Graphic Designer (m/w/d) E-Commerce

📍 Job Overview

Job Title: Graphic Designer (m/w/d) E-Commerce

Company: ANGEHEUERT GmbH

Location: Innsbruck, Tyrol, Austria

Job Type: Full-time

Category: E-Commerce Design / Digital Marketing Operations

Date Posted: 2026-06-19

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid (up to 50% home office)

🚀 Role Summary

• Design and develop high-impact digital assets for e-commerce platforms, driving conversion and enhancing brand experience.

• Leverage AI tools for creative content generation, automation, and scaling of design output.

• Collaborate closely with E-Commerce and Performance Marketing teams to optimize digital campaigns and user journeys.

• Maintain and evolve a consistent, sales-driven brand identity across all digital touchpoints.

• Utilize data analytics and A/B testing insights to inform design decisions and improve performance KPIs.

📝 Enhancement Note: This role sits at the intersection of creative design and performance marketing operations within an e-commerce context. The emphasis on AI tools and data-driven optimization suggests a need for a candidate who can blend artistic skill with analytical rigor, directly contributing to revenue growth through optimized digital assets. The hybrid work model and 4-day week highlight a focus on employee well-being and work-life balance, which is increasingly important in attracting top talent in the creative and operations fields.

📈 Primary Responsibilities

• Design and continuously develop visually compelling assets for the webshop, landing pages, product showcases, and digital campaigns.

• Create engaging creatives for social media channels, email newsletters, CRM communications, and paid performance marketing initiatives.

• Conceptualize and execute digital campaigns with a clear focus on e-commerce growth objectives and measurable performance KPIs.

• Ensure a cohesive and persuasive brand presentation across all digital platforms, reinforcing brand equity and driving customer engagement.

• Optimize design elements based on rigorous analysis of key metrics such as Click-Through Rate (CTR), Conversion Rate, and A/B test results.

• Proactively employ AI tools to enhance content creation, automate repetitive design tasks, and creatively scale design production.

• Develop modern, user experience (UX)-centric design solutions tailored to optimize digital user journeys and improve customer satisfaction.

• Contribute to the ongoing development and refinement of design systems, reusable templates, and efficient digital workflows.

📝 Enhancement Note: The responsibilities clearly indicate a need for a designer who understands the full e-commerce funnel. Beyond aesthetics, the role demands a strategic approach to design that directly impacts sales performance and user engagement. The mention of "AI Tools" and "modern UX-oriented design solutions" points towards a forward-thinking approach to design operations, requiring adaptability and a willingness to explore new technologies.

🎓 Skills & Qualifications

Education:

• Completed vocational training or a university degree in Graphic Design, Communication Design, or a related field.

• Preference for candidates with a background that includes professional certifications or a Bachelor's degree in relevant design disciplines. Experience:

• Several years of proven experience in digital design, with a strong preference for candidates with prior work in E-Commerce or Performance Marketing environments.

• Demonstrated experience in leveraging design principles to drive conversion and enhance user experience. Required Skills:

• Exceptional proficiency in Adobe Creative Suite (e.g., Photoshop, Illustrator, InDesign).

• Strong command of Figma for collaborative design and prototyping.

• Deep understanding of digital brand management principles and their application in an e-commerce context.

• Proven ability to create conversion-oriented designs that align with UX best practices.

• High affinity for and practical experience with AI tools in the creative design process.

• Familiarity with data-driven design optimization, including an understanding of performance metrics like CTR and conversion rates.

• Fluent written and spoken German language skills are essential. Preferred Skills:

• Experience with Motion Design and/or Video Editing software.

• Basic knowledge of HTML and CSS for web design implementation.

• Experience with e-commerce platforms such as Shopify.

• Familiarity with marketing automation and CRM tools like Klaviyo.

• Understanding of performance marketing strategies, analytics, and tracking mechanisms.

📝 Enhancement Note: The requirements highlight a blend of technical design skills and a strategic, data-informed mindset. The emphasis on "AI-affine Design Personality with strong E-Commerce Mindset" and "data-driven working" suggests that candidates who can quantify their design impact and demonstrate an understanding of the e-commerce sales funnel will be highly competitive. The "Nice to Have" skills indicate opportunities for candidates to differentiate themselves by showcasing broader digital marketing operations knowledge.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 diverse e-commerce design projects that demonstrate your ability to drive conversion and enhance brand experience.

