Senior Graphic Designer at Petra Brands

📍 Job Overview

Job Title: Senior Graphic Designer

Company: Petra Brands

Location: Philippines

Job Type: Full-time

Category: Creative & Media / Art & Design / Technology / Marketing

Date Posted: August 28, 2026

Experience Level: 3-5+ Years

Remote Status: Fully Remote

🚀 Role Summary

Design high-converting, user-centric websites, landing pages, and interactive digital experiences, with a primary focus on eCommerce brands.
Develop and support branding initiatives by creating cohesive visual identities, logos, style guides, and robust design systems.
Produce high-quality collateral across various digital channels, including social media graphics, display banners, digital ad creative, and icons.
Create print-ready collateral such as marketing brochures, product packaging, and promotional merchandise.
Execute advanced image editing and retouching using Photoshop, ensuring meticulous attention to detail and asset alterations.

📝 Enhancement Note: This role is specifically tailored for a Senior Graphic Designer with a strong emphasis on digital and eCommerce design. The responsibilities indicate a need for strategic thinking in UI/UX and brand systems, moving beyond basic graphic creation to impact conversion rates and user engagement. The inclusion of emerging technologies suggests a forward-thinking agency environment.

📈 Primary Responsibilities

Craft visually compelling and user-friendly interfaces for websites and landing pages, optimizing for conversion and user experience, particularly within the eCommerce sector.
Develop comprehensive brand identity systems, including logo design, color palettes, typography guidelines, and comprehensive style guides to ensure brand consistency across all touchpoints.
Design and produce a wide array of digital assets for multi-channel campaigns, such as engaging social media graphics, effective display banners, and eye-catching digital ad creative.
Create professional and print-ready collateral, including marketing brochures, packaging designs that stand out on shelves, and promotional merchandise that reinforces brand identity.
Perform advanced image editing, retouching, and manipulation in Photoshop to achieve polished, high-fidelity visuals for various marketing and product-related needs.
Integrate emerging technologies like 3D rendering and AI-assisted workflows to enhance design quality, accelerate production timelines, and explore innovative visual solutions.
Collaborate closely with cross-functional teams, including developers, copywriters, and marketing specialists, to ensure seamless translation of design concepts into functional and impactful digital products.

📝 Enhancement Note: The responsibilities highlight a dual focus on both strategic digital design (UI/UX, eCommerce conversion) and foundational brand development (identity, systems). The mention of "emerging tech & innovation" points to a role that requires continuous learning and adaptation to new tools and techniques in the design landscape.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong educational background in Graphic Design, Visual Communication, Digital Arts, or a related field is highly recommended, complemented by a robust portfolio.

Experience: 3–5+ years of professional experience in graphic design, visual design, and web design, with a preference for candidates who have agency experience, demonstrating an ability to manage diverse client needs and fast-paced project environments.

Required Skills:

Advanced proficiency in Figma for UI/UX and interactive design.
Expert command of the Adobe Creative Cloud suite, specifically Photoshop for image editing and retouching, Illustrator for vector graphics and branding, and InDesign for layout and print design.
Proven ability to design high-converting websites and landing pages tailored for eCommerce brands.
Strong portfolio demonstrating expertise in typography, UI/UX layout design, comprehensive brand identity systems, and print collateral.
Experience integrating modern design tools, established design systems, and AI-driven utilities into the daily design workflow.
Excellent English communication skills, with the capacity to clearly articulate design decisions and rationale to both clients and internal teams.
Demonstrated capability to manage multiple projects concurrently in a fast-paced environment while consistently meeting deadlines. Preferred Skills:
Hands-on experience with 3D digital rendering software such as Blender, Cinema 4D, or similar platforms.
Proficiency in motion design and creating micro-animations using Adobe After Effects.
Direct experience designing for major eCommerce platforms like Shopify and Webflow, understanding their specific design constraints and opportunities.

📝 Enhancement Note: The requirements emphasize a blend of technical design skills and strategic application. The preference for agency experience suggests a need for adaptability and client-facing communication. The "bonus points" indicate areas where candidates can differentiate themselves and showcase advanced capabilities that align with the agency's innovative approach.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

A comprehensive portfolio that vividly showcases your expertise in typography, UI/UX layout design, and the development of cohesive brand identity systems.
Demonstrations of print collateral design, illustrating your ability to create effective and visually appealing print materials.
Case studies or examples of high-converting websites and landing pages, specifically highlighting your contribution to eCommerce success.
Evidence of integrating modern design tools and systems, including Figma, Adobe Creative Cloud, and potentially AI utilities, into your design process. Process Documentation:
Showcase examples of your workflow for creating and implementing design systems, detailing the stages from concept to final execution and maintenance.
Illustrate your process for developing brand identities, from initial research and concept generation to the final delivery of style guides and assets.
Provide examples of how you approach UI/UX design challenges, detailing your research, wireframing, prototyping, and user testing methodologies.
Demonstrate your process for producing multi-channel digital assets, highlighting efficiency and consistency across different platforms.

