Freelance Web Designer & Developer, Full Website Redesign (One-Time Project)

📍 Job Overview

Job Title: Freelance Web Designer & Developer, Full Website Redesign (One-Time Project)

Company: Hyprwork

Location: Lithuania

Job Type: CONTRACTOR

Category: Web Design & Development Operations

Date Posted: 2026-08-20

Experience Level: Mid-Level (2-5 Years)

Remote Status: Fully Remote

🚀 Role Summary

• This is a critical one-time project focused on a complete website redesign and rebuild for the HarZa Group, a direct-to-consumer health and wellness brand.

• The role requires end-to-end ownership of both the design and development phases, from concept to a fully live, polished website.

• A strong emphasis will be placed on creating a dynamic, modern, and premium user experience with rich animations, scroll-based motion, and elegant transitions.

• The ideal candidate will have a proven ability to deliver high-end, brand-forward digital assets that convey a sense of premium quality and sophistication.

📝 Enhancement Note: While the provided listing is for a Web Designer & Developer, this enhancement will frame it through an operations lens, focusing on project management, process execution, and deliverable quality expected in operations roles. The "one-time project" nature implies a need for strong project scoping, execution efficiency, and clear deliverable management, akin to a strategic operations initiative. The emphasis on "premium" and "dynamic" design translates to operational standards for user experience and brand representation.

📈 Primary Responsibilities

• Conceptualize, design, and develop a completely new website for HarZa Group, moving beyond minor tweaks to existing infrastructure.

• Implement rich, smooth animations, scroll-based motion, elegant transitions, and sophisticated micro-interactions to create a dynamic and high-end user experience.

• Collaborate with stakeholders to understand brand identity and translate it into a visually compelling and premium digital presence.

• Own the technical stack and platform decision-making (e.g., Webflow, Framer, custom build), justifying the choice based on project goals and desired outcomes.

• Ensure the final deliverable is a fully designed and developed website, live and handed over cleanly, meeting all project scope requirements.

• Manage project timelines and deliverables effectively to ensure the successful completion of this fixed-scope engagement.

• Conduct thorough testing and quality assurance to ensure a seamless, high-performance, and bug-free website launch.

📝 Enhancement Note: These responsibilities are framed to highlight the project management and execution rigor expected in operations. The emphasis on "owning the technical stack decision" and "justifying the choice" aligns with strategic operations decision-making processes. "Ensuring the final deliverable is fully designed and developed" and "meeting all project scope requirements" are core to operations project execution.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent practical expertise in web design and development is essential.

Experience: 2-5 years of professional experience in web design and development, with a significant focus on full website redesigns and complex front-end implementations.

Required Skills:

• Web Design & UI/UX: Proven ability to create modern, premium, and brand-forward visual designs.

• Front-end Development: Proficiency in translating designs into functional, responsive, and interactive web pages.

• Animation & Micro-interactions: Expertise in implementing dynamic animations, scroll-based effects, and subtle user interface enhancements.

• Platform Proficiency: Demonstrated experience with modern web development platforms such as Webflow or Framer, or deep expertise in custom development stacks.

• Responsive Design: Ability to ensure a seamless and high-quality user experience across all devices and screen sizes.

• Project Management: Capability to manage a one-time, fixed-scope project from concept to launch, including scoping, execution, and delivery.

• Communication: Excellent verbal and written communication skills in English, with the ability to articulate design and technical decisions clearly.

Preferred Skills:

• Brand Identity Development: Experience in building digital experiences that strongly reflect and enhance brand identity.

• Performance Optimization: Knowledge of techniques to ensure fast loading times and optimal website performance.

• CMS Expertise: Familiarity with various Content Management Systems and their implementation.

• SEO Best Practices: Understanding of fundamental SEO principles for website structure and content.

📝 Enhancement Note: The experience level is inferred from the "2-5 years" provided in the AI data. The skills are derived from the job description's emphasis on design, development, animation, and platform choice, framed with operations-relevant keywords like "project management" and "responsive design."

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• End-to-End Project Case Studies: Showcase 2-3 comprehensive website redesign projects from initial concept to final launch, detailing your role in both design and development.

• Dynamic Design Examples: Highlight specific examples of rich animations, scroll-based effects, and sophisticated micro-interactions that demonstrate a premium user experience.

• Platform Justification: Include a case study where you had to choose a specific technology stack or platform (e.g., Webflow, Framer, custom) and clearly articulate the rationale behind your decision, linking it to project goals and outcomes.

• Brand Integration: Provide examples of how you've successfully translated a client's brand identity into a cohesive and impactful digital presence.

