Middle Graphic Designer

📍 Job Overview

Job Title: Middle Graphic Designer

Company: Growe Talents

Location: Reims, Grand Est, France

Job Type: Full-Time

Category: Marketing Operations / Creative Operations

Date Posted: 2026-08-28

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Design compelling visual assets for a diverse range of marketing initiatives, including social media, advertising campaigns, and corporate presentations, ensuring alignment with brand guidelines.

• Leverage cutting-edge AI tools (e.g., Midjourney, Stable Diffusion) for rapid ideation, image generation, and variation exploration, significantly enhancing creative workflow efficiency.

• Masterfully refine AI-generated visuals within graphic editors to meet production-ready standards, focusing on composition, color correction, typography, and overall aesthetic quality.

• Collaborate closely with marketing, content, and project management teams to translate strategic objectives into impactful visual communications that drive engagement.

• Develop and maintain a strong visual identity across all brand touchpoints, from digital assets to physical merchandise and exhibition stand designs.

📝 Enhancement Note: While the title is "Graphic Designer," the responsibilities heavily emphasize the integration of AI tools and a focus on marketing collateral, suggesting a role within Marketing Operations or Creative Operations, rather than a purely artistic design role. The emphasis on AI refinement and production-ready output indicates a need for operational efficiency and strategic visual execution.

📈 Primary Responsibilities

• Conceptualize, design, and produce high-impact visual assets for social media platforms, digital advertising, email campaigns, presentations, and internal communications.

• Generate initial visual concepts and explore creative directions using AI tools, quickly iterating on ideas and producing multiple variations to identify optimal solutions.

• Skillfully edit and enhance AI-generated images and videos in Adobe Photoshop, Illustrator, and Figma, addressing artifacts, optimizing composition, refining color palettes, and perfecting typography to ensure brand consistency and quality.

• Maintain and meticulously apply brand guidelines across all design outputs, ensuring a cohesive and recognizable brand identity.

• Design engaging visuals for physical marketing materials, including exhibition stands, conference booths, and branded merchandise, to amplify brand presence and recognition.

• Collaborate effectively with cross-functional teams, including marketing strategists, content creators, and project managers, to ensure design deliverables meet project goals and deadlines.

• Stay abreast of emerging AI technologies and design trends to continuously improve creative output and operational efficiency.

• Develop proficiency in prompt engineering and the strategic use of reference images to achieve specific stylistic outcomes with AI generation tools.

📝 Enhancement Note: The responsibilities are framed to highlight the operational aspects of design: efficiency through AI, adherence to brand guidelines, collaboration for project success, and producing production-ready assets. This reinforces the role's alignment with operations.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Graphic Design, Visual Arts, Digital Media, or a related field, or equivalent practical experience. Experience:

• 2-5 years of professional experience in graphic design, with a significant focus on digital assets and marketing collateral.

• Proven track record of successfully managing design projects from concept to completion in a fast-paced environment. Required Skills:

• Core Design Software Proficiency: Confident and expert-level skills in Figma, Adobe Photoshop, and Adobe Illustrator are essential for refining and producing final assets.

• Design Fundamentals: Strong understanding and practical application of composition, typography, color theory, and visual hierarchy principles.

• AI Generative Tools: Hands-on experience with AI image and video generation platforms such as Midjourney, Weavy, Stable Diffusion, Runway, or Higgsfield.

• Prompt Engineering: Demonstrated ability in crafting effective prompts and utilizing reference images to guide AI generation towards specific stylistic and thematic outcomes.

• Quality Assurance: The ability to critically assess AI-generated content, distinguishing between aesthetically pleasing concepts and high-quality, production-ready designs that meet brand standards.

• Brand Stewardship: Experience in adhering to and implementing brand guidelines to maintain visual consistency across diverse media.

Preferred Skills:

• Experience with video editing software (e.g., Adobe Premiere Pro, After Effects) for refining AI-generated video content.

• Familiarity with project management tools (e.g., Asana, Trello, Jira) for tracking design workflows.

• Basic understanding of UX/UI principles for designing web or app interfaces.

• Experience in designing for the affiliate marketing or iGaming industry.

📝 Enhancement Note: The emphasis on specific AI tools and the critical evaluation of AI output suggests a need for a designer who can operationalize AI in a production environment, not just experiment with it. The "production-ready" requirement is key here.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrated AI Integration: Showcase at least 2-3 distinct projects where AI tools were integral to the creative process, from initial concept to final polished asset. Clearly articulate the role of AI and your contribution in refining the output.

• Brand Consistency Examples: Include examples of design work for campaigns or materials that clearly adhere to and effectively utilize established brand guidelines.

• Versatility Showcase: Present a range of design outputs, including social media graphics, ad banners, presentation slides, and potentially merchandise mockups, demonstrating adaptability across different formats and objectives.

