Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Weekday AI (Client Role)

Location: Noida, Uttar Pradesh, India

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: April 29, 2026

Experience Level: 1-2 Years

Remote Status: On-site

🚀 Role Summary

• Design compelling visual assets for a diverse range of digital platforms including social media, websites, and email campaigns, ensuring brand consistency and engagement.

• Develop and produce physical product branding elements such as packaging prototypes and labeling, bridging the gap between digital design and tangible product representation.

• Collaborate cross-functionally with marketing and product teams to translate brand strategy into impactful visual narratives that resonate with target audiences.

• Stay ahead of emerging design trends, particularly within the beauty, fashion, and lifestyle sectors, to innovate and elevate the brand's visual identity.

• Execute video editing tasks for social media content, enhancing engagement through dynamic visual storytelling.

📝 Enhancement Note: This role is a client-facing position through Weekday AI, meaning the candidate will be employed by Weekday AI and assigned to work with one of their clients. The specific client is not named, but the industry focus (beauty, fashion, lifestyle) provides critical context for the design aesthetic and target audience. The role emphasizes digital asset creation and social media video editing, indicating a need for dynamic and trend-aware design skills.

📈 Primary Responsibilities

• Conceptualize and execute high-quality graphic designs for digital advertising campaigns, social media posts (including Reels and Shorts), website banners, and email newsletters.

• Create visually engaging packaging designs, mockups, and product labeling that adhere to brand guidelines and regulatory requirements.

• Work closely with marketing strategists to develop creative concepts that align with campaign objectives and target audience preferences.

• Edit and assemble raw video footage into polished, engaging social media video content, incorporating motion graphics and sound design where appropriate.

• Maintain and evolve brand style guides, ensuring all visual outputs are consistent in tone, color palette, typography, and overall aesthetic.

• Conduct market research on design trends and competitor activities to propose innovative visual solutions and maintain a competitive edge.

• Prepare design assets for various production processes, ensuring correct file formats, resolutions, and color profiles.

• Participate in brainstorming sessions to generate creative ideas for new campaigns and brand initiatives.

• Manage multiple design projects simultaneously, prioritizing tasks effectively to meet project deadlines and stakeholder expectations.

📝 Enhancement Note: The responsibilities highlight a blend of static and dynamic design work, with a strong emphasis on digital marketing and social media. The inclusion of packaging design suggests a need for understanding physical product presentation and potentially print production processes. Collaboration with marketing is key, implying the need for strong communication and the ability to translate marketing briefs into visual concepts.

🎓 Skills & Qualifications

Education:

Experience:

• 1-2 years of professional experience in graphic design, with a demonstrable portfolio showcasing work in digital design, social media content creation, and video editing.

Required Skills:

• Mastery of Adobe Photoshop for image manipulation, compositing, and digital asset creation.

• Proficiency in Adobe Illustrator for vector graphics, logo design, and illustration.

• Strong skills in Adobe Premiere Pro for video editing, including pacing, transitions, and basic color correction.

• Ability to manage and organize design files efficiently within a project management or digital asset management system.

• Excellent visual communication skills with a keen eye for layout, typography, color theory, and composition.

• Understanding of social media content formats and best practices for platforms like Instagram, Facebook, YouTube, and TikTok.

• Ability to interpret creative briefs and translate them into compelling visual designs.

Preferred Skills:

• Experience with Adobe After Effects for motion graphics and more advanced video effects.

• Familiarity with other design tools or software relevant to digital marketing and content creation.

• Basic understanding of UI/UX principles for web and app design elements.

• Experience with 3D rendering software for packaging mockups or product visualizations.

• Knowledge of current design and marketing trends within the beauty, fashion, and lifestyle sectors.

📝 Enhancement Note: The "Required Skills" list is quite specific regarding Adobe Creative Suite. The emphasis on Premiere Pro suggests that video editing is a significant component of the role, not just an add-on. The preferred skill of After Effects indicates potential for growth within the role towards more complex motion graphics. The industry-specific experience is a strong indicator of the expected design aesthetic.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated collection of design work demonstrating proficiency across digital platforms (social media posts, ad creatives, website assets).

• Specific examples of packaging design and product labeling projects, showcasing creative concepts and production-ready outputs.

• Case studies or examples of social media video editing projects, highlighting storytelling, editing skills, and engagement metrics if available.

