Senior Product Designer

📍 Job Overview

Job Title: Senior Product Designer

Company: HOLYWATER TECH

Location: Kyiv, Ukraine

Job Type: FULL_TIME

Category: Product Design / Creative & Media

Date Posted: 2026-05-27

Experience Level: Mid-Senior Level (3-5 years)

Remote Status: Remote (with office options in Kyiv and Lviv)

🚀 Role Summary

• Spearhead the end-to-end design process for a new AI creation tools product, encompassing information architecture, UI design, and user flow development.

• Drive product vision and strategy by independently identifying solutions for business objectives, leveraging general references and a clear vision rather than predefined specifications.

• Take full ownership of design outcomes, from initial research and prototyping to final high-fidelity mockups for both web and mobile platforms.

• Collaborate closely with stakeholders, effectively presenting and defending design decisions to ensure alignment and drive product success.

• Contribute to an AI-native platform that redefines storytelling and empowers users to become creators in a rapidly evolving technological landscape.

📝 Enhancement Note: This role is positioned as a foundational member of a new product initiative within HOLYWATER TECH, focusing on AI creation tools. The emphasis on "design under lock and key" and working without detailed specs indicates a high degree of autonomy and strategic influence, typical for senior roles in innovative tech companies launching new ventures. The comparison to "Higgsfield" for complexity suggests a need for robust information architecture skills for products with intricate user journeys.

📈 Primary Responsibilities

• Architect complex information hierarchies and navigation systems for a sophisticated AI content creation platform, ensuring scalability and intuitive user experience.

• Develop a distinctive and aesthetically compelling User Interface (UI) that differentiates the product in a competitive market and resonates with creative users.

• Conduct comprehensive user research, including qualitative and quantitative methods, to inform design decisions and validate product hypotheses.

• Design seamless and intuitive user flows for both web and mobile applications, optimizing for efficiency and engagement across diverse user journeys.

• Create high-fidelity interactive prototypes to effectively communicate design concepts, gather feedback, and facilitate development.

• Collaborate with engineering, product management, and marketing teams to ensure design feasibility, alignment with business goals, and successful product launches.

• Champion user-centric design principles throughout the product development lifecycle, advocating for the user's needs and experience.

• Leverage AI tools extensively in the design process to enhance creativity, efficiency, and the exploration of novel design solutions.

• Define and maintain design systems and style guides to ensure consistency and quality across all product touchpoints.

• Present design work and strategic rationale to senior leadership and cross-functional teams, articulating the impact of design decisions on user engagement and business outcomes.

📝 Enhancement Note: The responsibility to "find solutions for business tasks themselves—not according to detailed specifications, but based on general references and vision" implies a need for strong strategic thinking and business acumen alongside design skills. This goes beyond typical UI/UX execution and requires a candidate who can act as a product owner from a design perspective.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Design, Human-Computer Interaction, Computer Science, or a related field is often preferred for senior product design roles. A strong portfolio demonstrating equivalent practical experience will be highly valued.

Experience: A minimum of 3 years of dedicated experience as a Product Designer within a product-centric technology company is required.

Required Skills:

• 3+ years of experience as a Product Designer in a product company.

• Proven experience designing complex information architectures with hierarchical and branching structures.

• Demonstrated ability to launch new products from inception or significantly contribute to building a product, module, or startup.

• Experience designing for both web and mobile platforms (iOS/Android).

• Proficiency in Figma for wireframing, prototyping, and high-fidelity UI design.

• Active and proficient use of AI tools within the design workflow (e.g., for ideation, asset generation, workflow automation).

• Ability to operate autonomously in environments with high uncertainty and minimal direct supervision.

• Strong understanding of user research methodologies and the ability to derive actionable insights from tests and research.

• Excellent communication, presentation, and stakeholder management skills, with the ability to defend design decisions.

• Experience in designing for complex, non-linear user flows. Preferred Skills:

• Experience working with desktop products.

• Familiarity with design systems and their implementation.

• Basic understanding of front-end development principles to facilitate collaboration with engineers.

• Experience in the AI or creative tools industry.

📝 Enhancement Note: The requirement for "readiness to work in conditions of high uncertainty—without detailed tasks and centralized supervision" highlights the need for self-starters with a high tolerance for ambiguity and a proactive approach to problem-solving. This is a key differentiator for candidates.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3 distinct projects that demonstrate end-to-end product design capabilities, from initial concept to final UI.

• For each project, clearly articulate the problem statement, your role, the design process undertaken, key challenges, and the final outcomes.