• Include case studies that detail the design process, your role, the challenges faced, and the quantifiable results achieved (e.g., improved CTR, conversion rate uplift, engagement metrics).

• Present designs for various digital channels, including webshop pages, landing pages, social media ads, and email campaigns.

• Highlight your experience with AI tools in the design workflow, demonstrating how they were used to scale or enhance creative output.

• Demonstrate proficiency in UX-focused design solutions and an understanding of user journey optimization within an e-commerce context. Process Documentation:

• For each portfolio project, provide a brief overview of the design workflow, from concept to final asset delivery.

• Detail how data (e.g., A/B test results, analytics) was used to inform design iterations and optimizations.

• Explain your approach to maintaining brand consistency and developing design systems or templates for scalable content creation.

• Outline your experience collaborating with cross-functional teams (e.g., E-Commerce Managers, Performance Marketers) to align design efforts with business objectives.

📝 Enhancement Note: A strong portfolio is critical for this role. Candidates should prioritize projects that clearly demonstrate a direct impact on e-commerce performance metrics. The inclusion of AI tool usage and data-driven optimization within case studies will be a significant differentiator. Explicitly documenting the process, including collaboration methods and data integration, will provide insight into operational efficiency and strategic thinking.

💵 Compensation & Benefits

Salary Range:

• A gross monthly salary starting from approximately €3,000, with the potential for higher compensation based on qualifications and experience.

• [Innsbruck, Austria] For a mid-level Graphic Designer with 2-5 years of experience in a hybrid role, this salary is competitive within the Austrian market, particularly for roles combining creative and operational responsibilities in specialized sectors like e-commerce. The cost of living in Innsbruck, while high for Austria, is generally lower than in major global hubs, making this a solid offering. Benefits:

• Attractive Work-Life Balance: 36-hour work week and a 4-day work schedule.

• Flexible Work Arrangement: Up to 50% home office allowance, providing significant flexibility.

• Health & Well-being: Subsidized lunch provided by the company's in-house Michelin-starred chef.

• Career Development: Clear development perspectives within a digitally oriented company and structured onboarding.

• Employee Perks: Bike leasing program, corporate benefits, and employee discounts on company products.

• Modern Work Environment: A contemporary and family-like atmosphere with flat hierarchies. Working Hours:

• 36 hours per week, structured over a 4-day work week, promoting an enhanced work-life balance.

📝 Enhancement Note: The compensation is presented as a starting point, with clear indication of performance-based adjustments. The benefits package is particularly strong, emphasizing work-life balance (4-day week, 36 hours, hybrid work) and unique perks like the subsidized gourmet lunch, which can be a significant draw for candidates prioritizing quality of life alongside professional growth.

🎯 Team & Company Context

🏢 Company Culture

Industry: Premium Fashion / E-Commerce / Retail Technology

Company Size: The description suggests a well-established, international premium fashion company with a strong focus on digital growth. While the exact size isn't specified, the mention of a "Head of E-Commerce," "E-Commerce Team," and "in-house Star Chef" implies a substantial organization with dedicated resources, likely falling into the medium to large enterprise category (e.g., 200-1000+ employees). This size supports significant operational structures and cross-functional collaboration opportunities.

Founded: The company is described as having "decades of history" and "international appeal," indicating a long-standing presence in the premium fashion market, now actively pivoting towards digital transformation and e-commerce.

Team Structure:

• The Graphic Designer will report to the Head of E-Commerce and work closely with the broader E-Commerce Team.

• This structure implies a collaborative environment where design is integrated directly into e-commerce strategy and execution.

• Cross-functional collaboration is expected with teams involved in performance marketing, CRM, web development, and potentially product management. Methodology:

• Data-driven decision-making is a core methodology, with an emphasis on performance KPIs like CTR and Conversion Rate.

• AI-assisted workflows are central to content creation and automation, reflecting a commitment to modern operational efficiencies.

• A focus on UX-centric design ensures that customer journeys are optimized for engagement and conversion.

• Agile or iterative design processes are likely employed to adapt quickly to market trends and performance data.

