Senior Conversion Designer (Amazon)

📍 Job Overview

Job Title: Senior Conversion Designer (Amazon)

Company: Priority Chef

Location: Ukraine

Job Type: Full-Time

Category: Marketing Operations / Creative Operations / E-commerce Operations

Date Posted: 2026-06-12

Experience Level: Mid-Senior Level (5-10 years)

Remote Status: Fully Remote

🚀 Role Summary

• Spearhead the visual identity and end-to-end conversion workflow for a growing Amazon kitchenware brand, focusing on driving measurable improvements in conversion rates (CVR).

• Translate complex customer insights derived from Amazon Seller Central tools (SQP, Brand Analytics) and market research into actionable creative briefs and high-impact visual designs.

• Execute A/B testing strategies on Amazon listings and ad creatives to validate hypotheses and optimize key performance indicators such as Click-Through Rate (CTR) and CVR.

• Develop and maintain a cohesive brand system, ensuring consistent application of typography, color, spacing, and overall aesthetic across all Amazon touchpoints and marketing collateral.

📝 Enhancement Note: While the title is "Senior Conversion Designer," the responsibilities and required skills indicate a strong leaning towards E-commerce Operations and Marketing Operations, specifically within the Amazon marketplace. This role requires not just design prowess but also a deep understanding of e-commerce analytics, conversion strategy, and Amazon's internal tools.

📈 Primary Responsibilities

• Conduct in-depth research utilizing Amazon Search Query Performance (SQP), Brand Analytics, customer reviews, and competitor analysis to identify critical communication points and conversion barriers.

• Develop clear, data-informed creative briefs that translate research findings into specific design objectives and messaging strategies for Amazon listings and advertisements.

• Design compelling Amazon hero images, image stacks, and A+ Content that effectively communicate product benefits, establish a strong typographic hierarchy, and drive purchase intent.

• Create visually consistent sponsored ad creatives and social media assets that align with the overall brand identity and voice, reinforcing brand recognition.

• Manage and refine the brand system, establishing and enforcing guidelines for typography, color palettes, spacing, and visual elements to ensure brand integrity across all platforms.

• Plan and execute A/B tests using Amazon's "Manage Your Experiments" and similar platforms to optimize main images, titles, and A+ Content for improved performance.

• Validate creative concepts pre-launch through audience polling tools such as PickFu or ProductPinion to gather qualitative feedback and predict performance.

• Monitor and analyze key performance metrics including CTR, CVR (Unit Session Percentage), session data, and ad CVR/CTR, and collaborate with the Catalog Manager to iterate on creative strategies.

• Direct and provide art direction for outsourced visual assets, including 3D renders, photography, and video production, ensuring all output meets established brand standards and conversion objectives.

📝 Enhancement Note: The responsibilities highlight a blend of strategic market analysis, creative execution, and rigorous performance optimization, all within the context of the Amazon e-commerce ecosystem. The emphasis on "owning the loop" from research to iteration underscores the operational aspect of this role.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Graphic Design, Marketing, Communications, or a related field, or equivalent practical experience demonstrating strong design principles and analytical capabilities. Experience:

• 5-10 years of experience in graphic design, with a significant focus on conversion optimization, e-commerce, and digital marketing.

• Proven experience in designing for the Amazon marketplace, with a deep understanding of its platform-specific requirements and best practices.

• Demonstrated experience in managing end-to-end creative projects, from initial brief to final performance analysis. Required Skills:

• Typographic and Layout Mastery: Exceptional ability to create clear visual hierarchy, guide the viewer's eye, and effectively communicate benefits through design without clutter.

• Marketing Acumen & Content Research: A strong understanding of marketing principles and a habit of conducting thorough content research to inform messaging and design decisions based on data and customer insights.

• Amazon Conversion Fluency: Deep familiarity with Amazon Seller Central, including Search Query Performance (SQP) and Brand Analytics. Understanding of the distinction between CTR (search result page) and CVR (detail page) issues.

• Data Interpretation & Hypothesis Generation: Ability to read, interpret, and form hypotheses from key e-commerce metrics such as sessions, unit session percentage, CTR, and ad CVR/CTR.

• Hands-on A/B Testing & Polling Experience: Proven track record of running A/B tests and audience polls, with the ability to articulate what was tested, the results, and the learnings.

• Results-Driven Case Studies: Documented success stories showcasing how design work has positively impacted key business metrics on Amazon or similar e-commerce platforms.

