Senior Graphic Designer

📍 Job Overview

Job Title: Senior Graphic Designer

Company: Lynon

Location: Armenia

Job Type: Full-Time

Category: Creative / Design Operations

Date Posted: 2026-07-29

Experience Level: 5-10 years

Remote Status: On-site

🚀 Role Summary

• Spearhead the creation of high-impact visual concepts and digital assets for product features, in-platform promotions, and user engagement campaigns across web and mobile platforms.

• Leverage AI-powered tools to enhance ideation, accelerate asset generation, and refine visual outputs within a structured design workflow.

• Collaborate closely with Product Designers, Product Managers, and Developers to translate complex product and business requirements into compelling, visually engaging solutions.

• Drive innovation in creative workflows by integrating emerging AI technologies and best practices into the design process, ensuring brand consistency and pixel-perfect execution.

📝 Enhancement Note: While the primary focus is graphic design, the emphasis on AI tools, product integration, and collaboration with product teams suggests a role that touches upon aspects of "Design Operations" by optimizing creative workflows and ensuring efficient asset delivery for product initiatives.

📈 Primary Responsibilities

• Conceptualize and develop creative visual directions for product features, in-platform campaigns, seasonal promotions, and other digital initiatives, ensuring alignment with marketing objectives.

• Design high-quality static and animated banners for web and mobile products, optimizing for user engagement and conversion rates.

• Produce a wide range of visual assets, including promotional graphics, illustrations, icons, backgrounds, and other product-related visual elements.

• Generate polished motion-based promotional assets efficiently, without requiring extensive video production or editing workflows.

• Utilize AI-powered creative tools (e.g., Adobe Firefly, Midjourney, ChatGPT, Stable Diffusion) to accelerate ideation, visual exploration, image generation, and asset creation, while maintaining brand integrity.

• Integrate AI-assisted visuals into a structured creative workflow, ensuring they meet brand, product, and production-quality standards.

• Collaborate effectively with Product Designers, Product Managers, Developers, and QA teams throughout the entire product development lifecycle.

• Translate project briefs, product requirements, and business objectives into clear, visually engaging, and actionable design solutions.

• Prepare and optimize production-ready assets for diverse screen sizes, devices, formats, and technical specifications, ensuring smooth developer handoff.

• Maintain and contribute to brand guidelines and design systems to ensure visual consistency across all product experiences.

• Provide creative direction, constructive feedback, and design guidance to team members and stakeholders as needed.

• Proactively identify opportunities to enhance visual quality, improve user engagement, and optimize creative workflows for greater efficiency.

• Stay current with the latest trends in graphic design, animation, AI technology, digital product design, and industry best practices.

📝 Enhancement Note: The responsibilities indicate a senior-level role requiring not only execution but also strategic input on visual direction and workflow optimization, particularly concerning AI integration.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Fine Arts, or a related field, or equivalent practical experience, is typically expected for a Senior Graphic Designer role.

Experience: 5+ years of professional Graphic Design experience, with a strong emphasis on digital product design and promotional assets.

Required Skills:

• Expert-level proficiency in Adobe Photoshop and Adobe Illustrator for creating and manipulating digital assets.

• Strong working knowledge of Adobe After Effects or similar tools for producing animated banners and motion graphics.

• Hands-on, practical experience with AI-powered creative tools such as Adobe Firefly, Midjourney, ChatGPT, Stable Diffusion, Flux, or similar platforms.

• Demonstrated ability to integrate AI tools into a structured creative workflow for ideation, generation, and iteration, beyond basic image generation.

• Deep understanding of typography, color theory, composition, layout, visual hierarchy, branding, and visual storytelling principles.

• Proven ability to develop creative concepts from initial brief to final production-ready execution, managing the entire design lifecycle.

• Exceptional attention to detail and a commitment to delivering high-quality, pixel-accurate design outputs.

• Ability to effectively balance creative vision with product requirements, usability considerations, technical limitations, and business objectives.

• Strong communication, presentation, and interpersonal skills for effective collaboration and stakeholder engagement.

• Proven project management skills, with the ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced product environment.

• Capacity to receive, critically evaluate, and effectively apply feedback to improve design outcomes. Preferred Skills:

• Experience working within the gaming or iGaming industry.

• Proficiency with Figma for collaborative design and prototyping.

• Understanding of UI/UX principles and user-centered design methodologies.

• Experience working with established product design systems and reusable visual libraries.

• Experience designing assets for responsive web and mobile products, considering various screen resolutions and device types.

• Basic understanding of asset optimization techniques, animation performance considerations, and developer handoff best practices.

📝 Enhancement Note: The requirement for AI tool integration and the emphasis on a "structured creative workflow" suggests a need for candidates who can think strategically about how AI augments rather than replaces traditional design skills, particularly in a product development context.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory, showcasing a strong track record in digital design.

