Freelance Web Designer at Mindrift

📍 Job Overview

Job Title: Freelance Web Designer

Company: Mindrift

Location: Denmark

Job Type: PART_TIME

Category: Creative & Media / Art & Design / Marketing

Date Posted: September 1, 2026

Experience Level: 2-5 Years

Remote Status: Fully Remote

🚀 Role Summary

Design high-converting marketing pages, landing experiences, and conversion-driven layouts for real-world use cases within the Tendem project.
Transform briefs, concepts, and AI-generated drafts into clean, on-brand, and implementation-ready web designs that align with the broader brand ecosystem.
Ensure absolute visual consistency between interactive web pages, static PDFs, and social media materials, enforcing strict layout quality standards.
Prepare and securely package production-ready files, including organized Figma frames, exported assets, and detailed specifications for seamless developer or no-code tool implementation.

📝 Enhancement Note: This role is specifically for a part-time freelance Web Designer focused on marketing and landing page creation for the Tendem AI project. The emphasis is on creating visually consistent, conversion-optimized web assets that are ready for immediate implementation by developers or no-code platforms.

📈 Primary Responsibilities

Design high-converting one-pagers, pitch-style landing pages, and simple marketing sites based on textual copy, outlines, or existing drafts.
Translate brand assets and social media visuals into responsive web layouts, structured components, and sections that can be easily implemented by developers or no-code tools.
Prepare and securely package production-ready files (organizing Figma frames, exporting assets, and detailing specs) for seamless handoff to development teams or integration into no-code platforms.
Ensure absolute visual consistency between interactive web pages, static PDFs, and social media materials, maintaining brand integrity across all touchpoints.
Enforce layout quality standards through systematic verification of responsiveness, proper spacing, clarity, and adherence to modern web trends prior to delivery.

📝 Enhancement Note: The core responsibilities highlight a strong focus on creation and delivery of implementation-ready design assets. The role requires not just design creativity but also meticulous attention to detail in preparing files for developers and ensuring brand consistency across various marketing collateral.

🎓 Skills & Qualifications

Education: Bachelor's or Master’s Degree in Web Design, Graphic Design, Human-Computer Interaction (HCI), or related creative/technical fields is a plus.

Experience: At least 2 years of relevant experience in web design, UI design, digital marketing design, or visual communications is desirable.

Required Skills:

Web & UI Design: Deep proficiency in Figma for creating scalable, responsive web layouts, auto-layout components, and comprehensive design systems.
Conversion-Driven Layouts: Expertise in structuring high-converting, pitch-style landing pages with a strong eye for clarity, spacing, and modern design trends.
Developer Handoff: Solid understanding of how to prepare, spec, and package digital assets for efficient implementation via developers or no-code platforms (e.g., Webflow, Framer).
Cross-Platform Consistency: Ability to seamlessly translate core brand aesthetics across varying touchpoints, ensuring web pages match existing social materials and pitch decks.
English Proficiency: Upper-intermediate (B2) or above. Preferred Skills:
Experience with no-code platforms such as Webflow or Framer for understanding implementation constraints and possibilities.
Familiarity with AI technology projects or the startup ecosystem.
Experience in crafting design systems or style guides.

📝 Enhancement Note: The requirements emphasize practical, hands-on skills in Figma and an understanding of the implementation process. While a degree is a plus, demonstrable experience and a strong portfolio are paramount. English proficiency is a hard requirement.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

A strong portfolio heavily focused on landing pages, marketing websites, and product or startup one-pagers.
Demonstrations of clear hierarchy, strong typography, and conversion-optimized layouts.
Case studies showcasing the process of transforming rough prompts, AI-generated drafts, or existing brand systems into structured, implementation-ready web designs.
Examples of responsive web layouts and how they adapt across different devices.
Evidence of seamless developer handoff or integration with no-code tools. Process Documentation:
Showcase your systematic verification process for layout quality, including responsiveness, spacing, and adherence to modern web trends.
Detail your approach to ensuring visual consistency across different media types (web pages, PDFs, social).
Illustrate your workflow for preparing production-ready files, including organization, asset export, and specification detailing.

📝 Enhancement Note: The portfolio is the most critical component for this role. It must explicitly demonstrate the ability to create conversion-focused, implementation-ready web designs from varied inputs, with a strong emphasis on the practical aspects of developer handoff and brand consistency.

💵 Compensation & Benefits

Salary Range: Up to $50 per hour equivalent, depending on experience level and pace of contribution.

Benefits:

Freelance opportunity with flexible part-time hours.
Remote work flexibility, allowing work from anywhere in Denmark.
Opportunity to contribute to innovative AI technology projects through the Tendem platform.
Potential for ongoing engagement on various projects based on performance and project needs.

Working Hours: Estimated 10–20 hours per week during active project phases. This is an estimate and not a guaranteed workload.

