Campus Rec Part Time Graphic Designer

📍 Job Overview

Job Title: Campus Rec Part Time Graphic Designer

Company: Liberty University

Location: Lynchburg, VA

Job Type: PART_TIME

Category: Marketing Operations / Creative Services

Date Posted: 2026-04-29

Experience Level: Entry Level (0-2 years)

Remote Status: On-site

🚀 Role Summary

• Design compelling marketing and promotional materials for both print and digital channels to enhance Campus Recreation's visibility.

• Collaborate within a creative team of designers, photographers, and videographers to produce cohesive and impactful promotional content.

• Actively promote Campus Recreation facilities, programs, and events across campus and at various promotional activities.

• Assist in the development and execution of marketing plans, concepts, and strategies to drive engagement and participation.

• Uphold brand consistency and apply constructive criticism effectively to refine design outputs.

📝 Enhancement Note: While the title suggests a graphic design focus, the "Campus Rec Part Time Staff" description indicates broader operational responsibilities within Campus Recreation, including customer service and facility maintenance. This role likely bridges creative execution with operational support, requiring adaptability.

📈 Primary Responsibilities

• Create visually appealing and brand-consistent marketing and promotional materials for print (e.g., flyers, posters, brochures) and digital (e.g., social media graphics, web banners, email templates) applications.

• Support the Marketing Manager in developing and implementing comprehensive marketing plans, including concept generation, strategy formulation, and execution oversight.

• Collaborate closely with other members of the creative team, including photographers and videographers, to ensure integrated campaign messaging and visual identity.

• Actively participate in promoting Campus Recreation facilities, programs, and events through various channels, including campus outreach and event staffing.

• Assist with the maintenance and organization of marketing equipment, ensuring tools are functional and ready for use.

• Contribute to event support, which may involve setup, breakdown, and active engagement with attendees during evenings, nights, or weekend hours.

• Adhere to all required Campus Recreation training sessions and team meetings to stay informed and aligned with departmental goals.

• Perform additional operational and marketing support tasks as assigned by the Associate Director of Marketing to ensure smooth Campus Recreation operations.

📝 Enhancement Note: The responsibilities highlight a blend of creative design tasks and broader operational support within a university campus recreation setting. The emphasis on assisting with marketing strategies and participating in event operations suggests a role that requires both creative execution and a willingness to contribute to broader departmental functions.

🎓 Skills & Qualifications

Education:

• Bachelor's degree (pursuing or completed) in Graphic Design, Digital Media, Communications, Cinematic Arts, or a related creative field.

Experience:

• 0-2 years of experience in graphic design, with a portfolio showcasing relevant work.

• Experience in a team-based creative environment is beneficial.

Required Skills:

• Proficiency in Adobe Creative Cloud suite, specifically Illustrator, InDesign, and Photoshop, for professional design output.

• Demonstrated ability to work effectively within established brand guidelines and adapt to constructive criticism.

• Strong visual communication skills with a keen eye for design aesthetics, typography, and layout.

• Excellent written and verbal communication skills for clear articulation of ideas and project requirements.

• Robust organizational skills to manage multiple design projects and deadlines efficiently.

Preferred Skills:

• Creativity and innovative thinking ("think outside the box") to develop unique and engaging design solutions.

• Experience operating DSLR cameras and performing clean, crisp photo and/or video editing.

• A genuine interest in pursuing Recreation Management as a long-term career field.

• Customer service orientation, with the ability to engage positively with students, staff, and the wider campus community.

📝 Enhancement Note: The requirements emphasize technical design proficiency and creative adaptability. The preference for specific majors and experience with DSLR cameras suggests a desire for candidates who can contribute to both static and dynamic visual content, aligning with the multi-faceted nature of campus recreation marketing.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio demonstrating a range of graphic design projects, including print and digital materials.

• Clear examples of work created using Adobe Creative Cloud (Illustrator, InDesign, Photoshop).

• Case studies or project descriptions that highlight the design process, problem-solving approach, and final outcomes.

• Visuals showcasing an understanding of brand guidelines and ability to maintain design consistency.

Process Documentation:

• Ability to document design processes, from concept to final delivery, for internal review and knowledge sharing.

• Understanding of workflow for creating and approving marketing materials within a departmental structure.

• Familiarity with project management tools or methods for tracking design tasks and deadlines.

📝 Enhancement Note: For a role with a strong creative component like this, the portfolio is paramount. It should not only showcase technical skill but also the candidate's ability to translate marketing objectives into effective visual communication and their capacity to integrate into a collaborative creative workflow.

💵 Compensation & Benefits

Salary Range:

Benefits:

• University tuition remission or educational assistance programs for eligible employees.

• Access to campus recreation facilities and programs.

• Opportunities for professional development and training specific to creative fields and university operations.

