Senior Graphic Designer

📍 Job Overview

Job Title: Senior Graphic Designer

Company: Ideal Image Development Corporation

Location: New York, New York, United States

Job Type: Full-time

Category: Marketing / Creative / Design

Date Posted: 2026-05-13T17:08:00

Experience Level: Mid-Senior Level

Remote Status: On-site

🚀 Role Summary

• Develops and executes high-impact visual content for marketing, branding, and communications initiatives.

• Leverages advanced design expertise and emerging AI-driven creative tools to produce compelling digital and print assets.

• Translates complex technical concepts into clear, engaging visuals to enhance brand consistency and drive audience engagement.

• Ensures all creative output aligns with brand guidelines, maintaining consistency across all touchpoints.

• Collaborates closely with cross-functional teams to deliver innovative and modern design solutions.

📝 Enhancement Note: This role is positioned as a Senior Graphic Designer within the marketing and creative function. The emphasis on AI tools and B2B/technology environments suggests a focus on sophisticated visual communication strategies, potentially for a company like Persistent Systems, LLC (mentioned in the description) which operates in defense and technology sectors. The mention of security clearance requirements further supports this.

📈 Primary Responsibilities

• Design and produce high-quality visual assets across digital, print, and experiential channels, including social media, web, video graphics, presentations, and event materials.

• Ensure all creative output aligns with brand guidelines, maintaining consistency across all touchpoints.

• Translate technical and complex concepts into visually compelling and easy-to-understand graphics.

• Support the evolution of the company’s visual identity through innovative and modern design approaches.

• Leverage AI tools (e.g., generative design, image creation, automation platforms) to enhance creative workflows and output efficiency.

• Explore and implement new AI-driven design techniques to improve speed, scalability, and creativity.

• Collaborate with marketing leadership to integrate AI into content production strategies.

• Stay current with industry trends in both traditional design and AI-enabled creative technologies.

• Develop visual assets for integrated marketing campaigns, including demand generation, product launches, and events.

• Create graphics for thought leadership content, video series, and social media initiatives.

• Support trade shows and events with booth graphics, signage, and promotional materials.

• Ensure timely delivery of creative assets aligned with campaign schedules.

• Maintain high standards for design quality, accuracy, and attention to detail.

• Establish and refine creative workflows to improve efficiency and scalability.

• Manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.

• Organize and maintain digital asset libraries and design systems.

📝 Enhancement Note: The responsibilities highlight a blend of traditional graphic design expertise with a forward-thinking approach to AI integration. This suggests the company is looking for a designer who can not only execute standard design tasks but also innovate and optimize processes using new technologies. The focus on B2B/technology and defense sectors implies a need for professional, clear, and often complex visual communication.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Fine Arts, or a related field is typically expected for a Senior Graphic Designer role.

Experience: Minimum of 5 years of professional experience in graphic design, preferably in a B2B or technology-driven environment.

Required Skills:

• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, etc.).

• Experience using AI tools for design and content generation (e.g., Midjourney, DALL·E, Firefly, or similar).

• Strong portfolio demonstrating a range of digital, print, and campaign-based work.

• Solid understanding of branding, typography, layout, and visual storytelling principles.

• Ability to manage multiple priorities and deliver high-quality work under tight deadlines.

• Strong communication and collaboration skills.

Preferred Skills:

• Experience supporting marketing campaigns in defense, technology, or B2B industries.

• Strong capabilities in both 2D and 3D animation, including the ability to develop dynamic visual content for video, digital campaigns, and experiential environments.

• Motion graphics and video editing experience.

• Familiarity with web design and basic UX/UI principles.

• Experience working within integrated marketing teams.

📝 Enhancement Note: The requirement for a security clearance is a significant qualification, indicating the company likely works with government or defense contracts. This also implies a need for discretion and adherence to strict protocols. Proficiency in AI tools is a modern and essential requirement for this role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a diverse range of design projects, including digital assets (social media, web graphics), print materials (brochures, event signage), and campaign-specific visuals.