• Include examples of complex information architecture design, illustrating how you structured information for large or intricate products.

• Highlight projects where you significantly contributed to launching a new product or a key feature from scratch.

• Demonstrate experience designing for both web and mobile platforms within the same project or across different projects.

• Provide evidence of your proficiency with Figma, including detailed wireframes, user flows, and high-fidelity mockups.

• Showcase how you've integrated AI tools into your design process, explaining the benefits and impact. Process Documentation:

• For each portfolio piece, document the user research methodologies employed (e.g., user interviews, surveys, usability testing) and key findings.

• Detail the iterative design process, including wireframing, prototyping, and stakeholder feedback loops, with visual examples.

• Explain how you approached information architecture, including sitemaps, user flows, and navigation strategies for complex systems.

• Illustrate the UI design process, covering mood boards, style guides, and final pixel-perfect interfaces, emphasizing aesthetic appeal and brand consistency.

• Clearly articulate the business objectives for each project and demonstrate how your design solutions contributed to achieving them (e.g., increased engagement, conversion rates, user satisfaction).

📝 Enhancement Note: The portfolio must explicitly demonstrate the ability to handle complexity and ambiguity. Projects that showcase a high degree of autonomy, strategic problem-solving, and impact on user numbers (ideally similar to HOLYWATER's existing user base of 85+ million) will be highly advantageous.

💵 Compensation & Benefits

Salary Range: For a Senior Product Designer with 3+ years of experience in Kyiv, Ukraine, the estimated salary range is typically between ₴80,000 - ₴140,000 per month. This can vary based on the candidate's specific experience, portfolio strength, and negotiation.

• Methodology: This estimate is based on regional salary benchmarks for senior design roles in tech companies in Ukraine, considering the cost of living, market demand for specialized design skills (especially with AI integration), and the seniority level of the position. Data from Ukrainian job boards, salary aggregators, and industry reports for the tech sector were consulted.

Benefits:

• Professional Growth: Opportunities for rapid professional development, including lectures, access to libraries, hackathons, and specialized schools.

• Training & Development: Compensation for professional training and language courses (including Ukrainian).

• Flexible Work: Choice between remote work or an office-based setup.

• Office Amenities: Equipped offices in Kyiv (Podil) and Lviv featuring constant power from generators, dedicated shelters, and provided meals. International offices are located in Porto and Warsaw.

• Work Resources: Provision of necessary hardware and services for effective work.

• Well-being: Compensation for gym memberships and support for mental health.

• Time Off: 20 days of annual vacation plus official holidays.

• Health & Wellness: Unlimited sick leave, medical insurance in Ukraine (after probation), and access to a corporate doctor.

Working Hours: The standard working hours are approximately 40 hours per week, with a focus on flexibility and output rather than strict adherence to time.

📝 Enhancement Note: The comprehensive benefits package, including professional development, well-being support, and flexible work arrangements, indicates a company culture that values employee growth and work-life balance, which is attractive to senior-level talent. The mention of generator-powered offices and shelters highlights resilience and commitment to employee safety in the current Ukrainian context.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, Entertainment, AI-Native Platforms, Media-Tech. HOLYWATER TECH operates at the intersection of human creativity and artificial intelligence, developing entertainment products that redefine storytelling. Their AI-native approach positions them as pioneers in the emerging AI creation tools market.

Company Size: HOLYWATER TECH has grown significantly, evidenced by over 100 million app downloads and substantial investment rounds ($22 million for vertical series development). While an exact employee count isn't provided, the scale of operations, international offices, and strategic partnerships suggest a company that has scaled beyond a startup phase into a significant player in its niche, likely employing several hundred to over a thousand professionals.

Founded: While the founding date isn't explicitly stated, the company's rapid growth, substantial investment, and acquisition of a VFX startup (Jeynix) indicate a relatively young but highly dynamic and ambitious organization, likely founded within the last 5-10 years.

Team Structure:

• The design team for this new AI creation tools product will likely be lean and agile, with the Senior Product Designer playing a pivotal role in shaping its early structure and direction.

• The Senior Product Designer will report to a Head of Product or Product Lead, with close collaboration across product management, engineering, and AI research teams.

• Cross-functional collaboration is expected to be high, given the nature of launching a complex, AI-driven product from scratch. The designer will need to work closely with technical experts and business strategists. Methodology:

• Data-Driven Design: HOLYWATER TECH emphasizes data analysis and insights, with over 100 million hours of content consumed, indicating a strong focus on user behavior metrics.

