Senior Product Designer (UX Specialist) - Media Company

Truelogic
Full-time

📍 Job Overview

Job Title: Senior Product Designer (UX Specialist)

Company: Truelogic (Client: Media Company)

Location: Colombia

Job Type: FULL_TIME

Category: Product Design / User Experience

Date Posted: 2026-06-15

Experience Level: 5-10 years

Remote Status: Fully Remote

🚀 Role Summary

  • Drive the foundational product experience and UX principles for a next-generation creator platform.

  • Establish robust design systems and scalable interaction patterns from inception.

  • Collaborate closely with Product leadership, Engineering, Marketing, and Operations to influence product direction.

  • Translate intricate creator workflows into intuitive, user-centered digital experiences.

  • Shape impactful user journeys across various platform features, including content management, promotion, analytics, and AI-assisted tools.

📝 Enhancement Note: This role is positioned as a Senior Product Designer, implying a need for leadership in design strategy and execution, particularly in establishing foundational elements of a new platform. The focus on "from the ground up" and "foundational product experience" suggests a high degree of autonomy and strategic input.

📈 Primary Responsibilities

  • Lead end-to-end product design initiatives from initial discovery and research through to final delivery.

  • Conceptualize and design intuitive user interfaces and seamless user experiences for complex workflows.

  • Develop comprehensive wireframes, user flows, interactive prototypes, and high-fidelity visual designs.

  • Define, document, and maintain design systems, style guides, and reusable interaction patterns to ensure consistency and scalability.

  • Partner closely with Product Managers to translate product requirements into effective design solutions.

  • Collaborate with Engineering teams to ensure the technical feasibility and successful implementation of designs.

  • Contribute significantly to product strategy by providing user empathy, design thinking, and actionable insights.

  • Champion design excellence and advocate for user experience best practices across the organization.

  • Balance the need for rapid iteration with the commitment to delivering high-quality, thoughtful design solutions.

  • Conduct user research, usability testing, and gather feedback to inform design decisions and product improvements.

📝 Enhancement Note: The responsibilities highlight a full-cycle design role, emphasizing strategic contribution, system thinking, and cross-functional collaboration, consistent with a senior-level position. The mention of "balancing speed and quality" and "iterative environment" points to a fast-paced startup or early-stage product development setting.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a degree in Design, HCI, Computer Science, or a related field is often preferred for senior roles. A strong portfolio demonstrating equivalent practical experience will be highly valued.

Experience: 5-10 years of progressive experience in Product Design and UX Design, with a proven track record of delivering successful consumer-grade SaaS products. Experience in early-stage product environments or startups is highly desirable.

Required Skills:

  • Expertise in end-to-end product design, from concept to delivery.

  • Proficient in transforming complex workflows into intuitive, user-centered experiences.

  • Skilled in creating wireframes, prototypes, user flows, and high-fidelity designs.

  • Experience establishing and evolving design systems and interaction patterns.

  • Proven ability to collaborate effectively with Product Managers and Engineers.

  • Strong product thinking and deep user empathy.

  • Excellent visual design craft and a keen attention to detail.

  • Demonstrated systems-thinking mindset.

  • Ability to navigate ambiguity and adapt to evolving requirements.

  • Strong cross-functional collaboration and communication skills.

  • High sense of ownership and accountability.

  • Ability to move quickly while maintaining thoughtful design decisions. Preferred Skills:

  • Experience designing workflow-driven or dashboard-based applications.

  • Experience designing analytics-heavy user experiences.

  • Experience in the creator economy, media, publishing, or content platform industries.

  • Experience designing tools specifically for creators, authors, publishers, or similar user groups.

  • Familiarity with AI-powered product experiences and workflows.

  • Background working on platforms related to creator subscriptions, publishing, productivity, or media products.

📝 Enhancement Note: The qualifications emphasize practical experience and a strong portfolio over specific educational credentials. The "Nice to Have" section points towards domain expertise that would provide a significant advantage in understanding the client's specific market and user base.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A comprehensive portfolio showcasing end-to-end product thinking and design execution.

