Graphic Designer at Huzzle

📍 Job Overview

Job Title: Graphic Designer

Company: Huzzle (for a client in the AV/Video Production Space)

Location: Mexico

Job Type: Full-Time, Freelance

Category: Marketing Operations / Creative Operations

Date Posted: 2026-08-20

Experience Level: 9+ years (Senior/Lead level)

Remote Status: Fully Remote

🚀 Role Summary

This is a senior-level freelance Graphic Designer role focused on supporting marketing and content operations for an established leader in the professional audiovisual and video production space.
The position requires a strong blend of digital and print design expertise, with a significant emphasis on website content management and publishing using WordPress.
Candidates will be responsible for end-to-end visual asset creation, from initial concept and design to final production-ready file delivery, operating within a modern, AI-assisted workflow.
This role demands a highly self-directed individual who can manage multiple projects, maintain brand consistency, and effectively collaborate within a remote team environment, leveraging advanced design tools and AI technologies.

📝 Enhancement Note: While the job title is "Graphic Designer," the responsibilities heavily lean into Marketing Operations and Creative Operations due to the emphasis on CMS management (WordPress), digital asset publishing, and direct collaboration with content strategy. The "freelance" aspect suggests a project-based engagement, but the "Full-Time" employment type indicates a consistent, dedicated workload. The "9+ years" experience level positions this as a senior contributor role.

📈 Primary Responsibilities

Digital Visual Asset Creation: Design and produce a wide range of digital assets including high-impact web graphics, engaging video thumbnails, clear iconography, and compelling illustrations for the company website and social media platforms, ensuring strict adherence to established brand guidelines and visual identity.
Website Content Management & Publishing: Build, format, and optimize webpages directly from wireframes within a Content Management System (CMS), primarily WordPress. This includes publishing blog posts, managing digital asset libraries, and ensuring a seamless user experience on the website.
Print and Trade Show Collateral Design: Develop production-ready designs for various print materials such as brochures, banners, signage, and business cards. Ensure all files meet precise vendor specifications, including color profiles, bleed requirements, and resolution for high-quality output.
Marketing Asset Management & Production: Source, edit, and optimize imagery for email marketing campaigns and social media content. Create clear and informative visual diagrams to explain complex product concepts, enhancing understanding for technical and non-technical audiences.
End-to-End Workflow Management: Manage the entire design production workflow from initial project brief and concept development through to final asset export in all required formats (JPG, PNG, PDF, Vector). Proactively communicate project status, potential risks, or delays to stakeholders.

📝 Enhancement Note: The responsibilities highlight a need for a designer who can not only create visually appealing assets but also manage their deployment and technical specifications, which is a key characteristic of a Marketing Operations or Creative Operations professional. The emphasis on "end-to-end production" and "managing the publication of content" further solidifies this operational aspect.

🎓 Skills & Qualifications

Education:

Formal education in Graphic Design, Visual Arts, Marketing, or a related field is preferred but not strictly required if compensated by extensive experience and a strong portfolio. Experience:
Minimum of 9 years of professional experience in graphic design, with a significant focus on digital marketing and content publishing.
Demonstrated experience working effectively within remote teams and managing projects independently. Required Skills:
Expert-level proficiency in Adobe Creative Suite: Including Photoshop, Illustrator, and InDesign, with a deep understanding of their functionalities for both digital and print design.
Proven WordPress Expertise: Demonstrated experience in publishing, managing content, and building/formatting webpages directly from wireframes within WordPress.
Digital Asset Creation Skills: Ability to design web graphics, social media visuals, iconography, and illustrations that align with brand identity.
Print Design Production: Experience in creating production-ready files for print collateral, understanding technical specifications like color profiles and bleed.
Asset Management Acumen: Skill in sourcing, editing, and organizing visual assets for various marketing channels.
Self-Starter & Problem-Solving: A strong intrinsic motivation to execute tasks autonomously, identify challenges, and develop effective solutions without constant supervision.
Clear Communication: Ability to articulate design concepts, provide project updates, and proactively flag potential risks or delays to remote team members and stakeholders.

