Soar Talili Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Project Soar

Location: Remote (Office 10, Remote, MA 00000, United States)

Job Type: Contractor

Category: Creative & Media / Art & Design / Marketing / Environmental & Sustainability

Date Posted: April 20, 2026

Experience Level: 5-10 Years

Remote Status: Fully Remote

🚀 Role Summary

• This role is for a skilled Graphic Designer responsible for developing a comprehensive visual identity and digital assets for Project Soar's new Moroccan menstrual brand, Soar Talili.

• The position requires a strong understanding of branding principles, digital design, and the ability to translate a compelling brand narrative into visual assets.

• The designer will create a cohesive visual system that includes logos, illustrations, website interface visuals, and campaign materials for both digital and print platforms.

• This is a contractor role with a focus on delivering a complete set of creative assets and foundational brand guidelines.

📝 Enhancement Note: While the job title is "Graphic Designer," the extensive deliverables and emphasis on visual identity system development, website interface visuals, and campaign assets indicate a role that bridges graphic design with brand strategy and digital product design. The emphasis on purpose-driven branding and sustainability also suggests a need for a designer with a strong social impact mindset.

📈 Primary Responsibilities

• Conceptualize and execute a complete visual identity system, including primary/secondary logos, icon variations, a defined color palette with usage guidelines, typography, and graphic elements.

• Create a set of 15-20 custom illustrations aligned with the brand's visual language and mission.

• Develop a foundational brand guidelines document outlining visual rules, spacing, logo usage, and tone consistency.

• Design the visual direction for the Soar Talili website, including a structured homepage, product pages, and about pages, considering responsive design for mobile and desktop.

• Design a multilingual website interface (English, French, Arabic), ensuring proper layout adaptation, including right-to-left (RTL) considerations for Arabic.

• Produce campaign-ready visual assets, including 8-10 social media templates (posts, stories) and 2 poster designs.

• Develop messaging and storytelling elements aligned with the company's mission and brand tone, adapted for multiple languages.

• Participate in weekly check-in meetings to present progress, gather feedback, and ensure project alignment.

• Incorporate feedback iteratively and in a timely manner to ensure smooth project progression and high-quality outputs.

• Ensure consistency and quality control across all delivered assets.

• Provide a final handover package, including brand guidelines and all final assets, ready for internal use and future development.

📝 Enhancement Note: The responsibilities clearly outline a project-based engagement focused on brand launch. The emphasis on multilingual design, including RTL considerations, and the need for cultural sensitivity in visuals and messaging are critical for success in this role, especially given the target market and brand's mission.

🎓 Skills & Qualifications

Education: Not specified, but a portfolio demonstrating strong design skills is paramount.

Experience: Minimum 5 years of experience in graphic design and branding.

Required Skills:

• Proven experience in brand identity design, including logo creation, color palettes, and typography.

• Strong portfolio showcasing high-quality work in digital design (web interfaces, social media assets) and print design.

• Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and/or Figma.

• Solid understanding of visual identity systems, typography, color theory, and layout design principles.

• Ability to translate concepts and brand messaging into compelling visual narratives.

• Strong sense of art direction and commitment to maintaining brand consistency.

• Experience in designing for multilingual platforms and understanding layout adaptations (including RTL).

• Basic understanding of UI/UX principles for effective web design.

Preferred Skills:

• Experience working with purpose-driven brands, NGOs, or women-focused products.

• Background in health, lifestyle, or consumer products branding.

• Experience creating custom illustrations.

• Familiarity with responsive design considerations.

• Understanding of sustainability messaging and visual representation.

📝 Enhancement Note: The requirement for 5+ years of experience, coupled with the breadth of deliverables (full brand identity, web design, multilingual assets, illustrations), suggests a mid-to-senior level designer. The portfolio is explicitly called out as a key evaluation criterion, emphasizing the need to showcase relevant project types.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A strong portfolio demonstrating a minimum of 5 years of relevant graphic design and branding experience.

• Showcase of work similar in nature to brand identity development, logo design, and comprehensive visual system creation.

