Senior Brand Designer | Web & Design Systems

📍 Job Overview

Job Title: Senior Brand Designer | Web & Design Systems

Company: Jobgether (for a partner company)

Location: Brazil

Job Type: Contract

Category: Brand Design & Digital Experience Operations

Date Posted: 2026-09-21

Experience Level: 5-10 Years

Remote Status: Remote Solely

🚀 Role Summary

• Lead comprehensive web brand design initiatives from conceptualization to launch, ensuring high-fidelity execution across all digital touchpoints.

• Drive the evolution and maintenance of robust web-focused design systems, encompassing components, variables, design tokens, and reusable patterns for scalable digital experiences.

• Collaborate closely with engineering and cross-functional teams to translate business objectives into visually compelling, technically feasible, and high-converting digital assets, including marketing websites and landing pages.

• Uphold and adapt brand consistency across various digital formats, including websites, email templates, and campaign assets, while optimizing for user experience and business goals.

• Leverage AI-powered design tools and modern creative workflows to accelerate ideation, experimentation, and efficient execution of digital brand strategies.

📝 Enhancement Note: While the title is "Senior Brand Designer," the responsibilities clearly indicate a strong focus on the operational aspects of digital brand execution. This includes the systematic management of design systems, close collaboration with development for implementation, and a focus on performance metrics (high-converting landing pages), aligning this role with a specialized area of GTM Operations or Marketing Operations focused on brand consistency and digital asset scalability. The role is brand-focused rather than product design.

📈 Primary Responsibilities

• Spearhead end-to-end web brand design projects, from initial concepts and exploration through final delivery and launch, ensuring consistently high-quality execution across digital touchpoints.

• Partner closely with developers to create responsive, accessible, and technically feasible web experiences, understanding implementation constraints and collaborating effectively throughout the build process.

• Own and evolve web-focused design systems, including components, variables, design tokens, libraries, and reusable patterns that support scalable and efficient digital experiences.

• Design high-converting landing pages and marketing experiences that balance brand expression, user experience, business objectives, and visual excellence.

• Maintain brand consistency across websites, landing pages, email templates, digital campaigns, and other marketing experiences, adapting the brand effectively to different formats.

• Collaborate with Brand, Growth Marketing, CRM, Engineering, and other stakeholders throughout the design process to translate business objectives into compelling digital experiences.

• Leverage AI-powered design tools, rapid prototyping, and emerging creative workflows to accelerate ideation, experimentation, and execution.

📝 Enhancement Note: The emphasis on "high-converting landing pages," "marketing experiences," and collaboration with "Growth Marketing" and "CRM" highlights the GTM operational impact of this role. The responsibility to "own and evolve web-focused design systems" is a core operational function, ensuring efficiency and consistency in digital asset deployment.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Design, Visual Communications, or a related field.

Experience: Strong professional experience in brand and digital design, with a minimum of 5-10 years in relevant roles.

Required Skills:

• Proven experience designing marketing websites, landing pages, and digital brand experiences, with a portfolio demonstrating exceptional web design and scalable digital work.

• Experience leading complex web brand design projects from concept through launch, with a strong understanding of the full design-to-development workflow.

• Hands-on experience building, evolving, or maintaining web-focused design systems, including components, variables, design tokens, libraries, and scalable design patterns.

• Strong collaboration skills and the ability to work effectively with developers, including an understanding of responsive behavior, accessibility, and technical implementation constraints.

• Advanced proficiency in Figma, particularly Auto Layout, Variables, Components, and Libraries.

• Professional proficiency in English, as it will be used regularly for day-to-day collaboration. Preferred Skills:

• Experience in SaaS, technology companies, startups, or digital agencies.

• Familiarity with HubSpot, Frontify, or other marketing platforms.

• Additional experience with modular email templates, CRO (Conversion Rate Optimization), SEO (Search Engine Optimization), web performance, marketing analytics, AI-powered design workflows, brand strategy, or broader business initiatives.

📝 Enhancement Note: The requirement for "professional proficiency in English" is critical for a remote role based in Brazil, indicating a need for seamless communication with potentially global teams. The preference for SaaS/tech experience and familiarity with marketing platforms like HubSpot directly relates to the GTM operational context.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing end-to-end web brand design projects, with a clear emphasis on design systems, scalable components, and high-impact digital experiences.

• Detailed case studies demonstrating leadership in complex web brand initiatives, from initial concept through successful launch and post-launch iteration.

• Examples of owned and evolved web-focused design systems, including documentation of components, variables, design tokens, and reusable patterns.

