Web Designer (Webflow) für ein Wiener Scale up - Bezahlter Umzug nach Wien

📍 Job Overview

Job Title: Web Designer (Webflow) für ein Wiener Scale-up - Bezahlter Umzug nach Wien

Company: A-LEVEL (Recruiting Partner for a growing AI company)

Location: Vienna, Austria

Job Type: Full-time

Category: Web Design & Development / Growth Marketing Operations

Date Posted: April 19, 2026

Experience Level: Mid-level (2-5 years)

Remote Status: On-site (Mandatory relocation to Vienna, fully supported)

🚀 Role Summary

• Website Transformation as a Growth Lever: This role focuses on evolving the company website from a static presence into a dynamic, data-driven growth engine, directly impacting brand perception, user journey, and conversion rates within the AI industry.

• Integrated Design & Development: Combine strong visual design sensibilities with robust Webflow development skills to create and iterate on high-performing web pages and landing pages.

• Data-Driven Optimization & Iteration: Continuously analyze website performance, user behavior, and conversion metrics to inform strategic improvements in website structure, content, and overall performance.

• Cross-Functional Collaboration: Work closely with Marketing, Sales, and Founders to ensure digital presence is consistent, high-quality, and effectively drives business objectives in a fast-paced startup environment.

📝 Enhancement Note: While the title is "Web Designer," the description emphasizes a hybrid role that blends design, development, and a strong understanding of conversion optimization and business impact. This moves beyond traditional web design into a more growth-operations-centric function, requiring a candidate with a data-driven mindset and a proactive approach to website performance. The "AI Industry" context suggests a need for a candidate comfortable with cutting-edge technology and a fast-paced, evolving market. The mandatory relocation and supported move are significant benefits for candidates willing to relocate to Vienna.

📈 Primary Responsibilities

• Continuous Website Development: Drive the ongoing evolution of the company website, elevating both its visual appeal and functional capabilities to the next level.

• End-to-End Webflow Implementation: Independently implement designs within Webflow, taking full ownership of the design, development, and maintenance of new and existing web pages.

• User Experience (UX) & Conversion Optimization: Systematically optimize the user experience to ensure the website not only looks appealing but is also clearly designed to drive conversions.

• Performance Analysis & Strategic Iteration: Monitor content and page performance to identify key conversion drivers, deriving actionable insights to refine website structure, content, and overall performance.

• Visual Asset Support: Provide targeted support for graphic design tasks and the creation of visual assets using tools such as Photoshop or similar.

• Brand Consistency & Impact: Collaborate closely with Marketing, Sales, and Founders to ensure the client's brand is presented digitally in a consistent, high-quality, and impactful manner.

• Agile Landing Page & A/B Testing: Rapidly develop and test new landing pages and page variants to accelerate the evolution of the online presence significantly.

📝 Enhancement Note: The responsibilities clearly indicate a role that goes beyond basic website maintenance. The emphasis on "continuous development," "optimization for conversion," "performance analysis," and "rapid testing" points towards a growth-oriented position within the operations function, closely tied to marketing and sales enablement.

🎓 Skills & Qualifications

Education:

Experience:

Required Skills:

• Webflow Proficiency: Strong practical experience and confidence working with the Webflow platform for design and development.

• User Experience (UX) Acumen: A keen understanding of user flow, navigation, and creating intuitive digital experiences that guide users effectively.

• Conversion-Oriented Design: Ability to design with a clear focus on driving desired user actions, such as sign-ups, inquiries, or purchases.

• Independent & Proactive Work Ethic: Demonstrated ability to work autonomously, take initiative, and maintain a high standard of quality without constant supervision.

• Business Acumen: Capacity to translate business requirements and marketing objectives into effective digital solutions.

• English Fluency: While German is a plus, strong English communication skills are essential for potential international collaboration and understanding of global market trends.

Preferred Skills:

• Graphic Design Tools: Familiarity with Photoshop, Canva, or comparable tools for creating and manipulating visual assets.

