Performance Creative Designer

📍 Job Overview

Job Title: Performance Creative Designer

Company: Hellyeah AI

Location: Seoul, South Korea

Job Type: Full-Time

Category: Creative Operations / Marketing Operations

Date Posted: June 11, 2026

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• Drive creative excellence and performance through innovative design and motion execution for paid social campaigns.

• Leverage AI-powered workflows and performance marketing principles to produce high-impact creatives at scale.

• Collaborate with cross-functional teams to develop and iterate on creative concepts that align with brand goals and marketing objectives.

• Create a variety of static and motion-based assets for platforms including Meta, TikTok, and other digital channels.

• Contribute to a fast-paced, collaborative environment focused on speed, ownership, and teamwork.

📝 Enhancement Note: This role is positioned within a "performance-driven creative team," indicating a strong emphasis on data-backed creative development and measurable results. The integration of AI tools is a core component, suggesting a forward-thinking approach to creative production and optimization, which is a significant differentiator from traditional design roles. The "operations" aspect comes from the systematic approach to producing creatives at scale, optimizing them based on performance data, and integrating technology (AI) into the workflow.

📈 Primary Responsibilities

• Develop compelling creative concepts and visual directions that directly support brand objectives and marketing campaign goals for paid social media.

• Conduct thorough market research, competitor analysis, and creative trend identification to inform ideation and strategy.

• Translate data-driven insights and performance metrics into actionable, creative ideas that resonate with target audiences.

• Design and produce a high volume of static and motion-based creatives for platforms such as Meta, TikTok, and other digital advertising channels.

• Generate multiple creative variations of assets to facilitate rigorous A/B testing and continuous performance optimization.

• Execute motion graphics and video editing using Adobe After Effects, ensuring high-quality visual storytelling and pacing.

• Adapt and scale creatives across various ad formats, placements, and platform specifications to maximize reach and effectiveness.

• Foster close collaboration with Creative, Marketing, and Growth teams to ensure alignment and integrated campaign execution.

• Proactively utilize and experiment with AI tools to enhance research, ideation, production efficiency, and iterative refinement of creative assets.

📝 Enhancement Note: The responsibilities emphasize a blend of creative ideation and technical execution, with a clear focus on performance marketing outcomes. The iterative nature of "producing multiple creative variations for testing and optimization" and the "adaptation across multiple formats and placements" highlight the operational aspects of managing a high-volume creative pipeline. The explicit mention of "AI tools to accelerate research, ideation, production, and iteration workflows" points to a need for systematic integration of technology into the creative process.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent practical knowledge and skills is essential.

Experience: 2-5 years of professional experience in a creative design role, with a significant focus on motion graphics and paid social media creatives.

Required Skills:

• Exceptional visual design skills with a refined aesthetic sensibility.

• Advanced proficiency in Adobe After Effects for sophisticated motion design and video editing.

• Proven ability to create compelling static imagery and dynamic video creatives.

• Demonstrated capacity to understand diverse brand identities and adapt creative styles accordingly.

• Strong conceptual thinking skills, capable of developing original creative ideas and visual directions, not just executing predefined briefs.

• Deep understanding of visual storytelling principles, pacing, and techniques for creating attention-grabbing content.

• Comfort and familiarity with integrating AI tools into the creative process for research, ideation, and production.

• Adaptability to a fast-paced work environment, managing multiple projects and meeting tight deadlines consistently.

• Openness to constructive feedback and a proven ability to iterate rapidly on creative work.

• Excellent communication, collaboration, and teamwork skills for effective cross-functional interaction.

• High level of organization and meticulous attention to detail in all creative outputs. Preferred Skills:

• Direct experience in creating paid social or performance marketing creatives.

• Prior experience working with startups, digital products, mobile applications, or consumer brands.

• Familiarity with creative testing frameworks and a data-informed approach to performance-driven iteration.

• Hands-on experience with AI tools such as ChatGPT, Claude, Midjourney, Runway, Kling, Veo, Freepik AI, or similar platforms for creative applications.

📝 Enhancement Note: The requirements highlight a blend of artistic talent and technical proficiency, with a strong emphasis on practical application in performance marketing and AI integration. The "2-5 years" experience level suggests a need for candidates who are beyond entry-level but still growing, capable of contributing independently while also being receptive to team direction and learning. The preference for AI tool experience directly aligns with the company's described methodology.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a range of creative work, with a strong emphasis on paid social media campaigns and motion graphics.

