Junior Graphic Designer & Marketer

📍 Job Overview

Job Title: Junior Graphic Designer & Marketer

Company: Corto Pty Ltd (LawY)

Location: Sydney, New South Wales, Australia

Job Type: Full-Time

Category: Marketing / Creative Operations

Date Posted: 2026-05-25

Experience Level: Entry-Level to Junior (1-3 years)

Remote Status: Hybrid

🚀 Role Summary

• This hybrid role blends hands-on graphic design with practical marketing execution, focusing on digital-first creative to drive lead generation and product engagement within the legal tech sector.

• The position requires a high volume of creative output, emphasizing rapid iteration and data-driven campaign adjustments to optimize performance.

• A significant portion of the role involves managing branded merchandise and supporting event logistics, demonstrating a versatile approach to marketing support.

• The role offers a unique opportunity to contribute to a rapidly scaling AI-native legal tech company, working closely with experienced marketing professionals in a fast-paced, test-and-learn environment.

📝 Enhancement Note: While the title is "Junior Graphic Designer & Marketer," the core responsibilities lean heavily into a "Marketing Operations" support function with a strong creative component, rather than a pure graphic design role. The emphasis on campaign testing, data adaptation, and marketing ops support suggests a need for someone who can execute designs with a performance mindset. The company, LawY, is a legal tech startup focused on AI solutions for legal professionals, indicating a need for candidates who can grasp and visually communicate complex technical concepts to a niche audience.

📈 Primary Responsibilities

• Produce a high volume of digital-first creative assets including advertisements, social media graphics, landing page designs, ebook layouts, and product mock-ups.

• Develop and incorporate subtle motion design elements into creative assets where appropriate, enhancing digital engagement.

• Actively participate in launching, testing, and iterating on marketing campaigns, analyzing performance data to inform creative adjustments and optimize lead generation.

• Manage the end-to-end process for branded merchandise, from design and sourcing to inventory management and distribution for events and customer activations.

• Provide on-the-ground support for in-person events, including packing and shipping materials, setting up event stalls, and assisting with event execution.

• Design and produce smaller print and physical assets, such as event banners and flyers, ensuring brand consistency across all touchpoints.

• Contribute to campaign brainstorming sessions and creative concept development, offering fresh perspectives alongside the Creative Lead and performance marketers.

• Support marketing operations by scheduling and publishing social media content, executing email marketing campaigns, and updating website content.

• Maintain brand consistency across all creative materials and ensure the asset library, templates, and guidelines are up-to-date and well-organized.

• Take ownership of small projects from conception to completion, with opportunities to scale into larger responsibilities as experience grows.

📝 Enhancement Note: The responsibilities highlight a need for a "digital-first" mindset, indicating that static print design is secondary. The emphasis on "testing and iteration" suggests that the ideal candidate will not only design but also understand how to create assets optimized for performance marketing channels. The dual nature of design and marketing ops support means candidates should be comfortable with both creative execution and administrative marketing tasks.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Visual Design, Graphic Design, Marketing, or a related field, or a professional certificate in graphic design (e.g., from Billy Blue College or equivalent).

Experience:

• 1-3 years of professional experience in graphic design, digital marketing, or a related creative role. This includes internships, freelance work, or junior-level positions.

Required Skills:

• Graphic Design Proficiency: Demonstrated ability to create visually appealing and effective digital assets.

• Adobe Creative Suite: Working knowledge of key Adobe applications such as Photoshop, Illustrator, and InDesign.

• Digital-First Creative: Experience designing for digital platforms including social media, web banners, and email.

• Brand Consistency: Ability to understand and meticulously apply brand guidelines across various marketing materials.

• Clear Written Communication: Strong command of English for clear and concise copywriting and internal communication.

Preferred Skills:

• Figma: Familiarity or working knowledge of Figma for collaborative design and prototyping.

• Motion Design: Basic skills or a strong interest in incorporating subtle motion graphics into digital assets.

