Sr. Product Designer

📍 Job Overview

Job Title: Sr. Product Designer

Company: Hatz AI

Location: New York City, New York, United States

Job Type: FULL_TIME

Category: Product Design / UX Design

Date Posted: June 04, 2026

Experience Level: 5-10 Years

Remote Status: Hybrid

🚀 Role Summary

• Lead the complete product design lifecycle for core AI-native platform features, from initial discovery and user flow mapping through to detailed production specs and quality assurance.

• Translate highly complex, AI-driven functionalities, such as agentic workflows and LLM-powered automation, into intuitive and accessible user interfaces for non-technical business users.

• Actively contribute to and evolve the company's design system, creating scalable, reusable components that support product expansion and maintain design consistency.

• Drive user-centric design by planning and executing customer discovery sessions, synthesizing findings, and integrating real user needs into the design process.

• Foster strong partnerships with engineering and product management to accelerate development cycles and ensure intentional, high-quality product releases.

📝 Enhancement Note: This role is positioned as a Sr. Product Designer within a fast-paced AI startup environment. The emphasis is on end-to-end ownership, technical complexity translated into user simplicity, and direct collaboration with core product and engineering teams. The "AI-native platform" and "agentic workflows" suggest a need for designers comfortable with cutting-edge AI concepts and their application in business solutions.

📈 Primary Responsibilities

• Own the end-to-end design process for critical product areas, encompassing user research, ideation, wireframing, prototyping, high-fidelity design, and developer handoff, aligning with a weekly release cadence.

• Conceptualize and design intuitive interfaces for complex AI capabilities, including agentic workflows, Managed Service Provider (MSP) integrations, and Large Language Model (LLM)-driven automation, ensuring ease of use for non-technical users.

• Develop, maintain, and expand the design system, ensuring consistency, scalability, and reusability of UI components across the platform.

• Conduct user research, including discovery sessions and usability testing, to gather insights, validate design hypotheses, and inform product strategy.

• Collaborate closely with Product Managers and Engineers to define product requirements, contribute to prioritization discussions, and ensure design feasibility and timely execution.

• Stay abreast of emerging AI product patterns and interaction models, particularly in agentic UX, conversational interfaces, and AI-assisted workflows, to inform future design directions.

• Contribute to the definition and refinement of design processes, tooling, and team rituals as Hatz AI scales.

• Produce detailed, comprehensive design specifications, assets, and documentation for engineering teams to minimize ambiguity and maintain development velocity.

📝 Enhancement Note: The responsibilities highlight a blend of strategic design leadership and hands-on execution. The emphasis on a weekly release cadence and close partnership with engineering points to an agile development environment requiring rapid iteration and strong communication. The need to design for "agentic UX" and "LLM-driven automation" specifically calls for a designer adept at abstracting complex AI concepts.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent practical experience and mastery of design principles is paramount.

Experience: A minimum of 5 years of dedicated product or UX design experience is required, with a proven history of shipping complex or technical products.

Required Skills:

• 5+ years of professional product or UX design experience.

• A robust portfolio showcasing strong design craft, systems thinking, and successful product launches, particularly in complex or technical domains.

• Demonstrated ability to simplify technically sophisticated products and AI-driven features into intuitive user experiences.

• Proficiency in industry-standard design tools, with a specific emphasis on Figma.

• Experience with AI-assisted design tools to enhance workflow efficiency and ideation.

• Proven experience conducting and synthesizing user research to inform design decisions and validate user needs.

• Excellent cross-functional collaboration skills, with the ability to work effectively with engineers and product managers, contributing to product strategy.

• Clear, confident, and persuasive communication skills, capable of presenting and defending design decisions to diverse stakeholders. Preferred Skills:

• Hands-on experience designing AI-powered products, including agentic workflows, LLM interfaces, or RAG-driven features, from concept to growth stages.

• Familiarity with the Managed Service Provider (MSP), IT services, or Small and Medium Business (SMB) software landscape and associated customer workflows.

• Experience with no-code or app-builder products, where users construct their own workflows.

