Senior Graphic Designer

Rare Ideas
Full-time₹0.9M-1.2M/year (INR)India

📍 Job Overview

Job Title: Senior Brand Designer

Company: Together Hospitality

Location: Pune, Maharashtra, India

Job Type: Full-time

Category: Creative & Media / Art & Design (Hospitality/F&B Focus)

Date Posted: 2026-07-30

Experience Level: Mid-Senior Level (4-6 Years)

Remote Status: On-site (Pune)

🚀 Role Summary

  • Spearhead the creation and evolution of brand identity systems, packaging, and intellectual property (IP) for multiple distinct restaurant brands within a growing hospitality group.

  • Drive the visual narrative of campaigns and launches, setting the benchmark for craft and communication design across all touchpoints.

  • Develop original illustration and motion graphics, contributing unique visual elements that define each brand's identity and elevate its market presence.

  • Own typography at a craft level, ensuring its deliberate and effective application as a primary design tool across all brand assets.

  • Integrate and explore new-age design technologies, including AI, 3D, and generative techniques, to push creative boundaries and maintain a contemporary brand aesthetic.

📝 Enhancement Note: This role is positioned as a Senior Brand Designer with a strong emphasis on brand building and visual world creation, rather than UI/UX or day-to-day social media production. The core function is to act as a design leader and maker, defining and elevating the visual identity of five distinct F&B brands. The "Senior" title, combined with 4-6 years of experience and a focus on ownership, suggests a role with significant autonomy and impact on brand strategy.

📈 Primary Responsibilities

  • Develop and meticulously document comprehensive brand identity systems, including logos, typography, color palettes, and graphic language, ensuring coherence and distinctiveness across all five brands.

  • Design compelling packaging and physical product touchpoints, considering material, finish, and user interaction, for retail, merchandise, and operational needs.

  • Create original, ownable intellectual property (IP) for each brand, such as illustration systems, characters, motifs, and patterns, that serve as signature elements across all communication channels.

  • Produce hero campaign visuals and key motion graphics that establish the visual direction for marketing initiatives, which the broader design team will then extend.

  • Collaborate closely with the Creative Director and other stakeholders to refine and modernize existing brand identities, ensuring they remain relevant while retaining their core essence.

  • Maintain a high standard of craft across all deliverables, ensuring that all design output is of exceptional quality and aligned with brand guidelines.

  • Document design processes, source files, and brand systems meticulously, enabling junior designers and external collaborators to produce on-brand work autonomously.

  • Proactively research and integrate emerging design tools and technologies, such as AI-powered design platforms and 3D rendering, to enhance creative output and brand innovation.

  • Design for print and physical production, understanding stock, finishes, CMYK processes, bleeds, and preparing print-ready files with accuracy.

  • Develop unique merchandise designs that appeal to consumers and reflect the brand's identity authentically.

📝 Enhancement Note: The responsibilities are clearly delineated to emphasize the "maker" aspect of the role, focusing on the tangible output of brand systems, packaging, and creative assets, rather than pure strategy or management. The emphasis on documentation and setting standards for others highlights a leadership component within the craft.

🎓 Skills & Qualifications

Education:

  • While a design school background (e.g., NID, MIT Institute of Design, Symbiosis SID, Srishti, IDC at IIT Bombay) is considered a plus, it is not a strict requirement. The portfolio's strength will be the primary determinant. Experience:

  • 4 to 6 years of professional experience in graphic and multimedia design, with a significant focus on brand identity systems and consumer-facing brands, preferably within the F&B or creative studio sector. Required Skills:

  • Brand Identity Systems: Proven ability to build complete brand identity systems from concept to execution, applied across diverse touchpoints.

  • Packaging & Physical Product Design: Expertise in designing for physical products, including packaging, menus, and merchandise, with an understanding of production realities.

  • Illustration: Strong original illustration capabilities, capable of creating unique visual assets that define brand personality.

  • Motion Design: Proficiency in motion graphics (e.g., using After

Application Requirements

Candidates must have 4-6 years of experience in graphic and multimedia design with a strong portfolio demonstrating brand-building, illustration, and motion skills. A background in creative studios or consumer brand work is preferred, along with proficiency in typography and modern design tools.