Product Designer Pleno - Antifraude Internacional

📍 Job Overview

Job Title: Product Designer Pleno - Antifraude Internacional

Company: Experian

Location: São Paulo, São Paulo, Brazil

Job Type: Full-time

Category: Product Design / UX/UI

Date Posted: 2026-05-04

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid (Remote OK within São Paulo, Brazil)

🚀 Role Summary

• Drive the creation and enhancement of robust digital solutions for Experian's international anti-fraud platform, serving North America and LATAM markets.

• Collaborate closely with Product Managers, Engineers, Data Scientists, and Business teams to deliver user-centric product experiences from conception to execution.

• Utilize a data-driven approach to inform design decisions, focusing on usability, performance, and continuous improvement through user research, A/B testing, and metric analysis.

• Contribute to strategic product decisions by applying critical thinking on usability, performance, and the application of AI and automation in product solutions.

📝 Enhancement Note: While this role is for a Product Designer, its focus on anti-fraud, international markets (North America and LATAM), and data-driven decision-making positions it within a GTM (Go-To-Market) operations and product intelligence context. The emphasis on process creation, user research translation into product improvements, and collaboration with data teams highlights a strong operational component relevant to revenue operations and product operations professionals.

📈 Primary Responsibilities

• Strategize and design consistent, user-centric solutions aligned with product strategy and real user needs for the international anti-fraud platform.

• Actively participate in the entire product development lifecycle, from discovery and research to delivery and iteration.

• Create detailed user flows, wireframes, interactive prototypes, and final interfaces in collaboration with squads and business areas.

• Partner with Product Managers and engineers to influence and guide user experience from initial concept through successful execution.

• Collaborate with Data, Marketing, and Business teams to ensure a user-centered design approach is embedded across all organizational levels.

• Lead co-creation dynamics, workshops, A/B tests, and experiments to drive continuous product evolution and optimization.

• Propose and implement improvements based on data analysis, user research insights, and hypothesis validation.

• Contribute to strategic product decisions with a critical eye on usability, performance metrics, and market demands.

• Translate user research findings into actionable product improvement opportunities and strategic recommendations.

• Act as a design reference for the team, elevating the standard of design quality and reinforcing a user-centered culture.

• Co-create and evolve UX processes and Design System components to ensure scalability and consistency in product deliveries.

• Develop and present structured communications detailing progress, learnings, and explored design paths to stakeholders.

📝 Enhancement Note: The responsibilities emphasize a proactive and strategic role in product development, extending beyond traditional design tasks to include process enhancement, data analysis, and cross-functional influence—key aspects of effective operations management in a product context.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, Human-Computer Interaction, Computer Science, or a related field, or equivalent practical experience.

Experience: 2 to 3 years of experience as a Product Designer, with demonstrated experience in digital products, particularly in B2B environments.

Required Skills:

• Proven experience in Product Design for digital products, with a strong portfolio showcasing end-to-end product development.

• Familiarity with B2B products, customer onboarding processes, and complex solution design.

• Expertise in web/mobile interface design, prototyping, information architecture, and UX/UI best practices.

• Proficiency with design and prototyping tools such as Figma, Maze, Hotjar, Amplitude, Dovetail, or similar.

• Experience conducting user research, validating hypotheses, analyzing product data, and making data-driven decisions.

• Strong communication, organizational, and proactive skills in agile and collaborative environments.

• Critical and analytical thinking with a deep empathy for understanding diverse user and business contexts.

• Data-driven approach, with experience defining, tracking, and analyzing product metrics to inform decisions and propose continuous improvements.

Preferred Skills:

• Interest or experience with Artificial Intelligence (AI) and automation applied to product development.

• Experience in co-creating and evolving UX processes and Design Systems.

• Ability to influence and inspire fellow designers, fostering a culture of learning and continuous improvement.

• Experience with A/B testing and experimentation frameworks.

📝 Enhancement Note: The explicit requirement for intermediate to advanced English/Spanish for international user research and the emphasis on data-driven decision-making and AI/automation are critical for a role operating in a global GTM context. This suggests the need for strong analytical and communication skills beyond core design competencies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase end-to-end product design processes for complex digital products, ideally within B2B or anti-fraud contexts.

• Demonstrate a clear ability to translate user research findings and data insights into tangible product improvements and features.

• Include case studies that highlight problem definition, ideation, user flows, wireframes, prototypes, and final UI designs.

• Present evidence of impact through metrics, demonstrating how design decisions led to improved usability, performance, or business outcomes.

Process Documentation:

• Detail your approach to user research, including methodologies used, participant recruitment, and insight synthesis.

• Illustrate your workflow for creating user flows, wireframes, and interactive prototypes, and how these artifacts are used for validation.

• Document your experience in collaborating with product management and engineering teams throughout the design and development lifecycle.