• Adaptability and comfort in high-growth startup environments characterized by frequent releases, evolving priorities, and an iterative approach to product development.

• Demonstrated "vibe prototyping" skills, utilizing AI-assisted tools or low-code environments for rapid idea exploration.

• Experience in building, governing, or significantly contributing to a design system utilized across multiple product areas or teams.

📝 Enhancement Note: The requirements strongly emphasize practical experience and a portfolio that speaks to complex, AI-centric product design. The distinction between required and preferred skills clearly signals a desire for candidates with direct experience in AI product design and the specific target market (MSPs/SMBs). The "vibe prototyping" preference suggests a need for a designer who can move quickly and explore concepts with minimal technical overhead.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 significant projects that demonstrate end-to-end product design ownership, from discovery to shipped product.

• Highlight projects involving complex technical domains, AI-powered features, or data-dense workflows where simplification was a key design objective.

• Include case studies that clearly articulate the problem, your design process, key decisions, trade-offs considered, and quantifiable outcomes or impact.

• Demonstrate strong systems thinking through contributions to or the creation of design systems, ensuring scalability and consistency.

• Present detailed user flows, wireframes, interactive prototypes, and high-fidelity mockups, with clear explanations of user research integration and rationale behind design choices. Process Documentation:

• Detail your approach to user research, including methodologies for customer discovery, synthesizing findings, and translating insights into actionable design requirements.

• Illustrate your workflow for collaborating with product and engineering teams, including how you contribute to requirements gathering, prioritization, and iterative feedback loops.

• Showcase your methods for contributing to or developing design systems, including component creation, documentation, and governance strategies.

• Provide examples of how you deliver detailed specifications and assets to engineering, ensuring clarity and reducing handoff friction.

📝 Enhancement Note: For a Sr. Product Designer role, especially in an AI startup, the portfolio is critical. It needs to go beyond aesthetics and demonstrate strategic thinking, problem-solving for technical complexity, and a deep understanding of user research and system design. The emphasis on "shipped work" and "impact" is paramount.

💵 Compensation & Benefits

Salary Range: $120,000 - $200,000 USD per year.

Benefits:

• Competitive base salary.

• Meaningful equity participation in a high-growth startup.

• Potential for performance-based bonuses.

• Comprehensive health insurance coverage.

• Unlimited Paid Time Off (PTO) policy.

• 401k plan with company match.

• Additional benefits will be detailed during the interview process.

Working Hours: A standard 40-hour work week is expected, with flexibility often afforded in a hybrid model, though a strong bias towards iteration and timely delivery may necessitate occasional extended hours, especially around release cycles.

📝 Enhancement Note: The salary range provided is typical for a Senior Product Designer in a high-cost-of-living area like New York City, especially within a tech startup with significant growth potential. The inclusion of equity and unlimited PTO are common startup incentives. The "hybrid" work model implies a need for some in-office presence, likely for collaborative sessions.

🎯 Team & Company Context

🏢 Company Culture

Industry: Artificial Intelligence (AI), Software as a Service (SaaS) for Managed Service Providers (MSPs) and Small Businesses (SMBs). Hatz AI is at the forefront of developing an AI-native platform, aiming to democratize advanced AI capabilities for businesses that may not have dedicated AI expertise.

Company Size: Early-stage startup. This implies a lean, agile team where individual contributions have a significant impact, and roles may be broad, requiring adaptability and a willingness to wear multiple hats.

Founded: Hatz AI is an early-stage company, suggesting a dynamic environment focused on rapid development, product-market fit, and scaling operations.

Team Structure:

• The design team is small and growing, working in close proximity to product and engineering.

• Designers are expected to have significant autonomy and direct influence on product strategy and direction.

• Collaboration is highly cross-functional, with designers partnering directly with engineers and product managers on a daily basis. Methodology:

• A strong emphasis on an iterative design process, with a weekly release cadence, suggesting agile development practices.

• Data-driven decision-making, informed by user research and product analytics.

• A focus on translating complex technical concepts (AI, LLMs, agentic workflows) into simple, intuitive user experiences.

