UX Designer (Motion Designer)

📍 Job Overview

Job Title: UX Designer (Motion Designer)

Company: Tripledot Studios (Clipwire Games Studio)

Location: Toronto, ON, Canada / Montreal, QC, Canada

Job Type: Full-Time

Category: Art & Design Operations / Creative & Media Operations

Date Posted: 2026-06-10

Experience Level: Mid-Level (3-5 years)

Remote Status: Hybrid

🚀 Role Summary

• This role focuses on enhancing the player experience through high-quality 2D animations, VFX, and motion graphics within mobile games, emphasizing both aesthetic appeal and functional usability.

• The position requires a strong understanding of animation principles and their application to interactive mobile environments, ensuring polish, timing, and emotional feel.

• A key aspect of this role involves integrating generative AI tools into the motion design pipeline to accelerate ideation, asset creation, and iteration, while maintaining artistic integrity and performance standards.

• Collaboration is paramount, as the UX/Motion Designer will work closely with Art Direction, Product Management, and Engineering teams to align motion design with gameplay, user experience, and technical constraints.

📝 Enhancement Note: While the primary function is UX/Motion Design, the emphasis on "operations" in this context refers to the systematic creation, implementation, and optimization of visual assets within a live product environment, impacting player engagement metrics and development efficiency. The role also touches upon "GTM" (Go-To-Market) through its involvement in UA video production.

📈 Primary Responsibilities

• Produce high-quality 2D animations, VFX, and motion graphics for in-game features, live operations events, and content updates, leveraging AI tools to enhance ideation and iteration processes.

• Maintain and evolve a consistent motion language across the game, collaborating with Art Direction, Product, and Design to ensure alignment with gameplay mechanics and player experience objectives.

• Develop prototypes, references, and conceptual explorations for new features and events, utilizing AI in early-stage concepting and motion reference gathering to expedite directional decisions.

• Prepare production-ready animations optimized for mobile performance and implement/tune them in-engine, working closely with engineers to ensure seamless integration and functionality.

• Partner with UI/UX artists to craft clear, readable, and engaging interface motion that enhances usability and aesthetic appeal.

• Iterate on animations based on feedback from playtests, live performance data, and A/B testing results, using AI to support scripting and post-production tasks.

• Support the marketing team by contributing to User Acquisition (UA) videos and playable ads, applying the same high standards of craft and performance to creative assets.

• Develop and disseminate AI-assisted workflows that integrate effectively with tools like After Effects, Spine 2D, and Unity, aiming to elevate quality and velocity across the animation team.

• Contribute to the creation and maintenance of animation guidelines, and mentor fellow animators through constructive feedback and by setting a strong example.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and operational efficiency, with a strong emphasis on using AI to streamline processes and improve output velocity. The role requires not just artistic talent but also the ability to manage assets within a production pipeline, optimize for performance, and collaborate effectively across departments.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating proficiency in animation and motion design is paramount. Relevant coursework or certifications in graphic design, animation, or digital arts are beneficial.

Experience: 3-5 years of experience as a Motion Designer or 2D Animator, specifically within the gaming industry or interactive product development. Experience with live products and iterative development cycles is highly valued.

Required Skills:

• Excellent animation fundamentals, including mastery of timing, spacing, easing, anticipation, and follow-through.

• Proficiency with industry-standard design and animation tools: Adobe After Effects, Spine 2D, Adobe Photoshop, and Figma.

• Hands-on experience with generative AI tools across the motion pipeline, including LLMs (e.g., Claude, ChatGPT) and generative image/video tools (e.g., Runway, Kling, Sora, Midjourney, Luma), with strong prompting skills and a keen judgment for AI application.

• Ability to create animations specifically for mobile games, ideally within the casual or social casino genres.

• Strong artistic judgment, attention to detail, and the capacity to take ownership of tasks from concept to completion with minimal supervision.

• Excellent collaboration and communication skills, with the ability to articulate creative decisions and receive feedback effectively.