• Include examples of high-quality visual concepts and creative direction applied to product features or campaigns.

• Demonstrate proficiency in creating static and animated promotional assets for web and mobile platforms.

• Showcase examples of high-quality final execution, highlighting attention to detail and pixel-perfect standards. Process Documentation:

• Provide case studies or examples that illustrate your process for transforming a brief into a final design, including any AI integration steps.

• Highlight how you ensure brand consistency and adhere to design systems or guidelines throughout the asset creation process.

• Demonstrate your approach to optimizing assets for various technical requirements and developer handoff.

📝 Enhancement Note: The portfolio is crucial, especially for demonstrating the practical application of AI tools within a design process and the ability to deliver production-ready assets for digital products.

💵 Compensation & Benefits

Salary Range: For a Senior Graphic Designer role in Armenia with 5-10 years of experience, the estimated salary range is typically between 800,000 AMD to 1,500,000 AMD per month, depending on specific skills, portfolio strength, and the company's compensation structure.

Benefits:

• Full-time employment with competitive compensation.

• Opportunity to work with cutting-edge AI design technologies.

• Collaborative and innovative work environment within a product team.

• Potential for professional growth and development in a dynamic industry.

• (Specific benefits like health insurance, paid time off, and professional development stipends would typically be provided by the employer and should be confirmed directly).

Working Hours: 40 hours per week, typical for full-time employment, with potential for some flexibility to accommodate project deadlines and cross-functional collaboration.

📝 Enhancement Note: Salary estimation is based on general market rates for skilled creative professionals in Armenia, considering the specified experience level and the specialized nature of AI tool integration. Actual compensation will vary.

🎯 Team & Company Context

🏢 Company Culture

Industry: While not explicitly stated, the mention of "product features," "in-platform promotions," "user engagement," "web and mobile platforms," and "iGaming industry" (in "Nice to Have") strongly suggests Lynon operates within the technology sector, likely focusing on digital products, possibly in the gaming, entertainment, or SaaS space. The emphasis on AI tools further points to a forward-thinking tech company.

Company Size: The organization is listed as using BambooHR, a common HR platform for small to medium-sized businesses (SMBs), likely indicating a company size that allows for impactful individual contributions and direct collaboration across teams, rather than a large, bureaucratic structure.

Founded: Information not provided, but the emphasis on modern workflows and AI suggests a company that is either relatively new or has a strong commitment to innovation and digital transformation.

Team Structure:

• The role is part of the "Product Team," indicating a close integration with product development.

• The Senior Graphic Designer will collaborate with Product Designers, Product Managers, and Developers, suggesting a cross-functional, agile team structure.

• Reporting lines are not specified but would likely be to a Design Lead, Product Lead, or Creative Director within the Product Team. Methodology:

• Emphasis on transforming "product and business requirements into compelling visual solutions," indicating a data-informed, results-oriented approach to design.

• Use of AI-powered tools suggests an adoption of modern, efficient design methodologies and a willingness to experiment with emerging technologies.

• Focus on "brand guidelines and design systems" points to a structured approach to maintaining consistency and scalability in design outputs.

Company Website: https://Lynon.bamboohr.com/careers (This links to the careers page, not the main company website, but implies the company is Lynon.com)

📝 Enhancement Note: The context of "Product Team" and collaboration with Product Designers and Managers is key; this role is not just about aesthetics but about contributing directly to product development and user experience through visual design.

📈 Career & Growth Analysis

Operations Career Level: This is a "Senior" Graphic Designer role, indicating a mid-to-senior level position. It requires a high degree of independent work, creative ownership, and the ability to mentor or guide others implicitly. The scope includes not just execution but also contributing to strategic visual direction and workflow improvements, particularly with AI integration.

Reporting Structure: The role reports into the Product Team, likely to a Design Manager, Senior Product Manager, or Head of Product. Collaboration will be with peers like Product Designers and Developers, and stakeholders across marketing or product management.

Operations Impact: The Senior Graphic Designer's work directly impacts user engagement, product perception, and campaign effectiveness. High-quality visual assets and compelling promotional materials are critical for driving user adoption, retention, and ultimately, revenue. The integration of AI aims to increase the speed and scale of this impact.

Growth Opportunities:

• Specialization: Deepen expertise in AI-driven design workflows, motion graphics for digital products, or specific areas like iGaming design.

• Leadership: Potential to move into a Lead Designer role, managing junior designers, or taking on more strategic design initiatives and team process improvements.

• Skill Development: Continuous learning opportunities in emerging AI technologies, advanced animation techniques, and UI/UX principles.

• Cross-functional Exposure: Gain deeper understanding of product management, development cycles, and marketing strategies, potentially leading to roles in product marketing or UX strategy.

