Web And Graphic Designer

📍 Job Overview

Job Title: Web Design & SEO Specialist

Company: Aston Carter

Location: Tequesta, Florida, United States

Job Type: CONTRACTOR

Category: Marketing & Design Operations

Date Posted: August 18, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Lead the creation, optimization, and maintenance of a large ecosystem of over 1,000 company websites, driving brand consistency and digital presence.

• Develop and execute comprehensive SEO strategies, focusing on keyword research, metadata optimization, and site performance enhancements to improve search engine rankings.

• Create high-quality digital and physical graphic assets to support marketing campaigns and maintain a cohesive visual identity across all channels.

• Collaborate closely with marketing leadership to align web and design initiatives with overarching brand strategy and business objectives.

• Manage a high volume of web content and design projects in a fast-paced environment, requiring exceptional attention to detail and organizational skills.

📝 Enhancement Note: This role sits at the intersection of Marketing Operations and Creative Services, with a strong emphasis on leveraging digital design and SEO to support a broad marketing strategy within a security technology organization. The extensive domain management requirement suggests a need for robust process adherence and scalability in design and optimization efforts.

📈 Primary Responsibilities

• Design, build, and continuously update websites across a network of over 1,000 domains, ensuring adherence to brand guidelines and high visual standards.

• Implement and manage SEO strategies, including in-depth keyword research, meta-tag optimization, technical SEO audits, and on-page/off-page ranking tactics.

• Publish and maintain accurate, clear, and engaging web content, ensuring it aligns with brand voice and marketing campaign objectives.

• Produce and manage a diverse range of digital graphic assets for websites, digital advertising, social media, and other online marketing collateral.

• Optimize website architecture, user interface (UI), and user experience (UX) to enhance user engagement, conversion rates, and search engine discoverability.

• Monitor website performance using analytics tools, track key SEO metrics, identify areas for improvement, and implement data-driven solutions to boost rankings and site speed.

• Partner with the Director of Marketing and the broader marketing team to ensure web and design projects directly support strategic marketing goals and campaigns.

• Support occasional physical design projects, such as trade show booth layouts, product cabinet graphics, and other environmental or print collateral, ensuring brand consistency.

• Maintain meticulous attention to detail and consistency across a vast array of web pages, domains, and design files, managing high volumes efficiently.

• Contribute innovative creative ideas to branding initiatives and marketing communications, enhancing the organization's overall digital and physical presence.

• Work collaboratively on-site in a fast-paced marketing department, participating actively in team meetings, feedback sessions, and project planning.

• Effectively prioritize and manage multiple web, SEO, and design projects simultaneously in a dynamic work environment.

📝 Enhancement Note: The primary responsibilities highlight a dual focus on technical SEO/web optimization and creative design execution. The scale of managing 1000+ domains necessitates a systematic approach to content and design updates, likely involving templating, efficient workflows, and robust quality assurance processes.

🎓 Skills & Qualifications

Education: No formal degree is required; qualification is based on portfolio quality and professional experience.

Experience:

• Minimum of 2 years of hands-on experience in designing, building, and updating websites across multiple domains.

• Minimum of 2 years of demonstrated experience in developing and executing SEO strategies, including keyword research, metadata management, ranking tactics, and site performance optimization.

• Minimum of 1 year of digital graphic design experience with a portfolio showcasing high-quality visuals for web and marketing applications.

• Proven experience in web content creation and management. Required Skills:

• Web Design & Development: Proficiency in designing and updating websites, with experience across multiple domains and platforms.

• SEO Strategy: Strong understanding and practical application of SEO principles, including keyword research, on-page/off-page optimization, technical SEO, and performance monitoring.

• Digital Graphic Design: Expertise in creating compelling digital assets for web, marketing campaigns, and social media using industry-standard design software.

• Content Management: Experience with Content Management Systems (CMS) for publishing and maintaining web content effectively.

• Portfolio: A comprehensive portfolio showcasing successful web design and graphic design projects is mandatory for consideration.

• Communication & Collaboration: Excellent verbal and written communication skills for effective teamwork with marketing leadership and colleagues.

• Attention to Detail: High level of accuracy and meticulousness in managing large volumes of web assets and design files.

• Time Management: Ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.

Preferred Skills:

• Print Design: Experience with print design principles and creation of marketing collateral, booth layouts, and environmental graphics.

• UX/UI Design: Understanding of user experience (UX) and user interface (UI) design best practices to enhance website engagement and conversions.

• Website Analytics: Proficiency in using web analytics tools (e.g., Google Analytics) to monitor performance and derive actionable insights.

