship or informal leadership within the design function, possibly reporting to a Head of Product Design or similar senior role.

Methodology:

• Data-Driven Design: Emphasis on using research, data, and A/B testing to inform and validate design decisions.

• User-Centricity: A strong focus on patient outcomes and user experience as the primary drivers.

• Agile & Iterative: The "design it, test it, measure it, iterate" approach points to agile development practices with rapid feedback loops.

• AI Integration: Active incorporation of AI tools for efficiency and faster iteration cycles.

Company Website: eucalyptus.health

📝 Enhancement Note: The company context highlights a mission-driven organization with a strong emphasis on measurable outcomes and innovation. The acquisition by Hims & Hers signifies a stable, well-funded entity with ambitious global growth plans, offering a compelling operational environment for ambitious professionals.

📈 Career & Growth Analysis

Operations Career Level: This is a "Lead" Product Designer role, indicating a senior individual contributor or a potential team lead position. It requires not only strong individual design skills but also the ability to influence product strategy, mentor junior designers, and drive significant commercial impact. The expectation is for someone who can "own a problem area end to end" and "raise the bar around" their colleagues.

Reporting Structure: While not explicitly stated, a Lead Product Designer typically reports to a Head of Product, Director of Product Design, or a similar senior leadership role. They would likely be part of a larger Product or Design organization, collaborating closely with Product Managers and Engineering Leads.

Operations Impact: The role has a direct and significant impact on key operational metrics:

• Revenue Growth: By improving patient activation, conversion, and retention.

• Clinical Efficacy: By ensuring designs support patient adherence and positive health outcomes in a regulated environment.

• Scalability: By contributing to a robust Design System and designing for emerging platforms, enabling efficient expansion.

• Efficiency: By leveraging AI and agile methodologies to accelerate the product development lifecycle.

Growth Opportunities:

• Leadership Development: Opportunities to formally or informally lead design initiatives, mentor junior designers, and influence product direction.

• Domain Expertise: Deepen expertise in healthcare technology, chronic condition management, and regulated product design.

• Strategic Influence: Contribute to the strategic roadmap of Eucalyptus and Hims & Hers, shaping future product offerings and market expansion.

• Skill Expansion: Develop advanced skills in AI-assisted design, complex systems thinking, and working within highly regulated markets.

• Global Exposure: Contribute to products used by millions of patients worldwide, with opportunities to engage with diverse markets.

📝 Enhancement Note: The "Lead" designation, combined with responsibilities like "developing other designers" and "moving commercial outcomes," clearly positions this as a role with significant growth potential beyond individual contribution, touching on operational leadership within the product function.

🌐 Work Environment

Office Type: Hybrid setup with a focus on collaboration and focused work. The office is described as "designed for focus and collaboration."

Office Location(s): Old Street, London, UK. This is a well-established tech hub in London, offering good connectivity and access to a vibrant professional community.

Workspace Context:

• Collaborative Hub: The office environment is intended to foster teamwork and idea exchange, with specific days dedicated to in-person interaction.

• Technology Enabled: Implicitly, the workspace will be equipped with the necessary tools and technology to support design work, including access to relevant software and potentially AI-powered workstations.

• Cross-Functional Interaction: The hybrid model allows for structured interaction with colleagues across Product, Engineering, and Clinical teams, facilitating seamless workflow and communication.

Work Schedule: A standard full-time schedule is implied, with the hybrid model offering flexibility. The "work from anywhere 3 weeks out of the year" policy further enhances flexibility for operations professionals who may need to manage personal commitments or seek different working environments.

📝 Enhancement Note: The hybrid model and dedicated office days suggest a structured approach to balancing remote flexibility with the operational need for in-person collaboration, crucial for complex design and product development processes.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of your application, resume, and importantly, your portfolio.

• Portfolio Presentation & Discussion: Expect to present 1-2 key case studies from your portfolio, focusing on problem definition, your design process, the impact achieved, and your role. Be prepared for in-depth questions on your rationale and decision-making.

• Skills-Based Interviews: Sessions focused on assessing specific skills like systems thinking, visual craft, accessibility, and UX writing. This may involve whiteboarding exercises or technical assessments.

• Cross-Functional Interviews: Conversations with Product Managers, Engineering Leads, and potentially Clinical stakeholders to assess collaboration style, communication, and understanding of the healthcare domain.

• Leadership & Mentorship Discussion: Questions to gauge your experience in influencing others, raising the design bar, and developing junior talent.

