YSC - Digital Graphic Designer

📍 Job Overview

Job Title: YSC - Digital Graphic Designer

Company: JobRack (representing Your Social Currency - YSC)

Location: Romania

Job Type: Full-time

Category: Marketing Operations / Creative Operations

Date Posted: 2026-08-18

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Design visually compelling digital content, with a primary focus on high-impact Instagram carousels for prominent personal brands and founders.

• Develop and maintain comprehensive brand systems, style guides, and visual identity elements for a diverse client portfolio.

• Leverage advanced typography, composition, and visual hierarchy skills to translate complex ideas into clear, engaging visual stories.

• Collaborate effectively with cross-functional teams, including copywriters and content strategists, to ensure cohesive and impactful campaign execution.

• Utilize AI tools thoughtfully to enhance design processes, research, and iteration while maintaining originality and brand specificity.

📝 Enhancement Note: While the title is "Digital Graphic Designer," the responsibilities heavily lean into content creation for social media and brand system development. The role requires a strong understanding of visual storytelling and brand consistency, aligning it with Marketing Operations and Creative Operations functions rather than pure graphic design. The emphasis on "social-first content" and "Instagram carousels" positions this as a specialized role within the broader marketing operations spectrum.

📈 Primary Responsibilities

• Design polished, high-impact Instagram carousels and other social media content tailored to individual founder and personal brand identities.

• Develop distinct visual directions for each client, ensuring unique and tailored aesthetics rather than a one-size-fits-all approach.

• Create comprehensive brand packs and style guides, encompassing typography, color palettes, layout principles, and visual system recommendations.

• Execute advanced typography decisions, including font pairing, hierarchy, spacing, and strategic text placement for maximum impact.

• Design poster-style and editorial compositions that effectively integrate lettering, portraits, and diverse imagery.

• Occasionally design landing pages, prioritizing strong visual hierarchy and an understanding of responsive web design principles.

• Transform raw content, ideas, and copy into clear visual narratives that capture and retain audience attention.

• Write or refine concise supporting copy, including hooks, headlines, and carousel text, to complement visual elements.

• Build reusable design systems and templates that allow for client-specific variations and content originality.

• Clearly articulate design rationale, confidently present creative choices, and constructively incorporate feedback.

• Manage multiple client projects concurrently, ensuring high-quality deliverables at a fast and reliable pace.

• Collaborate closely with copywriters, content strategists, clients, and the broader YSC team to achieve project goals.

• Thoughtfully employ AI tools to expedite research and iteration cycles while maintaining originality and brand-specific quality.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and strategic brand management. The emphasis on "developing distinct visual directions" and "building reusable design systems" points to a need for a designer who can think strategically about brand consistency and scalability, a key aspect of operations roles. The inclusion of "writing or refining supporting copy" indicates a need for a holistic content creator, not just a visual designer.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is preferred, but a strong portfolio demonstrating equivalent experience and skills will be highly valued.

Experience: 2-5 years of professional experience in digital graphic design, with a significant portion focused on social media content creation and brand identity development. Experience in an agency setting or working with personal brands/founders is highly desirable.

Required Skills:

• A robust portfolio showcasing diverse digital graphic design work, demonstrating variety across brands, formats, and visual styles.

• Advanced proficiency in typography, composition, visual hierarchy, and strategic text placement.

• Proven experience designing social-first content, particularly multi-slide Instagram carousels.

• Experience creating or contributing to brand identities, brand packs, and style guides.

• Strong working knowledge of professional design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and/or Figma.

• Experience designing for digital channels, including an understanding of landing pages and responsive layouts.

• Good copy judgment and the ability to write or improve concise hooks, headlines, and supporting social copy.

• Demonstrated ability to work independently, make design decisions, and take ownership from brief to final delivery.

• Strong organizational skills and the ability to manage multiple client projects simultaneously.

• Excellent communication skills, openness to feedback, and the ability to articulate creative choices effectively. Preferred Skills:

• Experience designing landing pages and understanding their implementation in code.

• Agency, creator economy, coaching, or personal-branding experience.

• Motion design, animation, or video-editing skills.

• Experience using AI tools to improve design speed and exploration without sacrificing originality or quality.

📝 Enhancement Note: The requirements emphasize a strong design foundation alongside practical application in social media and branding. The "preferred skills" suggest areas where candidates can differentiate themselves, particularly AI proficiency and experience in relevant industries, which are becoming increasingly important in operations and creative roles.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated selection of digital graphic design projects that clearly demonstrate versatility across different brands, formats, and visual aesthetics.

• Specific case studies showcasing the design of multi-slide Instagram carousels, detailing the creative process from brief to final output.

