Visual and Motion Designer / Marketing Designer (Contract )

📍 Job Overview

Job Title: Visual and Motion Designer / Marketing Designer (Contract)

Company: Ares Interactive, Inc.

Location: Germany (Remote)

Job Type: CONTRACTOR

Category: Marketing Operations / Creative Production

Date Posted: 2026-06-26

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Design and produce high-impact visual and motion graphics for mobile game marketing campaigns, focusing on user acquisition (UA) and app store optimization (ASO).

• Leverage advanced proficiency in Adobe After Effects and Photoshop, alongside AI-integrated workflows, to enhance creative output and production efficiency.

• Collaborate closely with the Creative Manager to translate performance data and user feedback into compelling visual assets that drive engagement and conversions.

• Develop a diverse range of marketing materials, including video ads, static graphics, and app store assets, ensuring adherence to brand guidelines and platform best practices.

📝 Enhancement Note: This role is crucial for the Go-To-Market (GTM) strategy of Ares Interactive's mobile games, directly impacting user acquisition and revenue generation through effective creative production. The emphasis on AI integration suggests a forward-thinking marketing operations approach.

📈 Primary Responsibilities

• Develop and edit high-impact, "thumb-stopping" video advertisements for various marketing channels, including social media platforms and ad networks.

• Create a comprehensive suite of marketing assets for mobile games, encompassing marketing statistics, App Store Optimization (ASO) graphics, and promotional visuals.

• Translate performance data and user acquisition (UA) feedback into actionable creative concepts and design iterations, working in close partnership with the Creative Manager.

• Design all visual assets with a strategic focus on clarity, contrast, user engagement, and conversion optimization to maximize marketing campaign effectiveness.

• Proactively explore, implement, and leverage AI tools to accelerate production workflows, innovate creative ideation, and enhance overall design output.

📝 Enhancement Note: The responsibilities highlight a direct link between creative output and performance metrics, a core function within revenue-focused marketing operations. The need to translate data into creative concepts is a key skill for operations professionals in marketing roles.

🎓 Skills & Qualifications

Education: While no specific degree is mentioned, a strong portfolio and demonstrable skills are paramount. A background in Graphic Design, Digital Media, Animation, or a related field is often preferred.

Experience: Minimum of 2-5 years of relevant experience in visual and motion design, with a proven track record in marketing asset creation, particularly for the mobile app or gaming industry.

Required Skills:

• Expert proficiency in Adobe After Effects for motion graphics and video editing.

• Expert proficiency in Adobe Photoshop for static design and asset manipulation.

• A strong portfolio showcasing experience in video editing and static design, ideally for mobile apps or games.

• Solid understanding of design fundamentals, including color theory, contrast, composition, and typography.

• Demonstrated experience creating marketing assets specifically for the mobile gaming/app ecosystem (e.g., ASO graphics, video ads, static ads).

• Experience in building and utilizing AI-integrated workflows to enhance creative production efficiency. Preferred Skills:

• 3D design skills using software such as Blender or Maya.

• Experience with Unity for recording in-game footage for marketing assets.

• Familiarity with A/B testing creative assets to optimize performance.

📝 Enhancement Note: The emphasis on specific software (After Effects, Photoshop) and industry-specific assets (ASO, video ads for mobile games) dictates a specialized skill set. The AI integration requirement points towards a need for adaptability and a proactive approach to new technologies within marketing operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio that clearly demonstrates expertise in both video editing/motion design and static graphic design.

• Showcase specific examples of marketing assets created for mobile apps or games, highlighting their impact (e.g., conversion rates, engagement metrics if available).

• Include case studies or examples of how AI tools were integrated into your workflow to achieve specific design outcomes or efficiencies.

• Demonstrate a strong understanding of design principles applied to marketing objectives, such as ASO strategies and user engagement tactics. Process Documentation:

• Ability to articulate the design process from brief to final asset delivery, including ideation, iteration, and feedback incorporation.

• Provide examples of how performance data or UA feedback was used to inform and refine creative asset design.