• Curiosity and a proactive approach to experimenting with, evaluating, and adopting new tools and workflows as the AI landscape evolves. Preferred Skills:

• Experience with in-engine animation implementation using Unity, DOTween, or similar technologies.

• Familiarity with live operations content development and its unique demands.

• Experience producing UA video or playable ad content for mobile games.

• Understanding of game design principles and how motion contributes to overall gameplay experience.

• Basic knowledge of game development pipelines and asset integration processes.

📝 Enhancement Note: The emphasis on generative AI tools and prompting skills is a significant differentiator for this role, indicating the company's forward-thinking approach to leveraging new technologies in creative production. The "preferred" skills point towards a desire for candidates who can contribute beyond pure animation, into technical implementation and performance marketing creative.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A strong portfolio showcasing a range of 2D animations, motion graphics, and VFX, with clear examples of timing, spacing, easing, and overall polish.

• Demonstrations of animation quality, range, and "feel" applied to interactive elements or game UI.

• Case studies or examples of how animations were optimized for mobile performance and implemented in-engine.

• Examples of using AI tools in the motion design process, highlighting the specific contributions and benefits.

• Visuals or descriptions of how your motion design has supported gameplay, usability, or player engagement. Process Documentation:

• Examples of workflow design for animation production, ideally including how AI tools were integrated.

• Documentation or demonstration of animation implementation and tuning within a game engine (e.g., Unity).

• Evidence of iterative design processes, showing how feedback, playtests, or performance data informed animation refinements.

• Examples of contributions to animation guidelines or style guides for a project.

📝 Enhancement Note: The portfolio is critical for this role, serving as the primary evidence of technical skill and creative execution. Candidates should be prepared to demonstrate not just the final output but also the process, including how they leveraged AI and optimized for mobile performance and in-engine integration.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Mid-Level UX/Motion Designer with 3-5 years of experience in Toronto/Montreal, the estimated salary range is CAD $65,000 - $95,000 annually. This range accounts for the specialized skills in motion design, AI integration, and game development context.

Benefits:

• Vacation: 15 days of paid holiday per year, plus additional days for every 5 years of service.

• Hybrid Working: A collaborative hybrid work model, balancing in-office teamwork with remote flexibility.

• Health & Wellness: Comprehensive Medical, Dental, and Vision coverage.

• Wellness Benefit: A $500 annual benefit for personal and mental development.

• Employee Assistance Program: Confidential support services available for personal and professional challenges.

• Family-Friendly Culture: Generous parental leave policy and a supportive environment.

• Company Events: Regular social and team-building events to foster camaraderie.

• Continuous Professional Development: Opportunities for ongoing learning and career advancement.

Working Hours: Standard full-time hours, likely around 40 hours per week, with flexibility expected to meet project deadlines and collaborate across time zones where applicable.

📝 Enhancement Note: The salary estimate is based on current market data for similar roles in major Canadian tech hubs like Toronto and Montreal, considering the specific skill set including AI integration and gaming industry experience. The benefits package is comprehensive, reflecting Tripledot Studios' commitment to employee well-being and professional growth.

🎯 Team & Company Context

🏢 Company Culture

Industry: Mobile Gaming. Tripledot Studios is a significant independent player, known for its data-driven approach and focus on player engagement. Clipwire Games, a studio within Tripledot, specializes in successful titles like Monopoly: Bingo! and Bingo Story, indicating a focus on casual and social casino genres.

Company Size: Global team of 2,500+ employees across 12 studios. This indicates a large, established organization with significant resources yet a distributed operational structure.

Founded: Tripledot Studios was founded with a principle of passion driving quality. Clipwire Games has been operating for over 10 years, suggesting stability and a proven track record in the mobile gaming market.

Team Structure:

• The UX/Motion Designer will likely be part of the Art or Design department within the Clipwire Games studio. This team is expected to be collaborative, featuring specialists in UI/UX, 2D art, animation, and potentially VFX.

• Reporting is likely to an Art Director or Lead Designer, with close interaction with Product Managers and Game Engineers.

