Freelance Web Designer at Mindrift

📍 Job Overview

Job Title: Freelance Web Designer

Company: Mindrift

Location: France

Job Type: PART_TIME

Category: Web Design / UI/UX Design

Date Posted: 2026-09-01T07:23:54.178

Experience Level: 2-5 years

Remote Status: Remote Solely

🚀 Role Summary

Design high-converting marketing pages, landing experiences, and conversion-driven layouts for the Tendem project.
Translate brand assets and concepts into clean, on-brand, and implementation-ready web designs.
Ensure absolute visual consistency across interactive web pages, static PDFs, and social media materials.
Prepare and securely package production-ready files for seamless handoff to developers or no-code tools.
Uphold modern web trends and layout quality standards through systematic verification.

📝 Enhancement Note: This role is specifically focused on the visual and conversion aspects of web design for marketing and product promotion, rather than full-stack development or complex web application architecture. The emphasis is on creating implementation-ready assets for marketing pages and landing experiences within the Tendem AI project.

📈 Primary Responsibilities

Design high-converting one-pagers, pitch-style landing pages, and simple marketing sites based on textual copy, outlines, or existing drafts.
Translate brand assets and social media visuals into responsive web layouts, structured components, and sections that can be easily implemented by developers or no-code tools.
Prepare and securely package production-ready files (organizing Figma frames, exporting assets, and detailing specs) for seamless handoff.
Ensure absolute visual consistency between interactive web pages, static PDFs, and social materials.
Enforce layout quality standards through systematic verification of responsiveness, proper spacing, clarity, and adherence to modern web trends prior to delivery.

📝 Enhancement Note: The responsibilities highlight a focus on creating marketing-oriented web assets that are ready for immediate implementation. This involves not just visual design but also ensuring technical readiness for developers or no-code platforms, emphasizing efficiency and clarity in the handoff process.

🎓 Skills & Qualifications

Education: Bachelor's or Master’s Degree in Web Design, Graphic Design, Human-Computer Interaction (HCI), or related creative/technical fields is a plus.

Experience: At least 2 years of relevant experience in web design, UI design, digital marketing design, or visual communications is desirable.

Required Skills:

Deep proficiency in Figma for creating scalable, responsive web layouts, auto-layout components, and comprehensive design systems.
Expertise in structuring high-converting, pitch-style landing pages with a strong eye for clarity, spacing, and modern design trends.
Solid understanding of how to prepare, spec, and package digital assets for efficient implementation via developers or no-code platforms (e.g., Webflow, Framer).
Ability to seamlessly translate core brand aesthetics across varying touchpoints, ensuring web pages match existing social materials and pitch decks.
Strong eye for clarity, white space, and modern web layout trends.
Upper-intermediate (B2) or above English proficiency. Preferred Skills:
Experience with no-code platforms such as Webflow or Framer.
Understanding of conversion rate optimization (CRO) principles.
Experience working with AI-generated drafts or prompts.
Familiarity with creating design systems for web applications.

📝 Enhancement Note: The emphasis on Figma, developer handoff, and cross-platform consistency points to a need for a designer who understands the practicalities of web implementation and brand integration. The "plus" for a degree suggests that practical experience and a strong portfolio are prioritized.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

A strong portfolio heavily focused on landing pages, marketing websites, and product or startup one-pagers demonstrating clear hierarchy and strong typography.
Clear examples of responsive web layouts that adapt seamlessly across different devices.
Case studies showcasing the conversion-driven aspects of your designs and their impact.
Demonstrations of how you translate brand assets and concepts into cohesive web experiences.
Examples of production-ready file preparation and developer handoff processes. Process Documentation:
Showcase your systematic approach to designing for conversion, from brief to final assets.
Illustrate your methodology for ensuring visual consistency across web, social, and other digital touchpoints.
Detail your workflow for preparing and packaging design files for efficient developer implementation.
Provide examples of how you apply modern web trends and layout principles in your work.

📝 Enhancement Note: The portfolio is critical for this role, requiring specific examples of marketing-focused web design. Candidates should be prepared to demonstrate their process for creating conversion-optimized layouts and ensuring seamless handoff for implementation.

💵 Compensation & Benefits

Salary Range: Up to $50 per hour equivalent, depending on level and pace of contribution.

Benefits:

Flexible part-time remote work arrangement.
Opportunity to contribute to innovative AI technology projects.
Exposure to a global network of specialists and AI development efforts.
Potential for varied project scopes and earning levels on the Tendem platform.