• Specific examples demonstrating the ability to translate complex technical information into clear and engaging graphics.

• Projects that highlight proficiency in branding, typography, layout, and visual storytelling.

• Case studies or examples that illustrate the effective use of AI tools in the design process or to enhance creative output.

Process Documentation:

• Ability to document and refine creative workflows to improve efficiency and scalability.

• Experience in organizing and maintaining digital asset libraries and design systems.

• Examples of how design processes were optimized for speed, consistency, and quality.

📝 Enhancement Note: Given the "Senior" title and the emphasis on AI and efficiency, the company will likely expect a portfolio that not only showcases creative output but also demonstrates a strategic approach to design processes and the innovative application of technology. Proof of managing multiple projects and meeting deadlines will be crucial.

💵 Compensation & Benefits

Salary Range: $125,000 - $156,000 per year.

Benefits:

• Medical, dental, and vision insurance.

• Life and disability insurance.

• Paid time off (sick time and vacation time).

• Flexible spending accounts.

• 401(k) plan with company match.

• Fitness membership reimbursement.

• Tuition assistance.

• Mental health benefits.

• Pet discounts.

• Eligibility for a yearly discretionary bonus.

Working Hours: 40 hours per week.

📝 Enhancement Note: The provided salary range is competitive for a Senior Graphic Designer in a high-cost-of-living area like New York City, especially within the technology and defense sectors. The comprehensive benefits package indicates a commitment to employee well-being and professional development. The mention of a discretionary bonus suggests performance-based incentives.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, Communications, Defense, Government, Industrial, Agriculture, Robotics, Unmanned Systems. The company, Persistent Systems, LLC, is a global communications technology company specializing in patented and secure Mobile Ad Hoc Networking (MANET) systems (Wave Relay®).

Company Size: The job description mentions "Persistent Systems, LLC" as the company, and LinkedIn data for "Ideal Image Development Corporation" (the listed employer) is not available. Assuming the description accurately reflects the hiring entity, Ideal Image Development Corporation's company size is not specified. However, the role of Senior Graphic Designer implies a structured marketing department.

Founded: Ideal Image Development Corporation was founded in 2007, and Persistent Systems, LLC was founded in 2007. This indicates a company with over 15 years of operational history, suggesting established processes and a mature market presence.

Team Structure:

• The Senior Graphic Designer will likely be part of a marketing or creative team.

• Collaboration with cross-functional teams such as marketing leadership, product development, sales, and potentially government relations is expected.

Methodology:

• Emphasis on data-driven visual communication to support marketing and branding initiatives.

• Integration of AI tools into creative workflows to enhance efficiency and innovation.

• Maintaining strict brand consistency across all channels.

• Translating complex technical concepts into accessible visual narratives.

Company Website: https://jobs.idealimage.com

📝 Enhancement Note: The company's focus on secure MANET systems (Wave Relay®) and its involvement in defense, government, and technology sectors suggest a culture that values innovation, security, precision, and high-quality execution. The Senior Graphic Designer role will be critical in communicating these complex and often sensitive aspects visually.

📈 Career & Growth Analysis

Operations Career Level: This is a senior individual contributor role, requiring a high level of design skill, autonomy, and strategic thinking. It sits above junior or mid-level designer positions.

Reporting Structure: The Senior Graphic Designer likely reports to a Marketing Manager, Creative Director, or Head of Marketing.

Operations Impact: The role directly impacts brand perception, marketing campaign effectiveness, and the clarity of technical communications. High-quality visuals are crucial for engaging B2B clients, potential government partners, and driving demand generation efforts.

Growth Opportunities:

• Skill Advancement: Opportunity to become a subject matter expert in AI-driven design tools and advanced animation techniques.

• Leadership Potential: Potential to move into a Creative Lead or Art Director role, managing design projects and teams.