📝 Enhancement Note: The portfolio requirements are critical for this role, serving as the primary evaluation tool. Candidates should curate their submissions to directly address the specified responsibilities, emphasizing projects that demonstrate impact on conversion rates, brand consistency, and the strategic application of design principles.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Senior Graphic Designers with 3-5+ years of experience in remote roles within the Philippines, the estimated salary range is PHP 60,000 - PHP 100,000 per month. This range accounts for the cost of living in the Philippines, the required skill set, and the full-time, remote nature of the position.

Benefits:

2 weeks of Paid Time Off (PTO) annually, providing ample opportunity for rest and rejuvenation.
Paid U.S. holidays, offering additional paid days off throughout the year.
Performance-based bonuses, rewarding exceptional contributions and successful project outcomes.
Opportunities for professional development, including access to learning resources and potential for skill advancement.
Work from home flexibility, fostering a healthy work-life balance.

Working Hours: 40 hours per week, with a requirement to align with Pacific/Mountain Standard Time. This implies a need for flexibility and potential overlap with North American business hours for collaboration.

📝 Enhancement Note: The salary estimate is based on average compensation for senior graphic design roles in the Philippines, adjusted for remote work and the specific skill set. The working hours alignment with PST is a key consideration for candidates in the Philippines, requiring potential adjustments to their daily schedule.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Design Agency, with a strong focus on eCommerce brands. Petra Brands operates within a creative and fast-paced sector, emphasizing innovation and visual storytelling.

Company Size: While not explicitly stated, the description suggests a growing agency that partners with diverse global brands, implying a size that supports specialized roles like Senior Graphic Designer while maintaining a collaborative and agile structure.

Founded: The company Reely (likely a client or the agency name associated with Petra Brands in this context) is described as a "fast-growing Canadian design agency." This indicates a relatively young but rapidly expanding organization with a modern approach to design and client services.

Team Structure:

The design team likely comprises specialists in various areas such as UI/UX, brand identity, and potentially 3D/motion graphics, working collaboratively.
Reporting structure likely involves a Design Lead or Creative Director, with direct collaboration with project managers, developers, and copywriters.
Cross-functional collaboration is a core aspect, with designers working closely with marketing and development teams to bring concepts to life. Methodology:
Design processes are driven by creating impactful visual content and articulating concepts purely and effectively.
Emphasis on user-centric design, data-driven insights (e.g., high-converting websites), and innovative approaches.
Agile project management methodologies are likely employed to manage diverse client needs and fast-paced project timelines.

Company Website: [ Petra Brands URL: https://jobs.workable.com/company/9sS4wRjWpXLt9Rq2oqZEwf/jobs-at-petra-brands ]

📝 Enhancement Note: The agency's mission ("create. We believe design and production exist to articulate a concept visually in the purest way possible, without compromising the power of the idea.") suggests a culture that values strong conceptual thinking and execution. The "makers" ethos implies a hands-on, passionate team.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior Graphic Designer role, indicating a mid-to-senior level position. It requires not only strong execution skills but also the ability to lead projects, mentor junior designers (potentially), and contribute to strategic design thinking. The role is expected to have a significant impact on client success through high-quality visual output.

Reporting Structure: The Senior Graphic Designer will likely report to a Creative Director or Design Lead within the agency. They will collaborate closely with project managers, account managers, developers, and copywriters on a project-by-project basis.

Operations Impact: The role's impact is directly tied to enhancing the visual appeal, user experience, and conversion rates of client brands, particularly in the eCommerce space. Successful designs will contribute to client revenue growth, brand recognition, and overall market presence.

Growth Opportunities:

Specialization: Deepen expertise in high-demand areas such as advanced UI/UX for eCommerce, 3D rendering, or motion graphics.
Leadership: Transition into a Lead Designer or Art Director role, managing projects and potentially a team of designers.
Skill Expansion: Gain proficiency in new design technologies, AI tools, and emerging creative platforms through agency-provided learning opportunities.
Client Strategy: Develop a stronger understanding of client business goals and contribute more significantly to strategic design planning.

📝 Enhancement Note: The "Senior" title implies expectations of autonomy, problem-solving capabilities, and a proactive approach to design challenges. Growth opportunities are geared towards both deepening technical expertise and advancing into leadership or strategic roles within the agency or for client brands.

🌐 Work Environment

Office Type: This is a fully remote position, allowing employees to work from their home office.

