Digital & Creative Designer

📍 Job Overview

Job Title: Digital & Creative Designer

Company: Peninsula

Location: Gibraltar

Job Type: FULL_TIME

Category: Marketing & Communications / Creative & Media / Art & Design

Date Posted: 2026-08-03T10:27:53

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• This role is a mid-level position within the in-house Marketing team, focusing on developing and executing creative concepts for both B2B and D2C environments.

• The Digital & Creative Designer will be responsible for creating engaging visual solutions and brand-consistent assets across a diverse range of channels, including digital, social media, live events, print, and campaigns.

• Collaboration is key, working closely with strategists, other designers, and internal stakeholders to bring creative ideas to life and support brand activation projects.

• The position offers significant ownership and scope for growth, particularly for individuals with a strong portfolio in brand identity, campaign development, and visual communication systems.

📝 Enhancement Note: The provided job description is for a Digital & Creative Designer. Given the focus on "Revenue Operations," "Sales Operations," and "GTM roles" in the prompt, this job description is not a direct fit. However, I will proceed with enhancing it as a Creative role, making inferences relevant to a marketing operations or creative operations context where applicable, but primarily focusing on the stated role.

📈 Primary Responsibilities

• Conceptualize and develop compelling brand identities and communication systems, from initial insight gathering through to final execution.

• Produce engaging visual solutions and assets that maintain brand consistency across digital platforms, social media channels, live events, print materials, and comprehensive campaign initiatives.

• Foster strong collaborative relationships with strategists, fellow designers, and internal clients to effectively bring creative concepts to fruition.

• Actively contribute to the strategic development and ongoing evolution of creative concepts, brand identities, overarching visual systems, and immersive campaign environments.

• Articulate and present design concepts, rationale, and strategic direction to internal clients, ensuring clear understanding and buy-in.

• Support the planning and execution of campaign development and brand activation projects, ensuring alignment with business objectives.

• Uphold meticulous attention to detail throughout all phases of the design and delivery process, ensuring high-quality output.

• Proactively research and explore emerging creative approaches and design trends to continuously elevate and enhance project work and brand presence.

• Efficiently manage a portfolio of multiple live projects, effectively prioritizing tasks and adhering to deadlines to ensure timely delivery.

📝 Enhancement Note: The core responsibilities have been expanded to detail the creative process, from conceptualization to execution, emphasizing collaboration, brand consistency, and project management, which are critical in any marketing or creative operations function.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Fine Arts, Marketing, or a related field is typically expected for a mid-level creative role.

Experience: 2-5 years of progressive experience within a branding, design, or creative environment, either in-house or at an agency.

Required Skills:

• Proven experience in a branding, design, or creative environment (in-house or agency).

• Demonstrated agility to engage with diverse project types and timelines, from initial conceptualization to final art-working.

• A curious, self-motivated, and collaborative approach with a positive team attitude.

• Ability to seamlessly integrate strategic thinking with creative execution.

• Strong portfolio showcasing successful brand identity and communications work.

• Exceptional typography, layout design, and visual storytelling skills.

• Capacity to interpret project briefs accurately and work effectively both independently and as part of a team.

• Proven time management skills to handle multiple live projects concurrently.

• Ability to build strong professional relationships, work with initiative, and respond effectively to verbal direction.

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Competency in Microsoft Office Suite, including PowerPoint for presentations.

• Fluent in English, both written and verbal. Preferred Skills:

• Knowledge of motion design principles and software such as Adobe Premiere Pro and/or Adobe After Effects.

• Familiarity with AI-powered design tools like Midjourney and/or Adobe Firefly.

📝 Enhancement Note: The experience level is inferred from the "mid-level" description and the typical career trajectory for designers. Education requirements are standard for the field but not explicitly mentioned. Preferred skills have been highlighted as advantageous for a modern creative role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive digital portfolio is mandatory, showcasing a range of design projects that demonstrate versatility and impact.

• Projects should clearly illustrate the applicant's ability to develop and execute brand identities, communication campaigns, and visual systems.

• Include case studies that detail the design process, from initial brief interpretation and conceptualization through to final execution and deployment.

• For each project, articulate the strategic thinking behind the design choices and highlight the measurable outcomes or impact achieved.

• Ensure the portfolio reflects strong typography, layout, and visual storytelling capabilities across various media. Process Documentation:

• While not a primary focus of this creative role, candidates should be prepared to discuss their personal process for managing design projects, including briefing, ideation, iteration, and final delivery.

• Be ready to explain how you ensure brand consistency and adherence to creative briefs throughout the project lifecycle.

