Graphic Designer (Remote)

📍 Job Overview

Job Title: Graphic Designer (Remote)

Company: Novelship

Location: Bandung, Indonesia

Job Type: Full-Time

Category: Creative & Media / Marketing Operations

Date Posted: 2026-06-24

Experience Level: 2-5 Years

Remote Status: Fully Remote

🚀 Role Summary

• Design visually compelling content for diverse platforms, ensuring strict adherence to Novelship's brand guidelines and industry best practices.

• Collaborate closely with cross-functional teams, including marketing and product, to translate project requirements into impactful visual solutions.

• Drive innovation by staying abreast of emerging design trends, AI integration in creative workflows, and evolving industry standards within the e-commerce and fashion space.

• Contribute actively to brainstorming sessions, offering fresh perspectives and creative concepts to elevate marketing campaigns and brand assets.

• Effectively communicate design rationale and concepts to stakeholders, fostering a shared understanding and alignment on visual strategy.

📝 Enhancement Note: While the role is listed as Graphic Designer, the emphasis on cross-functional collaboration, brand guidelines, and supporting marketing efforts positions this as a role with strong ties to Marketing Operations, requiring an understanding of how design impacts broader GTM strategies. The mention of AI tools also suggests a forward-thinking approach to creative production.

📈 Primary Responsibilities

• Develop original and engaging visual assets for various marketing channels, including social media, email campaigns, website banners, and digital advertisements, all while maintaining brand consistency and aesthetic integrity.

• Translate marketing briefs and campaign objectives into creative design concepts that resonate with Novelship's target audience of sneaker, apparel, and collectibles enthusiasts.

• Integrate cutting-edge AI design tools and techniques to enhance efficiency, explore novel creative avenues, and optimize the production workflow for digital assets.

• Work in tandem with marketing specialists to conceptualize and execute visual narratives that support product launches, promotional events, and brand storytelling initiatives.

• Participate in iterative design processes, incorporating feedback from team members and stakeholders to refine visual solutions and ensure optimal impact.

• Manage multiple design projects simultaneously, prioritizing tasks to meet deadlines without compromising the quality of creative output.

📝 Enhancement Note: The responsibilities highlight a need for designers who can not only create aesthetically pleasing work but also understand its strategic purpose within a marketing context. The emphasis on "visually appealing content across multiple platforms" and "alignment with industry standards, brand guidelines, and project-specific requirements" suggests a need for a designer who thinks about the application and effectiveness of their work, not just its creation.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Arts, Communications, or a related creative field is preferred, though equivalent practical experience will be strongly considered.

Experience: A minimum of 2 years of professional experience in graphic design, with a proven track record in creating compelling visual content for digital platforms.

Required Skills:

• Proven mastery of core design principles, including layout, typography, color theory, branding, and visual hierarchy.

• Strong portfolio showcasing creative excellence and versatility across multiple design projects and platforms (e.g., digital ads, social media graphics, web assets).

• Advanced proficiency in Adobe Creative Suite, with a particular emphasis on Illustrator, Photoshop, Premiere Pro, and After Effects.

• Demonstrated ability to integrate AI-powered design tools into creative workflows to enhance efficiency and output.

• Solid understanding of visual communication principles and the ability to translate abstract concepts into tangible visual designs.

• Excellent English communication and writing skills, enabling clear articulation of design ideas and feedback. Preferred Skills:

• Experience in the e-commerce, fashion, or collectibles industry.

• Familiarity with motion graphics and video editing for digital content.

• Basic understanding of UX/UI principles as they apply to web and app interfaces.

• Experience with project management tools and collaborative design platforms.

• An entrepreneurial mindset, with a proactive approach to problem-solving and process improvement.

📝 Enhancement Note: The explicit mention of "AI tools" in design workflows is a significant differentiator for this role, suggesting the company is looking for candidates who are not only skilled in traditional design software but also adaptable and forward-thinking in their approach to creative technology. The experience level of "2-5 years" indicates a need for someone who can work independently but is still developing their career.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated digital portfolio that prominently features at least 2-3 case studies demonstrating successful visual content creation and campaign execution.

