Creative Designer (Brand & Marketing)

📍 Job Overview

Job Title: Creative Designer (Brand & Marketing)

Company: Intellect

Location: Malaysia

Job Type: Full-Time

Category: Marketing Operations / Brand Management

Date Posted: 2026-09-22

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Lead a comprehensive brand revamp initiative, focusing on transforming clinical substance into enterprise-grade marketing assets.

• Develop compelling campaign and social media creative, emphasizing visual impact and reduced text density for broader market appeal.

• Rebuild sales and marketing collateral, including case studies and white papers, with a focus on clear typographic hierarchy and skimmable ROI metrics.

• Contribute to the development and maintenance of a unified design system, ensuring consistency across sub-brands and asset types.

• Produce production-ready designs for events and offline collateral, adhering to strict manufacturing specifications.

📝 Enhancement Note: This role is positioned as a mid-level creative designer with a strong emphasis on brand and marketing execution, particularly within a B2B SaaS context. The core responsibility revolves around visual communication and brand consistency, bridging the gap between clinical credibility and enterprise-grade presentation. The role demands a blend of creative design skills and strategic understanding of brand architecture and marketing collateral.

📈 Primary Responsibilities

• Design and produce engaging creative assets for monthly brand campaigns across platforms like LinkedIn, including single images, carousels, and launch announcements, with a focus on visual hooks and concise messaging.

• Transform dense, evidence-heavy content into readable and visually appealing sales and marketing collateral such as case studies, white papers, and research reports, incorporating modern infographics and data visualization techniques.

• Assist in the creation and ongoing maintenance of a unified design system, encompassing typography, color palettes, iconography, illustration styles, and a centralized asset bank.

• Bring fragmented sub-brands, such as Intellect Clinic and Atlas, into a coherent and unified brand architecture.

• Design event and offline collateral, including booth backdrops, banners, and merchandise, ensuring designs meet real-world production specifications (e.g., panel sizes, bleeds, legibility at distance).

• Develop and maintain video templates for platforms like YouTube and social media, and manage screen-recording and product-demo asset creation, potentially coordinating with external agencies.

• Collaborate closely with web developers on landing page designs and the overall website revamp, prioritizing navigation hierarchy and conversion pathways for executive decision-makers.

• Interpret written design briefs, conduct self-reviews against brand guidelines, and provide direction to freelance or backup designers during periods of high volume.

📝 Enhancement Note: The primary responsibilities highlight a hands-on design role with significant ownership over brand assets and system development. The emphasis on "campaign pace" and "multiple markets" suggests a need for efficiency and adaptability in a fast-paced GTM environment. The mention of "clinical B2B positioning" versus "vibrant illustration" points to a nuanced design challenge requiring strategic balance.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong educational foundation in Graphic Design, Visual Communications, or a related field is highly recommended to support the required technical and conceptual skills.

Experience: 3–5 years of dedicated experience in brand design, marketing design, or agency-side design, with a demonstrable portfolio showcasing both digital and print work.

Required Skills:

• Typography and Layout Craft: Exceptional ability to create clear, readable layouts for dense, evidence-heavy content, demonstrating strong typographic hierarchy and aesthetic judgment.

• Design Software Proficiency: Fluency in Figma is essential; comfort and practical experience with Adobe Creative Suite (Illustrator, Photoshop, InDesign, or equivalent) are required.

• Brand System Experience: Proven experience in designing for and maintaining a comprehensive brand system, not just creating individual assets, ensuring consistency and scalability.

• Data Visualization & Infographics: Skill in translating complex data into clear, modern, and effective visual representations and infographics.

• Brief Interpretation & Execution: Ability to work effectively from written design briefs, take direction, and deliver high-quality creative assets at a campaign pace across various markets.

• Print Production Awareness: Understanding of print production specifications, including panel sizes, bleeds, and legibility considerations for physical assets.

Preferred Skills:

• B2B/SaaS/Healthcare/Regulated Industry Experience: Prior exposure to industries with similar complexities and target audiences.

• Motion Design & Video Editing: Experience with tools like After Effects for producing motion graphics and video content.

• Web Design Platforms: Familiarity with web design and CMS platforms such as Webflow, HubSpot CMS, WordPress, or visual builders like Elementor.

• Illustrative Capability: Ability to adapt illustration style towards a more restrained and clinical aesthetic, complementing the brand's positioning.

