Senior Creative Designer - Motion & Video Editing (all genders)

Adbaker GmbH
Full-timeHürth, Germany

📍 Job Overview

Job Title: Senior Creative Designer - Motion & Video Editing

Company: Adbaker GmbH

Location: Hürth, North Rhine-Westphalia, Germany

Job Type: Full-time

Category: Creative Operations / Marketing Operations

Date Posted: April 27, 2026

Experience Level: Mid-Senior Level (2-5 years implied)

Remote Status: Hybrid (Remote optional for candidates in other German cities)

🚀 Role Summary

  • Develop and produce high-performance video and motion creatives for diverse brands and industries, with a strong emphasis on measurable results and engagement metrics.

  • Manage the end-to-end creative production lifecycle, from initial concept and storyboarding through to final editing and output, ensuring adherence to project briefs and deadlines.

  • Collaborate closely with Strategy, Performance Marketing, and Production teams to align creative output with campaign objectives, platform mechanics, and target audience needs.

  • Utilize advanced editing, animation, and sound design techniques to maximize viewer retention and creative impact across paid social platforms like Meta and TikTok.

  • Proactively contribute innovative ideas and leverage AI tools to streamline workflows and enhance creative quality, demonstrating ownership and strategic thinking.

📝 Enhancement Note: While the title specifies "Creative Designer," the detailed responsibilities and emphasis on performance, metrics, and collaboration with performance marketing teams indicate a strong "Creative Operations" or "Marketing Operations" component. The role requires not just creative execution but also a strategic understanding of how creatives perform and integrate into broader marketing campaigns. The implied experience level of 2-5 years suggests a candidate who can work independently and contribute strategically.

📈 Primary Responsibilities

  • Conceptualize, design, and produce performance-driven video and motion creatives tailored for various brands and industries, focusing on engagement and conversion.

  • Execute a structured workflow based on tickets and briefings, ensuring all creative assets are delivered on time, complete, and to a high standard of quality.

  • Deliver meticulously crafted, platform-appropriate creatives, paying close attention to details such as formats, brand guidelines (CI), and maintaining consistency across all assets.

  • Take full ownership of the entire creative process, encompassing idea generation, storyboarding, editing, and final output.

  • Foster close collaboration with Strategy, Performance Marketing, and potentially Production teams, contributing to clear briefs, participating in shootings, and developing independent concepts.

  • Strategically employ animations, editing techniques, effects, and sound design to create compelling hooks and achieve high viewer retention rates.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and project management within a performance-focused marketing context. The emphasis on "ownership," "structured workflow," and "collaboration" points towards operational efficiency and cross-functional integration, common in operations roles. The mention of "platform-specific" creatives and "hooks/retention" underscores the need for a data-informed creative approach.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Graphic Design, Media Production, Marketing, or a related field is often preferred for senior roles. Equivalent practical experience will also be considered.

Experience: Minimum of 2-5 years of professional experience in creative design, with a proven focus on video and motion advertisements, ideally within the paid social media environment. Agency experience is highly valued.

Required Skills:

  • Extensive experience in video editing and motion graphics production.

  • Proficiency with core Adobe Creative Suite tools, specifically Premiere Pro and After Effects, at an advanced level.

  • Demonstrated understanding of paid social media platforms (e.g., Meta, TikTok) and their creative requirements.

  • Strategic thinking capabilities, understanding how creative elements contribute to campaign performance and audience engagement.

  • Strong portfolio showcasing successful video and motion creative work, with an emphasis on performance metrics.

  • Ability to manage multiple projects concurrently, adhering to deadlines and quality standards.

  • Excellent communication and stakeholder management skills, including proficiency in receiving and incorporating feedback.

Preferred Skills:

  • Experience working within a digital marketing agency setting.

  • Familiarity with AI tools for enhancing creative workflows (e.g., voiceover generation, editing assistance).

  • Understanding of broader digital marketing principles and performance marketing strategies.

  • Basic knowledge of sound design and audio mixing for video.

  • Experience with other design or animation software.

📝 Enhancement Note: The requirement for "several years of experience" and "seniority in dealing with stakeholders and feedback" suggests a candidate who can operate with a degree of autonomy and strategic input, typical of a senior-level operations contributor or a specialized creative lead within an operations framework. The explicit mention of "performance-strong" creatives and understanding "platform mechanics" are key indicators of the operational focus.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A robust portfolio demonstrating a minimum of 2-5 years of experience in video and motion creative design, with a significant focus on paid social advertisements (Meta, TikTok).

