Product Designer

📍 Job Overview

Job Title: Product Designer

Company: Betr

Location: Miami, Florida, United States

Job Type: Full Time

Category: Product Design / UX/UI

Date Posted: April 16, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Design and own critical customer experience (CX) features, including account creation, identity verification, and financial transactions, ensuring a seamless and trustworthy user journey.

• Develop intuitive and engaging user interfaces for Betr's gaming products, such as Social Casino and skill-based Arcade games, catering to diverse user expectations and interaction styles.

• Collaborate closely with Product Managers, Engineers, and Researchers to translate user insights and business requirements into high-fidelity designs and functional prototypes.

• Contribute to and maintain Betr's design system, ensuring consistency, scalability, and efficiency across all product touchpoints.

• Drive design innovation by actively participating in design critiques, user testing, and synthesizing feedback to iterate and improve product offerings.

📝 Enhancement Note: While the raw listing is for a "Product Designer," the detailed responsibilities indicate a role heavily focused on UX/UI design within the product development lifecycle, particularly for mobile applications in the gaming and fintech sectors. The emphasis on customer experience and gaming products, coupled with the required skills, points to a role that bridges user interface design with user experience strategy.

📈 Primary Responsibilities

• Lead the end-to-end design process for core customer experience features, from initial concept and wireframing to high-fidelity mockups, prototyping, and final redlines for implementation.

• Design and iterate on user flows for critical account-related functions, including sign-up, identity verification (KYC), deposits, withdrawals, and account management, ensuring clarity, security, and compliance.

• Craft compelling and user-friendly interfaces for Betr's Social Casino (table games, slots) and Arcade (skill-based, head-to-head games) platforms, balancing engaging gameplay with robust functionality.

• Actively participate in and contribute to design critiques, providing and receiving constructive feedback to elevate the quality of design solutions.

• Collaborate daily with engineering teams to ensure accurate and high-quality implementation of designs, offering support and making necessary adjustments during the development process.

• Conduct and analyze usability testing sessions, synthesizing findings into actionable design improvements and user experience enhancements.

• Contribute to the evolution and maintenance of Betr's design system, including creating and documenting new components, patterns, and guidelines.

• Translate complex user research data and business metrics into clear, defensible design decisions that align with product strategy and user needs.

📝 Enhancement Note: The responsibilities highlight a dual focus on foundational CX and specialized gaming product design. The expectation to "own" these areas suggests a high degree of autonomy and impact, typical for mid-level to senior product designers. The emphasis on "tight, trust-building CX flows" versus "expressive, engaging gaming UI" indicates a need for adaptability and nuanced design approaches.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong understanding of design principles, user psychology, and digital product development is expected, often gained through formal education in Design, HCI, or related fields, or through equivalent practical experience.

Experience: 3-5 years of dedicated product design experience, with a demonstrated track record of shipping successful mobile applications.

Required Skills:

• Proven ability to design complex, multi-step user flows (onboarding, transactional interfaces, forms) with meticulous attention to detail and state management.

• Expertise in mobile product design for iOS and/or Android platforms.

• Advanced proficiency in Figma, including mastery of components, variables, auto layout, and interactive prototyping.

• Strong communication and presentation skills, with the ability to clearly articulate design rationale and defend decisions.

• Demonstrated experience working across diverse product areas with varying user expectations and design tones.

• Deep understanding of user-centered design principles, usability best practices, and accessibility standards (WCAG).

Preferred Skills:

• Experience designing for the gaming, entertainment, or high-engagement consumer app sectors.

• Background in fintech, payments, or Know Your Customer (KYC) / identity verification flows.

• Familiarity with front-end development principles (HTML, CSS, JavaScript) to better collaborate with engineers on implementation feasibility.

• Passion for sports and a keen understanding of the sports fan experience.

📝 Enhancement Note: The requirements emphasize practical experience and tool proficiency, particularly Figma, which is standard for product design roles. The "3-5 years" aligns with a mid-level position. The preference for gaming, fintech, and sports enthusiasm suggests that candidates with domain-specific knowledge will have a distinct advantage.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing 3-5 distinct product design case studies, with a strong emphasis on mobile applications.

• Case studies should clearly articulate the problem statement, your role and contributions, design process, key decisions, and measurable outcomes.

• Demonstrate expertise in designing complex, multi-step user flows, particularly for onboarding, account management, and transactional processes.

• Include examples of how you've applied user research, usability testing, and data insights to inform design decisions and drive improvements.

