#128109 - UX/UI Designer

📍 Job Overview

Job Title: #128109 - UX/UI Designer

Company: Lifted, an Upwork Company™

Location: Bogotá, Bogota D.C., Colombia

Job Type: Contract

Category: Design (UX/UI)

Date Posted: 2026-08-03T11:33:41.115

Experience Level: 5-10 Years

Remote Status: Fully Remote

🚀 Role Summary

• Spearhead end-to-end product design for a novel AI-focused platform, driving innovation from concept through to implementation and ongoing support.

• Champion user-centered design principles to translate complex, ambiguous product requirements into intuitive and accessible digital experiences.

• Foster strong cross-functional partnerships with design leadership, product management, user experience research, and engineering to deliver cohesive and technically sound solutions.

• Create detailed design artifacts, including user flows, wireframes, high-fidelity mockups, and interactive prototypes, ensuring seamless integration with AI-powered functionalities.

📝 Enhancement Note: This role is specifically tailored for a UX/UI Designer focused on a new AI product, emphasizing the need for a designer who can navigate ambiguity and translate complex concepts into user-friendly interfaces. The emphasis on "net-new AI-focused product" and "moving from early vision work into Beta" suggests a dynamic, early-stage environment where design thinking and strategic input are paramount.

📈 Primary Responsibilities

• Own the complete product design lifecycle, from initial ideation and strategy definition to detailed execution, implementation oversight, and post-launch refinement.

• Collaborate closely with product managers, user experience researchers, engineers, and design leadership to conceptualize and deliver user-friendly, technically viable product features.

• Design intricate user flows, interactions, and system states that effectively address user needs and align with overarching business objectives.

• Apply systems thinking to create cohesive experiences that span across job seekers, consumers, and employers, ensuring a unified brand interaction.

• Develop and iterate on a range of design deliverables, including sketches, wireframes, user flows, detailed visual designs, and interactive prototypes.

• Simplify the understanding of AI-powered and personalized experiences through clear interaction design, thoughtful state management, and a rigorous focus on usability.

• Craft complex product flows with meticulous attention to detail, prioritizing legibility, comprehension, accessibility, and inclusive design principles.

• Leverage qualitative and quantitative user data to validate design concepts, iterate on solutions, and substantiate design recommendations.

• Provide strategic design recommendations that influence product tradeoffs, prioritization, and overall strategic direction.

• Partner with engineering teams throughout the design and development phases to ensure technical feasibility and high-fidelity implementation of designs.

• Produce well-organized and structured Figma design files optimized for engineering handoff.

• Conduct thorough design quality assurance during the implementation phase, proactively identifying and resolving design inconsistencies.

• Proactively plan design work, establishing clear milestones for team alignment, design reviews, and leadership approvals.

• Provide consistent and transparent progress updates, adapting communication frequency to project demands.

• Develop an AI prototype to support and validate product definition activities.

• Prepare comprehensive documentation and supporting materials for design reviews with peers and leadership.

• Effectively manage and prioritize design milestones across multiple projects within a flexible, remote-first work environment.

• Contribute actively to team culture through constructive design critique, user experience initiatives, and participation in hiring processes.

📝 Enhancement Note: The responsibilities highlight a full-stack design ownership, from strategic input to detailed execution and quality assurance. The mention of "AI prototype," "AI-powered and personalized experiences," and "systems thinking to connected experiences affecting job seekers, consumers, and employers" indicates a complex product domain requiring a designer capable of deep strategic thinking and intricate problem-solving.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's or Master's degree in Design, Human-Computer Interaction (HCI), Computer Science, or a related field is typically expected for this level of experience. Equivalent practical experience will also be considered.

Experience: 5-10 years of professional experience in UX/UI design, with a significant focus on digital product development and end-to-end design ownership.

Required Skills:

• Portfolio: A robust portfolio showcasing a clear and well-documented design process, demonstrating a user-centered approach to digital product design. This should include examples of complex product experiences.

• Figma Proficiency: Advanced skills in Figma for creating wireframes, high-fidelity designs, prototypes, and managing design systems.

• AI Prototyping Tools: Experience with AI prototyping tools to visualize and test AI-driven features and user interactions.

• Design Systems: Proven ability to work with, contribute to, or create design systems to ensure consistency and scalability across products.

• Complex Product Design: Demonstrated experience designing complex product experiences, such as B2B platforms, data-intensive applications, AI-assisted features, personalized recommendation engines, or similar intricate systems.

• Ambiguity Navigation: Proven ability to thrive in ambiguous environments, effectively balancing strategic product goals, detailed execution requirements, and cross-functional collaboration.