📝 Enhancement Note: The emphasis on AI and product integration suggests a growth path that blends traditional design expertise with future-facing technology skills.

🌐 Work Environment

Office Type: The role is described as "On-site" and located in Armenia. This implies a physical office space where the designer will work, likely a modern office environment common in tech companies.

Office Location(s): Armenia. Specific city information is not provided, but it's understood to be an on-site role within the country.

Workspace Context:

• Collaborative Environment: The role requires significant collaboration with Product Designers, Product Managers, and Developers, suggesting an open or team-oriented workspace designed to facilitate communication and feedback.

• Tools & Technology: Access to industry-standard design software (Adobe Creative Suite) and likely modern hardware suitable for graphic and motion design tasks. The company also encourages the use of AI tools, implying these are accessible and supported.

• Team Interaction: Opportunities for daily interaction with the Product Team, participating in stand-ups, design reviews, and project planning sessions.

Work Schedule: Standard full-time (40 hours/week), with potential for flexibility to meet project deadlines, typical for creative roles in fast-paced product environments.

📝 Enhancement Note: The "On-site" nature means candidates should be prepared for a traditional office setting, with its associated benefits of direct team collaboration and a dedicated workspace.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and mandatory portfolio to assess experience, skills, and alignment with requirements.

• Portfolio Review & Discussion: A session dedicated to walking through the candidate's portfolio, discussing specific projects, design decisions, and the application of AI tools. Expect questions about creative process, problem-solving, and execution quality.

• Technical/Skills Assessment: Potential for a design challenge or practical test focusing on static and animated asset creation, or a discussion on AI tool integration strategies.

• Cross-functional Interviews: Meetings with Product Designers, Product Managers, and potentially Developers to assess collaboration style, communication skills, and cultural fit with the Product Team.

• Final Interview: Likely with a hiring manager or senior leader to discuss overall fit, career aspirations, and company vision.

Portfolio Review Tips:

• Curate Strategically: Select projects that best demonstrate your senior-level capabilities, especially those involving digital products, promotional campaigns, and motion graphics.

• Highlight AI Integration: Clearly showcase how you've used AI tools within your workflow, explaining the benefits and outcomes (e.g., faster ideation, unique visuals, iterative design).

• Showcase Process: For key projects, include case studies or descriptions that detail the initial brief, your conceptualization process, design iterations, problem-solving steps, and final execution.

• Quantify Impact: If possible, include metrics or outcomes related to your designs (e.g., increased engagement, conversion rates, positive user feedback).

• Pixel Perfection: Ensure all presented work is polished, error-free, and optimized for its intended digital medium.

Challenge Preparation:

• Understand the Brief: If given a design challenge, thoroughly analyze the requirements, target audience, and objectives.

• Embrace AI: Be ready to incorporate AI tools into your challenge solution if applicable.

• Time Management: Practice working efficiently within a given timeframe, prioritizing key deliverables.

• Articulate Decisions: Be prepared to explain your design choices, rationale, and how your solution addresses the brief.

📝 Enhancement Note: The emphasis on AI tools means candidates should be ready to demonstrate practical application and strategic thinking regarding their use, not just theoretical knowledge.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Expert-level proficiency in Adobe Photoshop and Adobe Illustrator is essential for asset creation and manipulation.

• Motion Graphics Tools: Strong working knowledge of Adobe After Effects or similar software for creating animated banners and motion graphics.

• AI-Powered Creative Tools: Hands-on experience with platforms like Adobe Firefly, Midjourney, ChatGPT, Stable Diffusion, Flux, or similar for ideation, image generation, and asset creation.

Analytics & Reporting: While not directly responsible for analytics, understanding how designs perform and how to optimize them based on data is implied. Familiarity with tools used for A/B testing or performance tracking might be beneficial.

CRM & Automation: Not directly relevant to this design role, but understanding how designs are deployed within product or marketing automation systems might be a plus.

Prototyping & Collaboration Tools:

• Figma: Preferred skill, indicating potential use for collaborative design, prototyping, and design system management.

📝 Enhancement Note: The explicit mention of AI tools as a requirement, alongside industry-standard design software, is a key differentiator for this role.

👥 Team Culture & Values

Operations Values:

• Creative Thinking & Problem-Solving: A strong emphasis on innovative visual solutions and the ability to tackle design challenges effectively.

• Ownership & Execution Quality: Taking responsibility for creative direction and ensuring high-quality, pixel-perfect execution of all assets.

• Communication & Justification: Ability to clearly articulate and defend design decisions, making a case for creative direction and choices.

• Curiosity & Experimentation: A proactive and confident approach to exploring and integrating emerging technologies like AI into the design process.

• Proactive Improvement: A desire to continuously enhance design workflows, visual standards, and overall team efficiency.