• Marketing Strategy Alignment: Ability to connect design and SEO efforts to broader marketing objectives and brand strategy.

• Interest in Security Technology: A demonstrated interest in the physical security solutions sector.

📝 Enhancement Note: The emphasis on a portfolio is critical. Candidates should prepare to showcase projects that demonstrate their ability to manage a large volume of work, integrate SEO best practices into design, and produce consistent branding across diverse digital and physical assets. The lack of a formal degree requirement underscores the value placed on practical skills and demonstrable results.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Web Design & Development Showcase: A curated selection of websites designed and maintained, highlighting proficiency in layout, responsiveness, and user experience across various projects.

• SEO Strategy Case Studies: Examples demonstrating successful SEO implementation, including keyword research, content optimization, and measurable improvements in search rankings or traffic.

• Digital Graphic Asset Examples: A collection of digital graphics created for web, social media, and marketing campaigns, showcasing creativity, brand alignment, and effectiveness.

• Brand Consistency Examples: Projects that illustrate the ability to maintain consistent branding and visual identity across multiple domains or platforms.

• Physical Design Elements (Optional but Preferred): Samples of booth layouts, cabinet graphics, or other print/environmental design work to demonstrate versatility.

Process Documentation:

• Workflow Design & Optimization: Evidence of systematic approaches to managing web design and SEO tasks, including project planning, task delegation, and quality assurance processes for high-volume work.

• Content & Asset Management: Documentation or examples of how content and digital assets are organized, maintained, and updated efficiently across a large web ecosystem.

• Performance Measurement & Reporting: Examples of how website and SEO performance is tracked, analyzed, and reported, with a focus on data-driven decision-making and continuous improvement.

📝 Enhancement Note: The portfolio is paramount for this role. Candidates should structure their portfolios to clearly delineate their web design, SEO, and graphic design capabilities, providing context for each project and highlighting their specific contributions and the outcomes achieved. For process documentation, focus on demonstrating efficiency and scalability, especially given the 1000+ domain requirement.

💵 Compensation & Benefits

Salary Range: $40.87 - $50.48 per hour.

Benefits:

• Medical, Dental & Vision Insurance: Comprehensive health coverage for employees.

• Critical Illness, Accident, and Hospital Insurance: Additional insurance for specific health events.

• 401(k) Retirement Plan: Pre-tax and Roth post-tax contribution options available.

• Life Insurance: Voluntary Life and Accidental Death & Dismemberment (AD&D) coverage for employees and dependents.

• Short and Long-Term Disability: Income protection in case of extended illness or injury.

• Health Spending Account (HSA): A tax-advantaged savings account for medical expenses.

• Transportation Benefits: Potential assistance with commuting costs.

• Employee Assistance Program (EAP): Confidential counseling and support services.

• Time Off/Leave: Paid Time Off (PTO), Vacation, or Sick Leave.

• Holiday Leave: Two paid weeks off during the Christmas season (upon conversion to permanent employment).

Working Hours:

• Full-time, 40 hours per week.

• Monday through Friday, 8:00 AM to 5:00 PM.

📝 Enhancement Note: The provided salary range is for the contract period. Upon conversion to permanent employment, additional benefits such as the Christmas holiday leave become available. The hourly rate suggests a mid-level professional with specialized skills in both design and SEO. For a full-time permanent role, benefits like health insurance and 401(k) are standard, but the specific holiday leave is a notable perk.

🎯 Team & Company Context

🏢 Company Culture

Industry: Security Technology. The company provides innovative physical security solutions for critical infrastructure, government facilities, commercial sites, and schools. This context means the design and web presence will likely focus on professionalism, reliability, and advanced technology.

Company Size: Aston Carter is a global talent solutions provider, indicating a large network. The hiring organization is described as a "large, fast-growing security technology organization" with over 1,000 domains, suggesting a significant operational footprint and likely a substantial marketing department.

Founded: Information not explicitly provided for the hiring organization, but Aston Carter was founded to provide corporate talent solutions. The security technology company's growth trajectory is a key indicator of its dynamic environment.

Team Structure:

• The role reports to the Director of Marketing.

• Collaboration will occur with the broader marketing team.

• The position is part of a marketing department described as "collaborative," "supportive," and "people-focused."

• The "laid-back yet fast-paced" environment suggests a balance between a positive work atmosphere and demanding project timelines. Methodology:

• Data-Driven Design & SEO: The role requires using website performance and SEO metrics to inform design decisions and optimization strategies.

• Process-Oriented Management: The scale of 1,000+ domains necessitates structured workflows, attention to detail, and efficient management of tasks and assets.

• Brand Consistency: A core methodology will involve maintaining a unified brand identity across a vast digital and physical landscape.