• Design Methodologies: Aptitude for applying established design methods and frameworks to deliver high-quality work efficiently.

• Systems Thinking & Interaction Design: Strong capabilities in systems thinking to understand interconnectedness and robust skills in interaction design to create seamless user journeys.

• Design Artifact Creation: Proficiency in creating sketches, wireframes, user flows, detailed visual designs, and interactive prototypes.

• Accessibility & Inclusive Design: Solid understanding and practical application of accessibility (WCAG) and inclusive design principles.

• Mobile Application Design: Experience designing native mobile application experiences for iOS and/or Android platforms.

• Cross-functional Collaboration: Extensive experience partnering with product management, user experience research, engineering, and other stakeholders throughout the entire product design lifecycle.

• Data-Informed Design: Ability to utilize qualitative and quantitative user data to inform design decisions, test hypotheses, and refine solutions.

• Engineering Handoff & QA: Experience supporting engineering teams during implementation, conducting design quality assurance, and resolving design-related issues.

Preferred Skills:

• Enterprise Experience: Prior experience designing for enterprise-level B2B products is highly preferred, indicating an understanding of complex business workflows and user needs in corporate environments.

📝 Enhancement Note: The "Must-Have Skills" section is extensive and clearly defines the core competencies. The emphasis on a portfolio, Figma, AI prototyping, design systems, and experience with complex B2B/AI-driven products are critical indicators of the role's technical and strategic demands. The preference for enterprise experience suggests the target product might be for business users.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Process Documentation: The portfolio must clearly articulate the design process followed for each project, detailing problem definition, user research methodologies, ideation techniques, design iterations, and final solutions.

• User-Centered Approach: Demonstrate how user needs and feedback were integrated throughout the design lifecycle, with tangible examples of user testing and data-informed decision-making.

• Systemic Design: Showcase examples of designing interconnected experiences or working within established design systems to maintain consistency and scalability.

• Problem-Solution Mapping: Clearly map design challenges to specific user problems and articulate how the proposed solutions effectively address them, preferably with quantifiable outcomes.

• Deliverable Variety: Include a range of design artifacts such as user flows, wireframes, high-fidelity mockups, and interactive prototypes, demonstrating proficiency across the design spectrum.

Process Documentation:

• Workflow Design & Optimization: Provide examples of how you've mapped out and optimized complex user workflows, particularly for B2B or AI-driven applications.

• System Implementation Standards: Illustrate your contribution to or utilization of design systems, showing how you ensure consistency and efficiency in design implementation.

• Performance Analysis & Iteration: Showcase how you use data (qualitative and quantitative) to analyze the performance of designed features and drive iterative improvements.

📝 Enhancement Note: For a UX/UI role, especially one involving complex products and AI, the portfolio is paramount. The emphasis here is on demonstrating a robust, user-centered process, the ability to handle complexity (B2B, AI), and strong documentation of design decisions and outcomes. The "Process Documentation" subsection reinforces the need to show how designs are implemented and measured for effectiveness.

💵 Compensation & Benefits

Salary Range: As this is a contract role for an independent contractor, compensation will be determined based on experience and skill set. For a UX/UI Designer with 5-10 years of experience in Bogotá, Colombia, and the required specialized skills (Figma, AI prototyping, B2B/AI product design), a competitive hourly rate would typically range from $30 - $60 USD per hour. This estimate is based on market research for senior-level contract UX/UI designers in LATAM, considering the demand for specialized AI and B2B product design skills. The final rate will be negotiated.

Benefits:

• Flexible Work Arrangement: Fully remote contract role, allowing for work from any location within LATAM.

• Work Schedule Flexibility: Approximately 40 hours per week, with potential for flexibility within U.S. time zone alignment.

• Project Duration: Engagement is expected to continue through December 31, 2026, offering a substantial contract term.

• Professional Development: Opportunity to work on a cutting-edge AI-focused product, gaining experience in a high-demand field.

• Independent Contractor Status: Flexibility and autonomy associated with an independent contractor engagement.

Working Hours: Approximately 40 hours per week. Candidates must be available to work during U.S. time-zone hours aligned with EST, CST, or PST.

📝 Enhancement Note: Given the contract nature and location (Colombia), providing an estimated hourly rate is crucial. The range is based on typical senior contract UX/UI designer rates in LATAM, adjusted for specialized AI and B2B experience. The benefits focus on the nature of contract work: flexibility, project duration, and the opportunity to work on innovative technology.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (AI, Human Resources Technology, Recruitment Technology)

Company Size: Lifted is part of Upwork, a large global platform for freelance talent. While Lifted itself may be a focused team, it operates within the expansive ecosystem of Upwork, suggesting a culture that values innovation, efficiency, and leveraging specialized talent.