• Showcase proficiency in managing multiple creative projects simultaneously, adhering to deadlines, and maintaining high quality standards.

📝 Enhancement Note: For a contract role focused on marketing creative production, the portfolio is the primary evaluation tool. It needs to explicitly demonstrate the ability to create effective, data-informed marketing assets, with a clear emphasis on AI integration and mobile gaming context.

💵 Compensation & Benefits

Salary Range: For a remote Visual and Motion Designer (Contract) in Germany with 2-5 years of experience and expert-level software skills, the estimated hourly rate can range from €30 to €55 per hour, depending on experience, portfolio strength, and specific project scope. This translates to an approximate annual contract value of €62,400 to €114,400, assuming full-time work.

Benefits: As a contractor, standard employee benefits may not apply. However, typical contractor benefits or considerations include:

• Flexible work schedule and remote work arrangement.

• Opportunity to work on diverse and engaging mobile game titles.

• Potential for contract extension or future project opportunities.

• Direct contribution to the success of a growing gaming studio and parent company.

• Access to cutting-edge AI tools and creative technologies.

Working Hours: This is a contract role. While typically aligned with a standard 40-hour work week, flexibility may be possible depending on project needs and mutual agreement. Clear communication regarding availability and deliverables will be essential.

📝 Enhancement Note: Salary estimates are based on current market rates for contract design roles in Germany, factoring in the specified experience level and specialized skill set (After Effects, Photoshop, AI integration). The specific rate will depend on the final negotiation and the defined scope of work.

🎯 Team & Company Context

🏢 Company Culture

Industry: Mobile Gaming / Interactive Entertainment. Ares Interactive is the parent company of Swift Games, a Berlin-based mobile game studio. This indicates a focus on fast-paced, creative, and data-driven product development within the gaming sector.

Company Size: Ares Interactive is likely a growing entity, with Swift Games operating as an integral development studio. The exact size isn't provided, but the acquisition suggests a scaling operation. This implies a dynamic environment where individual contributions can have a significant impact on marketing and creative efforts.

Founded: Swift Games operates as an integral studio within Ares Interactive. The founding dates of each entity would provide historical context, but the current focus is on their collaborative efforts in mobile gaming.

Team Structure:

• The Visual and Motion Designer will work within the marketing or creative production team.

• They will report to the Creative Manager, indicating a structured creative hierarchy.

• Close collaboration with UA (User Acquisition) teams and potentially game development studios will be necessary to translate performance data and game assets into effective marketing materials. Methodology:

• Data-driven creative development: Marketing assets are designed based on performance data and UA feedback.

• Agile creative production: Emphasis on efficiency and iteration, especially with the integration of AI tools.

• Performance-focused design: Assets are optimized for engagement, conversion, and user acquisition goals.

Company Website: [Ares Interactive Website URL - Not provided in input]

📝 Enhancement Note: The context suggests a company that values innovation, data-informed decision-making, and efficient creative workflows, particularly within the competitive mobile gaming market.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a specialist contributor, focusing on a specific area of marketing creative production. It's an excellent opportunity for a designer with 2-5 years of experience to deepen their expertise in mobile game marketing and AI-driven design.

Reporting Structure: The designer will report directly to the Creative Manager, providing a clear line of communication and feedback. This structure allows for focused guidance and alignment with broader marketing objectives.

Operations Impact: This role has a direct and measurable impact on Ares Interactive's revenue through the creation of marketing assets that drive user acquisition and engagement. Effective visuals and motion graphics are critical for GTM success in the mobile gaming industry.

Growth Opportunities:

• Skill Specialization: Deepen expertise in mobile game marketing creative, ASO, and advanced AI design tools.

• Project Leadership: Potentially lead creative on specific game marketing campaigns as experience grows.

• Cross-Functional Exposure: Gain insights into UA strategy, game development, and overall GTM planning by working closely with other departments.

• Contract to Full-Time: Successful contractors may be considered for full-time positions as the company grows.