• Collaboration & Independence: Ability to work autonomously while seamlessly integrating with and contributing to cross-functional teams.

• Consistency & Accountability: A commitment to reliable delivery, attention to detail, and owning outcomes.

• Continuous Learning: A dedication to professional growth, staying updated on industry trends, and developing new skills.

Collaboration Style:

• Cross-functional Integration: The role is embedded within the Product Team, requiring close collaboration with Product Designers, Product Managers, and Developers to ensure design solutions meet product and business goals.

• Feedback-Driven: An openness to receiving and critically evaluating feedback to refine designs and improve outcomes.

• Knowledge Sharing: Likely a culture that encourages sharing insights on new design techniques, AI tools, and industry trends.

📝 Enhancement Note: The "What We Value" section provides a clear blueprint for the desired cultural fit, emphasizing innovation, ownership, and collaborative problem-solving.

⚡ Challenges & Growth Opportunities

Challenges:

• AI Integration Complexity: Effectively integrating AI tools into established workflows, managing potential inconsistencies, and ensuring results meet high creative and brand standards.

• Balancing Creativity with Constraints: Navigating the demands of product requirements, technical limitations, and business objectives while maintaining creative integrity and innovative visual output.

• Rapidly Evolving Technology: Keeping pace with advancements in AI and design tools, and adapting workflows accordingly to remain at the forefront of creative possibilities.

• Cross-functional Alignment: Ensuring consistent understanding and buy-in on visual direction and asset requirements across diverse teams (Product, Development, Marketing).

Learning & Development Opportunities:

• AI Specialization: Opportunities to become a go-to expert in AI-assisted design within the company, exploring advanced prompting techniques and new AI platforms.

• Motion Graphics Mastery: Deepening skills in animation for digital products, focusing on user engagement and performance optimization.

• Product Design Acumen: Gaining a stronger understanding of UI/UX principles and user-centered design, potentially leading to more strategic product design involvement.

• Industry Trends: Staying ahead of the curve with emerging trends in digital design, AI, and potentially the iGaming industry.

📝 Enhancement Note: The role presents a unique opportunity to be at the intersection of traditional design and cutting-edge AI technology, offering significant growth potential for those who embrace it.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing a visual concept for a new product feature, detailing how you would incorporate AI tools and collaborate with product managers." (Focus on structured process, AI integration, and stakeholder communication.)

• "Walk us through a project where you had to balance tight product requirements with your creative vision. How did you use your design skills and tools (including AI) to achieve the best outcome?" (Prepare a case study demonstrating problem-solving, creativity, and adaptability.)

• "How do you ensure brand consistency and high-quality execution when working with AI-generated assets and multiple collaborators?" (Highlight attention to detail, process, and brand stewardship.) Company & Culture Questions:

• "What interests you about Lynon and our approach to using AI in design?" (Research Lynon's products/mission and articulate how your skills align with their innovative approach.)

• "How do you approach receiving and giving constructive feedback within a cross-functional team like our Product Team?" (Emphasize collaboration, open communication, and a growth mindset.)

• "How do you measure the success of your visual designs, especially in terms of user engagement or campaign effectiveness?" (Discuss metrics and how design contributes to business objectives.) Portfolio Presentation Strategy:

• Tell a Story: For each project, clearly articulate the challenge, your role, the process (including AI use), the solution, and the results.

• Demonstrate AI Value: Explicitly point out how AI tools enhanced the project – e.g., "I used Midjourney for initial mood boarding, which allowed us to explore 50+ visual directions in a day, and then refined the chosen concept in Photoshop."

• Highlight Technical Skills: Be ready to discuss your technical proficiency with Photoshop, Illustrator, After Effects, and specific AI platforms.

• Showcase Seniority: Emphasize your strategic thinking, problem-solving abilities, and leadership potential throughout your presentation.

📝 Enhancement Note: Candidates should be prepared to speak confidently and practically about their experience with AI tools, demonstrating how they are used strategically to enhance, not replace, core design competencies.

📌 Application Steps

To apply for this Senior Graphic Designer position:

• Submit your CV and a comprehensive portfolio through the Lynon careers portal.

• Portfolio Customization: Curate your portfolio to prominently feature digital design work, promotional assets (static and animated), and clear examples of how you've used AI tools within your design process.

• Resume Optimization: Tailor your resume to highlight your 5+ years of relevant experience, expertise in Adobe Creative Suite, motion graphics, and AI-powered creative tools, using keywords from the job description.

• Interview Preparation: Practice articulating your design process, especially your approach to AI integration and cross-functional collaboration, and prepare to discuss specific portfolio projects in detail.

• Company Research: Familiarize yourself with Lynon's products and mission to understand how your design contributions can support their business objectives and innovative culture, particularly their use of AI.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.