• Final Round: Likely with senior leadership to assess overall fit, strategic thinking, and alignment with company values.

Portfolio Review Tips:

• Focus on Impact: Prioritize case studies that clearly demonstrate how your design work moved a commercial or clinical lever. Quantify results whenever possible.

• Tell a Story: Structure your case studies as narratives, clearly outlining the problem, your approach, the challenges faced, the solutions implemented, and the outcomes.

• Show Your Process: Detail your research, ideation, prototyping, testing, and iteration phases. Explain why you made certain choices.

• Highlight AI Integration: Specifically call out how AI tools enhanced your workflow, sped up processes, or enabled new solutions.

• Demonstrate Craft: Ensure your visual presentation is impeccable, showcasing your mastery of typography, layout, and interaction design.

• Be Concise: Practice presenting your portfolio concisely and clearly, respecting the interviewer's time.

Challenge Preparation:

• Problem-Solving Scenarios: Be ready for hypothetical design challenges related to healthcare, patient engagement, or regulated product features.

• System Design Exercises: Prepare to discuss how you would approach designing for multiple surfaces or contributing to a design system.

• Whiteboarding: Practice articulating your thought process visually on a whiteboard, explaining your approach to defining problems and sketching solutions.

• Critique Practice: Be ready to give and receive constructive critique on design work, demonstrating your ability to engage thoughtfully.

📝 Enhancement Note: The emphasis on portfolio review, AI integration, and demonstrating commercial/clinical impact suggests a rigorous process designed to identify designers with a strong operational mindset and proven ability to deliver results in a complex industry.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly probable, industry standard), Sketch, Adobe Creative Suite.

• AI-Assisted Design Tools: Claude Code, Cursor (explicitly mentioned), and other LLM-based coding/prototyping assistants.

• User Research & Testing: Tools for conducting interviews, usability tests, and surveys (e.g., UserTesting.com, Maze, Lookback).

• Collaboration & Project Management: Jira, Confluence, Asana, Trello (for workflow tracking and documentation).

Analytics & Reporting:

• Web/App Analytics: Google Analytics, Amplitude, Mixpanel (to track user behavior and measure the impact of designs).

• A/B Testing Platforms: Optimizely, VWO, or in-house A/B testing frameworks.

• Data Visualization: Tableau, Power BI, or similar tools for presenting data insights.

CRM & Automation:

• CRM: Salesforce, HubSpot (likely used by commercial teams, so understanding data flow is beneficial).

• Design System Management: Tools for managing design tokens, components, and documentation.

📝 Enhancement Note: The explicit mention of AI tools like Claude Code and Cursor is a key differentiator, signaling a requirement for designers who are forward-thinking and adept at integrating emerging technologies into their operational workflow for faster iteration and development.

👥 Team Culture & Values

Operations Values:

• Patient-First Mindset: All decisions must prioritize patient outcomes, balancing commercial growth with clinical safety and care. This is a core operational principle in healthcare.

• Collaborative Creation: A strong emphasis on teamwork across disciplines (Product, Engineering, Clinical), valuing input from all team members and fostering a feedback-rich environment.

• Curiosity & Continuous Learning: Encouraging a "why before how" approach, staying inquisitive about users, problems, and tools, and embracing opportunities to learn new skills.

• Ownership & Accountability: Taking responsibility for a problem area end-to-end, driving initiatives, and being accountable for their outcomes.

• Data-Driven Decision Making: Leveraging data, research, and experimentation to inform design choices and measure impact.

• Efficiency & Speed: A culture that values rapid iteration, leveraging AI, and moving commercial outcomes effectively within a dynamic environment.

Collaboration Style:

• Cross-Functional Integration: Seamless collaboration between design, product, engineering, and clinical teams is essential for success in this regulated healthcare space.

• Open Critique Culture: Encouraging sharing work early and often, providing and receiving sharp, constructive critique to elevate the quality of all designs.

• Pragmatic Idealism: Balancing ambitious goals for patient impact and business growth with the practical constraints and requirements of a regulated market.

• Evidence-Based Approach: Decisions are grounded in research, data, and clinical insights, rather than solely on intuition.

📝 Enhancement Note: The values reflect a mature, operations-focused culture that balances innovation with responsibility, essential for a company operating in the sensitive and regulated healthcare sector.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Regulatory Complexity: Designing within a regulated market (e.g., NHS, NICE) requires a deep understanding of compliance, clinical safety, and UX writing that balances user experience with legal requirements.