• Marketing Automation/CRM: Exposure to platforms like HubSpot or similar marketing automation tools.

• Content Marketing Support: Experience with creating assets for ebooks, landing pages, and email campaigns.

• Performance Marketing Understanding: A foundational understanding of how creative impacts campaign performance and lead generation.

• AI & Technology Curiosity: A genuine interest in AI and its application in creative and marketing contexts.

📝 Enhancement Note: The "non-negotiable" portfolio requirement underscores its importance. Candidates should curate their portfolios to showcase a range of digital design work, ideally with examples of how their designs have contributed to campaign objectives or user engagement. The mention of "commercial-minded designer" suggests that a focus on results and ROI, not just aesthetics, will be highly valued.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrated Design Range: Showcase a variety of digital design projects (ads, social tiles, landing pages, ebooks, product mock-ups) to illustrate versatility.

• Campaign Iteration Examples: Include case studies or examples of designs that were tested and iterated upon based on performance data.

• Brand Application: Provide examples of how you've applied brand guidelines consistently across different marketing collateral.

• End-to-End Project Ownership: Highlight any projects where you managed the entire design process, from concept to final delivery.

• Motion Design (if applicable): Include any examples of subtle motion design or animation work.

Process Documentation:

• Workflow Design & Optimization: Articulate your process for taking a creative brief from concept to final asset, including any stages of review or feedback.

• Testing and Adaptation: Describe how you approach testing creative assets and adapting designs based on performance metrics and marketing insights.

• Asset Management: Explain your methods for organizing and maintaining design assets, templates, and brand guidelines to ensure efficiency and consistency.

📝 Enhancement Note: The portfolio should not just be a collection of pretty pictures. It needs to demonstrate the candidate's thinking process, their ability to translate marketing objectives into visual designs, and their capacity to work within a fast-paced, iterative environment. Examples of how designs were tested and improved based on data will be particularly impactful.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Flexible and Hybrid Working: Offers a balance between remote work and in-office collaboration.

• Career and Learning Opportunities: Access to professional development, training, and opportunities to grow within the company.

• Company Celebrations & Socials: Regular events and social gatherings to foster team cohesion.

• Sports Teams: Opportunities to participate in company-sponsored sports activities.

• Access to Sailing and Yacht Events: Unique perks related to the company's broader network or sponsorships.

• Additional Time Off: Beyond standard annual leave, indicating a focus on employee well-being.

• Gym Membership: Contribution towards fitness and wellness.

• LEAP Home Program: A unique benefit providing support for purchasing a primary residence, offering significant financial assistance.

• Fast-Paced Tech Environment: The opportunity to work in a dynamic and innovative industry.

Working Hours:

• The role is full-time, with an estimated 40 hours per week. The hybrid nature allows for flexibility in scheduling, balancing remote and in-office days.

📝 Enhancement Note: The salary estimate is based on publicly available data for junior graphic designer and marketing roles in Sydney, Australia, factoring in the specified experience level (1-3 years) and the hybrid work model. The benefits package is particularly strong, with the LEAP Home Program being a significant differentiator.

🎯 Team & Company Context

🏢 Company Culture

Industry: Legal Tech / Artificial Intelligence (AI)

Company Size: The provided data does not specify company size, but the description suggests a scaling startup environment with "genuine startup energy" and a "small team, fast decisions." This implies a company likely in the range of 50-200 employees, growing rapidly.

Founded: The company description implies a relatively young company, having spent "two years listening, learning, and evolving" their product before its standalone subscription launch. This suggests a founding date within the last 3-5 years.

Team Structure:

• Marketing Team: The role reports to the Head of Marketing and works closely with a "tight crew of experienced creatives and performance marketers," including specific individuals like Ruby (Performance), Marcus (Product), and Zach (Creative Lead). This indicates a collaborative, specialized marketing unit.

• Reporting Structure: Direct reporting to the Head of Marketing, with cross-functional collaboration expected across product and creative teams.

