Freelance Web Designer at Mindrift

📍 Job Overview

Job Title: Freelance Web Designer

Company: Mindrift

Location: Bulgaria

Job Type: PART_TIME

Category: Web Design / UI/UX Operations

Date Posted: June 18, 2026

Experience Level: 2-5 years

Remote Status: Fully Remote

🚀 Role Summary

Drive specialized data scraping workflows by providing critical thinking, domain expertise, and layout skills for web-ready designs.
Own the look and feel of all web-based materials, ensuring consistency and alignment with the broader brand ecosystem for the Tendem AI project.
Translate briefs and rough drafts into clean, on-brand, and easy-to-ship web designs, collaborating with AI agents and human specialists.
Focus on marketing pages, landing experiences, and conversion-driven layouts, ensuring a polished and professional digital presence.

📝 Enhancement Note: This role is positioned within a unique "hybrid AI + human system" (Tendem project), requiring a web designer to collaborate with AI agents. The focus is heavily on conversion-driven marketing and landing pages, implying a need for strong UX/UI principles applied to sales and marketing funnels, rather than purely aesthetic design. The "Operations" aspect comes from the systematic approach to design, handoff, and consistency enforcement within a project workflow.

📈 Primary Responsibilities

Design high-converting one-pagers, pitch-style landing pages, and simple marketing sites based on textual copy, outlines, or existing drafts.
Translate brand assets and social media visuals into responsive web layouts, structured components, and sections that can be easily implemented by developers or no-code tools.
Prepare and securely package production-ready files (organizing Figma frames, exporting assets, and detailing specs) for seamless developer or no-code tool handoff.
Ensure absolute visual consistency between interactive web pages, static PDFs, and social materials to maintain brand integrity.
Enforce layout quality standards through systematic verification of responsiveness, proper spacing, clarity, and adherence to modern web trends prior to delivery.

📝 Enhancement Note: The emphasis on "systematic verification," "organizing Figma frames," and "preparing production-ready files" highlights the operational component of this design role. It's not just about creating designs but about creating them in a structured, repeatable, and efficient manner suitable for a hybrid AI/human workflow.

🎓 Skills & Qualifications

Education: Bachelor's or Master's Degree in Web Design, Graphic Design, Human-Computer Interaction (HCI), or related creative/technical fields is a plus.

Experience: At least 2 years of relevant experience in web design, UI design, digital marketing design, or visual communications is desirable.

Required Skills:

Web & UI Design: Deep proficiency in Figma for creating scalable, responsive web layouts, auto-layout components, and comprehensive design systems.
Conversion-Driven Layouts: Expertise in structuring high-converting, pitch-style landing pages with a strong eye for clarity, spacing, and modern design trends.
Developer Handoff: Solid understanding of how to prepare, spec, and package digital assets for efficient implementation via developers or no-code platforms (e.g., Webflow, Framer).
Cross-Platform Consistency: Ability to seamlessly translate core brand aesthetics across varying touchpoints, ensuring web pages match existing social materials and pitch decks.
English proficiency: Upper-intermediate (B2) or above (required). Preferred Skills:
Experience with no-code platforms such as Webflow or Framer for implementation context.
Understanding of basic HTML/CSS for better developer handoff communication.
Familiarity with A/B testing principles in landing page design.
Experience working in a freelance or project-based capacity.

📝 Enhancement Note: The requirement for "Developer Handoff" and "preparing production-ready files" implies that candidates should demonstrate an understanding of the implementation phase, not just the design phase. This is crucial for operations roles where efficiency and seamless transitions are key.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

Showcase at least 2-3 distinct web design projects, with a strong emphasis on landing pages and marketing sites.
Projects should demonstrate conversion-driven design principles, clear calls-to-action, and effective user flow.
Include examples of responsive design across various devices (desktop, tablet, mobile).
Highlight your process for translating briefs into final designs, including wireframing, prototyping, and final asset preparation. Process Documentation:
Be prepared to discuss your design process, including how you approach a new brief, conduct research, and iterate on designs.
Demonstrate your system for organizing Figma files, managing design versions, and preparing assets for handoff to developers or no-code tools.
Ability to articulate how you ensure visual consistency across different platforms and mediums.

📝 Enhancement Note: For a role involving collaboration with AI and a focus on structured workflows, a portfolio that clearly outlines the designer's process, decision-making criteria, and handoff methodology will be highly valued. This demonstrates operational discipline.