• Work that reflects an understanding of brand identity and consistency across multiple touchpoints.

Process Documentation:

• Ability to articulate the design process from brief interpretation to final asset delivery.

• Examples of how design projects were managed, including collaboration with stakeholders and adherence to timelines.

• Documentation of how design assets were prepared for different platforms and production needs.

• Insights into how design decisions were made, referencing target audience, brand strategy, and industry trends.

📝 Enhancement Note: For a Graphic Designer role, the portfolio is paramount. It needs to showcase not just aesthetic talent but also the practical application of design skills to business objectives, particularly in digital marketing and product presentation. The ability to articulate the "why" behind design choices is crucial.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Standard Indian employment benefits, likely including:
  • Provident Fund (PF) contributions.
  • Employee State Insurance (ESI) if applicable based on salary.
  • Paid Time Off (PTO) and sick leave.
  • Potential for performance-based bonuses or increments.
  • Opportunities for professional development and training in design software and techniques.

Working Hours:

• The role is full-time, typically aligning with standard Indian business hours, approximately 9:00 AM to 6:00 PM IST, Monday to Friday, with a 40-hour work week. Flexibility may be required occasionally for urgent project needs or client demands.

📝 Enhancement Note: Salary estimation is based on prevailing market rates for junior graphic designers in the Noida region, considering the specific software requirements and industry focus. Benefits are standard for full-time employment in India, with the added value of exposure to a variety of projects through Weekday AI.

🎯 Team & Company Context

🏢 Company Culture

Industry: The role is within the client services sector, specifically for a client operating in the beauty, fashion, or lifestyle industries. These sectors are characterized by fast-paced environments, a strong emphasis on visual branding, trend sensitivity, and direct-to-consumer (DTC) strategies.

Company Size: As this is a client role managed through Weekday AI, the specific client's size is unknown. However, Weekday AI and its clients often work with a range of companies, from startups to established brands. The operations of Weekday AI itself suggest a company focused on talent placement and client management within the tech and creative sectors.

Founded: Weekday AI's founding date is not specified, but the nature of their business indicates a modern, dynamic approach to talent acquisition and management. Their clients likely operate in forward-thinking markets.

Team Structure:

• The Graphic Designer will likely report to a Marketing Manager or a Creative Lead within the client's organization.

• Collaboration will be frequent with marketing specialists, content creators, and potentially product development teams.

Methodology:

• Design execution will be project-based, requiring adherence to creative briefs and iterative feedback loops.

• Emphasis on data-informed design, using insights from social media analytics and campaign performance to refine visual strategies.

• Agile workflows may be employed, necessitating flexibility and quick adaptation to changing project requirements.

• A strong focus on visual storytelling and brand narrative development.

Company Website: https://weekday.works/

📝 Enhancement Note: Understanding the client's industry is crucial for a Graphic Designer. The beauty and fashion sectors demand a high level of aesthetic sophistication, trend awareness, and an understanding of visual merchandising and influencer marketing. The role's placement through Weekday AI means candidates should also be prepared for a professional relationship with Weekday AI itself.

📈 Career & Growth Analysis

Operations Career Level: This is an entry-level to junior position, suitable for individuals with 1-2 years of practical experience. The role provides a strong foundation in core graphic design principles and their application in a commercial context, particularly within fast-moving consumer goods (FMCG) or direct-to-consumer (DTC) industries.

Reporting Structure: The designer will report to a senior member of the client's marketing or creative team. This structure allows for direct mentorship and guidance on project execution and strategic thinking.

Operations Impact: The Graphic Designer's work directly influences brand perception, customer engagement, and conversion rates. High-quality visuals are critical for attracting attention on crowded digital platforms and for building trust and desire for products. Effective design can significantly boost marketing campaign performance and product appeal.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific areas like motion graphics (After Effects), UI/UX design, or advanced packaging design.

• Creative Leadership: With experience, progression to Senior Graphic Designer, Art Director, or Creative Lead roles, overseeing multiple projects and teams.

• Industry Expertise: Developing a niche specialization within high-growth sectors like beauty tech, sustainable fashion, or e-commerce branding.

• Cross-functional Roles: Potential to move into broader marketing roles, visual merchandising, or brand management positions.

• Project Management: Opportunity to manage design workflows and client relationships, potentially leading to project management roles.