• Production-Ready Quality: Ensure all portfolio pieces exhibit a high level of polish, demonstrating attention to detail in areas such as typography, color balance, alignment, and file optimization.

Process Documentation:

• Be prepared to discuss your personal design workflow, particularly how you integrate AI tools into a structured design process.

• Outline your approach to receiving and acting on feedback from marketing and project teams to iterate on designs efficiently.

• Detail your methods for ensuring brand consistency and quality control across multiple design assets for a single campaign.

📝 Enhancement Note: A portfolio that highlights the practical, operational application of AI in design, along with strong foundational design skills and brand adherence, will be highly valued. The ability to articulate the process behind the work is crucial.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for a Mid-Level Graphic Designer with AI specialization in France, and considering the "On-site" work arrangement in Reims, a competitive salary range would likely fall between €35,000 and €50,000 gross annually. This estimate accounts for the specialized AI skill set, the specific location's cost of living, and the required experience level. Benefits:

• Health & Wellness Focus: Comprehensive health and wellness programs designed to support employee well-being.

• Global Medical Coverage: Access to global medical insurance for peace of mind.

• Growth Opportunities: Clear pathways and support for professional development and career advancement within the organization.

• Benefits Programs: Reimbursement or subsidies for gym memberships, dental care (stomatology), and psychological services.

• Performance-Driven Rewards: Opportunities for bonuses and other incentives tied to individual and company performance.

• Dynamic Work Environment: A stimulating and fast-paced work setting that fosters innovation and collaboration.

Working Hours:

• Standard full-time work hours, typically around 40 hours per week, with potential for some flexibility depending on project needs and team coordination.

📝 Enhancement Note: The salary range is an estimate based on typical French market rates for this role and experience level, adjusted for the specific location and the specialized AI skills required. The benefits are directly extracted from the provided job description.

🎯 Team & Company Context

🏢 Company Culture

Industry: Affiliate Marketing / iGaming (Betting and Casinos)

Company Size: Growe Talents operates as a recruitment partner, so the "client" company size is not explicitly stated but is implied to be an established affiliate program. This suggests an environment that is likely dynamic, performance-oriented, and focused on growth.

Founded: The founding date of the client company is not specified, but the emphasis on a "win-win philosophy" and "mutual growth" suggests a mature and partnership-driven business model.

Team Structure:

• The Graphic Designer will likely be part of a marketing department or a dedicated creative team.

• Reporting structure is likely to a Creative Lead, Marketing Manager, or Head of Marketing.

• Close collaboration with marketing specialists, content creators, affiliate managers, and potentially product teams. Methodology:

• Data-Driven Creativity: While creative, the designs are expected to support business objectives, implying a need for understanding campaign performance and audience engagement metrics.

• Agile Project Management: Given the dynamic nature of marketing campaigns and affiliate programs, an agile approach to design requests and project delivery is probable.

• AI-Augmented Workflows: A core methodology involves leveraging AI tools to accelerate the design process, enhance creativity, and achieve efficient output.

Company Website: [Growe Talents website is implied; client website not specified but related to betting/casinos affiliate programs]

📝 Enhancement Note: The company culture is described as "win-win" and focused on "mutual growth," suggesting a collaborative and results-oriented environment. The industry context of affiliate marketing for betting and casinos indicates a fast-paced, competitive, and potentially high-reward sector.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a "Middle Graphic Designer," indicating a mid-level professional with 2-5 years of experience. It's a step beyond junior roles, requiring independent work, creative problem-solving, and proficiency in advanced tools and techniques, including AI.

Reporting Structure: The designer will likely report to a Marketing Manager or Creative Director, with direct collaboration with marketing specialists and project teams. This structure allows for guidance and strategic alignment while providing autonomy in design execution.

Operations Impact: The Graphic Designer's work directly impacts the effectiveness of marketing campaigns, brand perception, and partner engagement. High-quality, on-brand visuals are critical for attracting and retaining affiliates and for presenting a professional image to end-users of betting and casino platforms. The operational efficiency gained through AI integration directly contributes to faster campaign launches and potentially lower creative production costs.

Growth Opportunities:

• AI Specialization: Deepen expertise in AI generative art, prompt engineering, and AI-assisted design workflows, becoming a go-to specialist.

• Creative Leadership: Progress to a Senior Graphic Designer or Art Director role, leading creative projects and mentoring junior designers.

• Marketing Strategy Involvement: Gain deeper insights into marketing strategy and campaign performance, potentially transitioning into a broader marketing role or a specialized visual marketing position.

• Industry Expertise: Develop specialized knowledge within the affiliate marketing or iGaming sector, becoming an asset to companies in this niche.