  • Case studies that highlight specific projects where creative output led to measurable performance improvements (e.g., increased engagement, higher retention rates, better conversion rates).

  • Examples of work that showcase understanding and application of platform-specific creative best practices and trends.

  • Visual evidence of proficiency in Adobe Premiere Pro and After Effects, including complex editing, animation, and effects.

Process Documentation:

  • Showcase examples of how you structure your creative process, from receiving briefs to final asset delivery, emphasizing efficiency and quality control.

  • Demonstrate how you incorporate feedback and iterate on creative concepts to meet performance goals.

  • Illustrate how you leverage AI tools within your workflow to optimize efficiency and enhance creative output.

  • Provide evidence of managing multiple creative projects simultaneously, including time management and prioritization strategies.

📝 Enhancement Note: For a senior creative role with an operations slant, a portfolio is crucial. It needs to go beyond just aesthetics and demonstrate a strategic, process-oriented approach to creative production that drives measurable results, aligning with the operational goals of efficiency and performance.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Senior Creative Designer with 2-5 years of experience in motion and video editing, focusing on paid social, and located in Germany (Hürth/Cologne area), the estimated annual salary range is €45,000 - €60,000. This estimate considers the employer's status as a leading performance marketing agency and the inclusion of advanced benefits.

Benefits:

  • Remote Work Option: Flexibility to work remotely from other locations within Germany.

  • Studio Access: Fully equipped creative loft with cameras, accessories, sound, and lighting for professional shootings and productions.

  • Professional Development: Opportunities for further training and skill enhancement.

  • Career Growth: Clear path for advancement, including potential to move into a Team Lead role with personnel responsibility.

  • Generous Vacation: 30 days of paid vacation per year.

  • Mobility & Sports:

    • KVB JobTicket (public transport pass).
    • Urban Sports Club membership.
    • Access to bikes.
    • Fitness studio membership options.
  • Well-being & Amenities:

    • Complimentary warm lunches.
    • Healthy snack bar.
    • Free drinks and ADBAKER specialty coffee.
    • Gaming corner for breaks and team interaction.
  • Technology: Latest Apple hardware (MacBook Pro, etc.) provided for work.

Working Hours: A standard full-time work week, typically around 40 hours, with flexibility and the option for remote work arrangements.

📝 Enhancement Note: The salary range is an estimation based on similar roles in Germany, considering the specified experience level and the comprehensive benefits package offered by Adbaker GmbH, which suggests a competitive compensation structure. The benefits package is extensive and points to a company that invests in employee well-being, professional growth, and work-life balance, which are attractive factors for operations professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Marketing / Performance Marketing Agency, specializing in Facebook & Instagram Ads.

Company Size: Adbaker GmbH is described as one of the largest and leading Facebook & Instagram Performance Marketing agencies in the German-speaking region. While exact headcount isn't provided, "largest" implies a significant team size, likely exceeding 50 employees, potentially in the 100-250 range. This size offers a balance of established processes and dynamic growth opportunities.

Founded: Not explicitly stated, but the company's position as a leading agency suggests a history of growth and established operations.

Team Structure:

  • The role reports to Lukas Hildebrandt, Business Operations Lead, suggesting a structured reporting line within operations.

  • Collaboration is expected with Strategy, Performance Marketing, and Production teams, indicating a cross-functional operational model.

Methodology:

  • Data-Driven Creativity: Emphasis on "performance-strong" creatives and measurable results, indicating a reliance on data analytics to inform creative strategy and execution.

  • Agile Workflow: Working "based on tickets and briefings" and managing multiple projects concurrently suggests an agile or sprint-based operational methodology.

  • Continuous Improvement: Proactive idea generation and the use of AI tools point towards a culture of ongoing process optimization and innovation.

Company Website: adbaker.de

📝 Enhancement Note: The company's focus on performance marketing and its positioning as a "leading agency" suggest a results-oriented culture where operational efficiency and creative impact are paramount. The reporting structure to "Business Operations Lead" explicitly places this creative role within an operational framework.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior Creative Designer, implying a mid-to-senior level within a creative or marketing operations function. It requires independent work, strategic input, and the ability to mentor or guide junior team members, potentially leading to team management responsibilities. The "ownership" aspect of the role is key.