• Data Analysis & Interpretation: Experience with web analytics tools (e.g., Google Analytics) to interpret performance data and inform design decisions.

• Understanding of AI Industry: Familiarity with the trends, terminology, and user expectations within the Artificial Intelligence sector.

📝 Enhancement Note: The requirements highlight a blend of technical design skills (Webflow, graphic tools) and strategic thinking (UX, conversion, business impact). The emphasis on "eigenständig, proaktiv und mit einem hohen Qualitätsanspruch" (independent, proactive, and with high quality standards) is crucial for a startup environment. The mention of "AI Industry" suggests a need for a candidate who can grasp complex technical concepts and translate them into user-friendly digital experiences.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Webflow Project Showcase: A portfolio demonstrating successful projects built with Webflow, highlighting design aesthetics, user flow, and functional implementation.

• Conversion-Focused Case Studies: Examples of websites or landing pages where design and development efforts directly led to measurable improvements in conversion rates, user engagement, or other key business metrics.

• UX/UI Design Examples: Visuals and explanations of design processes that prioritize user experience, demonstrating problem-solving and iterative design approaches.

• Performance Optimization Evidence: Portfolio pieces that showcase how design or development changes improved website performance, speed, or SEO.

Process Documentation:

• Design-to-Development Workflow: Ability to articulate a clear process for translating design mockups into functional Webflow implementations, including version control and testing phases.

• Iterative Improvement Process: Documentation or examples of how you approach continuous improvement, including A/B testing strategies, data analysis, and implementation of findings.

• Cross-Functional Collaboration Process: Evidence of how you have collaborated with marketing, sales, or product teams to gather requirements and deliver relevant web solutions.

📝 Enhancement Note: For a role blending design, development, and growth, a portfolio is paramount. It should not just showcase aesthetics but also demonstrate a strategic, results-oriented approach to web development, emphasizing the impact on business objectives like conversion. The ability to articulate one's process for collaboration and iteration is key for a startup environment.

💵 Compensation & Benefits

Salary Range:

• €60,000 - €80,000 per year.

Benefits:

• Paid Relocation to Vienna: Full financial support for relocating to Vienna, a significant benefit for international candidates.

• High Level of Ownership: Significant responsibility and autonomy, allowing for direct influence on the company's digital presence and success.

• Direct Collaboration with Founders: Close working relationships with the founding team, providing direct insight into business strategy and decision-making.

• Fast-Paced, High-Impact Environment: Work in a dynamic startup setting where speed, quality, and individual contribution are highly valued and directly impact growth.

• Professional Development Opportunities: Opportunities for both technical and personal growth within a rapidly scaling AI company.

• Modern Work Setup: Access to a contemporary work environment and the latest tools and technologies.

• Minimal Meetings, Maximum Output: A culture that prioritizes efficient work and minimizes unnecessary meetings.

Working Hours:

• Typically 40 hours per week, reflecting a full-time commitment. The emphasis on ownership and fast-paced work suggests flexibility may be present, but core hours are expected to align with business needs.

📝 Enhancement Note: The salary range is clearly defined, and the benefits list is extensive, with "Paid Relocation" being a standout offer. The description of the work environment ("flachen Hierarchien und wenig unnötigen Meetings") and the focus on "Ownership" and "Speed" are key selling points for candidates seeking an impactful startup role. The 40-hour work week is standard, but the culture implies a results-driven approach where efficient work is prioritized.

🎯 Team & Company Context

🏢 Company Culture

Industry: Artificial Intelligence (AI) - a rapidly evolving and highly innovative sector.

Company Size: Scale-up phase, indicating growth, established product/service, and significant market traction. This means a dynamic environment with clear growth ambitions.

Founded: The company is in a growth phase, suggesting it was founded within the last 5-10 years and has successfully navigated its early stages.

Team Structure:

• Web Design & Development Focus: This role is part of a specialized function, likely reporting into a Marketing or Growth lead, or directly to the founders given the startup context.