📝 Enhancement Note: While a contract role, it offers significant opportunities for skill development in a high-demand area (AI-integrated creative for gaming), which can pave the way for future roles in marketing operations, creative direction, or specialized design.

🌐 Work Environment

Office Type: Fully Remote. This offers maximum flexibility for candidates based in Germany.

Office Location(s): While the company has a presence in Berlin (Swift Games), this role is remote within Germany, allowing candidates to work from any suitable location.

Workspace Context:

• Requires a dedicated home office setup with reliable internet connectivity to manage high-resolution media files and participate in virtual meetings.

• Collaboration will primarily occur through digital channels and project management tools.

• Access to company-provided software licenses (Adobe Creative Suite) and potentially cloud-based collaboration platforms.

Work Schedule: Standard working hours are expected, likely around 40 hours per week, with flexibility for project deadlines. Clear communication regarding availability for key meetings and deliverables is essential.

📝 Enhancement Note: The remote nature of the role necessitates strong self-discipline, excellent communication skills, and the ability to manage one's own workflow effectively. The focus on digital collaboration tools is standard for remote operations roles.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess basic qualifications and creative style.

• Portfolio Review & Creative Challenge: A more in-depth discussion of the candidate's portfolio, focusing on specific projects, design choices, and their understanding of marketing objectives. A small creative challenge may be assigned to evaluate practical skills and problem-solving abilities under time constraints.

• Manager Interview: Discussion with the Creative Manager to assess cultural fit, collaboration style, understanding of the role's responsibilities, and experience with AI tools.

• Final Interview (Optional): May involve a brief chat with a senior member of the team or HR to finalize terms.

Portfolio Review Tips:

• Curate Wisely: Select your strongest, most relevant work. Prioritize mobile game marketing assets, video ads, and ASO graphics.

• Showcase AI Integration: Clearly highlight projects where AI tools were used to enhance efficiency or creativity, explaining the impact.

• Context is Key: For each project, briefly explain the objective, your role, the tools used, and the outcome (if measurable).

• Video First: Since this is a motion design role, ensure your video work is easily accessible and impactful.

• Design Fundamentals: Be prepared to discuss your understanding of color theory, composition, and how they apply to driving user engagement and conversions.

Challenge Preparation:

• Expect a task that simulates creating a short video ad or a set of static graphics for a game.

• Focus on quickly understanding the brief, identifying key messaging, and applying design principles effectively within a time limit.

• Be ready to articulate your creative decisions and how they align with marketing goals.

📝 Enhancement Note: The portfolio is paramount for this role. Candidates should prepare to deeply discuss their creative process, tool usage (especially AI), and how their work directly contributes to marketing objectives and revenue generation.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe After Effects: Essential for all motion graphics, video editing, and animation tasks.

• Adobe Photoshop: Critical for static design, image manipulation, asset creation, and preparing graphics for various platforms.

• AI Design Tools: Proficiency or familiarity with AI-powered creative tools (e.g., Midjourney, Stable Diffusion for concept generation, AI video editing assistants, AI-powered asset optimization tools) is a significant plus.

Analytics & Reporting:

• While not a direct analytics role, understanding how to interpret performance data (e.g., CTR, conversion rates, retention) from ad campaigns and ASO reports is crucial for informing creative decisions. Familiarity with mobile analytics platforms (e.g., GameAnalytics, Adjust, AppsFlyer) is beneficial. CRM & Automation:

• Not directly applicable to this design role, but understanding how marketing assets are deployed through ad platforms (e.g., Google Ads, Facebook Ads Manager) is advantageous.

📝 Enhancement Note: The core technical requirements are centered around the Adobe Creative Suite. The explicit mention of AI tools indicates a need for candidates to be adaptable and forward-thinking in their approach to creative production tools.

👥 Team Culture & Values

Operations Values:

• Performance-Oriented: A strong focus on creating assets that deliver measurable results in user acquisition and engagement.

• Data-Driven Creativity: Decisions are informed by performance data and market insights, not just aesthetic preference.

• Efficiency & Innovation: Embracing new technologies like AI to streamline workflows and push creative boundaries.