• Cross-functional collaboration is a core aspect, involving iterative feedback loops with design, product, and engineering teams to ensure animations meet gameplay, UX, and technical requirements. Methodology:

• Data-driven growth and intelligent decision-making are core tenets, as stated by Clipwire Games. This implies that creative decisions, including animation, may be influenced by player data, A/B testing, and performance metrics.

• A strong work ethic, innovation, and continuous improvement ("level-up every day") are emphasized, suggesting a dynamic and results-oriented environment.

• The use of AI is explicitly mentioned as a way to accelerate workflows and raise quality and velocity, indicating an embrace of new technologies.

Company Website: Tripledot Studios

📝 Enhancement Note: The company culture is characterized by a passion for game development, a drive for success, and a commitment to leveraging data and technology. The specific mention of Clipwire Games' "intelligent data driven growth" suggests that operational roles will need to be comfortable with metrics and performance analysis.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a Mid-Level, requiring 3-5 years of experience. It's a specialized creative role within the broader GTM and product development operations, focusing on enhancing user experience and visual appeal through motion. The responsibilities involve both execution and collaboration, suggesting a stepping stone to senior or lead animation/design roles.

Reporting Structure: The UX/Motion Designer will likely report to an Art Director or Lead Designer. They will work closely with Product Managers, Game Designers, and Engineers, indicating a matrixed reporting or strong cross-functional collaboration structure.

Operations Impact: The role directly impacts player engagement, retention, and monetization through visually appealing and intuitive animations. It also contributes to the efficiency of the development pipeline by optimizing asset creation and implementation, especially with the integration of AI. High-quality motion can significantly influence perceived game quality and user satisfaction, indirectly supporting acquisition and retention goals.

Growth Opportunities:

• Specialization: Deepen expertise in specific animation techniques, AI-driven motion design, or particular game genres (e.g., social casino).

• Leadership: Progress to Senior Motion Designer, Lead Animator, or Art Director roles, taking on more responsibility for team direction, mentoring, and strategic creative input.

• Cross-functional Mastery: Develop skills in UI/UX design, game design, or technical implementation, broadening the scope of impact and career options within the studio.

• Skill Expansion: Continuous learning opportunities in emerging animation technologies, AI tools, and game development practices, supported by the company.

📝 Enhancement Note: The growth path for this role emphasizes both deepening creative expertise and expanding into more strategic or technical areas. The company's commitment to professional development suggests a supportive environment for career progression within the operations and creative functions of game development.

🌐 Work Environment

Office Type: Hybrid. The role is based in either Toronto or Montreal, with a hybrid work arrangement. This implies a balance between in-office collaboration and remote work flexibility.

Office Location(s): Toronto, ON, Canada and Montreal, QC, Canada. These are major tech and creative hubs, offering a vibrant professional environment.

Workspace Context:

• The workspace is designed to foster collaboration, with regular in-person interaction encouraged. This likely involves shared studio spaces, meeting rooms, and team areas conducive to brainstorming and feedback sessions.

• Access to industry-standard software and hardware is expected, including powerful workstations necessary for motion graphics and animation. The company's embrace of AI suggests potential access to specialized tools or platforms.

• Opportunities for direct interaction with a diverse team of artists, designers, product managers, and engineers are abundant, facilitating a dynamic and integrated development process.

Work Schedule: The standard working hours are likely 40 hours per week, typical for full-time roles. The hybrid nature suggests some flexibility in daily schedules, provided project deadlines and team collaboration needs are met. The focus on live products may occasionally require adjustments to accommodate critical updates or events.

📝 Enhancement Note: The hybrid model is a key feature, offering a blend of social interaction and focused work. Candidates should be comfortable with both independent work and in-person collaboration within a studio environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio by recruiters to assess basic qualifications and creative output.

• Portfolio Review & Technical Interview: A deeper dive into the candidate's portfolio with a hiring manager or senior animator. This will involve discussing specific projects, design choices, animation techniques, and experience with AI tools. Expect questions about problem-solving, optimization strategies, and collaboration.

• Creative Challenge/Test: Candidates may be asked to complete a short animation test or a case study to demonstrate their skills in a practical scenario, potentially involving AI integration.