Founded: Upwork was founded in 2015 through the merger of Elance and oDesk. Lifted is a newer initiative within this established company.

Team Structure:

• Cross-functional Pods: The role implies working within a cross-functional team or "pod" dedicated to the AI product, including design leadership, product management, UX research, and engineering.

• Remote-First: The team operates in a remote-first environment, necessitating strong asynchronous communication and collaboration skills.

• Specialized Roles: Emphasis on specialized roles, such as UX/UI Designer, UX Researcher, Product Manager, and specific engineering disciplines, working collaboratively towards product goals.

Methodology:

• Agile Development: Likely employs agile methodologies, with iterative development cycles, regular stand-ups, and sprint reviews.

• Data-Driven Decision Making: Strong reliance on user data (qualitative and quantitative) to inform product strategy and design choices.

• User-Centric Design: A core methodology focusing on understanding and meeting user needs through research and iterative design.

• AI Integration: Focus on integrating AI capabilities thoughtfully to enhance user experience and product functionality.

Company Website: https://www.go-lifted.com/ (Note: This is the inferred domain from the provided data. The actual Lifted website might differ.)

📝 Enhancement Note: Understanding Lifted's position within Upwork is key. This suggests a blend of startup agility within a larger, established corporate structure. The remote-first nature and focus on specialized talent are defining characteristics. The emphasis on AI and HR tech points to a specific market focus.

📈 Career & Growth Analysis

Operations Career Level: Senior UX/UI Designer. This role involves significant autonomy, end-to-end ownership, and the ability to influence product direction. It's a position for an experienced individual contributor who can mentor others and drive complex design initiatives.

Reporting Structure: The designer will likely report to a Design Lead or Head of Design within the Lifted initiative, with close collaboration with Product Management.

Operations Impact: The UX/UI Designer's work is critical to the success of the new AI product. By creating intuitive, user-friendly, and effective interfaces, they directly impact user adoption, satisfaction, engagement, and ultimately, the product's ability to achieve its business goals (e.g., employer hiring efficiency).

Growth Opportunities:

• Specialization in AI Design: Deepen expertise in designing for AI-powered products, a rapidly growing and highly valued skill set.

• Product Strategy Influence: Gain significant experience in shaping the strategic direction of a net-new product.

• Leadership Potential: Opportunities to mentor junior designers, lead design initiatives, and potentially move into design leadership roles within Lifted or Upwork.

• Cross-functional Expertise: Enhance skills in collaborating with diverse teams (PM, Eng, Research) and understanding the broader product development lifecycle.

• Portfolio Enhancement: Develop a strong track record of successfully launching innovative products, significantly bolstering their professional portfolio.

📝 Enhancement Note: This role offers growth not just in design execution but also in strategic product influence and specialization in AI. The contract nature through late 2026 provides a substantial period to achieve these growth milestones.

🌐 Work Environment

Office Type: Remote. This is a fully remote contract role, meaning there is no physical office requirement for the designer.

Office Location(s): Open to candidates located in LATAM only. Specific geographical locations within LATAM are flexible, provided candidates can align with U.S. time zones (EST, CST, or PST).

Workspace Context:

• Independent Work: The environment supports autonomous work, requiring self-discipline, strong time management, and proactive communication.

• Digital Collaboration Tools: Expect extensive use of digital collaboration tools (e.g., Slack, Zoom, Figma, project management software) for communication and design work.

• Asynchronous Communication: A significant portion of collaboration will likely be asynchronous, necessitating clear documentation and well-communicated updates.

• Focus on Output: The emphasis is on delivering high-quality design work and meeting project milestones, rather than on physical presence or traditional office interactions.

Work Schedule: Approximately 40 hours per week. While the role is remote, candidates must be available to work during U.S. time zone hours (EST, CST, or PST) to facilitate seamless collaboration with U.S.-based teams.

📝 Enhancement Note: The remote-first, LATAM-only aspect is a key differentiator. Emphasizing the need for self-management, strong digital communication, and U.S. time zone availability is crucial for setting expectations.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your application, resume, and portfolio by a recruiter to assess basic qualifications and fit.

• Portfolio Deep Dive: An interview with design leadership or senior designers to thoroughly review your portfolio. Expect detailed questions about your process, decision-making, and problem-solving approaches for specific projects.