• Collaboration: Working effectively with the Creative Manager and other teams to achieve shared goals.

• Adaptability: Staying current with trends in mobile gaming, marketing, and design tools.

Collaboration Style:

• Primarily digital and asynchronous collaboration, with scheduled syncs for feedback and project alignment.

• Open to feedback and iterative design processes.

• Proactive communication regarding project status, challenges, and ideas.

📝 Enhancement Note: The culture likely values a blend of creative artistry and analytical rigor, with a strong emphasis on achieving tangible business outcomes through effective marketing creative.

⚡ Challenges & Growth Opportunities

Challenges:

• Pace of Mobile Gaming: The mobile gaming market is highly competitive and trends change rapidly, requiring continuous adaptation of creative strategies.

• Data Interpretation: Effectively translating complex performance metrics into actionable creative insights can be challenging.

• AI Integration: Staying ahead of the curve with AI tools and integrating them seamlessly into existing workflows requires ongoing learning and experimentation.

• Balancing Creativity and Performance: Meeting strict performance targets while maintaining a high level of creative quality and originality.

Learning & Development Opportunities:

• AI Tool Exploration: Opportunities to experiment with and become proficient in new AI creative technologies.

• Mobile Marketing Trends: Deepen understanding of user acquisition strategies and ASO best practices in the gaming sector.

• Portfolio Expansion: Build a robust portfolio of successful marketing campaigns for diverse mobile game titles.

• Creative Direction: Potential to grow into more senior creative roles or lead design on specific projects.

📝 Enhancement Note: This role presents an opportunity to tackle the dynamic challenges of mobile game marketing creative, with a strong emphasis on leveraging emerging technologies like AI for competitive advantage.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used performance data to inform a creative design decision for a marketing campaign. What was the outcome?" (Focus on your process of data interpretation and its impact on design.)

• "How have you integrated AI tools into your design workflow? Can you provide an example of a project where AI significantly improved efficiency or creative output?" (Be ready to discuss specific tools and methodologies.)

• "Walk me through your process for creating a 'thumb-stopping' video ad for a mobile game. What elements do you prioritize?" (Demonstrate your understanding of effective mobile ad design.) Company & Culture Questions:

• "What interests you about Ares Interactive and the mobile gaming industry?" (Show genuine enthusiasm for the industry and the company's mission.)

• "How do you stay updated on design trends, AI advancements, and best practices in mobile game marketing?" (Highlight your commitment to continuous learning.)

• "Describe your experience working remotely and collaborating with a distributed team." (Emphasize your communication and self-management skills.) Portfolio Presentation Strategy:

• Tell a Story: For each project, explain the problem, your solution, your process (including AI use), and the results.

• Highlight Relevance: Clearly connect your work to the requirements of this specific role (mobile gaming, marketing, AI).

• Be Concise: Present your most impactful work efficiently.

• Prepare for Q&A: Anticipate questions about your design choices, tool usage, and how you handle feedback.

📝 Enhancement Note: Preparation should focus on demonstrating not just design skill, but also an understanding of marketing operations, data-driven decision-making, and proactive adoption of new technologies like AI within a GTM context.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the Ares Interactive careers portal.

• Portfolio Customization: Ensure your portfolio is easily accessible (e.g., via a link) and specifically curated to highlight your strongest mobile game marketing creative, video editing, and AI integration examples. Tailor it to showcase the skills most relevant to this role.

• Resume Optimization: Update your resume to clearly articulate your experience with Adobe After Effects, Photoshop, mobile game marketing assets (ASO, video ads), and any AI tools used. Quantify achievements where possible (e.g., "Designed video ads that contributed to a 15% increase in click-through rates").

• Interview Preparation: Practice discussing your portfolio projects, your creative process, and your experience with AI tools. Be ready to answer questions about design strategy, data interpretation, and remote collaboration.

• Company Research: Familiarize yourself with Ares Interactive and Swift Games' portfolio of games and their marketing presence. Understand their approach to user acquisition and creative production in the competitive mobile gaming market.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.