• APAC Market Experience: Experience designing for diverse markets within the Asia-Pacific region, including multi-language layout considerations.

📝 Enhancement Note: The "Must Have" skills are heavily geared towards practical design execution and system thinking, crucial for a brand revamp. The "Nice To Have" skills indicate areas where candidates can further differentiate themselves, particularly those with experience in B2B SaaS or regulated industries, and those who can contribute to motion graphics and web design efforts. The emphasis on Figma suggests it's the primary tool for collaborative design system work.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Case Studies: Showcase at least 2-3 comprehensive case studies that detail your process from brief to final execution, highlighting how you addressed specific design challenges.

• Brand System Examples: Include examples of how you have contributed to or maintained a design system, demonstrating your understanding of its components and application.

• Digital & Print Balance: Present a diverse range of work that clearly illustrates your capabilities in both digital (social media, web assets) and print (collateral, event materials) design.

• Data Visualization & Infographics: Feature specific examples of data visualization and infographic design that effectively communicate complex information.

• Brand Revamp/Architecture: If possible, include projects where you were involved in a brand refresh, sub-brand integration, or establishing brand architecture.

Process Documentation:

• Workflow Design: Demonstrate your ability to map out and execute design workflows, from initial concept and brief interpretation through to final delivery and quality control.

• System Implementation: Provide evidence of how you have applied or helped build design systems, ensuring consistency and scalability across various touchpoints.

• Performance Analysis: While not explicitly stated for a designer, it's beneficial to show how your designs have contributed to marketing objectives (e.g., improved engagement on social, clarity of sales collateral leading to better client understanding).

📝 Enhancement Note: For a creative role focused on brand and marketing, the portfolio is paramount. It needs to demonstrate not just aesthetic skill but also strategic thinking, process adherence, and the ability to work within and contribute to a design system. Showing how designs meet specific objectives or solve problems is key, especially in a B2B context where clarity and impact are critical.

💵 Compensation & Benefits

Salary Range: Based on Intellect's presence in Malaysia, the typical salary range for a Creative Designer with 3-5 years of experience in a tech/SaaS company can be estimated between MYR 60,000 - MYR 90,000 annually. This range accounts for the remote nature of the role, the specific skills required (Figma, Adobe CC, brand systems), and the company's positioning as a leading APAC platform.

Benefits:

• Generous Leave Policy: Ample paid time off for rest and rejuvenation.

• Christmas Week Off: A company-wide break during the Christmas period, separate from annual leave.

• Birthday Leave: An additional day off to celebrate your birthday.

• Quarterly Mental Health Days: One dedicated day off each quarter to focus on personal wellbeing.

• Flexible Work Arrangements: Options to structure your work schedule to suit your lifestyle and goals.

• Medical Coverage: Comprehensive health insurance for peace of mind.

• Performance Bonus: Recognition and reward for high performance.

• Development Budget: An annual allowance to support professional growth and learning.

• Mental Health Support: Premium access to Intellect's mental health app and resources, plus a dedicated budget for clinical and psychiatric care.

• Socials and Communities: Regular non-work events and activities for team connection and fun.

Working Hours: The role is designed around a standard full-time commitment, likely around 40 hours per week. Intellect emphasizes flexible work arrangements, suggesting that while the total hours are expected, there's flexibility in how and when they are worked, accommodating different time zones and personal needs within reason.

📝 Enhancement Note: The salary estimate is based on general market data for mid-level creative roles in Malaysia, adjusted for the tech industry and remote work. The provided benefits are comprehensive and reflect a company that prioritizes employee wellbeing and professional development, which is a strong selling point for attracting talent. The emphasis on mental health support is a significant differentiator.

🎯 Team & Company Context

🏢 Company Culture

Industry: Mental Health and Wellbeing Technology (SaaS) with a strong focus on B2B enterprise solutions across APAC. Intellect operates in a rapidly growing sector, addressing a critical need for accessible mental health support.

Company Size: Intellect is a growing company, likely falling into the 50-200 employee range based on its extensive reach (4 million members, 100+ countries) and structured operations. This size suggests a dynamic environment with opportunities for impact, but also a need for clear processes and collaboration.

Founded: Intellect was founded to address the accessibility gap in mental health support. Its mission to make mental health support radically accessible, preventative, relatable, and stigma-free guides its approach to product development, marketing, and company culture.