• Cross-Functional Collaboration: Close integration with Marketing, Sales, and the Founding team is a core aspect of the role, emphasizing a collaborative and agile approach.

• Flat Hierarchies & Direct Feedback: The culture promotes direct communication, quick decision-making, and minimal bureaucracy, fostering a high-ownership environment.

Methodology:

• Data-Driven Decision Making: Emphasis on using website analytics and conversion data to inform design and development choices.

• Agile Development & Iteration: A process focused on rapid development, testing, and iteration to achieve business goals quickly.

• Growth Hacking Mindset: An approach that prioritizes experimentation and efficiency to drive significant growth.

Company Website: [Company Website URL - Not provided, but would typically be included]

📝 Enhancement Note: The context of an AI scale-up is crucial. It implies a need for adaptability, a willingness to learn about complex technologies, and an appetite for fast-paced innovation. The culture described is typical of successful startups: high ownership, direct impact, and a focus on results over process.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level specialist, likely a "Web Designer & Developer" with a strong growth marketing or operations component. It offers a significant opportunity for impact and specialization within a scaling company.

Reporting Structure: The role reports closely to Marketing, Sales, or directly to the Founders, indicating high visibility and direct access to key decision-makers. This structure allows for rapid feedback loops and quick implementation of ideas.

Operations Impact: The Web Designer's work is framed as a "central growth lever." Success in this role directly influences lead generation, user acquisition, brand perception, and ultimately, the company's ability to scale in the competitive AI market. The emphasis on conversion optimization means a direct link to revenue generation.

Growth Opportunities:

• Technical Specialization: Deepen expertise in Webflow and web development best practices, potentially exploring advanced features or integrations.

• Growth Marketing Acumen: Develop a strong understanding of conversion rate optimization (CRO), A/B testing, and data-driven marketing strategies.

• Product & Business Understanding: Gain in-depth knowledge of the AI industry, product offerings, and overall business strategy through close collaboration with founders and key departments.

• Leadership Potential: As the company scales, opportunities may arise to lead web development efforts, manage junior designers, or take on broader digital strategy responsibilities.

📝 Enhancement Note: This role offers a clear path for growth beyond traditional web design. The "scale-up" environment and direct founder involvement provide a unique opportunity to influence business strategy and develop a robust understanding of growth operations within a high-tech industry.

🌐 Work Environment

Office Type: On-site in Vienna, Austria. The company is described as having a "modern setup" and an "environment where speed, quality, and ownership truly count." This suggests a contemporary office space designed for collaboration and productivity.

Office Location(s): Vienna, Austria. Specific office address not provided but will be part of the relocation package details.

Workspace Context:

• Collaborative Hub: The environment encourages close collaboration with Marketing, Sales, and Founders, fostering a dynamic and interactive workspace.

• Technology-Rich: Expect access to modern design and development tools, likely including high-performance workstations and relevant software licenses.

• Agile & Focused: The workspace is designed to support a fast-paced workflow with minimal distractions, emphasizing efficiency and direct communication.

Work Schedule: While a standard 40-hour work week is implied, the startup culture often involves flexibility and a focus on results. The emphasis on "speed" and "ownership" suggests that efficient work during core hours is paramount, with potential for flexibility as needed.

📝 Enhancement Note: The on-site requirement is firm, with relocation support. The description points to a modern, efficient, and highly collaborative workspace that aligns with the company's values of speed and ownership.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening (Recruiting Partner): A call with Max Herfert (A-LEVEL) to assess basic qualifications, cultural fit, and relocation readiness.

• Technical Assessment/Portfolio Review: Presentation of your portfolio, focusing on Webflow expertise, conversion-driven design, and successful project outcomes. This may include a live demo or walkthrough of key projects.

• Founder/Team Interview: In-depth discussion with the company founders and/or key team members (Marketing, Sales) to evaluate strategic thinking, problem-solving skills, understanding of the AI industry, and cultural alignment. This stage will likely involve scenario-based questions and discussions around your approach to website growth.

