framer

📍 Job Overview

Job Title: Framer

Company: Michaels Stores

Location: Alameda, CA (2650 S 5th St, Ste A)

Job Type: PART_TIME

Category: Retail Operations / Customer Service

Date Posted: April 22, 2026

Experience Level: Entry to Mid-Level (0-2 years)

Remote Status: On-site

🚀 Role Summary

• Drive customer engagement and build lasting relationships by providing expert custom framing solutions.

• Achieve sales and production targets through elevated customer service and personalized design consultations.

• Ensure a safe, clean, and well-merchandised store environment to enhance the customer shopping experience.

• Execute operational tasks efficiently, including cash handling, inventory management, and assisting with omni-channel processes.

• Operate framing equipment and utilize basic computer and measuring skills to fulfill custom orders with high quality and timeliness.

📝 Enhancement Note: This role, while not a traditional Revenue Operations or Sales Operations role, involves significant customer-facing sales and operational execution within a retail environment. The "framer" title implies a specialization in custom framing services, which requires a blend of sales acumen, production skills, and adherence to operational standards. The emphasis on building customer relationships and driving sales aligns with GTM principles, particularly in a direct-to-consumer retail context.

📈 Primary Responsibilities

• Customer Relationship Management: Build strong customer relationships by actively engaging them, understanding their needs, and providing expert guidance on custom framing solutions, leveraging the "Elevated ABC Deliver" methodology.

• Sales & Production Execution: Drive personal sales and production results by expertly completing framing orders with a high degree of quality and adherence to timelines.

• Store Merchandising & Operations: Maintain the ready-made frame department, SISO (Single Item, Single Out), and directed replenishment areas to ensure product availability and visual appeal.

• Customer Experience Enhancement: Deliver friendly and efficient customer service, assist shoppers in locating products, and ensure the store is well-merchandised and stocked for an optimal shopping experience.

• Operational Adherence: Follow Standard Operating Procedures (SOPs) and Company programs to ensure compliance with applicable laws, policies, and standards, including shrink and safety programs.

• Team Collaboration: Participate effectively in truck un-loading and stocking processes, adhering to truck standards and budget.

• Transaction Management: Operate the cash register and execute cash handling procedures to established standards.

• Omni-Channel Support: Assist with and execute omni-channel processes as required, ensuring a seamless customer experience across all channels.

• Interpersonal Conduct: Interact with others in an accepting and respectful manner, maintaining positivity and respect, even in challenging situations, and serving as a role model for organizational values.

📝 Enhancement Note: The responsibilities highlight a blend of sales, customer service, and operational execution. For candidates applying, framing their experience in terms of "driving revenue through customer solutions" and "optimizing in-store operations for efficiency" will resonate. The mention of "Elevated ABC Deliver" suggests a specific sales methodology that applicants should research or be prepared to discuss how their sales approach aligns.

🎓 Skills & Qualifications

Education: High school diploma or equivalent is typically expected for this role.

Experience:

• Required:

  • Basic computer skills for point-of-sale (POS) systems and potential order management.
  • Basic measuring skills for accurate custom framing.
  • Ability to operate framing equipment and glass cutters safely and effectively.

• Preferred:

  • Previous retail experience, demonstrating familiarity with store operations and customer interaction.

Required Skills:

• Customer Engagement: Ability to build rapport and provide exceptional service.

• Sales Acumen: Aptitude for understanding customer needs and recommending appropriate solutions.

• Operational Efficiency: Skill in executing tasks accurately and within established procedures.

• Technical Proficiency: Competency in using basic computer systems, measuring tools, and specialized equipment.

• Problem-Solving: Ability to address customer inquiries and operational challenges effectively.

• Teamwork: Capacity to collaborate with colleagues and contribute to a positive team environment.

Preferred Skills:

• Custom Framing Expertise: Prior experience or demonstrated interest in the art of framing.

• Visual Merchandising: Understanding of how to present products effectively.

• POS System Proficiency: Experience with retail point-of-sale systems.

• Inventory Management: Familiarity with stock control and replenishment processes.

📝 Enhancement Note: The "0-2 years" experience level indicates that this role is suitable for individuals starting their careers or those looking to transition into retail operations with a specialized focus. Emphasizing transferable skills from previous customer-facing or operational roles will be crucial for applicants.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Customer Solution Case Studies: Examples of how you've identified customer needs and provided effective solutions, particularly in a sales or service context.

