Motion, Video & Brand Designer

📍 Job Overview

Job Title: Motion, Video & Brand Designer

Company: Dream

Location: Tel Aviv, Israel

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing / Security & Safety / Technology

Date Posted: 2026-09-09

Experience Level: 5-10 years

Remote Status: On-site

🚀 Role Summary

• Spearhead the creation and execution of the company's visual identity in motion, establishing a distinct and impactful brand presence from the ground up.

• Lead end-to-end video production, from conceptualization and storyboarding to directing external partners and hands-on editing/motion graphics.

• Develop and implement a comprehensive motion language for the brand, translating complex concepts like sovereign AI and national cyber resilience into clear, engaging visual narratives.

• Collaborate closely with the VP Marketing and Brand Designer to support high-stakes brand work, including presentations, social assets, and event materials, ensuring exceptional quality and brand consistency.

• Leverage AI-native tools to enhance creative processes, accelerate iteration, and push the boundaries of visual storytelling, while maintaining a strong emphasis on judgment and taste.

📝 Enhancement Note: This role is positioned as a senior individual contributor within the marketing team, with significant autonomy in defining and building the company's motion and video presence. The emphasis on "building from the ground up" suggests a foundational role with the opportunity to shape future creative direction. The target audience (governments, national security leaders) implies a need for sophisticated, impactful, and highly professional visual communication.

📈 Primary Responsibilities

• Video Production Leadership: Conceptualize, script, storyboard, and produce a range of video content including executive interviews, customer-facing films, internal communications, social media clips, and event-specific videos.

• Motion Graphics Development: Design and animate motion graphics for explainer videos, product visualizations, kinetic typography, digital content, and event screen displays, ensuring clarity and impact for abstract concepts.

• Brand System Extension: Work with the Brand Designer to evolve and apply Dream's visual identity across various touchpoints, including web, presentation templates, social media graphics, and event collateral.

• Creative Direction: Guide internal contributors and external production partners (crews, freelancers, specialists) to ensure creative vision is realized and maintained at a high standard throughout the production lifecycle.

• Narrative Crafting: Translate complex technical and national security concepts into compelling visual narratives that resonate with a sophisticated, global audience of government officials and security leaders.

• High-Stakes Material Support: Assist in the design and refinement of critical client-facing materials such as decks, one-pagers, and briefing visuals, maintaining an exceptionally high standard of quality.

• AI Tool Integration: Proactively utilize and explore AI-native tools for content generation, editing, and iteration to enhance efficiency and creative output.

📝 Enhancement Note: The responsibilities highlight a blend of hands-on creative execution and strategic creative direction. The emphasis on "directing the right external partners" suggests a need for strong project management and vendor relationship skills, in addition to core design and motion expertise. The mention of "national security suite" and "APTs" indicates the need for a mature and professional aesthetic.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong foundation in design principles is expected, likely acquired through formal education in Graphic Design, Motion Graphics, Film Production, or a related field, complemented by significant practical experience.

Experience: A minimum of 5 years of professional design experience, with a substantial focus on video production and motion graphics. The portfolio is the primary determinant of qualification.

Required Skills:

• Video & Motion Expertise: Advanced proficiency in video editing and motion graphics software (e.g., Adobe After Effects, Premiere Pro). Demonstrated ability to craft compelling visual stories through animation and dynamic editing.

• Graphic Design Fundamentals: Strong understanding of typography, composition, color theory, hierarchy, and brand system principles.

• Visual Storytelling: Proven ability to translate complex briefs and abstract concepts into clear, engaging, and impactful visual narratives.

• Creative Direction: Experience in shaping creative concepts, developing treatments and storyboards, providing constructive feedback, and guiding creative output from self and others.

• AI-Native Proficiency: Demonstrated experience and comfort using AI tools for creative ideation, generation, editing, and iteration in design and video workflows.

• Brand System Acumen: Ability to understand, apply, and extend established brand guidelines while also contributing to their evolution.

• Collaboration & Communication: Excellent interpersonal skills with a proven ability to work effectively in a team environment, receive and provide thoughtful feedback, and communicate ideas clearly.

• Language Proficiency: Fluent English, both written and spoken, for effective communication with a global audience and team.

Preferred Skills:

• Hands-on experience with camera operation, lighting techniques, and professional interview setups.

• Proven experience directing live-action, multi-camera, or on-location video productions.

