Creative Designer (Brand & Marketing)

📍 Job Overview

Job Title: Creative Designer (Brand & Marketing)

Company: Intellect

Location: Philippines

Job Type: Full-Time

Category: Marketing Operations / Brand Design

Date Posted: 2026-09-22

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Drive a comprehensive brand revamp initiative, translating clinical substance into enterprise-grade visual communication.

• Develop compelling campaign and social media creative assets with strong visual hooks and reduced text density.

• Design impactful sales and marketing collateral, including case studies, white papers, and research reports, with a focus on clear typographic hierarchy and data visualization.

• Contribute to the development and maintenance of a unified design system across typography, color, iconography, and illustration.

• Create engaging event and offline collateral, adhering to production specifications for various markets.

📝 Enhancement Note: This role is critical for Intellect's brand evolution, bridging the gap between their clinical positioning and a robust B2B/enterprise-ready brand presence. The focus on translating "credible clinical substance" into "enterprise-grade" creative suggests a need for a designer who understands how to convey authority and professionalism without sacrificing visual appeal, particularly for an audience of CHROs and benefits leaders.

📈 Primary Responsibilities

• Design and execute monthly brand campaign assets for platforms like LinkedIn, including single images, carousels, and launch announcements, prioritizing visual impact and conciseness.

• Rebuild and enhance sales and marketing collateral such as case studies, white papers, and research reports to ensure clear typographic hierarchy, effective white space utilization, modern infographics, and easily skimmable ROI metrics.

• Assist in building and maintaining a unified design system encompassing typography, color palettes, iconography, illustration styles, and an asset bank to ensure brand consistency.

• Adapt and integrate fragmented sub-brands (e.g., Intellect Clinic, Atlas) into a coherent brand architecture under the main Intellect umbrella.

• Produce and maintain video templates for platforms like YouTube and social media, and manage screen-recording and product-demo asset creation, potentially by directing external agencies.

• Collaborate with web developers to design landing pages and contribute to the overall website revamp, focusing on navigation hierarchy and conversion pathways tailored for executive decision-makers.

• Work from written design briefs, conduct self-reviews against established brand guidelines, and provide direction to freelance or backup designers during periods of high volume.

• Design event and offline collateral such as booth backdrops, roadshow banners, and merchandise, ensuring adherence to specific production requirements like panel sizes, zone hierarchy, bleed, and legibility at a distance.

📝 Enhancement Note: The responsibility of "turning credible clinical substance into work that reads as enterprise-grade and still stops the scroll" is a key differentiator for this role. It implies a need for a designer who can balance professional gravitas with modern, engaging aesthetics, moving beyond purely illustrative styles to a more sophisticated, data-driven visual language.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Fine Arts, Marketing, or a related field is preferred, though equivalent practical experience will be strongly considered.

Experience: 3–5 years of dedicated experience in brand design, marketing design, or agency-side design roles.

Required Skills:

• Demonstrated expertise in brand revamp initiatives and ongoing brand management.

• Strong command of typography and layout principles, with a proven ability to make dense, evidence-heavy content highly readable and visually appealing.

• Fluency in Figma for collaborative design and prototyping.

• Proficiency with Adobe Creative Suite (Illustrator, Photoshop, InDesign, or equivalent) for asset creation and manipulation.

• Experience in developing and consistently applying a brand system, rather than just creating standalone assets.

• Proven skills in data visualization and infographic design to communicate complex information effectively.

• Ability to interpret design briefs, receive direction, and deliver creative assets at a campaign pace across multiple markets.

• Understanding of B2B marketing principles and how to tailor creative for executive audiences. Preferred Skills:

• Experience within B2B, SaaS, healthcare, or other regulated industries.

• Proficiency in motion design using After Effects.

• Experience with video editing software.

• Familiarity with web design platforms such as Webflow, HubSpot CMS, WordPress, or Elementor.

• An illustration capability that can adapt to a more restrained, clinical aesthetic.

• Experience designing for multiple APAC markets and handling multi-language layouts.

📝 Enhancement Note: The requirement for "strong typographic and layout craft" and the ability to make "dense, evidence-heavy content readable" is paramount. This suggests the hiring team is looking for a designer with a sophisticated understanding of information design and hierarchy, capable of translating technical or clinical information into easily digestible visual formats for a business audience.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 3-5 years of professional design work, with a significant emphasis on both digital and print projects.