• Commitment to building and evolving a robust design system to ensure scalability and consistency.

Company Website: https://hatz.ai/

📝 Enhancement Note: The company culture is described as fast-paced, direct, and focused on ownership and creative problem-solving. The "no bureaucracy" statement is a key indicator of a startup environment where agility and individual initiative are highly valued. The AI focus means a culture that embraces innovation and continuous learning.

📈 Career & Growth Analysis

Operations Career Level: Senior Product Designer. This role signifies a mid-to-senior level position requiring significant individual contribution, design leadership on specific product areas, and the ability to mentor junior designers as the team grows. It's a role that offers substantial ownership and impact.

Reporting Structure: While not explicitly stated, a Senior Product Designer in an early-stage startup typically reports to a Head of Product, Design Lead, or a senior engineering/product leader. They will work closely with Product Managers and Software Engineers.

Operations Impact: The designer will have a direct and significant impact on the usability, adoption, and perceived value of Hatz AI's core AI-native platform. By making complex AI features accessible, they will directly influence customer satisfaction, retention, and the ability of MSPs and SMBs to leverage advanced technology, thereby driving revenue and market penetration.

Growth Opportunities:

• Design Leadership: Opportunity to shape the future of product design at Hatz AI, potentially leading design initiatives or even building out a design team as the company scales.

• Specialization in AI UX: Deepen expertise in designing for cutting-edge AI technologies, becoming a sought-after specialist in agentic workflows, conversational interfaces, and LLM-driven applications.

• Product Strategy Influence: Contribute significantly to product strategy and roadmap development, leveraging design insights to identify new opportunities and user needs.

• Mentorship: Opportunity to mentor and guide junior designers, fostering a strong design culture within the organization.

• Skill Development: Continuous exposure to frontier AI research and applied product challenges, encouraging ongoing learning and skill enhancement in a rapidly evolving field.

📝 Enhancement Note: This role offers a significant opportunity for career advancement within a specialized and rapidly growing field (AI UX). The "seat at the table" and "shaping the product direction" aspects are strong indicators of high impact and potential for leadership growth.

🌐 Work Environment

Office Type: Hybrid work model in New York City. This suggests a need for in-person collaboration and team building, balanced with the flexibility of remote work. The company emphasizes the benefits of in-person collaboration for a "tight-knit, co-located core team."

Office Location(s): New York City, New York, United States. Specific office details (e.g., neighborhood, amenities) would typically be shared during the interview process.

Workspace Context:

• The work environment is designed to foster collaboration among a small, high-caliber team.

• Designers will have access to modern design tools and technology, including Figma and AI-assisted design tools.

• Opportunities for direct interaction with product managers, engineers, and potentially company leadership are frequent, encouraging a dynamic and communicative atmosphere.

• The hybrid model allows for focused individual work remotely and collaborative sessions in the office.

Work Schedule: While a standard 40-hour work week is implied, the startup environment and weekly release cadence may require flexibility and a commitment to timely delivery, especially around product launches. The emphasis on iteration over perfection suggests a dynamic schedule.

📝 Enhancement Note: The hybrid model in NYC is a key aspect. It suggests a desire for face-to-face interaction while offering remote flexibility. For a designer, this means balancing focused individual work with collaborative brainstorming and design reviews in person.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess experience, craft, and alignment with the role's requirements.

• Portfolio Presentation & Discussion: A dedicated session where you will present your portfolio, walking through 1-2 key projects. Be prepared to discuss your design process, decision-making rationale, user research insights, collaboration experiences, and the impact of your work.

• Design Challenge/Exercise: You may be given a small design challenge or asked to critique a current product feature, assessing your problem-solving skills, technical understanding, and ability to translate complex ideas into design solutions.

• Cross-functional Interviews: Discussions with Product Managers and Engineers to evaluate collaboration style, communication skills, and technical understanding.

• Culture Fit Interview: A conversation to assess alignment with Hatz AI's values, work ethic, and team dynamics.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your experience with complex technical products, AI-driven features, and systems thinking. Prioritize quality over quantity.