• Advanced capabilities in 3D rendering or complex After Effects compositions.

• A strong sensibility for sound design and its integration into video projects.

• Prior experience within the cybersecurity, defense, government, or other trust-heavy industries.

📝 Enhancement Note: The "AI-native" requirement is a key differentiator, suggesting the company values forward-thinking creatives who embrace new technologies to enhance their workflow and output. The emphasis on the portfolio is paramount, indicating that practical skills and demonstrable taste will outweigh formal educational background.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrate Taste and Ambition: Showcase a portfolio that reflects a contemporary visual point of view, strong aesthetic judgment, and a clear ambition in design and motion work.

• Showcase Range: Include a variety of motion graphics, video production, and potentially brand design projects that highlight versatility and adaptability across different styles and project types.

• Highlight Video and Motion Dominance: Ensure the portfolio prominently features exceptional motion and video work, as this is the core focus of the role.

• Evidence of Design Fundamentals: Provide examples that clearly illustrate strong graphic design principles, including typography, composition, and brand system application.

• Project Depth & Narrative: Include at least one project that the candidate is "unreasonably proud of," offering insight into their passion, problem-solving approach, and the impact of their work. This project should ideally demonstrate the ability to tackle complex briefs.

Process Documentation:

• Conceptualization to Delivery: Demonstrate a clear understanding of the entire video production workflow, from initial brief analysis and concept development through storyboarding, production, post-production, and final delivery.

• Brand System Integration: Show how brand systems are applied and extended across different media, illustrating an understanding of brand consistency and visual identity management.

• AI Tool Application: If possible, showcase projects where AI tools were utilized to achieve specific creative outcomes, improve efficiency, or explore new aesthetic possibilities.

• Collaboration and Direction: Provide examples or descriptions of how creative direction was managed, including collaboration with internal teams or external partners, and how feedback was incorporated to refine the final product.

📝 Enhancement Note: The portfolio is not just a collection of work but a critical tool for assessing the candidate's creative vision, technical skill, and ability to communicate complex ideas visually. The expectation is that the portfolio will tell a story about the designer's capabilities and potential impact.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Motion, Video & Brand Designer with 5-10 years of experience in Tel Aviv, Israel, and considering the specialized nature of the company (national security, AI), the estimated annual salary range is approximately ₪200,000 - ₪350,000 ILS. This range is influenced by the candidate's specific portfolio, demonstrated expertise, and negotiation.

Benefits:

• Comprehensive Health Insurance: Including medical, dental, and vision coverage.

• Generous Paid Time Off: Including vacation days, sick leave, and public holidays.

• Professional Development Budget: For courses, workshops, conferences (e.g., Adobe MAX, industry-specific events), and learning resources.

• Stock Options/Equity: Potential for participation in company growth.

• Cutting-Edge Technology: Access to the latest hardware, software, and AI tools.

• Team Events & Socials: Opportunities for team building and networking.

• Relocation Assistance: If applicable, for candidates moving to Tel Aviv.

Working Hours: A standard 40-hour work week is anticipated, with flexibility for project deadlines and creative demands. The role is on-site, requiring consistent presence in the Tel Aviv office.

📝 Enhancement Note: The salary estimate is based on research of similar roles in the Tel Aviv tech and creative sectors, adjusted for the seniority and specialized industry. The benefits are typical for a well-funded tech company in Israel, with an emphasis on professional growth and employee well-being.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sovereign AI and National Cyber-Defense. Dream operates at the intersection of cutting-edge artificial intelligence, national security, and data protection, serving governments worldwide. This is a high-stakes, mission-driven environment.

Company Size: The exact size is not specified, but the description implies a growing, ambitious team with a small, "unusually ambitious" marketing department. This suggests a dynamic startup or scale-up environment with the resources and vision of a larger entity.

Founded: The founding date is not provided, but the company's mission and focus suggest a relatively modern establishment, likely leveraging recent advancements in AI and cybersecurity.

Team Structure:

• The marketing team is described as "small and unusually ambitious."

• The Motion, Video & Brand Designer reports directly to the VP Marketing.

• Close collaboration is expected with the Brand Designer and potentially other members of the marketing, product, and communications teams.

• The company emphasizes working with "some of the best AI researchers, cyber operators, and government experts in the world," indicating a highly skilled and specialized workforce. Methodology:

• Data-Driven Decisions: While not explicitly stated for design, the company's core business relies on data, suggesting an analytical approach to problem-solving.