📝 Enhancement Note: The compensation is performance-based, with a maximum equivalent of $50/hour. The workload is variable and project-dependent. Benefits are typical for freelance roles, emphasizing flexibility and remote work.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (AI Development & Project Platform)

Company Size: Mid-size (Specific size not provided, but operates a platform connecting specialists with projects, suggesting a significant network).

Founded: Information not provided, but Mindrift is associated with the Tendem project (tendem.ai), indicating a focus on emerging technologies.

Team Structure:

The role is part of the Tendem project, which connects global specialists with AI development efforts.
You will likely collaborate closely with project managers, AI developers, and potentially marketing teams.
As a freelance role, you will operate with a high degree of autonomy but within defined project parameters. Methodology:
Focus on connecting real-world expertise with advanced AI development.
Emphasis on delivering high-quality, implementation-ready assets for innovative technology projects.
Data-driven and user-centric approach to design and project execution.

Company Website: https://tendem.ai/ (Project website)

Company URL: https://jobs.workable.com/company/r7muFeAbcksMFWASJu45jA/jobs-at-mindrift

📝 Enhancement Note: Mindrift operates as a platform to facilitate AI development by bridging specialists and technology projects. The culture likely values autonomy, expertise, and efficient delivery of high-quality work within a project-based framework.

📈 Career & Growth Analysis

Operations Career Level: This is a specialized freelance role focused on execution within the Art & Design and Marketing categories. It offers an opportunity to gain experience in designing for AI technology projects and working within a structured freelance platform.

Reporting Structure: As a freelance Web Designer on the Tendem project, you will likely report to a project manager or a lead designer overseeing the project's visual assets.

Operations Impact: Your designs will directly influence the perception, user experience, and conversion rates of marketing pages and landing sites for AI products. Success in this role contributes to the overall effectiveness and marketability of the Tendem project's offerings.

Growth Opportunities:

Develop expertise in designing for the AI and technology sectors.
Enhance skills in conversion optimization and marketing page design.
Gain experience with efficient developer handoff processes and no-code tool integration.
Build a robust portfolio through diverse project engagements on the Mindrift platform.
Potential for longer-term engagements or opportunities on future projects based on performance.

📝 Enhancement Note: While not a traditional corporate career ladder, this role offers significant growth in specialized design skills, portfolio enhancement, and exposure to cutting-edge technology projects within a flexible freelance framework.

🌐 Work Environment

Office Type: Fully Remote.

Office Location(s): Denmark. This indicates that while remote, you must be located within Denmark to comply with local employment regulations or project requirements.

Workspace Context:

You will work independently from your own location, requiring a reliable internet connection and a suitable workspace.
Collaboration will primarily occur through digital communication channels (e.g., email, project management tools, video calls).
Access to design software, particularly Figma, is essential.

Work Schedule: Flexible, with an estimated 10–20 hours per week. This allows for a balance between project work and other commitments, provided deadlines are met.

📝 Enhancement Note: The work environment is entirely remote within Denmark, emphasizing self-discipline and effective digital communication. The flexibility in hours is a key feature of this freelance role.

📄 Application & Portfolio Review Process

Interview Process:

Portfolio Submission: The primary initial step is submitting your CV with a link to your portfolio. Applications without relevant web design cases will not be considered.
Initial Screening: Review of your portfolio to assess alignment with the required skills (Figma proficiency, conversion-focused landing pages, developer handoff).
Potential Interview: A discussion may follow, focusing on your design process, experience with similar projects, and understanding of conversion optimization.
Project Assignment: If successful, you will be assigned tasks within the Tendem project.

Portfolio Review Tips:

Highlight Relevant Projects: Prioritize case studies of landing pages, marketing sites, and one-pagers that demonstrate conversion optimization and strong visual hierarchy.
Showcase Figma Skills: Include examples of responsive layouts, auto-layout components, and any design systems you've developed or worked with.
Demonstrate Handoff Capability: If possible, include examples or descriptions of how you prepare files for developers or no-code platforms.
Quantify Results: Where possible, mention the impact of your designs (e.g., improved conversion rates, user engagement).
Clarity and Organization: Ensure your portfolio is well-organized, easy to navigate, and clearly articulates your role and contributions in each project.

Challenge Preparation:

Be prepared to discuss your design process for creating a landing page from a brief or textual copy.
Understand how you approach ensuring visual consistency across different marketing materials.
Be ready to explain your rationale behind design choices, focusing on user-centricity and conversion goals.

📝 Enhancement Note: The application process is heavily portfolio-driven. Candidates must ensure their portfolio directly addresses the core requirements of conversion optimization and implementation-ready design.

🛠 Tools & Technology Stack

Primary Tools:

Figma: Essential for creating scalable, responsive web layouts, auto-layout components, and design systems. Deep proficiency is required.
No-Code Platforms (e.g., Webflow, Framer): Understanding of these platforms is beneficial for effective developer handoff and design for implementation.