• Showcase your methods for defining, tracking, and analyzing product metrics, and how these insights inform iterative design improvements.

• Provide examples of how you've contributed to or evolved design systems and UX processes for scalability and consistency.

📝 Enhancement Note: For a Product Designer role with operations-like responsibilities, the portfolio should go beyond visual design to showcase a structured, data-informed, and process-oriented approach to product development. The ability to demonstrate impact through metrics and process improvement is crucial.

💵 Compensation & Benefits

Salary Range: Given the Mid-Level experience (2-3 years), the location (São Paulo, Brazil), and the international scope of the role, a competitive salary range for a Product Designer Pleno in São Paulo would typically fall between R$ 8.000 to R$ 12.000 per month. This estimate is based on industry benchmarks for experienced designers in major Brazilian tech hubs and accounts for the specialized nature of anti-fraud and international product focus.

Benefits:

• Comprehensive health and dental insurance plans.

• Life insurance coverage.

• Meal vouchers (Vale Refeição/Alimentação).

• Professional development opportunities and training programs.

• Potential for performance-based bonuses.

• Flexible work arrangements, supporting a hybrid model.

• Access to Experian's global employee resource groups and diversity initiatives.

• Opportunities for international collaboration and exposure.

Working Hours: Full-time, typically Monday to Friday. While a standard 40-hour work week is expected, the hybrid model and focus on results may offer some flexibility in daily scheduling, accommodating collaborative needs across different time zones.

📝 Enhancement Note: Salary estimation for Brazil is based on current market data for similar roles in São Paulo, considering the Pleno designation and the specific industry (FinTech/Data Analytics). Benefits are standard for large multinational corporations in Brazil, with an emphasis on professional development relevant to a specialized design role.

🎯 Team & Company Context

🏢 Company Culture

Industry: Experian operates in the Data & Analytics and Financial Services technology sectors, specifically focusing on credit risk analysis, fraud prevention, and authentication solutions. As a Datatech leader in Brazil, it leverages advanced technology and intelligence to provide insights for risk and opportunity management.

Company Size: Experian is a large multinational corporation with 22,000 employees operating in 32 countries. In Brazil, it has over 4,000 employees. This size indicates a structured environment with established processes, but also opportunities for impact within specialized teams.

Founded: Experian's global operations are headquartered in Dublin, Ireland. The company is listed on the London Stock Exchange (EXPN) and is part of the FTSE 100 index. Its significant history and global presence suggest a stable yet innovative corporate culture.

Team Structure:

• The Product Development department is likely structured with multiple product teams or squads, each focusing on specific platform features or market segments.

• This role is part of a team serving the international anti-fraud platform, specifically for North America and LATAM, implying close collaboration with global product managers and regional stakeholders.

Methodology:

• Data Analysis & Insights: The company heavily relies on data to drive decisions, especially in risk and fraud prevention. This role will be integral in using data analytics and user insights to inform product strategy.

• Agile & Iterative Development: Experian emphasizes agile methodologies, which means the design team will work closely with engineering and product to deliver iteratively, incorporating feedback and data throughout the process.

• User-Centric Design: A core tenet is creating solutions that meet real user needs, which requires continuous user research, testing, and feedback loops.

Company Website: https://www.experian.com/

📝 Enhancement Note: Experian's positioning as a "Datatech" and its focus on risk and fraud prevention highlight a data-intensive and technologically advanced environment. The company's global footprint and commitment to innovation suggest a dynamic workplace where operations and product development are closely intertwined.

📈 Career & Growth Analysis

Operations Career Level: This role is designated as "Pleno" (Mid-Level), indicating a need for demonstrated experience and the ability to work with a degree of autonomy. The responsibilities suggest a progression from individual contributor to a more influential role within the product development lifecycle, potentially leading design initiatives or mentoring junior designers.

Reporting Structure: The Product Designer will likely report to a Product Manager or a Design Lead within the Product Development team. They will collaborate extensively with Product Managers, Engineers, Data Scientists, and potentially Marketing and Business Development teams, both locally and internationally.

Operations Impact: The Product Designer's work directly impacts the effectiveness and adoption of Experian's anti-fraud solutions for international clients. By improving user experience, streamlining workflows, and ensuring data-driven design, this role contributes to customer satisfaction, retention, and ultimately, the revenue generated by these platforms. A successful designer can significantly influence product strategy and market competitiveness.

Growth Opportunities:

• Specialization: Deepen expertise in UX/UI for complex B2B products, anti-fraud technologies, or specific international markets (North America, LATAM).

• Leadership: Progress to a Senior Product Designer role, leading design projects, mentoring junior designers, and contributing more significantly to design strategy and process improvement.