Working Hours: Estimated 10–20 hours per week during active project phases.

📝 Enhancement Note: The compensation is performance-based and project-dependent, with an upper limit of $50/hour equivalent. The workload is an estimate and can vary. Benefits are typical for freelance or contract roles, focusing on flexibility and project engagement.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (AI Development & Specialist Connection Platform)

Company Size: Likely a growing startup or platform, connecting specialists with AI projects.

Founded: The Tendem project is part of Mindrift, which aims to connect specialists with innovative technology projects.

Team Structure:

This role is part of the Tendem project, which connects specialists with AI development efforts.
You will likely collaborate with AI developers, project managers, and other specialists on the Tendem platform.
The structure emphasizes freelance contributors working on specific project phases. Methodology:
Data-driven approach to connecting specialists with AI projects.
Focus on developing high-quality AI technologies through collaboration.
Emphasis on efficient workflow and production-ready asset delivery.

Company Website: https://tendem.ai/ (for the project) and https://mindrift.ai/ (for the platform)

📝 Enhancement Note: Mindrift operates as a platform connecting professionals with AI projects. The Tendem project specifically focuses on web design for AI technology promotion. The culture likely values self-direction, quality output, and efficient collaboration within a distributed, freelance network.

📈 Career & Growth Analysis

Operations Career Level: This is a specialized freelance role for experienced Web Designers focused on marketing and conversion. It's not a traditional "operations" role but requires operational excellence in design delivery.

Reporting Structure: You will report to the project lead or manager for the Tendem project, receiving briefs and providing completed designs.

Operations Impact: Your designs will directly impact the perception and conversion rates of the Tendem AI project, influencing its ability to attract talent and clients.

Growth Opportunities:

Gain experience working on cutting-edge AI technology projects.
Expand your portfolio with high-converting marketing and landing page designs for a tech startup.
Develop expertise in translating brand systems and AI concepts into effective web visuals.
Potentially engage with other projects on the Mindrift platform, diversifying your experience.

📝 Enhancement Note: While not a traditional Revenue or Sales Operations role, this position demands operational rigor in design delivery and project management. Growth is tied to expanding project experience and portfolio impact within the AI and tech startup landscape.

🌐 Work Environment

Office Type: Fully remote, freelance position.

Office Location(s): Primarily based in France, but the remote nature allows for work from any location within France.

Workspace Context:

Work from your preferred location, requiring a stable internet connection and a suitable setup for design work.
Collaboration will be primarily digital, using tools like Figma, email, and potentially project management software.
The environment is project-driven, with clear task assignments and delivery expectations.

Work Schedule: Flexible, part-time, estimated 10-20 hours per week. You will need to manage your time effectively to meet project deadlines.

📝 Enhancement Note: The remote and freelance nature offers significant flexibility, but requires strong self-discipline and time management to meet project demands and client expectations.

📄 Application & Portfolio Review Process

Interview Process:

Application Submission: Submit your CV with a link to your portfolio. Applications without a portfolio or relevant web design cases will not be considered.
Portfolio Review: Your portfolio will be assessed for its focus on landing pages, marketing websites, clear hierarchy, strong typography, and conversion-driven design.
Skills Assessment: Potential for a brief call or task to assess proficiency in Figma, developer handoff, and understanding of conversion principles.
Project Brief Discussion: Discussion about project requirements, your design approach, and how you would tackle specific Tendem project needs.

Portfolio Review Tips:

Highlight Relevant Projects: Ensure your portfolio prominently features landing pages, marketing sites, and one-pagers.
Showcase Conversion Focus: Clearly articulate the conversion goals of your designs and how you achieved them.
Demonstrate Responsiveness: Include examples of how your designs adapt across various screen sizes.
Detail Your Process: Briefly explain your design process, from brief to final assets, including your handoff methods.
Visual Consistency: Show examples of how you maintain brand consistency across different digital assets.

Challenge Preparation:

Be ready to discuss your approach to designing from rough prompts or AI-generated drafts.
Prepare to articulate how you ensure visual consistency between web pages and other collateral (e.g., social media graphics).
Think about how you would structure a simple pitch-style landing page for an AI technology product.

📝 Enhancement Note: The application process heavily relies on the portfolio. Candidates must curate it to showcase direct relevance to the role's requirements, particularly marketing and conversion-focused web design.

🛠 Tools & Technology Stack

Primary Tools:

Figma: Essential for creating scalable, responsive web layouts, auto-layout components, and design systems. Deep proficiency is required.

