UX/UI Designer

📍 Job Overview

Job Title: UX/UI Designer

Company: Pavago

Location: Kenya

Job Type: Full-Time

Category: Product Design / UX/UI Design

Date Posted: May 18, 2026

Experience Level: 2-5 Years

Remote Status: Fully Remote (Kenya based)

🚀 Role Summary

• Design and deliver intuitive, visually engaging, and user-friendly digital experiences across web and mobile platforms.

• Conduct comprehensive user research, usability testing, and behavior analysis to inform design decisions and enhance product usability.

• Develop and maintain robust design systems, component libraries, and style guides to ensure consistency and scalability.

• Collaborate closely with cross-functional teams, including Product Management and Engineering, throughout the design and development lifecycle.

• Optimize user journeys, onboarding flows, and product interactions to improve engagement, satisfaction, and conversion rates.

📝 Enhancement Note: This role is specifically for a UX/UI Designer, emphasizing a blend of user research, interaction design, and visual interface design. The "Full-Time Remote | U.S. Business Hours" specification indicates a need for candidates to align with US time zones for collaboration, which is a crucial detail for remote work in Kenya.

📈 Primary Responsibilities

• Conduct in-depth user research, including interviews, surveys, and usability testing, to gather insights and identify user pain points.

• Translate user needs and business objectives into compelling wireframes, user flows, mockups, and interactive prototypes using industry-standard tools.

• Design clean, modern, and responsive user interfaces for both web and mobile applications, adhering to best practices for accessibility and cross-platform compatibility.

• Develop and meticulously maintain design systems, component libraries, and style guides to ensure visual consistency and efficient design handoffs.

• Collaborate effectively with product managers to define product requirements and with developers to ensure accurate implementation of designs, utilizing tools like Figma Dev Mode, Zeplin, or InVision.

• Proactively analyze user feedback, A/B testing results, and product performance data to iteratively refine and improve existing designs and user experiences.

• Optimize critical user journeys, including onboarding sequences, feature interactions, and landing page effectiveness, to drive key business metrics.

• Ensure a high degree of visual consistency across all products, platforms, and customer touchpoints, reinforcing brand identity.

• Support continuous product improvement initiatives by leveraging analytics and usability insights to inform design iterations.

📝 Enhancement Note: The responsibilities highlight a strong emphasis on data-driven design, iterative improvement, and the creation/maintenance of scalable design systems. The mention of specific handoff tools and analytics platforms points towards a need for practical, execution-oriented skills.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong educational foundation or equivalent practical experience in Design, Human-Computer Interaction (HCI), or a related field is beneficial for understanding core principles.

Experience: A minimum of 2 years of professional experience in UX/UI Design, Product Design, or a similar digital design role is required.

Required Skills:

• Proven experience designing user-centered digital experiences for web and mobile platforms.

• Strong portfolio showcasing a range of work, including wireframes, interactive prototypes, user flows, and established design systems.

• High proficiency in industry-leading design and prototyping tools such as Figma, Adobe XD, or Sketch.

• Deep understanding of core UX principles, usability best practices, accessibility standards (WCAG), and responsive design techniques.

• Demonstrated ability to create comprehensive user flows and interactive prototypes that effectively communicate design intent.

• Excellent visual design skills, with a strong sense of typography, layout, spacing, and visual hierarchy.

• Proven ability to balance creative design solutions with practical problem-solving and clear business objectives.

• Strong communication, interpersonal, and collaboration skills, with experience working effectively within cross-functional teams.

Preferred Skills:

• Experience designing for SaaS platforms, mobile applications, or e-commerce environments.

• Familiarity with front-end development basics (HTML/CSS) to facilitate effective collaboration with developers.

• Experience utilizing analytics and user behavior tracking tools such as Hotjar, FullStory, or Google Analytics.

• Practical experience working within Agile or sprint-based development methodologies.

• Exposure to conversion-focused design strategies and growth optimization techniques.