• Examples of digital design projects, including website interface visuals, social media graphics, and campaign assets.

• Demonstrations of ability to create custom illustrations aligned with brand aesthetics.

• Inclusion of projects that reflect an understanding of multilingual design and cultural sensitivity.

Process Documentation:

• While not explicitly stated as a deliverable, the job implies a structured design process:

  • Conceptualization and ideation for brand identity.

  • Development of visual elements (logos, illustrations, color, typography).

  • Application of brand elements across digital (web, social) and print platforms.

  • Iterative design based on feedback through weekly check-ins.

  • Final asset handover with comprehensive brand guidelines.

📝 Enhancement Note: The "Evaluation of offers" section explicitly mentions the "evaluation of the Service offer's skills (suitability of the CV and Portfolio to the subject of the consultation)," making the portfolio the most critical component. Candidates should curate their portfolios to highlight projects that best demonstrate these required skills and experience.

💵 Compensation & Benefits

Salary Range: As this is a contract role with a remote location (MA, USA, but with a remote Morocco focus implied by the brand), and no salary is provided in the listing, a range would be estimated based on industry standards for experienced contract graphic designers. For a US-based remote contractor with 5-10 years of experience, rates can range from $40-$80+ USD per hour, depending on skill specialization, project scope, and negotiation. For a project of this scope, a fixed project fee might also be negotiated.

Benefits:

• As a contractor position, standard employee benefits (health insurance, paid time off, retirement plans) are typically not included.

• The primary benefit is the opportunity to contribute to a meaningful, purpose-driven project focused on empowering women and addressing period poverty.

• Remote work flexibility.

• Opportunity to build a strong portfolio with impactful brand launch work.

• Collaboration with an international team.

Working Hours: Approximately 40 hours per week, as indicated by ai_working_hours. The role requires availability for weekly check-in meetings.

📝 Enhancement Note: Given the contractor status and remote nature, it's crucial for candidates to factor their expected hourly rate or project fee into their financial proposal, considering the scope of work and their experience. The lack of explicit benefits means compensation should reflect these factors. The "remote_location" being Morocco suggests the candidate might be based there, which could influence local contractor rates, though the job listing originates from a US entity.

🎯 Team & Company Context

🏢 Company Culture

Industry: Non-profit / Social Enterprise / Consumer Products (Menstrual Health)

Company Size: Project Soar, based on LinkedIn data, is likely a small to medium-sized organization, often characteristic of NGOs or social enterprises. The "Company Size: 51-200 employees" from LinkedIn data suggests a more established operation.

Founded: Project Soar was founded in 2014, indicating a decade of experience in its mission.

Team Structure:

• The graphic designer will likely report to a project manager, marketing lead, or a dedicated launch team member.

• Collaboration will be cross-functional, involving marketing, product development, and potentially leadership within Project Soar.

Methodology:

• The project emphasizes a collaborative and iterative design process, with regular feedback loops.

• Emphasis on translating mission-driven values into tangible visual and messaging assets.

• A focus on creating inclusive and culturally sensitive designs.

• The project aims for a cohesive and scalable brand system adaptable across diverse contexts.

Company Website: Project Soar: projectsoar.org

📝 Enhancement Note: Project Soar's mission is central to its culture. The Soar Talili brand launch is a significant initiative within this mission, aiming to address period poverty through sustainable products. Candidates should demonstrate an understanding and appreciation for this social impact focus.

📈 Career & Growth Analysis

Operations Career Level: This role is a specialized, project-based contract position focused on graphic design and brand development, rather than a typical "operations" role (Revenue Ops, Sales Ops, etc.). It falls within the "Creative & Media" or "Art & Design" career category.

Reporting Structure: The designer will likely report to a project lead or marketing manager within Project Soar.

Operations Impact: While not a traditional operations role, the designer's work directly impacts the success of the Soar Talili brand launch. A strong visual identity and effective campaign assets are crucial for market penetration, brand recognition, and ultimately, achieving the brand's social mission of combating period poverty.