• Tell a Story: For each project, clearly articulate the problem statement, your role, the design process followed, key challenges, your solutions, and the measurable impact or outcomes. Use visuals effectively.

• Highlight Process: Emphasize your problem-solving approach, how you incorporated user research, your collaboration with stakeholders, and how you iterated on designs.

• Showcase Systems Thinking: If applicable, clearly demonstrate your understanding and contribution to design systems, component libraries, and overall product consistency.

• Prepare for AI Focus: Be ready to discuss your understanding of AI product patterns, agentic UX, and how you approach designing for these novel interactions.

Challenge Preparation:

• Understand the Domain: Familiarize yourself with Hatz AI's mission, target audience (MSPs, SMBs), and the general landscape of AI in business software.

• Think Systemically: Consider how a new feature or improvement integrates with existing workflows and the broader product ecosystem.

• Focus on Simplicity: Practice articulating how you would simplify a complex AI concept for a non-technical user.

• Be Prepared to Justify: Clearly articulate the rationale behind your design decisions, considering trade-offs and potential impact.

📝 Enhancement Note: The interview process emphasizes a deep dive into the candidate's portfolio and thought process, particularly concerning complex and AI-driven products. The focus on collaboration and the ability to simplify technical concepts is key.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for interface design, prototyping, and collaboration. Proficiency is a core requirement.

• AI-Assisted Design Tools: Experience with tools that leverage AI for design tasks (e.g., AI-powered asset generation, content creation, workflow automation) is preferred.

• Prototyping Tools: Beyond Figma's capabilities, experience with specialized prototyping tools for more complex interactions may be beneficial.

Analytics & Reporting:

• While not a primary responsibility, understanding how to leverage product analytics tools (e.g., Amplitude, Mixpanel) to inform design decisions and measure impact is advantageous.

• Familiarity with A/B testing methodologies used to validate design hypotheses. CRM & Automation:

• Understanding of how design integrates with CRM systems and automation workflows to ensure a seamless user experience for MSPs and SMBs.

• Experience designing for no-code or low-code platforms implies an understanding of user-driven workflow creation.

📝 Enhancement Note: Figma is explicitly mentioned as a required tool. The emphasis on AI-assisted design tools and understanding AI product patterns suggests the company is leveraging or plans to leverage advanced design technologies.

👥 Team Culture & Values

Operations Values:

• Ownership: Taking full responsibility for design outcomes from conception through to deployment and iteration.

• Clarity: Translating complex AI concepts into simple, understandable, and actionable user experiences.

• Collaboration: Working seamlessly with product and engineering teams, fostering open communication and shared problem-solving.

• Iteration: Embracing an agile mindset, prioritizing rapid learning and continuous improvement over perfection.

• Curiosity: A drive to explore new AI technologies, design patterns, and user needs.

• Impact: Focusing on delivering designs that have a tangible positive effect on users and the business.

Collaboration Style:

• Direct & Open: Communication is expected to be direct, transparent, and constructive.

• Cross-functional Integration: Designers are embedded within product teams, working daily with engineers and PMs.

• Feedback Driven: A culture that values constructive feedback exchange to elevate the quality of the product.

• Bias for Action: A preference for making progress and iterating, rather than getting bogged down in analysis paralysis.

📝 Enhancement Note: The culture is characterized by a high-caliber team that is fast-moving, direct, and values ownership and creative problem-solving. The emphasis on "no bureaucracy" and "direct communication" indicates a flat, efficient organizational structure.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for Novel AI: The primary challenge will be designing intuitive interfaces for cutting-edge AI capabilities (agentic workflows, LLMs) that are new to many users. This requires abstracting complex AI logic into understandable user actions and feedback loops.

• Balancing Technical Complexity and User Simplicity: Bridging the gap between sophisticated AI technology and the needs of non-technical users requires significant design skill and empathy.

• Rapid Iteration and Shifting Priorities: Operating in a startup environment with a weekly release cadence means adapting quickly to feedback, market changes, and evolving product direction.