• Cross-functional Mobility: Develop skills in product management, data analysis, or user research, potentially transitioning into roles that bridge design and operations.

• Global Exposure: Gain experience working with diverse user groups and business requirements across different international regions.

📝 Enhancement Note: The "Pleno" level and the emphasis on data-driven decisions and cross-functional collaboration position this role as a stepping stone for those interested in product operations or GTM strategy. The growth opportunities highlight a path towards leadership and specialization within a global tech organization.

🌐 Work Environment

Office Type: Experian offers a hybrid work model, allowing for a blend of remote work and in-office collaboration. The São Paulo office is a modern corporate facility designed to foster collaboration and innovation.

Office Location(s): The primary office location is Av. das Nações Unidas, 14.401, São Paulo, Brazil. This is a well-established business district, accessible by public transport and major roadways.

Workspace Context:

• Collaborative Environment: The office is equipped with meeting rooms, collaboration spaces, and technology to support team meetings, workshops, and brainstorming sessions.

• Operations Tools & Technology: Designers will have access to company-provided hardware and software licenses for essential design and analytics tools (Figma, Maze, Amplitude, etc.).

• Team Interaction: Opportunities exist for regular interaction with local and international colleagues through scheduled meetings, virtual collaboration platforms, and occasional in-office team events.

Work Schedule: The standard work schedule is full-time (40 hours/week). The hybrid arrangement allows for flexibility, with remote work days to focus on individual tasks and in-office days for collaborative activities and team engagement. This structure supports effective management of design processes and data analysis workflows.

📝 Enhancement Note: The hybrid model in a major corporate hub like São Paulo suggests a professional and structured work environment that balances personal flexibility with the operational needs of a global company.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will review applications and portfolios to assess basic qualifications and alignment with the role's requirements.

• Technical Interview (Design Challenge): Candidates will likely participate in a design challenge or present a portfolio case study to demonstrate their design process, problem-solving skills, and ability to work with data and user insights. This may involve a live critique session.

• Team/Hiring Manager Interview: Discussions focused on behavioral questions, team fit, and deeper dives into experience with B2B products, international markets, and collaborative work.

• Final Interview: A conversation with senior leadership to assess strategic thinking, potential impact on the business, and cultural alignment.

Portfolio Review Tips:

• Showcase Process, Not Just Pixels: Clearly articulate your design process, from problem definition and research to ideation, iteration, and final solution.

• Quantify Impact: Use metrics (e.g., conversion rates, task completion times, user satisfaction scores) to demonstrate the positive outcomes of your design decisions.

• Highlight B2B & Complexity: If possible, include case studies of complex B2B products or solutions that required navigating intricate user needs and business objectives.

• Demonstrate Data-Driven Approach: Showcase how you used data (user research, analytics, A/B tests) to inform your design choices and validate hypotheses.

• International Context: If you have experience with international markets or multilingual design, highlight this aspect.

Challenge Preparation:

• Understand the Anti-Fraud Domain: Research common challenges and user needs in the fraud prevention and transaction monitoring space.

• Prepare a Case Study: Select a strong case study from your portfolio that best represents your skills relevant to this role, focusing on process, data, and impact.

• Practice Articulation: Be ready to clearly explain your design decisions, trade-offs, and the reasoning behind your solutions.

• Anticipate Behavioral Questions: Prepare examples that demonstrate your collaboration skills, problem-solving abilities, and data-driven mindset.

📝 Enhancement Note: The emphasis on portfolio review and potential design challenges highlights the practical, output-oriented nature of this role. Candidates should prepare to not only showcase their design skills but also their strategic thinking and operational approach to product development.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (primary), Maze (for prototyping and user testing), potentially Sketch or Adobe XD.

• User Research & Analytics: Hotjar (for heatmaps and session recordings), Amplitude (for product analytics and user behavior tracking), Dovetail (for research repository and insights synthesis).

• Collaboration & Project Management: Jira, Confluence, Slack, Microsoft Teams.

Analytics & Reporting:

• Product Analytics: Amplitude, Google Analytics, or similar platforms for tracking user engagement and feature adoption.

• Reporting Dashboards: Experience interpreting data from dashboards built in tools like Tableau, Power BI, or internal BI solutions.

• A/B Testing Tools: Familiarity with platforms or methodologies for conducting controlled experiments to test design hypotheses.

CRM & Automation:

• While not a direct CRM role, understanding how product design integrates with customer data and potential automation workflows within the anti-fraud platform is beneficial. Experience with tools that manage customer journeys or process automation could be a plus.

📝 Enhancement Note: Proficiency with a specific set of design and analytics tools is critical. The inclusion of Amplitude and Maze points towards a strong emphasis on data-driven product development and continuous user feedback loops, aligning with operational efficiency and GTM intelligence.