• Operational Process Documentation: Demonstrations of your understanding of SOPs and how you've followed or improved processes (e.g., managing inventory, handling transactions).

• Equipment Proficiency Examples: If possible, showcase your ability to learn and operate specialized equipment, perhaps through descriptions of past roles or projects.

• Sales Achievement Metrics: Quantifiable results from previous sales roles, demonstrating your ability to drive revenue.

Process Documentation:

• Workflow Adherence: Ability to meticulously follow established Standard Operating Procedures (SOPs) for sales transactions, order fulfillment, and store maintenance.

• Quality Control: Commitment to executing framing orders with a high degree of quality and precision.

• Efficiency Improvement: While not explicitly stated, demonstrating an awareness of efficient work practices and timely task completion will be beneficial.

📝 Enhancement Note: While a formal "portfolio" might not be required in the traditional sense for this entry-level role, candidates should prepare to discuss past experiences that demonstrate the required skills and responsibilities. Highlighting specific examples of customer interactions, problem-solving, and adherence to procedures will be key.

💵 Compensation & Benefits

Salary Range: $18.50 - $21.80 per hour

Benefits:

• Health Insurance: Comprehensive coverage including medical, dental, and vision plans.

• Paid Time Off: Accrued vacation and sick leave.

• Tuition Assistance: Support for continuing education and professional development.

• Employee Discounts: Generous discounts on Michaels products and services.

• Other Perks: Potential for additional benefits as detailed on mikbenefits.com.

Working Hours: This is a PART_TIME position. Specific hours will vary based on store needs and scheduling, potentially including nights, weekends, and early mornings. The standard full-time equivalent is 40 hours per week, but this role will be scheduled accordingly.

📝 Enhancement Note: The provided salary range is specific and aligns with current retail industry standards for specialized roles. The benefits package is robust for a part-time position, emphasizing Michaels' commitment to employee well-being. Highlighting the value of these benefits, particularly tuition assistance and employee discounts, can be a strong selling point for candidates.

🎯 Team & Company Context

🏢 Company Culture

Industry: Arts and Crafts Retail. Michaels is the leading specialty retailer of arts and crafts in North America.

Company Size: Large Retailer. The Michaels Companies, Inc. operates over 1,300 stores across the U.S. and Canada, indicating a significant organizational structure and presence.

Founded: 1973. With a long history, Michaels has established itself as a key player in the creative retail space.

Team Structure:

• Store-Level Operations: This role operates within a specific retail store, reporting to store management (e.g., Store Manager, Assistant Store Manager, or Framing Department Manager).

• Cross-Functional Collaboration: While primarily customer-facing and within the store team, collaboration may extend to visual merchandising teams, inventory specialists, and potentially regional management.

• Customer-Centric Focus: The culture is driven by a purpose to "fuel the joy of creativity and celebration," implying a positive, encouraging, and customer-focused environment.

Methodology:

• Customer-Centric Sales: Emphasis on building relationships and understanding customer needs to drive sales, as evidenced by the "Elevated ABC Deliver" methodology.

• Process Adherence: Strong reliance on Standard Operating Procedures (SOPs) to ensure consistency, quality, and compliance across all store operations.

• Efficiency & Safety: Focus on maintaining an efficient workflow and a safe working environment for both employees and customers.

Company Website: https://www.michaels.com/

📝 Enhancement Note: Understanding Michaels' position as a market leader in arts and crafts retail is key. The company culture likely emphasizes creativity, customer service, and operational excellence. For operations professionals, this means understanding how retail processes contribute to the overall customer journey and business objectives.

📈 Career & Growth Analysis

Operations Career Level: This role is considered an entry-level to mid-level position within the retail operations framework. It focuses on specialized in-store execution rather than broad operational strategy.

Reporting Structure: The Framer typically reports to a Store Manager or a designated Department Manager within the retail store hierarchy.

Operations Impact: While not directly managing large-scale operations, the Framer's impact is significant at the customer interface. Excellent framing services and sales directly contribute to store revenue, customer satisfaction, and repeat business. Efficient operations in the framing department also contribute to overall store profitability and customer loyalty.