Company Website: [ANGEHEUERT GmbH is the recruiting agency, the client's website is not provided but implied to be a premium fashion brand with a strong e-commerce presence.]

📝 Enhancement Note: The company culture appears to be a blend of established luxury brand heritage and a forward-thinking, digitally-focused operational approach. The emphasis on AI, data, and e-commerce growth suggests a dynamic environment where innovation is encouraged, particularly within the design function. The flat hierarchies and direct collaboration with leadership are key cultural indicators for operations professionals seeking impact.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Graphic Designer with a specialization in E-Commerce. It requires several years of experience and the ability to work independently on projects while also collaborating within a team. The role is crucial for driving the digital brand's performance and growth.

Reporting Structure: The Graphic Designer reports to the Head of E-Commerce, indicating a direct line of influence on e-commerce strategy and execution. This close proximity to leadership offers visibility and opportunities to impact key business decisions.

Operations Impact: The Graphic Designer's work directly influences critical e-commerce performance metrics such as conversion rates, click-through rates, and overall customer engagement. By creating compelling and optimized digital assets, the role plays a pivotal part in driving revenue growth and strengthening the brand's digital presence. The integration of AI and data analysis further amplifies this impact by enabling scalable, efficient, and effective creative output.

Growth Opportunities:

• Specialization: Deepen expertise in AI-driven design, e-commerce UX/UI, or performance marketing creative optimization.

• Leadership: Potential to move into a Senior Graphic Designer role, leading design projects or mentoring junior team members.

• Cross-Functional Transition: Opportunity to transition into related operations roles such as E-Commerce Marketing Specialist, UX/UI Designer, or Digital Brand Manager, leveraging design expertise within a broader operational context.

• Skill Expansion: Continuous learning and development in areas like motion graphics, video editing, and advanced AI design tools.

📝 Enhancement Note: The growth trajectory for this role is strong, particularly for individuals who can demonstrate a clear impact on business outcomes. The emphasis on AI and data suggests opportunities to evolve into more strategic operational roles within the digital marketing and e-commerce functions. The direct reporting line to the Head of E-Commerce is a significant indicator of potential for accelerated career progression.

🌐 Work Environment

Office Type: The role is based in Kitzbühel, Austria, described as having a "modern and at the same time familiar working environment." The company headquarters likely offers a professional yet collaborative workspace conducive to creative output and team interaction.

Office Location(s): The primary office is located in Kitzbühel, Austria, known for its premium lifestyle and scenic environment. The company also offers a hybrid work model, allowing up to 50% of work to be performed remotely.

Workspace Context:

• The workspace is designed to foster collaboration, with flat hierarchies and direct communication channels.

• Access to modern design tools and technology, including Adobe Creative Suite, Figma, and AI-powered creative software, is implied.

• Opportunities for regular interaction with the E-Commerce team and other stakeholders, facilitating knowledge sharing and integrated workflow.

• The Kitzbühel location offers an inspiring environment that blends fashion, lifestyle, and digital innovation. Work Schedule:

• The standard work schedule is 36 hours per week, spread across a 4-day work week, offering significant flexibility and promoting a healthy work-life balance.

📝 Enhancement Note: The work environment in Kitzbühel, combined with the hybrid model and 4-day week, presents a unique value proposition for operations professionals seeking a high quality of life. The emphasis on a "familiar working environment" and "flat hierarchies" suggests an inclusive and supportive culture where individual contributions are recognized.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A phone call with the recruiter (ANGEHEUERT GmbH) to discuss the role, your background, and initial fit. Be prepared to briefly highlight your relevant e-commerce design experience and affinity for AI tools.

• Portfolio Presentation: A meeting with the Head of E-Commerce and potentially other team members. This will involve presenting your portfolio, focusing on 2-3 key e-commerce projects that demonstrate conversion optimization, AI tool usage, and brand consistency. Be ready to discuss your design process, the rationale behind your choices, and the impact of your work on performance KPIs.

• Skills Assessment/Case Study: You may be asked to complete a design challenge or a case study related to optimizing an e-commerce asset or campaign. This will assess your practical skills, problem-solving abilities, and understanding of performance metrics.

• Final Interview: A discussion with key stakeholders to assess cultural fit, long-term potential, and alignment with company values.