• Agile Workflow: The emphasis on working in high uncertainty and without detailed specs suggests an agile or lean product development methodology, prioritizing rapid iteration and adaptation.

• AI Integration: The company is an "AI-native" organization, meaning AI is deeply embedded in their product development and operational strategies, from content generation to user experience enhancement.

Company Website: https://www.holywater.tech/

📝 Enhancement Note: HOLYWATER TECH's strong track record with established media partners like FOX Entertainment and Dhar Mann Studios, combined with significant funding and international presence, signals a stable yet rapidly growing company with ambitious goals. This environment is ideal for a designer who thrives on impact and innovation.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as "Senior Product Designer," indicating a mid-to-senior level position. It requires a high degree of autonomy, strategic thinking, and the ability to lead design initiatives without constant supervision. The designer is expected to be a key contributor to the product's strategic direction and success, not just an executor of tasks.

Reporting Structure: The Senior Product Designer will likely report to a Product Manager or Head of Product, with direct collaboration with engineering leads and potentially AI specialists. The structure is designed for agility and direct impact, minimizing bureaucratic layers.

Operations Impact: The role offers significant impact, with design decisions directly influencing the experience of 85+ million users. The Senior Product Designer's work will be instrumental in shaping a new AI creation tools product, defining its market position and user adoption. This level of direct influence on a large user base and a new product line is a substantial growth opportunity.

Growth Opportunities:

• Leadership Development: Opportunity to become a lead designer or design manager as the new product and team scale.

• Specialization: Deepen expertise in AI-driven product design, information architecture for complex systems, and the creative tools industry.

• Strategic Influence: Contribute to product strategy and vision, potentially influencing the company's broader AI product roadmap.

• Skill Expansion: Gain experience in end-to-end product development, from conception to launch and iteration, in a fast-paced, innovative environment.

• Cross-Functional Expertise: Develop strong collaborative skills with engineering, product management, and AI research teams.

📝 Enhancement Note: The role's description emphasizes "ownership" and "finding solutions independently," suggesting a career path that leads to significant leadership and strategic contributions within HOLYWATER TECH, particularly in shaping new product lines.

🌐 Work Environment

Office Type: HOLYWATER TECH offers a hybrid work environment. Employees can choose between fully remote work or utilizing equipped offices located in Kyiv (Podil) and Lviv. These offices are designed to be resilient, featuring constant power from generators and on-site shelters. International offices are also available in Porto and Warsaw.

Office Location(s):

• Kyiv, Ukraine: Podil district, offering a central and accessible location.

• Lviv, Ukraine: Another key operational hub.

• Porto, Portugal: International presence.

• Warsaw, Poland: International presence.

Workspace Context:

• Collaborative Environment: Despite the remote and hybrid options, the company fosters a culture of collaboration, encouraging interaction and knowledge sharing. The office spaces are equipped to facilitate team synergy.

• Technology & Tools: Employees are provided with all necessary hardware and services to perform their roles effectively, ensuring access to up-to-date technology.

• Resilience & Safety: The provision of generators and shelters in Ukrainian offices underscores a commitment to maintaining operational continuity and employee safety during challenging times.

Work Schedule: The role is full-time, with approximately 40 working hours per week. The company emphasizes flexibility, focusing on results and productivity rather than strict adherence to a 9-to-5 schedule, allowing for effective management of personal and professional commitments.

📝 Enhancement Note: The emphasis on both remote flexibility and well-equipped, resilient office spaces in Ukraine reflects a thoughtful approach to accommodating diverse employee needs while ensuring operational stability and a conducive work environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and experience. Be prepared to highlight projects that demonstrate complex information architecture, end-to-end design ownership, and AI tool integration.

• Design Challenge/Case Study: You may be asked to complete a design exercise or present a detailed case study from your portfolio. Focus on showcasing your problem-solving process, strategic thinking, and how you arrived at your design solutions.

• Stakeholder Interviews: Meetings with hiring managers, product leads, and potentially engineering or AI specialists. These interviews will assess your technical skills, design philosophy, collaboration style, and cultural fit. Be ready to discuss your approach to working in ambiguous environments and defending your design decisions.

• Final Interview: A discussion with senior leadership to evaluate overall fit, strategic alignment, and long-term potential within the company.

Portfolio Review Tips:

• Highlight Impact: Clearly articulate the business impact and user impact of your projects. Quantify results where possible (e.g., user growth, engagement metrics, efficiency gains).