👥 Team Culture & Values

Operations Values:

• Data-Driven Decision Making: A strong emphasis on using data, metrics, and user research to inform all design and product decisions.

• User-Centricity: A commitment to deeply understanding user needs and creating solutions that genuinely solve problems and enhance user experience.

• Collaboration & Partnership: Working effectively across disciplines (product, engineering, data, business) to achieve shared goals.

• Continuous Improvement: A mindset of always seeking ways to optimize processes, enhance product performance, and elevate design quality.

• Innovation: Embracing new technologies and approaches, such as AI and automation, to drive product advancement.

Collaboration Style:

• Cross-functional Integration: Designers are expected to be active participants in cross-functional teams (squads), contributing to discussions and decisions from a user and design perspective.

• Constructive Feedback Culture: An environment where feedback is regularly exchanged, both given and received, to foster growth and improve outcomes.

• Knowledge Sharing: Encouraging the sharing of best practices, learnings, and insights across the design team and with other departments.

• Agile & Iterative Mindset: Embracing flexibility and adaptability, with a focus on delivering value incrementally and responding to change.

📝 Enhancement Note: The emphasis on "Data-Driven Decision Making" and "Continuous Improvement" strongly aligns with core Revenue Operations and GTM operations principles, suggesting a culture that values efficiency, measurable outcomes, and process optimization.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Global Needs: Designing solutions that cater to diverse user needs and regulatory environments across North America and LATAM.

• Complexity of Anti-Fraud: Tackling the intricate challenges of fraud prevention, which requires deep understanding of user behavior, evolving threats, and technical constraints.

• Data Interpretation: Effectively translating complex data and analytics into actionable design improvements and strategic product recommendations.

• Cross-Cultural Communication: Collaborating effectively with international teams, requiring clear communication and sensitivity to cultural nuances.

• Keeping Pace with Technology: Staying current with advancements in AI, automation, and design tools to leverage them for product innovation.

Learning & Development Opportunities:

• Specialized Training: Access to courses and workshops on advanced UX research, B2B product design, or specific technologies like AI in fraud prevention.

• Industry Conferences: Opportunities to attend relevant design, product, or FinTech conferences to gain insights and network.

• Mentorship Programs: Potential to be mentored by senior designers or product leaders within Experian, or to mentor junior team members.

• Exposure to Global Markets: Gaining practical experience and understanding of product design challenges and opportunities in key international markets.

📝 Enhancement Note: The challenges highlight the need for adaptability, strong analytical skills, and cross-cultural competence, all of which are valuable in operations roles. The growth opportunities offer a clear path for skill development and career advancement within the product and operations domains.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used data to significantly influence a product design decision. What was the data, how did you analyze it, and what was the outcome?" (Focus on your data-driven approach and impact.)

• "Walk us through your process for designing a complex B2B feature, from initial concept to launch. What were the key challenges and how did you overcome them?" (Highlight your end-to-end process, problem-solving, and collaboration.)

Company & Culture Questions:

• "What interests you about Experian and our work in the anti-fraud space?" (Show your research into the company and industry.)

• "How do you contribute to a collaborative team environment, especially when working with remote or international colleagues?" (Emphasize your teamwork and communication skills.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly define the problem, your role, your process, the solutions you designed, the rationale behind your choices, and the measurable impact.

• Emphasize Data & Metrics: Integrate data points and metrics throughout your presentation to support your design decisions and demonstrate ROI.

• Highlight Collaboration: Explain how you worked with product managers, engineers, and other stakeholders, showcasing your ability to influence and integrate.

• Showcase Iteration: Illustrate how user feedback and data informed iterations and improvements in your designs.

• Be Prepared for Q&A: Anticipate questions about your design choices, trade-offs, and how you would handle specific scenarios related to the role.

📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of design expertise, strategic thinking, data literacy, and strong cross-functional collaboration skills, mirroring the expectations of a role that bridges product development and operational GTM strategy.

📌 Application Steps

To apply for this Product Designer position:

• Submit your application through the provided link on the Experian careers portal.

• Curate Your Portfolio: Select 2-3 of your strongest case studies that best showcase your experience in B2B product design, data-driven decision-making, and international product development. Ensure each case study clearly outlines the problem, your process, your solutions, and the measurable impact.

• Optimize Your Resume: Tailor your resume to highlight keywords from the job description, such as "Product Design," "UX/UI," "B2B," "User Research," "Data-Driven," "Figma," "International," and specific analytics tools. Quantify achievements wherever possible.

• Prepare Your Presentation: Practice walking through your chosen portfolio case studies, focusing on clear articulation of your process, rationale, and results. Be ready to discuss your experiences with international users and data analysis.

• Research Experian: Understand Experian's business, its role in the anti-fraud market, and its company culture. Familiarize yourself with its global presence and commitment to innovation.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.