Portfolio Review Tips:

• Curate Strategically: Select projects that directly showcase your e-commerce design expertise, AI integration, and data-driven optimization. Prioritize quantifiable results.

• Tell a Story: For each project, clearly articulate the problem, your solution (design process), the tools used (especially AI), and the positive outcomes (metrics).

• Highlight AI & Data: Explicitly mention and demonstrate how you've used AI tools to enhance creativity or efficiency, and how you've incorporated performance data (CTR, conversion rates, A/B tests) into your design decisions.

• Brand Consistency: Show examples of how you maintain brand integrity across different digital channels and adapt designs to specific platforms.

• Conciseness: Be prepared to present your portfolio efficiently, focusing on the most impactful aspects for this specific role.

Challenge Preparation:

• Understand the KPIs: Familiarize yourself with common e-commerce metrics like conversion rate, CTR, AOV, customer lifetime value, and bounce rate.

• AI Tool Research: Review current AI design tools and their applications in content creation, image generation, and workflow automation.

• E-commerce Best Practices: Refresh your knowledge of current trends in webshop design, landing page optimization, and digital advertising creative.

• Presenting Solutions: Practice articulating your design rationale clearly and concisely, linking your proposed solutions directly to business objectives and performance improvements.

📝 Enhancement Note: The interview process emphasizes practical application and strategic thinking. Candidates should prepare to not only showcase their design skills but also demonstrate a deep understanding of how design contributes to e-commerce business objectives. The portfolio review is a critical stage, requiring candidates to articulate the "why" and "how" behind their design choices, with a strong focus on performance metrics and AI utilization.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for core graphic design tasks (Photoshop, Illustrator, InDesign).

• Figma: Crucial for collaborative design, prototyping, and potentially UI design for digital assets.

• AI Design Tools: Proficiency or familiarity with AI tools for content creation, image generation, asset scaling, and automation (e.g., Midjourney, DALL-E, Adobe Firefly, or similar platforms).

Analytics & Reporting:

• Web Analytics Platforms: Understanding of data from platforms like Google Analytics to inform design decisions.

• A/B Testing Tools: Experience with or understanding of how to interpret results from A/B testing tools used for optimizing digital assets.

• CRM/Marketing Automation Analytics: Familiarity with performance metrics tracked within CRM or email marketing platforms (e.g., Klaviyo).

CRM & Automation:

• E-commerce Platforms: Experience with platforms like Shopify is preferred, indicating an understanding of e-commerce operational workflows.

• Marketing Automation Tools: Familiarity with tools like Klaviyo for email marketing and customer engagement automation.

• Project Management Tools: Likely use of tools like Asana, Trello, or Jira for managing design projects and workflows.

📝 Enhancement Note: The technology stack is modern and focused on efficiency and performance. Candidates should be prepared to discuss their experience with specific AI tools and how they integrate them into their workflow. Proficiency in Figma and an understanding of e-commerce platforms like Shopify are key differentiators, indicating a readiness for the operational demands of the role.

👥 Team Culture & Values

Operations Values:

• Data-Driven Excellence: A strong emphasis on using data analytics and performance metrics to guide design decisions and measure impact.

• Innovation & AI Integration: Embracing new technologies, particularly AI, to enhance creativity, efficiency, and scalability in design operations.

• Performance Orientation: A clear focus on conversion, growth, and achieving measurable business outcomes through design.

• Brand Stewardship: Commitment to maintaining and elevating a premium brand identity across all digital touchpoints.

• Collaboration & Agility: Working effectively within cross-functional teams and adapting quickly to evolving market demands and project requirements.

Collaboration Style:

• Cross-Functional Partnership: Close collaboration with E-Commerce, Performance Marketing, and potentially CRM teams to ensure design aligns with broader marketing strategies and objectives.

• Feedback Integration: Openness to constructive feedback from stakeholders to refine designs and improve campaign performance.

• Knowledge Sharing: A culture that encourages sharing insights, best practices, and learnings, particularly around new design techniques, AI tools, and performance optimization strategies.

• Proactive Communication: Maintaining clear and frequent communication with team members and leadership to ensure alignment and efficient project execution.