• Each case study should highlight the design challenge, the creative process, the tools and techniques employed (including AI tools if applicable), and quantifiable results or impact achieved.

• Showcase a range of design applications, including digital marketing assets, social media graphics, and potentially branding elements, reflecting the breadth of responsibilities.

• Ensure the portfolio clearly exhibits mastery of core design principles (layout, typography, visual hierarchy, branding) and proficiency in required software like Adobe Creative Suite.

• Include examples that demonstrate an understanding of brand guidelines and how to apply them consistently across different platforms. Process Documentation:

• Candidates may be asked to discuss their personal design process, from initial brief interpretation to final asset delivery, emphasizing efficiency and iterative refinement.

• Be prepared to articulate how you manage feedback, incorporate revisions, and ensure quality control throughout the design lifecycle.

• If asked, provide examples of how you've leveraged design tools or methodologies to streamline workflows or improve project outcomes.

📝 Enhancement Note: For a graphic design role, the portfolio is paramount. The emphasis on "project-specific requirements" and "compelling visual solutions" implies that the portfolio should not just showcase aesthetics but also the ability to solve problems and meet specific objectives. Highlighting AI tool integration in the portfolio will be a significant advantage.

💵 Compensation & Benefits

Salary Range: For a Graphic Designer with 2-5 years of experience in Bandung, Indonesia, a competitive salary range would typically fall between IDR 7,000,000 to IDR 12,000,000 per month, depending on the candidate's specific skills, portfolio strength, and the precise scope of responsibilities.

Benefits:

• Fully Remote Work Arrangement: Enjoy the flexibility and work-life balance of a remote position, with the ability to work from your preferred location in Indonesia.

• Opportunities for Professional Development: Access to learning resources, potential for training in new design technologies (including advanced AI tools), and opportunities to expand your skill set.

• Collaborative Team Environment: Be part of a dynamic and supportive marketing team that values creativity, innovation, and cross-functional collaboration.

• Exposure to a Growing E-commerce Brand: Gain valuable experience working with Novelship, a leading online marketplace in the fashion and collectibles space, with a global user base.

• Contribution to Brand Storytelling: Play a key role in shaping the visual identity and brand narrative of Novelship across various digital touchpoints.

Working Hours: Standard full-time working hours, approximately 40 hours per week, with flexibility for remote work. Some overlap with core team hours may be required for effective collaboration.

📝 Enhancement Note: Salary ranges for creative roles in Indonesia can vary significantly based on location within Indonesia and the specific company's compensation strategy. The provided range is an estimate for a mid-level designer in a major city like Bandung, assuming a local employment contract. International remote roles might offer different compensation structures.

🎯 Team & Company Context

🏢 Company Culture

Industry: Novelship operates within the rapidly growing e-commerce sector, specifically focusing on the resale market for sneakers, apparel, and collectibles. This industry is characterized by fast-paced trends, a strong community focus, and an emphasis on authenticity and customer experience. As a "fashion hub," Novelship aims to be more than just a marketplace, fostering a community around unique style and trends.

Company Size: Novelship is a growing company with a significant user base (over 1.5 million users in 13 countries), indicating a mid-to-large sized organization with established operations but likely retaining some aspects of a dynamic startup culture. This size suggests opportunities for impact and visibility.

Founded: Founded in Singapore, Novelship has expanded its reach globally, demonstrating a strong growth trajectory and an international mindset. This origin implies a potential blend of Asian business practices with global e-commerce standards.

Team Structure:

• The Graphic Designer will be part of the Integrated Novelship Marketing Team, suggesting a centralized marketing function.

• This team likely comprises various marketing specialists (e.g., social media, content, digital advertising) who will collaborate with the designer.

• The designer will report to a Marketing Manager or Creative Lead, contributing to overall marketing campaign execution.