  • Case studies demonstrating experience with consumer-grade SaaS products.

  • Examples of designing complex, workflow-driven, or dashboard-based applications.

  • Demonstrations of designing analytics-heavy user experiences.

  • Projects highlighting experience in startup or early-stage product environments.

  • Evidence of establishing and evolving design systems and interaction patterns. Process Documentation:

  • Showcase how you approach user research and translate findings into design solutions.

  • Illustrate your process for simplifying complex workflows into intuitive user experiences.

  • Detail your methodology for creating and maintaining design systems.

  • Provide examples of how you collaborate with Product and Engineering teams throughout the design process.

  • Demonstrate your approach to iterative design and incorporating feedback.

📝 Enhancement Note: The portfolio should explicitly highlight the candidate's ability to build foundational design elements for new platforms and their experience with complex, data-rich applications, aligning with the "from the ground up" aspect of the role and the client's focus on analytics and creator tools.

💵 Compensation & Benefits

Salary Range: Given the "Highly Competitive USD Pay" and the Senior Product Designer title with 5-10 years of experience, in Colombia, a typical range would be between $4,000 to $7,000 USD per month. This estimation is based on market research for senior design roles in Latin America with US-based companies, considering the current cost of living and typical compensation for remote, high-skill positions.

Benefits:

  • 100% Remote Work: Flexibility to work from any location within Colombia, requiring only a laptop and reliable internet.

  • Highly Competitive USD Pay: Market-leading compensation paid in USD, exceeding standard local offerings.

  • Paid Time Off: Comprehensive paid time off to ensure well-being and work-life balance.

  • Work with Autonomy: Freedom to manage your schedule, with a focus on results rather than strict adherence to working hours.

  • Work with Top American Companies: Opportunity to collaborate on high-impact projects with leading U.S. companies.

  • Engagement Activities: Company-sponsored activities aimed at fostering well-being and team connection.

  • Diverse, Global Network: Access to a network of over 600 professionals across 25+ countries.

  • Work with Skilled Professionals: Collaboration with experienced and seasoned talent.

Working Hours: The role emphasizes autonomy and results, suggesting flexibility. However, standard full-time work is expected, likely around 40 hours per week, with the understanding that some overlap with U.S. business hours might be necessary for effective collaboration, especially in client-facing roles.

📝 Enhancement Note: The salary estimate is based on current market data for senior remote tech roles in Colombia, paid in USD. The benefits are directly pulled from the job description, emphasizing the attractive compensation and flexible work environment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Truelogic operates within the Technology and Staff Augmentation sectors, serving as a bridge between U.S. companies and skilled tech professionals in Latin America. The client is in the Media and Publishing industry, focusing on the creator ecosystem.

Company Size: Truelogic has over 600 highly skilled tech professionals, indicating a significant, established organization. This size suggests a structured environment with established processes but also the agility to support dynamic client projects.

Founded: Truelogic has been operating for over two decades, signifying stability, extensive experience, and a deep understanding of the nearshore staffing market.

Team Structure:

  • The Senior Product Designer will be part of a dedicated client team, likely working within a Product, Design, and Engineering pod.

  • This structure implies close collaboration with Product Managers and Engineers, forming a core unit for product development.

  • The role involves cross-functional collaboration with Marketing and Operations teams to ensure holistic product success.

  • Reporting likely goes through a Design Lead or Product Lead within the client's organization, with potential oversight from Truelogic's management for employee relations and professional development. Methodology:

  • Data-Driven Design: The role requires a strong emphasis on analytics and user data to inform design decisions and measure impact.

  • Agile & Iterative Development: Working in an iterative environment necessitates rapid prototyping, testing, and refinement of designs.

  • User-Centered Approach: A core methodology will be to deeply understand creator needs and transform complex requirements into intuitive solutions.

