Website Designer (UI & Motion-led Web Design)

📍 Job Overview

Job Title: Website Designer (UI & Motion-led Web Design)

Company: Weekday AI (Client of Weekday)

Location: Gandhinagar, Gujarat, India

Job Type: Full-Time

Category: UI/UX Design & Web Development Operations

Date Posted: June 02, 2026

Experience Level: Mid-Level (2-6 years)

Remote Status: On-site

🚀 Role Summary

• Design and develop visually compelling, user-centric website interfaces with a strong emphasis on motion design to enhance user engagement and storytelling.

• Translate business objectives and user needs into intuitive, aesthetically pleasing, and responsive web experiences.

• Collaborate closely with cross-functional teams, including product managers, developers, and marketers, to ensure seamless design implementation and project success.

• Utilize advanced design tools like Figma for wireframing, prototyping, and creating high-fidelity designs, while also leveraging motion design principles to elevate user interaction.

• Contribute to the evolution of design systems and component libraries, ensuring consistency, accessibility, and usability across all digital touchpoints.

📝 Enhancement Note: While the role is titled "Website Designer," the emphasis on "Motion-led Web Design," UI, and collaboration with developers indicates a strong connection to the operational aspects of web development and GTM (Go-To-Market) initiatives, particularly in creating engaging marketing and landing pages. This role bridges creative design with the technical execution and strategic deployment of digital assets.

📈 Primary Responsibilities

• Design high-quality website interfaces that are visually appealing, user-friendly, and aligned with brand guidelines, ensuring a consistent and branded digital presence.

• Create comprehensive wireframes, user flows, prototypes, and high-fidelity mockups using Figma to effectively communicate design concepts and user journeys.

• Develop engaging motion concepts, animations, and micro-interactions that strategically enhance usability, improve storytelling, and boost overall user engagement across web platforms.

• Design and optimize responsive web experiences, ensuring seamless functionality and aesthetic appeal across desktop, tablet, and mobile devices.

• Collaborate closely with front-end developers to ensure accurate implementation of designs and animations, providing clear specifications and assets to facilitate efficient development cycles.

• Partner with marketing and content teams to conceptualize and design effective landing pages, campaign websites, and other digital experiences that drive conversion and user acquisition.

• Conduct thorough design reviews, actively seeking and incorporating feedback from stakeholders and insights from user testing to refine designs and maximize impact.

• Maintain and actively contribute to design systems, component libraries, and UI standards to ensure design consistency, scalability, and efficient reuse of assets across projects.

• Proactively research and stay updated with the latest trends in web design, motion graphics, user experience (UX), and emerging digital interaction patterns to inform design decisions and drive innovation.

• Ensure all digital designs meet high standards for consistency, accessibility (WCAG compliance), and usability, creating inclusive and effective online experiences for all users.

📝 Enhancement Note: The responsibilities highlight a blend of creative design and operational execution, focusing on the practical application of design principles to achieve business goals. The emphasis on collaboration with developers and marketing teams underscores the GTM operational aspect of this role, where design directly supports campaign and product launch efforts.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Web Design, Human-Computer Interaction, or a related field is typically expected for mid-level roles. Relevant certifications or a strong portfolio can often substitute for formal education.

Experience: 2–6 years of professional experience in website design, UI design, or digital product design, with specific emphasis on motion-led web experiences.

Required Skills:

• Figma: Strong expertise in creating wireframes, user flows, prototypes, design systems, and high-fidelity UI designs within the Figma environment.

• UI Design: Excellent understanding and practical application of layout principles, typography, color theory, visual hierarchy, responsive design techniques, and user-centered design (UCD) methodologies.

• Motion Design: Proven ability to create engaging animations, transitions, micro-interactions, and motion-driven web experiences that demonstrably improve user engagement and comprehension.

Preferred Skills:

• UX Principles: Solid understanding of user experience (UX) principles and conversion-focused design practices to optimize user journeys and drive desired outcomes.

• Landing Page & Campaign Design: Experience designing effective landing pages, marketing websites, and interactive digital experiences with a focus on campaign performance.

• Web Technologies: Familiarity with foundational web technologies such as HTML, CSS, and an understanding of modern front-end frameworks (e.g., React, Vue.js) to inform design feasibility and developer collaboration.

• Animation Tools: Knowledge of additional animation tools such as Adobe After Effects, Rive, Principle, or similar software for creating more complex animations and interactive elements.

• Design Systems: Experience working with and contributing to established design systems and component-based design methodologies for scalable and consistent design outputs.

• Accessibility Standards: Familiarity with web accessibility standards (e.g., WCAG) and best practices for creating inclusive digital products.