• Visualizations and examples of high-converting landing pages and marketing experiences, ideally with data or insights on their performance.

• Demonstrations of maintaining brand consistency across diverse digital touchpoints, illustrating adaptability and adherence to brand guidelines. Process Documentation:

• Evidence of experience in managing the full design-to-development workflow, including collaboration with engineering teams and understanding of technical implementation constraints.

• Examples of how design systems were implemented to enable efficient digital experience creation and maintenance.

• Showcase of how AI-powered design tools or rapid prototyping workflows were utilized to accelerate design processes and outcomes.

• Documentation or case studies illustrating collaboration with cross-functional teams (e.g., Brand, Growth Marketing, CRM, Engineering) to achieve business objectives through digital design.

📝 Enhancement Note: The emphasis on "high-converting landing pages," "scalable design systems," and "design-to-development workflow" clearly points to the operational and efficiency aspects expected. Candidates should be prepared to demonstrate not just aesthetic skill but also the systematic approach to creating and managing digital brand assets that drive business results.

💵 Compensation & Benefits

Salary Range: As this is a contract role based in Brazil with potential for extension, and specific salary details are not provided, compensation will be negotiated based on experience, skills, and market rates for contract Senior Brand Designers in Brazil. Given the contract nature and potential for extension, it is likely to be competitive within the Brazilian market for specialized design roles.

Benefits:

• Remote, full-time opportunity based in Brazil.

• CLT temporary contract for 7 months, with the possibility of extension or conversion to a permanent role depending on business needs and performance.

• Monday-to-Friday working schedule with occasional flexibility to support collaboration across European time zones.

• Opportunity to lead high-impact web brand initiatives and contribute to scalable digital design systems.

• Cross-functional collaboration with Brand, Marketing, CRM, Engineering, and other teams.

• Opportunity to integrate AI-powered tools and modern design workflows into your creative process.

Working Hours: Standard full-time (likely 40 hours per week), with occasional flexibility required to accommodate collaboration across different time zones, particularly with European teams.

📝 Enhancement Note: The temporary contract (CLT) nature for 7 months is a key detail for candidates. The mention of flexibility for European time zones suggests potential overlap needs, which is common in global remote operations roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: The partner company is likely in the SaaS, technology, or digital agency sector, given the emphasis on marketing websites, digital experiences, and technology. This context suggests a fast-paced, innovative, and data-informed environment.

Company Size: Not explicitly stated, but the need for a Senior Designer with design system expertise and cross-functional collaboration implies a growing or established organization with dedicated marketing and engineering functions.

Founded: Not specified, but the focus on modern design workflows and AI tools suggests a company that is forward-thinking and embraces technological advancements.

Team Structure:

• The designer will likely be part of a broader Marketing or Brand team, with direct collaboration with Growth Marketing, CRM, and Engineering departments.

• Reporting is likely to a Design Lead, Brand Manager, or Head of Marketing, with direct interaction with developers on implementation.

• Cross-functional collaboration is a core aspect, requiring seamless integration with various departments to align brand vision with business objectives. Methodology:

• Data-driven design approach, focusing on user experience and conversion optimization for marketing assets.

• Emphasis on systematic design through robust design systems for efficiency and scalability.

• Integration of emerging technologies like AI in design workflows.

• Agile or iterative design processes, especially in collaboration with development teams.

Company Website: The partner company's website is managed by Jobgether for application purposes; specific company details will be shared with shortlisted candidates.

📝 Enhancement Note: The description of the partner company's focus (SaaS, tech, digital agencies) is inferred from the job requirements and industry context. This helps candidates understand the likely environment and operational priorities.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior-level individual contributor role focused on the operational aspects of brand design within digital channels. It requires significant autonomy, project leadership, and the ability to influence design systems and cross-functional processes.

Reporting Structure: The role reports into a design leadership or marketing management position, with close day-to-day collaboration with development teams and stakeholders from Growth Marketing, CRM, and Brand.

Operations Impact: The designer's work directly impacts the company's digital brand perception, marketing effectiveness (through high-converting assets), and operational efficiency in digital asset creation and deployment. Their contribution to design systems ensures scalability and consistency, critical for GTM success.

Growth Opportunities:

• Transition to a permanent role with potential for increased responsibilities within the design team or broader marketing operations.

• Opportunity to deepen expertise in specialized areas such as advanced design systems, CRO, web performance optimization, or AI in design.

• Potential to mentor junior designers or lead specific design system initiatives.