Team Structure:

• The Creative Designer will likely be part of the Marketing or Brand team, reporting to a Marketing Manager or Head of Brand.

• This team will collaborate extensively with Product, Sales, and Content teams to ensure a cohesive brand message across all touchpoints.

• Given the company's global reach and remote-first approach, the team structure will likely be distributed, emphasizing asynchronous communication and strong documentation. Methodology:

• Data-Driven Brand Evolution: Intellect is undertaking a "brand revamp," indicating a data-informed approach to design, validated by both buyers and end-users.

• Agile Creative Development: The mention of "campaign pace" and "turning around at campaign pace" suggests an agile methodology for creative asset production, requiring quick iteration and responsiveness.

• Systematic Design Approach: Emphasis on building and maintaining a "unified design system" points to a systematic and scalable approach to design, ensuring consistency and efficiency.

Company Website: https://www.intellect.co/ (Note: The provided URL was for Workable; this is the likely company website for product information.)

📝 Enhancement Note: Intellect's mission-driven nature in the mental health space is a significant cultural aspect. The company is clearly investing in its brand, as evidenced by the revamp initiative. The remote-first, global nature of the company means that collaboration and communication tools, along with self-discipline, are critical.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Creative Designer. It offers the opportunity to take significant ownership of brand assets and contribute directly to a major brand initiative. The role requires a strong foundation in design principles and execution, with potential for growth into more senior design roles or specialization areas.

Reporting Structure: The Creative Designer will likely report to a Marketing or Brand Lead. This individual will be responsible for providing design briefs, feedback, and strategic direction, while the designer executes the creative work. Collaboration will be key with cross-functional teams.

Operations Impact: As a Creative Designer for Brand & Marketing, the impact is directly tied to the company's Go-To-Market (GTM) strategy. Strong, consistent, and compelling creative assets are crucial for:

• Brand Perception: Shaping how enterprise buyers and end-users perceive Intellect's credibility and professionalism.

• Lead Generation: Designing effective marketing collateral and web assets that drive engagement and conversions for sales.

• Brand Cohesion: Ensuring a unified and recognizable brand identity across all platforms and markets, which is vital for a company with multiple sub-brands and a global presence.

• Market Differentiation: Creating visually distinctive and impactful campaigns that stand out in a competitive market.

Growth Opportunities:

• Senior Design Roles: Progression to Senior Creative Designer, Art Director, or Lead Designer roles within the marketing team.

• Specialization: Deepen expertise in specific areas like motion graphics, data visualization, or web design, becoming a subject matter expert.

• Brand Strategy Contribution: Contribute more significantly to brand strategy discussions and the evolution of the design system.

• Mentorship: Opportunity to mentor junior designers or freelance creatives as the team grows.

• Industry Exposure: Gain valuable experience in the rapidly expanding mental health tech sector and B2B SaaS market.

📝 Enhancement Note: The role offers substantial growth potential for a designer who can demonstrate strategic thinking, system-level contributions, and a strong understanding of B2B marketing needs. The company's investment in a brand revamp indicates a commitment to design excellence, providing fertile ground for career development.

🌐 Work Environment

Office Type: This is a fully remote position, offering maximum flexibility in terms of work location. The company fosters a distributed and asynchronous work environment.

Office Location(s): While the role is remote, Intellect operates across Malaysia and has a global presence. Candidates are expected to be based in Malaysia to align with local market considerations and potential for future hybrid arrangements or team meetups.

Workspace Context:

• Remote Collaboration: The primary mode of interaction will be through digital collaboration tools, emphasizing clear communication, documentation, and virtual meetings.

• Tooling & Technology: Access to industry-standard design software (Figma, Adobe CC) will be essential, and the company will likely provide necessary subscriptions or licenses.

• Team Interaction: While remote, opportunities for connection will exist through virtual team meetings, social channels, and potentially occasional in-person gatherings if company policy or local team presence allows.

Work Schedule: The role supports flexible work arrangements, with an expected commitment of around 40 hours per week. This flexibility allows designers to manage their time effectively, balancing project deadlines with personal life, while ensuring availability for key team interactions and deliverables.

📝 Enhancement Note: The fully remote nature of this role is a key selling point. The company's emphasis on flexible work arrangements and a strong work-life balance, coupled with comprehensive benefits, indicates a supportive and modern work environment. The challenge and opportunity lie in thriving in a distributed team setting.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess foundational skills and experience alignment.