• Potential Practical Exercise: A small, focused task to assess your Webflow skills, design thinking, or problem-solving approach in a real-world context.

• Final Offer: Based on the cumulative assessment.

Portfolio Review Tips:

• Highlight Webflow Expertise: Showcase your most impressive Webflow projects, detailing your role, the challenges faced, and the solutions implemented.

• Quantify Impact: For each project, provide specific metrics demonstrating how your design and development efforts improved user experience, conversion rates, SEO, or other key performance indicators. Use data and ROI where possible.

• Showcase Conversion Focus: Select projects that explicitly demonstrate your ability to design for conversion, including examples of landing pages, A/B tests, or UX improvements that led to measurable results.

• Explain Your Process: Be prepared to articulate your design and development process, from initial concept and requirement gathering to implementation, testing, and iteration.

• Demonstrate Problem-Solving: Use case studies to illustrate how you tackled specific challenges, overcame obstacles, and delivered effective solutions.

• Tailor to AI Context: If possible, include projects or discuss your understanding of how web design can support technology companies, particularly in rapidly evolving sectors like AI.

Challenge Preparation:

• Webflow Proficiency Test: Be ready to demonstrate your ability to build specific elements or pages quickly and efficiently in Webflow.

• Design Problem-Solving: Prepare to address a hypothetical design challenge related to improving a website's conversion rate or user experience, outlining your strategic approach.

• Data Interpretation: Be ready to discuss how you would analyze website data (e.g., Google Analytics) to identify optimization opportunities.

• Stakeholder Alignment: Practice articulating how you would gather requirements from non-technical stakeholders (like founders or sales) and translate them into technical web solutions.

📝 Enhancement Note: The interview process emphasizes a strong portfolio and the ability to articulate one's impact quantitatively. Candidates should prepare to demonstrate both technical proficiency in Webflow and a strategic, data-driven approach to web design that supports business growth.

🛠 Tools & Technology Stack

Primary Tools:

• Webflow: The core platform for website design and development. Deep expertise is essential.

• Adobe Photoshop / Canva: For graphic design tasks, creating visual assets, and image manipulation.

• Figma / Sketch (Potential): While Webflow is primary, familiarity with design prototyping tools can be beneficial for collaborative design processes.

Analytics & Reporting:

• Google Analytics: Essential for monitoring website traffic, user behavior, and conversion tracking.

• Hotjar / Crazy Egg (Potential): Tools for heatmaps, session recordings, and user behavior analysis to inform UX optimizations.

• Webflow Analytics: Leveraging built-in analytics features for performance monitoring.

CRM & Automation:

• CRM System (e.g., HubSpot, Salesforce): Understanding how the website integrates with CRM for lead tracking and nurturing is beneficial.

• Marketing Automation Tools (e.g., HubSpot, Marketo): Awareness of how landing pages and website content integrate with broader marketing automation strategies.

• Integration Tools (e.g., Zapier): If custom integrations are needed between Webflow and other platforms.

📝 Enhancement Note: Proficiency in Webflow is non-negotiable. Beyond that, familiarity with analytics tools for data-driven decision-making and an understanding of how the website connects with CRM and marketing automation systems are key for this growth-oriented role.

👥 Team Culture & Values

Operations Values:

• Ownership & Accountability: A strong sense of responsibility for one's work and its impact on business outcomes.

• Speed & Agility: A commitment to rapid execution, quick decision-making, and adaptability in a fast-paced environment.

• Quality & Craftsmanship: A dedication to producing high-quality, well-designed, and functional web solutions.

• Data-Driven Approach: Utilizing data and analytics to inform decisions and measure success, rather than relying on assumptions.

• Collaboration & Transparency: Open communication and close teamwork with cross-functional departments and leadership.

Collaboration Style:

• Direct & Efficient: Communication is expected to be clear, concise, and focused on achieving objectives quickly.

