Graphic Designer (all genders)

📍 Job Overview

Job Title: Graphic Designer (all genders)

Company: Journi GmbH

Location: Vienna, Austria

Job Type: Full-time

Category: Marketing Operations / Creative Operations

Date Posted: 2026-05-08

Experience Level: Mid-Level (3+ years)

Remote Status: Hybrid

🚀 Role Summary

• Drive visual communication strategy for B2C marketing initiatives, including CRM sales newsletters, Meta Ads, and social media campaigns.

• Manage the end-to-end design project lifecycle, from conceptualization to final delivery, ensuring alignment with brand guidelines and business objectives.

• Collaborate closely with cross-functional teams, including CRM, User Acquisition, Social Media, and Product, to translate business goals into compelling visual assets.

• Maintain brand consistency across all digital and print touchpoints, adhering to established brand guidelines and pushing creative boundaries.

• Continuously explore and integrate new design techniques, tools, and workflows to enhance personal and team efficiency and output.

📝 Enhancement Note: This role bridges creative design with marketing operations by focusing on the execution of visually driven marketing campaigns. The emphasis on CRM newsletters, Meta Ads, and social media posts indicates a need for designers who understand performance marketing creative and B2C engagement strategies. The requirement for collaboration with User Acquisition and Social Media teams highlights the operational aspect of design in driving measurable results.

📈 Primary Responsibilities

• Design and execute visually appealing and high-performing assets for CRM sales newsletters, ensuring clear messaging and strong calls-to-action.

• Develop engaging and effective creative for Meta Ads campaigns, optimizing for click-through rates and conversion goals.

• Create compelling social media graphics and content that align with brand identity and drive audience engagement.

• Manage multiple design projects concurrently, from initial brief to final asset delivery, ensuring timely completion and adherence to project scopes.

• Collaborate with marketing teams to understand campaign objectives, target audiences, and performance metrics to inform design decisions.

• Translate brand guidelines into practical design applications across various marketing channels, ensuring visual consistency and brand integrity.

• Proactively identify opportunities for design innovation and process improvement within the marketing and creative operations functions.

• Assist the Graphic Design Lead in maintaining and evolving the company's visual brand language.

📝 Enhancement Note: The responsibilities listed emphasize the practical application of design skills within a marketing operations framework. The focus on specific channels like CRM newsletters and Meta Ads, along with the need for collaboration with performance marketing teams, suggests that candidates should have experience in creating designs that are not only aesthetically pleasing but also performance-driven. The mention of managing projects from concept to delivery underscores the operational aspect of project management within creative execution.

🎓 Skills & Qualifications

Education: A degree in Graphic Design, Visual Communication, or a related field is considered a plus, but not strictly required if compensated by strong portfolio and experience.

Experience: Minimum of 3 years of professional graphic design experience, with a demonstrated track record in B2C environments.

Required Skills:

• Portfolio: A strong and comprehensive portfolio showcasing expertise in typography, layout design, and visual communication for both print and digital B2C applications (e.g., CRM newsletters, Meta Ads, flyers).

• Software Proficiency: Advanced skills in Figma and the Adobe Creative Suite, specifically Illustrator, Photoshop, and InDesign.

• B2C Marketing Design: Proven experience designing creative assets for B2C companies, with a focus on direct marketing channels.

• Project Management: Demonstrated ability to manage and deliver design projects on time and to specification.

• Brand Adherence: Ability to consistently follow and apply brand guidelines to ensure visual harmony across all touchpoints.

• Communication: Strong English communication skills, enabling clear articulation of design concepts and effective collaboration with cross-functional teams.

• EU Work Authorization: Legal right to work in the EU/Austria, with a willingness to relocate to Vienna if not already based there.

Preferred Skills:

• Interest and basic understanding of AI tools for design enhancement or workflow automation.

• Experience with user acquisition campaigns and social media marketing creative.

• Familiarity with A/B testing creative variations for performance optimization.