Reporting Structure: The role reports to the Business Operations Lead, Lukas Hildebrandt. This indicates that creative output is managed and integrated within a broader operational framework, ensuring alignment with business objectives and marketing strategies.

Operations Impact: The Senior Creative Designer is expected to directly impact campaign performance by developing "performance-strong" creatives. Their work is crucial for driving key metrics such as engagement, retention, and conversions, thereby contributing significantly to the agency's and its clients' revenue generation and business growth.

Growth Opportunities:

  • Team Lead/Management: A clear pathway exists towards a Team Lead position with personnel responsibility, offering leadership and management experience within the operations team.

  • Skill Specialization: Opportunities to deepen expertise in advanced motion graphics, video editing, AI-driven creative tools, and performance-focused creative strategy.

  • Cross-Functional Expertise: Gaining broader experience by collaborating closely with Strategy and Performance Marketing teams, enhancing understanding of the full marketing funnel.

  • Client Management: Developing strong stakeholder management skills through interaction with high-profile clients.

📝 Enhancement Note: The explicit mention of a "Team Lead role and personnel responsibility" as a growth opportunity strongly suggests that this role is viewed as a stepping stone within an operational hierarchy, rather than purely a creative individual contributor track. This aligns with the expectations for operations professionals to develop leadership capabilities.

🌐 Work Environment

Office Type: The company offers a hybrid work model, with the primary workspace being a "Creative Loft" office. This suggests a modern, open, and potentially collaborative studio environment. The option for remote work from other German cities indicates flexibility.

Office Location(s): The primary office is located at Kalscheurenerstr. 19a, 50354 Hürth, Germany. This location is near Cologne, providing access to urban amenities.

Workspace Context:

  • Collaborative Environment: The "Creative Loft" and emphasis on teamwork suggest an environment where designers, strategists, and performance marketers work closely together.

  • Technology & Tools: Access to the latest Apple hardware (MacBooks) and a well-equipped studio with professional cameras, lighting, and sound equipment supports high-quality creative production.

  • Team Interaction: Opportunities for interaction include team events, a gaming corner, and shared amenities like lunch and snacks, fostering a strong team dynamic.

Work Schedule: A standard full-time schedule, likely around 40 hours per week, with the flexibility to work remotely. This balance allows for dedicated focus on creative tasks while accommodating personal preferences and optimizing productivity.

📝 Enhancement Note: The description of the "Creative Loft" and "450 sqm2 loft office" with amenities like a gaming corner and free food points to a vibrant, modern workspace designed to foster creativity and collaboration, which is typical of forward-thinking agencies and operations departments. The remote option further enhances the appeal for a flexible work arrangement.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Application & Portfolio Submission: Candidates will submit their application, likely including a resume and a link to their portfolio. The portfolio will be a critical component, showcasing relevant video and motion design work for paid social.

  • Screening Call: A preliminary conversation, potentially with HR or the Business Operations Lead, to assess basic qualifications, experience alignment, and cultural fit.

  • Creative/Technical Assessment: Candidates may be asked to complete a creative task or a technical challenge related to video editing or motion graphics, potentially involving a case study or a prompt simulating real-world project requirements. This assesses practical skills and problem-solving abilities.

  • Interview with Hiring Manager/Team: A more in-depth discussion with Lukas Hildebrandt (Business Operations Lead) and potentially other team members (Strategy, Performance Marketing) to delve into experience, strategic thinking, collaboration style, and understanding of performance metrics.

  • Final Interview: A concluding interview, possibly with senior leadership, to finalize the decision and discuss terms.

Portfolio Review Tips:

  • Highlight Performance: Ensure your portfolio clearly demonstrates how your creative work has driven measurable results (e.g., ROI, engagement rates, click-through rates). Use specific data points and case study narratives.

  • Showcase Process: Include examples of your creative process, from initial concept development and storyboarding to final execution and iteration based on feedback.

  • Platform Relevance: Curate examples specifically tailored to paid social platforms like Meta and TikTok, showcasing your understanding of their unique mechanics and audience behaviors.