📝 Enhancement Note: The requirements emphasize proficiency in core design tools and principles, with a significant focus on motion design as a differentiator. The preferred skills suggest a candidate who can bridge the gap between creative design and technical implementation, a critical aspect for operational efficiency in digital product development.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 distinct website design projects that clearly demonstrate expertise in UI design, responsive design, and motion integration.

• Include detailed case studies for at least two projects, illustrating the design process from initial concept and wireframing through to high-fidelity mockups and final implementation, emphasizing problem-solving and decision-making.

• Highlight specific examples of motion design implementation, such as interactive elements, transitions, or animations, and explain their purpose and impact on user experience.

• Demonstrate proficiency in Figma by including examples of complex prototypes, interactive components, and any contributions to design systems or style guides.

Process Documentation:

• For each portfolio project, provide a concise overview of the design workflow utilized, including steps for research, ideation, prototyping, user testing (if applicable), and developer handoff.

• Document the iterative design process, showing how feedback and user insights were incorporated to refine designs and improve outcomes.

• Detail the approach to creating and maintaining design assets for seamless integration with front-end development, including specifications for animations and interactive elements.

• Explain how design decisions were made to ensure accessibility and usability across different devices and user segments.

📝 Enhancement Note: A strong portfolio is paramount for this role, serving as tangible proof of design capabilities and process adherence. The emphasis on case studies and ROI demonstration aligns with operational expectations for designers to deliver measurable business value.

💵 Compensation & Benefits

Salary Range: For a mid-level Website Designer with 2-6 years of experience in Gandhinagar, Gujarat, India, the estimated annual salary range would be ₹6,00,000 to ₹12,00,000. This range accounts for variations in experience, specific skill sets (especially advanced motion design capabilities), and the client's specific project needs.

Benefits:

• Competitive salary package aligned with industry standards for skilled designers in the region.

• Opportunity to work with innovative clients and cutting-edge design projects.

• Professional development opportunities, including potential for training in new design tools and techniques.

• Exposure to a dynamic work environment and collaboration with talented professionals.

• Standard Indian employment benefits as per company policy and local regulations (e.g., health insurance, paid time off, potential for performance bonuses).

Working Hours: Standard full-time working hours are expected, typically around 40 hours per week, with potential for some flexibility depending on project deadlines and team needs. This role is on-site, requiring presence in the Gandhinagar office.

📝 Enhancement Note: The salary estimate is based on research of mid-level UI/UX and web design roles in Gandhinagar, India, considering the specified experience range and the emphasis on specialized skills like motion design. Benefits are generalized based on typical offerings for full-time positions in the Indian tech/design sector.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company operates within the technology sector, specifically serving clients through a platform that connects businesses with specialized talent. The client Weekday AI serves is likely in a related tech or digital services industry, focusing on AI, web development, or digital marketing.

Company Size: The description "This role is for one of the Weekday's clients" suggests Weekday AI itself may be a talent platform or agency, and the actual hiring company could vary in size. However, given the focus on specialized design roles, the client company is likely a growing tech company, startup, or established firm with a significant digital presence, potentially ranging from small to medium-sized (50-500 employees). This size often fosters a dynamic, collaborative, and agile work environment.

Founded: Information about the founding date of the client company is not provided. However, the focus on modern web design, UI, and motion suggests a company that is either recently established or has undergone significant digital transformation.

Team Structure:

• The designer will likely be part of a dedicated design team or a cross-functional product/marketing team.

• Reporting structure will probably be to a Design Lead, Art Director, or Product Manager, depending on the client's organizational setup.

Methodology:

• Data Analysis & Insights: Designs will be informed by user research, analytics, and A/B testing results to ensure data-driven decision-making.

• Workflow Planning & Optimization: Emphasis on efficient design workflows, rapid prototyping, and iterative development to align with agile methodologies.

• Automation & Efficiency: Utilizing design systems and component libraries to streamline the design process and ensure consistency, contributing to overall operational efficiency.

Company Website: [Weekday AI Company URL: https://jobs.workable.com/company/pxG9rDgnvZm2c86JUchT1j/jobs-at-weekday-ai] (Note: This is the platform URL, not necessarily the end-client's website)

📝 Enhancement Note: The context suggests a role within a company that values modern digital practices and relies on skilled designers to enhance its online presence and user engagement, aligning with GTM strategies that prioritize user experience and conversion.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Website Designer. It requires a solid foundation in UI and motion design principles, the ability to work independently on design tasks, and contribute meaningfully to team projects. The emphasis on motion design suggests a specialization within the broader UI/UX field.

Reporting Structure: The designer will report to a Design Lead, Art Director, or a Product Manager, depending on the specific client's organizational structure. This structure facilitates clear project direction and feedback loops.