• Technical Proficiency Showcase: Demonstrate your ability to deliver clean, efficient, and well-documented code (if applicable to custom builds) or expertly configured platform builds.

Process Documentation:

• Design Workflow: Outline your typical design process, from initial research and wireframing to high-fidelity mockups and prototyping.

• Development Methodology: Describe your approach to website development, including how you manage code, integrate features, and ensure responsiveness.

• Quality Assurance & Testing: Detail your process for testing websites to ensure functionality, performance, and cross-browser/device compatibility before launch.

• Client Handoff: Explain your standard procedure for delivering a completed project, including documentation, asset transfer, and any post-launch support considerations.

📝 Enhancement Note: This section is crucial for operations roles. The "Portfolio Essentials" are tailored to demonstrate the full lifecycle management and strategic decision-making expected in operations. "Process Documentation" focuses on the systematic approach to design and development, mirroring operational process mapping and standardization.

💵 Compensation & Benefits

Salary Range: As this is a freelance, one-time project, compensation will be project-based. Based on the scope of a full website redesign and development with advanced animations, and considering the Mid-Level experience required for a freelancer in Lithuania, a project fee in the range of €5,000 - €12,000 is a reasonable estimate. This range accounts for the complexity, required skill set, and the end-to-end nature of the project.

Benefits:

• Project Flexibility: As a contractor, you will have significant autonomy over your work schedule and methods, provided project milestones are met.

• Creative Ownership: Full creative control over the design and development of the website, allowing for a high degree of personal expression and professional showcasing.

• Portfolio Enhancement: A high-impact project for a growing D2C health and wellness brand, providing excellent material for future portfolio pieces and client acquisition.

• Remote Work: Fully remote engagement, allowing you to work from anywhere within Lithuania.

Working Hours: This is a project-based role with deliverables and milestones. While the company operates on a remote-first model and likely adheres to standard business hours for communication (approx. 40 hours/week estimation), the actual working hours will be dictated by project needs and your personal work rhythm, with a focus on achieving set milestones.

📝 Enhancement Note: A salary range is estimated based on the project scope, required skills, and location (Lithuania). Research suggests that complex freelance web design and development projects in Western/Northern Europe can command significant fees. The benefits are framed to appeal to a freelancer, focusing on autonomy, creative control, and portfolio value. Working hours are contextualized for a project-based role.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health and Wellness (Direct-to-Consumer Brands). This industry is characterized by rapid growth, a focus on consumer engagement, and a need for strong brand storytelling and digital presence.

Company Size: The description "remote-first, global, and we move fast" suggests a growing, agile organization, likely in the startup to scale-up phase. This implies a dynamic, less bureaucratic environment where individual contributions have a significant impact.

Founded: The company is actively building and scaling brands, indicating it's an established entity with a growth trajectory, likely founded within the last 5-15 years to be in a scaling phase.

Team Structure:

• While this is a freelance, one-time project, the individual will likely interact with key stakeholders within HarZa Group, possibly including marketing leads, brand managers, or founders, who will provide direction and feedback.

• The core team operates remotely, suggesting a culture that values asynchronous communication, self-management, and clear documentation. Methodology:

• Agile Project Execution: The "move fast" culture implies an agile approach to project management, prioritizing rapid iteration and delivery.

• Data-Informed Decisions: Although not explicitly stated for this project, D2C brands typically leverage data to inform marketing, product development, and digital strategies. This project should aim to create a website that facilitates data capture and analysis.

• Brand-Centric Approach: The primary focus is on building a website that "reflects who we are" and "represents the brand," indicating a strong emphasis on brand consistency and storytelling.

Company Website: harzagroup.com

📝 Enhancement Note: Company context is inferred from "HarZa Group builds and scales direct-to-consumer health and wellness brands" and "remote-first, global, and we move fast." This information is used to describe the likely operational environment and cultural expectations for a contractor.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Freelance Specialist. It requires a solid foundation of skills and experience to independently manage and execute a complex, end-to-end project. The "one-time project" nature means it's not a traditional career path within the company but a significant milestone project.

Reporting Structure: The freelancer will report to a project lead or a designated stakeholder within HarZa Group who will act as the primary point of contact for feedback, approvals, and direction. This structure is typical for contract engagements.

Operations Impact: The successful redesign and development of the website will have a direct and significant impact on HarZa Group's brand perception, customer engagement, and potentially conversion rates. A premium, dynamic website can elevate the brand's market position and attract its target audience more effectively.

Growth Opportunities:

• Portfolio Expansion: Successfully delivering a high-quality, dynamic website for a D2C brand offers substantial material for expanding your professional portfolio and showcasing advanced skills in design, development, and animation.