📝 Enhancement Note: The company culture values a blend of creative innovation and operational discipline. Candidates who can demonstrate an understanding of how design contributes to business goals, embrace new technologies like AI, and thrive in a collaborative, data-informed environment will be a strong cultural fit.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Performance: The primary challenge will be to produce visually stunning designs that also meet stringent performance KPIs and conversion goals. This requires a strategic mindset beyond pure aesthetics.

• Rapidly Evolving AI Landscape: Staying current with the fast-paced advancements in AI design tools and effectively integrating them into practical workflows.

• Maintaining Brand Consistency at Scale: Ensuring a cohesive premium brand image across numerous digital assets and campaigns, especially with the need for high-volume content creation.

• Data Interpretation for Design: Translating complex performance data into actionable design insights and improvements.

Learning & Development Opportunities:

• Advanced AI Design: Opportunities to explore and master cutting-edge AI tools specifically for graphic and e-commerce design.

• E-Commerce Strategy: Gaining deeper insights into e-commerce operations, performance marketing, and customer journey optimization.

• UX/UI Specialization: Developing advanced skills in user experience and user interface design for digital platforms.

• Leadership Potential: Potential to grow into senior or lead design roles, mentoring junior designers and contributing to strategic design initiatives.

📝 Enhancement Note: This role presents significant opportunities for professional development. The challenges are framed as growth areas, particularly in mastering AI tools and data-driven design. The company's focus on digital transformation in a premium market provides a fertile ground for learning and career advancement in specialized operations roles.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used AI tools to enhance your design process or scale content creation. What were the results?" (Prepare a specific case study focusing on efficiency or creative output).

• "How do you approach designing for conversion optimization in an e-commerce context? Can you walk us through a project where your design directly impacted a key performance metric like CTR or conversion rate?" (Focus on data, A/B testing, and user psychology).

• "Imagine we need to design a new series of social media ads for a product launch. What would be your process, considering brand consistency, performance goals, and potential AI integrations?" (Outline your workflow, tool selection, and how you'd measure success). Company & Culture Questions:

• "What attracts you to our premium fashion brand and our approach to e-commerce growth?" (Research the brand's current digital presence and marketing efforts).

• "How do you envision your role contributing to our team's success, given our focus on AI-driven creative and performance marketing?" (Connect your skills and aspirations to the company's stated objectives).

• "Describe your ideal team environment and how you collaborate with marketing and e-commerce professionals." (Highlight your experience with cross-functional teams and feedback). Portfolio Presentation Strategy:

• Data First: For each project, lead with the business objective and the key performance indicators (KPIs) you aimed to influence.

• Show, Don't Just Tell: Visually present your designs and explain the rationale behind specific creative choices, linking them back to the KPIs.

• AI Integration: Clearly articulate which AI tools you used and how they specifically benefited the project (e.g., sped up workflow, generated novel concepts, scaled variations).

• User-Centricity: Explain how user experience and user journey principles informed your design decisions.

• Concise Storytelling: Keep narratives focused and impactful, ensuring you can cover your most relevant projects within the allotted time.

📝 Enhancement Note: Interview preparation should heavily emphasize quantifiable results and strategic application of design skills. Candidates need to be ready to discuss their experience with AI tools in a practical, results-oriented manner and demonstrate a clear understanding of how design directly impacts e-commerce revenue and brand perception.

📌 Application Steps

To apply for this operations-focused graphic design position:

• Submit your application through the provided link on the Angeheuert GmbH careers portal.

• Tailor Your Resume: Optimize your resume to highlight experience in e-commerce, performance marketing, AI tool utilization, and quantifiable achievements in design optimization. Use keywords like "E-Commerce Design," "Conversion Rate Optimization," "AI-Driven Design," and "Adobe Creative Suite."

• Curate Your Portfolio: Select 3-5 of your strongest e-commerce design projects. For each, prepare a brief case study detailing the objective, your process (including AI tools used), and measurable results (e.g., increased CTR, conversion uplift). Ensure your portfolio is easily accessible online (e.g., personal website, Behance, or a dedicated PDF).

• Prepare Your Pitch: Practice articulating your experience and value proposition concisely, focusing on how your design skills drive e-commerce growth and brand performance. Be ready to discuss your approach to AI integration and data-driven design.

• Research the Brand: Familiarize yourself with the premium fashion brand's current digital presence, marketing campaigns, and overall brand aesthetic. Understand their target audience and potential areas for design enhancement.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.