• Mission-Oriented: The company's focus on defending nations implies a strong sense of purpose and a commitment to rigorous, high-quality execution.

• Innovation & AI Integration: The explicit mention of being "AI-native" indicates a culture that embraces and integrates advanced technologies into its operations and creative processes.

Company Website: www.dreamgroup.com

📝 Enhancement Note: The company's mission is central to its culture. Working at Dream means contributing to national security and data sovereignty, which likely fosters a strong sense of purpose and a demanding, high-performance work environment. The "AI-native" aspect suggests a culture of continuous learning and technological adoption.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior Individual Contributor within the Creative & Marketing function. It offers a unique opportunity to build a visual identity from its nascent stages for a company operating in a critical and high-profile sector.

Reporting Structure: The designer will report directly to the VP Marketing, providing a clear line of communication and strategic alignment. This senior position implies a degree of autonomy and influence over the creative direction of motion and video.

Operations Impact: The work of the Motion, Video & Brand Designer will have a direct and significant impact on how Dream is perceived globally by governments, national security leaders, and potential partners. High-quality visual communication is crucial for building trust, conveying complex ideas, and establishing credibility in this sensitive industry. The output will be seen at international forums like Davos and Munich, underscoring its strategic importance.

Growth Opportunities:

• Foundational Role: Opportunity to build and define the entire motion and video brand system for a company whose visual presence is currently underdeveloped.

• Skill Expansion: Potential to deepen expertise in directing live-action productions, 3D, sound design, and advanced AI creative applications, supported by company resources.

• Industry Exposure: Gain unique insights and experience working with cutting-edge AI, cybersecurity, and national defense concepts, and interacting with high-level government officials.

• Leadership Potential: As the team grows, there may be opportunities to lead junior designers or manage external creative teams and agencies more extensively.

• Cross-Functional Collaboration: Develop a strong understanding of marketing strategy, product visualization, and communications by working closely with other departments.

📝 Enhancement Note: This role offers a rare chance to be a foundational creative force within a company addressing critical global challenges. The growth opportunities are less about climbing a traditional corporate ladder and more about expanding creative influence, technical mastery, and strategic impact within a specialized, high-stakes domain.

🌐 Work Environment

Office Type: The role is described as "On-site" in Tel Aviv, indicating a traditional office-based work environment. This suggests a collaborative space designed for in-person teamwork and idea exchange.

Office Location(s): Tel Aviv, Israel. This location places the company within a vibrant tech and innovation hub.

Workspace Context:

• Collaborative Environment: The emphasis on working "side by side with our brand designer" and closely with marketing, product, and communications teams suggests an open and interactive workspace.

• Access to Resources: As a company dealing with national security and AI, it's likely that employees have access to high-end technology, powerful workstations, and the latest software required for advanced motion graphics and video production.

• Team Interaction: The small, ambitious marketing team structure implies frequent direct interaction and close working relationships. The company's overall workforce of "AI researchers, cyber operators, and government experts" suggests a stimulating intellectual environment.

Work Schedule: A standard 40-hour work week is typical, but the nature of creative projects, especially those with high-stakes deadlines for international events or government presentations, may require occasional flexibility and extended hours. The on-site requirement means the work schedule is tied to office hours.

📝 Enhancement Note: The on-site requirement in Tel Aviv suggests a company that values in-person collaboration and the synergy that comes from a shared physical workspace, particularly for creative roles where brainstorming and rapid feedback are crucial.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Portfolio Review: The first and most critical step is submitting a strong portfolio or showreel. This will be thoroughly reviewed to assess taste, range, technical skill, and alignment with the company's aesthetic and ambition.

• Screening Call: A preliminary call with a recruiter or hiring manager to discuss your background, interest in the role, and initial fit.

• Creative Assessment/Challenge: Candidates may be asked to complete a small creative exercise or present a case study from their portfolio, demonstrating their approach to a complex brief, problem-solving skills, and creative direction capabilities. This might involve developing a treatment or storyboard for a hypothetical Dream video.

• Team Interviews: Interviews with the VP Marketing, Brand Designer, and potentially other marketing or cross-functional team members. These will focus on collaborative style, creative process, technical expertise, and cultural fit.

• Final Interview: Potentially with senior leadership to discuss strategic alignment and overall fit within the company's mission.

