Creative Marketing Designer

📍 Job Overview

Job Title: Creative Marketing Designer

Company: D-Fend Solutions

Location: Raanana, Israel

Job Type: Full-time

Category: Marketing Operations / Creative Services

Date Posted: June 04, 2026

Experience Level: 7+ Years Professional Experience

Remote Status: Hybrid

🚀 Role Summary

• Lead the end-to-end visual content creation strategy and execution for D-Fend Solutions, a leader in counter-drone technology.

• Drive brand consistency and impact across all marketing platforms, from digital campaigns to physical event spaces.

• Champion and integrate cutting-edge AI creative tools to accelerate design and video production workflows, enhancing scalability and quality.

• Collaborate closely with cross-functional teams including Marketing, Product Management, and Sales to generate high-impact marketing materials that support lead generation and brand growth.

• Act as the in-house creative engine, delivering agency-level quality and speed for all visual asset creation.

📝 Enhancement Note: While the title is "Creative Marketing Designer," the responsibilities heavily lean into a strategic operational role within Marketing, overseeing the entire visual asset pipeline and integrating advanced technologies like AI. This role requires a blend of creative talent and operational efficiency, aligning with a "Marketing Operations" or "Creative Operations" function for a rapidly growing tech company. The emphasis on AI integration points towards a forward-thinking operations team.

📈 Primary Responsibilities

• Own the complete visual content creation pipeline, from conceptualization to final delivery, encompassing videos, social media assets, digital ads, event booth designs, signage, sales presentations, product brochures, and website graphics.

• Conceptualize, produce, and edit dynamic corporate, promotional, and product videos that effectively communicate D-Fend's advanced counter-UAS mission and technological capabilities.

• Proactively master and integrate AI creative tools (e.g., Midjourney, Firefly, Runway, Sora) into design and video editing processes to significantly boost output speed, asset scalability, and overall visual quality.

• Lead the creation of all physical and digital creative assets for key company events, including the annual global Sales Kickoff (SKO) and international trade shows, ensuring a cohesive and impactful brand presence.

• Manage external design vendors and collaborate closely with Content, Digital, Events, and Product Marketing teams to ensure a unified visual voice that adheres to strict brand guidelines while fostering creative innovation.

• Execute creative asset development with the agility and speed of an in-house team, maintaining the precision and quality standards expected of a top-tier creative agency.

• Develop and meticulously manage a scalable, structured digital repository for all brand assets, photography, and source files, enabling rapid retrieval and reuse across global marketing initiatives.

📝 Enhancement Note: The responsibilities highlight a deep operational focus on managing creative workflows, vendor relationships, and digital asset management, in addition to core design tasks. The expectation to "own" and "lead" these processes indicates a senior-level operational capability within the marketing function, rather than a purely execution-based design role.

🎓 Skills & Qualifications

Education: While specific educational requirements are not detailed, a Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is typically expected for this level of experience.

Experience: A minimum of 7+ years of professional experience as a Graphic Designer or Creative Specialist within a global B2G or B2B technology, security, aerospace, defense, or public safety environment.

Required Skills:

• Graphic Design & Branding: Extensive experience in corporate branding, visual identity development, and creating compelling marketing collateral across various mediums.

• Video Production & Editing: Proven expertise in video creation, storyboarding, motion graphics, and post-production editing.

• Adobe Creative Suite Proficiency: Deep, hands-on expertise in Adobe Premiere, After Effects, Photoshop, Illustrator, and InDesign.

• AI Creative Tool Integration: Demonstrated ability to master and practically apply AI tools such as Midjourney, Firefly, Runway, and Sora for rapid asset turnaround and enhanced visual quality.

• Presentation Design: High proficiency in creating impactful presentations using PowerPoint and Google Slides.

• Hands-on Execution & High-Volume Capability: Proven track record of successfully executing and managing complex, multi-asset deliverable pipelines in a fast-paced environment.

• Vendor Management: Ability to effectively manage relationships with external design vendors and other service providers.

• English Communication: Excellent verbal and written communication skills in English.

Preferred Skills:

• UI/UX Design Principles: Knowledge of UI/UX design principles.

• Web Development Fundamentals: Familiarity with HTML/CSS.

• Hebrew Language Skills: A plus for local collaboration.

• Counter-UAS/Defense Industry Knowledge: Understanding of the specific market and its unique visual communication needs.

