Senior Automotive UX Designer – Göteborg 🚗

📍 Job Overview

Job Title: Senior Automotive UX Designer – Göteborg 🚗

Company: Sway Sourcing

Location: Göteborg, Sweden

Job Type: Full-Time

Category: User Experience (UX) Design / Product Design (Automotive GTM Focus)

Date Posted: 2026-06-11

Experience Level: Senior (5-10 years)

Remote Status: Hybrid (Office-based with some remote flexibility)

🚀 Role Summary

• Spearhead the design and optimization of user interfaces (UI) and user experiences (UX) for next-generation automotive digital systems, including central vehicle displays and companion mobile applications.

• Drive the creation of intuitive, visually appealing, and user-centric solutions by leveraging a deep understanding of HMI (Human-Machine Interface) principles and automotive UX best practices.

• Collaborate closely with a multidisciplinary team of designers, engineers, and product owners throughout the entire product development lifecycle, from concept to production.

• Utilize advanced design and prototyping tools to explore, iterate, and communicate novel UX concepts and interaction patterns for complex automotive environments.

• Translate user research, data analysis, and stakeholder feedback into actionable design improvements that balance user needs, technical feasibility, and business objectives.

📝 Enhancement Note: This role is positioned as a Senior UX Designer within the automotive sector, focusing on digital interfaces for vehicles and associated mobile apps. The "GTM Focus" in the category highlights the essential link between design creativity and market-ready product development, a crucial aspect for operations professionals aiming to understand the impact of design on go-to-market strategies. The emphasis on user-centered design alongside technical and business goals indicates a need for a candidate who can bridge these domains effectively.

📈 Primary Responsibilities

• Design and meticulously optimize user interfaces (UI) and user experiences (UX) for critical automotive systems, specifically focusing on in-car central displays and integrated mobile applications.

• Develop and present interactive prototypes and concept visualizations to effectively explore and communicate innovative UX concepts and interaction models, facilitating stakeholder alignment and user feedback.

• Conduct thorough user research, analyze user behaviors, and interpret user feedback to identify areas for improvement and drive iterative enhancements in the overall user experience.

• Foster close collaboration with cross-functional teams, including product owners, engineers, and other designers, to ensure the seamless integration of design solutions and high-quality product delivery.

• Maintain design consistency and a cohesive user experience across all touchpoints and interfaces within the product ecosystem.

• Generate comprehensive design specifications and detailed documentation to guide development teams, ensuring accurate implementation of UX/UI designs.

• Actively contribute to the continuous improvement and evolution of design processes, methodologies, and best practices within the team.

📝 Enhancement Note: The responsibilities listed emphasize a hands-on design role with a strong focus on process and collaboration, aligning with typical Senior UX Designer expectations in product development. The mention of "design specifications and documentation" points to a need for systematic output, crucial for operations teams managing product lifecycles and ensuring quality control. The active contribution to "design processes, methodologies, and best practices" suggests an expectation for leadership and mentorship in design operations.

🎓 Skills & Qualifications

Education: Bachelor's degree or higher in Design with a specialization in UX, Interaction Design, or a related field.

Experience: Minimum of 5 years of dedicated UX design experience within the automotive industry or closely related technology sectors.

Required Skills:

• Proven track record in designing and optimizing user interfaces for automotive-relevant systems, including central displays and mobile applications.

• Demonstrated experience in creating interactive prototypes to explore and communicate UX concepts and interaction patterns.

• Strong understanding of core UI/UX principles, including icon design, screen layouts, and system interaction dynamics.

• Experience in conducting user testing, performing UX analyses, and effectively integrating user feedback into design iterations.

• Proven ability to collaborate effectively with both design professionals and engineering teams throughout the product development cycle.

• High proficiency in design and prototyping tools such as Figma, After Effects, Photoshop, and Illustrator.

• Solid grasp of visual design fundamentals, including typography, color theory, and layout principles.

• Fluent in spoken and written English. Preferred Skills:

• Experience with automotive-specific HMI (Human-Machine Interface) solutions.

