Staff Design Systems Designer

📍 Job Overview

Job Title: Staff Design Systems Designer

Company: Easygo

Location: Melbourne, Victoria, Australia

Job Type: Full-Time

Category: Design Systems & Operations

Date Posted: 2026-04-12

Experience Level: Senior (10+ years)

Remote Status: On-site

🚀 Role Summary

• Lead the strategic evolution and operationalization of a complex, multi-brand design system to enhance product consistency, accelerate delivery, and improve user experience across millions of users.

• Drive system-level decision-making, focusing on scalable components, patterns, and design tokens, while establishing robust governance frameworks and contribution models.

• Foster strong cross-functional collaboration between design, engineering, and product teams to ensure production-ready solutions and drive widespread system adoption.

• Champion system thinking and operational efficiency by identifying and implementing automation opportunities to reduce manual workflows and elevate design maturity across the organization.

📝 Enhancement Note: This role is positioned as a senior individual contributor with significant influence, focusing on the operational aspects of design systems, including governance, adoption, and efficiency. The emphasis on "operations" in this context refers to the systematic and scalable management of design assets and processes, rather than traditional Revenue or Sales Operations.

📈 Primary Responsibilities

• Spearhead the design, development, and ongoing evolution of a comprehensive multi-brand, multi-product design system, meticulously defining scalable components, patterns, and design tokens.

• Establish and enforce system standards and architectural guidelines to guarantee consistent, accessible, and high-quality user experiences across diverse brands, platforms, and devices.

• Enhance system efficiency by proactively identifying and implementing automation opportunities to streamline workflows, reduce manual efforts, and optimize the design and development lifecycle.

• Develop and implement robust governance frameworks, including clear contribution models, version control strategies, and lifecycle management standards for all design system assets.

• Foster deep, collaborative partnerships with engineering teams to ensure the creation of robust, production-ready design solutions and to effectively influence implementation strategies and system architecture.

• Drive widespread adoption of the design system through the creation of comprehensive documentation, clear guidelines, and hands-on enablement sessions, working closely with UX Content Designers and product teams.

• Provide expert guidance, conduct thorough design reviews, and offer hands-on system enablement support to product teams to ensure effective integration and utilization of the design system.

• Act as a key advocate for system thinking, conducting regular system audits, and driving continuous improvements that elevate design maturity and operational efficiency across design, product, and engineering functions.

• Operate with a high degree of autonomy, leading strategic initiatives that demonstrably improve system quality, enhance brand consistency, and boost overall team efficiency.

• Contribute as a senior individual contributor, actively supporting team growth, mentoring junior designers, and fostering a collaborative, inclusive, and high-performing design culture.

📝 Enhancement Note: The responsibilities highlight a blend of strategic leadership, hands-on design system development, and operational management. Emphasis is placed on driving adoption, fostering collaboration, and improving efficiency, which are core tenets of operational excellence within a design context.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating exceptional design systems thinking and execution is paramount. Relevant coursework or certifications in UX/UI design, design thinking, or related fields can be beneficial.

Experience: A minimum of 10 years of comprehensive product design experience is required. This must include a minimum of 3 years of dedicated, proven experience in actively contributing to and evolving design systems at scale, with a strong preference for experience within multi-brand or multi-product environments.

Required Skills:

• Proven expertise in designing for complex, multi-brand or multi-product ecosystems, effectively balancing the need for system-wide consistency with the flexibility required for diverse product needs.

• Demonstrated ability to make high-impact strategic decisions, adeptly navigating trade-offs between speed of delivery, design quality, and overall system consistency.

• Extensive experience and a proven track record of deep, collaborative partnerships with engineering teams, influencing implementation details and contributing to system architecture decisions.

• Strong understanding of design system principles, including scalable component design, pattern libraries, and design token management.

• Experience in establishing and managing design system governance frameworks and contribution models.

Preferred Skills:

• Hands-on experience with industry-leading design tools such as Figma.