📝 Enhancement Note: The emphasis on "agency-level execution in-house" and "AI-forward mindset" with specific tool examples signifies a need for an operations-minded designer who can not only create but also optimize and scale creative output through technology and efficient process management. The requirement for 7+ years in specific industries indicates a need for domain-specific understanding in visual communication.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A strong, comprehensive portfolio is a mandatory requirement, showcasing:

  • Creative Design Excellence: Demonstrating high-quality graphic design work across various platforms.
  • Corporate Branding Mastery: Examples of successful brand identity development and consistent application.
  • Compelling Video/Motion Work: Showcase of video production, editing, storyboarding, and motion graphics capabilities.
  • AI Integration Examples: Specific projects where AI tools were utilized to enhance speed, scale, or quality of creative assets.
  • B2G/B2B Tech Context: Work samples relevant to technology, security, aerospace, defense, or public safety sectors.

• A structured digital repository of all brand assets, photography, and source files, demonstrating organizational skills and efficient asset management. Process Documentation:

• Evidence of managing an end-to-end creative asset pipeline from brief to delivery.

• Examples of how creative workflows have been optimized, particularly through the use of AI tools.

• Documentation of processes used for collaborating with cross-functional teams and managing external vendors.

• Demonstration of how brand guidelines have been maintained and enforced across diverse marketing materials.

📝 Enhancement Note: For a role emphasizing "agency-level execution in-house" and "AI-forward mindset," the portfolio must go beyond static design samples. It should implicitly or explicitly demonstrate process efficiency, the strategic use of technology (especially AI), and the ability to manage a high volume of creative output. The ability to organize and present this information will be key.

💵 Compensation & Benefits

Salary Range: Given the 7+ years of experience requirement, the specialized B2G/B2B tech/security/defense industry focus, the hybrid work arrangement in Raanana, Israel, and the advanced AI/video skills required, the estimated salary range for a Creative Marketing Designer/Specialist in this market would be approximately ₪250,000 - ₪400,000 annually. This estimate is based on industry benchmarks for senior creative roles in the Israeli tech sector, factoring in the demand for specialized skills in AI and video production, and the cost of living in the Raanana area.

Benefits:

• Full-time Employment: Standard employment benefits as per Israeli labor law.

• Hybrid Work Model: Flexibility to work from home and in the Raanana office.

• Health Insurance: Comprehensive medical coverage.

• Professional Development: Opportunities for training in new design tools, AI technologies, and industry best practices.

• Stock Options/Equity: Potential for equity participation in a growing tech company.

• Dynamic Work Environment: Exposure to cutting-edge technology in the counter-drone security sector.

• Collaborative Team: Opportunity to work with a diverse and experienced team of innovators.

Working Hours: Standard full-time working hours, likely around 40 hours per week, with potential for flexibility given the hybrid nature of the role, but also the expectation of fast-paced, high-volume output.

📝 Enhancement Note: Salary estimation for Israel requires careful consideration of local currency (₪ - New Israeli Shekel) and market rates. The range provided reflects a senior-level specialist with in-demand skills. Benefits are standard for tech roles in Israel, with added emphasis on professional development relevant to the AI and tech focus of the role.

🎯 Team & Company Context

🏢 Company Culture

Industry: D-Fend Solutions operates in the highly specialized and rapidly evolving field of counter-drone technology, specifically focusing on cyber-takeover solutions. This places them within the broader sectors of technology, defense, security, and aerospace. The market is characterized by high stakes, rapid innovation, and stringent regulatory environments.

Company Size: D-Fend Solutions is a growing industry leader. While the exact size isn't provided, the need for an in-house "creative engine" and the global reach suggest a mid-to-large size company with a significant marketing and sales operation. This implies a structured yet dynamic environment.

Founded: Founded by veterans of elite military intelligence technology units, D-Fend Solutions brings a deep understanding of security challenges and technological innovation. This background likely influences a culture of expertise, problem-solving, and a mission-driven approach.

Team Structure:

• The Creative Marketing Designer will be a key member of the Marketing team, likely reporting to a Marketing Director or Head of Marketing.

• Close collaboration is expected with Content Marketing, Digital Marketing, Events Marketing, and Product Marketing personnel.

• Direct interaction with Product Management, Sales teams, and C-level executives for creative briefs and presentations.