• Exposure to diverse aspects of digital marketing operations through cross-functional collaboration.

📝 Enhancement Note: The growth opportunities are framed around specialization within design operations and potential for permanent roles, aligning with the contract nature of the position and the skills developed.

🌐 Work Environment

Office Type: This is a fully remote position, offering the flexibility and autonomy of working from home.

Office Location(s): The role is based in Brazil, meaning candidates must reside in Brazil. While remote, occasional collaboration with European time zones may require specific scheduling adjustments.

Workspace Context:

• A self-managed remote workspace is expected, requiring discipline and effective time management.

• Access to necessary design software (Figma), collaboration tools, and reliable internet connectivity is essential.

• Opportunities for virtual collaboration and team interaction through digital platforms.

• The environment likely fosters independent work with structured communication channels for project updates and feedback.

Work Schedule: Primarily Monday to Friday, with the understanding that occasional flexibility may be needed to accommodate meetings with teams in European time zones. This is common for roles supporting global operations.

📝 Enhancement Note: The "occasional flexibility to support collaboration across European time zones" is a critical detail for remote workers in Brazil, indicating a need for adaptability in working hours beyond standard local times.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening (AI & Jobgether): Application is first processed by Jobgether's AI for a quick, objective match against core requirements.

• Shortlisting: Top-fitting candidates are identified and their profiles shared with the partner company.

• Hiring Company Review: The partner company's internal team reviews applications and portfolios.

• Interviews: Expect a series of interviews, likely including:

  • A portfolio review session where you'll present your work, focusing on web brand design, design systems, and relevant case studies.
  • Discussions about your experience leading design projects, collaborating with developers, and your approach to design systems.
  • Behavioral and situational questions to assess problem-solving skills, collaboration style, and cultural fit within their team.
  • Potentially a design challenge or exercise related to web design systems or landing page optimization.

• Final Evaluation: Assessment of technical skills, strategic thinking, collaboration capabilities, and alignment with company needs.

Portfolio Review Tips:

• Curate your portfolio to highlight your strongest work in web brand design, design systems, and digital marketing experiences.

• For each project, clearly articulate your role, the problem you solved, your process (especially design system utilization), and the impact/results achieved (e.g., conversion improvements, efficiency gains).

• Be prepared to walk through your Figma files, demonstrating your proficiency with Auto Layout, Variables, Components, and Libraries.

• Showcase how you've collaborated with developers and addressed technical constraints.

• Include examples of adapting brand guidelines to various digital formats.

• If possible, include case studies that touch upon CRO, SEO, or web performance. Challenge Preparation:

• Familiarize yourself with common challenges in designing scalable web systems and high-converting landing pages.

• Practice articulating your design decisions and processes concisely and persuasively.

• Be ready to discuss your understanding of responsive design principles, accessibility standards, and how to integrate AI tools into a design workflow.

📝 Enhancement Note: The process emphasizes the AI screening by Jobgether first, followed by the partner company's internal review. The portfolio review is central, requiring candidates to demonstrate operational design skills and system thinking.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Advanced proficiency is mandatory, specifically with Auto Layout, Variables, Components, and Libraries. This is central to design system development and management.

• AI-Powered Design Tools: Experience or willingness to leverage emerging AI tools for design acceleration and ideation.

• Prototyping Tools: Proficiency in rapid prototyping to test and iterate on designs.

Analytics & Reporting:

• Marketing Analytics Platforms: Familiarity with tools to track performance of landing pages and digital campaigns (e.g., Google Analytics, Adobe Analytics, or platform-specific analytics).

• CRO Tools: Understanding and experience with tools or methodologies for Conversion Rate Optimization.

• Web Performance Tools: Awareness of tools or metrics related to website speed and performance.

CRM & Automation:

• CRM Platforms: Familiarity with HubSpot is a plus, indicating potential integration needs or understanding of CRM-driven marketing campaigns.

• Marketing Automation Platforms: Experience with platforms that utilize modular email templates and digital campaign execution.

• Brand Management Platforms: Familiarity with tools like Frontify is a plus, suggesting a need for systematic brand asset management.

📝 Enhancement Note: The explicit mention of Figma proficiency and preferred familiarity with HubSpot/Frontify are critical operational requirements. The role requires understanding how design integrates with marketing technology stacks.

👥 Team Culture & Values

Operations Values:

• Efficiency & Scalability: A strong emphasis on creating reusable components and scalable patterns through design systems to drive operational efficiency.

• Collaboration & Communication: Openness to working closely with diverse teams (Engineering, Marketing, CRM) and effectively communicating design rationale and technical considerations.