📝 Enhancement Note: The requirement for a strong portfolio is paramount, as it serves as the primary validation of design skills for this role. The emphasis on specific software like Figma and Adobe Creative Suite, combined with B2C marketing channels, narrows the focus to designers with practical, performance-oriented experience. The explicit mention of EU work authorization and relocation highlights practical hiring considerations for a Vienna-based role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a range of B2C marketing campaign assets, including CRM newsletters, Meta Ads, and social media graphics, highlighting how design contributed to campaign objectives.

• Include case studies detailing the design process for at least 2-3 projects, explaining the problem, your creative solution, and the impact achieved.

• Demonstrate proficiency in Figma and Adobe Creative Suite through examples of complex layouts, typography treatments, and visual hierarchy.

Process Documentation:

• Be prepared to discuss your personal design workflow, from receiving a brief to final asset delivery, including any quality assurance steps.

• Articulate your approach to collaborating with marketing stakeholders to gather requirements and incorporate feedback effectively.

• Explain how you ensure brand consistency across diverse marketing materials and channels.

• Detail your process for exploring new design trends and technologies and how you integrate them into your work.

📝 Enhancement Note: The portfolio requirements are geared towards demonstrating practical application within a marketing operations context. Candidates are expected to show not just aesthetic skill, but also an understanding of how design contributes to measurable marketing outcomes and brand consistency. The emphasis on process documentation and workflow discussion signals a need for organized and communicative designers.

💵 Compensation & Benefits

Salary Range: Starting gross annual salary of €42,000 EUR. The final offer will be determined based on the candidate's experience and qualifications.

Benefits:

• Vacation: 25 days per year, with an additional day for each year of tenure, up to a maximum of 30 days.

• Work Arrangement: Hybrid model with 40% home office days and flexible working hours (core hours: 10 am - 4 pm Mon-Thu; 10 am - 2 pm Fri).

• Daily Meals: Complimentary breakfast, Italian-style coffee, tea, and daily lunches provided in the in-house eatery, catering to various dietary preferences.

• Commute: Reimbursement for public transport passes within Vienna.

• Team Building: Annual company-sponsored team-building trips to various destinations.

• Work Equipment: A company MacBook provided, which can also be used for personal purposes.

• Language Development: Weekly in-house German lessons offered in small groups.

• Product Access: Premium membership access to all Journi products.

Working Hours: Standard 40-hour work week, with flexibility around core hours (10 am - 4 pm Mon-Thu; 10 am - 2 pm Fri).

📝 Enhancement Note: The stated minimum salary of €42,000 EUR for a mid-level graphic designer in Vienna aligns with general market rates for the region, though top talent with extensive experience in performance creative could command higher. The comprehensive benefits package, including daily meals, transport reimbursement, and professional development, suggests a strong focus on employee well-being and retention, typical for established tech companies. The hybrid work model and flexible hours offer significant operational advantages for work-life balance.

🎯 Team & Company Context

🏢 Company Culture

Industry: Mobile App Development / E-commerce / Photo Printing. Journi operates within the consumer technology sector, focusing on digital-to-physical product creation through an intuitive mobile application. This context means design plays a crucial role in user acquisition, engagement, and brand perception in a competitive app market.

Company Size: 100+ employees. A company of this size typically offers a dynamic environment where individuals can make a significant impact. It's large enough to have established processes but small enough for cross-functional collaboration and direct access to leadership.

Founded: The company was founded with a mission to simplify memory-keeping through technology, aiming to become the world's most-downloaded printing app. This implies a culture of innovation, user-centricity, and rapid growth.

Team Structure:

• The Graphic Design team is likely part of a larger Marketing or Creative department.

• This role reports to a Graphic Design Lead, indicating a hierarchical structure within the design function.

Methodology:

• Data-Driven Design: The emphasis on Meta Ads and CRM newsletters implies a data-driven approach where design performance is measured and optimized based on metrics.

• Brand Consistency: A strong focus on brand guidelines suggests structured processes for maintaining visual identity across all marketing efforts.

• Agile Collaboration: Working with multiple cross-functional teams points towards agile methodologies, where iterative feedback and quick adjustments are common.

Company Website: https://journiapp.com/

📝 Enhancement Note: Journi's mission to simplify memory-keeping through technology and its focus on becoming the world's most-downloaded printing app suggest a user-centric and growth-oriented culture. The company size implies opportunities for direct impact and cross-functional visibility, while the industry context highlights the importance of strong visual branding and effective marketing creative for user acquisition and retention.