• Familiarity with design system documentation platforms like Zeroheight, Supernova, or similar.

• Knowledge of the sports, gambling, and/or cryptocurrency industries, providing valuable context for product design within Easygo's domains.

• Proficiency in utilizing Google Suite (Drive, Spreadsheets, Docs), Slack for communication, and Jira for project management and workflow tracking.

📝 Enhancement Note: The experience requirements emphasize deep specialization in design systems at scale, particularly within complex organizational structures involving multiple brands. The preferred skills point towards specific tools and industry knowledge that would allow a candidate to onboard and contribute more effectively from day one, aligning with operational efficiency goals.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A dedicated section showcasing extensive experience in designing, building, and scaling design systems, with clear examples of components, patterns, and token systems.

• Case studies demonstrating how your design system work has directly improved consistency, accelerated delivery timelines, and enhanced user experience across multiple products or brands.

• Evidence of implementing and managing design system governance, including contribution workflows, versioning strategies, and adoption metrics.

• Examples of successful collaboration with engineering teams, illustrating how you've ensured production-readiness and influenced implementation.

Process Documentation:

• Showcase examples of process documentation for design system workflows, from initial concept and component definition to implementation and maintenance phases.

• Illustrate your approach to documenting system architecture, design principles, and usage guidelines.

• Provide examples of how you have measured and reported on design system adoption, impact, and ongoing performance.

📝 Enhancement Note: For a senior role focused on design systems, the portfolio is critical for demonstrating practical application of design system principles and operational management. The emphasis should be on quantifiable impact and systematic approaches to design and development.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Staff-level Design Systems Designer in Melbourne, Australia, with 10+ years of experience, the estimated annual salary range is AUD $180,000 - $250,000. This range accounts for the senior individual contributor nature of the role, the specialized expertise required in design systems at scale, and the high cost of living in Melbourne.

Benefits:

• Office Perks & Environment:

  • On-site baristas serving complimentary coffee, fresh juices, and smoothies.
  • Daily catered breakfast and frequent company-wide social events.
  • Fully stocked snack walls and drink fridges available on every floor.
  • Modern, engaging office spaces equipped with recreational facilities like pool tables, table tennis, gaming consoles, and an F1 simulator.

• Wellbeing & Personal Development:

  • Access to a comprehensive Employee Assistance Program for employees and their families.
  • Extensive learning opportunities with over 20,000 courses available on the company's Learning & Development platform.
  • One paid volunteer day per year to support community initiatives.
  • Weekly professional massages provided on-site.

• Team Connection & Rewards:

  • Dedicated team budgets for lunches and activities to celebrate collective achievements.
  • Opportunities to participate in social sports teams and Corporate Games.
  • Exclusive Easygo branded merchandise and swag.
  • Gift vouchers for birthdays and work anniversaries, with opportunities to win additional prizes.

• Events & Experiences:

  • Access to exclusive company-wide talks featuring key partners such as Everton FC and Team Sauber in Formula 1.

  • Opportunities to meet well-known streamers and brand ambassadors.

  • Ballots for exclusive tickets to major sporting and music events, including Formula 1 and UFC. Working Hours: The role is full-time, with an estimated 40 hours per week. While the role is on-site, the company culture appears to support a dynamic work environment with opportunities for team-based activities and events.

📝 Enhancement Note: The salary estimation is based on publicly available data for senior design roles in Melbourne, Australia, considering the specialized nature of design systems leadership. The benefits package is extensive, reflecting a strong emphasis on employee well-being, professional development, and engagement.

🎯 Team & Company Context

🏢 Company Culture

Industry: iGaming, Sports Betting, Cryptocurrency, and Live Streaming. Easygo operates at the forefront of the digital entertainment industry, leveraging technology to deliver engaging experiences across multiple brands.

Company Size: 600+ employees. This indicates a mid-to-large-sized organization that has experienced significant growth, suggesting a need for well-established operational processes, including a mature design system, to manage complexity and scale.