💵 Compensation & Benefits

Salary Range: Up to $40 per hour equivalent.

Benefits:

Freelance, part-time remote work flexibility.
Opportunity to work on innovative AI projects with a global reach.
Potential for consistent project-based work (10-20 hours per week during active phases).
Contribution to a platform connecting specialists with AI projects from major tech innovators.

Working Hours: Estimated 10–20 hours per week during active project phases. This is an estimate and not a guaranteed workload.

📝 Enhancement Note: The compensation is stated as an "equivalent" up to $40/hour, suggesting potential variation based on project scope, complexity, and individual contributor level/pace. The workload is explicitly described as variable and project-dependent, typical for freelance roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology / AI / Platform Services

Company Size: 51-200 employees

Founded: 2020

Team Structure:

This role is part of the Tendem project, a specialized initiative within Mindrift.
Collaboration will occur with "Tendem Agents" (AI) and potentially other human specialists.
Reporting structure is likely project-based, with direct interaction with project managers or leads. Methodology:
Leverages a hybrid AI + human system for specialized tasks, emphasizing efficiency and leveraging expertise.
Focuses on data scraping workflows and turning raw inputs into polished, web-ready outputs.
Data-driven approach to improving AI models and human specialist contributions.

Company Website: https://mindrift.ai/

📝 Enhancement Note: Mindrift operates an AI platform connecting specialists with AI projects. The Tendem project is a specific application of this, focusing on hybrid AI-human workflows for tasks like data scraping and design. The culture likely values innovation, efficiency, and the integration of human expertise with AI capabilities.

📈 Career & Growth Analysis

Operations Career Level: This role can be considered a specialized contributor or senior individual contributor role within the operations of the Tendem project. It requires domain expertise in web design applied within a structured, project-driven environment.

Reporting Structure: Likely reports to a Project Manager or Lead for the Tendem project, with direct collaboration with AI agents and possibly other domain specialists.

Operations Impact: Directly impacts the conversion rates and brand perception of marketing materials generated for Tendem AI, contributing to the project's success and the platform's overall value proposition.

Growth Opportunities:

Gain experience working with advanced AI systems and hybrid human-AI workflows.
Develop expertise in designing for AI-driven projects and specialized data scraping tasks.
Expand portfolio with unique projects from major tech innovators.
Potential for more consistent or higher-profile projects within the Mindrift platform based on performance.

📝 Enhancement Note: The growth path here is less about traditional corporate ladder climbing and more about expanding expertise in niche, high-demand areas like AI-integrated workflows and specialized design for emerging technologies.

🌐 Work Environment

Office Type: Fully Remote

Office Location(s): Primarily Bulgaria, with the potential for remote work within the country.

Workspace Context:

Fully remote, requiring a self-disciplined and organized home office setup.
Collaboration tools and communication channels will be essential for interacting with AI agents and human colleagues.
Emphasis on asynchronous communication and clear documentation due to the distributed and hybrid nature of the team.

Work Schedule: Flexible part-time hours, estimated 10-20 hours per week, to be managed around project needs and personal availability. Requires responsiveness during active project phases.

📝 Enhancement Note: The remote nature and collaboration with AI agents necessitate strong self-management skills, clear communication protocols, and a proactive approach to task completion and problem-solving.

📄 Application & Portfolio Review Process

Interview Process:

Initial screening based on resume and portfolio link.
Potential interview to discuss design process, experience with conversion-driven design, and understanding of developer handoff.
May involve a small design challenge or a detailed review of portfolio case studies focusing on process and outcomes.
Assessment of English proficiency and ability to communicate effectively. Portfolio Review Tips:
Ensure your portfolio prominently features web design examples, specifically landing pages and marketing sites.
Clearly articulate your role, process, and the results achieved for each project.
Highlight projects demonstrating conversion optimization, responsive design, and seamless developer handoff.
Be prepared to discuss your use of Figma, auto-layout, and design systems. Challenge Preparation:
If a design challenge is given, focus on translating a brief into a high-converting, on-brand design within constraints.
Practice articulating your design decisions and process clearly and concisely.
Prepare to explain how you would ensure visual consistency and prepare assets for handoff.