📈 Career & Growth Analysis

Operations Career Level: This is a Mid-Level Graphic Designer role, indicating that the individual is expected to work independently on assigned tasks and projects, contribute creative ideas, and collaborate effectively with team members and stakeholders. They are beyond entry-level but not yet in a senior or leadership position. The role requires a solid foundation of design principles and practical experience in applying them to marketing objectives.

Reporting Structure: The Graphic Designer will report to the Graphic Design Lead. This provides a clear line of mentorship, feedback, and project assignment. The Lead will likely oversee the overall design strategy and ensure quality and consistency across the team's output.

Operations Impact: The Graphic Designer's work directly impacts Journi's user acquisition and engagement efforts. By creating compelling visuals for Meta Ads, CRM newsletters, and social media, they contribute to driving traffic, increasing conversion rates, and enhancing brand perception. Their ability to translate marketing objectives into effective creative is crucial for the operational success of these campaigns.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific marketing design channels like performance advertising creative or email marketing design.

• Tool Proficiency: Potential to become an expert user of Figma and Adobe Creative Suite, possibly exploring advanced features or integrations.

• Cross-Functional Exposure: Gaining experience and understanding of user acquisition, CRM, and social media strategies, which can lead to broader marketing operations knowledge.

• Creative Leadership: With consistent performance and growth, potential advancement to Senior Graphic Designer or potentially a specialized creative role within the marketing team.

📝 Enhancement Note: The growth path for this role is likely within the marketing creative function, with opportunities to specialize in performance creative or gain broader marketing operations understanding. The reporting structure to a Graphic Design Lead offers clear mentorship, while the impact on user acquisition and engagement highlights the strategic importance of the role.

🌐 Work Environment

Office Type: The job description mentions a hybrid working model, suggesting a blend of remote work and in-office presence. The company has an "in-house eatery" and offers "breakfast, Italian-style coffee, tea, and fresh daily lunches," indicating a well-equipped office space designed to foster collaboration and employee well-being.

Office Location(s): Vienna, Austria. The company provides reimbursement for public transport cards, suggesting the office is accessible via public transit and that commuting is a standard part of the work experience for those not fully remote.

Workspace Context:

• Collaborative Hub: The office environment likely facilitates collaboration with design colleagues, marketing teams, and other departments through shared spaces and amenities like the in-house eatery.

• Tool Access: Employees are provided with a company MacBook, suggesting access to necessary hardware for design work, which can also be used for personal use.

• Team Interaction: The hybrid model allows for focused individual work at home and collaborative sessions, team meetings, and cultural immersion when in the office.

Work Schedule: Employees benefit from flexible hours, with core working hours from 10 am to 4 pm on weekdays (Mon-Thu) and 10 am to 2 pm on Fridays. This structure allows for individual autonomy in managing workdays while ensuring overlap for team collaboration and meetings.

📝 Enhancement Note: The hybrid model with 40% home office days indicates a modern approach to work that balances flexibility with the benefits of in-person collaboration. The provision of meals and a company MacBook suggests a supportive work environment focused on employee productivity and well-being. The core hours ensure that team members can connect and collaborate effectively.

📄 Application & Portfolio Review Process

Interview Process:

• Intro Call (30 min): Initial screening with the People & Culture team to assess basic qualifications, cultural fit, and motivation for the role. Be prepared to briefly discuss your career trajectory and interest in Journi.

• Hiring Manager Interview (45 min): Deeper dive into your design experience, technical skills, and understanding of B2C marketing creative. Be ready to discuss your portfolio and specific projects.

• Design Challenge: A practical assessment of your design skills, problem-solving abilities, and creativity. This may involve creating a specific marketing asset based on a brief, similar to tasks you'd perform in the role. Focus on efficiency and alignment with brand guidelines.

• Cross-functional Interview (1 h): Meet with key stakeholders from CRM, User Acquisition, or Social Media teams. This interview assesses your ability to collaborate, understand business needs, and communicate design rationale in a cross-functional context.