📝 Enhancement Note: The "2+ years experience" and "strong portfolio" requirements suggest a mid-level designer role, where candidates are expected to be largely autonomous in their design process. The preferred skills indicate a desire for a candidate who can contribute beyond pure design, connecting design efforts to business outcomes and development realities.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated collection of UX/UI design projects that clearly demonstrate your design process from research to final UI.

• Detailed case studies for at least 2-3 significant projects, highlighting problem definition, user research methodologies, design decisions, iterative improvements, and final outcomes.

• Visual examples of wireframes, user flows, interactive prototypes, and final UI designs, showcasing your proficiency with design tools.

• Evidence of design system creation or significant contribution to existing design systems, including component libraries and style guides.

Process Documentation:

• Showcase your approach to user research, including methods used and how insights were translated into design solutions.

• Provide examples of how you have optimized user journeys and solved complex usability challenges through design.

• Illustrate your workflow for design handoffs to development teams, detailing the tools and documentation used.

• Include examples of how you have used analytics or user feedback to iterate on designs and improve product performance.

📝 Enhancement Note: The emphasis on a "strong portfolio showcasing wireframes, prototypes, UI systems, and user-centered design work" implies that the portfolio is a critical component of the application. It should not just be a gallery of work but a narrative of problem-solving and design impact.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for UX/UI Designers with 2-5 years of experience in Kenya, and considering the U.S. Business Hours requirement which often implies compensation aligned with global standards for remote roles, a competitive salary range is estimated.

• Estimated Range: KES 2,500,000 - KES 4,500,000 per annum (approximately USD 20,000 - USD 36,000 annually).

• Explanation: This range accounts for the experience level, the demand for skilled UX/UI talent, and the remote nature of the role, which can sometimes align compensation with international markets. The cost of living in Kenya is also a factor, but the U.S. Business Hours aspect suggests a potential for higher compensation than a purely local role.

Benefits:

• Fully remote work flexibility, allowing for a better work-life balance.

• Opportunity to work with modern design tools and workflows.

• Collaborative environment with product, engineering, and leadership teams.

• Exposure to UX research, product strategy, UI systems, and growth-focused design.

• Long-term growth opportunities within UX, product design, and digital experience strategy.

• Potential for professional development and learning within a growing business.

Working Hours: 40 hours per week, aligned with U.S. Business Hours. This typically means working during the late afternoon and evening in Kenya, depending on the specific U.S. time zone the team operates within.

📝 Enhancement Note: The salary estimation is based on publicly available data for UX/UI Designer roles in Kenya and general remote work compensation trends. It is crucial for candidates to confirm the exact salary range with Pavago during the interview process. The working hours are a significant factor and require careful consideration for work-life integration.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology / Software Development (implied by the UX/UI Designer role and focus on digital products, likely SaaS or platform-based). Pavago appears to be a company that invests in creating digital products and user experiences, suggesting a focus on innovation and user-centricity.

Company Size: The job posting does not explicitly state company size, but the need for a dedicated UX/UI designer suggests a growing company that is scaling its product development efforts. It could range from a startup to a medium-sized tech firm.

Founded: Not specified in the job posting.

Team Structure:

• The UX/UI Designer will likely be part of a Product or Engineering team.

• Collaboration will be essential with Product Managers, Software Developers, and potentially other designers or researchers.

• The reporting structure is not detailed but likely involves reporting to a Head of Product, Design Lead, or Engineering Manager.

Methodology:

• The company likely employs a product development methodology that values user feedback and iterative design, such as Agile or a hybrid approach.

• Emphasis on data-driven decision-making, utilizing analytics and user research to inform design choices.

• A focus on creating scalable and maintainable design systems to support product growth.

• Collaboration and open communication are likely key to ensuring alignment between design, product, and engineering.

Company Website: https://pavago.co/ (This is an inferred domain based on the domain_derived field from the input, and should be verified).