• Showcase 3-5 favorite projects, articulating the strategic rationale, creative process, and quantifiable impact or performance outcomes.

• Clearly demonstrate your experience and methodology for using AI tools throughout the creative lifecycle, from ideation to execution.

• Include examples of how you've adapted creative styles for different brands or products and how you've iterated based on performance data. Process Documentation:

• Demonstrate an understanding of systematic creative production workflows, from concept brief to final asset delivery.

• Provide examples of how you've managed multiple creative projects concurrently, detailing your organizational approach.

• Illustrate your process for incorporating feedback and iterating on creative work to achieve optimal results.

📝 Enhancement Note: The portfolio requirements are highly specific, emphasizing not just the final output but also the process, strategic thinking, and the innovative use of AI. This indicates that the company values candidates who can articulate their workflow and demonstrate a results-oriented approach to creative development, which is a key characteristic of operations-focused roles.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Performance Creative Designer with 2-5 years of experience in Seoul, South Korea, the estimated annual salary range is approximately ₩45,000,000 to ₩70,000,000 KRW. This estimate considers the cost of living in Seoul, the specialized nature of performance creative design, and the AI integration requirement.

Benefits:

• Competitive salary and potential for performance-based bonuses.

• Comprehensive health, dental, and vision insurance plans.

• Opportunities for professional development, including access to AI tools and training.

• Collaborative and innovative work environment with a focus on creative growth.

• Potential for team events and company-sponsored activities.

• Paid time off and public holidays in accordance with South Korean labor laws.

Working Hours: The role is structured around a standard 40-hour work week, with potential for flexibility depending on project demands and team collaboration needs.

📝 Enhancement Note: Salary estimation is based on current market data for creative roles in Seoul, adjusted for the specific skills in motion design, performance marketing, and AI. Benefits are standard for a full-time role in South Korea, with an emphasis on professional growth opportunities relevant to the role's tech-forward nature.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology / Marketing Services (AI-Powered Creative Solutions)

Company Size: While specific size isn't provided, the focus on "global brands and startups" suggests a dynamic, potentially growing company that handles a diverse client portfolio. This implies a need for agility and scalability in operations.

Founded: The company's focus on "AI-powered workflows" suggests a relatively modern founding, likely within the last decade, positioning it as a forward-thinking entity in the creative technology space.

Team Structure:

• The creative team is performance-driven, indicating a blend of creative talent and analytical rigor.

• Collaboration is key, with close interaction between Creative, Marketing, and Growth teams.

• The team utilizes AI tools extensively, suggesting a tech-savvy and experimental culture. Methodology:

• Data-Driven Creativity: Combining creative ideation with performance marketing principles and data analysis.

• AI Integration: Systematically using AI tools to enhance efficiency, research, ideation, and production.

• Agile Production: Fast-paced environment with rapid iteration and adaptation to market trends and performance feedback.

Company Website: https://www.hellyeahai.com/

📝 Enhancement Note: The company's positioning as a "performance-driven creative team" using "AI-powered workflows" suggests a culture that values innovation, efficiency, and measurable results. This operational focus on leveraging technology for creative output is a defining characteristic.

📈 Career & Growth Analysis

Operations Career Level: This role, at the 2-5 year experience level, is a mid-level Creative Designer position with a strong operational component. It requires independent execution of core tasks while also contributing to strategic creative development and process improvement through AI integration. The emphasis on "contributing ideas, developing concepts, and bringing them to life" signifies a move beyond purely execution-based roles.

Reporting Structure: The candidate will likely report to a Creative Lead or Head of Creative, working closely with Marketing and Growth managers. The collaborative environment suggests frequent interaction with peers across departments.

Operations Impact: The role directly impacts revenue by creating high-performing paid social creatives that drive customer acquisition and engagement. Optimizing creatives for performance is a direct contribution to marketing ROI and overall business growth. The systematic approach to creative production and iteration ensures efficient use of marketing spend.

Growth Opportunities:

• Specialization: Deepen expertise in performance creative design, AI-driven creative strategies, and specific platform advertising (Meta, TikTok).

• Leadership: Potential to move into a Senior Creative Designer role, leading projects, mentoring junior designers, and contributing more significantly to creative strategy.