• Data-Driven Design: Utilizing performance metrics and CRO principles to inform design decisions and optimize digital experiences.

• Innovation & Adaptability: Embracing new technologies like AI in design workflows and adapting brand expression to evolving digital formats.

• Brand Stewardship: A commitment to maintaining brand consistency and integrity across all digital touchpoints.

Collaboration Style:

• Highly collaborative, working hand-in-hand with developers to ensure designs are implemented accurately and efficiently.

• Cross-functional partnership with Brand, Growth Marketing, and CRM teams to align design efforts with business goals.

• Open to feedback and iterative design processes, valuing constructive input from stakeholders.

• Proactive in sharing knowledge and best practices related to design systems and digital brand execution.

📝 Enhancement Note: The values highlight a blend of creative craft with operational rigor, focusing on how design contributes to business objectives through systematic approaches and collaboration.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Craft with Technical Constraints: Ensuring visually stunning and on-brand designs are also technically feasible and performant for web deployment.

• Evolving Design Systems: Continuously updating and expanding web design systems to meet new project needs and technological advancements.

• Cross-Time Zone Collaboration: Effectively coordinating with teams in different time zones, especially European counterparts, to maintain project momentum.

• Integrating AI Tools: Seamlessly incorporating AI-powered design tools into existing workflows without compromising quality or brand integrity.

• Demonstrating ROI: Clearly articulating the business impact and ROI of design system contributions and high-converting landing page designs.

Learning & Development Opportunities:

• Deepen expertise in advanced Figma features and design system architecture.

• Gain hands-on experience with AI in design and explore innovative creative workflows.

• Develop a stronger understanding of CRO, SEO, and web performance optimization from a design perspective.

• Expand knowledge in marketing automation and CRM integration points relevant to digital campaigns.

• Potential for leadership in future design system initiatives or specialized design areas.

📝 Enhancement Note: The challenges are framed around the practical application of design system principles and cross-functional collaboration in a remote, global context. Growth opportunities focus on specialization and strategic impact.

💡 Interview Preparation

Strategy Questions:

• "Describe a complex web brand design project you led from concept to launch. What were the key challenges, how did you collaborate with developers, and what was the outcome?" (Focus on process, collaboration, and results.)

• "How would you approach evolving or building a web design system for a growing SaaS company? What are the key components, and how do you ensure adoption and scalability?" (Focus on systematic thinking and operational efficiency.)

• "Walk us through a landing page you designed that was specifically intended to be high-converting. What elements did you prioritize, and what data or insights informed your decisions?" (Focus on performance optimization and data-driven design.) Company & Culture Questions:

• "What interests you about this role and working with a partner company through Jobgether?" (Show understanding of the model and your motivation.)

• "How do you ensure brand consistency across various digital touchpoints, especially when working remotely with different teams?" (Focus on brand stewardship and communication.)

• "How do you leverage AI-powered design tools in your workflow, and what are your thoughts on their future impact on design operations?" (Focus on innovation and adaptability.) Portfolio Presentation Strategy:

• Structure your presentation logically: Introduction (role, problem), Design Process (ideation, system usage, collaboration), Solution (visuals, components), and Results (impact, conversion, efficiency).

• Be ready to deep-dive into your Figma files, demonstrating your mastery of Auto Layout, Variables, Components, and Libraries.

• Use case studies that clearly show your ability to manage projects end-to-end and collaborate effectively with technical teams.

• Quantify your impact whenever possible with metrics related to conversion rates, user engagement, or efficiency gains from design system implementation.

• Prepare to discuss how your design approach aligns with business objectives and contributes to GTM strategies.

📝 Enhancement Note: Interview preparation advice focuses on demonstrating operational design skills, system thinking, and the ability to contribute to business goals, beyond just aesthetic design.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided application link on Jobgether.

• Tailor your CV: Ensure your resume clearly highlights your experience in brand design, web design systems, Figma proficiency, and any relevant experience with marketing platforms or CRO/SEO. Use keywords from the job description.

• Curate your portfolio: Select your strongest projects that best showcase your web brand design expertise, design system contributions, and experience with high-converting digital assets. Be prepared to present these projects with a focus on process, collaboration, and impact.

• Prepare for portfolio review: Practice articulating your design process, the operational benefits of your design systems, and your collaboration with development teams. Be ready to discuss how your work drives business results.

• Research the partner company (if possible): While details are limited before shortlisting, understand the typical challenges and operational needs of SaaS/tech companies to better align your experience during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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