• Cross-functional collaboration is expected with teams outside of marketing, potentially including product, merchandising, or operations, to ensure visual assets align with broader business objectives. Methodology:

• Data-driven decision-making is a key aspect, as mentioned in the job description ("thrive in a data-driven, results-oriented environment"). This means design effectiveness will likely be measured by key performance indicators (KPIs).

• Workflow optimization is implied through the mention of AI tools and the need for efficiency, suggesting an agile and iterative approach to creative production.

• Brand consistency and adherence to guidelines are paramount, indicating a structured approach to visual asset management.

Company Website: https://novelship.com/

📝 Enhancement Note: Understanding Novelship's position as a marketplace for authenticated sneakers and collectibles is crucial. The company's mission to "empower a diverse community to champion their unique style" suggests a brand that values individuality and trendsetting, which the graphic designer's work should reflect.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an entry to mid-level Graphic Designer, suitable for individuals with 2-5 years of experience. It offers a solid foundation for a career in creative fields, particularly within the e-commerce and fashion tech industries. The emphasis on supporting marketing campaigns and collaborating with cross-functional teams provides exposure to broader business functions.

Reporting Structure: The Graphic Designer will report to a lead within the Integrated Novelship Marketing Team. This structure allows for direct mentorship and guidance while also offering opportunities to influence marketing initiatives.

Operations Impact: The Graphic Designer's work will directly impact Novelship's brand perception, customer engagement, and conversion rates across all digital touchpoints. High-quality, on-brand visuals are critical for driving traffic, building trust, and ultimately, increasing sales on the platform. The role contributes to the overall GTM strategy by making marketing efforts more visually compelling and effective.

Growth Opportunities:

• Skill Specialization: Develop expertise in specific design areas such as motion graphics, UI/UX design for e-commerce, or advanced AI-assisted design techniques.

• Creative Leadership: Progress into a Senior Graphic Designer or Art Director role, leading creative projects and mentoring junior designers within the marketing team.

• Marketing Strategy Involvement: Gain deeper insights into marketing strategy, campaign planning, and data analysis, potentially transitioning into a broader marketing role or a specialized role like Brand Designer.

• Industry Exposure: Build a strong portfolio and network within the thriving e-commerce and fashion resale market, opening doors to future opportunities with leading brands.

📝 Enhancement Note: The mention of this role being "perfect for someone who is eager to start a career in the creative industry" suggests that while 2 years of experience is a minimum, the company is open to strong candidates with potential and a drive to learn and grow within their specific domain.

🌐 Work Environment

Office Type: This is a fully remote position, offering the significant advantage of working from home or any preferred remote location within Indonesia. This arrangement eliminates the need for daily commuting and provides flexibility in structuring the workday.

Office Location(s): While the company is headquartered in Singapore and has facilities for product authentication, this specific role is based remotely, with a mentioned location preference or operational base in Bandung, Indonesia. This suggests that while the company is global, there might be a regional hub or team concentration in this area.

Workspace Context:

• Remote Collaboration: The work environment will be heavily reliant on digital collaboration tools for communication, file sharing, and project management. Effective remote communication is key.

• Technology Focus: Access to and proficiency with a suite of digital design tools, including Adobe Creative Suite and AI design assistants, will be central to the daily workflow.

• Cross-Functional Interaction: While remote, the designer will engage with various team members across different departments, requiring strong virtual interpersonal skills and the ability to build rapport remotely.

Work Schedule: The role is full-time, with approximately 40 hours per week. While remote, it's common for remote positions to require some overlap with core business hours to facilitate real-time communication and collaboration with teams in different time zones or locations. Flexibility is provided, but consistent availability during key collaboration periods will be expected.

📝 Enhancement Note: The remote nature of the job means that the candidate must be self-motivated, disciplined, and possess excellent time management skills. The ability to create a productive home office setup and maintain effective communication channels is crucial.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess your qualifications and design aesthetic against Novelship's brand and requirements.

• Creative Assessment/Challenge: You may be asked to complete a design task or take-home challenge that simulates real-world projects, testing your skills in areas like campaign asset creation or brand adaptation.