Growth Opportunities:

• Specialization Advancement: Develop advanced custom framing skills, becoming a subject matter expert within the department.

• Retail Leadership Path: Progress into roles such as Assistant Store Manager, Store Manager, or specialized department lead roles.

• Cross-Departmental Experience: Gain experience in other store departments, broadening retail operational knowledge.

• Company-Wide Opportunities: Potential to move into roles within visual merchandising, inventory management, or even corporate roles within Michaels, depending on demonstrated skills and interests.

📝 Enhancement Note: For candidates with operations backgrounds, framing this role as a foundational step in understanding direct customer-facing operations and sales execution within a large retail organization can be beneficial. The growth opportunities highlight a clear path for advancement within the retail sector.

🌐 Work Environment

Office Type: Public retail store setting. This is an on-site position within a Michaels store.

Office Location(s): Alameda, CA (2650 S 5th St, Ste A). The role is tied to this specific store location.

Workspace Context:

• Customer-Facing Areas: Primarily working in the main retail sales floor and the custom framing department, interacting directly with customers.

• Tool & Technology: Access to framing equipment (including a glass cutter and heat press), POS systems, and basic computer resources.

• Team Interaction: Close collaboration with fellow store associates and management.

• Environment: Climate-controlled public areas. Some stock rooms may not be climate-controlled. Potential for outdoor work during truck unloads. The frame shop environment involves specialized tools and materials.

Work Schedule: This is a PART_TIME role. Work hours will include nights, weekends, and early mornings, aligning with typical retail operational needs. Flexibility is expected.

📝 Enhancement Note: The work environment description is critical for setting expectations. Candidates should be prepared for a dynamic, customer-focused retail setting that requires physical activity and adaptability to varying work hours and conditions.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Application review to assess basic qualifications and experience.

• In-Person Interview: Likely includes discussions about customer service philosophy, sales approach, problem-solving scenarios, and experience with relevant tools.

• Skills Assessment: Potential demonstration of basic measuring, computer, or framing equipment usage (if applicable and feasible).

• Cultural Fit: Evaluation of alignment with Michaels' values of creativity, customer focus, and teamwork.

• Final Interview: May involve store management to discuss role expectations and confirm fit.

Portfolio Review Tips:

• Customer Interaction Examples: Be prepared to share specific instances where you successfully assisted customers, resolved issues, or exceeded expectations in a sales or service capacity.

• Process Adherence Stories: Discuss situations where you followed detailed procedures or SOPs, highlighting your commitment to quality and compliance.

• Technical Skill Demonstration: If you have prior experience with framing equipment, POS systems, or similar tools, be ready to describe your proficiency and any training you received.

• Sales Achievements: Quantify your sales successes, if applicable, using metrics like revenue generated, conversion rates, or upsell achievements.

Challenge Preparation:

• Scenario-Based Questions: Anticipate questions about handling difficult customers, managing multiple tasks during busy periods, or dealing with unique framing requests.

• Operational Awareness: Be ready to discuss your understanding of retail operations, such as merchandising, inventory, and cash handling.

• Company Alignment: Research Michaels' mission, values, and current promotions to demonstrate genuine interest and cultural fit.

📝 Enhancement Note: Candidates should focus on behavioral and situational questions. Preparing STAR method (Situation, Task, Action, Result) responses for common retail scenarios will be highly effective.

🛠 Tools & Technology Stack

Primary Tools:

• Custom Framing Equipment: Includes specialized tools like a glass cutter, mat cutter, and potentially a heat press for framing projects. Proficiency is required.

• POS System: For processing sales transactions, managing customer orders, and potentially inventory lookups.

• Measuring Tools: Tape measures, rulers, and other precision instruments for accurate framing dimensions.

• Basic Computer Skills: For POS operations, potential order entry, and communication.

Analytics & Reporting:

• Sales Data: Understanding sales performance related to custom framing services.

• Inventory Management Systems: Potentially used for tracking stock levels of frames, mats, and supplies.

CRM & Automation:

• Customer Database: The POS system may incorporate basic CRM functionalities for customer order history.

• Order Management: Systems for tracking custom framing orders from placement to completion.

📝 Enhancement Note: While this role is not about managing complex CRM or automation platforms like a Revenue Operations role might be, a strong understanding of how these tools support sales and customer service in a retail environment is beneficial. The emphasis is on the practical application of tools for direct customer interaction and order fulfillment.