• Experience in translating concepts into production-ready solutions in partnership with suppliers and engineering teams.

• Experience in developing prototypes for complex digital products that simulate real-world user interactions.

• Experience working within international and cross-functional team environments.

📝 Enhancement Note: The requirements clearly delineate between mandatory and preferred skills, with a strong emphasis on practical experience and tool proficiency. The "5 years of UX design experience within the automotive industry" is a critical filter. The inclusion of specific software like Figma and the Adobe Suite indicates the expected technical toolkit. The preference for HMI experience and cross-functional collaboration skills suggests the candidate will need to navigate complex stakeholder landscapes and understand industry-specific design challenges, a common theme in GTM operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 5 years of UX design work, with a significant portion dedicated to automotive applications (central displays, mobile apps).

• Case studies that clearly articulate the design process, from initial research and ideation through to final implementation and user impact.

• Demonstrations of proficiency in creating interactive prototypes using tools like Figma, illustrating complex user flows and interaction designs.

• Examples of how user research and data analysis were integrated into the design process to drive user-centered improvements.

• Visual documentation of design specifications and system interaction details, suitable for handover to development teams. Process Documentation:

• Examples of design process documentation, including user journey maps, wireframes, and high-fidelity mockups.

• Evidence of contribution to design system development or adherence to established design guidelines for consistency.

• Documentation illustrating how feedback loops with engineering and product teams were managed to ensure design integrity.

📝 Enhancement Note: For a senior role, a robust portfolio is paramount. The emphasis on automotive applications and process documentation is key. Candidates should be prepared to showcase not just the final designs but the methodology behind them, highlighting how they translated user needs and technical constraints into effective solutions. This aligns with operations' need for traceable, repeatable processes and demonstrable ROI.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Senior UX Designers in Göteborg, Sweden, with 5-10 years of experience, a competitive salary range is estimated to be between 55,000 - 75,000 SEK per month. This range is subject to variation based on the candidate's specific experience, portfolio strength, and the final negotiation with Sway Sourcing.

Benefits:

• Hybrid Work Model: Offers flexibility with office-based work and some remote work opportunities.

• International Exposure: Potential for travel to China (2-3 times per year) for cross-cultural project collaboration.

• Professional Development: Opportunity to work with cutting-edge automotive technology and innovative design teams.

• Standard Swedish Benefits: Likely includes paid time off, pension contributions, and other statutory benefits as per Swedish labor law.

• Collaborative Environment: Access to a vibrant design and engineering team in Göteborg.

Working Hours: Full-time, 40 hours per week, with a flexible approach to remote work within the hybrid model.

📝 Enhancement Note: The salary estimate is based on research of senior UX designer roles in Göteborg, Sweden, considering the provided experience level and the tech/design industry. It's crucial to note that this is an estimation, and actual compensation will depend on the hiring organization's internal structure and the candidate's qualifications. The travel component to China is a significant factor to consider for a candidate's personal life and professional development.

🎯 Team & Company Context

🏢 Company Culture

Industry: Recruitment Services & Talent Acquisition (Specializing in various sectors including Technology, Design, and Engineering).

Company Size: Sway Sourcing is described as a "relatively new actor" but has "built trust with many of Sweden's largest companies," suggesting a growing, dynamic firm with a strong client base, likely ranging from 50-250 employees globally or across its Swedish/Spanish offices.

Founded: Sway Sourcing was founded recently, focusing on providing agile and effective recruitment solutions.

Team Structure:

• The role is within a client's innovative design team in Göteborg, not directly within Sway Sourcing's internal team.

• The client's team likely consists of designers, engineers, and product owners working collaboratively on automotive solutions.

• Sway Sourcing acts as the recruitment partner, facilitating the hiring process for their client. Methodology:

• Client's Design Methodology: User-centered design, iterative development, and cross-functional collaboration are expected. Emphasis on creating intuitive and visually appealing solutions.

• Sway Sourcing's Recruitment Methodology: Fast, efficient, and tailored recruitment solutions leveraging strong industry insights and a broad network.