• Demonstrations of successful brand revamp or rebranding projects, highlighting before-and-after scenarios and the strategic thinking behind design decisions.

• Case studies detailing the creation of impactful sales and marketing collateral, including examples of data visualization and infographic design that clearly communicate ROI or key metrics.

• Examples of contributions to or development of design systems, illustrating consistency in typography, color, iconography, and overall brand application.

• Projects that exhibit strong typographic and layout skills, particularly those involving the organization of complex or data-rich information.

• Evidence of ability to design for various production specifications (e.g., print, digital, events) and adapt creative for different market contexts. Process Documentation:

• Case studies should detail the design process from brief interpretation to final asset delivery, including any user testing or stakeholder feedback loops.

• Show evidence of understanding and applying brand guidelines and design systems in your work.

• Include examples of how you manage multiple projects and deadlines, especially in a campaign-driven environment.

• Demonstrate proficiency in translating strategic objectives (e.g., B2B positioning, conversion pathways) into visual design solutions.

📝 Enhancement Note: Given the role's focus on a "brand revamp" and building a "unified design system," the portfolio should prominently feature examples of how the candidate has established or adhered to structured design processes. Specific attention should be paid to how they've managed brand consistency and translated complex information into clear, engaging visuals, particularly for B2B audiences.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Creative Designer (Brand & Marketing) with 3-5 years of experience in the Philippines, the estimated annual salary range is PHP 700,000 - PHP 1,200,000 (approximately USD 12,000 - USD 20,000). This range accounts for the remote nature of the role and the specialized skills required.

Benefits:

• Generous leave policy for work-life balance and personal time.

• Company-wide break during Christmas week, separate from annual leave.

• Birthday leave to celebrate personal milestones.

• Quarterly mental health days specifically dedicated to wellbeing.

• Flexible work arrangements to accommodate individual lifestyles and goals.

• Comprehensive medical coverage for peace of mind.

• Performance bonus recognizing high achievement and contribution.

• Annual development budget for professional growth and skill enhancement.

• Premium access to mental health app resources and dedicated budget for clinical/psychiatric care.

• Regular social events and community activities for team connection and engagement.

Working Hours: The role is structured around a standard 40-hour work week, with a strong emphasis on flexible work arrangements, allowing for adaptability to personal schedules and global team collaboration.

📝 Enhancement Note: Salary estimation for remote roles in the Philippines is based on consulting various salary aggregators and industry reports for creative and marketing roles, adjusted for experience level and the specific demands of B2B/enterprise design. The provided range aims to be competitive within the local market for a fully remote position with a global company.

🎯 Team & Company Context

🏢 Company Culture

Industry: Mental Health & Wellbeing Technology / Digital Health / SaaS. Intellect operates at the intersection of technology and healthcare, providing a comprehensive mental health platform that serves millions across Asia and globally. This context is crucial for understanding the brand's messaging nuances.

Company Size: Intellect is a growing company, likely falling into the 50-250 or 250-1000 employee range based on its operational reach across 100+ countries and serving millions of members. This size suggests a dynamic environment with opportunities for impact but also established processes.

Founded: Founded in 2019, Intellect is a relatively young but rapidly scaling company. Its recent establishment means it's likely still refining its brand identity and operational structures, making this brand revamp a pivotal moment.

Team Structure:

• The design function likely sits within the Marketing or Brand department, collaborating closely with marketing, product, and sales teams.

• The role reports to a Head of Design, Brand Manager, or Marketing Director, with potential for direct interaction with senior leadership due to the brand revamp's strategic importance.

• Cross-functional collaboration will be extensive, involving product managers, web developers, content creators, sales enablement teams, and potentially external agencies. Methodology:

• Data-driven decision-making is expected, especially concerning brand performance and ROI metrics.

• Agile methodologies may be employed for campaign and web development cycles, requiring adaptability and rapid iteration.

• A strong emphasis on user-centric design, balancing the needs of enterprise buyers (CHROs, benefits leaders) and end-users (employees).

Company Website: https://www.intellect.co/

📝 Enhancement Note: Intellect's positioning as "APAC's leading mental health and wellbeing platform" selling to enterprises means the brand must convey trust, professionalism, and clinical credibility while also being relatable and destigmatizing for end-users. The designer will need to navigate this dual audience effectively.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Creative Designer, requiring 3-5 years of experience. It signifies a level where an individual is expected to be highly proficient in core design skills, capable of independent work, and able to contribute strategically to brand initiatives. They are beyond junior execution and are expected to take ownership of projects.