  • Technical Proficiency: Include work that clearly demonstrates advanced skills in Adobe Premiere Pro and After Effects, including complex animations, effects, and editing techniques.

  • AI Integration: If applicable, highlight projects where you effectively utilized AI tools to enhance efficiency or creativity.

Challenge Preparation:

  • Understand the Brief: If given a creative challenge, thoroughly analyze the brief, target audience, and campaign objectives.

  • Think Strategically: Frame your approach and solution within the context of performance marketing goals, not just aesthetic appeal. Explain why your creative choices will drive results.

  • Demonstrate Process: Be prepared to articulate your step-by-step process for tackling the challenge, including how you would manage feedback and iterate.

  • Concise Presentation: Practice presenting your work and rationale concisely, focusing on the most impactful aspects and quantifiable outcomes.

📝 Enhancement Note: The emphasis on "performance-strong" creatives and the reporting structure to Operations suggest that the interview process will likely scrutinize not only creative talent but also the candidate's ability to operate within a structured, results-driven environment. Portfolio review will focus heavily on impact and process.

🛠 Tools & Technology Stack

Primary Tools:

  • Video Editing & Motion Graphics: Adobe Premiere Pro, Adobe After Effects (advanced proficiency required).

  • Design Software: Potentially Adobe Photoshop and Illustrator for asset creation and preparation.

  • AI Tools: Utilization of AI for tasks such as voiceover generation, editing support, script enhancement, or content ideation.

Analytics & Reporting:

  • While not a direct analytics role, understanding and interpreting performance data from platforms like Meta Ads Manager and TikTok Ads Manager is crucial.

CRM & Automation:

  • Experience with project management or task management tools (e.g., Jira, Asana, Trello, or similar ticketing systems) is essential for managing workflow.

  • Understanding of how creatives integrate into marketing automation platforms or CRM systems to track user journeys and campaign effectiveness.

  • Integration tools knowledge is not explicitly required but could be a plus for understanding how creative assets feed into broader campaign pipelines.

📝 Enhancement Note: The specific mention of Adobe Premiere Pro and After Effects at an "advanced level" is critical. The inclusion of AI tools indicates a modern approach to creative production. Familiarity with project management/ticketing systems is a key operational requirement for managing the workflow efficiently.

👥 Team Culture & Values

Operations Values:

  • Performance-Driven: A core value is delivering measurable results and optimizing creative output for maximum performance on paid social channels.

  • Collaboration & Teamwork: Strong emphasis on working closely with Strategy, Performance Marketing, and Production teams, fostering a cohesive and integrated work environment.

  • Proactive & Innovative: Encouraging independent initiative, proactive idea generation, and the adoption of new technologies like AI to push creative boundaries and improve efficiency.

  • Ownership & Accountability: Taking responsibility for the entire creative process, from concept to delivery, and demonstrating a high level of professionalism and reliability.

  • Continuous Learning: A commitment to staying updated on industry trends, platform mechanics, and new creative tools/techniques.

Collaboration Style:

  • Cross-Functional Integration: The role is designed for close collaboration across different departments (Strategy, Performance Marketing, Production), requiring excellent communication and the ability to translate creative ideas into actionable strategies.

  • Feedback Culture: An openness to receiving and incorporating feedback from stakeholders and team members to refine creative work and achieve optimal outcomes.

  • Knowledge Sharing: A dynamic team environment likely encourages sharing insights, best practices, and innovative approaches to creative production and campaign execution.

📝 Enhancement Note: The company culture described emphasizes a blend of creative excellence and operational rigor, which is characteristic of successful performance marketing agencies. The values align with expectations for professionals in an operations-focused environment where results, efficiency, and teamwork are highly prized.

⚡ Challenges & Growth Opportunities

Challenges:

  • Balancing Creativity with Performance: The primary challenge will be consistently producing highly creative and engaging content that also meets stringent performance metrics and ROI expectations for clients.

  • Rapidly Evolving Platforms: Staying ahead of the curve with constant changes in social media platform algorithms, features, and best practices requires continuous learning and adaptation.

  • Managing Multiple Stakeholders: Effectively managing feedback and expectations from diverse internal teams (Strategy, Performance Marketing) and external clients, each with potentially different priorities.