Portfolio Review Tips:

• Curate Ruthlessly: Select only your strongest, most relevant work. Prioritize quality over quantity.

• Tell a Story: For each project, briefly explain the brief, your role, your process, the challenges faced, and the outcome. Highlight your strategic thinking and problem-solving.

• Showcase Motion & Video: Ensure your most impactful motion graphics and video production work is front and center.

• Demonstrate Brand Understanding: Include examples where you've applied or developed brand systems, showing an understanding of consistency and visual hierarchy.

• Highlight AI Integration: If applicable, point out projects where AI tools played a significant role and explain the benefits derived.

• Tailor to Dream: If possible, subtly tailor the presentation to reflect an understanding of Dream's mission and target audience, emphasizing professionalism and impact.

Challenge Preparation:

• Understand Dream's Mission: Research the company's focus on sovereign AI, national cyber-defense, and its target audience (governments, national security leaders).

• Practice Complex Briefs: Be prepared to tackle a hypothetical brief that requires translating abstract or technical concepts into a clear visual narrative.

• Articulate Your Process: Be ready to explain your creative process from ideation to execution, including how you make creative decisions and manage projects.

• Showcase Direction Skills: Prepare to discuss how you would direct external partners or internal resources to achieve a specific creative vision.

• Be AI-Informed: Think about how AI tools could be applied to solve the challenge presented in an exercise.

📝 Enhancement Note: The emphasis on the portfolio and the potential for a creative challenge indicates that practical application and demonstrable skill are paramount. Candidates should be prepared to "show, don't just tell" their capabilities.

🛠 Tools & Technology Stack

Primary Tools:

• Motion Graphics & Animation: Adobe After Effects (essential), potentially Cinema 4D, Blender, or other 3D software.

• Video Editing: Adobe Premiere Pro (essential), Final Cut Pro, DaVinci Resolve.

• Graphic Design: Adobe Photoshop, Adobe Illustrator.

• Prototyping/Wireframing (for storyboards/concepts): Figma, Sketch, or similar tools may be beneficial.

• AI Creative Tools: Proficiency in current AI-powered design and video tools (e.g., Midjourney, Stable Diffusion, RunwayML, Adobe Firefly, AI-assisted editing plugins).

Analytics & Reporting:

• While not a direct responsibility, understanding how creative assets perform (e.g., video view rates, engagement metrics on social media) would be beneficial. This might involve familiarity with analytics dashboards within social media platforms or marketing automation tools. CRM & Automation:

• Not directly relevant for this role, but awareness of how marketing assets integrate into campaigns managed through CRM or marketing automation platforms could be a plus. Integration Tool:

• Not applicable.

📝 Enhancement Note: The core of this role is centered around the Adobe Creative Suite, with a strong emphasis on After Effects for motion graphics and Premiere Pro for video editing. The "AI-native" requirement means familiarity with a range of generative AI tools for image, video, and potentially text/concept generation is expected.

👥 Team Culture & Values

Operations Values:

• Mission-Driven Excellence: A deep commitment to the company's mission of defending nations, driving a culture of high standards, precision, and impactful work.

• Innovation & Adaptability: Embracing cutting-edge AI and cybersecurity technologies, fostering a mindset of continuous learning and exploration.

• Integrity & Trust: Operating in the national security space requires the highest levels of integrity, discretion, and trustworthiness.

• Collaboration & Synergy: Valuing teamwork and cross-functional partnerships to achieve complex goals, especially within the small, ambitious marketing team.

• Discipline & Precision: Given the critical nature of the clients and the technology, a meticulous approach to design and execution is essential.

Collaboration Style:

• Cross-Functional Integration: The role requires close collaboration with marketing, brand design, product, and communications teams. Expect regular meetings, feedback sessions, and joint project work.

• Direct Feedback Culture: In a small, ambitious team, expect direct, constructive feedback to be a norm, aimed at elevating the work.

• Knowledge Sharing: A culture that encourages sharing insights, new techniques (especially with AI), and best practices to collectively improve the team's output.

• Agile & Responsive: The ability to adapt quickly to evolving project needs and strategic shifts, common in fast-paced tech environments.

📝 Enhancement Note: The company's mission in national security and AI will heavily influence its culture, demanding a blend of innovation, rigor, and a strong ethical compass. The marketing team's "unusually ambitious" nature suggests a high-energy, results-oriented environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Building from Scratch: Establishing a comprehensive motion and video brand language for a company that currently lacks it requires significant vision, strategic thinking, and proactive initiative.