Reporting Structure: The Creative Designer likely reports to a Marketing Manager, Brand Lead, or Head of Design. They will collaborate extensively with marketing specialists, content writers, web developers, and sales teams. This cross-functional interaction is key for understanding and executing on different stakeholder needs.

Operations Impact: The Creative Designer's impact is directly tied to the effectiveness of Intellect's brand perception and marketing efforts. By creating compelling visual assets, they will directly influence:

• Brand Recognition & Trust: A strong, unified brand enhances credibility with enterprise buyers.

• Lead Generation & Conversion: Effective marketing collateral and web design can improve engagement and drive sales pipeline.

• Employee Engagement: Consistent and appealing internal communications and campaign materials can foster a stronger company culture.

• Market Differentiation: Unique and professional creative can set Intellect apart in a competitive mental health tech landscape.

Growth Opportunities:

• Senior Creative Designer/Art Director: Progression to a more senior role involving greater strategic input, team leadership, and potentially managing junior designers or freelancers.

• Brand Specialist: Deepening expertise in brand strategy, brand architecture, and global brand implementation.

• Product Design Involvement: Opportunities to contribute to the visual design aspects of Intellect's platform or digital tools, especially if the company expands its design team's scope.

• Leadership in Design Systems: Becoming the go-to expert for maintaining and evolving Intellect's core design system.

📝 Enhancement Note: The emphasis on a "brand revamp" and the need to bridge clinical substance with enterprise appeal suggests significant opportunities for growth in strategic brand development and B2B marketing design. The candidate will be instrumental in shaping the visual future of a rapidly growing company in a critical sector.

🌐 Work Environment

Office Type: This is a fully remote position, offering the flexibility of working from any location within the Philippines. This allows for significant autonomy and the ability to tailor one's workspace.

Office Location(s): While the role is remote and based in the Philippines, Intellect operates globally with a significant presence in Asia. The company likely has physical offices in key hubs, but this specific role does not require on-site presence.

Workspace Context:

• Collaborative Environment: Despite being remote, the role emphasizes collaboration through digital tools like Figma, Slack, and project management software. Expect regular virtual meetings, design reviews, and collaborative brainstorming sessions.

• Operations Tools & Technology: Access to industry-standard design software (Figma, Adobe CC) and potentially project management tools (e.g., Asana, Jira) will be essential. The company will likely provide necessary software licenses.

• Team Interaction: Opportunities for interaction will occur through scheduled team meetings, cross-functional project work, and informal virtual "water cooler" chats, fostering a sense of connection within a distributed team.

Work Schedule: The standard 40-hour work week is flexible. This allows designers to manage their time effectively, potentially accommodating different working styles (e.g., early bird, night owl) as long as project deadlines and meeting commitments are met. This flexibility is crucial for global collaboration, potentially requiring some overlap with teams in different time zones.

📝 Enhancement Note: The remote nature of the role within a global company means strong self-discipline and proactive communication are vital. The "flexible work arrangements" suggest a trust-based culture where results and collaboration are prioritized over strict time-tracking.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio by a recruiter or hiring manager to assess basic qualifications and alignment with the role's core requirements.

• Design Challenge/Portfolio Review: A more in-depth session where candidates present their portfolio, discuss key projects, and potentially complete a small design exercise or case study related to Intellect's brand challenges. This is where demonstrating the ability to translate clinical substance into enterprise-grade visuals will be critical.

• Hiring Manager Interview: A discussion focused on your experience, design philosophy, problem-solving approach, and cultural fit with Intellect's values.

• Team/Cross-Functional Interview: An opportunity to meet potential collaborators (e.g., marketing, web development) to assess teamwork and communication skills.

• Final Interview: Potentially with a senior leader to discuss strategic alignment and long-term vision.

Portfolio Review Tips:

• Curate Strategically: Select projects that best demonstrate your skills in brand design, marketing collateral, typography, data visualization, and brand system development. Prioritize work that shows your ability to handle complex information and adapt to different audience needs (B2B vs. B2C).

• Tell a Story: For each project, clearly articulate the brief, your role, the challenges faced, your design process, the solutions you implemented, and the measurable impact or outcome. Use visuals effectively to support your narrative.