• Strong Photographic & Compositional Eye: Excellent judgment in visual composition, lighting, and framing to present products in a premium and appealing manner, whether from photos, renders, or AI generations.

• Efficient AI Workflow Proficiency: Skilled in utilizing modern AI image generation and editing tools for rapid ideation, background creation, variant generation, and image cleanup, while maintaining quality control.

• Software Proficiency: Solid command of Adobe Photoshop and Adobe Illustrator for design creation and manipulation.

• Independence & Initiative: Ability to work autonomously, take ownership of projects from a brief, iterate rapidly, and deliver results with minimal supervision.

Preferred Skills:

• 3D Render Art Direction/Production: Ability to produce or art direct 3D renders using software like Blender, or effectively brief and judge outsourced 3D work.

• Video Editing: Experience in editing short-form video content for social media and Amazon listings.

• Consumer Category Experience: Background in kitchenware, home goods, or a related consumer product category.

📝 Enhancement Note: The "Must have" section is extensive and clearly outlines the unique blend of creative and analytical skills required. The emphasis on "thinking like a marketer, reads data like an analyst, and designs like a pro" is a critical differentiator. The preference for demonstrable results over a polished reel is a key insight for candidates.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Conversion-Focused Case Studies: Showcase 2-3 detailed case studies of Amazon listing optimization projects. Each case study should clearly articulate the problem, the research methodology, the design solutions implemented, and most importantly, the quantifiable results (e.g., CVR lift, CTR increase, sales growth).

• Demonstrated Test/Poll Results: Include a specific example of an A/B test or audience poll you conducted. Detail the hypothesis, the test setup, the results obtained, and the subsequent iterations or decisions made based on the findings.

• Amazon Image Stack Example: Present an example of an Amazon image stack you designed. Highlight how each image serves a specific purpose in the buyer's journey and contributes to overall conversion.

• Brand System Elements: Include examples of how you've applied typography, color theory, and layout principles to maintain brand consistency across different Amazon assets (hero images, A+ Content, ad creative).

Process Documentation:

• Research & Strategy Workflow: Demonstrate a clear process for how you approach market and customer research on Amazon, including the tools and data points you prioritize, and how this informs your creative strategy.

• Design & Iteration Process: Outline your typical design workflow from brief to final asset, emphasizing how you incorporate feedback, iterate based on data, and ensure quality control, especially when using AI tools.

• Performance Measurement & Reporting: Explain how you track the performance of your designs post-launch, what metrics you focus on, and how you communicate these results and insights to stakeholders.

📝 Enhancement Note: The application explicitly requests specific examples and data, indicating a strong preference for candidates who can demonstrate tangible impact. The portfolio should not just be a collection of pretty pictures but a testament to strategic thinking and analytical rigor applied to conversion optimization.

💵 Compensation & Benefits

Salary Range:

• Based on the Senior level experience (5-10 years), the remote location (Ukraine), and the specialized skill set (Amazon Conversion Design, data analysis, AI proficiency), a competitive salary range for this role in Ukraine would typically fall between $35,000 - $60,000 USD annually.

• This estimate is derived from industry benchmarks for remote senior design roles in Eastern Europe, considering the high demand for specialized e-commerce conversion expertise. Factors influencing the exact figure would include the candidate's specific portfolio results, depth of Amazon experience, and negotiation. Benefits:

• Full-Time Remote Work: Enjoy the flexibility and autonomy of working from anywhere within Ukraine.

• Paid Leave: Standard paid time off to ensure work-life balance and employee well-being.

• Continuous Learning & Growth Opportunities: Access to resources, training, and potential for development, particularly within the dynamic e-commerce and Amazon marketplace landscape.

• Overlapping Work Hours: A required 4-hour overlap with Bangkok Time (UTC+7) to facilitate collaboration with the central team, with the remaining 4 hours flexible to accommodate individual schedules and time zones.

Working Hours:

• This is a full-time position, typically requiring 40 hours per week.

• A mandatory 4-hour overlap with Bangkok Time (UTC+7) is required for team synchronization and collaboration. The remaining 4 hours of the workday are flexible, allowing candidates to structure their schedule around personal needs and peak productivity times.