Company Website: https://www.swaysourcing.com

📝 Enhancement Note: It's crucial to distinguish between Sway Sourcing (the recruiter) and the client company (the employer for this role). The "Company Culture" section here describes Sway Sourcing, while the "Team Structure" and "Methodology" infer aspects of the client's environment where the Senior UX Designer will work. This distinction is important for understanding the direct work environment and the nature of the hiring process.

📈 Career & Growth Analysis

Operations Career Level: This role represents a Senior-level individual contributor within a specialized design function. It signifies a transition from purely executing design tasks to influencing design direction, mentoring junior team members, and contributing to process improvements.

Reporting Structure: The Senior Automotive UX Designer will likely report to a Design Lead, Head of Design, or a Product Manager within the client organization. They will work closely with engineering leads and product owners.

Operations Impact: The Senior UX Designer's impact is direct and significant, influencing the usability, desirability, and market competitiveness of automotive digital products. Effective UX design is critical for customer adoption, satisfaction, and brand perception, directly impacting Go-To-Market (GTM) success and customer retention. Their work shapes how users interact with critical vehicle functions, influencing safety perception and overall driving experience.

Growth Opportunities:

• Specialization: Deepen expertise in automotive HMI, emerging automotive technologies (e.g., AI in vehicles, autonomous driving interfaces), or specific areas of UX research.

• Leadership: Transition into a Lead UX Designer role, managing a team of designers, or into a Product Design Management position.

• Process Improvement: Lead initiatives to refine and optimize the design workflow, implement new tools, or establish design system best practices.

• Cross-Functional Roles: Move into Product Management, focusing on the strategic direction of digital automotive products.

📝 Enhancement Note: The "Operations Impact" section explicitly links UX design to GTM success, emphasizing its role in customer acquisition and retention. This is a key insight for operations professionals who often focus on the metrics and efficiency of these GTM processes. The growth opportunities highlight a typical trajectory for senior designers, including leadership and strategic roles, which are often supported by robust operational frameworks.

🌐 Work Environment

Office Type: The role is described as "Kontorsbaserad med viss möjlighet till distansarbete" (Office-based with some possibility for remote work), indicating a hybrid model. This suggests a professional office setting that encourages collaboration and in-person interaction, complemented by flexibility.

Office Location(s): Göteborg, Sweden. The specific office location is not detailed, but Göteborg is a major hub for the automotive industry in Sweden.

Workspace Context:

• Collaborative Environment: Expect a dynamic workspace designed for teamwork, likely featuring open-plan areas, meeting rooms, and dedicated design studios or collaboration zones.

• Operations Tools & Technology: Access to industry-standard design software (Figma, Adobe Suite), prototyping tools, and potentially internal collaboration platforms. The environment will support the iterative design process.

• Team Interaction: Frequent interaction with fellow designers, engineers, product managers, and potentially external stakeholders or suppliers, fostering a rich exchange of ideas and feedback.

Work Schedule: Full-time, 40 hours per week. The hybrid model allows for a structured yet flexible schedule, balancing focused individual work with collaborative team activities.

📝 Enhancement Note: The hybrid nature of the work environment is a key characteristic. For operations professionals, understanding this balance is crucial for managing team productivity, resource allocation, and ensuring effective communication channels are maintained, whether in-person or remote. The mention of specific tools hints at the technological infrastructure supporting the design operations.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of CV and portfolio by Sway Sourcing, potentially followed by a brief screening call to assess basic qualifications and cultural fit.

• Hiring Manager Interview: An in-depth discussion with the hiring manager (likely from the client company) focusing on experience, problem-solving skills, and design philosophy. Portfolio walkthrough will be a key component.

• Design Challenge/Workshop: A practical exercise, possibly a design sprint or a take-home challenge, to assess design thinking, problem-solving abilities, and proficiency with design tools in a simulated automotive UX context.

• Team/Cross-functional Interview: Meeting with key team members (engineers, product owners) to evaluate collaboration skills, communication style, and ability to integrate into the existing team dynamics.