• Examples of brand identity development, including brand packs, style guides, and visual system recommendations.

• Projects illustrating strong typography, composition, and visual hierarchy skills in practice.

• Designs for digital channels, such as landing pages, with attention to responsive layout considerations.

• Evidence of transforming ideas, raw content, and copy into clear visual stories.

• Demonstrations of how AI tools were integrated into the design workflow for research and iteration. Process Documentation:

• Showcase examples of workflow design for managing multiple client projects, highlighting efficiency and organization.

• Include documentation or case studies that detail the process of developing and implementing brand guidelines.

• Present examples of how feedback was incorporated into design iterations and final deliverables.

• Demonstrate the ability to build and manage reusable design systems and templates.

📝 Enhancement Note: This section is crucial for a designer in an operations-focused role. The portfolio needs to go beyond aesthetics to showcase process, problem-solving, and strategic thinking. The emphasis on "reusable design systems" and "workflow design" directly addresses operational efficiency and scalability.

💵 Compensation & Benefits

Salary Range: £2,000 - £2,500 per month (Gross). This equates to approximately £24,000 - £30,000 per year.

Benefits:

• Fully remote working environment.

• Flexible working environment focused on results rather than micromanagement.

• Opportunity to work with leading personal brands and high-profile clients.

• Collaborative team environment with opportunities for professional growth.

• Potential for career advancement towards senior designer or art-direction paths.

Working Hours: Full-time role with working hours between 8 AM and 5 PM UK time. The focus is on outcomes, reliability, and responsiveness throughout the workday.

📝 Enhancement Note: The salary is presented in GBP, but the role is for Romania. This indicates the company operates on UK time and likely uses UK-based compensation benchmarks. The note about being an "independent contractor" and responsible for taxes is a critical detail for candidates in Romania. The "flexible working environment focused on results" aligns with modern operations management principles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Social Media Agency / Personal Branding / Digital Content Creation. The company, Your Social Currency (YSC), specializes in elevating the online presence of high-profile founders, entrepreneurs, and CEOs.

Company Size: Small to Medium-sized (likely growing, given the "fast-growing" description). This implies a dynamic environment where individual contributions have a significant impact.

Founded: Founded by Jamal and Ali; specific founding date not provided, but described as "fast-growing."

Team Structure:

• The core team consists of founders Jamal and Ali, working closely with a team of designers, copywriters, and content strategists.

• Emphasis on collaboration between creative roles (designers, copywriters) and strategic roles (content strategists).

• Close client interaction is a key aspect, with the team managing content from raw footage to publishing and growth. Methodology:

• Focus on "clean execution and creative quality."

• Data-driven approach to content performance and growth.

• Emphasis on tailored, brand-specific content rather than generic templates.

• Strategic use of AI tools to enhance efficiency and creativity.

• Outcome-oriented work culture prioritizing results and reliability.

Company Website: Not directly provided, but the agency operates under "Your Social Currency" (YSC).

📝 Enhancement Note: The company culture appears to be fast-paced, client-focused, and quality-driven. The emphasis on "switched-on people" and "clean execution" suggests a high-performance environment. For operations professionals, understanding this client-centric and quality-focused methodology is key to aligning with team expectations.

📈 Career & Growth Analysis

Operations Career Level: Mid-level Digital Graphic Designer. This role is foundational for building a career in creative operations or specialized content creation within marketing. It requires a solid skill set and the ability to work independently.

Reporting Structure: The role reports to the founders, Jamal and Ali, or potentially a Creative Director/Head of Design if one exists within the growing team. Direct interaction with founders suggests a flatter hierarchy and significant visibility.

Operations Impact: The designer's work directly impacts the visual presence and brand perception of high-profile clients, influencing engagement, follower growth, and overall brand authority. High-quality content creation is essential for client retention and business growth.

Growth Opportunities:

• Senior Designer/Art Direction: With proven performance and ownership, there's an opportunity to move into senior design roles or take on art direction responsibilities, guiding creative vision.

• Specialization: Deepen expertise in specific content formats (e.g., advanced carousel design, motion graphics) or client industries.

• Process Improvement: Contribute to refining design workflows, template creation, and the integration of new tools (like AI) within the operations.

• Client Strategy: Develop a stronger understanding of client business goals and how design contributes to broader marketing and GTM strategies.

📝 Enhancement Note: The growth path is clearly defined towards creative leadership and strategic involvement. For operations-minded candidates, the potential to influence process and strategy alongside creative output is a significant draw.

🌐 Work Environment

Office Type: Fully Remote. The company operates without a physical office, leveraging digital collaboration tools.

Office Location(s): N/A (Fully Remote). The team is distributed, with the role specifically open to candidates in Romania.

