UX UI Designer

📍 Job Overview

Job Title: UX/UI Designer

Company: 360training

Location: Calgary - Remote, Alberta, Canada

Job Type: Full-Time

Category: Marketing Operations / Creative Design

Date Posted: 2026-05-15

Experience Level: Mid-Level (3-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• This hybrid role blends marketing creative with website UX/UI design, focusing on creating engaging digital assets and intuitive, conversion-focused web experiences.

• A significant emphasis is placed on Conversion Rate Optimization (CRO) and experimentation, requiring the designer to support iterative design improvements and test concepts to enhance performance across the customer journey.

• The position involves close collaboration with stakeholders, developers, and the CRO team to deliver on-brand, user-centered design solutions, while also contributing to and maintaining the company's design system.

• Responsibilities include creating user flows, wireframes, mockups, and prototypes for responsive web experiences, alongside designing various marketing collateral for both digital and print channels.

📝 Enhancement Note: While the title is "UX/UI Designer," the core responsibilities and emphasis on CRO, experimentation, and marketing collateral indicate a strong alignment with marketing operations and GTM support functions, rather than pure product UX/UI. The role acts as a crucial bridge between marketing initiatives and website user experience to drive business outcomes.

📈 Primary Responsibilities

• Design a wide array of digital and print marketing assets, including social graphics, web banners, email templates, landing page designs, and sales collateral, ensuring brand consistency and campaign effectiveness.

• Develop comprehensive user flows, wireframes, high-fidelity mockups, and interactive prototypes for responsive web experiences using Figma, translating user needs and business objectives into tangible designs.

• Actively support Conversion Rate Optimization (CRO) efforts by conceptualizing and designing A/B test variations, iterative UX/UI improvements, and new feature mockups aimed at enhancing user engagement and conversion rates.

• Collaborate effectively with cross-functional teams, including marketing stakeholders, front-end developers, and the dedicated CRO team, to translate strategic goals, user feedback, and A/B testing hypotheses into impactful design solutions.

• Contribute to the evolution and consistent application of the company's established design system, ensuring visual and interactive coherence across all marketing materials and web interfaces.

• Conduct thorough design reviews of both initial mockups and live web pages to ensure quality, accuracy, responsiveness, usability, and adherence to brand guidelines.

• Proactively identify and analyze UX/UI issues and opportunities through detailed site audits, competitor research, and user behavior analysis, recommending actionable design improvements.

• Maintain meticulous organization of design files, asset libraries, and project documentation, facilitating efficient collaboration, version control, and smooth handoff processes to development teams.

• Operate within agile sprint-based workflows, managing assigned design tickets and adapting to fast-moving priorities and evolving project requirements to meet delivery timelines.

• Participate in required bi-weekly Sprint Nights (after normal business hours) to engage in sprint planning, progress tracking, and delivery discussions, ensuring alignment and timely execution.

• Clearly present design concepts and rationale to diverse stakeholder groups, effectively incorporating feedback while upholding strong UX principles and visual design standards.

📝 Enhancement Note: The inclusion of "Sprint Nights after normal business hours" is a critical detail for candidates to be aware of. This indicates a company culture that may prioritize project completion and team collaboration over strict adherence to standard working hours for specific team rituals.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Interaction Design, Human-Computer Interaction, or a related field is often preferred for roles requiring a strong foundation in design principles. Equivalent practical experience will also be considered.

Experience: 3-5 years of dedicated design experience, with a proven track record in supporting website optimization, Conversion Rate Optimization (CRO) initiatives, or iterative testing workflows. Experience within a marketing department, agency setting, or for a web-focused business is highly advantageous.

Required Skills:

• UX/UI Design: Demonstrated ability to create user flows, wireframes, mockups, and interactive prototypes for web and digital applications.

• Figma Proficiency: Advanced proficiency in Figma for UI design, prototyping, and collaborative workflows.

• Adobe Creative Suite: Expertise in Photoshop, Illustrator, and InDesign for creating marketing collateral and digital assets.

• Visual Design Principles: Strong understanding of typography, layout, color theory, branding, and visual hierarchy.

• Responsive Design: Experience designing for various screen sizes and devices, understanding responsive behavior.