• Cross-Functional Integration: Actively partnering with Marketing and Sales to understand their needs and translate them into effective web solutions.

• Feedback-Oriented: A culture where constructive feedback is regularly exchanged to drive continuous improvement.

• Proactive Engagement: Encouraging team members to proactively identify opportunities and propose solutions.

📝 Enhancement Note: The company culture is heavily skewed towards a high-performance startup environment. Candidates should be prepared for a culture that values initiative, results, and direct contribution.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Design Aesthetics with Conversion Goals: Continuously finding the sweet spot between creating visually appealing websites and ensuring they effectively drive business objectives.

• Rapid Iteration in a Fast-Paced Environment: Keeping up with the demand for quick turnarounds on new pages, features, and optimizations without sacrificing quality.

• Understanding Complex AI Concepts: Translating technical AI functionalities and benefits into clear, accessible language and user experiences for diverse audiences.

• Evolving Digital Landscape: Staying current with the latest trends in web design, Webflow capabilities, and digital marketing best practices to maintain a competitive edge.

Learning & Development Opportunities:

• Deepen Webflow Expertise: Become a master of Webflow, potentially exploring advanced techniques, custom code, or integrations.

• Specialize in Growth Marketing: Develop strong skills in Conversion Rate Optimization (CRO), A/B testing, SEO, and performance analytics.

• Industry Immersion: Gain deep insights into the AI industry, its market, and its unique digital marketing challenges.

• Strategic Influence: Grow into a more strategic role, influencing the company's overall digital strategy and potentially leading future web development initiatives.

📝 Enhancement Note: The challenges presented are typical of a growth-stage tech company in a cutting-edge industry. The growth opportunities are significant, offering a chance to develop highly sought-after skills in a high-impact setting.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you significantly improved a website's conversion rate through design or development changes. What was your process, and what were the results?" (Prepare a case study highlighting data and impact.)

• "How would you approach designing and launching a new landing page for a specific AI product feature, considering our target audience and business goals?" (Outline your process from brief to launch.)

Company & Culture Questions:

• "What do you know about the AI industry and why are you interested in working in it?" (Showcase research and genuine interest.)

• "Our culture emphasizes ownership and direct feedback. How do you thrive in such an environment?" (Provide examples of your proactive approach and ability to handle constructive criticism.)

Portfolio Presentation Strategy:

• Focus on Impact: Lead with the results of your projects, not just the visuals. Quantify your achievements whenever possible.

• Webflow Demonstration: Be ready to showcase specific Webflow features or techniques you used that were critical to a project's success.

• Problem/Solution/Result Framework: Structure your case studies using this clear narrative to convey your problem-solving skills and delivered value.

• Conciseness: Present your strongest, most relevant projects efficiently, respecting the interviewer's time. Aim for 3-5 key examples.

• Enthusiasm for Growth: Convey your passion for creating websites that not only look good but also drive measurable business growth.

📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of technical skills, strategic thinking, and a cultural fit for a fast-paced, high-ownership startup. Quantifiable results and a clear understanding of conversion optimization are key.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link, ensuring all required fields are completed accurately.

• Portfolio Customization: Curate your portfolio to prominently feature your strongest Webflow projects, specifically highlighting those that demonstrate conversion optimization, user experience improvements, and quantifiable business impact. Prepare 2-3 detailed case studies.

• Resume Optimization: Tailor your resume to emphasize keywords such as "Webflow," "Conversion Optimization," "User Experience," "SaaS," "Startup," and "Data-Driven Design." Clearly articulate achievements with metrics where possible.

• Interview Preparation: Practice articulating your design process, problem-solving skills, and understanding of conversion metrics. Prepare to discuss your experience in fast-paced environments and your motivation for relocating to Vienna for this role.

• Company Research: Familiarize yourself with the AI industry and the company's specific niche. Understand their mission, product, and target audience to demonstrate genuine interest and strategic alignment during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.