Workspace Context:

• Collaborative Environment: While remote, the emphasis is on close collaboration with copywriters, content strategists, and founders through digital channels.

• Operations Tools & Technology: Access to professional design tools (Adobe Creative Suite, Figma) is essential. Proficiency with project management and communication platforms (e.g., Slack, Asana, Trello) is implied.

• Team Interaction: Regular communication and feedback loops are expected to ensure alignment and project success.

Work Schedule: The role requires working hours aligned with UK time (8 AM - 5 PM UK time), which translates to approximately 10 AM - 7 PM Romania time (EET/EEST). This schedule is structured but emphasizes outcomes over strict time adherence.

📝 Enhancement Note: The remote-first nature requires strong self-discipline and communication skills. The alignment with UK hours is a key logistical point for candidates in Romania.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: JobRack will handle the initial screening and testing of candidates. This may involve an application review, skills assessment, or preliminary interview.

• Portfolio Review: A critical stage where the quality, versatility, and strategic thinking demonstrated in your design portfolio will be assessed. Expect to present specific case studies.

• Skills-Based Assessments: Potential for design challenges or practical exercises to evaluate typography, composition, and carousel design skills.

• Team/Founder Interviews: Interviews with Jamal and Ali (the founders) to assess cultural fit, communication style, problem-solving abilities, and understanding of brand strategy.

• Final Evaluation: Focus on how your skills and experience align with the role's requirements, particularly in delivering high-impact content and contributing to brand systems.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your strengths in Instagram carousel design, typography, composition, and brand identity work.

• Showcase Range: Include examples that demonstrate your ability to adapt to different brands and visual styles. Avoid submitting multiple projects using the same template.

• Detail Your Process: For each selected project, briefly explain the brief, your creative process, the challenges you faced, and how you arrived at the final solution. Highlight any use of AI tools.

• Quantify Impact (if possible): While difficult for design alone, if you have any data on engagement or performance related to your designs, present it.

• Highlight Brand System Work: Ensure your brand identity, style guide, or brand pack examples are clearly presented, showing your ability to create cohesive visual frameworks.

• Be Ready to Discuss: Prepare to articulate your design rationale, explain your choices, and respond constructively to feedback.

Challenge Preparation:

• Practice Carousel Design: Be prepared to create a carousel design within a given timeframe, focusing on storytelling, typography, and visual flow.

• Typography Exercises: Expect tasks that test your understanding of font pairing, hierarchy, and text treatment.

• Brand System Application: You might be asked to propose visual elements or a mini-style guide for a hypothetical brand.

• AI Tool Integration: Be ready to discuss how you would use AI tools for a specific design task, emphasizing efficiency and originality.

📝 Enhancement Note: The emphasis on JobRack handling screening suggests a structured process. The portfolio is paramount, and candidates should prepare to demonstrate not just design skill but also strategic thinking and process awareness.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for professional graphic design. Specific applications likely include Photoshop, Illustrator, and InDesign.

• Figma: A highly valuable tool for UI/UX design, collaborative workflows, and creating interactive prototypes, increasingly used for social content.

• Canva: Useful for rapid content creation and for clients who may use it internally; fluency is a plus.

Analytics & Reporting:

• While not a primary tool for this role, an understanding of how design impacts engagement metrics on social platforms is beneficial. Familiarity with social media analytics dashboards (e.g., Instagram Insights) would be advantageous. CRM & Automation:

• Not directly applicable to the core design tasks, but awareness of how content is published and managed within client workflows might be useful. Other Potential Tools:

• AI Design Tools: Such as Midjourney, DALL-E, or AI-powered features within Adobe products, for research, ideation, and iteration.

• Project Management Software: Such as Asana, Trello, or Monday.com, for managing client projects and deadlines.

• Communication Platforms: Such as Slack or Microsoft Teams, for team collaboration.

📝 Enhancement Note: Proficiency in industry-standard design software is non-negotiable. The inclusion of AI tools and project management software highlights the operational aspect of the role, focusing on efficiency and workflow management.

👥 Team Culture & Values

Operations Values:

• Quality & Execution: A strong emphasis on "clean execution and creative quality" means attention to detail and delivering polished work is paramount.

• Client-Centricity: Working with "leading personal brands" necessitates a deep understanding of client needs and brand representation.

• Innovation & Adaptability: The encouragement to use AI tools and develop distinct visual directions reflects a value for staying current and adaptable.

• Collaboration & Communication: The need to work closely with copywriters, strategists, and founders underscores the importance of effective teamwork and clear communication.

• Results-Oriented: The focus on "outcomes rather than micromanagement" highlights a culture that values tangible achievements and efficiency.