• Showcase Process: Detail your end-to-end design process, including research, ideation, wireframing, prototyping, UI design, and testing. Visual aids like user flows, sitemaps, and interactive prototypes are crucial.

• Emphasize Autonomy: Select projects where you took significant ownership, worked with ambiguity, and drove solutions independently.

• Demonstrate AI Integration: Specifically showcase how you've used AI tools in your workflow and the benefits derived.

• Complexity is Key: Prioritize projects with complex information architecture and non-linear user flows, as this is a core requirement.

• Tailor to the Role: Ensure your portfolio directly addresses the requirements of this Senior Product Designer role at HOLYWATER TECH, especially concerning AI creation tools and challenging information architectures.

Challenge Preparation:

• Understand the Product Space: Research HOLYWATER TECH's existing products (My Drama, My Passion, My Muse) and their new venture into AI creation tools. Understand their market position and competitive landscape.

• Practice Explaining Ambiguity: Be ready to discuss how you approach projects with undefined requirements and how you generate clarity and direction.

• Develop Case Studies: Prepare detailed walkthroughs of 1-2 key portfolio projects, focusing on your strategic decision-making, problem-solving approach, and achieved outcomes.

• Articulate Your Design Philosophy: Be prepared to discuss your core design principles, your approach to user-centricity, and your vision for the future of AI-driven creative tools.

📝 Enhancement Note: The interview process is designed to assess not just design execution but also strategic thinking, autonomy, and the ability to thrive in a dynamic, innovative environment. Candidates should prepare to speak extensively about their decision-making processes and impact.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core tool for wireframing, prototyping, UI design, and collaboration. Expect advanced usage and potentially contribution to design system components.

• AI Tools: Active and proficient use of AI tools within the design workflow is essential. This could include AI assistants for ideation (e.g., Midjourney, Stable Diffusion for inspiration, DALL-E for asset generation), AI-powered design plugins, or tools that leverage AI for user research analysis.

• Prototyping Tools: While Figma includes prototyping, experience with specialized tools like InVision, ProtoPie, or Adobe XD might be beneficial for more complex interactions.

Analytics & Reporting:

• User Analytics Platforms: Familiarity with tools like Amplitude, Mixpanel, Google Analytics, or similar platforms to understand user behavior, track engagement metrics, and inform design decisions.

• A/B Testing Tools: Experience with tools that facilitate A/B testing to validate design hypotheses and optimize user experience.

CRM & Automation:

• While not a direct design tool, understanding how design works within a CRM context (e.g., Salesforce, HubSpot) or with marketing automation platforms can be advantageous for cross-functional understanding. Other Potential Tools:

• Project Management Software: Jira, Asana, Trello for task management and collaboration with engineering teams.

• Collaboration Tools: Slack, Microsoft Teams for communication.

• User Research Platforms: Tools for conducting remote usability tests, surveys, or user interviews (e.g., UserTesting.com, SurveyMonkey, Typeform).

📝 Enhancement Note: The explicit mention of "active use of AI tools in work" signifies a forward-thinking approach. Candidates should be ready to discuss specific AI tools they use and how they integrate them to enhance creativity and efficiency in their design process.

👥 Team Culture & Values

Operations Values:

• Innovation & Creativity: A core value, as evidenced by their AI-native approach and pursuit of new entertainment product categories. Encourages experimentation and pushing boundaries.

• User-Centricity: A strong focus on user experience and impact, with a goal of delighting a massive user base. Design decisions are driven by user needs and data.

• Autonomy & Ownership: Employees are trusted to take initiative, make decisions, and own their work. This fosters a culture of responsibility and empowerment.

• Excellence & Ambition: The company strives for market leadership (e.g., "№1" in niches) and high achievement, as seen in their partnerships, awards, and growth trajectory. There's a culture of challenging the status quo.

• Collaboration & Community: Despite autonomy, there's an emphasis on working together, sharing knowledge, and supporting one another, fostering a strong team environment.

Collaboration Style:

• Cross-Functional Integration: Designers work closely with product managers, engineers, AI specialists, and stakeholders, requiring strong communication and the ability to translate complex ideas across disciplines.

• Iterative Feedback: A culture of continuous feedback and iteration is implied by the agile approach and the need to adapt in uncertain environments. Openness to constructive criticism is key.

• Knowledge Sharing: The company encourages learning and growth, suggesting a collaborative environment where team members share insights, best practices, and learnings from their work.

• Empowerment: Teams are empowered to make decisions, leading to a collaborative style where individuals bring solutions and work together to refine them.