• Design Challenge/Portfolio Review: A deeper dive into your portfolio, potentially including a specific design task or a presentation of key case studies. This stage will assess your problem-solving approach, design craft, and understanding of brand strategy.

• Team/Hiring Manager Interview: Discussion about your experience, working style, and how you align with Intellect's culture and mission. This may involve behavioral questions and scenario-based questions related to design challenges.

• Final Interview: Potentially with a senior leader to discuss overall fit and strategic contribution.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your ability to meet the requirements of this specific role: brand revamp, B2B marketing collateral, data visualization, and design system contributions.

• Showcase Process: For each selected project, clearly articulate the brief, your thought process, design decisions, challenges faced, and the final outcome. Use visuals effectively to tell the story.

• Highlight B2B & Clinical Balance: If possible, emphasize projects where you've successfully balanced professional, enterprise-level aesthetics with clear communication of complex or sensitive information.

• Demonstrate Tool Proficiency: Ensure your portfolio clearly reflects your expertise in Figma and Adobe CC.

• Quantify Impact: Where possible, include metrics or results that demonstrate the success of your designs (e.g., improved engagement, clearer communication).

Challenge Preparation:

• Understand Intellect's Brand: Research their current brand, mission, and target audience (both enterprise buyers and end-users).

• Analyze Their Challenges: Read the job description carefully to understand the specific design problems Intellect is trying to solve (e.g., text-heavy layouts, fragmented sub-brands).

• Prepare Case Studies: Have 2-3 detailed case studies ready to present, focusing on projects that align with the role's responsibilities. Be ready to discuss your approach to briefs, design systems, and delivering at pace.

• Figma Practice: Ensure you are comfortable with advanced Figma features, especially those related to design systems and collaborative workflows.

📝 Enhancement Note: The application process for a creative role heavily relies on the portfolio. Candidates should tailor their portfolio and presentation to directly address the needs outlined in the job description, particularly the brand revamp and the challenge of blending clinical substance with enterprise-grade design.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and building/maintaining design systems. Proficiency is a must.

• Adobe Creative Suite:

  • Illustrator: For vector graphics, logos, and complex illustrations.
  • Photoshop: For image editing, manipulation, and digital asset creation.
  • InDesign: For layout design of print collateral such as white papers, case studies, and reports.

Analytics & Reporting: While not a direct responsibility, an understanding of how design impacts engagement metrics on social media and websites will be beneficial. Familiarity with analytics dashboards (e.g., Google Analytics, LinkedIn Analytics) could be an advantage.

CRM & Automation: Not directly applicable to this design role, but awareness of how marketing collateral is used in CRM and marketing automation platforms might provide context.

📝 Enhancement Note: The technology stack is standard for a modern creative designer. The explicit mention of Figma points to its central role in the company's design workflow, especially for system-based design.

👥 Team Culture & Values

Operations Values:

• Accessibility & Inclusivity: A core value driven by Intellect's mission to make mental health support accessible to all. This should translate into design that is inclusive and user-friendly.

• Evidence-Based & Credible: The company values clinical substance and data. Designs must reflect this credibility, avoiding overly frivolous or unprofessional aesthetics that might undermine trust.

• Innovation & Growth: Intellect is a forward-thinking company in a growing sector. The culture likely encourages creative problem-solving and continuous improvement.

• Wellbeing & Balance: Reflected in their benefits and company ethos, Intellect prioritizes the mental and physical wellbeing of its employees, encouraging a healthy work-life balance.

• Global Collaboration: Operating across many countries means valuing diverse perspectives and effective cross-cultural communication.

Collaboration Style:

• Asynchronous & Remote-First: Collaboration will heavily rely on clear written communication, well-organized documentation, and efficient use of digital tools to bridge geographical distances.

• Cross-Functional Partnership: Close collaboration with Marketing, Content, Sales, and Product teams to ensure brand consistency and alignment with business objectives.

• Feedback-Oriented: A culture that likely embraces constructive feedback to refine creative work and improve processes, especially during a brand revamp.

• Process-Driven: With a focus on building a design system and delivering at campaign pace, there will be an emphasis on defined processes and efficient workflows.