  • Design System Implementation: Establishing and leveraging a design system is key for scalability and consistency across the platform.

Company Website: https://www.truelogic.io/

📝 Enhancement Note: The information about Truelogic's size and history suggests a stable employer with extensive experience. The client's focus on a "next-generation platform" implies an innovative and fast-paced environment where the Senior Product Designer will play a crucial role in shaping the product's identity and user experience.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior-level individual contributor role within the Product Design discipline. It demands a high degree of autonomy, strategic input, and the ability to lead design initiatives without constant supervision. The emphasis on establishing foundational elements suggests a role that shapes the future direction of the product's user experience.

Reporting Structure: The Senior Product Designer will likely report to a Product Lead or Head of Design within the client media company. They will also collaborate closely with Product Managers and Engineering Leads. While employed by Truelogic, the day-to-day work and project direction will be dictated by the client's needs.

Operations Impact: The impact of this role is significant, directly influencing the usability, adoption, and success of a new creator platform. By defining core UX principles and design systems, the designer will establish the foundation for all future product development, impacting creator efficiency, satisfaction, and the overall growth of the platform's ecosystem. This has direct implications for the client's revenue generation and market position.

Growth Opportunities:

  • Design Leadership: Opportunity to grow into a Lead Designer or Design Manager role, overseeing a team and shaping broader design strategy.

  • Specialization: Deepen expertise in creator economy platforms, AI-assisted tools, or advanced analytics design.

  • Strategic Influence: Further impact product strategy and business decisions through continuous contribution and advocacy for user-centered design.

  • Mentorship: Potential to mentor junior designers and shape the design culture within the client organization.

  • Industry Exposure: Gain extensive experience working with a leading U.S. media company and exposure to cutting-edge technologies in the creator space.

📝 Enhancement Note: The "Senior" title and the "from the ground up" nature of the project indicate a role with significant influence and potential for growth into leadership positions or deep specialization within the creator economy tech space.

🌐 Work Environment

Office Type: This is a 100% Remote position. There is no requirement to work from a physical office.

Office Location(s): The role is open to candidates located in Colombia. While remote, candidates should be aware of potential time zone overlaps required for collaboration with U.S.-based teams.

Workspace Context:

  • Flexible Workspace: Candidates can design their ideal remote workspace, prioritizing comfort and productivity.

  • Technology & Tools: Access to necessary design software and collaboration tools will be provided or expected as part of the remote setup. The focus will be on digital collaboration and communication.

  • Team Interaction: Communication will primarily occur through digital channels (e.g., Slack, Zoom, email) with regular virtual meetings and collaborative sessions.

Work Schedule: The position emphasizes "Work with Autonomy," focusing on results. While a standard 40-hour work week is implied for full-time employment, the specific daily schedule can be flexible, provided deliverables are met and collaboration with U.S. counterparts is facilitated.

📝 Enhancement Note: The fully remote nature and emphasis on autonomy are key selling points. Candidates should be prepared for a digital-first collaborative environment and understand the potential need for schedule flexibility to accommodate cross-continental teamwork.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Screening: A review of your resume and portfolio to assess qualifications and alignment with the role's requirements.

  • Portfolio Presentation & Discussion: A session where you'll present key case studies from your portfolio, demonstrating your design process, problem-solving skills, and impact. Expect deep dives into your decision-making.

  • Cross-Functional Interviews: Interviews with Product Managers, Engineers, and possibly stakeholders from Marketing or Operations to evaluate collaboration skills and product thinking.

  • Design Challenge (Potential): Candidates might be asked to complete a small design exercise or case study to assess their approach to a specific problem, focusing on critical thinking and design execution.

  • Final Interview: A discussion with senior leadership to assess cultural fit, strategic thinking, and overall suitability for the role.

Portfolio Review Tips:

  • Curate Strategically: Select 3-5 projects that best showcase your experience with SaaS, workflow design, analytics, and building foundational experiences. Prioritize projects that demonstrate end-to-end ownership.