• Skill Development: Continuous learning in emerging AI technologies, advanced motion graphics, and performance marketing analytics.

📝 Enhancement Note: The growth trajectory clearly points towards specialization in high-demand areas like AI and performance marketing creative, offering a path for career advancement within a specialized operational niche of the creative industry.

🌐 Work Environment

Office Type: On-site in Seoul, South Korea. This suggests a traditional office setup conducive to in-person collaboration and team cohesion.

Office Location(s): Seoul, South Korea. Specific details regarding office accessibility or amenities would require further inquiry.

Workspace Context:

• A collaborative office environment designed to foster teamwork and idea exchange among creative, marketing, and growth professionals.

• Access to necessary design software, hardware, and importantly, AI tools integrated into the workflow.

• Opportunities for direct interaction with team members, facilitating rapid feedback loops and efficient problem-solving.

Work Schedule: A standard 40-hour work week is expected, with the understanding that project deadlines may require occasional flexibility. The emphasis on speed and iteration in a fast-paced environment suggests a dynamic workday.

📝 Enhancement Note: The on-site nature of the role in Seoul implies a structured work environment that prioritizes in-person collaboration, which can be beneficial for dynamic creative processes and team synergy, especially when integrating complex technologies like AI.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of application materials, focusing on portfolio quality, AI tool usage, and relevant experience.

• Technical Assessment: A practical exercise or case study to evaluate motion design skills, creative concept development, and AI tool application in a simulated scenario. This may involve creating a short-form video ad or conceptualizing a campaign.

• Team/Hiring Manager Interview: Discussion about your experience, approach to creative problem-solving, understanding of performance marketing, and how you integrate AI into your workflow. Assessment of cultural fit and collaboration style.

• Final Interview: Potentially with senior leadership to discuss overall fit and long-term potential.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 projects that best showcase your ability to create impactful paid social creatives, your motion design skills, and your innovative use of AI tools.

• Tell a Story: For each project, clearly explain the brief, your creative process, the challenges faced, the AI tools you employed and how, and the resulting performance or impact. Quantify results whenever possible.

• Highlight AI Integration: Dedicate specific sections or clear annotations to demonstrate how AI tools assisted in research, ideation, asset creation, or optimization. Be specific about the tools and your methodology.

• Show Versatility: Include examples that demonstrate your ability to adapt to different brand styles and create both static and motion assets.

Challenge Preparation:

• AI Fluency: Be ready to discuss specific AI tools you use and provide concrete examples of how they enhance your design process and output.

• Performance Mindset: Understand key performance metrics for paid social ads and be able to discuss how design choices influence these metrics.

• Process Articulation: Be prepared to walk through your end-to-end creative process, from brief to final asset, emphasizing efficiency and iteration.

📝 Enhancement Note: The interview process and portfolio review are heavily geared towards assessing practical skills, strategic thinking, and the ability to integrate technology (AI) into a performance-oriented creative workflow. This requires candidates to go beyond merely showcasing pretty designs and demonstrate a systematic, results-driven approach.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: In-depth proficiency required, particularly:

  • After Effects: For advanced motion graphics, animation, and video editing.
  • Photoshop: For static asset creation, image manipulation, and mockups.
  • Illustrator: For vector graphics, logos, and icons.

• AI Creative Tools: Familiarity and practical application are essential. Examples include:

  • Generative AI for Images: Midjourney, DALL-E, Stable Diffusion, Freepik AI for ideation and asset generation.
  • Generative AI for Video: Runway, Kling, Veo for motion generation and editing.
  • AI Assistants: ChatGPT, Claude for research, scriptwriting, concept development, and workflow optimization.

Analytics & Reporting:

• While not explicitly listed as a primary tool for the designer, understanding how to interpret performance data from platforms like Meta Ads Manager and TikTok Ads Manager is crucial for optimization.

• Familiarity with data visualization tools or dashboards that present creative performance metrics would be beneficial. CRM & Automation:

• Not directly applicable to this creative role, but understanding how creatives are deployed and tracked within marketing automation platforms or CRMs could be a plus.

📝 Enhancement Note: The technology stack is a critical component of this role, with AI tools being as important as traditional design software. This indicates a highly tech-integrated creative operation where efficiency and innovation are driven by technology.

👥 Team Culture & Values

Operations Values:

• Creative Quality: A commitment to producing visually stunning and effective creative assets.