📝 Enhancement Note: HOLYWATER TECH's culture appears to be a blend of high-performance ambition and supportive community. The emphasis on autonomy and innovation, coupled with a genuine focus on user impact, creates an environment where designers can thrive and make a significant contribution.

⚡ Challenges & Growth Opportunities

Challenges:

• High Ambiguity: Working on a new product in a rapidly evolving AI space means dealing with undefined requirements, shifting priorities, and market uncertainty. This requires adaptability and strong problem-solving skills.

• Complex Information Architecture: Designing intuitive interfaces for a sophisticated AI creation tool with potentially deep hierarchies and numerous features will be a significant technical and creative challenge.

• Balancing Innovation with Usability: Integrating cutting-edge AI capabilities while ensuring the product remains accessible and user-friendly for a broad audience is a delicate balance.

• Fast-Paced Development: The need to launch and iterate quickly means working under tight deadlines and making rapid design decisions.

Learning & Development Opportunities:

• AI Design Expertise: Deepen knowledge and practical skills in designing for AI-powered products, a highly sought-after specialization.

• Product Strategy: Gain experience in shaping the strategic direction of a new product from its inception.

• Cross-Disciplinary Collaboration: Enhance skills in working with AI researchers, engineers, and product managers on complex technical endeavors.

• Leadership Potential: Opportunity to grow into a leadership role as the product and team expand, potentially managing other designers.

• Industry Exposure: Work on products that have already achieved significant market traction and are partnered with major media entities.

📝 Enhancement Note: The challenges presented are inherent to working on innovative, early-stage products. HOLYWATER TECH mitigates these by offering strong support for growth and development, turning potential obstacles into opportunities for skill enhancement and career advancement.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to design a product with highly complex information architecture. How did you approach structuring it, and what was the outcome?" (Focus on your process, tools, and impact.)

• "How do you approach designing a new product from scratch with limited initial specifications? Walk us through your methodology." (Highlight your ability to handle ambiguity, conduct research, and define product direction.)

• "Tell us about a significant design decision you made that was met with pushback. How did you defend your solution and what was the final result?" (Demonstrate your communication, persuasion, and stakeholder management skills.)

• "How have you leveraged AI tools in your design process to improve efficiency or creativity? Provide specific examples." (Showcase your familiarity and practical application of AI in design.) Company & Culture Questions:

• "What excites you about HOLYWATER TECH's mission and its position in the AI entertainment space?" (Show you've researched their products and vision.)

• "How do you approach working autonomously and making decisions in a high-uncertainty environment?" (Relate to the job description's emphasis on this.)

• "What are your thoughts on balancing user experience with rapid product iteration and business goals?" (Discuss your approach to trade-offs.)

• "How do you contribute to a collaborative team environment, especially in a remote or hybrid setting?" (Highlight your communication and teamwork skills.) Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly define the problem, your role, the process, the challenges, the solutions, and the impact. Use storytelling to engage your audience.

• Focus on Key Requirements: Emphasize projects demonstrating complex information architecture, end-to-end ownership, and AI tool integration.

• Show, Don't Just Tell: Use visuals effectively – wireframes, user flows, prototypes, and high-fidelity mockups. Interactive prototypes are highly recommended.

• Quantify Impact: Present metrics and data that demonstrate the success of your designs.

• Explain Your 'Why': Be prepared to articulate the reasoning behind your design choices at every stage.

📝 Enhancement Note: Candidates should prepare to speak in depth about their decision-making process, demonstrating a strategic mindset and a clear understanding of how design contributes to business objectives and user satisfaction, especially within the context of AI-driven products.

📌 Application Steps

To apply for this Senior Product Designer position at HOLYWATER TECH:

• Submit your application through the provided link on Ashby.

• Customize your Resume: Tailor your resume to highlight your 3+ years of product design experience, focusing on complex information architecture, end-to-end product launches, and proficiency with Figma and AI tools. Use keywords from the job description.

• Curate Your Portfolio: Select 2-3 of your strongest projects that best showcase your ability to handle complex information architecture, work autonomously, and integrate AI tools. Ensure your portfolio clearly demonstrates your end-to-end design process and the impact of your work.

• Prepare Your Presentation: Practice walking through your selected portfolio projects, focusing on your strategic thinking, problem-solving approach, and how you delivered results. Be ready to articulate your design philosophy and how it aligns with HOLYWATER TECH's innovative culture.

• Research HOLYWATER TECH: Familiarize yourself with their existing products (My Drama, My Passion, My Muse) and their vision for AI creation tools. Understand their market position, partnerships, and company culture.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.