Product Designer (UX/UI & Research Focus)- CDMX Only- Esquema Híbrido en CDMX

📍 Job Overview

Job Title: Product Designer (UX/UI & Research Focus)

Company: DaCodes

Location: CDMX (Hybrid - 3 days in office at Plaza Carso), Mexico

Job Type: Full-Time

Category: Product Design / UX/UI / Operations (GTM Enablement)

Date Posted: May 04, 2026

Experience Level: Semi-Senior to Senior (4+ years)

Remote Status: Hybrid

🚀 Role Summary

• This role is central to understanding user needs and translating them into effective digital product solutions, impacting Go-To-Market (GTM) strategies.

• You will be responsible for the end-to-end design process, from in-depth user research and problem definition to the creation of functional, scalable, and user-centered interfaces.

• Collaboration with cross-functional teams, including Product Management and Development, is a critical aspect of this position, ensuring design alignment with business objectives and technical feasibility.

• The position requires a strong product orientation, emphasizing data-driven decision-making and continuous iteration based on user feedback and product metrics.

📝 Enhancement Note: While this role is primarily a Product Designer position, the emphasis on understanding user needs, translating them into functional solutions, and collaborating closely with product and development teams for GTM success means it has significant overlap with Revenue Operations and Sales Operations functions that focus on enabling GTM teams through effective tools and processes. The "product orientation" and "impact on product or business" are key indicators of this connection.

📈 Primary Responsibilities

• Conduct comprehensive user research, including interviews, usability testing, and analysis of feedback, to deeply understand user pain points and needs.

• Design complete user flows, information architecture, and end-to-end user experiences that are intuitive, efficient, and align with product strategy.

• Create functional, accessible, and user-centered interfaces, ensuring a high-fidelity fidelity in prototypes using Figma.

• Propose and justify design solutions with strong rationale, leveraging critical thinking and user-centric principles.

• Develop and maintain design systems and reusable components to ensure consistency and scalability across products.

• Collaborate closely with product managers and development teams to make key decisions, ensuring design integrity and timely delivery.

• Iterate on solutions based on data, product metrics, and continuous feedback loops to optimize user experience and business outcomes.

• Participate actively in the validation of solutions with users and stakeholders, ensuring alignment and buy-in.

• Contribute to the definition of product strategy and roadmap, not just the execution of visual designs.

📝 Enhancement Note: The responsibilities highlight a strategic approach to design, extending beyond mere aesthetics to encompass user understanding, problem-solving, and cross-functional collaboration. This holistic view is crucial for GTM enablement roles where user experience directly impacts adoption and effectiveness of sales and marketing tools.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, Interaction Design, UX, or a related field is desirable.

Experience: Minimum of 4 years of experience in digital product design (UX/UI), with a proven track record of delivering successful digital products.

Required Skills:

• Proficiency in Figma for prototyping, component creation, and design system management.

• Strong expertise in User Experience (UX) design principles and User Interface (UI) design best practices.

• Solid understanding of Information Architecture and User Flow design.

• Knowledge of accessibility standards and usability principles to ensure inclusive design.

• Experience working with and contributing to design systems.

• Proficiency in various user research methodologies, including interviews, surveys, and user testing.

• Demonstrated critical thinking and a strong problem-solving aptitude.

• Ability to articulate and justify design decisions effectively.

• Excellent communication skills for collaborating with technical and business teams.

• Proven ability to collaborate effectively in a team environment.

Preferred Skills:

• Experience with product metrics and data analysis for design optimization.

• Familiarity with UX writing principles for creating clear and functional copy.

• Experience actively participating in product definition and strategy, beyond just design execution.

• Advanced English language proficiency.

📝 Enhancement Note: The emphasis on "product orientation" and "impact on product or business" suggests a need for candidates who understand how design choices influence user adoption and GTM success, aligning with the strategic goals of operations roles.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 comprehensive case studies demonstrating end-to-end product design process from problem identification to solution implementation and iteration.

• Each case study should clearly articulate the user problem, research methodologies employed, design rationale, key challenges, and measurable outcomes or impact.

• Demonstrate proficiency in Figma, including examples of design systems, component libraries, and high-fidelity interactive prototypes.

• Include examples of information architecture, user flows, and wireframes alongside final UI designs.

Process Documentation:

• Document the iterative design process, including how user feedback and data were integrated to refine solutions.

• Illustrate the collaboration process with product and development teams, showcasing how design was translated into actionable development tasks.

• Provide examples of how design decisions were justified and communicated to stakeholders.

• Showcase the application of design systems and best practices for ensuring consistency and scalability.