Analytics & Reporting:

While not directly responsible for analytics implementation, an understanding of how design impacts conversion metrics is crucial. CRM & Automation:
Familiarity with no-code platforms like Webflow and Framer is essential for preparing designs for implementation.

📝 Enhancement Note: Figma is the core design tool. Proficiency with no-code platforms is critical for ensuring designs are implementation-ready, bridging the gap between design and development/deployment.

👥 Team Culture & Values

Operations Values:

Quality & Precision: Delivering polished, on-brand, and implementation-ready designs.
Efficiency: Streamlining the design and handoff process for rapid development.
User-Centricity: Designing with the end-user and conversion goals in mind.
Adaptability: Ability to work from various prompts, including AI-generated drafts.
Independence: Self-directed work ethic and ability to troubleshoot independently.

Collaboration Style:

Primarily remote and asynchronous collaboration.
Clear communication of design specifications and feedback.
Focus on delivering assets that meet project requirements efficiently.

📝 Enhancement Note: The culture values high-quality output delivered efficiently by independent, self-motivated professionals who can translate concepts into practical, implementable web designs.

⚡ Challenges & Growth Opportunities

Challenges:

Translating abstract concepts or AI-generated drafts into concrete, visually appealing web designs.
Maintaining absolute visual consistency across diverse digital assets and platforms.
Meeting project timelines with an estimated 10-20 hours per week, requiring efficient time management.
Ensuring designs are not only aesthetically pleasing but also highly conversion-driven. Learning & Development Opportunities:
Enhance skills in conversion-focused landing page design and marketing website creation.
Deepen expertise in Figma's advanced features for responsive design and component systems.
Gain practical experience with developer handoff processes for modern web technologies and no-code platforms.
Exposure to the AI technology sector and its specific design considerations.

📝 Enhancement Note: The primary challenge lies in transforming conceptual briefs into effective, implementable web designs within a flexible, remote structure. Growth opportunities focus on specializing in conversion design and AI tech promotion.

💡 Interview Preparation

Strategy Questions:

"Describe your process for designing a high-converting landing page from a brief with limited visual assets." (Focus on user journey, clear CTAs, and visual hierarchy.)
"How do you ensure visual consistency between a web page design, social media graphics, and a pitch deck?" (Discuss brand guidelines, asset libraries, and systematic translation.)
"Imagine you're given an AI-generated draft for a new AI product's landing page. What are your first steps in refining and designing it?" (Emphasize understanding the core message, identifying areas for improvement, and applying design principles.) Company & Culture Questions:
"What interests you about working on the Tendem project and Mindrift's mission?" (Show genuine interest in AI and connecting specialists.)
"How do you manage your time and prioritize tasks when working on multiple freelance projects or with flexible hours?" (Highlight organizational skills and self-discipline.)
"How do you approach ensuring your designs are not only aesthetically pleasing but also drive user engagement and conversions?" (Connect design choices to business objectives.) Portfolio Presentation Strategy:
Structure: Organize your portfolio by project type (landing pages, marketing sites, etc.) and highlight key results or design decisions for each.
Storytelling: For each relevant case study, explain the brief, your design process, the challenges you faced, and the outcomes (especially conversion improvements if measurable).
Demonstrate Technical Readiness: Show examples of how you prepare files for developers, including organized Figma files and clear specifications.
Highlight Figma Expertise: Point out specific Figma features you used (e.g., auto-layout, components, design systems) to achieve efficiency and scalability.

📝 Enhancement Note: Interview preparation should focus on demonstrating a practical, conversion-oriented design process and a strong command of Figma and developer handoff, backed by a compelling portfolio.

📌 Application Steps

To apply for this freelance web design position:

Submit your application through the provided link on Workable.
Portfolio Customization: Ensure your CV includes a direct, working link to your portfolio. Tailor your portfolio to prominently feature web design examples, specifically landing pages, marketing sites, and one-pagers.
Resume Optimization: Highlight your experience with Figma, UI/web design for marketing, conversion-driven layouts, and developer handoff processes. Quantify achievements where possible.
Interview Preparation: Practice discussing your design process, your approach to conversion optimization, and how you ensure brand consistency. Be ready to articulate your experience with Figma and no-code tools.
Company Research: Familiarize yourself with Mindrift's mission and the Tendem project (tendem.ai) to understand the context of the AI technology you'll be designing for.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Freelance Web Designer