Analytics & Reporting:

While not explicitly required for design, an understanding of conversion metrics and how design impacts them is crucial for a conversion-driven approach. CRM & Automation:
Not directly applicable to this design role, but understanding how marketing pages integrate with CRM and marketing automation tools can be a plus.

📝 Enhancement Note: Figma is the absolute core tool requirement. Familiarity with Webflow and Framer is a strong advantage, indicating an understanding of the implementation landscape for web designs.

👥 Team Culture & Values

Operations Values:

Quality & Precision: A strong emphasis on delivering polished, production-ready designs that meet high layout quality standards.
User-Centricity: Designing with the end-user and conversion goals in mind.
Efficiency & Speed: Ability to work independently and deliver assets quickly and effectively.
Brand Consistency: Maintaining a unified visual identity across all digital touchpoints.
Innovation: Contributing to cutting-edge AI technology projects.

Collaboration Style:

Primarily asynchronous and digital, involving clear communication of briefs, feedback, and asset delivery.
Requires self-direction and the ability to troubleshoot independently.
Collaboration with developers or no-code integrators, requiring clear specifications and understanding of implementation constraints.

📝 Enhancement Note: The culture values independent, high-quality work that directly contributes to project success. Clear communication and adherence to brand standards are paramount in this remote, project-based environment.

⚡ Challenges & Growth Opportunities

Challenges:

Translating abstract concepts or AI-generated drafts into concrete, user-friendly web designs.
Maintaining strict visual consistency across diverse marketing materials and platforms.
Meeting project deadlines with a variable workload (10-20 hours/week).
Adapting to the specific brand guidelines and technical constraints of the Tendem project. Learning & Development Opportunities:
Specialized Design Skills: Deepen expertise in conversion-focused landing page design and responsive web development integration.
Industry Exposure: Gain valuable experience designing for projects in the rapidly evolving AI technology sector.
Portfolio Building: Accumulate a diverse range of high-impact projects for your professional portfolio.
Freelance Management: Develop skills in managing time, communication, and deliverables as a freelance contributor.

📝 Enhancement Note: The role presents challenges in creative problem-solving and execution under project-specific constraints, while offering substantial growth in specialized design skills and industry exposure.

💡 Interview Preparation

Strategy Questions:

"Describe your process for taking a textual brief or AI-generated draft and turning it into a high-converting landing page." (Focus on your systematic approach, user research, and conversion optimization strategies.)
"How do you ensure visual consistency across different digital assets like web pages, social media graphics, and PDFs?" (Highlight your methods for brand guideline adherence and asset management.)
"Walk us through a project where you had to prepare design files for developer handoff or integration into a no-code platform. What were the key considerations?" (Demonstrate your understanding of developer needs and implementation realities.) Company & Culture Questions:
"What interests you about working on AI technology projects like Tendem.ai?" (Show your enthusiasm for the sector and the project's mission.)
"How do you manage your time and prioritize tasks when working remotely on a part-time freelance basis?" (Emphasize your self-discipline, organizational skills, and ability to meet deadlines.)
"What are your thoughts on modern web design trends and how they relate to conversion rates?" (Show you are current and understand the business impact of design.) Portfolio Presentation Strategy:
Lead with Impact: Start with your strongest, most relevant projects (landing pages, marketing sites).
Tell the Story: For each project, explain the objective, your role, the challenges, your design process, and the outcomes.
Showcase Figma Expertise: Be ready to discuss specific Figma features or techniques you used (e.g., auto-layout, component libraries, prototyping).
Highlight Conversion Focus: Clearly articulate how your design decisions aimed to improve user experience and conversion rates.
Be Prepared for Technical Questions: Discuss your understanding of responsive design principles and developer handoff requirements.

📝 Enhancement Note: Preparation should focus on showcasing practical design skills, a conversion-oriented mindset, and the ability to deliver ready-to-implement assets efficiently, all backed by strong portfolio examples.

📌 Application Steps

To apply for this freelance web design position:

Submit your CV, ensuring it includes a direct link to your online portfolio showcasing relevant web design examples.
Portfolio Customization: Curate your portfolio to prominently feature your best work in landing page design, marketing websites, and conversion optimization. Prioritize examples that demonstrate your Figma proficiency and ability to prepare production-ready files.
Resume Optimization: Tailor your resume to highlight your 2+ years of experience in web/UI design, emphasizing skills in Figma, responsive design, and developer handoff. Use keywords from the job description like "conversion-driven," "responsive web layouts," and "Figma."
Interview Preparation: Practice articulating your design process, especially how you translate briefs into effective web designs and ensure brand consistency. Be ready to discuss your experience with developer handoff and your understanding of conversion metrics.
Company Research: Familiarize yourself with Mindrift and the Tendem project (tendem.ai) to understand their mission and the context of the AI technology projects you'll be designing for.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Freelance Web Designer