• Specialization: Deepen expertise in specific areas such as defense industry branding, technical illustration, or motion graphics for high-tech products.

• Cross-functional Exposure: Gain deeper understanding of marketing strategy, product development, and go-to-market initiatives.

📝 Enhancement Note: The "Senior" title and the emphasis on AI tools suggest a career path focused on both advanced creative execution and technological innovation within the design field. The potential for leadership and specialization is significant, especially within a niche technology company.

🌐 Work Environment

Office Type: On-site position in New York City. This suggests a traditional office environment where in-person collaboration and access to company resources are prioritized.

Office Location(s): 601 West 26th Street, Suite 905, New York, NY 10001. This is a prime Manhattan location, likely in a modern office building conducive to creative work and professional collaboration.

Workspace Context:

• A collaborative office environment where designers work alongside marketing and potentially other technical teams.

• Access to necessary design software and hardware, including specialized AI tools.

• Opportunities for in-person brainstorming, feedback sessions, and team meetings.

• A professional atmosphere that aligns with the company's B2B and defense industry focus.

Work Schedule: Standard 40-hour work week, typical for full-time roles. The dynamic nature of marketing campaigns may require flexibility at times to meet deadlines.

📝 Enhancement Note: The on-site requirement in New York City, coupled with the company's industry, suggests a professional, structured, and collaborative workspace. This environment is likely designed to foster innovation while maintaining strong communication channels.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess qualifications and experience.

• Portfolio Presentation: Candidates will likely be asked to present their portfolio, discussing key projects, design choices, and their role in achieving objectives. This is a critical step for a design role.

• Technical/Creative Assessment: Potential for a design challenge or a discussion about how they would approach specific design problems related to the company’s products or services.

• Behavioral & Situational Interviews: Questions assessing collaboration, problem-solving, adaptability, and experience with AI tools.

• Final Interview: Discussion with hiring manager or senior leadership to assess cultural fit and strategic alignment.

Portfolio Review Tips:

• Curate your portfolio to highlight projects most relevant to B2B technology, defense, or complex visual communication.

• Clearly articulate your role in each project, especially for collaborative efforts.

• Showcase your proficiency with Adobe Creative Suite and, importantly, your experience and innovative use of AI design tools.

• Be prepared to discuss your process, design rationale, and how your work contributes to business objectives (e.g., brand consistency, audience engagement, campaign success).

• Include examples that demonstrate your ability to translate technical concepts into clear visuals.

Challenge Preparation:

• If a design challenge is given, focus on understanding the brief thoroughly.

• Demonstrate your problem-solving approach, not just the final output.

• Consider how AI tools could be leveraged to efficiently tackle the challenge.

• Practice presenting your solution concisely and effectively within a given timeframe.

📝 Enhancement Note: The portfolio is paramount for this role. Candidates must showcase not only creative talent but also strategic thinking, technical proficiency (especially with AI), and the ability to communicate effectively about their work and its impact.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Photoshop, Illustrator, InDesign, After Effects are essential.

• AI Design Tools: Proficiency with generative design platforms like Midjourney, DALL·E, Adobe Firefly, or similar is required.

• 3D Modeling/Animation Software: Potentially Blender, Maya, or similar for 3D animation (preferred skill).

• Video Editing Software: Adobe Premiere Pro or Final Cut Pro (preferred skill).

Analytics & Reporting:

CRM & Automation:

• While not direct tools for this role, understanding how design assets are used within marketing automation platforms or CRM-driven campaigns could be advantageous.

📝 Enhancement Note: The explicit mention of AI tools signifies a modern technology stack. Proficiency in Adobe Creative Suite is a given, but the ability to integrate and leverage AI for design tasks is a key differentiator for this role.

👥 Team Culture & Values

Operations Values:

• Innovation: Embracing new technologies like AI to push creative boundaries and improve efficiency.

• Excellence: Maintaining high standards for design quality, accuracy, and brand consistency.

