Graphic Designer

📍 Job Overview

Job Title: Marketing Graphic Designer

Company: IV Nutrition

Location: Kansas City, KS

Job Type: Full-Time

Category: Marketing Operations / Creative Services

Date Posted: May 18, 2026

Experience Level: 5-10 Years (Mid-Senior Level)

Remote Status: On-site

🚀 Role Summary

• Drive high-volume graphic design production for a rapidly growing national franchise system, ensuring brand consistency across all marketing channels.

• Develop and manage a library of reusable templates and digital assets to streamline franchise marketing support and reduce repetitive requests.

• Collaborate directly with the CMO and Marketing Director, while also serving as a primary design resource for franchisees across the country.

• Balance speed and creative excellence to deliver on-brand marketing materials for social media, email, print, digital, and event collateral.

• Uphold and enforce brand standards, reviewing and approving franchisee-submitted content to maintain a cohesive brand image.

📝 Enhancement Note: While the title is "Graphic Designer," the description emphasizes "Marketing" and "High-Volume Production," coupled with supporting a franchise system and working closely with marketing leadership. This suggests a role deeply embedded within marketing operations, requiring not just creative talent but also a strong operational mindset for efficiency, consistency, and process management. The "structured ticketing system" and "template management" point towards a need for organized workflow management common in operations roles.

📈 Primary Responsibilities

• Execute high-volume graphic design production for a diverse range of marketing materials, including social media graphics, email and SMS campaign assets, in-clinic collateral (menus, brochures, signage, window decals), event materials (banners, tents, flyers), franchise development materials (broker decks, sales assets), and website/digital assets.

• Manage incoming design requests from franchisees through a structured ticketing system, ensuring timely delivery of both custom and templated designs.

• Act as a brand guardian by rigorously ensuring all created and reviewed materials adhere strictly to established brand standards, guidelines, and messaging.

• Review and approve marketing materials submitted by franchisees, proactively preventing off-brand designs and messaging from being utilized across the network.

• Develop and maintain a comprehensive library of reusable design templates and organized asset collections to enhance efficiency and reduce the need for repetitive design tasks.

• Provide direct marketing support for national and local campaigns and promotions, ensuring visual consistency across all 40+ franchise locations.

• Coordinate with external vendors for print and production needs, ensuring accuracy, quality, and timely delivery of physical marketing materials.

📝 Enhancement Note: The raw description lists responsibilities under specific headings. This section consolidates them into action-oriented bullet points, emphasizing the "high-volume," "franchisee support," and "brand consistency" aspects that are critical for a marketing operations function. The mention of a "ticketing system" highlights process adherence.

🎓 Skills & Qualifications

Education:

Experience:

• 3-7+ years of professional graphic design experience, with a proven track record in high-volume production environments.

• Demonstrated experience in marketing design, preferably within a franchise system, multi-location business, or agency supporting similar clients.

Required Skills:

• Proficiency in Design Software: Expert-level command of Adobe Creative Suite (Photoshop, Illustrator, InDesign) is essential for creating a wide array of digital and print assets.

• High-Volume Production Capability: Proven ability to generate a large quantity of high-quality designs efficiently and meet tight deadlines consistently.

• Brand Consistency Management: Strong understanding and application of brand guidelines, with the ability to enforce them across diverse marketing materials.

• Print & Digital Design Expertise: Comprehensive experience in designing for both print (brochures, signage, banners) and digital (social media, email, web) platforms.

• Attention to Detail: Meticulous focus on accuracy, typography, color theory, and layout to ensure polished and professional final products.

Preferred Skills:

• Template Creation & Management: Experience building and organizing reusable design templates for efficient deployment.

• Asset Library Organization: Skills in managing and organizing digital asset management systems.

• Franchise Marketing Understanding: Familiarity with the unique marketing needs and challenges of franchise systems.

• Project Management/Ticketing Systems: Experience with workflow management tools or ticketing systems for request tracking.

• Basic Video/Motion Graphics: Familiarity with creating simple animated graphics for social media or digital ads.

📝 Enhancement Note: The description explicitly states "3-7+ years of design experience," "Strong portfolio," "Print and digital experience," "High-volume capability," and "Attention to detail." The "high-output" and "structured ticketing system" mentions imply a need for operational efficiency and process management skills, which are expanded upon in the preferred skills and within the context of marketing operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a diverse range of high-quality design projects across both print and digital mediums.