📝 Enhancement Note: The portfolio is critical. Candidates must demonstrate not just aesthetic skill but also an operational understanding of design for implementation and conversion.

🛠 Tools & Technology Stack

Primary Tools:

Figma: Deep proficiency required for creating scalable, responsive web layouts, auto-layout components, and design systems.
No-code Platforms (e.g., Webflow, Framer): Familiarity is preferred for understanding implementation capabilities and preparing assets accordingly.

Analytics & Reporting:

While not explicitly stated as a requirement, an understanding of how design impacts conversion metrics is crucial. Familiarity with analytics tools like Google Analytics or similar for understanding user behavior on landing pages is a plus. CRM & Automation:
Not directly applicable to this design role, but understanding how marketing pages integrate into broader marketing automation or CRM flows is beneficial.

📝 Enhancement Note: Figma proficiency is paramount. The mention of Webflow and Framer suggests that designers who understand how their work is implemented in these platforms will have an advantage.

👥 Team Culture & Values

Operations Values:

Efficiency: Streamlining the design process for rapid, high-quality output.
Consistency: Maintaining brand integrity across all digital touchpoints.
Collaboration: Working effectively with both AI agents and human team members.
User-Centricity: Designing with the end-user and conversion goals in mind.
Data-Informed Design: Understanding how design choices impact performance metrics.

Collaboration Style:

Primarily asynchronous communication, requiring clear documentation and proactive engagement.
Collaborative design process, potentially involving feedback loops with AI systems and project leads.
Emphasis on delivering production-ready assets that require minimal iteration from the implementation team.

📝 Enhancement Note: The company's "hybrid AI + human system" implies a culture that values the synergy between technology and human expertise, with a strong focus on operational efficiency in task execution.

⚡ Challenges & Growth Opportunities

Challenges:

Adapting design processes to work effectively within a hybrid AI-human workflow.
Ensuring consistent brand application across diverse digital assets and platforms.
Rapidly translating briefs into production-ready designs that meet conversion goals.
Maintaining high-quality standards while working within estimated time constraints. Learning & Development Opportunities:
Deepen expertise in Figma's advanced features for complex design systems and auto-layout.
Gain practical experience in designing for AI-driven projects and unique data scraping workflows.
Enhance understanding of conversion rate optimization (CRO) principles in web design.
Exposure to working with major tech innovators through the Mindrift platform.

📝 Enhancement Note: The primary challenge will be integrating design skills into a novel operational workflow that includes AI collaboration. Growth will come from mastering this integration and applying design expertise to cutting-edge AI projects.

💡 Interview Preparation

Strategy Questions:

"Describe your process for designing a high-converting landing page from a textual brief." (Focus on structure, conversion elements, and your decision-making.)
"How do you ensure visual consistency between web designs, social media graphics, and other marketing materials?" (Highlight your system for brand asset management and translation.)
"Walk me through a project in your portfolio where you had to prepare assets for developer or no-code tool handoff. What were the key considerations?" (Showcase your understanding of implementation needs.) Company & Culture Questions:
"What interests you about working with AI agents in a design capacity?" (Demonstrate curiosity and adaptability.)
"How do you approach managing your time and workload in a freelance, remote setting?" (Show your self-discipline and organizational skills.)
"How do you stay updated on modern web design trends and conversion best practices?" (Highlight continuous learning.) Portfolio Presentation Strategy:
Select 2-3 of your strongest web design projects that specifically showcase landing pages, marketing sites, and conversion optimization.
For each project, clearly outline the brief, your design process, key challenges, and the final outcome/impact.
Be prepared to demonstrate your Figma workflow, including auto-layout and component usage.
Emphasize how your designs meet specific conversion goals and ensure seamless handoff for implementation.

📝 Enhancement Note: Interviewers will be looking for a blend of creative skill, operational discipline in design production, and adaptability to a hybrid AI environment.

📌 Application Steps

To apply for this operations position:

Submit your resume in English, clearly indicating your level of English proficiency.
Ensure your resume includes a direct link to your online portfolio, featuring relevant web design examples, especially landing pages and marketing sites.
Applications without a portfolio link or without relevant web design cases will not be considered.
Prepare to discuss your design process, your experience with Figma, and your approach to conversion-driven design and developer handoff.
Research Mindrift and the Tendem project (tendem.ai) to understand their mission and the context of this hybrid AI + human system.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Freelance Web Designer