• Will also manage relationships with external design vendors, acting as an internal agency liaison. Methodology:

• Data-Driven Creativity: While creative, the role is expected to translate "tech concepts into high-impact marketing materials" and "drive brand forward and help generate leads," suggesting a focus on measurable outcomes and ROI.

• Agile Workflow: Embracing AI tools and an "in-house agency" model points to a fast-paced, agile approach to content creation and delivery.

• Innovation & Technology Focus: A strong emphasis on leveraging cutting-edge technologies, particularly AI, to optimize creative processes and output.

Company Website: https://d-fendsolutions.com/

📝 Enhancement Note: The company's origin from military intelligence units suggests a culture that values precision, strategic thinking, and a mission-oriented mindset. This will likely translate into how marketing materials are conceptualized and executed, with a focus on clarity, impact, and addressing complex security challenges.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior Creative Specialist or an early-stage Creative Operations lead. It demands significant independent execution, strategic input on visual identity, and the proactive integration of new technologies. The responsibility for "full ownership of D-Fend’s visual identity across all platforms" signifies a senior individual contributor role with significant influence.

Reporting Structure: The Creative Marketing Designer will likely report to a Marketing Manager or Director. They will operate as a central hub for visual content, collaborating extensively with various marketing functions and other departments.

Operations Impact: The "Creative Marketing Designer" plays a critical role in shaping the company's external perception and supporting lead generation efforts. By translating complex technical concepts into accessible and impactful visual narratives, this role directly influences brand recognition, market positioning, and the effectiveness of sales and marketing campaigns. High-quality, consistent visual assets are crucial for building trust and credibility in the defense and security sectors.

Growth Opportunities:

• Creative Operations Leadership: Potential to grow into a Creative Operations Manager role, overseeing a team of designers or managing a larger creative function.

• AI Specialization: Deepen expertise in AI-driven creative workflows, becoming a go-to expert for innovation in this area within the company.

• Strategic Brand Development: Contribute to evolving the company's overall brand strategy and visual language as the company scales.

• Cross-Functional Expertise: Gain deeper insights into Product Marketing, Digital Marketing, and Sales enablement, broadening skill set beyond core design.

• Industry Expertise: Develop specialized knowledge in the counter-drone and aerospace/defense technology market, becoming an expert in communicating complex security solutions visually.

📝 Enhancement Note: The role's emphasis on "full ownership" and "agency-level execution in-house" suggests a path towards leadership in creative operations or a deepening specialization in AI-driven creative strategies within a rapidly growing tech company. The specific industry context also offers unique growth avenues.

🌐 Work Environment

Office Type: D-Fend Solutions likely operates from modern office spaces, typical for a growing tech company in Israel. The "hybrid" work arrangement indicates a balance between in-office collaboration and remote flexibility.

Office Location(s): The primary location is Raanana, Israel. This area is a hub for technology companies, offering a professional and accessible work environment. Specific details about office amenities, such as collaborative spaces, would be typical for such an environment.

Workspace Context:

• Collaborative Environment: The role requires close collaboration with marketing teams, product teams, and sales, suggesting open-plan areas or dedicated meeting rooms for brainstorming and feedback sessions.

• Technology Access: Expect access to high-performance workstations equipped with the full Adobe Creative Suite and potentially specialized hardware for video editing and AI processing.

• Team Interaction: Frequent interaction with diverse teams, fostering a dynamic and engaging work atmosphere. The "fast-paced, high-growth culture" implies a stimulating and energetic office setting.

Work Schedule: A standard 40-hour work week is expected, with inherent flexibility due to the hybrid model. However, deadlines for marketing campaigns, product launches, and events may require occasional extended hours or weekend work, reflecting the demanding nature of a fast-paced tech environment.

📝 Enhancement Note: The hybrid model and collaborative environment are key aspects for candidates to consider. The expectation of fast-paced work suggests an environment that values efficiency and proactive problem-solving.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will likely review applications and portfolios for initial fit.

• Portfolio Review & Technical Interview: Candidates will be asked to present their portfolio, discussing specific projects, their role, creative process, and demonstrated impact. This stage will heavily assess design skills, video expertise, and understanding of brand strategy.

• AI & Workflow Discussion: Expect questions about how AI tools have been integrated into workflows, efficiency gains achieved, and familiarity with specific AI platforms.