• Cross-Functional Collaboration: Close partnership with marketing leadership and team members is essential for aligning initiatives and achieving strategic goals.

Company Website: Aston Carter Careers: https://careers.astoncarter.com/us/en (Note: This is for Aston Carter, the staffing agency. The hiring organization's website is not provided.)

📝 Enhancement Note: The company culture is described as positive, collaborative, and focused on work-life balance, which is attractive for long-term engagement. The "fast-paced" aspect combined with managing over 1,000 domains suggests that efficiency, strong processes, and excellent time management are paramount. The security technology industry implies a need for a professional and technically sound visual representation.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Specialist, requiring 2-5 years of experience. It offers a significant opportunity for an individual to take ownership of a large digital ecosystem and make a tangible impact on brand presence and lead generation through design and SEO.

Reporting Structure: The Specialist will report directly to the Director of Marketing, providing a clear line of communication and strategic direction. This reporting structure indicates visibility to senior marketing leadership.

Operations Impact: The role's impact is directly tied to enhancing the company's digital presence, improving lead generation through SEO, and ensuring brand consistency across a vast number of websites. This directly contributes to the company's market perception and revenue generation efforts by attracting and engaging potential clients.

Growth Opportunities:

• Permanent Conversion: The "Contract to Hire" nature of the role offers a clear path to a permanent position with full benefits and long-term career development within the organization.

• Skill Expansion: Opportunities to deepen expertise in SEO, web design, and potentially expand into other areas of digital marketing or graphic design, including physical design.

• Leadership Potential: Successfully managing the large domain ecosystem and demonstrating strategic impact could lead to opportunities for team leadership or specialization in areas like advanced SEO, UX strategy, or brand management within the marketing department.

• Industry Expertise: Gaining specialized knowledge in the physical security technology sector, which can be a niche but growing field.

📝 Enhancement Note: The "Contract to Hire" model is a significant growth opportunity, providing a trial period for both the candidate and the employer. The scale of the project (1000+ domains) offers unparalleled experience in managing complex digital environments, which is highly valuable for future career progression in operations, marketing, or design roles.

🌐 Work Environment

Office Type: Fully Onsite. The role requires working from the company's office in Tequesta, FL.

Office Location(s): Tequesta, FL. The description also mentions Jupiter, FL, for the work environment, suggesting the primary work location might be Jupiter, with Tequesta being the administrative/contracting location. It's crucial to clarify the exact daily work location.

Workspace Context:

• Collaborative Marketing Environment: The workspace is designed to foster teamwork and open communication among marketing professionals.

• Fast-Paced & Laid-Back: A dynamic atmosphere that balances efficient work execution with a positive and supportive team culture.

• Tools & Technology: Access to necessary design and SEO tools to perform job duties. Specifics are not detailed but can be inferred from the job requirements.

• Focus on Innovation: Working with cutting-edge physical security solutions implies an environment that values creativity and forward-thinking.

Work Schedule:

• Monday to Friday, 8:00 AM to 5:00 PM.

• This is a standard full-time schedule, indicating a commitment to a consistent work week.

📝 Enhancement Note: Clarification on the exact daily work location (Jupiter vs. Tequesta) is recommended. The on-site requirement is firm, emphasizing the importance of in-person collaboration and immersion in the company culture. The blend of "fast-paced" and "laid-back" suggests an environment where productivity is valued, but not at the expense of employee well-being.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely involves a review of your resume and portfolio by a recruiter (Aston Carter) or hiring manager.

• Portfolio Review & Technical Interview: A key stage where your portfolio will be thoroughly assessed for design quality, SEO strategy, and relevant experience. Expect technical questions about your design tools, SEO methodologies, and how you approach website optimization.

• Skills Assessment/Challenge: You may be given a practical exercise or case study related to web design, SEO optimization, or content creation to assess your on-the-spot problem-solving abilities and workflow.

• Team/Hiring Manager Interview: Further discussion about your experience, how you fit into the team culture, and your understanding of the company's mission.

• Final Interview: Potentially with senior leadership to discuss long-term fit and career aspirations.

Portfolio Review Tips:

• Showcase Breadth and Depth: Ensure your portfolio highlights both your web design skills (layout, responsiveness, aesthetics) and your SEO expertise (keyword strategy, content optimization, performance metrics).

• Quantify Achievements: Whenever possible, use data to demonstrate the impact of your work. For SEO projects, include metrics like improved rankings, increased traffic, or conversion rate changes. For design projects, highlight user engagement improvements or aesthetic enhancements.