Growth Opportunities:

• For this specific contract role, growth is primarily project-based: a successful completion can lead to future project opportunities with Project Soar or enhanced portfolio pieces.

• Skill development will focus on brand launch strategy, multilingual design challenges, and working within a social impact context.

• Potential to gain experience in purpose-driven branding and international market launches.

📝 Enhancement Note: This is a contract role, so traditional career progression within Project Soar might not apply directly. However, the experience gained and the portfolio pieces created can significantly boost a designer's career trajectory in the branding and digital design fields, particularly those interested in social impact work.

🌐 Work Environment

Office Type: Fully Remote. The "Remote Office 10" designation implies a virtual team structure.

Office Location(s): While the listing specifies "Remote, MA 00000, United States", the brand is Moroccan. The ai_remote_location being Morocco suggests the ideal candidate might be based there, or the project has a strong connection to Morocco. This implies a global, distributed team.

Workspace Context:

• The designer will work independently, utilizing their own design tools and environment.

• Collaboration will occur primarily through digital communication channels (e.g., email, video conferencing) and project management tools.

• Weekly check-in meetings are scheduled to foster team connection and project alignment.

Work Schedule: Flexible, but requires availability for weekly check-ins and adherence to project deadlines. The role implies a significant time commitment, likely around 40 hours per week for the duration of the contract.

📝 Enhancement Note: The remote nature requires strong self-discipline and communication skills. Candidates should be comfortable working asynchronously and managing their time effectively to meet project milestones. Understanding the cultural context of Morocco will be an asset.

📄 Application & Portfolio Review Process

Interview Process: The evaluation is described as a 3-stage process:

1. Skills Evaluation: Review of CV and Portfolio for suitability to the project's needs.

2. Financial Proposal: Comparison of quotes/prices.

Portfolio Review Tips:

• Curate for Relevance: Ensure your portfolio prominently features brand identity development, logo design, custom illustration, web interface design, and social media asset creation.

• Showcase Process: Include case studies that walk through your design process, from initial concept to final execution, highlighting problem-solving and creative decision-making.

• Demonstrate Brand Cohesion: Present projects where you've built a complete visual system and maintained consistency across various applications.

• Highlight Impact: If possible, show how your designs have contributed to project goals or brand success.

• Include Multilingual/Cultural Work: If you have experience with designing for different languages or cultural contexts, make this evident.

• Quality over Quantity: Focus on showcasing a few strong, relevant projects rather than many mediocre ones.

Challenge Preparation:

• While no explicit design challenge is mentioned, candidates should be prepared to discuss their portfolio pieces in detail, explaining their design choices, process, and how they align with a brand's mission and target audience.

• Be ready to discuss your approach to translating concepts like "empowering, warm, confident, bold, modern, inclusive, sustainable, culturally authentic" into visual elements.

• Prepare your financial proposal thoughtfully, considering the extensive deliverables and the estimated 40-hour work week.

📝 Enhancement Note: The primary "screening" mechanism is the portfolio. Candidates must make it as easy as possible for the evaluators to see their relevant skills and experience. The financial proposal is the second key component.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Proficiency in Photoshop, Illustrator, and InDesign is essential for brand identity, illustration, and asset creation.

• Figma: Explicitly mentioned as an equivalent or alternative to Adobe Suite, this is crucial for web interface design, prototyping, and collaborative design workflows.

• Other Design Software: Depending on the specific needs for illustration or animation, other tools might be beneficial but aren't explicitly required.

Analytics & Reporting: Not directly relevant for this design role, beyond understanding how web visuals might perform.

CRM & Automation: Not applicable to this role.

📝 Enhancement Note: Proficiency in Figma is increasingly important for web design and UI/UX roles, so candidates should highlight their experience with it. The ability to use these tools to create both print and digital assets is key.

👥 Team Culture & Values

Operations Values:

• Mission-Driven: A strong commitment to Project Soar's mission of empowering girls and women and combating period poverty.

• Empowerment & Dignity: These values should be reflected in the brand's visual identity and messaging.