• Cross-Functional Panel Interview: Interviews with members of the Marketing, Product, or Sales teams to assess collaboration skills, communication style, and understanding of business objectives.

• Executive Interview: A final interview with a senior leader (e.g., CMO, VP of Marketing) to gauge strategic alignment, cultural fit, and overall suitability for the role.

Portfolio Review Tips:

• Structure for Impact: Organize your portfolio logically, perhaps by project type (branding, video, digital campaigns) or by showcasing the impact of your work.

• AI Integration Showcase: Dedicate a section or highlight specific projects where AI tools were instrumental. Clearly articulate the problem, your AI-driven solution, and the quantifiable results.

• Process & Strategy: For each key project, briefly explain the brief, your strategic approach, the creative challenges, how you overcame them (especially through process optimization or AI), and the final outcome/ROI.

• Video & Motion Graphics: Ensure video samples are easily accessible and showcase a range of styles and technical capabilities.

• Brand Adherence: Demonstrate an understanding of how to maintain and evolve brand identity across diverse applications.

• Conciseness: Be prepared to walk through your portfolio efficiently, focusing on the most relevant and impactful projects.

Challenge Preparation:

• Creative Challenge: Be prepared for a potential take-home design or video editing challenge that mirrors typical tasks, focusing on speed, quality, and AI integration.

• Scenario-Based Questions: Practice answering questions about hypothetical marketing scenarios, such as developing assets for a new product launch, creating event materials on a tight deadline, or resolving a brand inconsistency.

• AI Tool Usage: Be ready to discuss specific AI tools, their applications, limitations, and future potential in creative workflows.

📝 Enhancement Note: The interview process will heavily scrutinize the portfolio, specifically looking for evidence of AI integration, operational efficiency in creative delivery, and strategic thinking in visual branding for a B2G/B2B tech context. Candidates should be ready to articulate their process and the impact of their work, not just the aesthetics.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Deep proficiency is mandatory.

  • Premiere Pro: For video editing and production.
  • After Effects: For motion graphics, visual effects, and complex animations.
  • Photoshop: For image editing, manipulation, and graphic design.
  • Illustrator: For vector graphics, logos, and illustrations.
  • InDesign: For layout design of brochures, presentations, and print collateral.

• AI Creative Tools: Proactive and demonstrated mastery is essential.

  • Image Generation: Midjourney, Adobe Firefly, Stable Diffusion (or similar).
  • Video Generation/Editing: RunwayML, Sora (or similar advanced AI video tools).

• Presentation Software:

  • PowerPoint: For creating professional sales and corporate presentations.
  • Google Slides: For collaborative presentation development.

Analytics & Reporting:

• While not a primary function, understanding how design impacts digital campaigns will require familiarity with analytics platforms (e.g., Google Analytics, social media analytics) to interpret asset performance.

• Familiarity with digital campaign platforms (e.g., Google Ads, LinkedIn Ads) to understand asset requirements for these channels. CRM & Automation:

• Understanding how marketing assets are used within CRM and marketing automation platforms (e.g., Salesforce, HubSpot) to support lead nurturing and sales processes.

• Familiarity with digital asset management (DAM) systems for organizing and distributing creative assets.

📝 Enhancement Note: The explicit mention of AI tools like Midjourney, Firefly, Runway, and Sora in the raw data is critical. Proficiency in these, alongside the Adobe Suite, is a defining requirement for this role, highlighting a strong operational focus on leveraging technology for creative output.

👥 Team Culture & Values

Operations Values:

• Innovation: A strong drive to explore and implement new technologies, especially AI, to enhance creative output and efficiency.

• Excellence & Precision: A commitment to high-quality, agency-level work, reflecting the precision expected in the defense and security sector.

• Collaboration: A proactive and team-oriented approach, working effectively across departments to achieve shared goals.

• Agility & Speed: The ability to adapt quickly to changing priorities and deliver high-volume creative assets in a fast-paced environment.

• Mission-Driven: A dedication to supporting D-Fend's overarching mission of enhancing airspace security through impactful visual communication.

Collaboration Style:

• Cross-Functional Integration: Actively engaging with marketing, product, and sales teams to understand their needs and translate them into compelling visual narratives.

• Feedback & Iteration: Openness to constructive criticism and multiple iterations to refine creative assets to meet stakeholder expectations.