📝 Enhancement Note: The salary range is estimated based on market research for similar roles in Ukraine, acknowledging the remote nature and specialized skill set. The benefits highlight the appeal of remote work and professional development opportunities crucial for operations professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: E-commerce (Amazon Kitchenware Brand)

Company Size: Small (7 employees)

Founded: [Founded date not provided] - Priority Chef is described as a "fast-growing Amazon kitchenware brand." This suggests a dynamic, early-stage environment where each team member's contribution has a significant impact.

Team Structure:

• The team is small (7 members), implying a flat hierarchy and a highly collaborative, hands-on environment.

• Each member likely wears multiple hats, contributing broadly to the company's success.

• Cross-functional collaboration is paramount, especially between design, catalog management, and potentially marketing/operations functions. Methodology:

• Data-Driven Decision Making: The company explicitly values data analysis for decision-making, particularly in optimizing conversion rates and product listings.

• Agile & Iterative Approach: The emphasis on "moving quickly," A/B testing, and iterating based on results points to an agile and iterative operational methodology.

• Focus on Quality & Craft: Despite the fast pace, there's a stated commitment to "quality, craft, and the small details" that differentiate products.

Company Website: Priority Chef (via Workable careers page)

📝 Enhancement Note: The small team size suggests a highly collaborative and entrepreneurial culture. Candidates should be comfortable with ambiguity, rapid iteration, and taking significant ownership. The emphasis on data and measurable results is core to their operational philosophy.

📈 Career & Growth Analysis

Operations Career Level: Senior Individual Contributor / Specialist

Reporting Structure: The role reports to [Reporting structure not explicitly stated, but likely a founder or head of marketing/operations given the small team size]. The candidate will work closely with the Catalog Manager.

Operations Impact: This role has a direct and significant impact on Priority Chef's revenue and profitability by optimizing the customer journey on Amazon, improving conversion rates, and enhancing brand perception. Success in this role directly translates to increased sales and market share.

Growth Opportunities:

• E-commerce Specialization: Deepen expertise in Amazon's ecosystem, conversion rate optimization (CRO), and e-commerce analytics, becoming a go-to expert in the field.

• Brand Development: Contribute to the strategic direction and visual evolution of a growing Amazon brand, potentially expanding into other e-commerce channels or product lines.

• Leadership Potential: As the company grows, there may be opportunities to lead design initiatives, mentor junior team members, or take on broader responsibilities within marketing or operations.

• Continuous Learning: The company emphasizes opportunities for continuous learning, especially in e-commerce, suggesting support for professional development and staying abreast of industry trends.

📝 Enhancement Note: This role offers a unique opportunity to gain deep, specialized experience in a high-impact area of e-commerce. The growth potential is tied to the company's expansion and the individual's ability to drive measurable results.

🌐 Work Environment

Office Type: Fully Remote

Office Location(s): Ukraine

Workspace Context:

• Autonomous Work Environment: The role is fully remote, requiring self-discipline and effective time management.

• Digital Collaboration Tools: Expect to utilize various digital tools for communication, project management, and asset sharing.

• Cross-Functional Interaction: Opportunities to collaborate closely with the Catalog Manager and potentially other team members on strategy and execution.

• Flexible Work Schedule: While there's a required overlap, the remaining hours offer flexibility, allowing for personal workflow optimization.

Work Schedule:

• Full-time, 40 hours per week.

• Requires a 4-hour overlap with Bangkok Time (UTC+7) daily.

• The remaining 4 hours are flexible.

📝 Enhancement Note: The remote nature and flexible hours are key aspects of the work environment. Candidates should be comfortable working independently and proactively managing their schedule while ensuring necessary collaboration.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application & Portfolio Submission: Submit resume, a real case study, a test/poll example, and an Amazon image stack. Applications without specific examples or data will not be considered. Loom videos are acceptable.

• Portfolio Deep Dive & Skills Assessment: Expect a thorough review of your submitted portfolio, focusing on your thought process, data interpretation, and ability to drive metrics. This may involve a discussion about your case studies and design decisions.

• Skills & Experience Interview: A conversation to assess your typographic mastery, marketing acumen, Amazon conversion fluency, data analysis skills, and proficiency with required tools (Photoshop, Illustrator, AI).

• Cultural Fit & Collaboration Discussion: An interview to gauge your independence, initiative, and ability to thrive in a small, fast-paced, and collaborative remote team environment. Discussions might revolve around how you'd approach specific challenges or collaborate with the Catalog Manager.