• Brand Consistency: Ability to maintain and apply brand guidelines across diverse marketing materials and web interfaces.

• User-Centered Design: A deep understanding of user-centered design principles and methodologies.

• Communication & Collaboration: Excellent verbal and written communication skills, with the ability to articulate design decisions and collaborate effectively with cross-functional teams.

• Adaptability & Detail-Orientation: High level of attention to detail, adaptability to evolving requirements, and ability to manage multiple projects concurrently in a fast-paced environment.

Preferred Skills:

• Conversion Rate Optimization (CRO): Experience designing specifically for A/B testing, conversion funnels, and iterative website improvements.

• HTML/CSS Awareness: Basic understanding of front-end development constraints to create implementation-ready designs.

• Design System Contribution: Experience contributing to or working within established design systems.

• Asana Proficiency: Familiarity with Asana or similar project management tools for task tracking and workflow management.

• Marketing Design: Experience designing for digital marketing channels such as social media, email campaigns, and banner ads.

• Print Design: Experience creating print collateral like brochures, flyers, and sales materials.

📝 Enhancement Note: The requirement for a portfolio demonstrating both marketing creative and UX/UI work, specifically including "examples of iterative improvements or test variants," is a strong indicator that candidates will be evaluated on their ability to directly impact conversion metrics and demonstrate a data-informed design process.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory, showcasing a diverse range of work that clearly demonstrates both marketing creative skills (e.g., ads, social graphics, banners, sales collateral) and core UX/UI design capabilities (e.g., user flows, wireframes, mockups, interactive prototypes).

• Crucially, the portfolio must include specific examples of iterative design improvements or test variants, clearly illustrating how designs were evolved based on data, user feedback, or A/B testing results to achieve better performance outcomes.

Process Documentation:

• Candidates are expected to be able to articulate their design process, from initial concept and user research (even if informal) to wireframing, prototyping, design iteration, and final handoff to development.

• The ability to demonstrate how they incorporate feedback from stakeholders, developers, and CRO insights into their design iterations will be a key aspect of process evaluation.

• Evidence of experience working within sprint-based workflows, managing design tasks, and contributing to a design system should be evident in portfolio projects or discussed during the interview process.

📝 Enhancement Note: The emphasis on "iterative improvements or test variants" in the portfolio strongly suggests that interviewers will be looking for evidence of a data-driven and experimental design approach, rather than just aesthetic execution. Candidates should be prepared to discuss the rationale behind their design choices and the impact they had on key metrics.

💵 Compensation & Benefits

Salary Range: For a UX/UI Designer with 3-5 years of experience in Calgary, Alberta, Canada, a competitive salary range would typically fall between CAD $65,000 and $90,000 annually. This estimate is based on industry benchmarks for mid-level design roles in major Canadian cities, considering the specialized focus on CRO and marketing integration.

Benefits:

• Competitive salary and annual bonus structure, recognizing performance and contribution.

• Generous Paid Time Off (PTO) and company-recognized holidays, supporting work-life balance.

• Comprehensive insurance coverage, including Short-Term and Long-Term Disability, Life Insurance (Basic, Voluntary, and AD&D), Medical, and Dental plans.

Working Hours: This is a full-time position, typically requiring approximately 40 hours per week. While the role is remote, candidates should be aware of and prepared for potential flexibility around "Sprint Nights" which occur bi-weekly after normal business hours for sprint planning and execution.

📝 Enhancement Note: The salary estimate is based on general market data for UX/UI Designers in Alberta, Canada. Actual compensation may vary based on the candidate's specific skills, experience, and the company's internal compensation structure. The inclusion of an "annual bonus" is a positive indicator of performance-based incentives.

🎯 Team & Company Context

🏢 Company Culture

Industry: Online Education & Training. 360training operates in the RegTech (Regulatory Technology) and EdTech sectors, providing regulatory-approved online courses and certifications. This means the company is focused on compliance, professional development, and digital learning solutions.

Company Size: The company size is not explicitly stated in the provided data, but typical online training platforms can range from mid-sized (100-500 employees) to larger enterprises. A mid-to-large size often implies established processes but also potential for dynamic growth and evolving roles.

Founded: The founding date is not provided, but the company's description suggests it's an established leader in its field, indicating a history of growth and adaptation in the online learning space.