Founded: The founding date is not explicitly stated, but the company's rapid growth from humble beginnings to over 600 employees implies a dynamic and ambitious organizational trajectory.

Team Structure:

• The Design Systems team likely operates as a central function, working closely with individual product design teams and engineering departments across various brands (Stake, KICK, Twist Gaming).

• The reporting structure for a Staff Designer typically involves reporting to a Design Lead, Head of Design, or a Director of Product.

Methodology:

• Data-driven design decisions informed by user research, A/B testing, and analytics related to system adoption and impact.

• Workflow planning and optimization are central to the role, focusing on efficiency gains through automation and standardized processes within the design system.

• Automation and efficiency practices are key, aiming to reduce manual effort in design and development through reusable components and well-defined workflows.

Company Website: https://easygo.io/

📝 Enhancement Note: Easygo's focus on high-growth digital entertainment sectors suggests a fast-paced, innovative environment. The size of the company implies a need for robust operational frameworks, making a mature design system crucial for maintaining quality and efficiency across its diverse brand portfolio.

📈 Career & Growth Analysis

Operations Career Level: This role is at the "Staff" level, signifying a senior individual contributor position. It requires deep expertise, strategic thinking, and the ability to influence across multiple teams and products. Staff-level designers are expected to operate with significant autonomy, drive key initiatives, and contribute to the overall direction and operational excellence of the design function.

Reporting Structure: The Staff Design Systems Designer will likely report to a Design Manager, Director of Design, or a Head of Product Design. They will work collaboratively with engineering leads, product managers, and other senior designers.

Operations Impact: The impact of this role is significant, directly influencing how products are designed and built across Easygo's brands. A well-managed design system operationalizes design, ensuring consistency, quality, and efficiency. This translates to faster product development cycles, reduced design and development debt, improved brand perception, and ultimately, enhanced user engagement and business growth for millions of users.

Growth Opportunities:

• Technical Specialization: Deepen expertise in advanced design system architecture, component development, accessibility standards, and emerging design technologies.

• Leadership & Mentorship: Transition into a Design Systems Lead or Manager role, overseeing a team, setting strategic direction, and managing operational aspects of the design system. Potential to lead cross-functional initiatives.

• Strategic Influence: Become a key voice in product strategy and technology roadmapping, influencing how design and development are approached across the entire organization. Opportunities to present at industry conferences or lead workshops.

📝 Enhancement Note: The "Staff" designation indicates a high level of responsibility and autonomy, aligning with senior operational leadership within the design domain. Growth paths emphasize both deepening technical expertise and moving into management or strategic leadership roles, common in operational functions.

🌐 Work Environment

Office Type: The role is explicitly stated as a full-time, on-site position within Easygo's Melbourne CBD office. This suggests a vibrant, collaborative, and modern office environment designed to foster interaction and innovation.

Office Location(s): Melbourne CBD, Victoria, Australia. This central location offers accessibility and places employees within a dynamic urban hub.

Workspace Context:

• The office is designed for collaboration, featuring modern spaces, recreational activities (pool tables, gaming consoles), and amenities that encourage interaction and teamwork among design, product, and engineering professionals.

• Expect access to contemporary design tools and technologies, essential for a Staff Design Systems Designer. The company's focus on iGaming and technology implies a tech-forward environment.

• Ample opportunities for direct interaction with a diverse range of colleagues, including fellow designers, engineers, product managers, and potentially brand representatives, facilitating a holistic understanding of product development.

Work Schedule: The role is full-time, implying a standard 40-hour work week. Given the on-site requirement and the nature of leading operational initiatives, a predictable presence in the office is expected, though the company's culture may offer some flexibility within the workday where operational needs allow.

📝 Enhancement Note: The emphasis on an on-site, collaborative environment suggests that in-person interaction is valued for driving innovation and ensuring effective operational execution of design system initiatives.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio, focusing on your experience with design systems at scale, multi-brand environments, and your ability to drive operational efficiency.