• Cross-functional Interviews: Meetings with Product Managers and Engineers to assess collaboration style, communication skills, and understanding of game development pipelines and performance constraints.

• Final Interview: Discussion with senior leadership or department heads to assess cultural fit and long-term potential.

Portfolio Review Tips:

• Curate Selectively: Showcase 3-5 of your strongest, most relevant projects. Prioritize work that demonstrates mobile game animation, UI motion, VFX, and any AI-assisted workflows.

• Tell a Story: For each project, clearly articulate the problem, your role, the process (including AI usage), the challenges, your solutions, and the impact (e.g., improved player experience, faster production).

• Highlight AI Integration: Clearly label and explain where and how AI tools were used, the specific benefits achieved (e.g., faster ideation, enhanced detail, script generation), and how you maintained artistic control and quality.

• Showcase Fundamentals: Ensure your portfolio clearly demonstrates strong animation principles (timing, spacing, easing, etc.).

• Optimize for Mobile: If possible, include examples or notes on how your animations were optimized for performance on mobile devices.

• Prepare for In-Engine Discussion: Be ready to discuss how your animations would be implemented in Unity, even if you haven't done it extensively, referencing tools like DOTween.

Challenge Preparation:

• Understand the Game Context: Research Tripledot Studios and Clipwire Games' existing titles to understand their visual style and target audience.

• Practice AI Prompting: Refine your skills in prompting AI tools for specific animation tasks, character movements, or visual effects.

• Animation Fundamentals: Brush up on core animation principles and be ready to apply them to hypothetical scenarios.

• Performance Optimization: Be prepared to discuss how to balance visual fidelity with performance constraints on mobile platforms.

• Collaboration Scenarios: Think about how you would communicate with engineers about technical limitations or with product managers about user experience goals.

📝 Enhancement Note: The interview process emphasizes practical skills, portfolio strength, and adaptability, particularly in the rapidly evolving field of AI-assisted creative work. Candidates should be ready to demonstrate not just artistic talent but also a strategic approach to using technology and collaborating within a game development team.

🛠 Tools & Technology Stack

Primary Tools:

• Animation & Motion Graphics: Adobe After Effects (essential), Spine 2D (essential for 2D skeletal animation).

• Design & Prototyping: Figma (for UI/UX collaboration and prototyping), Adobe Photoshop (for asset preparation).

• Generative AI Tools:

  • LLMs: Claude, ChatGPT (for scripting, brainstorming, workflow ideation).
  • Image/Video Generation: Runway, Kling, Sora, Midjourney, Luma (for ideation, reference gathering, potential asset generation).

• Game Engine Implementation: Unity (primary game engine), DOTween (or similar Unity animation libraries).

Analytics & Reporting: While not a primary tool for this role, understanding how animations impact performance metrics (e.g., engagement, retention, conversion in UA) through tools like Unity Analytics, Firebase Analytics, or specialized BI platforms would be beneficial.

CRM & Automation: Not directly applicable to this role, but awareness of how marketing assets (UA videos) are managed and deployed might be useful.

📝 Enhancement Note: The technology stack highlights a strong reliance on industry-standard animation tools, combined with a forward-looking integration of generative AI. Experience with Unity and in-engine implementation is a significant advantage, indicating a need for designers who can bridge the gap between creative assets and functional game elements.

👥 Team Culture & Values

Operations Values:

• Passion for Games: A genuine love for making games is a core driving force, encouraging dedication and creativity.

• Data-Driven Decisions: While a creative role, an understanding of how design choices impact player behavior and business metrics is valued.

• Continuous Improvement: A mindset of "leveling up every day," seeking to enhance skills, processes, and game quality iteratively.

• Collaboration & Teamwork: Emphasis on working together, sharing knowledge, and supporting colleagues to achieve common goals.

• Innovation & Adaptability: Encouragement to explore new technologies (like AI) and adapt to the evolving landscape of game development.