  • Scale of Production: Producing a high volume of creatives for various brands and campaigns while maintaining quality and adhering to tight deadlines.

Learning & Development Opportunities:

  • Advanced Creative Tool Mastery: Deepening expertise in Premiere Pro, After Effects, and exploring new plugins or advanced techniques.

  • AI-Powered Creative Workflow: Becoming proficient in leveraging AI tools for faster, more efficient, and potentially more innovative creative production.

  • Performance Marketing Acumen: Developing a stronger understanding of performance marketing strategies, analytics, and conversion rate optimization (CRO) through close collaboration.

  • Leadership Development: Opportunities to grow into a Team Lead role, gaining experience in people management, project delegation, and strategic team direction.

  • Client Management Skills: Honing skills in client communication, presentation, and strategic advisory within the creative domain.

📝 Enhancement Note: The challenges presented are typical for senior creative roles in a performance-driven agency, requiring a strategic mindset beyond pure design. The growth opportunities are well-defined, offering clear paths for both technical and leadership development within an operational context.

💡 Interview Preparation

Strategy Questions:

  • "Describe your process for developing a video creative that aims to maximize viewer retention on platforms like TikTok." (Focus on hooks, pacing, visual storytelling, sound design, and platform specifics.)

  • "How do you balance creative innovation with the need to meet specific performance targets (e.g., CTR, conversion rates) for paid social campaigns?" (Emphasize data-informed creativity, A/B testing, and iterative improvements.)

  • "Walk us through a time you received challenging feedback on a creative project. How did you handle it, and what was the outcome?" (Demonstrate professionalism, adaptability, and problem-solving skills.)

Company & Culture Questions:

  • "What attracts you to Adbaker GmbH, and what do you know about our work with brands like Karo Kauer or Ravensburger?" (Research the company, its clients, and its market position.)

  • "How do you envision collaborating with our Strategy and Performance Marketing teams to ensure creative alignment and campaign success?" (Highlight your understanding of cross-functional teamwork and communication.)

Portfolio Presentation Strategy:

  • Structure Your Narrative: For each portfolio piece, clearly state the objective, your role, the creative process, the tools used, and most importantly, the results achieved (with data).

  • Highlight Performance Metrics: Quantify the success of your work whenever possible. Use charts or graphs if appropriate to illustrate impact on engagement, retention, or conversions.

  • Showcase Process & Problem-Solving: Be ready to discuss your thought process, how you overcame creative challenges, and how you incorporated feedback.

  • Tailor to the Role: Emphasize projects that are most relevant to paid social, video editing, and motion graphics for performance marketing.

  • Be Concise and Engaging: Practice your presentation to be clear, impactful, and within a reasonable timeframe, allowing for Q&A.

📝 Enhancement Note: The interview preparation advice focuses heavily on demonstrating strategic thinking, performance orientation, and operational efficiency, in addition to creative skills. This is crucial for a role that blends creative execution with operational responsibilities.

📌 Application Steps

To apply for this Senior Creative Designer position:

  • Submit your application through the provided application link on the Adbaker GmbH careers page.

  • Portfolio Customization: Curate your portfolio to prominently feature 2-4 of your strongest projects in video and motion design specifically for paid social media (Meta, TikTok). Ensure these examples clearly demonstrate your ability to drive measurable performance metrics (e.g., engagement, retention, conversions). Include brief case study summaries for each.

  • Resume Optimization: Tailor your resume to highlight skills and experiences directly relevant to the job description, such as proficiency in Adobe Premiere Pro and After Effects, paid social experience, creative strategy, and project management. Use keywords like "performance marketing," "motion graphics," "video editing," "paid social," and "creative operations."

  • Prepare for the Interview: Practice articulating your creative process, how you approach performance-driven design, and your experience collaborating with marketing and strategy teams. Be ready to discuss your portfolio in detail and answer scenario-based questions related to creative challenges and stakeholder management.

  • Research Adbaker GmbH: Understand the company's mission, client portfolio (e.g., Karo Kauer, bofrost), and its position as a leading performance marketing agency. Familiarize yourself with their approach to creative and marketing operations.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

You possess several years of experience in creative design with a focus on video and motion ads, particularly within the paid social environment. Proficiency in Adobe Creative Cloud tools and a strategic mindset regarding platform mechanics and performance metrics are required.