• Sustainability & Eco-Friendliness: Core to the Soar Talili product offering and brand ethos.

• Inclusivity & Cultural Authenticity: Designing for diverse backgrounds and respecting cultural nuances, particularly in Morocco.

• Warmth, Confidence, Playfulness: The brand tone should be approachable, uplifting, and appealing to a young audience.

Collaboration Style:

• Collaborative and iterative, with regular feedback sessions.

• Open communication and timely incorporation of feedback are expected.

• A professional yet warm and supportive remote team environment.

📝 Enhancement Note: Candidates should demonstrate how their personal values and design approach align with Project Soar's mission and the specific tone and values of the Soar Talili brand. This alignment will be a significant factor in evaluation.

⚡ Challenges & Growth Opportunities

Challenges:

• Developing a strong, distinct visual identity for a new brand in a sensitive product category, ensuring it is empowering and stigma-free.

• Designing for a multilingual audience (English, French, Arabic), including right-to-left layout considerations.

• Balancing a bold, red-themed visual identity with warmth, confidence, and approachability.

• Creating inclusive visuals that represent diverse women and girls across cultural contexts.

Learning & Development Opportunities:

• Gaining hands-on experience in launching a new brand for a social enterprise.

• Deepening expertise in purpose-driven branding and social impact design.

• Enhancing skills in multilingual and culturally sensitive design.

• Building a strong portfolio with a significant brand launch project.

• Opportunity to contribute to a mission that addresses a critical global issue.

📝 Enhancement Note: The primary growth comes from the project itself and the resulting portfolio additions. Candidates should view these challenges as opportunities to showcase their adaptability and problem-solving skills.

💡 Interview Preparation

Strategy Questions:

• Brand Identity: "How would you approach developing a visual identity system for a brand like Soar Talili, considering its mission, target audience, and the use of a red color palette?"

• Multilingual Design: "What are the key considerations when designing a website interface for multiple languages, particularly for Arabic with its RTL script?"

• Tone Translation: "How would you translate abstract concepts like 'empowering, warm, confident, playful' into specific visual elements and illustrations?"

• Inclusivity: "Describe your process for ensuring designs are inclusive and culturally sensitive, especially when targeting diverse audiences."

Company & Culture Questions:

• "What interests you about Project Soar's mission and the Soar Talili brand?"

• "How do you approach working collaboratively on remote projects and incorporating feedback?"

Portfolio Presentation Strategy:

• Structured Walkthrough: Prepare to walk through 2-3 key projects from your portfolio that best demonstrate your brand identity, digital design, and illustration skills.

• Explain Your 'Why': For each project, articulate the brief, your design process, the challenges you faced, your creative solutions, and the outcomes.

• Highlight Relevant Deliverables: Focus on projects that show logo systems, brand guidelines, website UI, and campaign assets.

• Demonstrate Tool Proficiency: Be ready to discuss how you used specific tools (Adobe Suite, Figma) to achieve your results.

• Address Cultural Nuances: If applicable, explain how you considered cultural context in your designs.

📝 Enhancement Note: The "evaluation of offers" stages are clear: portfolio suitability first, then financial proposal. This means preparation should heavily focus on refining and being ready to present your portfolio effectively, along with a well-researched financial quote.

📌 Application Steps

To apply for this graphic design position:

• Submit your application through the provided link by April 27th, 2026.

• Curate Your Portfolio: Ensure your portfolio submission explicitly highlights your strongest work in brand identity development, logo design, custom illustration, web interface visuals, and social media assets. Tailor it to showcase projects that align with the Soar Talili brand's mission and aesthetic.

• Prepare Your Quote: Develop a detailed price quote or hourly rate that reflects the scope of work, your experience level (5+ years), and the comprehensive deliverables outlined.

• Craft Your Resume/CV: Clearly state your years of experience in graphic design and branding, and list relevant technical skills (Adobe Suite, Figma, UI/UX, etc.).

• Research Project Soar: Understand their mission, values, and the context of the Soar Talili brand. Be prepared to articulate how your design approach can support their social impact goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.