• Highlight Brand Revamp/System Work: If you have experience with brand revamps, design systems, or translating clinical/technical information into accessible visuals, make these projects prominent. Explain your strategic thinking and how you ensured consistency.

• Showcase Tool Proficiency: Briefly mention the tools used (Figma, Adobe CC) and how you leveraged them to achieve specific design outcomes.

• Tailor to Intellect: If possible, include a speculative piece or a modification of an existing project that addresses Intellect's stated design challenges (e.g., making clinical content more enterprise-grade).

Challenge Preparation:

• Understand Intellect's Brand: Research Intellect's current brand, its mission, target audiences (enterprise buyers and end-users), and its stated design challenges.

• Prepare Case Studies: Have 2-3 detailed case studies ready that showcase your problem-solving skills, process, and impact, particularly those involving B2B marketing or complex information design.

• Practice Articulating Your Process: Be ready to explain your design decisions, rationale, and how you approach challenges like balancing visual appeal with clinical credibility.

• Figma and Adobe CC Skills: Be prepared to demonstrate your proficiency with these tools, potentially through a live design exercise or by walking through your work files.

📝 Enhancement Note: The interview process will likely heavily scrutinize the candidate's ability to translate complex, potentially sensitive, clinical information into professional, enterprise-ready marketing materials. Portfolio examples that demonstrate this specific skill will be highly advantageous.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core collaborative design tool for UI/UX, prototyping, and design system management. Proficiency is essential for day-to-day work and team collaboration.

• Adobe Creative Suite:

  • Illustrator: For vector graphics, icons, and detailed illustrations.
  • Photoshop: For image editing, manipulation, and digital asset creation.
  • InDesign: For layout and design of print collateral like white papers, case studies, and reports.

• Project Management Software: Tools like Asana, Jira, Trello, or Monday.com are likely used for task management, workflow tracking, and team coordination.

Analytics & Reporting:

• Web Analytics Tools: Familiarity with Google Analytics or similar platforms to understand user behavior on web pages and landing pages.

• Social Media Analytics: Understanding how to interpret performance data from social media platforms to inform creative design decisions.

• CRM Data (e.g., Salesforce, HubSpot): Awareness of how marketing collateral contributes to the sales funnel and lead conversion metrics, even if direct CRM use isn't a primary responsibility.

CRM & Automation:

• Marketing Automation Platforms (e.g., HubSpot, Marketo): Understanding how designed assets are deployed within marketing automation workflows for campaigns.

• Content Management Systems (CMS): Experience with platforms like WordPress, Webflow, or HubSpot CMS for web design and content deployment.

• Integration Tools: General understanding of how design assets integrate into various digital platforms and workflows.

📝 Enhancement Note: The emphasis on Figma and Adobe CC is standard for brand and marketing design roles. The mention of Webflow, HubSpot CMS, and WordPress suggests a need for a designer who can also contribute to web design and understand content management systems, indicating a more integrated role within digital marketing efforts.

👥 Team Culture & Values

Operations Values:

• Impact-Driven: A focus on creating work that has a tangible effect on the company's mission, brand perception, and business objectives. Decisions are guided by how they contribute to Intellect's goals.

• Data-Informed: While creative, decisions are ideally supported by data and insights, whether from user research, campaign performance, or market analysis.

• Collaborative & Supportive: A culture that encourages teamwork, open communication, and mutual support, especially within a remote and diverse team.

• Efficiency & Agility: A commitment to streamlined processes, effective workflow management, and the ability to adapt quickly to changing priorities and market demands.

• User-Centricity: Designing with both the enterprise buyer and the end-user employee in mind, ensuring that creative solutions meet the needs of all stakeholders.

Collaboration Style:

• Cross-functional Integration: Expect to work closely with marketing, sales, product, and potentially clinical teams to ensure brand consistency and strategic alignment across all touchpoints.

• Feedback-Rich Environment: A culture that values constructive criticism and iterative design, with regular opportunities for design reviews and feedback sessions.

• Knowledge Sharing: Encouragement of sharing best practices, design trends, and insights within the design and marketing teams to foster collective growth.

📝 Enhancement Note: Intellect's mission-driven nature in mental health likely fosters a culture of empathy and purpose. This, combined with the B2B SaaS context, suggests a need for designers who can be both creative and strategically minded, understanding the balance between emotional connection and professional credibility.