Preferred Skills:

AI-Assisted Design Workflow: Working knowledge of AI prompting and AI-assisted design tools (e.g., Claude, Midjourney, Stable Diffusion) to enhance design efficiency and creativity.
Figma Proficiency: Experience with collaborative design tools like Figma for UI/UX design and prototyping.
HubSpot Knowledge: Familiarity with HubSpot's design and marketing capabilities, particularly in content management and campaign execution.
Basic Video Editing: Skills in video editing software (e.g., Descript, Adobe Premiere Pro, Final Cut Pro) for social media content or simple promotional videos.
Industry Experience: Background in the AV, video production, or B2B technology sectors.
Content Marketing & Social Media Strategy: Understanding of how design contributes to broader content marketing goals and social media engagement strategies.

📝 Enhancement Note: The "9+ years" requirement, coupled with the need for expertise in CMS management and AI-assisted workflows, points to a senior-level role that requires not just creative talent but also operational efficiency and an understanding of modern content production pipelines. The "Nice-to-Haves" further emphasize a forward-thinking approach to design and marketing operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

Demonstrated Digital Design Excellence: Showcase a range of high-impact web graphics, social media visuals, and digital campaign assets that highlight creativity, brand adherence, and user engagement.
Evidence of WordPress Proficiency: Include examples of webpages built or managed within WordPress, demonstrating layout skills, content formatting, and responsiveness. A case study on a website update or new section launch would be ideal.
Print Design Production Quality: Present examples of production-ready print collateral (brochures, banners, etc.) that clearly meet technical specifications for print vendors, showcasing an understanding of color, bleed, and typography for physical media.
Process Improvement & Efficiency: Highlight projects where design processes were streamlined, asset management was improved, or AI tools were leveraged to accelerate production timelines and reduce costs. Quantifiable results (e.g., time saved, increased output) are highly valuable.
Visual Communication of Complex Ideas: Include examples of diagrams, infographics, or explainer visuals that effectively simplify complex technical or product information for diverse audiences.

Process Documentation:

Candidates should be prepared to discuss their personal workflow for managing design projects from brief to delivery, including how they incorporate client feedback, manage revisions, and ensure final asset quality.
Demonstrate an understanding of asset version control and organization within a digital asset management (DAM) context, even if not explicitly using a dedicated DAM system.
Be ready to articulate how they would integrate AI tools into their existing design process to enhance efficiency and explore new creative avenues.

📝 Enhancement Note: For a role with strong operational components like CMS management and end-to-end production, the portfolio must go beyond just aesthetics. It needs to demonstrate process, efficiency, and the ability to manage the technical aspects of design delivery, especially within a remote and AI-enhanced environment.

💵 Compensation & Benefits

Salary Range:

Given the "9+ years" experience level, the "Full-Time" employment type, and the senior nature of the role, a competitive freelance hourly rate or monthly retainer would be expected. For Mexico, based on industry standards for senior freelance graphic designers with strong digital and CMS skills, an estimated range would be $25 - $45 USD per hour.
This estimate is based on research of freelance design rates in Mexico for senior-level professionals, considering the demand for specialized skills in WordPress, AI-assisted workflows, and B2B tech marketing. Cost of living and the high demand for remote talent in the Mexican market are factored into this range. The specific rate will depend on the candidate's portfolio, exact skill set, and the final scope of work agreed upon. Benefits:
Fully Remote Work Environment: The freedom to work from any location within Mexico, eliminating commute times and offering greater flexibility.
Flexible Schedule: The ability to set working hours that best suit personal productivity and work-life balance, while still meeting project deadlines and collaborative needs.
High Level of Creative Autonomy: Significant freedom to make design decisions and lead visual execution, fostering a sense of ownership and professional growth.
Opportunity to Work with Cutting-Edge AI-Assisted Workflows: Exposure to and practical application of modern AI tools, enhancing design capabilities and future-proofing skills.
Project-Based Engagement: A dynamic work environment with a focus on delivering impactful projects, offering variety and continuous learning opportunities.

Working Hours:

While the role is designated as "Full-Time," the "Flexible schedule" benefit suggests that the 40 hours per week can be managed with considerable autonomy. This implies a focus on output and deadline adherence rather than strict adherence to a 9-to-5 schedule, which is common in remote freelance engagements.

📝 Enhancement Note: The salary estimation is a critical piece of information for candidates. The methodology includes researching comparable roles in the specified region (Mexico), considering the experience level (9+ years), employment type (Full-Time Freelance), and specialized skills (WordPress, AI). The benefits are directly pulled from the job description and framed to highlight their value to a remote operations professional.

🎯 Team & Company Context

🏢 Company Culture

Industry: Professional Audiovisual (AV) and Video Production Hardware & Cloud Services.