• Highlight examples of high-volume design production and your ability to manage multiple projects simultaneously.

• Include case studies or examples demonstrating your approach to maintaining brand consistency across various applications.

• Present work that reflects an understanding of marketing objectives and target audience engagement.

Process Documentation:

• Candidates are expected to articulate their design process, from brief intake to final delivery, emphasizing efficiency and quality control.

• The ability to describe how they would manage incoming requests via a ticketing system and prioritize tasks effectively will be assessed.

• Examples of how they have organized and managed an asset library or developed templates should be prepared.

• Understanding of vendor coordination processes for print production is important.

📝 Enhancement Note: The job description emphasizes "high-volume capability," "brand consistency," and working with a "structured ticketing system." This implies that a candidate's portfolio and understanding of their own design process should reflect these operational aspects, not just purely aesthetic considerations. The "template & asset library management" points directly to process optimization.

💵 Compensation & Benefits

Salary Range:

Benefits:

• While specific benefits are not detailed in the provided posting, typical offerings for a full-time role of this nature at a growing company often include:
  • Health, Dental, and Vision Insurance
  • Paid Time Off (PTO) and Holidays
  • Potential for 401(k) with company match
  • Opportunities for professional development and training

Working Hours:

• Typically 40 hours per week, aligning with standard business operations. The role requires a "high-output" and "speed" focus, suggesting a dynamic work environment.

📝 Enhancement Note: The salary range of $60,000 - $65,000 for a Graphic Designer with 3-7+ years of experience in Kansas City, KS, aligns with industry benchmarks for mid-level creative roles. Kansas City's cost of living is generally below the national average, making this range competitive. Benefits are inferred based on standard full-time employment practices.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health and Wellness Services (specifically IV Therapy)

Company Size: Small to Medium-sized Business (SMB) with a rapidly growing national franchise system. The company supports over 40+ locations.

Founded: IV Nutrition was founded in 2017, indicating a relatively young but established company experiencing growth.

Team Structure:

• The Graphic Designer will report directly to the CMO and Marketing Director, indicating a close working relationship with senior marketing leadership.

• The role will support franchisees across the country, requiring cross-functional communication and collaboration with external stakeholders.

Methodology:

• Emphasis on "high-output," "speed," and "brand consistency" suggests a data-informed approach to marketing asset creation, likely leveraging performance metrics to inform design choices where applicable.

• The use of a "structured ticketing system" indicates a process-driven methodology for managing design requests and ensuring efficient workflows.

• The company aims for creative excellence while maintaining speed and efficiency, a common balancing act in fast-paced marketing environments.

Company Website: https://ivnutrition.com/

📝 Enhancement Note: The company description highlights a "rapidly growing national franchise system" and a focus on "high-output" and "speed." This implies a dynamic, results-oriented culture where efficiency and scalability are key. The industry (IV Nutrition) suggests a focus on health, wellness, and potentially a modern, customer-centric approach to service delivery.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Senior level Designer (5-10 years of experience implied by the 3-7+ year requirement). It is a core contributor role within the marketing department, with significant responsibility for visual output and brand integrity across a large network.

Reporting Structure:

Operations Impact:

Growth Opportunities:

• Specialization: Opportunity to become a subject matter expert in franchise marketing design and brand consistency management.

• Leadership: Potential to grow into a Senior Graphic Designer or Art Director role, potentially managing junior designers or a larger creative function as the company expands.

• Skill Expansion: Possibility to broaden skill sets into areas like UI/UX design for web assets, motion graphics, or campaign strategy, depending on company needs and personal development.

• Cross-functional Exposure: Deepen understanding of marketing strategy, campaign execution, and franchise operations through close collaboration with the CMO and Marketing Director.

📝 Enhancement Note: The role's emphasis on supporting a franchise system and working with senior marketing leaders suggests opportunities for growth beyond pure design execution, touching on aspects of marketing operations strategy and brand management. The "high-output" nature implies a need for continuous learning in efficiency and workflow optimization.

🌐 Work Environment

Office Type: On-site in Kansas City, Kansas. The description does not specify if it's a corporate office, co-working space, or dedicated design studio, but the on-site requirement suggests a traditional office setting.