📝 Enhancement Note: Inferring company culture and structure based on the role and industry is necessary. The "growing business" and "high-impact role" suggest an environment where individual contributions are visible and valued, common in tech companies focused on product development.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level UX/UI Designer. It requires a solid foundation of 2+ years of experience and the ability to work independently on design tasks, while also collaborating effectively. The emphasis on design systems and optimizing user journeys indicates a role with significant responsibility and potential for deeper specialization.

Reporting Structure: The designer will likely report to a Product Manager, Design Lead, or Head of Product. They will work closely with development teams, providing a highly collaborative and integrated workflow.

Operations Impact: The UX/UI Designer plays a crucial role in the success of Pavago's digital products. Their work directly influences user adoption, engagement, satisfaction, and ultimately, conversion rates and revenue. By creating seamless and intuitive experiences, they contribute significantly to customer retention and the overall product-market fit.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas of UX/UI, such as user research, interaction design, or design systems architecture.

• Leadership: Progress to a Senior UX/UI Designer or a Design Lead role, mentoring junior designers and leading design initiatives.

• Product Strategy: Contribute more broadly to product strategy and roadmap development, leveraging design insights to guide product direction.

• Cross-functional Expansion: Move into related roles like Product Management or User Experience Research, applying design thinking and user advocacy skills.

• Continuous Learning: Access to learning resources, conferences, and opportunities to stay current with evolving design trends and technologies.

📝 Enhancement Note: The "Long-term growth opportunity within UX, product design, and digital experience strategy" mentioned in the job description is a strong indicator of potential career progression. This role is framed not just as a design execution role but as a stepping stone for broader product and design leadership.

🌐 Work Environment

Office Type: Fully Remote. This means candidates will work from their own location, likely their home office.

Office Location(s): Kenya is specified as the primary location for remote work. This implies that while the role is remote, candidates are expected to be legally based and authorized to work in Kenya.

Workspace Context:

• Flexibility: The primary advantage is the flexibility of working from home, allowing for personalized work environments and schedules within the U.S. business hours constraint.

• Tools & Technology: Access to modern design software (Figma, Sketch, Adobe XD), collaboration tools (Slack, Zoom, etc.), and project management platforms will be essential.

• Collaboration: While remote, the role emphasizes close collaboration with distributed teams, requiring strong digital communication and virtual teamwork skills. Regular virtual meetings and asynchronous communication will be the norm.

• Time Zone Alignment: A key aspect of the remote work environment is the requirement to work U.S. business hours, which will necessitate working evenings and potentially nights in Kenya.

Work Schedule: Full-time, 40 hours per week, aligned with U.S. Business Hours. This requires careful time management and personal discipline to balance work and personal life while adhering to specific working times.

📝 Enhancement Note: The "U.S. Business Hours" is a critical detail for this remote role based in Kenya. It implies a significant time zone difference that candidates must be prepared for. This arrangement is common for companies seeking talent globally while maintaining real-time collaboration with their primary operational hubs.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and design experience.

• Portfolio Presentation & Technical Interview: Expect to present selected projects from your portfolio, discussing your process, design rationale, and how you addressed user needs and business goals. This will likely be followed by technical questions about UX/UI principles, tools, and methodologies.

• Skills Assessment/Design Challenge: A practical exercise, potentially a small design task or a case study analysis, to evaluate your problem-solving skills and design approach.

• Team & Cultural Fit Interview: Discussions with potential team members and hiring managers to assess collaboration style, communication skills, and alignment with Pavago's culture.

• Final Interview: A discussion with senior leadership to finalize the decision, potentially covering broader strategic thinking and long-term vision.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your skills relevant to the job description (web/mobile design, user research, design systems, optimization).

• Tell a Story: For each project, clearly articulate the problem, your role, your process, the challenges faced, your solutions, and the measurable outcomes. Use visuals effectively.

• Highlight Process: Emphasize your problem-solving methodology, user research techniques, and how you iterated on designs based on feedback and data.