Company Size: (Client's size is not explicitly stated, but Huzzle, the agency, places talent in "fast-growing startups, digital agencies, SaaS companies, and tech-enabled businesses." The client is described as an "established leader," suggesting a mid-to-large size with a solid market presence.) This implies a stable yet innovative environment where operational efficiency and polished brand presentation are crucial for maintaining market leadership.

Founded: (Client's founding date is not specified, but the description "established leader" implies a history of several years, likely allowing for mature processes and a defined brand identity.)

Team Structure:

Operations Focus: The designer will likely be part of a broader marketing or content team, working closely with content strategists, marketing managers, and potentially product marketing specialists.
Reporting: Direct reporting to a Marketing Manager or Head of Content, with project-specific collaboration with product teams or engineering for visual explanations.
Cross-functional Collaboration: Essential collaboration with content creators, web developers, and potentially product teams to ensure visual assets align with messaging and technical accuracy. The remote nature necessitates clear communication channels and proactive engagement.

Methodology:

Data-Driven Content: The company's focus on "mission-critical environments" and "high-performance" products suggests a data-informed approach to marketing and design, where effectiveness is measured and optimized.
User-Centric Design: Emphasis on "user-centric design" indicates that visual communication must be clear, intuitive, and supportive of the user experience.
AI Integration: The explicit mention of "AI-assisted workflows" points to a company culture that embraces technological innovation to improve efficiency and creative output.

Company Website: (Client website not provided, but Huzzle's website is https://huzzle.com/)

📝 Enhancement Note: Contextualizing the client's industry and implied size helps the designer understand the operational demands. A stable "established leader" in a technical field will likely require rigorous brand consistency and clear communication of complex products, making operational aspects of design crucial.

📈 Career & Growth Analysis

Operations Career Level: This role represents a senior-level individual contributor position within the creative operations or marketing operations function. It requires a high degree of autonomy, strategic input on visual execution, and the ability to manage complex projects from inception to completion. The focus on CMS and end-to-end production signifies an operational mastery beyond traditional graphic design.

Reporting Structure: The designer will likely report to a Marketing Manager or a Head of Content, working collaboratively with other marketing and content specialists. The role is designed for someone who can operate independently but also integrate seamlessly into a remote team's workflow.

Operations Impact: The designer's work will directly impact the company's brand perception, lead generation efforts through effective website content and marketing collateral, and the clarity of communication regarding its complex AV/video production products. Their ability to manage content publishing efficiently via WordPress is a key operational contribution.

Growth Opportunities:

Specialization in Tech Marketing Design: Deepen expertise in designing for B2B technology sectors, particularly AV and video production, gaining valuable industry-specific knowledge.
AI Workflow Mastery: Become a go-to expert in leveraging AI tools for design acceleration and creative exploration, enhancing marketability in an evolving industry.
Content Operations Leadership: Potential to evolve into a lead role for content creation and publishing, managing more complex digital initiatives or guiding junior designers in AI-assisted workflows.
Cross-functional Project Leadership: Take on more significant projects that require close collaboration with product and engineering teams, contributing to product launches and technical documentation.

📝 Enhancement Note: Framing growth opportunities around specialized industry knowledge, AI adoption, and operational leadership provides a clear career path for a designer looking to move into more strategic or specialized roles within marketing or creative operations.

🌐 Work Environment

Office Type: Fully Remote. This role is entirely remote, offering the flexibility to work from any location within Mexico.

Office Location(s): Mexico. Candidates must be based in Mexico to be eligible for this role.

Workspace Context:

Collaborative Remote Environment: While remote, the role emphasizes collaboration. Candidates should be comfortable using digital communication tools (e.g., Slack, Teams, email) and participating in virtual meetings to ensure seamless teamwork.
Technology & Tools: Access to and proficiency with industry-standard design software (Adobe Creative Suite), CMS (WordPress), and potentially collaborative design platforms (Figma). The role explicitly encourages the use of AI-assisted workflows, implying access to relevant AI tools or the ability to integrate them into personal workflows.
Autonomy & Trust: The environment is described as one where professionals are trusted to manage their time and tasks independently, focusing on delivering high-quality work and meeting project objectives.

Work Schedule:

The "Flexible schedule" benefit indicates a work arrangement that prioritizes output and deadlines over rigid hours. While the role is full-time (implying approximately 40 hours per week), the designer will have latitude in structuring their workday to accommodate personal needs, provided they remain available for essential collaboration and meet project timelines.