Collaboration Style:

• Cross-Functional Integration: Designers work closely with copywriters and content strategists to ensure visual and textual elements are cohesive.

• Feedback-Driven: Openness to feedback and constructive dialogue is essential for refining designs and meeting client expectations.

• Proactive Contribution: Team members are expected to be proactive, make design decisions, and take ownership of their projects.

• Digital-First: Collaboration happens primarily through digital channels, requiring clear and concise communication.

📝 Enhancement Note: The values emphasize a blend of creative excellence and operational efficiency. Candidates who thrive in a results-driven, collaborative, and quality-focused remote environment will be a good fit.

⚡ Challenges & Growth Opportunities

Challenges:

• Maintaining Brand Uniqueness: Balancing the need for reusable design systems with creating distinct visual directions for each client can be challenging.

• Fast-Paced Environment: Delivering high-quality work at a "fast, reliable pace" requires excellent time management and efficiency.

• Remote Collaboration: Ensuring seamless communication and creative alignment with a distributed team and clients.

• Adapting to Client Needs: Quickly understanding and translating the unique brand voice and vision of diverse high-profile individuals into visual content.

• AI Integration: Effectively leveraging AI tools without compromising originality or design quality.

Learning & Development Opportunities:

• Advanced Design Techniques: Opportunities to refine skills in typography, composition, and visual storytelling.

• Brand Strategy Immersion: Gaining deeper insights into personal branding, marketing strategies, and client business objectives.

• Creative Direction: Potential to evolve into guiding the creative vision for clients and projects.

• Industry Trends: Staying abreast of the latest social media trends, design aesthetics, and AI tool advancements.

• Process Optimization: Contributing to the development and refinement of YSC's design and content creation workflows.

📝 Enhancement Note: The challenges are typical of a dynamic agency environment, particularly in the creative operations space. The growth opportunities are significant for individuals looking to advance their careers in design and creative strategy.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to develop a distinct visual direction for a brand that was significantly different from your personal style. How did you approach it, and what was the outcome?" (Assesses adaptability, brand understanding, and design rationale).

• "How would you approach designing an Instagram carousel for a CEO discussing complex market trends? What elements would you prioritize to ensure clarity and engagement?" (Tests visual storytelling, information hierarchy, and audience awareness).

• "Walk us through your process for creating a brand pack or style guide. What are the essential components, and how do you ensure consistency across various applications?" (Evaluates systematic thinking and brand development skills).

• "How do you use AI tools in your design workflow? Provide an example of how AI helped you iterate or improve a design project." (Assesses practical application of new technologies). Company & Culture Questions:

• "What excites you about working with personal brands and founders?" (Gauges interest in the client base and YSC's niche).

• "How do you handle constructive feedback on your designs, especially from clients or founders?" (Assesses communication, resilience, and collaboration skills).

• "Describe your ideal remote working environment and how you maintain productivity and collaboration." (Evaluates self-management and remote work suitability).

• "What are your thoughts on YSC's focus on 'clean execution and creative quality'?" (Checks alignment with company values). Portfolio Presentation Strategy:

• Structure Your Narrative: For each key project, clearly outline the problem, your solution (design process), and the results (or intended impact).

• Highlight Process, Not Just Polish: While polished visuals are key, be ready to discuss your decision-making process, how you incorporated feedback, and any challenges overcome.

• Emphasize Brand Systems: If you have strong examples of brand identity work, present them prominently to showcase your ability to build cohesive visual frameworks.

• Demonstrate Versatility: Ensure your selected projects show a range of styles and applications, particularly social media content and branding.

• Be Concise and Engaging: Present your work clearly and enthusiastically, focusing on the most impactful aspects relevant to the role.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skills but also an understanding of brand strategy, client management, and operational efficiency. Be ready to articulate your process and rationale clearly.

📌 Application Steps

To apply for this operations position:

• Submit your application through the JobRack platform.

• Portfolio Customization: Tailor your portfolio to highlight your strongest work in Instagram carousel design, typography, composition, and brand system development. Select 3-5 key projects that best showcase the required skills.

• Resume Optimization: Ensure your resume clearly articulates your experience with professional design tools (Adobe Suite, Figma), social media content creation, and brand identity work. Quantify achievements where possible, focusing on efficiency and quality.

• Interview Preparation: Practice articulating your design process, rationale, and how you handle feedback. Prepare specific examples of projects where you demonstrated strong visual storytelling and brand consistency.

• Company Research: Familiarize yourself with Your Social Currency's (YSC) work and the types of clients they serve. Understand their emphasis on quality, brand specificity, and digital content performance.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions. This role is for an independent contractor.