📝 Enhancement Note: The company's mission in mental health is a strong cultural driver. The values of credibility, accessibility, and employee wellbeing are likely to permeate the team's interactions and the designer's approach to their work.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Clinical Credibility with Engaging Design: The primary challenge is to create visually appealing and scroll-stopping creative assets that simultaneously convey the seriousness and professionalism required for enterprise B2B clients in the healthcare sector.

• Unifying Fragmented Brands: Integrating disparate sub-brands into a cohesive architectural system requires careful strategic thinking and design execution to maintain individual brand identities while ensuring overall coherence.

• Adapting to Campaign Pace: Delivering high-quality creative assets consistently and quickly to meet monthly campaign calendars requires strong time management, efficient workflows, and rapid iteration.

• Remote Collaboration Effectiveness: Thriving in a fully remote, distributed team environment requires proactive communication, self-discipline, and proficiency with collaborative tools.

Learning & Development Opportunities:

• Deepen B2B Brand Strategy: Gain hands-on experience in shaping brand perception for enterprise clients in a critical industry.

• Design System Mastery: Develop expertise in building, maintaining, and scaling design systems, a highly sought-after skill in the industry.

• Motion Graphics & Web Design: Opportunity to expand skill sets into motion design and web development aesthetics through preferred skills.

• APAC Market Nuances: Learn about cultural and market differences within the APAC region, influencing design approaches.

• Industry Trends: Stay abreast of evolving trends in mental health tech, B2B SaaS marketing, and creative design.

📝 Enhancement Note: The challenges are directly tied to the company's current strategic initiatives (brand revamp) and the nature of its business (B2B, healthcare, global reach). The growth opportunities are significant for a designer eager to expand their strategic and technical capabilities within a mission-driven organization.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance a company's clinical or serious subject matter with the need for engaging, modern marketing creative. How did you approach it?" (Focus on your process for finding that balance and examples from your portfolio.)

• "How would you approach rebuilding a fragmented brand architecture for sub-brands like Intellect Clinic and Atlas? What are the key considerations?" (Discuss brand hierarchy, visual consistency, and user experience.)

• "Walk me through your process for creating a LinkedIn campaign creative from brief to final asset. What are your key considerations for maximizing engagement?" (Detail your workflow, tool usage, and strategic thinking for social media.) Company & Culture Questions:

• "What excites you about Intellect's mission to make mental health support more accessible, and how do you see your design role contributing to that?" (Connect your passion and skills to the company's purpose.)

• "How do you ensure your designs are inclusive and accessible, especially for a global audience?" (Demonstrate an understanding of diverse user needs and accessibility standards.)

• "Describe your ideal collaborative environment for a remote team. How do you maintain strong communication and contribute effectively?" (Highlight your remote work best practices and collaboration style.) Portfolio Presentation Strategy:

• Tell a Story: For each case study, clearly articulate the problem, your solution, your role, and the impact. Use visuals to support your narrative.

• Focus on Process: Emphasize your thought process, design decisions, and how you leveraged tools like Figma and Adobe CC to achieve results.

• Highlight System Thinking: If you have design system experience, clearly explain your contribution and how it ensured consistency.

• Address the Core Challenge: Be prepared to discuss how your past work demonstrates your ability to bridge clinical substance with enterprise-grade creative for B2B audiences.

• Prepare for Q&A: Anticipate questions about your design choices, problem-solving abilities, and how you handle feedback.

📝 Enhancement Note: Interview preparation should focus on demonstrating a strategic approach to design, a clear understanding of B2B marketing needs, and proficiency with the specified tools. Highlighting past success in similar challenges (e.g., brand refreshes, complex content visualization) will be key.

📌 Application Steps

To apply for this Creative Designer position:

• Submit your application through the provided Workable link.

• Portfolio Customization: Curate your portfolio to prominently feature projects that align with brand revamp, B2B marketing collateral, data visualization, and design system development. Ensure it clearly demonstrates your proficiency in Figma and Adobe CC.

• Resume Optimization: Tailor your resume to highlight your 3-5 years of experience in brand and marketing design, emphasizing achievements in areas such as typography, layout, data visualization, and campaign creation. Use keywords from the job description.

• Prepare for a Design Challenge/Presentation: Be ready to discuss your portfolio in detail, articulate your design process, and potentially complete a design exercise. Practice presenting your work concisely and effectively.

• Research Intellect: Thoroughly review Intellect's website, mission, and any recent marketing efforts. Understand their target audience (enterprise buyers and end-users) and the unique challenges of the mental health tech industry.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.