• Collaboration: Working effectively with cross-functional teams to achieve shared goals.

• Problem-Solving: Translating complex technical information into clear, compelling visual narratives.

• Adaptability: Staying current with industry trends and evolving design tools and techniques.

Collaboration Style:

• Proactive and communicative, especially when working with marketing leadership and other departments.

• Open to feedback and iterative design processes.

• Ability to manage feedback from multiple stakeholders effectively.

• Participates actively in team meetings and brainstorming sessions, contributing creative ideas.

📝 Enhancement Note: The company likely values a blend of creative innovation and disciplined execution, fitting for a technology and defense-oriented firm. The ability to integrate new technologies like AI into established workflows is a significant cultural indicator.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Technical Complexity: Effectively visualizing intricate technical concepts related to MANET systems and advanced networking for diverse audiences.

• Balancing AI and Human Creativity: Integrating AI tools seamlessly without compromising unique artistic vision or brand integrity.

• Meeting Tight Deadlines: Producing high-quality assets for fast-paced marketing campaigns and product launches.

• Maintaining Brand Consistency: Ensuring all visuals adhere to strict brand guidelines across a wide range of applications.

• Security Clearance: The process of obtaining or maintaining a security clearance can be demanding.

Learning & Development Opportunities:

• AI Design Specialization: Becoming a leader in AI-driven creative workflows and tools.

• Advanced Animation & Motion Graphics: Developing expertise in 2D/3D animation and video editing for dynamic content creation.

• Industry Knowledge: Deepening understanding of the defense, technology, and communications sectors to create more impactful visuals.

• Mentorship: Learning from experienced marketing professionals and potentially mentoring junior designers.

📝 Enhancement Note: The role presents opportunities to grow in highly sought-after areas like AI-driven design and advanced multimedia creation, within a stable and critical industry.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to translate a highly technical concept into a visually understandable graphic. What was your process?" (Focus on your approach, tools used, and the outcome.)

• "How do you envision AI tools changing the role of a graphic designer in the next 3-5 years, and how have you already integrated them into your workflow?" (Showcase your forward-thinking and practical application.)

Company & Culture Questions:

• "What do you know about Persistent Systems' Wave Relay® technology, and how would you approach designing visuals for it?" (Demonstrate research and industry understanding.)

• "How do you ensure brand consistency across various platforms, especially when working with diverse marketing campaigns?" (Highlight your understanding of branding principles.)

Portfolio Presentation Strategy:

• Structure your presentation logically, perhaps by project type or by showcasing your evolution with AI tools.

• For each project, clearly state the objective, your specific contribution, the tools and techniques used (especially AI), and the measurable impact or outcome.

• Be ready to answer detailed questions about your design choices, software proficiency, and problem-solving skills.

• Emphasize your ability to collaborate and receive constructive feedback.

📝 Enhancement Note: Be prepared to demonstrate not just design skill but also strategic thinking, technical adaptability (AI proficiency), and an understanding of the company's complex technological domain and security requirements.

📌 Application Steps

To apply for this Senior Graphic Designer position:

• Submit your application through the provided link on the Ideal Image Development Corporation careers site.

• Resume Optimization: Tailor your resume to highlight your 5+ years of professional graphic design experience, advanced Adobe Creative Suite proficiency, and specific experience with AI design tools. Quantify achievements where possible (e.g., "Increased engagement by X% through redesigned social media graphics").

• Portfolio Curation: Ensure your portfolio is up-to-date, showcases relevant B2B/tech/defense design examples, and clearly demonstrates your use of AI tools. Prepare a concise presentation of your strongest work.

• Company Research: Thoroughly research Ideal Image Development Corporation and Persistent Systems, LLC, understanding their technology (Wave Relay®), market position, and brand identity.

• Interview Preparation: Practice articulating your design process, problem-solving skills, and how your experience aligns with the specific requirements of this role, especially concerning AI integration and security clearances.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.