• Demonstrate an understanding of how design contributes to broader marketing and communication strategies.

📝 Enhancement Note: As this is a creative role, the emphasis is on a visual portfolio demonstrating creative output and process, rather than operational process documentation. The "Process & Systems" section is adapted to reflect this focus on creative workflow and portfolio presentation.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Digital & Creative Designer with 2-5 years of experience in Gibraltar, a competitive salary range is estimated between £30,000 - £45,000 per annum. This estimate considers the cost of living in Gibraltar and typical compensation for creative roles in similar international locations.

Benefits:

• Full-time employment status with a comprehensive benefits package.

• Opportunity to work on diverse and impactful projects for a reputable organization.

• Collaborative and supportive team environment within the Marketing & Communications department.

• Potential for professional development and career advancement within the company.

• Exposure to both B2B and D2C marketing environments.

• Contribution to developing brand identities, campaigns, and visual communication systems.

Working Hours: Standard full-time working hours are expected, likely around 40 hours per week, with potential for flexibility depending on project demands and team agreements.

📝 Enhancement Note: Salary range is an estimate based on general market data for the specified location and experience level. Specific benefits are inferred from typical offerings for full-time roles in established companies.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company operates within the business services sector, likely offering HR, employment law, and health and safety solutions, as indicated by the broader Peninsula Group. This provides a stable B2B context for creative work.

Company Size: Peninsula is part of the Peninsula Group, a large international organization. This suggests a robust corporate structure with established processes and resources, offering stability and potential for significant project scope.

Founded: Peninsula was founded in 1983, indicating a long-standing presence and deep experience in its market, suggesting a culture that values stability, expertise, and client relationships.

Team Structure:

• The role reports to Maria Mercedes Maliandi, likely the Head of Marketing or Art Director, within the Marketing & Communications department.

• You will be part of an in-house marketing team, working alongside strategists and other creative professionals.

• Collaboration extends to third-party agencies, indicating a hybrid approach to creative resource management. Methodology:

• Emphasis on developing concepts from insight through to execution, suggesting a data-informed and strategic approach to creative development.

• A mix of B2B and D2C environments implies adaptability in communication strategies and visual styles.

• The role encourages exploration of new creative approaches and design trends, indicating a forward-thinking and innovative mindset within the team.

Company Website: https://www.peninsula360.com/

📝 Enhancement Note: Company context is derived from the provided URL and general knowledge of the Peninsula Group's business. This helps frame the operational environment for a creative role.

📈 Career & Growth Analysis

Operations Career Level: This is a mid-level Digital & Creative Designer position, requiring a solid foundation of skills and experience (2-5 years). It involves contributing to significant projects and taking ownership, bridging the gap between junior and senior creative roles.

Reporting Structure: The role reports to a manager within the Marketing & Communications department, likely the Head of Marketing or Art Director, indicating a clear line of supervision and strategic guidance.

Operations Impact: While not a direct operations role, the designer's work directly impacts brand perception, marketing campaign effectiveness, and client engagement. High-quality, on-brand creative assets are crucial for successful GTM strategies and overall business communication.

Growth Opportunities:

• Skill Specialization: Develop deeper expertise in specific areas like brand identity, campaign design, or potentially motion graphics and AI-assisted design.

• Leadership Potential: Progress to a Senior Designer or Art Director role by demonstrating strong conceptual thinking, project leadership, and client presentation skills.

• Cross-functional Exposure: Gain broader marketing experience by contributing to various campaign types and engaging with different business units.

• Mentorship: Opportunities to mentor junior designers or interns as experience grows.

📝 Enhancement Note: The "Operations Impact" section is adapted to explain how a creative role contributes to broader business and GTM objectives, aligning with the prompt's focus on operations context.

🌐 Work Environment

Office Type: The role is based on-site in Gibraltar, suggesting a traditional office environment. The address indicates a professional setting within a business hub (Europort).

Office Location(s): The primary office is located at Europort, Building 8/9, Suite 921, Gibraltar. This is a well-established business district.

Workspace Context:

• A collaborative office setting where designers work alongside marketing strategists and other internal stakeholders.

• Access to standard office technology and design software, including Adobe Creative Suite and Microsoft Office.

• Opportunities for face-to-face collaboration and brainstorming sessions, fostering a dynamic creative exchange.

Work Schedule: A standard 40-hour work week is anticipated, typical for a full-time role. While on-site, the team may have established practices for managing project timelines and occasional flexible working arrangements if project demands require it.

📝 Enhancement Note: The work environment description is tailored to an on-site role in a corporate setting, emphasizing collaboration and the tools available to a designer.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your CV and portfolio to assess your experience, skills, and creative output against the job requirements.