Office Location(s): Kansas City, Kansas (66106). Proximity to major transit routes or amenities would be beneficial for on-site employees.

Workspace Context:

• The environment is described as "fast-paced" and requires "high-output," suggesting a dynamic and potentially energetic workspace.

• Close collaboration with the CMO and Marketing Director implies a team-oriented atmosphere where communication is frequent.

• The need for "organized" and "structured" work indicates that the workspace likely supports efficient workflow management.

Work Schedule:

• Standard full-time hours (likely 40 hours/week). The role's demands for speed and responsiveness may occasionally require flexibility.

📝 Enhancement Note: The "on-site" requirement and the emphasis on "high-output," "speed," and "organization" point to a traditional office environment where focused work and team interaction are expected. This is typical for roles requiring direct collaboration and access to company resources.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess qualifications, experience, and design aesthetic.

• Skills Assessment/Portfolio Review: A deeper dive into the candidate's portfolio, discussing specific projects, design process, and how they handle high-volume work and brand consistency. This may include a practical design exercise or case study.

• Interview with Marketing Leadership: Conversation with the CMO and Marketing Director to evaluate cultural fit, understanding of marketing objectives, communication skills, and approach to franchisee support.

• Final Evaluation: Assessment of overall fit, technical skills, operational mindset, and potential contribution to the IV Nutrition brand.

Portfolio Review Tips:

• Showcase Volume & Speed: Include examples that clearly demonstrate your ability to produce a high quantity of designs efficiently. If possible, show a range of assets created for a single campaign or client.

• Highlight Brand Consistency: Present projects where you successfully maintained and enforced brand guidelines across multiple deliverables.

• Demonstrate Process: Be prepared to walk through your design process for key projects, explaining your workflow, how you manage feedback, and how you ensure accuracy and quality.

• Include Template Work: If you have examples of reusable templates or asset libraries you've created, showcase them to highlight your efficiency-focused approach.

• Tailor to Franchise Marketing: If possible, include examples relevant to franchise systems, multi-location businesses, or B2B marketing collateral.

Challenge Preparation:

• Be ready for a design challenge that simulates the "high-volume" and "brand consistency" demands of the role. This might involve creating several social media graphics or adapting an existing template for a new promotion under a time constraint.

• Prepare to discuss how you would manage requests from 40+ locations using a ticketing system, prioritizing urgent needs while ensuring quality.

• Think about how you would communicate brand guidelines to franchisees who may have varying levels of design understanding.

📝 Enhancement Note: The emphasis on "high-volume," "speed," "brand consistency," and "franchisee support" suggests that the interview process will likely evaluate not just creative talent but also operational efficiency and process management. Portfolios should directly address these requirements.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:

  • Photoshop: For image editing, manipulation, and digital asset creation.
  • Illustrator: For vector graphics, logos, icons, and complex illustrations.
  • InDesign: For layout and design of print materials like brochures, menus, and flyers.

• Project Management/Ticketing System: Experience with systems like Asana, Trello, Jira, or a dedicated marketing request system is highly beneficial for managing high-volume requests efficiently.

Analytics & Reporting:

CRM & Automation:

Other Potential Tools:

• Canva or similar: For rapid template creation or empowering franchisees with user-friendly design tools.

• Digital Asset Management (DAM) systems: For organizing and distributing assets efficiently.

• Collaboration Tools: Slack, Microsoft Teams for internal communication.

📝 Enhancement Note: The job description explicitly mentions "Social media graphics," "Email and SMS campaign assets," "In-clinic materials (menus, brochures, signage, window decals)," "Event materials (banners, tents, flyers)," "Franchise development materials (broker decks, sales assets)," and "Website and digital assets." This necessitates expertise in Adobe Creative Suite. The mention of a "structured ticketing system" points to the need for workflow management tools.

👥 Team Culture & Values

Operations Values:

• Efficiency & Speed: A core value, as evidenced by the "high-output," "fast-paced," and "deliver quickly" requirements.

• Brand Integrity: Strong emphasis on maintaining brand consistency and enforcing guidelines across a wide network.

• Collaboration: Working closely with marketing leadership and supporting franchisees requires effective teamwork and communication.

• Structure & Organization: The use of a ticketing system and the need for organized asset management highlight the value placed on systematic approaches.

• Problem-Solving: Ability to adapt to fluctuating request volumes and deliver solutions in a timely manner.