Team Structure:

• The UX/UI Designer will be part of the Marketing Services team, reporting directly to the Senior Creative Manager.

• This role involves significant cross-functional collaboration with Product Development, Engineering, and a dedicated CRO team.

Methodology:

• The company emphasizes a "Deliver Results" and "Do the Right Thing" culture, suggesting a focus on performance, accountability, and ethical practices.

• The role operates within sprint-based workflows, indicating an agile approach to project management and development cycles.

• A strong emphasis on CRO and experimentation points to a data-driven methodology for decision-making and design iteration.

Company Website: https://www.360training.com/

📝 Enhancement Note: The core values of "Deliver Results" and "Do the Right Thing" are important cultural indicators. For operations-minded candidates, this translates to a focus on measurable outcomes and ethical business practices, which should be reflected in how they present their experience and approach to problem-solving.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level UX/UI Designer (3-5 years of experience). It requires a blend of creative execution and strategic thinking, particularly in how design impacts business objectives like conversion rates. The responsibilities suggest a step beyond purely execution-focused junior roles, involving more autonomy and collaboration with strategic teams.

Reporting Structure: The designer reports to the Senior Creative Manager within the Marketing Services team. This structure provides a clear line of reporting and mentorship, with opportunities to influence marketing creative and website user experience from within the marketing function.

Operations Impact: The role has a direct impact on revenue and business decisions through its focus on CRO and conversion-focused web experiences. By designing A/B tests, optimizing landing pages, and creating effective marketing assets, the designer directly contributes to lead generation, customer acquisition, and overall business performance.

Growth Opportunities:

• Skill Specialization: Deepen expertise in CRO, A/B testing design, and advanced Figma prototyping techniques.

• Cross-functional Leadership: Potentially lead design initiatives for specific marketing campaigns or website optimization projects, demonstrating leadership in a specialized area.

• Design System Evolution: Contribute more significantly to the development and governance of the design system, potentially moving towards a Senior UX/UI Designer or Design System Specialist role.

• Marketing Operations Integration: Develop a stronger understanding of marketing operations workflows and how design integrates with broader GTM strategies, opening pathways into marketing operations management or strategy roles.

📝 Enhancement Note: The hybrid nature of this role (marketing creative + UX/UI + CRO) offers a unique growth trajectory. Candidates can leverage this to build a strong profile in the intersection of design, marketing, and business performance, which is highly valued in GTM and Revenue Operations.

🌐 Work Environment

Office Type: This is a fully remote position, meaning there is no physical office requirement. Work is conducted from a home office or other suitable remote location.

Office Location(s): The position is specifically for candidates residing within the province of Alberta, Canada. This is a strict geographic requirement for eligibility.

Workspace Context:

• As a remote role, the workspace is self-managed, requiring discipline, effective time management, and a reliable home office setup.

• Collaboration will primarily occur through digital tools (e.g., Figma, Asana, communication platforms), necessitating strong online communication skills.

• While remote, the role involves close digital interaction with team members, developers, and stakeholders, fostering a collaborative virtual environment.

• Access to company-provided digital tools and platforms is expected, enabling the execution of design and project management tasks.

Work Schedule: The standard work schedule is full-time, approximately 40 hours per week. However, candidates must be prepared for the requirement of attending bi-weekly "Sprint Nights" which occur after normal business hours. This indicates a culture that may occasionally require flexibility beyond standard 9-to-5 working hours for critical team activities.

📝 Enhancement Note: The strict residency requirement for Alberta is a critical filter for applicants. Candidates outside this province will not be eligible. The "Sprint Nights" also suggest a demanding pace and a commitment to team synchronicity that may extend standard working hours.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of applications and portfolios to assess qualifications, experience, and alignment with the hybrid creative/UX/CRO focus.

• Portfolio Presentation & Discussion: Candidates will likely present their portfolio, focusing on projects that demonstrate both marketing creative skills and UX/UI design, with a specific emphasis on CRO and iterative improvement examples. Be prepared to discuss your design process, decision-making rationale, and the impact of your work.

• Skills Assessment: Potential for a design challenge or exercise, either as part of the interview or a take-home assignment, to evaluate Figma proficiency, problem-solving skills, and ability to translate requirements into design solutions.