• Portfolio Presentation: An opportunity to present your portfolio, discussing key projects, your design process, strategic thinking, and the impact of your work. Be prepared to articulate your rationale for design choices.

• Skills Assessment/Test: You might be asked to complete a short design exercise or a creative challenge, potentially involving concept development or art-working, to evaluate your practical skills and problem-solving abilities under time constraints.

• Team/Manager Interview: Discussions with the hiring manager (Maria Mercedes Maliandi) and potentially other team members to assess cultural fit, collaborative approach, and communication skills.

Portfolio Review Tips:

• Curate Selectively: Choose 3-5 of your strongest projects that best represent your skills in brand identity, campaign visuals, and visual systems.

• Tell a Story: For each project, clearly outline the brief, your role, the challenges, your creative process, the solutions you developed, and the results or impact.

• Highlight Process: Showcase your ideation sketches, mood boards, and iterative design stages to demonstrate your thinking.

• Showcase Versatility: Include examples across different media (digital, print, social) to demonstrate adaptability.

• Technical Proficiency: Ensure your portfolio is well-organized, visually appealing, and easy to navigate.

Challenge Preparation:

• Understand the Brand: Research Peninsula's existing brand guidelines, marketing materials, and overall market position.

• Think Strategically: Be prepared to discuss how your design solutions align with business objectives and target audiences.

• Focus on Clarity: For any design task, prioritize clear communication and brand consistency.

• Time Management: Practice completing design tasks within a set timeframe.

📝 Enhancement Note: The interview and portfolio review process is detailed with actionable advice tailored to a creative role, emphasizing the importance of a strong portfolio and strategic thinking in design.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency in Photoshop, Illustrator, and InDesign for creating and editing visual assets.

• Microsoft Office Suite: Competency in PowerPoint for presentations and potentially Word/Excel for project documentation.

Analytics & Reporting:

• While not directly responsible for analytics, understanding how design impacts engagement metrics (e.g., click-through rates, conversion rates) is beneficial. CRM & Automation:

• No direct CRM or automation tools are specified as required for this role, but awareness of how design assets are deployed through marketing automation platforms could be advantageous. Preferred/Emerging Tools:

• Motion Design Software: Adobe Premiere Pro and Adobe After Effects for video editing and motion graphics.

• AI Design Tools: Midjourney and/or Adobe Firefly for exploring AI-generated creative concepts and assets.

📝 Enhancement Note: This section focuses on the essential and preferred design software relevant to the role, acknowledging that analytics and CRM tools are less central to a creative designer's daily tasks compared to operations roles.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to explore new ideas, push creative boundaries, and stay ahead of design trends.

• Collaboration: A strong emphasis on teamwork, open communication, and working effectively with internal stakeholders and external partners.

• Brand Integrity: Commitment to maintaining and enhancing brand consistency and visual identity across all touchpoints.

• Client Focus: Understanding and responding to the needs of internal clients and, by extension, the company's customer base.

• Attention to Detail: A meticulous approach to design execution, ensuring high quality and accuracy in all deliverables.

Collaboration Style:

• Open and iterative, involving constructive feedback loops between designers, strategists, and internal clients.

• Cross-functional integration with marketing to ensure creative aligns with campaign objectives and business goals.

• A culture that encourages sharing insights and exploring new creative approaches collectively.

📝 Enhancement Note: Team culture and values are inferred based on the nature of a creative role within a marketing department of an established company, focusing on creativity, collaboration, and brand stewardship.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Guidelines: Effectively pushing creative boundaries while strictly adhering to established brand identity and messaging.

• Managing Multiple Project Demands: Juggling diverse projects with competing deadlines and stakeholder expectations.

• Adapting to Evolving Trends: Keeping pace with rapid changes in digital design, AI tools, and consumer expectations.

• Translating Strategy into Visuals: Effectively interpreting marketing briefs and strategic objectives into compelling visual concepts.

Learning & Development Opportunities:

• Advanced Design Software Training: Opportunities to deepen skills in motion graphics, AI design tools, or other relevant software.

• Creative Workshops & Conferences: Participation in industry events to gain insights into new trends and techniques.

• Mentorship Programs: Guidance from senior creative staff or Art Directors to refine conceptual thinking and career development.

• Exposure to Diverse Projects: Working across B2B and D2C campaigns to broaden creative application and strategic understanding.

📝 Enhancement Note: Challenges and growth opportunities are framed from a creative professional's perspective, focusing on skill development, industry adaptation, and career progression within the design field.

💡 Interview Preparation