• Networking opportunities within the university's broader marketing and student affairs departments.

Working Hours:

• Up to 29 hours per week.

• Flexible scheduling with the requirement to work evenings, nights, and weekend hours as needed to support events and operational demands.

• This role is designed to accommodate student schedules while fulfilling departmental needs.

📝 Enhancement Note: University part-time roles often come with unique benefits like tuition assistance, which can be highly valuable. The salary estimate is based on typical entry-level part-time wages in a mid-sized US city for creative roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Higher Education / University Services

Company Size: Large (Liberty University is a significant educational institution with thousands of employees and students).

Founded: 1971 (Liberty University has a long-standing history, providing a stable and established environment).

Team Structure:

• The Graphic Designer will be part of the Campus Recreation Marketing team, likely reporting to a Marketing Manager or Associate Director of Marketing.

• This team collaborates closely with other Campus Recreation operational staff, facility managers, and program coordinators.

Methodology:

• Emphasis on data-informed marketing strategies, using insights from event attendance, program participation, and social media engagement to refine campaigns.

• Workflow planning and optimization are crucial for managing multiple design requests and event support needs within a university calendar.

• Automation and efficiency practices may be employed for routine design tasks or marketing outreach, though manual creative input is central to the role.

Company Website: [Liberty University Website URL - e.g., www.liberty.edu]

📝 Enhancement Note: Liberty University's mission-driven environment likely influences its culture, emphasizing teamwork and service. As a large institution, there are established processes and a structured approach to operations and marketing.

📈 Career & Growth Analysis

Operations Career Level: Entry-Level Creative Support

Reporting Structure:

• Reports to a Marketing Manager or Associate Director within Campus Recreation.

Operations Impact:

• The Graphic Designer's work directly contributes to the promotion and success of Campus Recreation programs and facilities, influencing student engagement and campus life.

Growth Opportunities:

• Skill Development: Deepen expertise in Adobe Creative Suite, explore new design trends, and gain practical experience in photography and video editing.

• Career Advancement: Potential to move into roles like Senior Graphic Designer, Marketing Coordinator, or even explore related fields like Event Management or Communications within Campus Recreation or other university departments.

• Industry Exposure: Gain valuable experience in the higher education sector, which can be a niche but rewarding career path.

📝 Enhancement Note: For an entry-level role, growth is often tied to skill acquisition and demonstrating potential. The university environment can offer stability and a clear, albeit sometimes slower, progression path compared to dynamic startups.

🌐 Work Environment

Office Type: Hybrid - Office and Event Spaces

Office Location(s):

• On-site at Liberty University's campus in Lynchburg, VA.

Workspace Context:

• Collaborative environment with shared creative resources and team interaction opportunities.

• Access to standard office equipment and potentially specialized creative software and hardware.

Work Schedule:

• Part-time, up to 29 hours per week.

• Requires flexibility to work evenings, nights, and weekends to accommodate event schedules and operational needs.

• The schedule will likely be a mix of fixed design hours and variable event support times.

📝 Enhancement Note: The "hybrid" nature means candidates must be comfortable working both independently on design tasks and actively engaging with people and environments at campus events.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of application, resume, and portfolio.

• Skills Assessment/Design Challenge: Candidates may be asked to complete a short design exercise relevant to Campus Recreation marketing. This tests their creative thinking, design skills, and ability to work under timed conditions.

• Interview Panel: Discussion with the Marketing Manager and potentially other team members to assess fit, collaboration style, and understanding of the role's responsibilities. Questions will likely cover design philosophy, project management, and teamwork.

• Final Review: Evaluation of overall fit with the team and university culture.

Portfolio Review Tips:

• Curate Selectively: Showcase your best work that aligns with the role's requirements (print, digital, event promotion). Quality over quantity.

• Tell a Story: For each project, briefly explain the objective, your role, the process, and the outcome or impact.

• Demonstrate Versatility: Include examples that show your range in style and application (e.g., social media graphics, posters, brochures).

• Highlight Brand Awareness: If possible, include work that shows adherence to brand guidelines or how you adapted to a specific brand identity.

• Professional Presentation: Ensure your portfolio is well-organized, easy to navigate, and visually appealing. A digital format (PDF or personal website) is preferred.

Challenge Preparation:

• Understand the Brand: Research Liberty University's overall brand and specifically its Campus Recreation branding.

• Review Past Campaigns: Look at existing marketing materials for Campus Recreation to understand their current style and messaging.

• Think Strategically: Consider how design can support specific marketing goals (e.g., driving sign-ups for an event, increasing gym membership).

• Be Concise: Practice presenting your work and ideas clearly and succinctly, focusing on the most critical aspects.