• Cross-functional Collaboration: The role will involve close interaction with performance marketers, product teams, and potentially sales or customer success, especially during events.

Methodology:

• Data-Driven Creativity: The team emphasizes testing and iterating on campaigns based on performance data, requiring designers to be commercially minded and adaptable.

• Agile Development & Marketing: The "fast-paced, test-and-learn environment" and "fast decisions" suggest agile methodologies are likely employed in both product development and marketing execution.

• AI-Native Approach: The company's core offering is AI-powered, suggesting a culture that embraces technological innovation and continuous learning in this domain.

Company Website: corto.com (Note: The job description describes "LawY," which seems to be the product/brand name, and "Corto Pty Ltd" as the company. The provided URL is to Corto Pty Ltd's job portal.)

📝 Enhancement Note: The company's focus on AI for legal professionals is a key differentiator. Candidates should demonstrate an understanding of this niche market and a willingness to learn about its specific needs and communication challenges. The "startup energy" suggests a dynamic, potentially less formal environment where individual contributions are highly visible.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an entry-level to junior position within the marketing and creative function. It serves as a foundational role for individuals looking to build a career in digital marketing and design, with a specific focus on performance-driven creative.

Reporting Structure: The Junior Graphic Designer & Marketer reports directly to the Head of Marketing. This provides mentorship opportunities and clear guidance from a senior marketing leader. Collaboration will also occur with a Creative Lead and performance marketers.

Operations Impact: The role's impact is centered on generating leads and enhancing product awareness through compelling visual content and active marketing support. By producing high-quality digital assets and contributing to campaign optimization, the role directly influences lead volume, conversion rates, and overall brand perception within the legal tech market. The management of branded merchandise and event support also contributes to brand visibility and customer engagement.

Growth Opportunities:

• Specialization Paths: Potential to specialize further in digital design, performance marketing creative, motion graphics, or marketing operations.

• Skill Development: Opportunities to gain hands-on experience with various marketing tools (HubSpot, Figma), campaign testing methodologies, and AI applications in creative work.

• Leadership Potential: As the company scales, there's potential to grow into a Senior Designer, Marketing Manager, or specialize in a specific area of marketing operations or creative strategy. The company explicitly mentions taking "small projects end-to-end as you grow, with runway to stretch into bigger responsibilities."

📝 Enhancement Note: The role offers a clear path for growth from a junior contributor to a more specialized or leadership role, particularly within the marketing operations and creative strategy domains. The company's rapid scaling and emphasis on learning suggest that ambitious individuals can carve out significant career progression opportunities.

🌐 Work Environment

Office Type: Hybrid - employees are expected to work both remotely and from the company's Sydney office.

Office Location(s): Sydney, New South Wales, Australia. Specific office details (e.g., address, amenities) are not provided but can be assumed to be a professional, modern workspace in Sydney.

Workspace Context:

• Collaborative Environment: The team structure emphasizes collaboration, with opportunities to brainstorm and work alongside experienced creatives and marketers.

• Tools & Technology: Access to industry-standard design software (Adobe Creative Suite, potentially Figma) and marketing platforms (e.g., HubSpot) is expected. The role supports an AI-native product, so familiarity with or exposure to cutting-edge technology is part of the environment.

• Team Interaction: Regular team meetings, brainstorms, and in-person events facilitate interaction and knowledge sharing. The hybrid model allows for focused remote work and collaborative in-office sessions.

Work Schedule:

• Full-time (approx. 40 hours/week). The hybrid arrangement typically allows for some flexibility in daily scheduling, accommodating both individual work needs and team collaboration requirements.

📝 Enhancement Note: The hybrid nature of the role suggests a modern work environment that balances personal flexibility with the need for in-person collaboration, which is crucial for creative brainstorming and team building.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application Review: Focus on the resume and, critically, the design portfolio. Ensure your portfolio clearly demonstrates the required skills and experience.