  • Tell a Story: For each case study, clearly articulate the problem, your role, the design process (research, ideation, prototyping, testing), the solutions you implemented, and the measurable impact (quantify where possible).

  • Highlight Systems Thinking: Explicitly show how you've contributed to or built design systems, ensuring scalability and consistency.

  • Demonstrate Ambiguity Navigation: Include projects where requirements were unclear or evolved, showcasing your ability to adapt and drive clarity.

  • Focus on Impact: Clearly articulate the business value and user benefits derived from your design solutions.

Challenge Preparation:

  • Understand the Client: Research the media and creator economy landscape. Familiarize yourself with common platforms and user pain points.

  • Think Holistically: Be prepared to discuss how design integrates with product strategy, engineering constraints, and business goals.

  • Process Over Perfection: Focus on demonstrating a thoughtful and structured design process rather than delivering a "perfect" final output in a limited time.

  • Articulate Trade-offs: Be ready to discuss the design decisions you made and the trade-offs considered.

📝 Enhancement Note: The emphasis on portfolio review and potentially a design challenge highlights the practical nature of this role. Candidates should prepare to thoroughly explain their process and the rationale behind their design choices, particularly in the context of building a new platform.

🛠 Tools & Technology Stack

Primary Tools:

  • Design & Prototyping: Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator), InVision, Principle, Axure RP. Figma is often a preferred tool for collaborative design and prototyping.

  • User Research: UserTesting.com, Lookback, Maze, Hotjar, Google Analytics, Mixpanel.

  • Collaboration & Project Management: Jira, Confluence, Asana, Trello, Slack, Microsoft Teams.

Analytics & Reporting:

  • Analytics Platforms: Google Analytics, Mixpanel, Amplitude, Tableau, Power BI. Familiarity with how to interpret and utilize data from these tools to inform design is crucial.

  • Data Visualization: Tools that facilitate creating dashboards and presenting data insights effectively.

CRM & Automation:

  • While not a direct responsibility, understanding how design impacts user journeys within CRM systems (e.g., Salesforce) or marketing automation platforms can be beneficial for context.

📝 Enhancement Note: Proficiency in industry-standard design tools like Figma is essential. Experience with analytics platforms and understanding how to leverage data for design decisions is a strong requirement, given the client's focus on analytics-heavy experiences.

👥 Team Culture & Values

Operations Values:

  • User-Centricity: A deep commitment to understanding and serving the needs of creators.

  • Innovation: Driving forward with new technologies and approaches, particularly AI-assisted tools.

  • Collaboration: Working effectively across teams (Product, Engineering, Marketing, Operations) to achieve shared goals.

  • Excellence & Craftsmanship: A dedication to high-quality visual design and intuitive user experiences.

  • Agility & Adaptability: Thriving in a fast-paced, evolving environment with a bias for action.

  • Ownership: Taking responsibility for design outcomes and driving projects to successful completion.

Collaboration Style:

  • Cross-Functional Integration: The designer will be embedded within client teams, working closely with Product and Engineering.

  • Open Communication: Expect regular feedback loops, design critiques, and collaborative problem-solving sessions.

  • Data-Informed Dialogue: Discussions will often be grounded in user data and performance metrics to justify design decisions.

  • Proactive Engagement: A collaborative style that proactively seeks input and offers solutions rather than passively waiting for direction.

📝 Enhancement Note: The culture emphasizes a blend of user advocacy, technical innovation, and collaborative execution. Candidates should demonstrate an ability to work independently yet cohesively within a team structure, driven by data and a passion for creating exceptional user experiences.

⚡ Challenges & Growth Opportunities

Challenges:

  • Building from Scratch: Establishing a design system and core UX patterns for a new platform requires significant foresight, consistency, and strategic planning.

  • Navigating Ambiguity: Working in an early-stage product environment means dealing with evolving requirements and undefined processes.