Collaboration Style:

• Direct & Responsive: Working closely with CMO and Marketing Director implies frequent, direct communication.

• Service-Oriented: Supporting franchisees requires a helpful and responsive approach to their marketing needs.

• Process-Driven: Collaboration will likely occur within defined workflows and through structured communication channels (e.g., ticketing system).

📝 Enhancement Note: The description "structured, detail-oriented operator" and the emphasis on "speed," "quality," and "brand consistency" strongly suggest that the company values a pragmatic, efficient, and reliable approach to creative work, aligning closely with operational excellence principles.

⚡ Challenges & Growth Opportunities

Challenges:

• High Volume & Pace: Managing a continuous stream of design requests from 40+ locations while maintaining quality and speed.

• Balancing Customization vs. Standardization: Creating both unique designs and reusable templates to meet diverse franchisee needs efficiently.

• Brand Enforcement: Consistently ensuring brand adherence across a large, geographically dispersed network of franchisees, some of whom may have limited design understanding.

• Fluctuating Demand: Adapting to unpredictable peaks and troughs in request volume while meeting service level expectations.

Learning & Development Opportunities:

• Advanced Design Techniques: Opportunity to deepen skills in specific areas of digital or print design.

• Marketing Strategy Insight: Gaining a broader understanding of marketing campaigns, franchise development, and brand strategy by working closely with senior marketing leadership.

• Workflow Optimization: Developing expertise in streamlining design processes, managing asset libraries, and utilizing ticketing systems effectively.

• Franchise Marketing Specialization: Becoming an expert in the unique design and marketing needs of the franchise industry.

📝 Enhancement Note: The job description explicitly highlights "high-volume," "speed," "brand consistency," and "franchisee support" as key aspects of the role, which translate directly into the primary challenges candidates will face. The growth opportunities are inferred based on the role's placement within a growing company and its direct interaction with senior leadership.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for handling a high volume of design requests while maintaining quality and brand consistency." (Focus on workflow, prioritization, and quality control).

• "How would you approach ensuring brand guideline adherence for a franchisee who consistently submits designs that are off-brand?" (Focus on communication, education, and enforcement strategies).

• "Walk us through a project where you had to design multiple assets for a single campaign. How did you ensure a cohesive look and feel?" (Focus on campaign design and asset management).

Company & Culture Questions:

• "What interests you about working for a franchise system like IV Nutrition?" (Research the company's services and franchise model).

• "How do you see your role contributing to the success of our franchisees?" (Focus on support, brand building, and efficiency).

Portfolio Presentation Strategy:

• Highlight High-Volume Examples: Showcase projects that demonstrate your ability to produce many assets quickly and efficiently. Group similar assets together (e.g., a set of social media posts, a series of email banners).

• Emphasize Brand Consistency: Present case studies where you successfully applied and enforced brand guidelines. Explain your approach to maintaining visual integrity.

• Detail Your Process: For 1-2 key projects, walk through your design process from brief to final delivery, including how you managed feedback, revisions, and ensured accuracy.

• Showcase Template Work: If you have examples of templates or asset libraries you've created, explain how they improved efficiency for yourself or others.

• Quantify Impact (if possible): If any of your design work led to measurable results (e.g., increased engagement, successful campaign rollout), be prepared to discuss it.

📝 Enhancement Note: The questions are tailored to the specific demands of the role: high-volume, brand consistency, franchise support, and speed. The portfolio strategy directly addresses how to showcase the required skills and experience.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on the IV Nutrition careers portal.

• Portfolio Customization: Ensure your portfolio prominently features examples of high-volume design production, print and digital assets, and your ability to maintain strict brand consistency. Tailor your presentation to highlight experience relevant to franchise marketing if possible.

• Resume Optimization: Update your resume to emphasize achievements related to speed, efficiency, managing multiple projects, and enforcing brand guidelines. Use keywords from the job description such as "high-volume production," "brand consistency," "franchise marketing," and "Adobe Creative Suite."

• Prepare for Design Challenges: Anticipate a practical design exercise that tests your ability to create on-brand assets quickly. Practice using templates and adapting existing collateral.

• Research IV Nutrition: Familiarize yourself with IV Nutrition's services, brand aesthetic, and their franchise model. Understand their target audience and how visual marketing supports their business goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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