• Cross-functional Interviews: Interviews with the Senior Creative Manager, potentially members of the CRO team, and/or developers to assess collaboration style, communication skills, and ability to work within agile workflows.

• Cultural Fit Assessment: Evaluation of how well the candidate aligns with 360training's core values of "Deliver Results" and "Do the Right Thing."

Portfolio Review Tips:

• Highlight CRO Impact: Select portfolio pieces that explicitly showcase your contribution to CRO efforts, A/B testing, or iterative design improvements. Quantify results whenever possible (e.g., "Increased conversion rate by X%", "Reduced bounce rate by Y%").

• Demonstrate Hybrid Skills: Ensure your portfolio clearly exhibits both your marketing creative capabilities (ads, banners, collateral) and your UX/UI design skills (wireframes, prototypes, user flows).

• Showcase Process: For each project, explain your thought process, the problem you were solving, your design choices, and how you incorporated feedback or data. Use diagrams or annotations to illustrate user flows and iterative changes.

• Figma Expertise: Be ready to demonstrate your proficiency in Figma, perhaps by walking through a prototype or explaining advanced features you've utilized.

• Conciseness and Clarity: Organize your portfolio logically and be prepared to present it concisely, focusing on the most relevant projects for this specific role.

Challenge Preparation:

• If a design challenge is given, focus on understanding the core objective (likely related to conversion or user flow optimization).

• Practice creating wireframes and mockups quickly in Figma, demonstrating your ability to translate requirements into actionable design.

• Be prepared to articulate your design choices and justify them based on UX principles and potential business impact, even with limited information.

• If the challenge involves iteration, show how you would approach gathering feedback or data to inform subsequent design changes.

📝 Enhancement Note: Given the role's focus on CRO and experimentation, candidates should anticipate being asked detailed questions about how they approach A/B testing, analyze results, and translate data into design improvements. Quantifiable results will be key to demonstrating impact.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UX/UI design, wireframing, prototyping, and collaborative design workflows. Proficiency is a core requirement.

• Adobe Creative Suite: Including Photoshop, Illustrator, and InDesign, for creating digital and print marketing assets.

• Project Management Software: Asana is listed as a plus, indicating familiarity with tools for task management, sprint tracking, and workflow organization is beneficial.

Analytics & Reporting:

CRM & Automation:

• No specific CRM or automation tools are mentioned as required for this role, suggesting the designer's primary interaction will be with design and project management software. However, an understanding of how website interactions feed into CRM systems could be beneficial.

📝 Enhancement Note: The explicit mention of Figma and Adobe Creative Suite means candidates should be prepared to discuss their experience and potentially demonstrate proficiency with these tools. Familiarity with CRO tools, even if not directly used, will signal a deeper understanding of the role's strategic objectives.

👥 Team Culture & Values

Operations Values:

• Deliver Results: This value translates to a focus on measurable outcomes and performance. For this designer, it means prioritizing designs that demonstrably improve conversion rates, user engagement, and marketing campaign effectiveness.

• Do the Right Thing: This suggests an ethical approach to design and business. It implies creating user-friendly, accessible experiences, being transparent in collaborations, and maintaining integrity in all professional interactions.

• Data-Driven Decision Making: Although not explicitly stated as a value, the strong emphasis on CRO and experimentation implies that data analysis and user insights are foundational to the team's approach. Operations professionals in this environment are expected to leverage data to inform strategy and measure impact.

• Efficiency and Optimization: The role's focus on iterative improvements and workflow management indicates a culture that values efficiency and continuous optimization of processes and user experiences.

Collaboration Style:

• Cross-functional Integration: The role necessitates close collaboration with marketing stakeholders, developers, and the CRO team, requiring strong interpersonal and communication skills to bridge different functional areas.

• Agile and Iterative: Working within sprint cycles means a collaborative style that embraces quick turnarounds, continuous feedback, and iterative development.

• Feedback-Rich Environment: The expectation to "incorporate feedback" and "present design concepts clearly" points to a culture where design critique and collaborative refinement are common and expected practices.

• Remote Team Cohesion: With a remote setup, the team likely relies on proactive communication, clear documentation, and digital collaboration tools to maintain strong working relationships and team cohesion.