• Cross-functional Interview: A session with Product Management and/or Engineering leads to assess collaboration skills, understanding of technical constraints, and ability to integrate designs into development workflows.

• Design Challenge/Exercise: You may be given a take-home design challenge or a live design exercise to assess your practical skills, problem-solving abilities, and approach to a specific design problem relevant to the product.

• Final Interview: Potentially a final interview with hiring managers or senior stakeholders to discuss strategic alignment, cultural fit, and overall suitability for the role.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best showcase your experience with complex products, B2B scenarios, AI/data-heavy features, and your end-to-end design process.

• Highlight Process: For each project, clearly outline the problem statement, your role, the steps you took (research, ideation, wireframing, prototyping, testing), your design decisions, and the final outcome/impact. Use visual aids extensively.

• Demonstrate AI/B2B Relevance: If possible, include projects that touch upon AI, data visualization, complex workflows, or B2B applications. Articulate how you approached these specific challenges.

• Showcase Figma & Prototyping: Ensure your portfolio clearly demonstrates your proficiency with Figma and your ability to create detailed, interactive prototypes.

• Quantify Impact: Whenever possible, include metrics or outcomes that demonstrate the success of your designs (e.g., improved user engagement, reduced task completion time, increased conversion rates).

• Be Ready for Questions: Anticipate detailed questions about your design choices, trade-offs you made, how you handled feedback, and how you collaborated with others.

Challenge Preparation:

• Understand the Product Context: Research Lifted and the HR/recruitment technology space. Understand the potential user needs and business goals for an AI-powered hiring product.

• Focus on Process: For any design challenge, clearly articulate your thought process, research approach (even if hypothetical), and design rationale.

• Prioritize and Scope: Be prepared to make pragmatic decisions about what to focus on within a given timeframe, demonstrating an understanding of project constraints.

• Communicate Clearly: Practice presenting your work and rationale concisely and effectively, as you would in a design review.

📝 Enhancement Note: This section is crucial for candidates. It breaks down the likely interview stages and provides actionable advice for the portfolio review and potential design challenges, specifically tailoring it to the AI/B2B focus of this role.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core tool for all design work, including wireframing, high-fidelity mockups, prototyping, and collaboration. Proficiency is essential.

• AI Prototyping Tools: Specific tools for prototyping AI-driven features will be required. Examples might include tools like Maze (for user testing prototypes), or specialized AI simulation tools, depending on the team's stack.

• Design Systems: Experience working with and contributing to established design systems is critical for maintaining consistency and efficiency.

Analytics & Reporting:

• User Analytics Platforms: Familiarity with tools like Google Analytics, Mixpanel, or Amplitude to understand user behavior and inform design decisions.

• A/B Testing Tools: Experience with tools that facilitate A/B testing of design variations to optimize user flows and features.

• Data Visualization Tools: Potentially using tools like Tableau or Looker for analyzing user data and presenting insights.

CRM & Automation:

• CRM Systems (e.g., Salesforce, HubSpot): While not a direct design tool, understanding how user data flows from a CRM into the product can be beneficial for B2B product design.

• Project Management Tools (e.g., Jira, Asana, Trello): Essential for managing design tasks, tracking progress, and collaborating with engineering and product teams.

• Collaboration & Communication Tools (e.g., Slack, Microsoft Teams): Daily tools for team communication, feedback, and asynchronous collaboration.

📝 Enhancement Note: This section explicitly lists Figma and AI prototyping tools as required, aligning with the job description. It also expands on other relevant tools that a senior designer in this space would likely encounter or benefit from knowing.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and serving the needs of employers and job seekers through thoughtful design.

• Data-Driven Innovation: Utilizing data insights to drive product development and design iterations, especially in the context of AI.

• Collaboration & Transparency: Fostering an environment where open communication, constructive feedback, and cross-functional teamwork are paramount.

• Excellence in Execution: A dedication to high-quality design output, attention to detail, and delivering polished, user-friendly experiences.

• Adaptability & Agility: Embracing change and iterating quickly in a fast-paced, evolving product environment, especially with new AI technologies.

Collaboration Style:

• Cross-functional Partnership: Working closely and proactively with Product Managers, Researchers, Engineers, and Design Leadership to co-create solutions.

• Constructive Critique: Engaging in regular design critiques, providing and receiving feedback constructively to elevate the quality of work.

• Knowledge Sharing: Actively sharing insights, best practices, and learnings within the design team and across other functions.

• Agile Workflow Integration: Seamlessly integrating design processes within agile development sprints, ensuring smooth handoffs and continuous feedback loops.