📝 Enhancement Note: A strong portfolio is critical for this role, as it directly demonstrates the candidate's ability to execute on the core responsibilities. For operations professionals, this translates to showcasing process optimization, system implementation, and impact measurement.

💵 Compensation & Benefits

Salary Range: Given the Semi-Senior to Senior experience level (4+ years) and the hybrid model in CDMX, a competitive salary range for a Product Designer in Mexico City is estimated to be between MXN $30,000 to $60,000 per month. This range can vary based on specific experience, negotiation, and the exact scope of responsibilities.

Benefits:

• Integration with global brands and disruptive startups, offering exposure to diverse projects and industries.

• Remote work/Home office flexibility, complemented by a hybrid model.

• Flexible schedule adjusted to the assigned project team's workflow.

• Standard Monday to Friday work week.

• A paid day off for your birthday.

• Major medical insurance (coverage applicable in Mexico).

• Life insurance (coverage applicable in Mexico).

• Opportunity to work within multicultural and diverse teams.

• Access to continuous learning through courses and certifications.

• Participation in IT meetups with special guests.

• Virtual integration events and interest groups to foster community.

• English classes to enhance language proficiency.

• Career advancement opportunities across DaCodes' various business lines.

Working Hours: Approximately 40 hours per week, with flexibility in daily scheduling to align with project team needs, typically Monday to Friday.

📝 Enhancement Note: The salary estimation is based on industry benchmarks for Product Designers in Mexico City with 4+ years of experience, considering the hybrid work model and the company's positioning. Benefits are extensive, catering to professional development and well-being.

🎯 Team & Company Context

🏢 Company Culture

Industry: DaCodes operates within the Software Development, Digital Transformation, and IT Consulting sectors. They specialize in creating high-impact software solutions, leveraging technology and innovation for clients in LATAM and the United States. This industry context means the company values efficiency, cutting-edge technology, and agile methodologies.

Company Size: DaCodes is a growing company with nearly 300 employees (#DaCoders). This mid-size structure allows for a balance between established processes and the agility to adopt new technologies and approaches, offering opportunities for significant individual impact.

Founded: Founded 10 years ago, DaCodes has a decade of experience in delivering digital solutions. This history suggests a company that has refined its processes, built a strong reputation, and understands the long-term vision required for successful digital transformation projects.

Team Structure:

• The operations and design teams are likely structured to support various client projects, with specialized roles such as developers, UX/UI designers, Product Managers, and QA testers.

• Reporting structures would typically involve team leads or project managers, with designers collaborating closely within project-specific multidisciplinary teams.

Methodology:

• DaCodes likely employs agile methodologies for project management and product development, emphasizing iterative cycles, continuous feedback, and adaptability.

• Data analysis and user research are central to their design process, ensuring solutions are not only innovative but also effective and user-validated.

• Workflow optimization is key, especially in a consulting environment where efficiency and timely delivery are paramount for client satisfaction.

Company Website: https://www.dacodes.com/

📝 Enhancement Note: The company's focus on digital transformation and its size suggest an environment where process improvement and efficient GTM enablement are highly valued, making this role crucial for supporting client success.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as Semi-Senior to Senior, indicating a level of autonomy and responsibility for driving design initiatives. It requires not just execution but also strategic input, problem-solving, and the ability to mentor or guide junior team members. For operations, this means contributing to the design of tools and processes that directly support GTM strategies.

Reporting Structure: The Product Designer will likely report to a Design Lead, Product Manager, or a Head of Design/Product. They will work closely within project-specific multidisciplinary teams, collaborating with developers, QAs, and other stakeholders.

Operations Impact: In a GTM context, the impact of this role lies in designing user-friendly and efficient interfaces for sales, marketing, or customer success platforms. Well-designed tools and workflows directly enhance productivity, improve data quality, streamline sales processes, and ultimately contribute to revenue growth and customer satisfaction. The ability to understand user needs and translate them into effective solutions is paramount to enabling these GTM functions.

Growth Opportunities:

• Operations Skill Advancement: Opportunity to deepen expertise in UX/UI design, user research, and product strategy, with potential to specialize in areas like design systems, accessibility, or UX writing.

• Cross-Functional Leadership: Grow into roles that involve leading design initiatives for larger projects, mentoring junior designers, or contributing more significantly to product strategy and roadmap definition.

• Industry Exposure: Gain experience working with a variety of global brands and disruptive startups, broadening exposure to different industries and business models, which is invaluable for understanding diverse GTM challenges.