• Final Interview: Potentially a final discussion with a senior leader or HR to finalize terms and cultural alignment.

Portfolio Review Tips:

• Automotive Focus: Ensure your portfolio prominently features automotive UX/UI projects. Highlight the specific challenges and solutions for in-car systems and mobile apps.

• Process Clarity: Clearly articulate your design process for each project. Use diagrams, user flows, and explanations to show how you arrived at your solutions.

• Impact & Metrics: Wherever possible, quantify the impact of your designs. Mention improvements in user satisfaction, task completion rates, or adoption metrics.

• Tool Proficiency: Showcase your mastery of Figma and the Adobe Creative Suite, demonstrating your ability to create high-fidelity prototypes and polished visuals.

• Storytelling: Present your projects as compelling stories, detailing the problem, your approach, your role, and the outcome.

Challenge Preparation:

• Research Automotive UX Trends: Familiarize yourself with current trends in automotive HMI, digital cockpits, and connected car experiences.

• Problem-Solving Framework: Be ready to apply a structured problem-solving approach to design challenges, demonstrating logical thinking and user-centricity.

• Communication: Practice articulating your design decisions clearly and concisely, explaining the rationale behind your choices, especially concerning user needs and business goals.

📝 Enhancement Note: This section provides tactical advice for candidates, emphasizing the importance of a targeted portfolio and structured interview preparation. The mention of a "design challenge/workshop" and "cross-functional interview" are critical for operations professionals to understand the evaluation criteria beyond just technical skills, focusing on process execution and collaborative efficiency.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI design, prototyping, and collaborative design workflows. Expected to be used extensively for creating wireframes, mockups, and interactive prototypes.

• Adobe Creative Suite: Including Photoshop (for image editing and asset creation), Illustrator (for vector graphics and icons), and After Effects (for motion graphics, UI animations, and concept visualization).

• Prototyping Tools: Beyond Figma's capabilities, other tools might be used for advanced interactive prototypes or user testing simulations, though Figma is likely the primary platform.

Analytics & Reporting:

• While not explicitly listed for the UX Designer, they will likely need to interpret data from user analytics tools (e.g., Google Analytics, Amplitude, Mixpanel if applied to mobile apps, or specialized automotive analytics platforms) and user testing reports. CRM & Automation:

• Not directly applicable to the core responsibilities of a UX Designer, but understanding how user data is managed and potentially how design feedback loops into product management or CRM systems could be beneficial.

📝 Enhancement Note: The explicit mention of Figma, After Effects, Photoshop, and Illustrator is crucial. Proficiency in these tools is a non-negotiable requirement. For operations professionals, understanding the tech stack highlights the digital infrastructure supporting product development and the data flows that inform design decisions, impacting efficiency and project management.

👥 Team Culture & Values

Operations Values (Inferred for the Client Team):

• User-Centricity: A fundamental commitment to understanding and serving user needs in every design decision.

• Innovation: A drive to explore new technologies and creative solutions for the future of automotive experiences.

• Collaboration: A belief in the power of teamwork, open communication, and cross-functional synergy to achieve optimal outcomes.

• Excellence: A dedication to high-quality design, attention to detail, and delivering polished, functional products.

• Data-Driven Design: Utilizing insights from user research, analytics, and testing to inform and validate design choices.

Collaboration Style:

• Cross-functional Integration: Expect close working relationships with engineering, product management, and potentially marketing teams. Design is integrated early and throughout the development process.

• Iterative Feedback: A culture that embraces constructive feedback, allowing for continuous refinement of designs based on input from diverse perspectives.

• Knowledge Sharing: Opportunities to share insights, best practices, and learnings within the design team and across departments, fostering a culture of continuous improvement.

📝 Enhancement Note: These inferred values and collaboration styles are critical for understanding how the design team operates and integrates with other departments. For operations, this insight helps in anticipating communication needs, potential workflow bottlenecks, and the general pace and style of project execution within the client organization.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Technical Constraints: Navigating the complex interplay between desirable user experiences and the technical limitations and development timelines inherent in automotive engineering.