• Client Relationship Building: A successful project can lead to future engagements or referrals, fostering long-term freelance career growth.

• Skill Refinement: The project provides an opportunity to hone skills in specific platforms (Webflow, Framer) or custom development, as well as advanced animation techniques and responsive design principles.

• Industry Exposure: Gaining experience working with a D2C health and wellness brand offers insights into this rapidly growing market sector.

📝 Enhancement Note: Career growth for a freelancer is primarily about skill development, portfolio enhancement, and client acquisition, which are highlighted here. The "Operations Impact" is framed in terms of business outcomes expected from a well-executed digital project.

🌐 Work Environment

Office Type: This is a fully remote, contract-based position. There is no physical office requirement.

Office Location(s): While the company is global and remote-first, the requirement specifies the freelancer must be located in Lithuania. This may be for contractual or payment processing reasons.

Workspace Context:

• Independent Work Environment: You will be expected to manage your own workspace and work schedule, ensuring productivity and timely delivery of project milestones.

• Digital Collaboration Tools: Communication and collaboration will likely occur through digital platforms such as email, project management software (e.g., Asana, Trello, or similar), and video conferencing tools.

• Brand Assets & Briefs: You will receive necessary brand guidelines, assets, and project briefs electronically to facilitate your work.

Work Schedule: The role is project-based. While the company likely has core working hours for communication, the freelancer has flexibility in structuring their own work week to meet project deadlines and milestones. A commitment equivalent to approximately 40 hours per week is generally expected for such a project scope, but the exact timing is flexible.

📝 Enhancement Note: The work environment is described from the perspective of a remote contractor, emphasizing autonomy, digital collaboration, and the need for self-management within the specified geographic constraint.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application Review: Submit your resume and a link to your portfolio.

• Portfolio Deep Dive: The hiring team will review your portfolio, focusing on the quality of your design work, technical execution, and specific examples of animations and micro-interactions.

• Skills Assessment/Interview: A virtual interview will likely assess your understanding of the project requirements, your preferred technology stack and rationale, your approach to design and development, and your ability to manage a fixed-scope project.

• Proposal/Quote: You may be asked to provide a detailed proposal or quote for the project based on the scope discussed.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your ability to create premium, dynamic websites with sophisticated animations and micro-interactions. Prioritize full website redesigns.

• Tell a Story: For each project, clearly articulate the problem, your solution, your process (design and development), and the results or impact. Use visuals effectively.

• Highlight Technical Choices: Be prepared to discuss why you chose specific platforms (Webflow, Framer, custom) or technologies for past projects, emphasizing the benefits for the client.

• Demonstrate Animation Expertise: Include clear demos or videos of animations, scroll effects, and micro-interactions. Explain the purpose and impact of these elements.

• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate.

Challenge Preparation:

• Platform Rationale: Be ready to articulate the pros and cons of Webflow, Framer, or custom development for a project like this and justify your preferred approach.

• Animation Strategy: Prepare to discuss how you would approach creating a "dynamic and alive" feel for the HarZa Group website, potentially using specific examples.

• Project Scoping & Quoting: Understand how to scope a full website redesign project and provide a competitive yet realistic quote for your services.

📝 Enhancement Note: This section provides tactical advice for navigating the application process, specifically focusing on how a freelancer would present their skills and portfolio in a way that aligns with the project's needs for design, development, and project management.

🛠 Tools & Technology Stack

Primary Tools:

• Design Software: Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator, After Effects for animations/prototyping).

• Development Platforms (Likely candidates): Webflow, Framer.

• Custom Development Stack (If chosen): HTML5, CSS3 (including animations like CSS Transitions/Animations, possibly SCSS/LESS), JavaScript (with libraries/frameworks like GSAP for advanced animations, or potentially React/Vue for highly interactive elements).

• Version Control (for custom builds): Git (e.g., GitHub, GitLab, Bitbucket).

Analytics & Reporting:

• Basic Analytics Integration: Understanding how to integrate Google Analytics or similar tracking tools into the final website.

• Performance Testing Tools: Google PageSpeed Insights, GTmetrix, Lighthouse for performance analysis.

CRM & Automation:

• Not directly applicable for this role, but awareness of how websites integrate with CRMs or marketing automation platforms could be a plus for understanding overall business goals.

📝 Enhancement Note: This section identifies the likely tools and technologies based on the job description's requirements for design, development, animation, and platform choice. It differentiates between platform-specific tools and custom development stacks.

👥 Team Culture & Values

Operations Values:

• Excellence in Execution: A strong commitment to delivering a high-quality, polished final product that meets or exceeds expectations.

• Brand Representation: A deep understanding of how digital presence impacts brand perception and a dedication to creating an authentic and premium brand experience.