📝 Enhancement Note: The remote aspect is a primary feature. Detailing the implications for collaboration and work structure is key for operations professionals who value flexibility but also require clear communication protocols.

📄 Application & Portfolio Review Process

Interview Process:

Initial Screening: A review of the application, resume, and portfolio to assess core qualifications and alignment with required skills, particularly WordPress and Adobe Suite proficiency.
Portfolio Review & Discussion: A dedicated session where the candidate presents their portfolio, discussing key projects, design rationale, and their experience with digital publishing and print production. This is where the ability to articulate process and operational execution will be evaluated.
Skills-Based Challenge/Case Study: Candidates may be asked to complete a small design exercise or a case study related to creating digital assets for web publishing or explaining a technical concept visually. This will assess their practical skills, problem-solving abilities, and understanding of brand guidelines.
Team/Hiring Manager Interview: A discussion focused on remote work experience, communication style, problem-solving approach, and cultural fit, including how they would integrate AI into their workflow.

Portfolio Review Tips:

Curate Strategically: Select 3-5 of your strongest projects that best showcase your expertise in digital asset creation, WordPress publishing, and print design. Prioritize projects that demonstrate your ability to manage end-to-end production.
Highlight Operational Aspects: For each project, clearly articulate the brief, your role, the tools used (especially Adobe Suite, WordPress, and any AI tools), the challenges faced, your problem-solving approach, and the final outcome. Quantify results where possible (e.g., "increased engagement by X%," "reduced production time by Y hours").
Showcase WordPress & AI: Explicitly include examples of web pages you've built or managed in WordPress. If you've used AI tools, demonstrate how they enhanced your workflow or creative output.
Prepare to Discuss Process: Be ready to walk through your typical design workflow, from receiving a brief to delivering final files, and explain how you ensure quality and efficiency in a remote setting.

Challenge Preparation:

Understand the Client's Business: Research the audiovisual and video production industry, and if possible, infer the client's specific market niche.
Focus on Brand Consistency: If given a task, ensure your design adheres strictly to any provided brand guidelines.
Demonstrate Technical Understanding: For any visual explanations, ensure accuracy and clarity, especially for complex product concepts.
Time Management: If a timed exercise, practice efficient execution and prioritize key elements. Be prepared to explain your approach even if you can't complete every aspect.

📝 Enhancement Note: Providing specific, actionable advice for portfolio presentation and interview preparation tailored to the operational aspects of the role (WordPress, AI, end-to-end production) is crucial for candidate success.

🛠 Tools & Technology Stack

Primary Design Tools:

Adobe Creative Suite: Expert proficiency required in Photoshop, Illustrator, and InDesign. These are foundational for all visual asset creation and production.
WordPress: Essential for website content management, page building, and publishing. Candidates must be comfortable working directly within the CMS.
Figma (Preferred): Valuable for collaborative design, prototyping, and UI/UX elements, especially in a remote team setting.
AI-Assisted Design Tools (Preferred): Tools like Claude for prompting, or AI image generators, are encouraged to accelerate production and explore creative options.

Analytics & Reporting:

While not a direct responsibility, understanding how design impacts website analytics (e.g., engagement rates, bounce rates) is beneficial. Familiarity with basic web analytics concepts or tools like Google Analytics could be a plus.
HubSpot (Preferred): If the client uses HubSpot for marketing automation and CRM, familiarity with its design integration capabilities would be advantageous.

CRM & Automation:

HubSpot (Preferred): Understanding how design assets integrate into marketing campaigns managed through HubSpot.

📝 Enhancement Note: Clearly listing the required and preferred tools provides candidates with a direct understanding of the technology environment and helps them highlight relevant experience. The emphasis on WordPress and AI tools is particularly important for this role.

👥 Team Culture & Values

Operations Values:

Efficiency and Automation: A drive to streamline processes, leverage technology (including AI), and deliver high-quality work efficiently.
Brand Consistency: A commitment to maintaining a strong, unified brand identity across all visual communications.
Problem-Solving: A proactive and resourceful approach to overcoming design and publishing challenges.
Collaboration & Communication: Openness to feedback, clear communication, and a willingness to work effectively with a remote team.
Innovation: An embrace of new technologies and workflows, such as AI-assisted design, to enhance creative output.