Process Documentation:

• Within your case studies, clearly outline your design process, from discovery and ideation to iteration and final implementation.

• Highlight your approach to cross-functional collaboration, detailing how you worked with PMs, engineers, and researchers.

• Provide evidence of your ability to manage design system components and contribute to their evolution.

• Demonstrate how you've ensured adherence to usability and accessibility standards throughout the design lifecycle.

📝 Enhancement Note: For a Product Designer role, the portfolio is paramount. The emphasis here is on demonstrating a structured design process, problem-solving skills, and the ability to deliver tangible results, especially within complex user journeys and mobile environments. Highlighting contributions to design systems is also a key differentiator.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Product Designers with 3-5 years of experience in Miami, Florida, a competitive salary range is estimated to be between $95,000 and $130,000 annually. This range accounts for the cost of living in Miami, the company's growth stage, and the specialized nature of the role within the gaming and fintech sectors.

Benefits:

• Comprehensive health, dental, and vision insurance.

• Stock options or equity participation, reflecting the startup environment and growth potential.

• Paid time off (PTO) and holidays, designed to promote work-life balance.

• Opportunities for professional development, including training, conferences, and access to design resources.

• Potential for performance-based bonuses or incentives tied to product success.

• Access to company-sponsored events and team-building activities.

Working Hours: Full-time position, typically requiring approximately 40 hours per week. While core business hours are expected for collaboration, Betr may offer a degree of flexibility in scheduling to accommodate project needs and individual work styles, especially given the fast-paced startup environment.

📝 Enhancement Note: Salary is estimated based on Glassdoor, LinkedIn Salary, and industry surveys for Product Designers in Miami. The benefits listed are standard for tech startups and aim to attract and retain talent, with a particular emphasis on equity given Betr's growth trajectory.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sports Betting & Real Money Gaming (RMG), with significant media and technology components. Betr is disrupting the traditional sports betting landscape by integrating gaming with original content and social features.

Company Size: Betr is a rapidly growing startup, likely in the range of 100-500 employees, indicating a dynamic and potentially fast-paced work environment where individual contributions have a significant impact.

Founded: Founded in 2022, Betr is a relatively young company, suggesting a culture that is likely innovative, agile, and focused on rapid growth and market penetration.

Team Structure:

• The Product Design Team operates closely with Product Management and Engineering, fostering a highly collaborative, cross-functional environment.

• Designers are integrated into product squads or feature teams, working directly on specific product areas.

Methodology:

• Betr emphasizes a user-centric design methodology, underpinned by data analysis and user research to inform product decisions.

• Design thinking principles are likely employed to tackle complex user problems and drive innovation.

• Agile development methodologies are expected, requiring designers to be adaptable and responsive to iterative feedback and evolving requirements.

Company Website: https://www.betr.app/

📝 Enhancement Note: The company description highlights a strong focus on innovation, rapid growth, and a unique integration of media and gaming. This suggests a culture that values speed, creativity, and a willingness to challenge norms, which is critical for designers to thrive in.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Product Designer, requiring 3-5 years of experience. It offers significant ownership and responsibility over key product areas, allowing for substantial professional development and impact.

Reporting Structure: The Product Designer will likely report to a Head of Product Design or a Design Lead, working within a product team that includes Product Managers and Engineers. This structure allows for direct collaboration and mentorship.

Operations Impact: Designers at Betr have a direct and visible impact on user acquisition, engagement, retention, and revenue. By shaping the core CX and gaming experiences, designers are instrumental in the company's growth and success in a highly competitive market.

Growth Opportunities:

• Skill Advancement: Deepen expertise in mobile design, gaming UI/UX, fintech flows, and design systems through hands-on project work and potential specialized training.

• Leadership Potential: Progress to Senior Product Designer roles, taking on more complex projects, mentoring junior designers, and influencing design strategy.

• Cross-functional Exposure: Gain experience working closely with marketing, media, and business development teams, understanding the broader business impact of design decisions.

• Domain Expertise: Develop deep knowledge in the rapidly evolving sports betting and gaming industry, becoming a sought-after expert in this niche.

📝 Enhancement Note: The growth path for a Product Designer at a growing startup like Betr is typically steep. The opportunity to own significant product areas and contribute to a design system provides a strong foundation for career advancement into senior or lead roles, with potential specialization in gaming or fintech UX.

🌐 Work Environment

Office Type: This is an on-site role in Miami, suggesting a traditional office environment that fosters in-person collaboration, team cohesion, and spontaneous idea sharing.