• Structure for Clarity: Organize your portfolio logically. Categorize projects by type (web design, SEO, graphic design) or by client/industry. Provide a brief overview for each project, detailing your role, the challenges, your solutions, and the results.

• Highlight Domain Management Experience: If you have experience managing multiple websites or large-scale digital projects, explicitly mention this and provide examples. This is a key requirement for this role.

• Address Physical Design: If you have experience with print or environmental design, include relevant samples to showcase your versatility.

Challenge Preparation:

• SEO Fundamentals: Be prepared to discuss core SEO concepts, current best practices, and tools you use for keyword research and analysis.

• Web Design Principles: Review fundamental web design principles, UI/UX best practices, and common design challenges.

• Content Optimization: Understand how to create and optimize web content for both users and search engines.

• Problem-Solving Scenarios: Think about how you would approach common web design and SEO issues, such as low traffic, poor user engagement, or website errors.

📝 Enhancement Note: The portfolio is the most critical component of the application. Candidates should invest significant time in curating and presenting their work to clearly demonstrate their capabilities in web design, SEO, and managing a high volume of digital assets. Expect a practical assessment of skills.

🛠 Tools & Technology Stack

Primary Tools:

• Web Design & Development: Proficiency with Content Management Systems (CMS) such as WordPress, Drupal, or similar platforms is highly likely. Familiarity with HTML, CSS, and JavaScript for front-end adjustments may be required.

• Graphic Design Software: Adobe Creative Suite is a standard expectation, including Photoshop (for image editing and digital asset creation), Illustrator (for vector graphics and logos), and potentially InDesign (for print and layout design).

• SEO Tools: Essential tools will include Google Search Console, Google Analytics, and likely a range of SEO platforms such as SEMrush, Ahrefs, Moz, or similar for keyword research, competitive analysis, rank tracking, and site audits.

Analytics & Reporting:

• Website Analytics: Google Analytics is a near certainty for tracking website traffic, user behavior, and conversion rates.

• SEO Performance Tracking: Tools like Google Search Console, SEMrush, or Ahrefs for monitoring search engine performance, keyword rankings, and technical SEO health.

• Reporting Dashboards: Potential use of tools like Google Data Studio (Looker Studio) or similar for creating visual reports on website and SEO performance for marketing leadership.

CRM & Automation:

• While not explicitly mentioned, a CRM (e.g., Salesforce, HubSpot) may be used by the marketing team, and understanding how web content and SEO impact lead generation within a CRM context could be beneficial.

• Automation tools for marketing campaigns might also be in use, requiring an understanding of how design and web content integrate into broader marketing automation workflows.

📝 Enhancement Note: Candidates should be prepared to discuss their proficiency with the Adobe Creative Suite and at least one major CMS. Strong experience with core SEO tools (Google Analytics, Google Search Console, and a comprehensive SEO suite like SEMrush or Ahrefs) is non-negotiable. Highlighting experience with data visualization and reporting tools will also be advantageous.

👥 Team Culture & Values

Operations Values:

• Data-Driven Decision Making: Emphasis on using analytics and performance metrics to guide design and SEO strategies.

• Efficiency and Scalability: A focus on developing processes and creating assets that can be managed and updated efficiently across a large number of domains.

• Brand Integrity: Commitment to maintaining a consistent and professional brand identity across all digital and physical touchpoints.

• Collaboration and Communication: Valuing teamwork, open feedback, and strong partnerships within the marketing department and with leadership.

• Creativity and Innovation: Encouraging new ideas to enhance the company's digital presence and marketing communications.

• Ownership and Accountability: Taking responsibility for managing the extensive web ecosystem and driving positive outcomes.

Collaboration Style:

• Cross-Functional Integration: Working closely with the Director of Marketing and other marketing team members to ensure alignment on strategy and execution.

• Feedback-Driven Improvement: Participating in regular feedback loops to refine designs, optimize content, and improve web performance.

• Proactive Communication: Maintaining open lines of communication to keep stakeholders informed of project progress, challenges, and successes.

• Shared Goal Orientation: Working towards common marketing objectives, with a focus on enhancing the company's overall digital and physical presence.

📝 Enhancement Note: The culture appears to value a blend of creative output and analytical rigor, with a strong emphasis on teamwork and brand consistency. Candidates who can demonstrate a proactive, collaborative, and results-oriented approach will likely be a good fit.

⚡ Challenges & Growth Opportunities

Challenges:

• Managing Scale: The primary challenge is effectively managing the design, optimization, and maintenance of over 1,000 websites, requiring highly efficient processes and strong organizational skills.

• Balancing Creativity with Strategy: Ensuring that creative design choices align with SEO best practices and overall marketing objectives within a fast-paced environment.