Collaboration Style:

Remote-First Communication: Emphasis on clear, concise written and verbal communication via digital channels. Regular check-ins and proactive updates are expected.
Feedback-Oriented: A culture where constructive feedback is welcomed and used for continuous improvement of designs and processes.
Autonomy with Accountability: Professionals are empowered to work independently but are accountable for delivering on project goals and deadlines.

📝 Enhancement Note: Aligning the "Operations Values" with the role's requirements helps candidates understand what the client prioritizes in their team members, especially in a remote, project-driven setting.

⚡ Challenges & Growth Opportunities

Challenges:

Balancing Creative Vision with Brand Rigidity: Ensuring unique and engaging designs while strictly adhering to established brand guidelines.
Managing Remote Collaboration Effectively: Maintaining seamless communication and project alignment with a distributed team.
Integrating AI into Established Workflows: Learning and effectively applying AI tools to enhance, rather than replace, human creativity and operational efficiency.
Technical Aspects of Web Publishing: Ensuring designs are not only aesthetically pleasing but also technically sound for web display and SEO within WordPress.
Pacing for Freelance Work: Managing a variable workload, prioritizing tasks, and ensuring consistent output for a full-time freelance engagement.

Learning & Development Opportunities:

AI Design Specialization: Gaining hands-on experience with cutting-edge AI design tools, positioning you as an expert in this rapidly evolving field.
Advanced WordPress & CMS Skills: Deepening expertise in content management systems, which are highly valuable in marketing and creative operations.
B2B Tech Marketing Design: Developing a strong portfolio and understanding of design principles specific to the B2B technology sector, particularly in AV and video production.
Remote Work Best Practices: Refining skills in asynchronous communication, self-management, and virtual collaboration.

📝 Enhancement Note: Identifying potential challenges and framing them as growth opportunities provides a realistic outlook and highlights the developmental aspects of the role for ambitious operations professionals.

💡 Interview Preparation

Strategy Questions:

"Describe your process for taking a design brief from concept to final, production-ready asset, especially for web publishing and print collateral." (Focus on workflow, tools, and quality checks).
"How do you ensure brand consistency across diverse digital and print assets, and what steps do you take if you identify a brand deviation?" (Tests attention to detail and brand stewardship).
"Walk me through a project where you significantly utilized WordPress for content publishing or website updates. What were the challenges, and how did you overcome them?" (Assesses practical CMS experience).
"How do you approach integrating AI tools into your design workflow to enhance efficiency and creativity? Provide an example." (Evaluates adaptability and forward-thinking). Company & Culture Questions:
"What interests you about working for a leader in the AV/video production space, and how do you see your design skills contributing to their success?" (Tests research and alignment with industry).
"Describe your experience working in a fully remote environment. How do you maintain productivity and collaborate effectively with a distributed team?" (Assesses remote work readiness and communication skills).
"How do you handle constructive feedback on your designs, especially from stakeholders who may not have a design background?" (Evaluates communication and collaboration). Portfolio Presentation Strategy:
Show, Don't Just Tell: For each project, present the visual asset, explain the context, your role, the problem you solved, your process (including any AI usage), and the outcome.
Quantify Impact: Whenever possible, use metrics to demonstrate the success of your designs (e.g., website engagement, clarity of technical diagrams).
Highlight WordPress & Production Skills: Specifically point out projects that involved WordPress publishing or complex print production, detailing your technical contributions.
Be Ready for Q&A: Anticipate questions about your design choices, workflow, and experience with specific tools.

📝 Enhancement Note: Providing specific, relevant interview questions and portfolio presentation strategies helps candidates prepare thoroughly and demonstrate their suitability for the operational aspects of this creative role.

📌 Application Steps

To apply for this freelance Graphic Designer position:

Submit Your Application: Apply through the provided link on Workable.
Tailor Your Resume: Ensure your resume clearly highlights your 9+ years of experience, specific proficiency in Adobe Creative Suite, WordPress, and any AI design tools. Use keywords from the job description.
Curate Your Portfolio: Select projects that best demonstrate your digital and print design skills, WordPress publishing experience, and ability to manage end-to-end production. Include case studies that showcase problem-solving and efficiency, especially any involving AI.
Prepare Your Portfolio Walkthrough: Be ready to present your portfolio during interviews, articulating your process, design rationale, and the impact of your work, with a focus on operational execution.
Research the Client's Industry: Understand the professional AV and video production space to better align your portfolio and discussion with the client's business needs.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Graphic Designer