• Designing for Diverse Users & Environments: Creating interfaces that are intuitive and effective for a wide range of users (different ages, technical proficiencies) and within varied driving conditions (day/night, varying weather).

• Staying Ahead of Automotive Tech Trends: Continuously learning and adapting to rapid advancements in automotive technology, including AI, connectivity, and autonomous driving features, and integrating them into UX design.

• Global Design Consistency: Ensuring design consistency across different regions and markets, especially if the automotive products are sold globally, potentially requiring localization and cultural adaptation.

Learning & Development Opportunities:

• Specialized Automotive UX Training: Access to industry-specific workshops, conferences, or courses focused on automotive HMI and connected car UX.

• Mentorship: Opportunities to learn from experienced senior designers and potentially lead junior designers.

• Exposure to Cutting-Edge Technology: Working with teams at the forefront of automotive innovation, gaining hands-on experience with new features and platforms.

• International Project Exposure: The travel requirement to China offers unique insights into global product development and cross-cultural design collaboration.

📝 Enhancement Note: Identifying potential challenges allows candidates to prepare for them and demonstrate problem-solving skills. The growth opportunities highlight pathways for career advancement and skill enhancement, which are key considerations for long-term career planning within operations and product development.

💡 Interview Preparation

Strategy Questions:

• "Describe a challenging automotive UX project you worked on. What were the key challenges, your specific contributions, and the outcome?" (Focus on problem-solving, process, and impact).

• "How do you approach balancing user needs with technical constraints and business objectives in automotive design?" (Assess strategic thinking and trade-off management).

• "Walk us through your process for designing a new feature for a car's central infotainment system, from concept to handoff." (Evaluate detailed design methodology and execution).

• "How do you ensure design consistency across a complex product ecosystem, such as a vehicle's infotainment and companion mobile app?" (Test understanding of system design and scalability). Company & Culture Questions:

• "What interests you specifically about the automotive industry and designing for vehicles?" (Gauge passion and industry alignment).

• "How do you prefer to collaborate with engineers and product managers on a project?" (Assess teamwork and communication style).

• "What are your thoughts on the future of automotive UX, and how do you stay current with industry trends?" (Evaluate forward-thinking and continuous learning). Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly define the problem, your role, your process, the solution, and the results. Use visual aids effectively.

• Highlight Automotive Relevance: Emphasize how your automotive-specific projects demonstrate understanding of the unique challenges and opportunities in vehicle design.

• Demonstrate Tool Proficiency: Be ready to show examples of your work in Figma or other tools, explaining your workflow and advanced features used.

• Quantify Impact: If possible, present metrics or user feedback that illustrate the positive impact of your design decisions.

📝 Enhancement Note: This section provides concrete examples of interview questions, tailored to the Senior Automotive UX Designer role. The emphasis on process, impact, and collaboration is crucial for operations professionals to understand how their contributions are evaluated in a design context, and how to articulate their value proposition effectively.

📌 Application Steps

To apply for this operations-aligned design position:

• Submit your application through the provided link on Sway Sourcing's website.

• Portfolio Customization: Tailor your resume and cover letter to highlight your 5+ years of automotive UX/UI design experience, specifically mentioning your proficiency with Figma, After Effects, Photoshop, and Illustrator. Ensure your portfolio is readily accessible and showcases relevant automotive projects.

• Resume Optimization: Strategically integrate keywords such as "UX Design," "UI Design," "Automotive HMI," "Figma," "Prototyping," "User Research," and "Interaction Design" to align with the job requirements and pass ATS screening.

• Interview Preparation: Practice articulating your design process and showcasing your portfolio with a focus on problem-solving, user-centricity, and collaboration. Prepare to discuss your experience with automotive systems and your understanding of industry trends.

• Company Research: Research Sway Sourcing as a recruitment partner and, if possible, gain insights into the client company's current automotive product offerings and design philosophy to demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with Sway Sourcing or the hiring organization before making application decisions.