• Translating Complexity: Making abstract and highly technical concepts (sovereign AI, national cyber-defense) visually comprehensible and impactful for a sophisticated audience.

• High-Stakes Visibility: The work will be seen by ministers and national security leaders, demanding exceptionally high quality, professionalism, and strategic relevance.

• Balancing Hands-On vs. Direction: Effectively managing time between hands-on creation and directing external partners or internal resources.

• Staying Ahead of AI: Continuously learning and integrating new AI tools and techniques to maintain a cutting-edge workflow and creative output.

Learning & Development Opportunities:

• Mastering AI Creative Tools: Deepening expertise in AI-powered design and video generation/editing tools.

• Advanced Production Techniques: Opportunities to develop skills in directing live-action shoots, 3D animation, and sophisticated sound design.

• Strategic Brand Building: Gaining experience in establishing and evolving a brand identity for a critical, high-profile company.

• Industry Immersion: Learning about the nuances of cybersecurity, national defense, and government communication strategies.

• Mentorship: Potential for mentorship from the VP Marketing or other senior team members on creative strategy and career development.

📝 Enhancement Note: The primary challenge is also the greatest opportunity: the chance to define and build a visual language for a company operating at the forefront of national security technology. This role demands both creative vision and strategic execution.

💡 Interview Preparation

Strategy Questions:

• Vision & Strategy: "How would you approach building a motion and video brand language for a company like Dream from the ground up? What would be your first steps?" (Focus on research, defining core visual elements, and creating a phased approach.)

• Concept to Execution: "Describe a complex or abstract concept you've had to visualize. What was your process, what tools did you use, and what was the outcome?" (Showcase visual storytelling, problem-solving, and tool proficiency, especially AI.)

• Creative Direction: "How do you provide constructive feedback to external partners or internal team members to ensure a creative vision is met? Describe a time you had to guide a project to a successful completion." (Highlight leadership, communication, and decision-making skills.)

Company & Culture Questions:

• Mission Alignment: "What interests you about Dream's mission in sovereign AI and national cyber-defense?" (Connect your passion for impactful work or technology to their mission.)

• Collaboration Style: "This is a small, ambitious marketing team. How do you typically collaborate with brand designers, marketers, and other stakeholders?" (Emphasize teamwork, open communication, and a proactive approach.)

• AI Integration: "How do you see AI tools changing the landscape of motion and video design, and how do you incorporate them into your workflow?" (Demonstrate forward-thinking and practical application of AI.)

Portfolio Presentation Strategy:

• Storytelling is Key: For each project, don't just show the final output. Explain the "why" behind the design decisions, the challenges, and the impact.

• Focus on Process: Walk through your creative process—from brief to final delivery—highlighting your problem-solving skills and strategic thinking.

• Quantify Impact (if possible): If you have metrics on engagement, views, or how your work contributed to a business goal, present them.

• Showcase AI Use: If AI was instrumental in a project, clearly articulate how and why you used it, and what value it added.

• Be Prepared for Questions: Anticipate questions about your technical choices, creative decisions, and how you would approach specific Dream projects.

📝 Enhancement Note: The interview process will heavily weigh your portfolio and your ability to articulate your creative process and strategic thinking. Be prepared to discuss both your technical skills and your understanding of how design serves business and mission objectives.

📌 Application Steps

To apply for this Motion, Video & Brand Designer position:

• Submit Your Portfolio: The primary requirement is to send your portfolio or showreel via the application link. Ensure it prominently features your best motion graphics and video work, demonstrating strong design fundamentals and a contemporary visual point of view.

• Tailor Your Resume: Highlight experience directly relevant to video production, motion graphics, graphic design, and creative direction. Quantify achievements where possible and emphasize your proficiency with relevant software and AI tools.

• Prepare Your Narrative: Be ready to discuss specific projects from your portfolio, explaining your role, process, challenges, and outcomes. Practice articulating your creative vision and how you would contribute to Dream's mission.

• Research Dream: Understand the company's mission, its focus on sovereign AI and national cyber-defense, and its target audience. This understanding will be crucial for tailoring your application and demonstrating genuine interest.

• Highlight AI Experience: Be prepared to discuss your experience with AI tools and how you leverage them in your design process.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.