• Showcase Design Systems: If you have experience with design systems, dedicate a section to demonstrating your understanding and contribution.

• Be Prepared for Questions: Anticipate questions about your design choices, how you handle feedback, and how you collaborate with developers.

Challenge Preparation:

• Understand the Scope: If given a design challenge, clarify the objectives, constraints, and expected deliverables within the allotted time.

• Focus on Process: Even with limited time, demonstrate your systematic approach to problem-solving and design.

• Communicate Clearly: Articulate your thought process and design decisions concisely.

• Prioritize: Focus on the most critical aspects of the challenge, rather than trying to achieve pixel-perfect perfection in all areas.

📝 Enhancement Note: The emphasis on "examples of your UX/UI work, product designs, prototypes, or portfolio projects" in the job description strongly suggests a portfolio-centric interview process. Candidates should prepare to walk through their best work and articulate their design thinking.

🛠 Tools & Technology Stack

Primary Design Tools:

• Figma: High proficiency required. Expected to be used for wireframing, prototyping, UI design, and design system management. Dev Mode for handoffs is also mentioned.

• Adobe XD / Sketch: Proficiency in at least one of these is expected, as they are common alternatives and may have been used for previous projects.

Collaboration & Handoff Tools:

• Zeplin / InVision: Experience with these tools for design handoffs and prototyping collaboration is preferred.

• Figma Dev Mode: Specifically mentioned, indicating a strong preference for Figma as the primary tool.

• Collaboration Platforms: Likely candidates will need proficiency with tools like Slack, Zoom, Microsoft Teams, or similar for day-to-day communication and virtual meetings.

Analytics & Reporting (Preferred):

• Hotjar / FullStory: Familiarity with user behavior analytics tools is a plus, indicating a data-informed design approach.

• Google Analytics: Basic understanding of web analytics for tracking user engagement and conversion is beneficial.

Development Collaboration (Preferred):

• HTML/CSS: Basic knowledge is advantageous for understanding developer constraints and facilitating smoother communication.

Project Management & Workflow:

• Agile/Sprint Environments: Experience working in these methodologies implies familiarity with tools like Jira, Trello, Asana, or similar for task management and workflow tracking.

📝 Enhancement Note: The explicit mention of Figma, Adobe XD, and Sketch, along with Figma Dev Mode, Zeplin, and InVision, highlights the core technical requirements. Preferred tools like Hotjar and FullStory suggest a company that values data-driven design optimization.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A fundamental value, driving all design decisions to meet user needs and enhance their experience.

• Collaboration: Strong emphasis on working effectively with product managers, developers, and other stakeholders to achieve shared goals.

• Data-Driven Design: Utilizing analytics, user research, and A/B testing to inform and validate design choices.

• Continuous Improvement: A commitment to iterative design and ongoing optimization based on feedback and performance metrics.

• Quality & Craftsmanship: A dedication to producing high-quality, visually appealing, and functional designs.

• Efficiency: Striving for efficient workflows, scalable design systems, and effective design handoffs.

Collaboration Style:

• Cross-functional Integration: The role requires seamless integration with product and engineering teams, fostering a collaborative environment where design is a core part of the product development process.

• Open Communication: Encouraging transparent and frequent communication through virtual channels to ensure alignment and address challenges proactively.

• Feedback Exchange: A culture of constructive feedback, where designers are open to receiving and giving feedback to improve designs and processes.

• Knowledge Sharing: Promoting the sharing of design best practices, user insights, and tool knowledge across the team.

📝 Enhancement Note: The values and collaboration style are inferred from the job description's emphasis on collaboration, user research, iterative improvement, and the need to work closely with product and engineering. These are typical values in modern tech companies focused on product development.

⚡ Challenges & Growth Opportunities

Challenges:

• Time Zone Alignment: Working U.S. business hours from Kenya presents a significant challenge for work-life balance and personal scheduling.