• Final Interview (Potentially with Founders): A final discussion to align on expectations, discuss the company vision, and confirm your fit for the role and the team.

Portfolio Review Tips:

• Quantify Everything: For every case study, clearly state the problem, your approach, and the measurable impact (e.g., "Increased Unit Session Percentage by 15% within 30 days," "Reduced Ad CTR by 10% through optimized ad creative").

• Show Your Thinking: Don't just show the final design. Explain why you made certain design choices, referencing your research and data insights. Use annotations or a presentation format (like Loom) to walk through your thought process.

• Highlight Iteration: Demonstrate how you use data and feedback to iterate on designs. Show examples of "before and after" or different test variations.

• Focus on Amazon Specifics: Emphasize your understanding of Amazon's unique requirements, algorithms, and buyer psychology within the platform.

• Be Honest About Limitations: If you outsourced certain elements (like 3D renders), be clear about your role in briefing, directing, and judging the output.

Challenge Preparation:

• Be prepared to discuss how you would approach a hypothetical conversion challenge for one of Priority Chef's products.

• Practice articulating your data analysis process and how you translate raw numbers into actionable design strategies.

• Prepare to explain your workflow for using AI tools in a design context, ensuring quality and brand consistency.

📝 Enhancement Note: The application process is highly selective and data-driven, mirroring the role's requirements. Candidates must be prepared to go beyond a standard portfolio and demonstrate concrete, measurable results.

🛠 Tools & Technology Stack

Primary Design Tools:

• Adobe Photoshop: Essential for image manipulation, creating hero images, ad creatives, and detailed asset editing.

• Adobe Illustrator: Crucial for creating vector graphics, logos, typography-heavy assets, and brand system elements.

Amazon E-commerce Tools:

• Amazon Seller Central: In-depth familiarity required for listing management, A/B testing (Manage Your Experiments), and accessing performance data.

• Search Query Performance (SQP): Key tool for understanding customer search behavior and identifying keyword opportunities.

• Brand Analytics: Essential for market insights, competitor analysis, and understanding product performance within categories.

Analytics & Reporting:

• A/B Testing Platforms: Experience with Amazon's "Manage Your Experiments" is a must. Proficiency with external polling tools like PickFu or ProductPinion is highly valued.

• Data Interpretation: Ability to interpret metrics like CTR, CVR (Unit Session Percentage), sessions, and ad performance data is critical.

AI & 3D (Preferred):

• AI Image Generation Tools: Fluency in modern AI tools (e.g., Midjourney, Stable Diffusion, DALL-E 2) for ideation, asset creation, and manipulation.

• 3D Rendering Software (e.g., Blender): Ability to art direct or produce 3D renders is a plus, indicating an understanding of product visualization.

Collaboration & Project Management:

• Loom (or similar): For creating video walkthroughs of portfolios and design processes.

• Communication Platforms: Standard tools for remote team collaboration (e.g., Slack, email).

📝 Enhancement Note: The technology stack emphasizes core design software, essential Amazon e-commerce platforms, and a growing reliance on AI tools for efficiency and ideation. Candidates should highlight their proficiency and experience with these specific technologies.

👥 Team Culture & Values

Operations Values:

• Data-Driven Impact: Decisions are guided by data, and success is measured by quantifiable results, particularly conversion rate improvements.

• Agility & Speed: The company values a fast-paced environment where ideas are tested and iterated upon quickly.

• Quality & Craftsmanship: A commitment to producing high-quality, well-designed assets that reflect professionalism and attention to detail, even within a rapid workflow.

• Independence & Ownership: Team members are expected to take initiative, manage their work autonomously, and own their projects from start to finish.

• Customer-Centricity: A focus on understanding the customer's needs and objections to inform design and messaging strategies.

Collaboration Style:

• Remote & Asynchronous First: While there's a required overlap, the team operates remotely, necessitating clear communication and documentation.

• Direct & Action-Oriented: Given the small team size, communication is likely direct, focused on problem-solving and driving action.

• Cross-Functional Partnership: Close collaboration with the Catalog Manager is essential for aligning creative efforts with product strategy and performance data.

• Feedback Culture: An environment where constructive feedback is shared and used for continuous improvement, both for individual performance and team processes.

📝 Enhancement Note: The culture is a blend of a fast-paced startup environment with a strong emphasis on data and quality. Candidates who are self-starters, comfortable with remote work, and driven by measurable results will thrive.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Speed and Quality: The need to move quickly on Amazon, coupled with a commitment to quality and data validation, can be a constant balancing act.