📝 Enhancement Note: The role offers a unique opportunity to specialize in the rapidly evolving field of AI-assisted design within a specific industry. Growth is likely tied to mastering these new tools and demonstrating their operational value.

🌐 Work Environment

Office Type: The job is specified as "On-site," indicating a traditional office-based work environment. This setting is conducive to in-person collaboration, spontaneous brainstorming, and direct team interaction.

Office Location(s): Reims, Grand Est, France. This location offers a blend of historical charm and modern amenities, providing a pleasant working environment.

Workspace Context:

• Collaborative Hub: The office is expected to foster a dynamic and collaborative atmosphere, essential for a creative role that requires frequent interaction with various teams.

• Technology-Rich Environment: Access to necessary design software, hardware, and potentially advanced AI tools and computing resources will be provided to facilitate efficient work.

• Team Interaction: Opportunities for regular face-to-face meetings, design critiques, and knowledge-sharing sessions with colleagues.

Work Schedule: A standard full-time work schedule, likely Monday to Friday, with an anticipated 40-hour work week. While on-site, there might be some flexibility offered for project deadlines or personal needs, subject to team management approval.

📝 Enhancement Note: The on-site requirement suggests an emphasis on team synergy and direct collaboration, which can be beneficial for creative problem-solving and rapid iteration in a dynamic industry.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess your core design skills, AI tool experience, and overall fit for the role.

• Technical Assessment/Design Challenge: Candidates may be asked to complete a design challenge or a practical test involving AI tools to demonstrate their skills in creating specific assets or refining AI outputs under timed conditions.

• Interview with Hiring Team: A discussion focusing on your experience, approach to design, understanding of AI tools, brand adherence, and collaboration style. Be prepared to discuss your portfolio in detail.

• Final Interview: Potentially with a senior leader to assess cultural fit and long-term potential.

Portfolio Review Tips:

• Highlight AI Proficiency: Clearly label projects that utilized AI tools. Provide context on your specific role in the AI-assisted workflow (e.g., prompt engineering, refinement, post-processing).

• Showcase Brand Consistency: Include examples demonstrating your ability to work within strict brand guidelines. This is crucial for a marketing-focused role.

• Quantify Impact (if possible): If any of your designs contributed to measurable campaign success (e.g., increased engagement, conversion rates), be ready to discuss these results.

• Demonstrate Problem-Solving: For any design challenge examples, explain the problem you were trying to solve and how your design addressed it.

• Quality Over Quantity: Ensure all presented work is of the highest quality and represents your best efforts.

Challenge Preparation:

• Practice AI Refinement: Familiarize yourself with common artifacts or limitations of AI-generated images and practice techniques to correct them in Photoshop/Illustrator.

• Master Prompting: Experiment with different prompt structures and parameters in AI tools to achieve specific styles, moods, and compositions.

• Review Brand Guidelines: If possible, research general best practices for brand guideline adherence in marketing and advertising.

• Prepare for Workflow Questions: Be ready to articulate your step-by-step process for taking a design from a brief to a final, production-ready asset, especially when incorporating AI.

📝 Enhancement Note: The interview process will likely heavily scrutinize the candidate's practical application of AI tools and their ability to produce polished, brand-compliant final assets, rather than just conceptual AI exploration.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and creating UI elements or presentation layouts.

• Adobe Photoshop: Critical for image manipulation, retouching, and refining AI-generated raster graphics.

• Adobe Illustrator: Key for vector graphics, logos, icons, and scalable illustrations, including AI-generated vector elements.

AI Generative Tools:

• Midjourney: For high-quality artistic image generation.

• Weavy: (Potentially for video editing or AI-assisted content creation).

• Stable Diffusion: For flexible and customizable image generation.

• Runway: For AI-powered video editing and generation.

• Higgsfield: (Specific AI tool, likely for specialized generative art or 3D).

Analytics & Reporting (Indirectly relevant):

• While not primary design tools, an understanding of how design impacts metrics (e.g., click-through rates, engagement) is beneficial. Familiarity with tools like Google Analytics or social media analytics platforms may be advantageous. CRM & Automation (Indirectly relevant):

• Understanding how visual assets are deployed through marketing automation platforms or CRM systems can inform design choices for optimal performance.

📝 Enhancement Note: The core requirement is proficiency in Figma, Photoshop, and Illustrator, coupled with hands-on experience in specific AI generative platforms. The ability to seamlessly integrate these tools into a design workflow is paramount.

👥 Team Culture & Values

Operations Values:

• Win-Win Philosophy: A commitment to creating solutions that benefit all parties involved – the company, its partners, and the end-users. This translates to designs that are effective for marketing goals and appealing to target audiences.

• Mutual Growth: A culture that encourages professional development and supports employees in achieving their career aspirations, aligning with the "Growth Opportunities" benefit.