📝 Enhancement Note: This role is a stepping stone. The growth trajectory is clear: gain experience, deepen skills, and take on more responsibility. The connection to Weekday AI might also offer exposure to other client opportunities or internal roles within the agency over time.

🌐 Work Environment

Office Type: The role is specified as "On-site," indicating a traditional office environment. This setting is conducive to team collaboration, spontaneous brainstorming, and direct mentorship.

Office Location(s): Noida, Uttar Pradesh, India. This is a major commercial and industrial hub within the Delhi-NCR region, offering good connectivity and access to a talent pool.

Workspace Context:

• The workspace is likely to be part of a professional office setting, possibly shared with marketing, sales, or other creative teams.

• Access to standard office equipment, high-performance workstations suitable for design software, and potentially a collaborative design area.

• Opportunities for direct interaction with colleagues, fostering a team-oriented atmosphere and facilitating quick feedback loops on design work.

• Exposure to a professional corporate culture that values creativity, speed, and results.

Work Schedule: Standard full-time business hours (e.g., 9 AM to 6 PM IST, Monday to Friday) are expected. While on-site, the environment will likely support focused work periods punctuated by collaborative sessions and team meetings.

📝 Enhancement Note: The "On-site" requirement is key. For creative roles, this often signifies a preference for in-person collaboration, which can be highly beneficial for idea generation and receiving real-time feedback. Noida's status as a corporate hub means there will be established infrastructure and professional norms.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess your experience, skills, and alignment with the role's requirements.

• Technical Assessment: Likely a design challenge or a portfolio review session where you'll be asked to present your work, explain your design process, and potentially complete a short design task. This assesses your creative vision, technical proficiency (especially with Adobe Suite), and problem-solving abilities.

• Cultural Fit Interview: A conversation with a hiring manager or team lead to evaluate your communication style, teamwork aptitude, and how well you might integrate into the client's team culture. Questions will focus on your motivation, work habits, and understanding of the industry.

• Final Interview (if applicable): May involve a more in-depth discussion about your career aspirations and long-term fit with the client's organization or Weekday AI.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best demonstrate the required skills (digital assets, packaging, video editing) and industry relevance (beauty, fashion, lifestyle).

• Showcase Process: For each project, briefly outline the brief, your role, your creative process, the challenges faced, and the final outcome. Highlight why you made specific design decisions.

• Highlight Impact: If possible, include metrics or qualitative feedback on how your designs performed (e.g., increased engagement rates, positive customer feedback on packaging).

• Technical Proficiency: Ensure your portfolio clearly shows your command of Adobe Photoshop, Illustrator, and Premiere Pro. Include examples that demonstrate your video editing capabilities.

• Professional Presentation: Use a clean, well-organized online portfolio (e.g., Behance, personal website) or a well-structured PDF. Ensure all links are active and files load quickly.

Challenge Preparation:

• Understand the Brief: Carefully read and deconstruct any design challenge brief. Ask clarifying questions if needed.

• Time Management: Allocate your time wisely between conceptualization, design execution, and final presentation.

• Focus on Core Requirements: Ensure your solution directly addresses the stated objectives of the challenge.

• Present with Confidence: Clearly articulate your thought process, design rationale, and how your solution meets the brief's requirements.

📝 Enhancement Note: The interview process will heavily rely on the portfolio. Candidates should be prepared to not only show their work but also to articulate the strategic thinking behind each piece, especially concerning brand identity and audience engagement in the specified industries.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:

  • Adobe Photoshop: Essential for image editing, manipulation, digital illustrations, and creating marketing collateral.
  • Adobe Illustrator: Crucial for vector graphics, logo design, icon creation, and scalable illustrations.
  • Adobe Premiere Pro: Required for video editing, including cutting, sequencing, adding transitions, and basic audio mixing for social media content.

• Adobe After Effects (Advantageous): For creating motion graphics, animated logos, and more sophisticated visual effects in videos.

Analytics & Reporting:

CRM & Automation:

• Not directly applicable to this designer role, but understanding how marketing automation platforms (e.g., for email campaigns) use visual assets is beneficial.

📝 Enhancement Note: Proficiency in the Adobe Creative Suite, especially Photoshop, Illustrator, and Premiere Pro, is non-negotiable. The "advantageous" mention of After Effects signals a desire for candidates who can bring more dynamic motion graphics capabilities.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to explore new design concepts and push creative boundaries within brand guidelines.