⚡ Challenges & Growth Opportunities

Challenges:

• Bridging Clinical Substance and Enterprise Appeal: The primary challenge is translating complex, evidence-based mental health information into visually engaging, professional, and credible assets for a business audience, avoiding overly clinical or overly casual aesthetics.

• Brand System Development & Enforcement: Establishing and maintaining a consistent design system across a growing company with potentially fragmented sub-brands requires discipline and strong communication.

• Campaign Pace & Multi-Market Adaptation: Delivering high-quality creative assets quickly for monthly campaigns and adapting them for diverse APAC markets (potentially multi-language) can be demanding.

• Remote Collaboration: Effectively collaborating and maintaining strong communication within a fully remote, globally distributed team requires proactive effort and strong digital communication skills.

Learning & Development Opportunities:

• Advanced B2B Brand Strategy: Deepen understanding of how to craft brand narratives and visual identities for enterprise clients in the health and tech sectors.

• Data Visualization & Infographic Mastery: Enhance skills in communicating complex data points through compelling and accessible visual mediums.

• Motion Design & Video Production: Develop or refine skills in creating dynamic visual content for digital channels.

• Design System Architecture: Gain expertise in building, managing, and scaling design systems for a growing organization.

• Cross-Cultural Design: Develop sensitivity and practical skills in designing for diverse cultural contexts within the APAC region.

📝 Enhancement Note: The challenge of balancing "clinical substance" with "enterprise-grade" creative is a significant one that requires not just design skill but also strategic understanding of target audiences and business objectives. This offers a unique learning opportunity.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to translate complex or technical information into a visually understandable format for a non-technical audience. What was your process, and what was the outcome?" (Focus on data visualization, infographics, and clarity.)

• "How would you approach revamping the visual identity for a brand that needs to convey both clinical credibility and enterprise-grade professionalism?" (Assess understanding of brand strategy, target audience, and visual hierarchy.)

• "Imagine you need to create a series of social media assets for a new Intellect campaign. Walk us through your process from receiving the brief to delivering the final assets, considering a B2B audience." (Evaluate campaign workflow, creative ideation, and execution speed.) Company & Culture Questions:

• "What do you know about Intellect and our mission? How do you see your design work contributing to our goal of making mental health support more accessible?" (Gauge research, mission alignment, and impact understanding.)

• "How do you prefer to collaborate with marketing, product, and sales teams, especially in a remote environment?" (Assess teamwork, communication, and remote collaboration skills.)

• "How do you ensure consistency and quality across multiple design projects and markets, particularly when working with a design system?" (Evaluate process management, attention to detail, and brand stewardship.) Portfolio Presentation Strategy:

• Structure for Impact: Begin with your strongest work, ideally showcasing brand revamp or complex information design projects.

• Narrative is Key: For each project, clearly articulate the problem, your role, your process (sketches, iterations, rationale), the solution, and the results/impact. Use concise language.

• Highlight B2B Relevance: Emphasize projects that demonstrate understanding of enterprise buyers, ROI communication, and professional branding.

• Showcase Figma & Adobe CC: Be prepared to navigate your Figma files or discuss specific techniques used in Adobe CC. If asked, be ready for a brief live demonstration or screen share.

• Address Intellect's Needs: Be ready to discuss how your portfolio addresses Intellect's specific challenges, such as translating clinical content or building a unified design system.

📝 Enhancement Note: Prepare specific examples of how you've handled the challenge of balancing credibility with engaging aesthetics, especially for B2B or regulated industries. This will be a key differentiator.

📌 Application Steps

To apply for this Creative Designer position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Ensure your portfolio prominently features projects demonstrating your expertise in brand design, marketing collateral, typography, data visualization, and brand system development. Tailor your presentation to highlight examples relevant to Intellect's stated needs, such as translating complex information or building cohesive brand architectures.

• Resume Optimization: Update your resume to clearly articulate your 3-5 years of experience, emphasizing achievements related to brand revamps, campaign execution, and B2B marketing design. Integrate keywords such as Figma, Adobe CC, data visualization, and brand systems naturally.

• Interview Preparation: Practice articulating your design process, rationale, and problem-solving approach. Prepare detailed case studies that showcase your ability to deliver impactful creative solutions, especially for enterprise audiences. Be ready to discuss how you would address Intellect's specific design challenges.

• Company Research: Thoroughly research Intellect's mission, values, current brand, target audiences (enterprise buyers and end-users), and the mental health tech industry. Understand their strategic goals and how design contributes to them.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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