• Portfolio Presentation & Skills Assessment: Expect a session where you present your portfolio, discuss your design process, and potentially complete a design challenge or case study. This will likely assess your creative thinking, technical skills, and ability to adapt designs based on feedback.

• Marketing & Operations Understanding: Interviews will likely probe your understanding of marketing principles, campaign testing, and your ability to support marketing operations tasks. Questions may cover your familiarity with performance marketing concepts.

• Team & Culture Fit: Interviews with the Head of Marketing, Creative Lead, and potentially other team members to assess your fit with the company culture, your energy, and your collaborative style.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects that showcase digital design, campaign iteration, and brand consistency. Prioritize work that aligns with a tech/SaaS company.

• Tell a Story: For each project, clearly articulate the brief, your role, your design process, the challenges faced, and the outcomes achieved (especially if quantifiable metrics are available).

• Highlight Digital & Performance: Emphasize digital-first designs and any examples where your creative work directly contributed to marketing campaign success or user engagement.

• Showcase Versatility: Include a mix of asset types (ads, social, landing pages) and, if possible, a touch of motion design.

• Be Prepared for Questions: Anticipate questions about your design choices, how you handle feedback, and your understanding of marketing objectives.

Challenge Preparation:

• Design Task: Be ready for a short design exercise or case study. This might involve creating a social media graphic, a landing page concept, or adapting an existing asset based on a new brief. Focus on speed, clarity, and adherence to brand guidelines.

• Marketing Ops Scenario: You might be asked to outline how you would support a specific marketing task, such as scheduling social posts or preparing an email campaign.

• AI/Tech Context: Consider how you might visually represent AI concepts or a legal tech product. Research LawY's product and target audience to inform your approach.

📝 Enhancement Note: The portfolio is paramount. Candidates should tailor their presentation to highlight the "digital-first creative" and "campaign iteration" aspects mentioned in the responsibilities. Demonstrating an understanding of marketing objectives alongside design skills will be key to success.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for graphic design tasks (Photoshop, Illustrator, InDesign).

• Figma: Highly preferred for collaborative design, prototyping, and UI/UX work.

• Motion Design Software (e.g., After Effects): A bonus for incorporating subtle animations.

Analytics & Reporting:

• Marketing Analytics Platforms: While not explicitly stated, familiarity with tools that track digital campaign performance (e.g., Google Analytics, social media insights) is beneficial for understanding design impact.

CRM & Automation:

• HubSpot: Mentioned as a bonus, indicating potential use for email marketing, social media scheduling, and landing page management. Experience with other CRM/marketing automation tools (e.g., Mailchimp, Marketo, Salesforce Marketing Cloud) would be transferable.

• Content Management Systems (CMS): Basic understanding of updating website pages, potentially using platforms like WordPress or similar.

📝 Enhancement Note: Proficiency in the Adobe Creative Suite is a baseline requirement. Experience with Figma and HubSpot will significantly strengthen a candidate's application, demonstrating readiness to integrate into the team's existing workflows and tools.

👥 Team Culture & Values

Operations Values:

• Design with Purpose: Creating visually compelling assets that serve clear marketing objectives and drive business results.

• Iterate and Learn: Embracing a test-and-learn approach, viewing creative outcomes as data points for continuous improvement.

• Versatility & Adaptability: Comfort in shifting between diverse tasks, from high-level creative concepting to hands-on operational support and event logistics.

• Collaboration & Energy: Bringing a positive, energetic attitude to team brainstorms, events, and daily work, fostering a supportive environment.

• Brand Stewardship: Maintaining high standards of brand consistency and visual integrity across all company communications.

• Curiosity for AI & Tech: A genuine interest in leveraging technology, particularly AI, to enhance creative and marketing efforts.

Collaboration Style:

• Cross-functional Integration: Working closely with performance marketers and product teams to align creative with campaign goals and product messaging.

• Feedback Culture: Openness to receiving and providing constructive feedback to enhance creative output and team processes.

• Knowledge Sharing: Actively participating in brainstorming sessions and sharing insights gained from design performance and marketing trends.