• Navigating Amazon's Algorithm: Staying updated with Amazon's ever-changing algorithm and best practices to ensure designs remain effective and compliant.

• Remote Collaboration Dynamics: Effectively collaborating and communicating with a small, remote team, especially with time zone differences.

• Data Interpretation Complexity: Translating diverse data points from Amazon into clear, actionable design insights and proving ROI.

Learning & Development Opportunities:

• Deep Dive into E-commerce CRO: Gain unparalleled experience in conversion rate optimization specifically within the Amazon ecosystem, a highly sought-after skill.

• Brand Building Expertise: Contribute directly to the growth and visual identity of a burgeoning Amazon brand, offering insights into brand strategy.

• E-commerce Analytics Mastery: Hone skills in analyzing e-commerce specific metrics and using data to drive business decisions.

• AI Tool Integration: Become proficient in leveraging cutting-edge AI tools for design workflows, a rapidly evolving area in creative operations.

📝 Enhancement Note: The challenges are inherent to the fast-paced e-commerce environment and the complexities of the Amazon platform. The growth opportunities are significant for individuals looking to specialize in e-commerce conversion and data-driven design.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for researching and developing a creative brief for a new Amazon listing. What data points are most crucial, and how do you translate them into actionable design objectives?"

• "Walk us through a time you used A/B testing data to significantly improve an Amazon listing's conversion rate. What was your hypothesis, what did you test, and what were the results?"

• "How do you approach balancing the need for rapid iteration on Amazon with maintaining a high standard of design quality and brand consistency?"

• "Imagine a product listing is experiencing low CTR. What elements would you investigate, and what design strategies might you employ to improve it?" Company & Culture Questions:

• "Given our small team size and remote nature, how do you ensure effective collaboration and communication with colleagues in different time zones and functional roles (e.g., Catalog Manager)?"

• "How do you stay updated on Amazon's platform changes and best practices for conversion optimization?"

• "Describe a situation where you had to work autonomously on a project with minimal supervision. How did you manage your time and ensure successful completion?" Portfolio Presentation Strategy:

• Structure Your Case Studies: For each case study, clearly outline: Problem -> Research/Data -> Solution (Design Elements) -> Results (Quantifiable Metrics) -> Learnings.

• Use Visuals Effectively: Incorporate screenshots of Amazon listings, data dashboards, and your design variations. Use Loom videos to walk through your process and highlight key decision points.

• Focus on the 'Why': For every design choice, explain the strategic reasoning behind it, linking it back to customer insights or performance goals.

• Be Ready for Deep Dives: Anticipate questions about specific metrics, design software usage, and your experience with Amazon's internal tools.

• Demonstrate AI Workflow: If discussing AI usage, be prepared to show how you integrated it into your process and maintained quality control.

📝 Enhancement Note: Interview preparation should focus on showcasing a blend of creative talent, analytical rigor, and a deep understanding of the Amazon marketplace. Quantifiable results and a clear thought process are paramount.

📌 Application Steps

To apply for this Senior Conversion Designer position:

• Submit your application through the provided Workable link.

• Curate Your Portfolio for Impact: Select 2-3 of your strongest Amazon conversion optimization case studies. Ensure each clearly details the problem, your data-driven approach, the design solutions, and most importantly, the quantifiable results achieved (e.g., CVR lift, sales increase). Include a specific example of an A/B test or poll you ran with its outcomes.

• Optimize Your Resume for Operations Keywords: Tailor your resume to highlight experience with "Conversion Rate Optimization (CRO)," "Amazon Seller Central," "A/B Testing," "Data Analysis," "Visual Hierarchy," "Brand Identity," "Photoshop," "Illustrator," and any AI/3D design tools. Emphasize achievements with specific metrics.

• Prepare Your Presentation: Practice a concise walkthrough of your portfolio, using Loom or a similar tool if preferred. Focus on articulating your strategic thinking, problem-solving skills, and ability to drive measurable business outcomes for Amazon listings. Be ready to discuss your process for research, design, testing, and iteration.

• Research Priority Chef: Understand their brand, product category (kitchenware), and their commitment to smart, beautiful tools. Consider how your design philosophy aligns with their emphasis on quality and small details. Prepare to discuss how you would approach their specific challenges.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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