  • Balancing Speed and Quality: The need to iterate quickly while maintaining high design standards can be demanding.

  • Cross-Functional Alignment: Ensuring all stakeholders (Product, Engineering, Marketing) are aligned on design vision and execution requires strong communication and negotiation skills.

  • Creator Economy Nuances: Deeply understanding the diverse needs and workflows of creators (authors, narrators, publishers) is complex.

Learning & Development Opportunities:

  • Deep Domain Expertise: Become an expert in the creator economy, media, and publishing technology landscape.

  • Lead Design Initiatives: Gain experience leading the design of a major platform feature set from inception.

  • Influence Product Strategy: Directly impact the strategic direction of a growing product.

  • Mastery of Design Systems: Develop advanced skills in creating and scaling robust design systems.

  • Exposure to AI in Design: Work with cutting-edge AI-assisted creator tools.

📝 Enhancement Note: The challenges are inherent to building a new product in a dynamic industry. The growth opportunities are substantial, offering deep specialization and leadership potential within a high-growth sector.

💡 Interview Preparation

Strategy Questions:

  • "Describe your process for establishing a design system from scratch for a new product. What were the key considerations and challenges?" (Focus on modularity, scalability, documentation, and adoption.)

  • "How do you balance the need for rapid iteration with ensuring thoughtful, high-quality design decisions in a fast-paced environment?" (Highlight your agile methodologies, prioritization frameworks, and quality assurance steps.)

  • "Walk us through a complex workflow you've designed. How did you simplify it for the end-user, and what was the impact?" (Use a STAR method approach, detailing the problem, your solution, and measurable outcomes.) Company & Culture Questions:

  • "What interests you about the creator economy and this specific media company's mission?" (Research their client and the industry to show genuine interest.)

  • "How do you approach collaboration with Product Managers and Engineers, especially when there are differing opinions on design direction?" (Emphasize empathy, data-driven arguments, and finding common ground.)

  • "How do you measure the success of your designs, particularly in relation to user engagement and business objectives?" (Discuss key metrics like conversion rates, task completion times, user satisfaction, and ROI.) Portfolio Presentation Strategy:

  • Structure Your Narrative: For each case study, follow a clear story arc: Problem -> Your Role -> Process -> Solution -> Impact.

  • Visualize Your Process: Use visuals (sketches, wireframes, user flows, prototypes) to illustrate your thinking at each stage.

  • Quantify Impact: Whenever possible, include data and metrics that demonstrate the positive outcomes of your design work.

  • Highlight Systems Thinking: Explicitly point out elements related to design systems, component libraries, and scalable patterns.

  • Be Prepared for Deep Dives: Anticipate questions about specific design choices, trade-offs, and alternative solutions you considered.

📝 Enhancement Note: Preparation should focus on demonstrating strategic thinking, a robust design process, and the ability to translate complex user needs into effective, scalable product experiences, especially within the context of a new platform in the creator economy.

📌 Application Steps

To apply for this operations position:

  • Submit your application through the provided link on Ashby.

  • Curate Your Portfolio: Select 3-5 of your strongest case studies that align with SaaS, workflow design, analytics, and foundational product building. Ensure each case study clearly outlines the problem, your process, your role, the solution, and the impact.

  • Tailor Your Resume: Highlight keywords from the job description, such as "Product Design," "UX Design," "Design Systems," "SaaS," "Workflow Design," and "Analytics." Emphasize achievements and quantifiable results.

  • Prepare Your Narrative: Practice articulating your design process and key project outcomes concisely. Be ready to explain your rationale for design decisions and how you navigate ambiguity.

  • Research the Company and Client: Understand Truelogic's mission and the client's focus on the creator economy and media platforms. This will help you tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.


Application Requirements

Candidates should have experience designing consumer-grade SaaS products and analytics-heavy experiences, preferably in startup environments. A strong portfolio demonstrating end-to-end product thinking and execution is essential.