Office Location(s): Miami, Florida. This location offers a vibrant urban setting with access to a growing tech and startup ecosystem.

Workspace Context:

• The workspace is designed to facilitate close collaboration between design, product, and engineering teams, likely featuring open-plan areas and dedicated meeting rooms.

• Access to modern design tools and technology, including robust Figma capabilities and potentially other relevant software for prototyping and research.

• Opportunities for informal interactions and knowledge sharing with colleagues across various departments, contributing to a dynamic and engaging work atmosphere.

Work Schedule: The typical 40-hour work week is expected, but the fast-paced startup environment may necessitate occasional flexibility to meet project deadlines and launch schedules.

📝 Enhancement Note: The on-site requirement in Miami points to a company that values in-person collaboration and team synergy, common in early-to-mid-stage startups aiming to build a strong company culture and accelerate product development through direct interaction.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with a recruiter to assess basic qualifications, cultural fit, and interest in the role and Betr.

• Portfolio Review & Design Challenge: A session where candidates present their portfolio, discussing their design process, key contributions, and problem-solving skills. This may be followed by a take-home design challenge or an in-person/virtual whiteboard session to assess design thinking and execution.

• Cross-functional Interviews: Meetings with Product Managers, Engineers, and potentially other stakeholders to evaluate collaboration skills, technical understanding, and ability to articulate design rationale.

• Hiring Manager Interview: A final discussion with the Head of Product Design or Design Lead to assess overall fit, strategic thinking, and long-term potential.

Portfolio Review Tips:

• Tell a Story: Structure your case studies as narratives, clearly articulating the problem, your process, your specific contributions, and the impact of your designs.

• Show, Don't Just Tell: Use visuals (wireframes, mockups, prototypes, user flows) effectively to illustrate your design thinking and execution.

• Quantify Impact: Whenever possible, include metrics and data to demonstrate the success of your designs (e.g., improved conversion rates, reduced error rates, increased user engagement).

• Highlight Process & Collaboration: Emphasize your design methodology, how you incorporate user feedback, and how you collaborate with cross-functional teams.

• Tailor to Betr: Showcase projects that align with Betr's product space (gaming, fintech, mobile apps) and demonstrate an understanding of their business goals.

Challenge Preparation:

• Understand the Context: If given a take-home challenge, thoroughly research Betr's products, target audience, and competitive landscape.

• Focus on Process: Even in a limited timeframe, demonstrate a structured approach to problem-solving, user research (even if simulated), ideation, and solution design.

• Articulate Trade-offs: Be prepared to discuss the trade-offs considered in your design decisions and why you chose a particular path.

• Practice Presentation: Rehearse presenting your work clearly and concisely, anticipating questions about your design choices and process.

📝 Enhancement Note: The interview process is typical for product design roles, emphasizing portfolio presentation and design thinking. Candidates should be prepared to demonstrate not only design craft but also strategic thinking and the ability to collaborate effectively within a fast-paced product development environment.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core tool for UI design, wireframing, prototyping, and design system management. Proficiency is essential.

• Prototyping Tools: While Figma has robust prototyping capabilities, experience with tools like InVision, Principle, or ProtoPie may be beneficial for more complex interactions.

• User Research Platforms: Familiarity with tools for conducting user interviews, surveys, and usability testing (e.g., UserTesting.com, Maze, Lookback) is advantageous.

Analytics & Reporting:

• Product Analytics Tools: Experience with platforms like Amplitude, Mixpanel, or Google Analytics to understand user behavior, track engagement, and measure the impact of design changes.

• Data Visualization Tools: While not directly a designer's tool, understanding how data is presented in dashboards (e.g., Tableau, Looker) can help in designing more effective reporting interfaces.

CRM & Automation:

• While not directly used by Product Designers, awareness of CRM systems (like Salesforce) and marketing automation tools can provide context on how user data is managed and leveraged across the organization.

📝 Enhancement Note: Figma is explicitly mentioned and is the cornerstone of the required toolset. Knowledge of analytics platforms is important for understanding user behavior and design impact, aligning with Betr's data-driven approach.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and serving user needs, ensuring that design decisions prioritize user experience and satisfaction.

• Innovation & Disruption: A drive to challenge existing paradigms in the sports and gaming industry, seeking novel solutions and pushing creative boundaries.

• Collaboration & Teamwork: A strong emphasis on working together across disciplines to achieve shared goals, valuing open communication and mutual respect.

• Data-Driven Decisions: Utilizing data and research to inform design choices, measure impact, and continuously improve product offerings.