• Proactive Communication: Clearly articulating creative concepts, timelines, and potential challenges to stakeholders and team members.

• Knowledge Sharing: Willingness to share expertise, particularly regarding AI tools and creative workflows, to elevate the entire team's capabilities.

📝 Enhancement Note: The company's background suggests a culture that values expertise, strategic thinking, and a results-oriented approach. The emphasis on AI and speed indicates a forward-looking and efficient operational culture within the marketing function.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Consistency: Ensuring that innovative creative output always aligns with strict corporate brand guidelines and the company's mission in a sensitive industry.

• Rapidly Evolving AI Landscape: Continuously learning and adapting to new AI tools and techniques to maintain a competitive edge in creative workflows.

• High-Volume Output Demands: Meeting the demands of a fast-growing company with a consistent need for a wide range of high-quality marketing assets under tight deadlines.

• Translating Complex Tech: Effectively communicating sophisticated counter-drone technology concepts visually to diverse audiences (B2B, B2G, technical, executive).

Learning & Development Opportunities:

• AI Specialization: Deep dive into advanced AI prompting, workflow automation, and ethical considerations in AI-generated content.

• Video Production & Motion Graphics: Advanced training in specialized animation, visual effects, and storytelling techniques for video.

• Brand Strategy: Opportunities to contribute to the evolution of D-Fend's visual brand identity and messaging.

• Industry Acumen: Gaining in-depth knowledge of the counter-UAS market, security technologies, and the specific needs of B2G/B2B clients.

• Creative Operations Management: Developing skills in project management, vendor relations, and workflow optimization for creative teams.

📝 Enhancement Note: The challenges highlight the dynamic nature of the role, requiring continuous learning and adaptation. The growth opportunities are tailored to leverage the unique aspects of the role, such as AI integration and industry specialization.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used AI tools to significantly accelerate a creative project. What were the challenges and outcomes?" (Focus on process, tool usage, and results.)

• "How would you approach developing a visual identity for a new product in the defense/security sector, considering both technical accuracy and market appeal?" (Assess strategic thinking and industry understanding.)

• "Imagine you have a tight deadline for event materials for a major trade show. How would you prioritize and manage your workload, potentially leveraging AI and external vendors?" (Evaluate operational efficiency and crisis management.) Company & Culture Questions:

• "What excites you about D-Fend Solutions and our mission in counter-drone technology?" (Demonstrate genuine interest and research.)

• "How do you stay current with design trends and emerging AI technologies in the creative field?" (Showcase continuous learning and passion.)

• "Describe your experience working in a fast-paced, high-growth tech environment. How do you maintain quality and creativity under pressure?" (Assess adaptability and resilience.) Portfolio Presentation Strategy:

• Narrative Arc: Structure your portfolio presentation around clear stories for each project: the challenge, your solution (highlighting AI/process), and the impact/results.

• Quantify Impact: Whenever possible, use metrics (e.g., increased engagement, lead generation from assets, time saved through AI) to demonstrate ROI.

• AI Integration Clarity: Clearly label or explain where and how AI tools were used, their specific contribution, and any limitations you encountered or managed.

• Tool Proficiency Demonstration: Be ready to discuss your workflow within specific tools (Adobe Suite, AI platforms) and how you optimize them.

• Concise and Engaging: Keep your presentation focused, engaging, and tailored to the specific requirements of the role at D-Fend Solutions.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just creative talent but also operational efficiency, strategic thinking, and a proactive embrace of AI within the context of B2G/B2B tech marketing.

📌 Application Steps

To apply for this Creative Marketing Designer position:

• Submit your application through the provided link on jobs.lever.co.

• Portfolio Customization: Tailor your portfolio to specifically highlight your experience in B2B/B2G tech, security, or defense sectors, and prominently feature your AI tool integration and video production capabilities.

• Resume Optimization: Ensure your resume clearly articulates your 7+ years of relevant experience, proficiency in Adobe Creative Suite and AI tools, and any experience managing creative pipelines or vendors. Use keywords from the job description.

• Interview Preparation: Practice presenting your portfolio, focusing on articulating your creative process, the strategic rationale behind your designs, and the quantifiable impact of your work, especially concerning AI integration and efficiency gains.

• Company Research: Thoroughly research D-Fend Solutions, understanding their technology, mission, target markets, and recent news to effectively demonstrate your interest and cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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