Operations Impact: The designer's work directly impacts the company's online presence, user acquisition, and customer engagement. High-quality UI and motion design are critical for converting visitors into customers, improving user retention, and reinforcing brand perception. This role plays a vital part in the operational success of digital marketing campaigns and product launches.

Growth Opportunities:

• Skill Advancement: Opportunities to deepen expertise in advanced motion design techniques, explore new animation tools (e.g., Lottie, Webflow animations), and gain proficiency in UX research methodologies.

• Specialization: Potential to specialize further in areas like interaction design, motion graphics for marketing, or even transition into a more senior UI/UX role with greater strategic input.

• Leadership Potential: With demonstrated success and leadership in design projects, there may be pathways to lead design initiatives, mentor junior designers, or move into an Art Director position within the client organization or Weekday AI's network.

📝 Enhancement Note: The growth trajectory for this role involves honing specialized design skills and potentially moving into leadership or strategic design roles, contributing to the operational efficiency and effectiveness of digital initiatives.

🌐 Work Environment

Office Type: This is an on-site role in Gandhinagar, Gujarat, India. The specific office environment will depend on the client company, but it is likely a modern office space designed to foster collaboration and productivity, typical of tech companies.

Office Location(s): Gandhinagar, Gujarat, India. This location is known for its growing IT and business sectors, offering a vibrant professional environment.

Workspace Context:

• Collaborative Environment: Expect a workspace that encourages interaction with colleagues, including designers, developers, and marketing professionals, facilitating seamless communication and idea exchange.

• Tools and Technology: Access to modern design software (primarily Figma), potentially high-performance workstations, and collaboration tools essential for a digital design role.

• Team Interaction: Regular team meetings, design critiques, and project sync-ups are expected, providing opportunities for continuous learning and professional development within the team.

Work Schedule: The standard working hours are approximately 40 hours per week, consistent with a full-time role. While on-site, there might be some flexibility offered by the client company regarding start and end times, especially around project deadlines, but the core expectation is consistent presence.

📝 Enhancement Note: The on-site requirement emphasizes the importance of in-person collaboration and integration within the client's team, which is crucial for efficient workflow and real-time problem-solving in a design-centric role.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call or assessment to gauge basic qualifications, experience, and interest in the role.

• Portfolio Review: A dedicated session where candidates present their portfolio, walking through selected projects, explaining their design process, rationale, and impact. This is a critical stage for evaluating UI and motion design skills.

• Technical/Skills Assessment: May involve a design exercise or challenge (e.g., designing a specific UI element, creating a short animation sequence) to assess practical skills in Figma and motion design tools.

• Cross-functional Interviews: Discussions with potential team members (developers, product managers) to assess collaboration style, communication skills, and cultural fit.

• Final Interview: A conversation with a hiring manager or senior leader to discuss overall fit, career aspirations, and confirm details.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your UI design expertise, motion design capabilities, and experience with responsive web design. Prioritize quality over quantity.

• Tell a Story: For each project, clearly articulate the problem, your role, the design process, your creative solutions (especially motion integration), and the measurable outcomes. Use visuals to support your narrative.

• Highlight Figma Mastery: Be prepared to demonstrate your Figma skills, including complex prototyping, component usage, and design system contributions.

• Explain Motion Rationale: For motion design examples, clearly explain why you used specific animations and how they enhance the user experience or achieve business goals.

• Showcase Collaboration: If possible, include examples or discuss instances where your design work required close collaboration with developers or other stakeholders.

Challenge Preparation:

• Understand the Scope: If a design challenge is provided, thoroughly read and understand the brief, including target audience, objectives, and constraints.

• Prioritize Key Features: Focus on addressing the most critical aspects of the challenge within the given timeframe.

• Demonstrate Process: Even in a timed exercise, show your thought process – sketching, wireframing, and justifying design decisions.

• Prepare for Motion: If motion is implied, be ready to discuss how you would approach adding it, even if you can't fully animate it in a short exercise.

📝 Enhancement Note: The interview process heavily emphasizes the candidate's portfolio and practical design skills, particularly in motion design. Candidates should prepare to articulate their design process and the business impact of their work thoroughly.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for wireframing, UI design, prototyping, and design system management. Expertise level should be advanced.

• Motion Design Software: Proficiency in tools like Adobe After Effects, Rive, Principle, or similar is highly advantageous for creating sophisticated animations and interactive elements.

Analytics & Reporting:

• Familiarity with web analytics tools (e.g., Google Analytics) to understand user behavior and design impact.

CRM & Automation:

• While not a direct CRM role, an understanding of how website designs integrate with marketing automation platforms and CRMs (e.g., HubSpot, Salesforce) for lead generation and customer journeys is a plus.

• Awareness of web development concepts related to integration and data flow.