• Innovation & Creativity: Embracing modern design trends, animation techniques, and efficient development practices to create a standout website.

• Efficiency & Timeliness: Delivering the project within the agreed-upon scope and timeline, demonstrating strong project management and time efficiency.

• Collaboration & Communication: Openness to feedback and clear communication throughout the project lifecycle.

Collaboration Style:

• Independent but Communicative: While the role is freelance and independent, effective collaboration will involve proactive communication with the HarZa Group project lead, providing regular updates, and seeking clarification when needed.

• Feedback Integration: A willingness to receive and integrate constructive feedback to refine the design and development throughout the project.

• Problem-Solving Orientation: A collaborative approach to tackling challenges that arise during the design and development process.

📝 Enhancement Note: These values and collaboration styles are inferred from the company's description as a fast-moving D2C brand and the nature of a client-contractor relationship. The focus is on delivering value and maintaining a professional working relationship.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating "Premium" and "Dynamic": Articulating and executing the subjective qualities of "premium" and "dynamic" through design and animation requires a keen eye and strong technical skill.

• Platform Selection Justification: Choosing the right platform (Webflow, Framer, custom) and defending that choice with a clear rationale can be challenging but is critical for project success.

• Balancing Aesthetics and Performance: Ensuring that rich animations and complex design elements do not negatively impact website loading speed and overall performance.

• Managing Scope for a One-Time Project: Clearly defining and adhering to the "full website redesign" scope to avoid scope creep and ensure project completion within budget and timeline.

Learning & Development Opportunities:

• Platform Mastery: Deepen expertise in Webflow, Framer, or advanced front-end development techniques.

• Animation & Motion Design: Enhance skills in creating sophisticated and performant animations using tools like GSAP or advanced CSS/JavaScript.

• D2C Brand Dynamics: Gain insight into the specific digital marketing and branding needs of direct-to-consumer health and wellness companies.

• Project Management for Freelancers: Refine skills in project scoping, client communication, and deadline management for contract engagements.

📝 Enhancement Note: Challenges are identified based on the specific requirements of the job description, particularly the emphasis on subjective qualities and technical choices. Growth opportunities are framed for a freelancer looking to advance their career.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a website from concept to a fully live, polished product, especially for a one-time project like this." (Focus on project management, phases, and deliverables.)

• "How would you approach creating a 'dynamic and alive' feel for the HarZa Group website? What specific design and animation techniques would you consider?" (Assess understanding of aesthetic goals and technical execution.)

• "Given the options of Webflow, Framer, or a custom build, what would you recommend for HarZa Group, and why? What are the trade-offs?" (Evaluate technical judgment and strategic thinking.) Company & Culture Questions:

• "What are your initial impressions of HarZa Group's current brand, and how would you approach translating that into a new, premium digital experience?" (Gauge understanding of brand identity and its digital representation.)

• "How do you manage client feedback and revisions during a design and development project?" (Assess collaboration and adaptability.)

• "How do you ensure a website is both visually stunning and performs well technically?" (Focus on balancing aesthetics with performance optimization.) Portfolio Presentation Strategy:

• Highlight Redesign Successes: Specifically showcase projects that involved a complete website overhaul, emphasizing the transformation.

• Demonstrate Animation Prowess: Use video snippets or interactive demos within your portfolio to vividly display your animation and micro-interaction skills.

• Explain Technical Decisions: For each relevant project, be prepared to articulate why you chose a specific platform or technology stack, linking it back to project goals and client needs.

• Quantify Impact (if possible): If any past projects led to measurable improvements (e.g., increased engagement, better conversion rates), be ready to discuss them.

📝 Enhancement Note: These interview questions and preparation tips are designed to help a candidate anticipate what the hiring team will look for, focusing on their ability to deliver on the specific, high-level requirements of this project.

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📌 Application Steps

To apply for this freelance web design and development position:

• Submit your application through the Workable portal, including your resume and a link to your online portfolio.

• Portfolio Customization: Ensure your portfolio prominently features 2-3 full website redesign projects, with a strong emphasis on dynamic animations, micro-interactions, and premium design aesthetics.

• Resume Optimization: Tailor your resume to highlight experience with Webflow, Framer, custom front-end development, animation libraries (like GSAP), and project management for client engagements. Quantify achievements where possible.

• Interview Preparation: Practice articulating your design and development process, your rationale for technology choices, and your approach to creating high-impact, brand-forward websites. Be ready to discuss the project scope and provide a quote.

• Company Research: Familiarize yourself with HarZa Group's current online presence and their position in the health and wellness D2C market to better understand their brand needs and strategic objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.