Office Location(s): The role is based in the Philippines, but the work is performed remotely, with the agency being Canadian. This means the primary interaction will be digital, across different time zones.

Workspace Context:

Collaborative Environment: While remote, the agency emphasizes a "highly collaborative and creative international team," suggesting regular virtual meetings, shared digital workspaces, and open communication channels.
Tools and Technology: Access to industry-standard design software (Figma, Adobe Creative Cloud) and potentially project management tools. The role also encourages the use of emerging technologies like 3D rendering and AI.
Team Interaction: Opportunities for interaction will be through video calls, instant messaging, and collaborative design platforms, fostering a sense of connection despite the physical distance.

Work Schedule: Full-time, 40 hours per week. A key requirement is aligning with Pacific/Mountain Standard Time (PST/MST), which will necessitate some overlap with North American business hours. This might involve early mornings or late evenings for the designer in the Philippines depending on their specific schedule and team needs.

📝 Enhancement Note: The remote nature requires strong self-discipline and communication skills. The PST/MST alignment is a critical factor for work-life balance and requires careful consideration by the applicant.

📄 Application & Portfolio Review Process

Interview Process:

Initial Screening: Review of resume and portfolio link to assess qualifications and creative output against job requirements.
Technical Interview: Discussion focused on design skills, software proficiency (Figma, Adobe CC), and experience with UI/UX, brand identity, and digital assets. This may include a portfolio walkthrough.
Skills Assessment/Challenge: A practical design exercise or case study, potentially simulating a real client project, to evaluate problem-solving abilities, design execution, and adherence to briefs and deadlines.
Cultural Fit Interview: Conversation with team members or leadership to assess communication skills, collaboration style, adaptability, and alignment with the agency's "maker" and creative culture.

Portfolio Review Tips:

Curate Strategically: Select projects that best showcase your experience in UI/UX, eCommerce design, brand identity, and print collateral, directly addressing the job description's requirements.
Highlight Impact: For each project, clearly articulate your role, the challenges faced, the design solutions implemented, and the measurable outcomes (e.g., conversion rate improvements, brand consistency). Use data where possible.
Showcase Process: Include examples of your design process, such as wireframes, user flows, style guides, and mood boards, to demonstrate your thinking.
Emphasize Tools: Clearly indicate the tools used for each project, particularly Figma and Adobe Creative Cloud, and mention any experience with 3D rendering or motion graphics.
Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate. A clear link should be readily available.

Challenge Preparation:

Understand the Brief: Carefully analyze any design challenge provided, identifying the core objectives, target audience, and constraints.
Time Management: Allocate your time effectively across research, concept development, execution, and refinement.
Articulate Your Decisions: Be prepared to explain the rationale behind your design choices, linking them back to the project brief and best practices in UI/UX, branding, or conversion optimization.
Consider the Tools: Practice using Figma and Adobe CC for rapid prototyping and high-fidelity mockups if the challenge requires it.

📝 Enhancement Note: The portfolio is paramount. Candidates should invest significant time in curating and presenting it effectively, ensuring it directly answers the requirements of the Senior Graphic Designer role with an emphasis on digital and eCommerce applications.

🛠 Tools & Technology Stack

Primary Tools:

Figma: Essential for UI/UX design, prototyping, and collaborative design system development. Proficiency is a must.
Adobe Creative Cloud:
- Photoshop: Critical for advanced image editing, retouching, and digital asset creation.
- Illustrator: Necessary for logo design, vector graphics, and brand identity elements.
- InDesign: Required for print collateral, layout design, and style guide creation.

Analytics & Reporting: While not a primary responsibility, understanding how design impacts metrics is key. Familiarity with analytics dashboards (e.g., Google Analytics) to understand website performance and user behavior could be beneficial for optimizing designs.

CRM & Automation: Not directly applicable to this design role, but understanding how digital assets are deployed through marketing platforms might be a plus.

Emerging Technologies:

3D Rendering Software: Blender, Cinema 4D, or similar tools for creating 3D graphics and assets.
Motion Graphics Software: Adobe After Effects for animations, micro-interactions, and dynamic visual content.
AI-assisted Design Utilities: Familiarity with AI tools that can assist in design workflows, asset generation, or ideation.

📝 Enhancement Note: The emphasis on Figma and Adobe Creative Cloud, alongside emerging technologies like 3D rendering and AI, highlights the agency's commitment to modern design practices and pushing creative boundaries. Candidates should be comfortable with these tools and open to learning new ones.