• Final Interview (1 h): Meeting with the Leadership team to discuss your overall fit, long-term potential, and strategic thinking. This is an opportunity to demonstrate your understanding of Journi's mission and how you can contribute to its growth.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 projects that best showcase your skills in CRM newsletters, Meta Ads, and social media design for B2C audiences. Prioritize pieces that demonstrate impact or creative problem-solving.

• Structure for Clarity: Organize your portfolio with a brief overview for each project, including the objective, your role, the challenges, your design process, and the results achieved. Use clear headings and concise descriptions.

• Highlight Process: For each project, explain your thought process, design choices (typography, color, layout), and how you collaborated with stakeholders. This demonstrates your operational approach to design.

• Showcase Tool Proficiency: Include examples that clearly demonstrate your mastery of Figma and the Adobe Creative Suite, showcasing complex layouts, vector work, and photo manipulation where relevant.

• Quantify Impact: If possible, include metrics or outcomes related to your designs (e.g., increased click-through rates, engagement rates, conversion improvements).

Challenge Preparation:

• Understand the Brief: Carefully read and analyze the design challenge brief. Identify the target audience, key message, and desired outcome.

• Time Management: Allocate your time wisely, ensuring you have enough time for concepting, design execution, and a brief explanation of your work.

• Brand Alignment: Ensure your design adheres strictly to Journi's brand guidelines. If there are any ambiguities, make reasonable assumptions and state them.

• Presentation Readiness: Prepare a concise explanation of your design choices, focusing on how your solution meets the brief's objectives and showcases your skills.

📝 Enhancement Note: The multi-stage interview process, including a design challenge and cross-functional interviews, is typical for creative roles in fast-paced tech companies. The emphasis on portfolio curation, process explanation, and challenge preparation highlights the need for candidates to demonstrate not just artistic talent but also strategic thinking, communication skills, and an understanding of marketing operations.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and creating UI elements for digital assets. Proficiency expected for UI design, layout, and component-based design.

• Adobe Illustrator: For creating vector graphics, logos, icons, and complex illustrations for marketing materials.

• Adobe Photoshop: For image editing, manipulation, retouching, and creating raster-based graphics for ads and social media.

• Adobe InDesign: For layout and typesetting, particularly for longer-form content like potential flyers or internal presentations, and ensuring high-quality print-ready output.

Analytics & Reporting:

CRM & Automation:

• CRM Platforms (e.g., Salesforce, HubSpot): Understanding how designs are integrated into CRM sales newsletters and email marketing workflows.

• Marketing Automation Tools (e.g., Mailchimp, ActiveCampaign): Familiarity with platforms used to send out email campaigns, enabling designers to create assets optimized for these systems.

📝 Enhancement Note: The explicit mention of Figma and Adobe Creative Suite (Illustrator, Photoshop, InDesign) points to a standard, yet robust, design technology stack. The inclusion of CRM and Marketing Automation tools, even if not directly used by the designer, suggests the need for an understanding of how their creations are deployed and contribute to operational marketing workflows.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A strong commitment to understanding and serving the end-user, ensuring that designs are not only visually appealing but also functional and delightful for Journi's app users.

• Innovation & Pushing Boundaries: Encouragement to explore new design techniques, challenge the status quo, and bring fresh, innovative ideas to visual communication.

• Collaboration & Teamwork: Valuing close collaboration with cross-functional teams, fostering an environment where ideas are shared freely and design decisions are made collectively to achieve business goals.

• Data-Driven Creativity: Integrating performance metrics and user feedback into the design process to create assets that are not only aesthetically strong but also deliver measurable results.

• Efficiency & Quality: A focus on delivering high-quality design work efficiently, managing projects effectively from concept to completion.

Collaboration Style:

• Cross-functional Integration: The role requires active collaboration with marketing teams (CRM, User Acquisition, Social Media) and Product. This means designers must be adept at understanding diverse perspectives and translating business requirements into visual solutions.

• Feedback Culture: An environment that likely encourages constructive feedback, both giving and receiving, to continuously improve design output and team processes.

• Knowledge Sharing: Opportunities to share design insights, new tools, or trends with colleagues, fostering a learning environment within the design and marketing departments.