• Interview with Hiring Manager/Team: A discussion about your experience, portfolio, design process, and how you approach creative problem-solving and collaboration. This will also assess cultural fit.

• Final Interview (Potentially): A final conversation with a senior leader or key stakeholder to discuss your fit within the broader marketing strategy and company vision.

Portfolio Review Tips:

• Curate Wisely: Select your strongest, most relevant work. For this role, prioritize digital marketing assets, social media graphics, and examples that show versatility and adherence to brand guidelines.

• Tell a Story: For each project, briefly explain the objective, your creative process, the tools used (especially AI if applicable), and the outcome or impact. Quantify results whenever possible.

• Showcase Brand Sensibility: Include examples that demonstrate your ability to understand and apply brand identity consistently across different platforms.

• Highlight AI Integration: If you have examples of using AI tools to enhance your workflow or creative output, make sure these are clearly presented and explained.

• Professional Presentation: Ensure your portfolio is well-organized, easy to navigate, and visually appealing. A dedicated website or a well-structured PDF is recommended.

Challenge Preparation:

• Understand the Brand: Thoroughly research Novelship, its target audience, competitors, and current marketing campaigns.

• Focus on Objectives: When approaching any design challenge, first identify the core objective and target audience.

• Demonstrate Process: Be ready to explain your thought process, from initial concept to final execution, highlighting how you would ensure brand consistency and effectiveness.

• Consider AI: Think about how AI tools could be incorporated to streamline the process or enhance the outcome of the challenge.

📝 Enhancement Note: Given the emphasis on "data-driven" and "results-oriented," candidates should be prepared to discuss how they measure the success of their designs and how they use data or feedback to iterate and improve their work. This goes beyond just creating pretty pictures.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency in Illustrator (vector graphics, logos), Photoshop (image editing, digital assets), Premiere Pro (video editing), and After Effects (motion graphics, animation).

• AI Design Tools: Familiarity and ability to integrate AI-powered design platforms and plugins (e.g., Adobe Firefly, Midjourney, Dall-E integrations) to enhance workflow efficiency and creative exploration.

• Other Design Software: Experience with other relevant design tools for prototyping, wireframing, or illustration may be beneficial.

Analytics & Reporting:

• While not a primary responsibility, understanding how design impacts key metrics is crucial. Familiarity with analytics platforms (e.g., Google Analytics, social media analytics) is a plus for understanding design performance. CRM & Automation:

• No direct CRM or automation tool requirements are specified for this role, but an understanding of how design assets are used within marketing automation platforms or CRM campaigns could be advantageous.

📝 Enhancement Note: The explicit mention of "AI tools" is a key differentiator. Candidates should be prepared to discuss their experience, or at least their understanding and willingness to learn, how these tools can be effectively integrated into a graphic design workflow for an e-commerce brand.

👥 Team Culture & Values

Operations Values:

• Innovation & Creativity: A drive to push creative boundaries and explore new design techniques, including leveraging AI for novel solutions.

• Data-Driven Approach: Understanding that design efforts should be measured and optimized based on performance data and campaign objectives.

• Collaboration & Teamwork: A willingness to work closely with cross-functional teams, share ideas, and provide constructive feedback.

• Customer-Centricity: Designing with the end-user and the Novelship community in mind, ensuring visuals are appealing and relevant to their interests.

• Efficiency & Agility: A focus on optimizing workflows and delivering high-quality work efficiently, especially in a fast-paced e-commerce environment.

Collaboration Style:

• Remote & Asynchronous Communication: The team likely relies heavily on digital communication tools (e.g., Slack, email, project management software) for collaboration, requiring clear and concise written communication.

• Cross-Functional Integration: The designer will work closely with marketing specialists, potentially product managers, and other stakeholders, requiring active listening and the ability to translate diverse needs into visual outputs.

• Feedback-Oriented: A culture that encourages constructive feedback to refine designs and improve outcomes, with an openness to iterative development.