📝 Enhancement Note: This section infers values and collaboration styles typical of tech companies focused on product innovation and remote work, with a specific nod to the data-driven and AI-centric nature of the product.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Ambiguity: The "net-new" nature of the AI product means initial requirements may be vague, requiring the designer to define problems and solutions proactively.

• Designing for AI Complexity: Making complex AI functionalities understandable and trustworthy for users is a significant design challenge. This includes managing user expectations, explaining AI decision-making, and handling potential AI errors gracefully.

• Balancing User Needs and Technical Feasibility: Ensuring that innovative AI features are not only user-friendly but also technically achievable within the platform's constraints.

• Remote Collaboration Dynamics: Maintaining strong communication, alignment, and team cohesion in a fully remote, cross-functional environment.

• Time Zone Differences: Coordinating with U.S.-based teams while working within LATAM time zones can present scheduling and communication hurdles.

Learning & Development Opportunities:

• AI Design Specialization: Gaining deep expertise in the nuances of designing for artificial intelligence, a highly sought-after skill.

• Product Strategy & Vision: Contributing to the foundational strategy and vision of a new product, offering significant strategic development.

• Advanced Design Tool Proficiency: Mastering advanced features within Figma and exploring new AI prototyping tools.

• Cross-Disciplinary Learning: Deepening understanding of product management, user research methodologies, and software engineering principles through close collaboration.

• Exposure to Enterprise B2B Design: Developing a strong portfolio and skillset in designing for complex business applications.

📝 Enhancement Note: This section addresses potential hurdles and frames them as opportunities for growth, which is a positive framing for experienced professionals. The specific challenges are tied directly to the AI and B2B aspects of the role.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to design for a complex, ambiguous product. How did you approach defining the problem and developing a solution?" (Focus on your process, user research, and ability to bring structure.)

• "How do you approach making AI-powered features intuitive and trustworthy for users? Can you share an example?" (Highlight your understanding of AI explainability, transparency, and user education in design.)

• "Walk us through a project where you collaborated closely with product managers and engineers. What were the key challenges, and how did you ensure successful design integration?" (Emphasize your communication, negotiation, and teamwork skills.)

• "How do you ensure your designs are accessible and inclusive? What specific principles or guidelines do you follow?" (Demonstrate your commitment to universal design and ethical considerations.) Company & Culture Questions:

• "What interests you about designing for an AI-focused product in the HR/recruitment space?" (Show you've researched Lifted and understand the market.)

• "How do you adapt your design process when working remotely and asynchronously?" (Highlight your self-management, communication tools, and proactive approach.)

• "Describe your experience working with or contributing to design systems. Why are they important?" (Showcase your understanding of scalability and efficiency.) Portfolio Presentation Strategy:

• Narrative Arc: Structure your portfolio presentation as a story for each project: the problem, your role, the journey (your process and decisions), and the outcome/impact.

• Visual Storytelling: Use high-quality visuals of your designs, wireframes, and prototypes. Annotate key screens to explain specific design choices.

• Focus on "Why": Be prepared to articulate the rationale behind every significant design decision. Why this layout? Why this interaction? Why this color?

• Quantify Impact: If possible, present metrics that demonstrate the success or learnings from your designs.

• Demonstrate Figma Proficiency: Be ready to navigate through your Figma files or present interactive prototypes to showcase your technical skills.

📝 Enhancement Note: These strategy questions are crafted to probe the core requirements of the role: handling ambiguity, designing for AI, cross-functional collaboration, and technical proficiency. The portfolio advice is tailored to showcasing these specific strengths.

📌 Application Steps

To apply for this UX/UI Designer position:

• Submit your application through the provided link on SmartRecruiters.

• Portfolio Customization: Tailor your portfolio to highlight your most relevant projects, focusing on those demonstrating experience with complex products, AI, B2B scenarios, and end-to-end design processes. Ensure it’s easily accessible (e.g., a link to your website or a well-organized PDF).

• Resume Optimization: Update your resume to clearly articulate your years of experience, key skills (Figma, AI prototyping, design systems), and achievements relevant to this role. Use keywords from the job description, such as "UX/UI Designer," "AI-focused product," "Figma," "B2B," and "cross-functional collaboration."

• Interview Preparation: Practice articulating your design process, decision-making, and collaborative experiences. Prepare specific examples for common interview questions related to your portfolio projects and your approach to AI and complex product design.

• Company Research: Familiarize yourself with Lifted, Upwork, and the HR technology market. Understand the company's mission and how your design skills can contribute to their AI product's success. Research common challenges in the recruitment tech space.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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