👥 Team Culture & Values

Operations Values:

• Customer Focus: A commitment to providing exceptional service and creating memorable experiences for every customer.

• Creativity & Passion: Encouraging a passion for arts, crafts, and creative expression.

• Teamwork & Respect: Fostering a collaborative and respectful environment where team members support each other.

• Accountability: Taking ownership of tasks, sales goals, and operational standards.

• Efficiency: Striving for smooth and productive workflows to meet customer needs and business objectives.

Collaboration Style:

• Customer-First Approach: All interactions, whether with customers or colleagues, prioritize a positive and helpful experience.

• Supportive Teamwork: Associates are expected to assist each other with tasks, customer needs, and operational duties.

• Process-Oriented: A culture that values adherence to established procedures and best practices for consistent results.

• Open Communication: Encouraging clear and respectful communication to resolve issues and share information.

📝 Enhancement Note: The company values emphasize a positive, creative, and customer-centric culture. Candidates should highlight experiences where they've demonstrated these qualities and how they contribute to a successful team environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Sales & Production: Effectively managing customer interactions and sales consultations while also meeting production deadlines for custom framing orders.

• Handling Diverse Customer Needs: Addressing a wide range of customer requests, from simple framing jobs to complex artistic projects, requiring adaptability and problem-solving.

• Maintaining High Standards: Consistently delivering high-quality framing and exceptional customer service under pressure and during busy periods.

• Adapting to Retail Pace: Thriving in a dynamic retail environment with varying customer traffic and operational demands.

Learning & Development Opportunities:

• Framing Skill Mastery: Opportunity to become an expert in custom framing techniques, materials, and design principles.

• Sales & Customer Service Training: Continuous development in customer engagement, sales techniques, and conflict resolution.

• Retail Operations Knowledge: Gaining hands-on experience in various aspects of retail store management and operations.

• Career Advancement: Potential to progress into leadership roles within Michaels stores.

📝 Enhancement Note: Identifying these challenges and framing them as opportunities for skill development will demonstrate a proactive and growth-oriented mindset.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you successfully helped a customer find the perfect solution for their needs, even if they weren't sure what they were looking for." (Assesses customer engagement and problem-solving)

• "How would you handle a situation where a customer is unhappy with a custom framing order they received?" (Evaluates conflict resolution and customer service skills)

• "Walk me through how you would approach measuring and preparing a piece of art for custom framing." (Tests technical understanding and process adherence)

Company & Culture Questions:

• "What interests you about working for Michaels and specifically in the custom framing department?" (Gauges interest and cultural fit)

• "How do you contribute to a positive team environment?" (Evaluates teamwork and interpersonal skills)

• "What does 'customer-first' mean to you in a retail context?" (Assesses understanding of service philosophy)

Portfolio Presentation Strategy:

• STAR Method: Be ready to use the STAR method (Situation, Task, Action, Result) to describe past experiences clearly and concisely.

• Quantifiable Results: Wherever possible, use numbers and data to illustrate your achievements (e.g., "increased framing sales by X%," "handled Y customer inquiries per day").

• Process Visualization: Verbally describe your process for key tasks, such as taking a framing order or managing inventory, to showcase your understanding of operational flow.

• Enthusiasm for Creativity: Convey genuine enthusiasm for the arts and crafts industry and the joy of helping customers create.

📝 Enhancement Note: Candidates should prepare specific examples that demonstrate their ability to blend sales, customer service, and operational execution. Researching Michaels' current framing offerings and design trends could also be beneficial.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the Michaels Careers portal.

• Tailor Your Resume: Highlight relevant experience in customer service, sales, retail operations, and any technical skills related to measuring, using tools, or operating equipment. Use keywords from the job description like "custom framing," "customer service," "sales," and "merchandising."

• Prepare Specific Examples: For each key responsibility, have a concrete example ready to discuss using the STAR method, focusing on your actions and the positive results achieved.

• Research Michaels: Familiarize yourself with Michaels' mission, values, product offerings (especially custom framing), and current promotions. Understand their commitment to creativity and customer experience.

• Practice Interview Responses: Rehearse answers to common retail interview questions, focusing on demonstrating your skills in customer engagement, operational efficiency, and teamwork.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.