• Maintaining Consistency: Upholding brand consistency and high visual standards across a vast and diverse digital footprint.

• Staying Current: Keeping up-to-date with evolving SEO algorithms, web design trends, and digital marketing best practices.

• Cross-Functional Alignment: Ensuring clear communication and alignment with marketing leadership and other stakeholders on priorities and deliverables.

Learning & Development Opportunities:

• Advanced SEO Techniques: Deepen expertise in technical SEO, local SEO, content strategy, and link building.

• Web Design & UX/UI: Enhance skills in modern web design principles, responsive design, and user experience optimization.

• Digital Marketing Strategy: Gain a broader understanding of digital marketing campaigns and how web design and SEO contribute to their success.

• Physical Design Application: Develop skills in print design, environmental graphics, and trade show booth design.

• Project Management: Hone skills in managing complex, high-volume projects within a corporate setting.

📝 Enhancement Note: The sheer scale of the web ecosystem presents a significant challenge but also a unique learning opportunity. Successfully navigating this challenge will provide invaluable experience in process optimization and large-scale digital asset management.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for optimizing a website for search engines. What are the key steps you take, and what tools do you use?" (Focus on keyword research, on-page/off-page factors, technical SEO, and your preferred tools like SEMrush/Ahrefs).

• "How do you approach balancing creative design aesthetics with SEO best practices and user experience requirements?" (Highlight your process for integrating these elements from the outset and iterating based on data).

• "Walk me through a project where you managed a large number of web pages or domains. What were the biggest challenges, and how did you ensure consistency and quality?" (Emphasize your organizational skills, process development, and quality assurance measures).

• "How do you stay updated on the latest SEO trends and algorithm changes, and how do you incorporate that knowledge into your work?" (Discuss your preferred resources for industry news and how you test and implement new strategies). Company & Culture Questions:

• "What interests you about our company and the physical security technology industry?" (Research the company's mission, products, and recent news. Connect your skills to their goals).

• "How do you handle feedback on your designs or SEO recommendations, especially when working with multiple stakeholders?" (Emphasize your collaborative approach, active listening, and ability to incorporate constructive criticism).

• "Describe your ideal work environment. How do you thrive in a fast-paced setting while maintaining a positive attitude?" (Relate your preferences to the described culture of collaboration, support, and efficiency). Portfolio Presentation Strategy:

• Targeted Selection: Choose 3-5 of your strongest projects that best showcase your web design, SEO, and graphic design skills, with a particular emphasis on projects that demonstrate experience with multiple domains or large-scale web management.

• Storytelling: For each project, clearly articulate:

  • The client/company and their objective.
  • Your specific role and responsibilities.
  • The challenges you faced.
  • The solutions you implemented (design choices, SEO strategies).
  • The measurable results or impact achieved.

• Quantify Everything: Use data and metrics whenever possible to demonstrate the effectiveness of your work.

• Highlight Process: Explain your workflow, tools used, and how you ensured efficiency and quality, especially for projects involving multiple assets or domains.

• Be Prepared for Deep Dives: Anticipate questions about specific design decisions, SEO tactics, and how you measured success.

Challenge Preparation:

• Practical Design Task: Be ready to create a simple graphic asset or mock up a basic webpage section based on provided requirements.

• SEO Audit Scenario: You might be asked to identify potential SEO issues on a given website or propose optimization strategies for a specific scenario.

• Content Creation: You could be asked to write or refine web copy for a particular product or service, focusing on clarity and SEO.

📝 Enhancement Note: Preparation for this role should heavily focus on the portfolio and demonstrating practical skills in both design and SEO. Be ready to articulate your thought process, quantify your achievements, and discuss how you manage large-scale projects efficiently.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the Aston Carter careers page.

• Portfolio Customization: Tailor your resume and cover letter to highlight your web design, SEO, and graphic design experience, specifically mentioning your ability to manage multiple domains and work in a fast-paced environment. Ensure your portfolio is easily accessible and clearly showcases your most relevant projects.

• Resume Optimization: Integrate keywords from the job description naturally into your resume, such as "Web Design," "SEO Strategy," "Graphic Design," "Content Management," "Website Optimization," and "Brand Consistency." Quantify your achievements with numbers and data wherever possible.

• Interview Preparation: Practice articulating your experience using the STAR method (Situation, Task, Action, Result) for behavioral questions. Prepare to walk through your portfolio, explaining your process, challenges, and outcomes for each relevant project.

• Company Research: Familiarize yourself with Aston Carter's services and the security technology industry. Understand the company's focus on innovation and professionalism to align your answers with their mission and values.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.