• Portfolio Presentation & Discussion: A dedicated session where you present a curated selection of your design system work. Be prepared to discuss your process, decision-making, the operational impact of your contributions, and how you've handled trade-offs.

• Cross-Functional Interviews: Meetings with engineering leads, product managers, and other senior designers to assess your collaboration style, technical understanding, and ability to influence across disciplines. Expect questions around system architecture, governance, and implementation challenges.

• Cultural Fit & Strategic Discussion: An opportunity to discuss your leadership approach, how you foster collaboration, and your vision for evolving a design system within a growing, multi-brand organization.

Portfolio Review Tips:

• Highlight Operational Impact: Clearly articulate how your design system work has led to measurable improvements in efficiency, consistency, and delivery speed. Use data and metrics where possible.

• Showcase Multi-Brand Complexity: Demonstrate your ability to design systems that cater to diverse brand identities while maintaining core consistency. Detail your approach to managing these complexities.

• Detail Collaboration & Governance: Provide concrete examples of how you've partnered with engineering and established governance frameworks. Explain your philosophy on contribution models and system lifecycle management.

• Prepare for Technical Deep Dives: Be ready to discuss Figma capabilities, token systems, accessibility standards, and your experience with documentation tools.

Challenge Preparation:

• Be prepared for a potential design challenge or case study focused on evolving a design system for a specific scenario relevant to Easygo's products.

• Practice articulating your thought process clearly and concisely, demonstrating how you would approach problem-solving, identify key operational challenges, and propose solutions.

• Focus on how you would balance competing priorities and communicate your strategy effectively to different stakeholders.

📝 Enhancement Note: The interview process will heavily scrutinize your practical experience in operationalizing design systems and your ability to collaborate effectively across diverse teams. A strong portfolio that demonstrates quantifiable impact and strategic thinking is essential.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: This is the primary design tool where you will be expected to be highly proficient. Your ability to create, manage, and evolve complex design system components and patterns within Figma will be critical.

• Design System Documentation Tools: Experience with platforms such as Zeroheight, Supernova, or similar is highly valued. Proficiency in creating clear, comprehensive, and easily navigable documentation is key for driving adoption and ensuring consistent understanding.

Analytics & Reporting:

CRM & Automation:

• Google Suite (Drive, Spreadsheets, Docs): Essential for documentation, collaboration, and data management.

• Slack: The primary communication tool for day-to-day interactions and team collaboration.

• Jira: Used for workflow management, tracking design system tasks, bug reporting, and cross-functional project coordination.

📝 Enhancement Note: Proficiency in Figma and design system documentation tools is non-negotiable. Experience with collaboration and workflow management tools like Slack and Jira is also crucial for effective operational integration within the product development lifecycle.

👥 Team Culture & Values

Operations Values:

• Efficiency & Scalability: A core value is ensuring that design processes are efficient, scalable, and repeatable, enabling rapid growth across multiple brands.

• Collaboration & Partnership: Strong emphasis on working closely with engineering, product, and other design teams to build a shared understanding and drive collective success.

• Quality & Consistency: A commitment to maintaining high standards of design quality and brand consistency through the systematic application of the design system.

• Data-Driven Improvement: Utilizing data and feedback to continuously iterate on and improve the design system and its associated operational processes.

• Autonomy & Ownership: Expectation of taking ownership of initiatives, operating with a high degree of autonomy, and driving outcomes.

Collaboration Style:

• Cross-functional Integration: The role necessitates deep integration with engineering and product teams, fostering a collaborative environment where design system requirements and technical feasibility are jointly addressed.

• Feedback-Driven Culture: An open culture for providing and receiving constructive feedback on design system elements, documentation, and processes.

• Knowledge Sharing: Encouraging the sharing of best practices, learnings, and system updates across design and development teams to foster a collective understanding and continuous improvement.

📝 Enhancement Note: The company culture appears to value a blend of high performance, collaborative innovation, and a strong operational focus on efficiency and quality. This is particularly relevant for a Staff-level role that bridges design and operational execution.