📝 Enhancement Note: Candidates should be prepared to discuss how they embody "Deliver Results" through their design work and how they ensure their design processes align with ethical considerations ("Do the Right Thing"). Demonstrating comfort with data and iteration is crucial for fitting into this operational ethos.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative and Performance Goals: The primary challenge will be to create visually appealing and on-brand marketing assets and web experiences that also drive measurable business results (conversions).

• Fast-Paced Iterative Environment: Working within sprint cycles and a constant focus on experimentation means adapting quickly to evolving requirements, tight deadlines, and frequent design revisions.

• Remote Collaboration Dynamics: Effectively collaborating and communicating design intent and feedback across a remote team requires proactive effort and strong digital communication skills.

• Translating Data into Design: Interpreting CRO data, A/B test results, and user feedback to inform design decisions can be complex and requires analytical thinking.

Learning & Development Opportunities:

• CRO Expertise: Significant opportunity to deepen expertise in Conversion Rate Optimization strategies, A/B testing methodologies, and user behavior analysis through practical application.

• Advanced Figma Skills: Continuous refinement of advanced Figma features for prototyping, component management, and collaborative design.

• Marketing Strategy Integration: Gain a better understanding of broader marketing strategies, campaign execution, and how design directly contributes to GTM success.

• Cross-Functional Acumen: Develop a stronger understanding of development constraints and CRO team methodologies, enhancing overall project lifecycle comprehension.

📝 Enhancement Note: Candidates should view the "challenges" as opportunities to demonstrate their problem-solving skills and adaptability. Highlighting how they've overcome similar obstacles in past roles will be beneficial.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for designing an A/B test variation for a landing page. What data would you look for, and how would you translate that into design elements?" (Focus on CRO process, data interpretation, design rationale)

• "How do you balance brand consistency with the need for iterative design changes driven by CRO experiments?" (Focus on design system, brand guidelines, experimental flexibility)

Company & Culture Questions:

• "Based on our values of 'Deliver Results' and 'Do the Right Thing,' how would you approach a design project where rapid iteration might conflict with thorough user research?" (Focus on ethical considerations, results orientation, balancing priorities)

• "How do you ensure effective collaboration and maintain strong working relationships in a fully remote environment?" (Focus on communication strategies, proactive engagement, tool utilization)

Portfolio Presentation Strategy:

• Structure for Impact: Begin with a brief overview of your career and highlight 2-3 key projects that best represent your hybrid skills (marketing creative + UX/UI + CRO).

• Tell a Story: For each project, clearly articulate the problem, your role, your design process, the solutions you implemented, and the quantifiable results achieved. Emphasize iterative improvements and test variants.

• Showcase Figma Mastery: Be prepared to navigate through Figma files, demonstrate interactive prototypes, and explain your use of components and design systems.

• Address the "Why": Clearly explain the rationale behind your design decisions, linking them to user needs, business goals, and data insights.

• Be Ready for Questions: Anticipate questions about your design process, your approach to collaboration, and how you handle constructive criticism.

📝 Enhancement Note: Candidates should prepare specific examples for each question, backing up their claims with concrete achievements and quantifiable results whenever possible. The emphasis on CRO means that a strong understanding of metrics and their impact on design is paramount.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on recruitingbypaycor.com.

• Portfolio Customization: Tailor your portfolio to prominently feature UX/UI design work alongside marketing creative assets. Critically, ensure you highlight at least one project that demonstrates iterative design improvements or A/B test variants with measurable results, clearly explaining the process and impact.

• Resume Optimization: Update your resume to emphasize keywords relevant to UX/UI design, CRO, Figma, Adobe Creative Suite, A/B testing, responsive design, and marketing collateral creation. Quantify your achievements wherever possible.

• Interview Preparation: Practice articulating your design process, especially how you approach CRO and experimentation. Prepare to walk through your portfolio with a focus on the impact of your designs on business objectives and conversion metrics. Be ready to discuss your experience with Figma and the Adobe Suite.

• Company Research: Familiarize yourself with 360training's offerings, target audience, and their stated company values ("Deliver Results," "Do the Right Thing"). Consider how your design philosophy aligns with these principles and the company's focus on online education and regulatory compliance.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.