👥 Team Culture & Values

Operations Values:

Creativity & Innovation: A core value, evident in the pursuit of "purest way possible" visual articulation and the integration of emerging tech.
Excellence & Craftsmanship: Implied by the focus on "high-impact visual content," "high-converting," and "meticulous attention to detail."
Collaboration & Humility: Described as a "supportive, highly collaborative, and creative international team" of "makers."
Curiosity: A driving force for the team, encouraging exploration and learning.
Client-Centricity: Focus on creating experiences that "serve people" and driving results for "exciting global brands."

Collaboration Style:

Cross-functional Integration: Designers work closely with developers, copywriters, and marketers, necessitating strong communication and teamwork.
Open Communication: Encouraged within a supportive team environment, likely utilizing digital tools for seamless interaction.
Feedback Exchange: A culture that values constructive feedback to elevate design quality and project outcomes.
Shared Vision: Working towards common goals for client success, aligning creative output with business objectives.

📝 Enhancement Note: The agency's culture appears to be a blend of creative passion, professional rigor, and collaborative spirit. Candidates should demonstrate enthusiasm for design, a willingness to learn, and strong interpersonal skills for remote teamwork.

⚡ Challenges & Growth Opportunities

Challenges:

Time Zone Alignment: Working with PST/MST from the Philippines requires careful time management and potential adjustments to personal schedules.
Remote Collaboration: Maintaining strong communication and team cohesion in a fully remote, international setting.
Rapidly Evolving Technology: Staying current with new design tools, AI advancements, and emerging trends in digital and eCommerce design.
Client Demands: Managing diverse client expectations and fast-paced project timelines inherent in agency work.

Learning & Development Opportunities:

Skill Specialization: Opportunities to deepen expertise in areas like advanced UI/UX for eCommerce, 3D rendering, motion graphics, or AI integration.
Industry Exposure: Working with a variety of global brands provides exposure to different markets and design challenges.
Mentorship: Potential for guidance from senior designers and creative leads within the agency.
Tool Proficiency: Gaining hands-on experience with cutting-edge design software and AI utilities.

📝 Enhancement Note: The challenges presented are typical for remote, agency-based roles but are framed as opportunities for growth. The agency seems committed to supporting its team's development in a dynamic industry.

💡 Interview Preparation

Strategy Questions:

"Describe a time you designed a website or landing page that significantly improved conversion rates. What was your process, and what were the key design elements that contributed to its success?" (Focus on UI/UX, data-driven design, and impact.)
"How do you approach building a cohesive brand identity system for a new client, and what tools do you use to ensure consistency across all touchpoints?" (Highlight brand strategy, style guides, and tool proficiency.)
"Walk us through a complex multi-channel digital asset project you managed. How did you ensure visual consistency and efficiency across different platforms?" (Demonstrate project management, creative execution, and cross-channel understanding.) Company & Culture Questions:
"What interests you about Reely/Petra Brands and our mission to 'create'?" (Show research into the agency's values and approach.)
"How do you stay updated on emerging design trends and technologies like 3D rendering and AI?" (Assess proactivity and commitment to learning.)
"Describe your ideal collaborative environment for a remote team. How do you contribute to a positive and productive team dynamic?" (Gauge communication, teamwork, and cultural fit.) Portfolio Presentation Strategy:
Storytelling: For each selected project, craft a narrative that explains the client's challenge, your role, the design process, and the ultimate impact or outcome.
Visual Clarity: Ensure your presentation is visually clean and professional, allowing your design work to be the focal point. Use high-quality mockups and clear annotations.
Focus on Relevance: Prioritize projects that directly align with the responsibilities of a Senior Graphic Designer for eCommerce, UI/UX, and brand identity.
Demonstrate Process: Briefly showcase key stages of your design process (e.g., wireframes, style guides) to illustrate your thinking.
Conciseness: Be prepared to present your portfolio efficiently, highlighting key strengths and achievements within a reasonable timeframe.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just technical skill but also strategic thinking, problem-solving abilities, and a collaborative spirit suitable for a remote, client-facing agency role.

📌 Application Steps

To apply for this Senior Graphic Designer position:

Submit your application through the provided link on Workable.
Portfolio Customization: Curate your online portfolio to prominently feature projects demonstrating expertise in UI/UX design for eCommerce, strong brand identity development, and high-converting digital assets. Ensure your best work in Figma and Adobe Creative Cloud is showcased.
Resume Optimization: Tailor your resume to highlight 3-5+ years of relevant experience, emphasizing achievements in agency environments, successful client projects, and proficiency with the required design tools and technologies. Use keywords from the job description.
Interview Preparation: Practice articulating your design process, rationale, and the impact of your work using specific examples from your portfolio. Be ready to discuss your experience with emerging technologies and remote collaboration.
Company Research: Familiarize yourself with Petra Brands and Reely's work, mission, and culture. Understand their client base and design aesthetic to better align your application and interview responses.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Senior Graphic Designer