📝 Enhancement Note: Novelship's mission to "empower a diverse community to champion their unique style" suggests a company culture that values individuality and self-expression. The design work should reflect this by being inclusive, trend-aware, and catering to diverse tastes within the collectibles and fashion space.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Brand Constraints: Effectively translating Novelship's brand identity and marketing objectives into visually compelling designs that meet specific platform requirements and industry standards.

• Adapting to Rapidly Evolving Trends: Staying ahead of design trends, especially within the fast-paced fashion and e-commerce sectors, while also integrating new AI technologies into the workflow.

• Remote Collaboration & Communication: Maintaining strong collaborative relationships and ensuring clear communication across a distributed team, overcoming potential challenges of distance.

• Measuring Design Impact: Quantifying the effectiveness of design work and demonstrating its contribution to marketing KPIs in a data-driven environment.

Learning & Development Opportunities:

• AI Design Tool Mastery: Opportunity to become proficient in cutting-edge AI design tools, enhancing your creative toolkit and marketability.

• E-commerce & Fashion Industry Expertise: Gain deep insights into the unique design needs and consumer behaviors within the online fashion and collectibles market.

• Cross-Functional Skill Development: Exposure to marketing strategy, campaign planning, and data analysis, broadening your understanding of business operations.

• Portfolio Enhancement: Building a robust portfolio with diverse projects that showcase your ability to create impactful visuals for a global e-commerce brand.

📝 Enhancement Note: The challenge of integrating AI tools effectively, not just as a novelty but as a genuine workflow enhancement, will be a key area for growth and development in this role.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating social media graphics for a new product launch, from brief to final asset. How would you ensure it aligns with Novelship's brand and appeals to our target audience?" (Tests process, brand understanding, audience awareness)

• "How do you stay updated on design trends and incorporate new technologies like AI into your workflow? Can you provide an example?" (Tests proactivity, tech adoption, innovation)

• "Imagine we're launching a new collection of limited-edition sneakers. What kind of visual campaign ideas would you propose, and how would you differentiate it from competitors?" (Tests creative ideation, strategic thinking, market awareness) Company & Culture Questions:

• "What excites you about Novelship's mission and the streetwear/collectibles market?" (Tests interest, cultural fit)

• "How do you approach receiving and giving constructive feedback on design work, especially in a remote team setting?" (Tests collaboration, communication, adaptability)

• "How do you measure the success of your design work, and what metrics do you find most important for digital marketing assets?" (Tests results-orientation, data-awareness) Portfolio Presentation Strategy:

• Highlight AI Integration: For any relevant projects, clearly articulate how AI tools were used to streamline your process, explore concepts, or enhance the final output.

• Quantify Impact: Wherever possible, use data (e.g., engagement rates, click-through rates, conversion improvements) to demonstrate the effectiveness of your designs.

• Showcase Brand Versatility: Present examples that show your ability to adapt your style to different campaigns and platforms while maintaining a cohesive brand identity.

• Explain Your 'Why': Be ready to articulate the rationale behind your design choices, demonstrating strategic thinking beyond pure aesthetics.

📝 Enhancement Note: Candidates should be prepared to discuss their experience with "data-driven" approaches to design and how they use metrics to inform their creative decisions, even if they haven't directly managed analytics.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Novelship's FreshTeam portal.

• Portfolio Customization: Tailor your portfolio to highlight projects demonstrating proficiency in digital marketing assets, social media graphics, and brand guideline adherence. If applicable, showcase your experience integrating AI design tools.

• Resume Optimization: Ensure your resume clearly outlines your 2+ years of experience, proficiency in Adobe Creative Suite, and any relevant experience in e-commerce, fashion, or collectibles. Use keywords from the job description.

• Prepare for a Design Challenge: Be ready to undertake a design task that may assess your ability to create engaging content for the Novelship brand. Practice articulating your design process and rationale.

• Research Novelship: Thoroughly understand Novelship's brand, target audience, mission, and current marketing activities. Prepare to discuss how your design style and approach align with their identity and goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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