Collaboration Style:

• Cross-functional Integration: Active participation in team meetings, design reviews, and implementation sessions with artists, designers, product managers, and engineers.

• Feedback-Driven: A culture that encourages constructive feedback exchange, both giving and receiving, to refine work and improve processes.

• Knowledge Sharing: Willingness to share best practices, AI workflows, and animation techniques with team members to elevate the entire department's capabilities.

📝 Enhancement Note: The team culture values both individual craft and collaborative effort, with a strong emphasis on continuous learning and embracing new technologies to drive success in the competitive mobile gaming market.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Artistry with Performance: Creating visually stunning animations that also run smoothly on a wide range of mobile devices requires careful optimization and technical consideration.

• Integrating AI Effectively: Learning to leverage AI tools strategically without compromising artistic vision or quality, and adapting to their limitations and rapid evolution.

• Maintaining Consistency: Ensuring a cohesive motion language across a large, evolving game product with multiple contributors and live updates.

• Fast-Paced Iteration: Working within a live product environment that requires quick turnarounds for new features, events, and UA creative, often with data-informed feedback loops.

Learning & Development Opportunities:

• AI Workflow Development: Opportunity to pioneer and refine AI-assisted workflows for animation, becoming an internal expert.

• Game Engine Implementation: Gain deeper practical experience with Unity and animation implementation pipelines.

• Cross-disciplinary Skills: Expand into UI/UX design, 2D art asset creation, or even technical art.

• Industry Trends: Stay at the forefront of animation techniques and generative AI applications in the gaming industry through internal knowledge sharing and potential external training or conferences.

📝 Enhancement Note: The role presents significant opportunities for growth by tackling complex challenges in mobile game development, particularly at the intersection of creative design and cutting-edge AI technology.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used AI to accelerate your animation workflow. What were the benefits and challenges, and how did you ensure quality?"

• "How do you approach creating a consistent motion language for a game that is continuously updated with new features?"

• "Walk us through your process for optimizing animations for mobile performance. What are the key considerations?"

• "How do you collaborate with engineers to implement animations in-engine, and what are common challenges you face?" Company & Culture Questions:

• "What excites you about working at Tripledot Studios/Clipwire Games, and what do you know about our games?"

• "How do you stay current with emerging trends in motion design and generative AI?"

• "Describe your ideal team environment and how you contribute to a collaborative culture."

• "How do you handle constructive feedback on your creative work?" Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, perhaps by project type or skill demonstrated. For each project, prepare a concise narrative: problem, your solution, tools/AI used, challenges, outcome, and lessons learned.

• AI Demonstration: Clearly showcase your AI integration. This could be a specific project where AI was used, or a section dedicated to your AI exploration and prompting examples. Explain why you used AI and what it achieved.

• Metrics Focus: If possible, tie your work to measurable outcomes (e.g., "This UI animation improved task completion time by X%," or "This UA video achieved a Y% higher CTR"). Even qualitative feedback on player experience is valuable.

• Interactive Elements: Be prepared to demonstrate your animation skills live if asked, or to walk through interactive prototypes in Figma.

📝 Enhancement Note: Interview preparation should focus on demonstrating not only strong animation skills but also strategic thinking regarding AI integration, performance optimization, and collaborative problem-solving within a game development context.

📌 Application Steps

To apply for this UX/Motion Designer position:

• Submit your application through the provided link on the Greenhouse platform.

• Portfolio Customization: Tailor your portfolio to highlight your strongest mobile game animation, UI motion, VFX, and any AI-assisted work. Ensure it clearly demonstrates your understanding of animation fundamentals and performance optimization.

• Resume Optimization: Update your resume to explicitly mention your experience with After Effects, Spine 2D, Figma, and generative AI tools. Quantify achievements where possible, focusing on impact in previous roles.

• Interview Preparation: Practice articulating your design process, AI integration strategies, and collaborative experiences. Prepare specific examples for common interview questions related to animation challenges, performance, and teamwork.

• Company Research: Gain a deep understanding of Tripledot Studios and Clipwire Games' portfolio, company values, and the mobile gaming market they operate in. This will help you tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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