• Performance-Driven: A focus on results and delivering high-quality work that contributes to business success. Designs are expected to be not just aesthetically pleasing but also effective in achieving marketing objectives.

• Efficiency and Innovation: Embracing new technologies like AI to streamline processes, enhance creativity, and maintain a competitive edge.

Collaboration Style:

• Cross-Functional Integration: Strong emphasis on working collaboratively with marketing, content, and project management teams to ensure design work is strategically aligned and effectively executed.

• Feedback-Oriented: Openness to receiving and incorporating feedback from stakeholders to refine designs and ensure they meet evolving business needs.

• Proactive Communication: Maintaining clear and consistent communication to manage expectations, report on progress, and resolve any design-related challenges promptly.

📝 Enhancement Note: The culture emphasizes partnership, growth, and results, underpinned by an embrace of technology for efficiency and innovation. Collaboration is key, with a focus on achieving shared objectives.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapidly Evolving AI Landscape: Keeping pace with the constant advancements in AI generative tools and learning how to best integrate new features and capabilities into design workflows.

• Balancing AI Generation with Artistic Control: Effectively managing the output of AI tools to ensure it aligns with brand identity and quality standards, requiring a keen eye for detail and refinement skills.

• Meeting Demands in a Fast-Paced Industry: The affiliate marketing and iGaming sector is highly competitive and fast-moving, requiring quick turnarounds on design requests without sacrificing quality.

• Translating AI Concepts into Production Assets: Bridging the gap between experimental AI outputs and polished, final marketing materials suitable for public distribution.

Learning & Development Opportunities:

• AI Tool Mastery: Opportunities to become a subject matter expert in various AI generative platforms and their application in design.

• Industry-Specific Design: Gaining deep insights into the visual communication strategies and nuances of the betting and casino affiliate marketing industry.

• Cross-Functional Skill Development: Learning about marketing strategy, campaign management, and performance analytics through collaboration with other teams.

• Career Progression: Potential to move into senior design roles, art direction, or specialized roles focused on AI in creative operations.

📝 Enhancement Note: The primary challenge and growth area lie in mastering and operationalizing AI tools within a demanding industry, offering a unique specialization path for ambitious designers.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a social media ad campaign visual, from brief to final asset, specifically detailing how you would incorporate AI tools." (Focus on workflow, AI integration, and refinement steps.)

• "How do you ensure brand consistency when working with AI-generated imagery, which can sometimes be unpredictable?" (Highlight your understanding of brand guidelines and your refinement techniques.)

• "Walk us through a project where you had to adapt your design approach based on feedback from a marketing team. What was the challenge, and what was the outcome?" (Demonstrate collaboration and adaptability.) Company & Culture Questions:

• "What do you know about the affiliate marketing industry, and how do you see design contributing to its success?" (Show research and industry understanding.)

• "Based on our 'win-win' and 'mutual growth' philosophy, how would you approach design projects to ensure they support these values?" (Connect your design approach to company values.)

• "How do you stay updated on the latest trends in graphic design and AI technology?" (Demonstrate proactivity and continuous learning.) Portfolio Presentation Strategy:

• Structure Your AI Projects: For each AI-assisted project, clearly outline: 1) The brief/objective, 2) Your prompt engineering approach, 3) The raw AI output, 4) Your refinement process (tools used, specific edits), and 5) The final asset.

• Quantify Results (if possible): If you have data on campaign performance related to your designs, present it. For example, "This banner design contributed to a 15% increase in click-through rates."

• Highlight Brand Adherence: Be ready to point out specific elements in your work that demonstrate adherence to brand guidelines.

• Be Prepared for Live Prompting/Editing: The interview might include a short, live exercise where you're asked to generate or refine an image using an AI tool.

📝 Enhancement Note: Prepare to articulate your AI workflow clearly and demonstrate how you apply design principles and brand standards to AI-generated content, emphasizing efficiency and quality.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on Greenhouse.

• Portfolio Customization: Curate your portfolio to prominently feature projects that showcase your proficiency with Figma, Adobe Photoshop, Adobe Illustrator, and specifically your experience with AI generative tools (Midjourney, Stable Diffusion, etc.). Highlight examples where you refined AI outputs into production-ready assets.

• Resume Optimization: Tailor your resume to emphasize keywords related to graphic design, AI tools, brand identity, marketing collateral, and any experience in fast-paced or performance-driven environments. Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, especially your AI integration workflow, and be ready to discuss specific examples from your portfolio. Prepare to address how your skills align with the company's "win-win" and "mutual growth" philosophy.

• Company Research: Familiarize yourself with Growe Talents and the general landscape of the affiliate marketing industry for betting and casinos. Understand the importance of visual branding and effective marketing communications in this sector.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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