• Agility & Speed: Embracing a fast-paced environment, adapting quickly to changes, and delivering value iteratively.

Collaboration Style:

• Cross-Functional Integration: Designers are expected to work seamlessly with Product Managers, Engineers, and Researchers, acting as integral members of product teams.

• Open Feedback Culture: A willingness to give and receive direct, constructive feedback through design critiques and regular team discussions.

• Knowledge Sharing: Encouraging the sharing of insights, best practices, and learnings across the design team and with other departments to foster collective growth.

📝 Enhancement Note: Betr's culture appears to be a blend of startup agility, a passion for sports and gaming, and a commitment to user-centric innovation. Designers are expected to be collaborative, adaptable, and driven by both user needs and business objectives.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing CX and Gaming UI: Designing for both the critical, trust-focused customer experience (account, payments) and the highly engaging, entertainment-driven gaming interfaces within the same app requires careful consideration of tone, complexity, and user expectations.

• Rapid Iteration in a Fast-Paced Environment: The need to quickly design, test, and launch features in a competitive market requires adaptability and resilience.

• Evolving Regulatory Landscape: The sports betting and gaming industry is subject to evolving regulations, which may impact design choices related to promotions, user verification, and responsible gaming features.

• Maintaining Design System Scalability: As the product suite grows and new features are added, ensuring the design system remains robust, scalable, and easy to maintain will be an ongoing challenge.

Learning & Development Opportunities:

• Specialization: Develop deep expertise in mobile-first design, gaming UX, fintech integrations, and complex user flows.

• Industry Immersion: Gain comprehensive knowledge of the sports betting, fantasy sports, casino, and skill-based gaming markets.

• Mentorship: Learn from experienced product leaders and engineers within a growing company.

• Design System Ownership: Contribute significantly to and potentially lead aspects of the design system's evolution, a valuable skill for career progression.

📝 Enhancement Note: The challenges and growth opportunities are directly tied to Betr's unique product offering and market position. Success in this role will require a designer who can navigate complexity, adapt quickly, and contribute to building a best-in-class user experience.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting user needs or business requirements in a design. How did you approach it, and what was the outcome?" (Focus on your decision-making process, trade-offs, and rationale.)

• "How would you approach designing a new feature for our Social Casino product, considering user engagement and responsible gaming?" (Demonstrate your understanding of gaming UX and your design process for new features.)

Company & Culture Questions:

• "What excites you most about Betr's mission and the sports/gaming industry?" (Show your genuine interest and research into the company.)

• "How do you approach collaborating with engineers and product managers? Describe a challenging collaboration and how you resolved it." (Highlight your teamwork and communication skills.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly state the problem, your role, your process (research, ideation, design, testing), your key contributions, and the final impact/results.

• Highlight Figma Proficiency: Be ready to discuss your use of Figma's advanced features like components, variables, and auto layout, and how they contributed to efficiency and consistency.

• Focus on Mobile: Emphasize your experience with mobile-specific design patterns, user flows, and platform conventions (iOS/Android).

• Articulate Trade-offs: Be prepared to discuss why you made certain design decisions and what alternatives you considered.

• Engage and Ask Questions: Show genuine curiosity about Betr's products, team, and challenges.

📝 Enhancement Note: Interview preparation should focus on demonstrating a strong design process, the ability to handle complex user journeys, and a genuine enthusiasm for Betr's mission and the gaming industry. Candidates should be ready to articulate their strategic thinking and collaborative approach.

📌 Application Steps

To apply for this Product Designer position:

• Submit your application through the provided application link on jobs.lever.co.

• Portfolio Customization: Ensure your portfolio is up-to-date and prominently features mobile design projects, complex user flows, and ideally, examples related to gaming, fintech, or high-engagement consumer apps. Tailor your case study narratives to highlight how your work aligns with Betr's goals.

• Resume Optimization: Update your resume to clearly list your years of experience, key skills (especially Figma, mobile design, UX/UI), and quantifiable achievements from previous roles. Use keywords from the job description naturally.

• Prepare Your Presentation: Practice walking through 1-2 key portfolio case studies, focusing on clear storytelling, your design process, and the impact of your work. Be ready to discuss your Figma skills and how you approach cross-functional collaboration.

• Company Research: Thoroughly research Betr's current products (Picks, Social Sportsbook, Arcade, Casino), their media presence, and their stated mission. Understand their target audience and competitive landscape to inform your interview responses and questions.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---