• Balancing Commercial Goals with Patient Well-being: The core challenge is to drive business growth (activation, conversion, retention) without compromising patient health outcomes or trust.

• Integrating AI Seamlessly: Effectively integrating emerging AI tools into existing design workflows and demonstrating their tangible impact without simply being a "tool count" metric.

• Designing for Complex Health Journeys: Creating intuitive and accessible experiences for patients dealing with chronic conditions like obesity, which involve significant behavioral change and long-term engagement.

• Scaling Design Systems: Ensuring the design system can support rapid expansion into new markets and conditions while maintaining consistency and quality.

Learning & Development Opportunities:

• Healthcare Technology Expertise: Deepen knowledge of digital health solutions, clinical pathways, and regulatory frameworks.

• AI-Powered Design: Become a leader in utilizing AI tools for rapid prototyping, user research analysis, and workflow optimization.

• Strategic Product Leadership: Develop skills in influencing product strategy, defining roadmaps, and driving business outcomes through design.

• Mentorship & Team Development: Gain experience in guiding and developing junior designers, contributing to the growth of the design function.

• Global Market Expansion: Contribute to products designed for diverse international patient populations and healthcare systems.

📝 Enhancement Note: The challenges are inherent to operating in regulated healthcare tech, requiring a sophisticated approach to problem-solving and a continuous learning mindset, which are key for operational excellence in this field.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you owned a problem area end-to-end. What was the problem, how did you define it, what was your solution, and what was the outcome?" (Focus on scope, problem definition, and impact)

• "How do you balance driving commercial outcomes with ensuring clinical safety and patient trust in a regulated market?" (Assess understanding of dual operational demands)

• "Walk me through a case study where you used AI tools to significantly improve your design process or outcome. What was the workflow, and what was the measurable benefit?" (Evaluate AI integration and workflow efficiency)

• "How do you approach designing for accessibility and inclusivity without being explicitly asked?" (Gauge proactive design thinking and understanding of standards)

• "Describe your experience building or contributing to a design system. What are the key principles, and how do you ensure adoption?" (Assess systems thinking and scalability) Company & Culture Questions:

• "Why are you interested in Eucalyptus and our mission to improve long-term health?" (Assess alignment with company mission)

• "How do you handle constructive criticism on your designs, especially from non-designers like engineers or clinicians?" (Evaluate collaboration and feedback reception)

• "What does a 'patient-first mindset' mean to you in the context of product design?" (Assess understanding of core values and operational priorities)

• "How do you stay curious and learn new tools or methodologies, especially in a rapidly evolving field like AI-assisted design?" (Gauge learning agility and proactive development) Portfolio Presentation Strategy:

• Select Impactful Case Studies: Choose 2-3 projects that best showcase your ability to solve complex problems, drive outcomes, and demonstrate strong craft.

• Quantify Everything Possible: Use metrics to demonstrate the "before and after" impact of your design interventions.

• Explain Your "Why": Clearly articulate the rationale behind your design decisions, linking them to user needs, business goals, and technical constraints.

• Showcase Your Process: Detail your research, ideation, prototyping, testing, and iteration steps.

• Highlight AI's Role: Explicitly mention how AI tools were integrated into your workflow and the benefits derived.

• Practice Your Narrative: Ensure you can present your work clearly, concisely, and engagingly within the allotted time.

📝 Enhancement Note: The interview preparation focuses on assessing strategic thinking, operational execution, and the ability to integrate advanced tools like AI, all critical for a senior role in a regulated, growth-oriented tech company.

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📌 Application Steps

To apply for this Lead Product Designer position:

• Submit your application through the provided link on Greenhouse.

• Portfolio Customization: Tailor your portfolio to highlight case studies demonstrating end-to-end ownership, measurable commercial/clinical impact, and your experience with AI tools. Ensure it clearly communicates your problem-solving process and the outcomes achieved.

• Resume Optimization: Update your resume to emphasize your 8+ years of experience, specific achievements in product design, systems thinking, and any experience in regulated industries or with AI integration. Use keywords from the job description.

• Prepare Your Narrative: Practice presenting your key portfolio case studies, focusing on your role, the problem, your solution, the impact (with metrics), and your learning. Be ready to articulate your "why" for design decisions.

• Company Research: Familiarize yourself with Eucalyptus, its mission, its products (Juniper, Pilot, Kin, Skin), its acquisition by Hims & Hers, and its position in the digital health market. Understand the operational context of working in a regulated healthcare environment.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.