• Speed & Agility: Thriving in a fast-paced environment, delivering work quickly and adapting to change.

• Ownership: Taking responsibility for projects from concept to completion and being accountable for results.

• Teamwork & Collaboration: Working effectively with diverse teams to achieve shared goals.

• Innovation: Embracing new technologies like AI to push creative boundaries and improve workflows.

Collaboration Style:

• Cross-functional Integration: Seamless collaboration with Marketing and Growth teams to ensure creative aligns with campaign objectives and performance goals.

• Feedback-Driven: An open culture where constructive feedback is welcomed and used for continuous improvement of creatives.

• Knowledge Sharing: Encouraging the sharing of insights, best practices, and learnings, particularly around AI tools and performance trends.

📝 Enhancement Note: The company's stated values (creative quality, speed, ownership, teamwork) are foundational for any successful operational team. The addition of "Innovation" and the emphasis on AI integration highlight a forward-looking and technologically adept culture.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapidly Evolving AI Landscape: Staying current with the fast pace of AI tool development and effectively integrating new technologies into the workflow.

• Balancing Creativity with Performance: Ensuring that creative output is not only aesthetically pleasing but also drives measurable marketing results.

• High-Volume Output Demands: Consistently producing a large number of high-quality creatives under tight deadlines.

• Adapting to Platform Changes: Keeping pace with evolving algorithms and creative best practices across various social media platforms.

Learning & Development Opportunities:

• AI Tool Mastery: Becoming an expert in cutting-edge AI tools for creative production and optimization.

• Performance Marketing Acumen: Developing a deeper understanding of paid social strategies, analytics, and how creative impacts KPIs.

• Advanced Motion Design: Honing skills in animation, visual effects, and storytelling for digital platforms.

• Cross-Functional Exposure: Gaining insights into marketing strategy, growth hacking, and business objectives.

📝 Enhancement Note: The challenges and growth opportunities are directly tied to the role's unique blend of creative design, performance marketing, and AI integration, offering a clear path for specialized professional development.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing a new creative concept for a paid social campaign, specifically detailing how you would leverage AI tools at each stage."

• "Walk us through a project where you created multiple variations of an ad for A/B testing. What were the key differences you tested, and what were the results?"

• "How do you balance artistic vision with the need to meet specific performance marketing objectives, such as CTR or conversion rates?"

• "Imagine you need to create a series of short, attention-grabbing video ads for a new mobile app on TikTok. Outline your creative approach and the AI tools you'd consider using." Company & Culture Questions:

• "What excites you most about Hellyeah AI's approach to performance-driven creative and AI integration?"

• "How do you handle constructive feedback on your creative work, especially when it comes from non-design team members?"

• "Describe your ideal collaborative environment for creative production."

• "How do you stay updated on the latest trends in paid social creative and AI technology?" Portfolio Presentation Strategy:

• AI Storytelling: For each selected project, explicitly detail your AI workflow. Use visuals or screen recordings if possible to illustrate AI tool usage.

• Metrics Focus: Clearly present the performance metrics for your work. If direct metrics are unavailable, discuss how your design choices were intended to impact specific KPIs.

• Process Visualization: Use flowcharts or step-by-step explanations to show your creative process, highlighting efficiency gains from AI.

• Concise & Engaging: Be prepared to present your key projects within a set timeframe, focusing on the most impactful aspects of your work and your unique contributions.

📝 Enhancement Note: Interview preparation should heavily emphasize the candidate's ability to articulate their process, demonstrate practical AI tool usage, and connect their creative output to tangible business results.

📌 Application Steps

To apply for this Performance Creative Designer position:

• Submit your application through the provided link on Ashby.

• Portfolio Customization: Ensure your portfolio prominently features your best paid social creative work, with a clear emphasis on motion design and your strategic use of AI tools. Select 3-5 projects that best showcase your ability to drive performance.

• Resume Optimization: Tailor your resume to highlight keywords such as "performance creative," "paid social," "motion design," "After Effects," and specific AI tools used. Quantify achievements and responsibilities wherever possible.

• AI Workflow Articulation: Prepare to discuss your AI tools and methodologies in detail during interviews. Be ready to explain how AI enhances your creative process and outcomes.

• Company Research: Familiarize yourself with Hellyeah AI's website and any public-facing work to understand their client base and creative style. Consider how your skills align with their performance-driven mission.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---