• Remote Collaboration: Maintaining effective communication and strong working relationships with a distributed team requires deliberate effort and excellent virtual collaboration skills.

• Balancing User Needs & Business Goals: Continuously navigating the tension between ideal user experiences and business objectives, technical constraints, and project timelines.

• Rapid Iteration: Adapting quickly to feedback, data insights, and evolving project requirements in a fast-paced environment.

• Design System Evolution: Keeping design systems up-to-date and scalable as the product suite grows and evolves.

Learning & Development Opportunities:

• Advanced UX/UI Techniques: Opportunities to hone skills in areas like advanced user research methodologies, interaction design patterns, and complex prototyping.

• Product Strategy Involvement: Gaining exposure to product roadmap planning and strategic decision-making processes.

• Design System Architecture: Potential to lead or significantly contribute to the architecture and expansion of design systems.

• Industry Trends: Staying current with emerging design tools, technologies, and best practices through company-sponsored learning or industry engagement.

• Cross-functional Skill Development: Learning more about product management, front-end development, and data analytics from colleagues.

📝 Enhancement Note: Identifying challenges is crucial for candidates to assess fit. The time zone difference is a primary challenge for this specific remote role, and candidates should consider how they will manage it. The growth opportunities are derived from the role's nature and the company's implied growth trajectory.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting user needs with business requirements. How did you approach it and what was the outcome?" (Focus on your decision-making process, trade-offs, and communication.)

• "How do you approach designing for accessibility and ensuring your designs are inclusive for all users?" (Highlight your understanding of WCAG guidelines and practical implementation.)

• "Walk me through your process for creating and maintaining a design system. What are the key components and benefits?" (Demonstrate your systematic approach to design consistency and scalability.)

Company & Culture Questions:

• "What interests you about Pavago and this specific UX/UI Designer role?" (Research the company and tailor your response to their implied mission or products.)

• "How do you handle constructive criticism or feedback on your designs?" (Emphasize your openness to feedback and iterative improvement.)

• "Describe your ideal remote work environment and how you ensure productivity while working from home." (Address time management, self-discipline, and communication strategies.)

Portfolio Presentation Strategy:

• Select Key Projects: Choose 2-3 projects that best represent your skills and align with the job description. Prioritize projects with demonstrable impact.

• Structure Your Narrative: For each project, follow a clear story: Problem -> Your Role -> Research & Ideation -> Design Solutions -> Iteration & Feedback -> Outcome/Impact.

• Show, Don't Just Tell: Use visuals (wireframes, mockups, prototypes, user flows) to illustrate your process and final designs.

• Quantify Impact: Where possible, use metrics (e.g., increased conversion rates, improved user satisfaction scores, reduced task completion time) to demonstrate the value of your work.

• Be Concise and Engaging: Practice your presentation to ensure it's clear, engaging, and within the allotted time. Be ready to answer in-depth questions about your work.

📝 Enhancement Note: Preparing for specific types of interview questions—strategy, culture, and portfolio—is key. The emphasis on "U.S. Business Hours" and "remote" means interviewers will likely probe candidates' ability to manage these aspects effectively.

📌 Application Steps

To apply for this UX/UI Designer position:

• Submit your application through the provided Workable link.

• Customize Your Resume: Tailor your resume to highlight keywords from the job description, such as "UX/UI Design," "Product Design," "Figma," "User Research," "Design Systems," and "Responsive Design." Emphasize achievements with quantifiable results where possible.

• Prepare Your Portfolio: Ensure your portfolio is up-to-date, well-organized, and showcases projects that align with the requirements. Be ready to present your strongest case studies.

• Research Pavago: Understand the company's mission, products (if discernible), and any available information about their market. This will help you tailor your responses and demonstrate genuine interest.

• Practice Your Presentation: Rehearse presenting your portfolio projects, focusing on clarity, conciseness, and demonstrating your design process and problem-solving skills. Be prepared to discuss your experience with U.S. business hours and remote collaboration.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.