• Learning & Development: Access to courses, certifications, and internal meetups provides continuous learning opportunities to stay abreast of the latest design trends and technologies relevant to GTM enablement.

📝 Enhancement Note: The "Semi-Senior to Senior" level implies that candidates are expected to take ownership and drive initiatives, a key trait for operations roles focused on improving GTM efficiency and effectiveness.

🌐 Work Environment

Office Type: The role requires a hybrid work arrangement, with 3 days per week at the DaCodes offices located in Plaza Carso, CDMX. This implies a professional office environment designed for collaboration and focused work.

Office Location(s): The primary office location for the hybrid component is Plaza Carso, a well-known business and commercial hub in Mexico City, offering good accessibility and amenities.

Workspace Context:

• The office space is designed to foster collaboration, likely featuring meeting rooms, breakout areas, and workstations conducive to teamwork with product and development teams.

• Access to necessary tools and technology, including high-speed internet and software like Figma, will be standard.

• Regular interaction with multidisciplinary teams (product, development, QA) will be a key part of the daily work, promoting a dynamic and communicative environment.

Work Schedule: The standard work schedule is Monday to Friday, with approximately 40 hours per week. The daily schedule can be adjusted to align with the specific project team's needs and workflow, offering a degree of flexibility within the hybrid model.

📝 Enhancement Note: The hybrid model in a prominent location like Plaza Carso suggests a company that values both in-person collaboration and employee flexibility, common in tech-forward organizations aiming to attract top talent.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess experience, skills, and alignment with the role requirements.

• Technical Interview: Discussion focused on UX/UI principles, design process, problem-solving skills, and Figma proficiency. Expect to walk through specific case studies from your portfolio.

• Case Study Presentation: A deeper dive into one or two selected portfolio projects, presented to the hiring manager and potentially team members. This will assess your ability to articulate design decisions, justify rationale, and discuss impact.

• Team/Cultural Fit Interview: Interaction with potential team members to evaluate collaboration style, communication skills, and cultural alignment with DaCodes' values.

• Final Interview: Potentially with a senior leader to discuss overall fit, career aspirations, and alignment with the company's vision.

Portfolio Review Tips:

• Showcase End-to-End Process: Clearly demonstrate your involvement from research and ideation through to high-fidelity design and iteration.

• Quantify Impact: Whenever possible, use metrics and data to illustrate the success of your designs and their impact on user behavior or business goals.

• Articulate Your Role: Be specific about your contributions within team projects, especially when working with product and development.

• Justify Decisions: Be prepared to explain the "why" behind your design choices, referencing user research, data, or design principles.

• High-Fidelity Prototypes: Ensure your Figma prototypes are interactive and clearly demonstrate the user flow and key interactions.

• Design System Examples: If applicable, showcase your experience with design systems, component libraries, and their implementation.

Challenge Preparation:

• Problem-Solving Scenarios: Be ready to discuss how you would approach common UX/UI challenges or analyze hypothetical user problems.

• Design System Thinking: Prepare to discuss how you would create, maintain, or contribute to a design system.

• Collaboration Scenarios: Think about how you would handle disagreements or collaborate effectively with product managers and developers.

• Impact Measurement: Consider how you would measure the success of a design and what key metrics you would track.

📝 Enhancement Note: Given the role's focus on product orientation and user-centric solutions, expect the interview process to heavily scrutinize your portfolio and your ability to articulate the strategic thinking behind your designs.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI design, prototyping, component creation, and design system management. Proficiency is a core requirement.

• User Research Tools: Experience with tools for conducting user interviews, surveys, and usability testing (e.g., UserTesting.com, SurveyMonkey, Google Forms, Lookback).

• Collaboration Tools: Familiarity with project management and communication platforms like Jira, Confluence, Slack, or Microsoft Teams for cross-functional team interaction.

Analytics & Reporting:

• Product Analytics Platforms: Experience with tools like Google Analytics, Amplitude, Mixpanel, or similar platforms to understand user behavior, track key metrics, and inform design decisions.

• Data Visualization Tools: Exposure to tools that help in visualizing user data and design performance metrics.

CRM & Automation:

• While not a primary focus for this designer role, understanding how design impacts the user experience within CRM systems (e.g., Salesforce, HubSpot) or marketing automation platforms can be beneficial for GTM enablement.

• Familiarity with how design contributes to the usability and adoption of tools used by sales and marketing teams is advantageous.

📝 Enhancement Note: Proficiency in Figma is non-negotiable. Experience with product analytics tools is highly desirable as it directly supports the data-driven aspect of the role and its impact on GTM success.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and prioritizing user needs in all design decisions, ensuring solutions are both effective and enjoyable to use.