• Defining Design Standards: As an early-stage company, there's an opportunity but also a challenge in establishing and scaling design processes, systems, and best practices.

Learning & Development Opportunities:

• Deep Dive into AI UX: Gain unparalleled experience in designing for frontier AI technologies, becoming an expert in a rapidly evolving field.

• Influence Product Strategy: Directly impact the product roadmap and Hatz AI's strategic direction through design insights and leadership.

• Build a Design Function: Contribute to the growth and definition of the design practice within a scaling startup, potentially leading future design hires and initiatives.

• Cross-functional Expertise: Develop strong collaborative skills by working closely with product management and engineering on complex technical products.

• Industry Exposure: Gain insights into the MSP and SMB software market, understanding their unique operational challenges and technology adoption patterns.

📝 Enhancement Note: The challenges presented are inherent to working with advanced AI technologies in a startup environment. The growth opportunities are significant, particularly for a designer looking to specialize in AI UX and gain broad product strategy experience.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to design a user experience for a highly technical or complex AI feature. What was your process, what were the key challenges, and what was the outcome?" (Focus on simplifying complexity, user research, and impact.)

• "How do you approach collaborating with engineers and product managers on a weekly release cycle? What are your strategies for ensuring design quality and timely delivery?" (Highlight agile collaboration, communication, and trade-off management.)

• "Imagine you're tasked with designing a new agentic workflow feature for our platform. Walk us through your initial thought process, from understanding the user need to conceptualizing the initial design." (Demonstrate structured thinking, problem decomposition, and user-centric ideation.) Company & Culture Questions:

• "What excites you about Hatz AI's mission and the AI-native platform we're building?" (Show genuine interest in the company's purpose and the problem they are solving.)

• "How do you contribute to a fast-paced, iterative startup environment, especially when it comes to balancing iteration with design quality?" (Address your adaptability, comfort with ambiguity, and bias for action.)

• "Describe your ideal collaboration style with product managers and engineers. How do you handle disagreements or differing opinions on design direction?" (Emphasize open communication, respect for expertise, and a focus on shared goals.) Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly define the problem, your role, the design process, key decisions, challenges, solutions, and measurable results/impact.

• Emphasize Your Process: Walk through your steps, explaining why you made certain decisions, how you incorporated user feedback, and how you collaborated with others.

• Showcase Technical Aptitude: Be prepared to discuss how you approached complex technical challenges and translated them into user-friendly designs. Highlight any experience with AI, data-dense interfaces, or workflow automation.

• Quantify Impact: Wherever possible, use data and metrics to demonstrate the success of your designs (e.g., improved conversion rates, increased user engagement, reduced task completion time).

• Be Ready for Live Design/Critique: Practice thinking aloud and articulating your design rationale under pressure, as you might be asked to sketch out ideas or critique a hypothetical feature.

📝 Enhancement Note: Interview preparation should focus on demonstrating a strong understanding of AI product design challenges, excellent collaboration skills, and the ability to translate complex technical concepts into user-friendly experiences, backed by a compelling portfolio.

📌 Application Steps

To apply for this Sr. Product Designer position at Hatz AI:

• Submit your application: Apply through the provided link on Ashby.

• Tailor your Resume: Highlight your 5+ years of product/UX design experience, specifically calling out projects involving complex technical products, AI features, or workflow-driven environments. Use keywords from the job description like "AI-native platform," "agentic workflows," "LLM interfaces," and "design systems."

• Curate Your Portfolio: Ensure your portfolio prominently features 1-2 case studies that best demonstrate your ability to simplify complex technical concepts, your end-to-end design process, and your collaboration skills. Prioritize shipped work with demonstrable impact.

• Prepare Your Presentation: Practice walking through your selected portfolio projects, focusing on the narrative, your design decisions, and the outcomes. Be ready to discuss your experience with Figma and AI-assisted design tools.

• Research Hatz AI: Familiarize yourself with Hatz AI's mission, the target market (MSPs, SMBs), and the current AI landscape. Understand their emphasis on AI-native platforms and agentic workflows.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.