📝 Enhancement Note: For creative roles, the portfolio is the primary screening tool. Candidates should invest time in presenting their best work in a way that clearly demonstrates their skills and potential contribution to Liberty University's Campus Recreation.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud: Essential proficiency in Illustrator (vector graphics, logos), InDesign (layout, print design), and Photoshop (image editing, digital graphics).

• Microsoft Office Suite: Basic proficiency in Word, PowerPoint, and Outlook for communication and documentation.

Analytics & Reporting:

• Familiarity with social media analytics platforms (e.g., Facebook Insights, Instagram Analytics) to understand design performance.

CRM & Automation:

• While not a direct CRM role, understanding how marketing materials feed into broader communication funnels is beneficial.

• Potential exposure to email marketing platforms or campus event management systems.

📝 Enhancement Note: The core technical requirement is Adobe Creative Cloud. Familiarity with how design contributes to broader marketing analytics will be a significant plus, showing an understanding of the downstream impact of their work.

👥 Team Culture & Values

Operations Values:

• Service-Oriented: A strong commitment to serving the student body and contributing to a positive campus experience through effective programming and marketing.

• Teamwork: Emphasis on collaboration, mutual support, and shared responsibility within the Campus Recreation department.

• Excellence: Striving for high quality in all aspects of work, from design execution to customer interaction.

• Integrity: Upholding ethical standards and contributing positively to the university's mission.

• Innovation: Encouraging creative solutions and new approaches to engage the campus community.

Collaboration Style:

• Open communication and mutual respect among team members.

• Regular team meetings and brainstorming sessions to share ideas and provide feedback.

• Cross-functional collaboration with various university departments to ensure cohesive messaging and event execution.

• A culture that values constructive criticism as a tool for improvement.

📝 Enhancement Note: Liberty University's values, particularly those related to service, integrity, and teamwork, are likely to be reflected in the Campus Recreation department's culture. Candidates should demonstrate alignment with these principles.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Multiple Projects: Managing varied design requests and deadlines from different Campus Recreation programs and events simultaneously.

• Adapting to Feedback: Effectively incorporating constructive criticism and revisions from managers and stakeholders while maintaining design integrity.

• Brand Consistency: Ensuring all created materials adhere strictly to Liberty University and Campus Recreation branding guidelines.

• Event Demands: Handling the pressure and dynamic nature of supporting live events, which may require quick problem-solving and adaptability.

Learning & Development Opportunities:

• Design Skill Enhancement: Opportunities to learn new design techniques, software features, and emerging trends in graphic design.

• Marketing Strategy Exposure: Gain practical experience in applying design principles to achieve specific marketing objectives.

• Cross-Functional Experience: Learn about other areas of university operations and student engagement through collaboration.

• Industry Best Practices: Understanding how a large university manages its marketing and creative services.

📝 Enhancement Note: This role provides a solid foundation for a creative career. The challenges are typical of entry-level roles in dynamic environments and offer significant learning potential.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a design brief from concept to final delivery. How do you handle revisions?" (Focus on workflow, communication, and adaptability).

• "How do you ensure your designs are effective in achieving a specific marketing goal, such as increasing event attendance or promoting a new facility?" (Focus on strategic thinking and understanding of marketing objectives).

Company & Culture Questions:

• "What interests you about working for Liberty University's Campus Recreation department?" (Show genuine interest in the university and its mission).

• "How do you approach working within established brand guidelines, especially if you have different creative ideas?" (Assess ability to balance creativity with constraints).

Portfolio Presentation Strategy:

• Project Selection: Choose 3-5 strong pieces that showcase your relevant skills and versatility.

• Brief Summaries: For each project, provide a concise overview: the goal, your contribution, the tools used, and the outcome.

• Highlight Process: Briefly explain your creative process, from initial concept to final execution.

• Demonstrate Adaptability: Be ready to discuss how you incorporated feedback or made changes during the design process.

• Enthusiasm: Convey your passion for design and your excitement about the opportunity.

📝 Enhancement Note: Interviewers will be looking for a blend of technical design skill, creative thinking, an understanding of marketing principles, and a positive, collaborative attitude suitable for a university environment.

📌 Application Steps

To apply for this operations position:

• Submit your application through the Liberty University job portal, ensuring all required fields are completed accurately.

• Tailor Your Resume: Highlight relevant design software proficiency (Adobe Creative Cloud), any marketing experience, and customer service skills. Quantify achievements where possible (e.g., "Designed promotional materials that increased event attendance by X%").

• Curate Your Portfolio: Select your strongest, most relevant design pieces. Ensure it's easily accessible online (e.g., PDF, personal website) and clearly organized.

• Prepare Your Narrative: Be ready to discuss your design process, how you handle feedback, and your interest in Liberty University's Campus Recreation during the interview. Practice presenting your portfolio.

• Research Liberty University: Understand its mission, values, and the specific role of Campus Recreation within the university to demonstrate genuine interest and cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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