• Data-Driven Decision Making: Utilizing analytics, metrics, and user feedback to inform design choices and iterate on solutions, aiming for measurable impact.

• Collaboration & Communication: Fostering open and transparent communication with product, development, and business teams to ensure alignment and shared understanding.

• Continuous Improvement: A mindset of constantly seeking ways to optimize processes, enhance user experiences, and elevate design quality through learning and iteration.

• Product Ownership: Taking responsibility for the success of the product from a design perspective, contributing strategically to its evolution and market fit.

Collaboration Style:

• Cross-Functional Integration: Designers are expected to work seamlessly with product managers, developers, and QA engineers, acting as a bridge between user needs and technical implementation.

• Agile & Iterative: Embracing agile methodologies means collaborating in short sprints, providing regular feedback, and adapting designs based on evolving requirements and insights.

• Constructive Feedback: A culture of open feedback exchange, where constructive criticism is welcomed and used for professional growth and product enhancement.

• Knowledge Sharing: Encouraging the sharing of design best practices, user research findings, and new techniques within the team and across departments.

📝 Enhancement Note: The emphasis on user-centricity, data-driven decisions, and collaboration aligns perfectly with the operational excellence required for effective GTM enablement.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: Effectively navigating the inherent tension between ideal user experiences and practical business constraints (time, budget, technical feasibility).

• Iterative Design in a Fast-Paced Environment: Adapting to rapid changes in project requirements or market feedback while maintaining design quality and consistency.

• Effective Communication Across Disciplines: Translating complex design concepts and user insights into language understandable by technical and business stakeholders.

• Remote/Hybrid Collaboration: Ensuring seamless collaboration and design consistency when working across different locations and time zones, even with a hybrid model.

Learning & Development Opportunities:

• Specialization: Opportunity to become an expert in specific areas like advanced interaction design, accessibility, UX writing, or design systems.

• Mentorship: Potential to learn from senior designers and product leaders, gaining insights into strategic product thinking and career development.

• Industry Exposure: Working on diverse projects for global brands and startups provides a broad understanding of different market needs and GTM strategies.

• Skill Enhancement: Access to internal training, external courses, and certifications to stay current with UX/UI trends, tools, and methodologies.

📝 Enhancement Note: The challenges presented are typical for dynamic design roles and offer significant opportunities for skill development and professional growth, particularly in understanding how design impacts business outcomes.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting priorities between user needs and business objectives. How did you resolve it?" (Prepare to discuss your decision-making process, compromise, and communication strategies.)

• "How do you approach user research for a new product feature? What methodologies would you prioritize and why?" (Focus on your research process, user segmentation, and how you translate findings into actionable design insights.)

Company & Culture Questions:

• "What do you know about DaCodes and our work in digital transformation?" (Research their client portfolio, company values, and recent projects.)

• "How do you ensure your design work aligns with the overall product strategy and business goals?" (Connect your design process to strategic objectives and user impact.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly define the problem, your role, the process, the solution, and the outcome. Use storytelling to engage your audience.

• Highlight Your Process: Emphasize your thought process, research methods, and the rationale behind your design decisions, not just the final UI.

• Showcase Impact: Whenever possible, use data and metrics to demonstrate the success of your designs and their impact on users or business objectives.

• Interactive Prototypes: Be prepared to demo your Figma prototypes, walking through key user flows and interactions.

• Be Ready for Questions: Anticipate questions about specific design choices, challenges faced, and alternative solutions you considered.

📝 Enhancement Note: Prepare specific examples that showcase your problem-solving abilities, collaborative spirit, and your understanding of how design contributes to business success, particularly in a GTM context.

📌 Application Steps

To apply for this Product Designer position:

• Submit your application through the provided link on Workable.

• Curate Your Portfolio: Select 3-5 of your strongest case studies that best demonstrate your end-to-end product design process, user research capabilities, and impact on product outcomes. Ensure they highlight your proficiency in Figma and any experience with design systems or analytics.

• Tailor Your Resume: Emphasize your 4+ years of experience in UX/UI and product design. Highlight specific skills mentioned in the job description, such as Figma, user research methodologies, information architecture, and collaboration with cross-functional teams. Quantify achievements where possible.

• Prepare Your Presentation: Practice presenting your portfolio case studies, focusing on clearly articulating your process, design rationale, and the impact of your work. Be ready to answer technical and behavioral questions.

• Research DaCodes: Understand their mission, their work in digital transformation, and their client base. This will help you tailor your responses to their specific needs and demonstrate your genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.