• Collaboration: A willingness to work closely with team members, share ideas, and provide constructive feedback.

• Attention to Detail: A meticulous approach to design, ensuring accuracy in execution, typography, and alignment.

• Adaptability: The ability to respond to feedback, iterate on designs, and adapt to changing project requirements and industry trends.

• Brand Focus: A deep understanding and commitment to upholding and elevating the client's brand identity across all visual touchpoints.

Collaboration Style:

• Cross-Functional Integration: Active participation in team meetings and discussions with marketing, product, and potentially sales teams to ensure design aligns with broader business objectives.

• Feedback Loop: Openness to receiving and providing constructive criticism on designs, fostering a culture of continuous improvement.

• Agile Approach: Working effectively in a fast-paced environment, potentially using agile methodologies for project management, which requires clear communication and quick turnaround times.

• Shared Vision: Contributing to a collective understanding of the brand's visual narrative and working collaboratively to achieve a unified aesthetic.

📝 Enhancement Note: The culture will likely be fast-paced and results-oriented, typical of clients in the beauty, fashion, and lifestyle sectors. A collaborative spirit and a proactive approach to design problem-solving will be highly valued.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Constraints: Effectively translating creative vision into designs that strictly adhere to brand guidelines and marketing objectives.

• Pace of Trends: Keeping up with the rapidly evolving visual trends in digital media, especially within dynamic industries like beauty and fashion.

• Multi-Platform Adaptation: Creating cohesive visual assets that work effectively across diverse digital and physical platforms, each with unique technical requirements and audience behaviors.

• Managing Feedback: Navigating multiple stakeholder opinions and feedback to arrive at a final design that satisfies all parties while maintaining design integrity.

Learning & Development Opportunities:

• Advanced Software Training: Opportunities to master After Effects for motion graphics, or explore 3D design software for packaging.

• Industry Workshops: Attending workshops or webinars focused on current design trends, digital marketing strategies, and specific industry insights (e.g., beauty branding).

• Portfolio Expansion: Working on diverse projects that allow for the development of new skills and the creation of compelling case studies for future career growth.

• Mentorship: Learning from experienced creative leads and marketing professionals within the client organization.

📝 Enhancement Note: The challenges are inherent to a junior creative role in a fast-paced industry. The growth opportunities are tied to leveraging these challenges as learning experiences and actively seeking out development pathways.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance creative freedom with strict brand guidelines. How did you approach it?" (Prepare an example showcasing your understanding of brand consistency and your problem-solving skills.)

• "How do you stay updated on the latest design trends, especially in the beauty/fashion/lifestyle sectors?" (Be ready to discuss your methods for research and inspiration.)

• "Walk us through a social media campaign you designed. What was the objective, your role, and the outcome?" (Focus on articulating your process and the impact of your design.)

Company & Culture Questions:

• "What interests you about working with clients in the beauty/fashion/lifestyle industries?" (Show genuine enthusiasm and understanding of these markets.)

• "How do you handle constructive criticism on your designs?" (Emphasize your openness to feedback and iterative process.)

Portfolio Presentation Strategy:

• Tell a Story: For each project, don't just show the final image; explain the journey from concept to completion.

• Quantify Impact: Where possible, use data (e.g., engagement rates, clicks) to demonstrate the effectiveness of your designs.

• Showcase Versatility: Ensure your selected projects cover the breadth of skills required, including digital ads, social media content, and packaging concepts.

• Technical Depth: Be prepared to discuss the tools and techniques you used in Photoshop, Illustrator, and Premiere Pro.

📝 Enhancement Note: Interview preparation should focus on aligning your experience and portfolio with the specific demands of the role and the target industries. Demonstrating a proactive, collaborative, and trend-aware mindset will be key.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Tailor your portfolio to highlight projects most relevant to digital marketing, social media content creation, and packaging design, with a preference for beauty, fashion, or lifestyle industry examples.

• Resume Optimization: Ensure your resume clearly lists your proficiency in Adobe Photoshop, Illustrator, and Premiere Pro, along with any relevant industry experience. Quantify achievements where possible.

• Interview Preparation: Practice presenting your portfolio, be ready to discuss your design process, and prepare answers to common interview questions related to creativity, collaboration, and trend awareness.

• Company Research: Familiarize yourself with Weekday AI's services and the general landscape of the beauty/fashion/lifestyle industries to demonstrate informed interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.