📝 Enhancement Note: The emphasis on user-centricity, innovation, and collaboration aligns with typical values in fast-growing tech companies. The integration of "data-driven creativity" and "efficiency" highlights the operational aspect of the design role, where creative output is directly linked to business performance and streamlined processes.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Performance: The primary challenge will be to create visually compelling designs that also meet specific performance metrics for user acquisition and engagement campaigns.

• Maintaining Brand Consistency Across Channels: Ensuring a cohesive brand identity across diverse marketing materials, from digital ads to email newsletters, requires meticulous attention to detail and strict adherence to brand guidelines.

• Adapting to Evolving Trends and Tools: The digital design landscape changes rapidly. Staying current with new design trends, software updates, and emerging tools (like AI in design) will be an ongoing challenge.

• Managing Multiple Stakeholder Needs: Collaborating with various departments means juggling different priorities, feedback, and objectives, requiring strong communication and project management skills.

Learning & Development Opportunities:

• Specialized Marketing Design: Deepen expertise in designing for specific channels like performance advertising (Meta Ads), email marketing (CRM newsletters), and social media platforms.

• Tool Mastery & Exploration: Become highly proficient in Figma and Adobe Creative Suite, potentially exploring advanced features, plugins, or integrations. Opportunity to learn and experiment with AI design tools.

• Cross-Functional Insight: Gain a deeper understanding of marketing strategy, user acquisition funnels, and CRM campaign management, broadening your overall marketing operations knowledge.

• Mentorship: Benefit from guidance from the Graphic Design Lead and collaboration with experienced marketing professionals.

📝 Enhancement Note: The challenges identified are common for designers in marketing roles, emphasizing the need for adaptability and strategic thinking. The growth opportunities focus on deepening specialized design skills, expanding technical proficiency, and gaining broader marketing operations understanding, providing a clear development path.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for designing a high-converting Meta Ad. What elements do you prioritize, and how do you ensure brand consistency?" (Focus on your workflow, understanding of ad creatives, and brand adherence).

• "How do you approach designing a CRM sales newsletter to maximize engagement and click-through rates?" (Highlight your understanding of email design best practices and user engagement strategies).

• "Walk us through a project where you had to balance creative vision with strict brand guidelines. How did you achieve both?" (Demonstrate your ability to innovate within constraints).

Company & Culture Questions:

• "What do you know about Journi and our mission to simplify memory-keeping?" (Research the company's mission, products, and recent news).

• "How do you see your design skills contributing to Journi's growth and user acquisition goals?" (Connect your experience to the company's business objectives).

Portfolio Presentation Strategy:

• Storytelling: For each project, tell a story about the challenge, your solution, and the impact. Focus on the "why" behind your design decisions.

• Process Visualization: Use mockups, wireframes, or sketches to show your design process, not just the final polished assets. This demonstrates your operational approach.

• Metric-Driven Examples: If possible, highlight projects where your design had a measurable impact on campaign performance (e.g., increased conversion, engagement, click-through rates).

• Tool Demonstration: Be ready to briefly discuss how you used Figma, Illustrator, Photoshop, or InDesign to achieve specific results in your projects.

📝 Enhancement Note: The interview preparation advice emphasizes demonstrating practical skills, understanding of marketing operations, and cultural fit. The focus on storytelling, process visualization, and metric-driven examples in portfolio presentation is key for operations-minded hiring managers.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the Journi careers page.

• Customize Your Resume: Tailor your resume to highlight your 3+ years of B2C graphic design experience, proficiency in Figma and Adobe Creative Suite, and any experience with CRM newsletters, Meta Ads, or social media creative. Use keywords from the job description.

• Curate Your Portfolio: Select your strongest B2C marketing design projects. Ensure it clearly showcases your skills in typography, layout, and visual communication, with a focus on performance-driven creative. Include case studies explaining your process and impact.

• Prepare Your Cover Letter: Briefly explain your interest in Journi, how your skills align with the role's responsibilities, and why you're excited about contributing to their mission. Mention your portfolio and relevant experience.

• Research Journi: Familiarize yourself with Journi's app, its target audience, brand aesthetic, and recent marketing campaigns. Understand their mission and values to articulate your fit during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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