⚡ Challenges & Growth Opportunities

Challenges:

• Multi-Brand Complexity: Managing and evolving a design system that effectively serves the distinct needs and brand identities of multiple distinct products (Stake, KICK, Twist Gaming) while maintaining coherence.

• Adoption & Governance: Driving consistent adoption of the design system across diverse teams with varying levels of familiarity and buy-in, and establishing robust governance to ensure adherence.

• Balancing Speed & Quality: Navigating the inherent tension between the need for rapid product delivery in a fast-paced industry and the commitment to maintaining design system integrity, quality, and accessibility.

• Evolving Technologies & Trends: Staying abreast of and integrating new design technologies, methodologies, and user expectations into the design system to keep it relevant and competitive.

Learning & Development Opportunities:

• Advanced Design System Strategies: Opportunities to explore and implement cutting-edge design system methodologies, component architectures, and accessibility best practices.

• Industry Engagement: Potential to represent Easygo at industry conferences, contribute to design system communities, or pursue specialized certifications in design operations or system design.

• Mentorship & Leadership Development: Gaining experience in mentoring junior designers, leading design system initiatives, and developing strategic leadership skills applicable to future management roles.

📝 Enhancement Note: The challenges presented are typical for senior design systems roles in growing organizations, requiring strategic thinking, strong interpersonal skills, and a proactive approach to problem-solving and continuous improvement.

💡 Interview Preparation

Strategy Questions:

• "Describe your approach to defining and scaling a design system across multiple distinct brands. What are the key challenges and how would you mitigate them?" (Focus on strategic thinking, operational planning, and brand differentiation.)

• "How do you ensure buy-in and consistent adoption of a design system from both design and engineering teams? Provide examples of your collaboration and influence strategies." (Highlight stakeholder management, communication, and partnership building.)

Company & Culture Questions:

• "What interests you about Easygo's mission and its brands (Stake, KICK, Twist Gaming)? How do you see a design system supporting their growth and user experience?" (Showcase research and alignment with company objectives.)

• "How do you foster a collaborative and inclusive design culture, especially when working with distributed teams or across different product lines?" (Assess your team dynamics and leadership potential.)

Portfolio Presentation Strategy:

• Structure your presentation around key design system projects, clearly articulating the problem, your approach, the solutions (components, patterns, tokens), the operational impact (metrics, efficiency gains), and your collaboration process.

• Be prepared to dive deep into the technical aspects (Figma, accessibility, architecture) and the strategic rationale behind your design decisions.

• Practice explaining complex concepts concisely and engagingly, tailoring your language to different audiences (designers, engineers, product managers).

📝 Enhancement Note: Preparation should focus on demonstrating strategic leadership, operational acumen in design, and strong collaborative capabilities. Your ability to articulate the business impact of design systems is paramount.

📌 Application Steps

To apply for this Staff Design Systems Designer position:

• Submit your application through the provided link on Greenhouse.

• Customize Your Resume: Tailor your resume to highlight your 10+ years of product design experience, with a specific emphasis on your 3+ years of dedicated design systems work. Quantify achievements where possible, focusing on scalability, multi-brand environments, and operational improvements.

• Curate Your Portfolio: Select 2-3 of your most impactful design system projects. For each, prepare a detailed case study that outlines the challenge, your strategic approach, the solutions implemented (components, patterns, tokens), the operational impact (metrics on efficiency, consistency, adoption), and your collaborative process with engineering. Ensure it showcases your Figma proficiency and documentation examples.

• Prepare Your Presentation: Practice presenting your portfolio case studies concisely and engagingly. Be ready to discuss your design rationale, operational decision-making, and how you've driven adoption and improved efficiency. Anticipate questions about multi-brand strategy and engineering collaboration.

• Research Easygo: Familiarize yourself with Easygo's brands (Stake, KICK, Twist Gaming), their market position, and their stated values. Understand how a robust design system contributes to their goals of delivering engaging digital experiences at scale.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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