📝 Enhancement Note: Proficiency in Figma is non-negotiable. The ability to leverage motion design tools and understand web analytics will significantly enhance a candidate's operational effectiveness in this role.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and meeting user needs through intuitive and engaging design.

• Collaboration: A strong belief in teamwork and open communication with designers, developers, marketers, and product teams to achieve shared goals.

• Innovation: A drive to explore new design trends, technologies, and creative approaches to solve problems and elevate the user experience.

• Detail-Oriented: A meticulous approach to design, ensuring high quality, consistency, and pixel-perfect execution in all deliverables.

• Efficiency: A focus on creating streamlined design processes, utilizing design systems, and delivering assets that facilitate efficient development.

Collaboration Style:

• Cross-functional Integration: Actively participate in team meetings, design critiques, and project discussions to ensure alignment across departments.

• Process Improvement Focus: Proactively identify opportunities to improve design workflows, handoff procedures, and communication channels with development and marketing teams.

• Knowledge Sharing: Willingness to share design insights, best practices, and learnings with the team to foster a culture of continuous improvement and collective growth.

📝 Enhancement Note: The culture likely values creativity balanced with practicality, emphasizing teamwork and a data-informed approach to design that directly supports business objectives and operational efficiency.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Constraints: Effectively integrating advanced motion design while adhering to brand guidelines, technical limitations, and project deadlines.

• Cross-functional Communication: Ensuring clear and consistent communication between design, development, and marketing teams to translate complex design concepts into functional, engaging web experiences.

• Staying Ahead of Trends: Continuously learning and adapting to the rapidly evolving landscape of web design, UI patterns, and animation technologies.

• Measuring Design Impact: Quantifying the success of design initiatives, particularly motion-led features, through data analysis and user feedback to demonstrate ROI.

Learning & Development Opportunities:

• Advanced Motion Design: Opportunities to master advanced animation techniques and explore new tools for creating dynamic web experiences.

• UX Research & Strategy: Potential to develop skills in user research, usability testing, and contributing more significantly to the strategic planning of digital products.

• Industry Conferences & Workshops: Access to industry events, webinars, and workshops focused on UI/UX design, motion graphics, and web development trends.

• Mentorship: Possibility of receiving guidance from senior designers or art directors, fostering professional growth and career development within the operations of digital product creation.

📝 Enhancement Note: This role offers a dynamic environment where designers can tackle complex challenges in visual communication and user engagement, with ample opportunities for skill development in specialized areas of digital design.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used motion design to solve a specific user problem or enhance a key feature. What was your process, and what was the outcome?" (Focus on problem-solving, design rationale, and impact.)

• "How do you approach designing responsive websites that maintain visual integrity and functionality across various devices?" (Demonstrate understanding of responsive design principles and technical considerations.)

Company & Culture Questions:

• "What interests you about Weekday AI and working with their clients on AI-related or cutting-edge digital projects?" (Show research into Weekday AI and enthusiasm for innovative work.)

• "How do you stay updated with the latest trends in UI and motion design, and how do you incorporate them into your work?" (Demonstrate a proactive learning approach and creative mindset.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly define the problem, your role, your design process (emphasizing UI and motion), your solutions, and the results.

• Show, Don't Just Tell: Use high-quality visuals, interactive prototypes, and video snippets of animations to showcase your work effectively.

• Quantify Impact: Whenever possible, use data (e.g., conversion rates, engagement metrics, user feedback) to demonstrate the effectiveness of your designs.

• Be Ready for Figma Deep Dive: Prepare to answer questions about your Figma workflow, component usage, and design system contributions.

📝 Enhancement Note: Interview preparation should focus on demonstrating a strong understanding of UI/UX principles, advanced motion design skills, collaborative capabilities, and the ability to translate design into tangible business results.

📌 Application Steps

To apply for this operations-aligned design position:

• Submit your application through the provided link on Workable.

• Customize Your Resume: Highlight keywords such as Figma, UI Design, Motion Design, Responsive Design, Wireframing, Prototyping, and any experience with animation tools. Quantify achievements where possible (e.g., "Improved user engagement by X% through motion design").

• Curate Your Portfolio: Ensure your portfolio prominently features your best UI and motion design work, with detailed case studies explaining your process and impact. Prioritize projects that showcase responsive web design and collaboration.

• Prepare Your Presentation: Practice walking through your portfolio projects, clearly articulating your design decisions, process, and the outcomes, especially focusing on how your motion design choices enhanced user experience and met business objectives.

• Research Weekday AI and Their Clients: Understand Weekday AI's mission and the types of clients they serve. This will help you tailor your responses and demonstrate genuine interest in their operational model and the types of projects you might work on.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.