• Efficiency-Focused: A drive to streamline workflows and optimize processes for higher volume and faster turnaround times.

📝 Enhancement Note: The company values a blend of creative excellence and pragmatic execution. Individuals who can balance artistic vision with commercial objectives and thrive in a fast-paced, collaborative startup environment will be most successful.

⚡ Challenges & Growth Opportunities

Challenges:

• High Volume Creative Demands: Consistently producing a large quantity of high-quality digital assets under tight deadlines requires efficient workflow management and prioritization skills.

• Balancing Design & Ops Tasks: Effectively managing time between creative design work and marketing operations support (merchandise, events, publishing) can be demanding.

• Data-Driven Iteration: Adapting designs based on performance data requires a willingness to experiment, accept that some creatives may not perform as expected, and quickly pivot.

• Rapidly Evolving Tech Landscape: Staying current with AI advancements, design trends, and marketing technologies in the legal tech space.

Learning & Development Opportunities:

• Performance Creative Expertise: Develop a deep understanding of what makes digital creative effective for lead generation in a B2B SaaS context.

• AI in Marketing: Gain exposure to how AI is being integrated into marketing tools and creative processes.

• Marketing Operations Skills: Build practical experience in campaign execution, CRM management, and event coordination.

• Career Advancement: Opportunities to grow into more senior design roles, specialize in performance marketing creative, or transition into broader marketing management.

📝 Enhancement Note: The challenges presented are typical of a fast-growing startup. The company appears committed to supporting employee growth, offering clear pathways to develop specialized skills and advance careers within the organization.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a digital ad campaign asset from brief to final delivery. How do you ensure it meets marketing objectives?" (Focus on workflow, understanding briefs, and performance considerations.)

• "How do you approach incorporating feedback on your designs, especially if you disagree with it?" (Assess adaptability, communication, and collaboration.)

• "Walk us through a project where your design was tested and iterated upon. What did you learn, and how did the design evolve?" (Demonstrate experience with data-driven iteration and learning from outcomes.)

Company & Culture Questions:

• "What interests you about working at LawY and in the legal tech industry?" (Show research into the company and genuine interest beyond just a design role.)

• "How do you stay updated on design trends and new marketing technologies, particularly in the AI space?" (Demonstrate curiosity and commitment to continuous learning.)

Portfolio Presentation Strategy:

• Start Strong: Begin with your most impactful and relevant digital design projects.

• Quantify Impact: Whenever possible, use metrics (e.g., increased click-through rates, engagement numbers, lead generation) to demonstrate the success of your designs.

• Explain Your 'Why': Clearly articulate the problem you were solving with each design and the strategic thinking behind your creative choices.

• Showcase Iteration: If you have examples of designs that evolved based on testing or feedback, highlight this process.

• Address the Hybrid/Ops Aspect: Briefly explain how you can balance creative work with the marketing operations and event support responsibilities.

📝 Enhancement Note: Candidates should prepare specific examples that highlight their ability to design for performance, iterate based on data, and contribute to broader marketing efforts. Understanding the legal tech context will be a significant advantage.

📌 Application Steps

To apply for this Junior Graphic Designer & Marketer position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Tailor your portfolio to prominently feature digital-first creative, examples of campaign assets, and any instances where your designs were tested or iterated upon. Prioritize work relevant to a tech or B2B audience.

• Resume Optimization: Ensure your resume clearly highlights your 1-3 years of experience, proficiency in Adobe Creative Suite and any other relevant tools (Figma, HubSpot), and any marketing operations support tasks you've undertaken. Use keywords from the job description.

• Prepare Your Narrative: Practice articulating your design process, your understanding of marketing objectives, and how you can contribute to LawY's growth. Be ready to discuss your portfolio projects in detail.

• Company Research: Familiarize yourself with LawY, its AI-powered legal tech solutions, and the legal industry's needs. Understand the company's mission and values to demonstrate cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.