Junior/Middle Graphic Designer

📍 Job Overview

Job Title: Junior/Middle Graphic Designer

Company: Makeberry

Location: Kyiv, Ukraine

Job Type: FULL_TIME

Category: Marketing Operations / Creative Design

Date Posted: 2026-05-12T08:52:01

Experience Level: 0-2 years

Remote Status: Remote Solely

🚀 Role Summary

• Develop static creatives and visuals for the Arbitrage team, crucial for performance marketing campaigns and GTM strategies.

• Design interfaces and visuals for PWA (Progressive Web App) projects, ensuring a seamless user experience and brand consistency.

• Adapt creatives for diverse formats and geographical markets, requiring an understanding of localization and regional marketing nuances.

• Collaborate closely with marketing and development teams to translate campaign objectives into compelling visual assets.

• Leverage AI tools to enhance creative output and explore innovative design solutions.

📝 Enhancement Note: While the role is titled "Graphic Designer," its connection to the "Arbitrage Design team" and the mention of "adapting creatives for different formats and GEO" strongly indicate a focus on performance marketing and GTM initiatives. This role is essential for driving customer acquisition and engagement through visually impactful campaign materials. The AI-generated responsibilities and keywords reflect this performance-oriented context.

📈 Primary Responsibilities

• Design and produce static creatives for advertising campaigns, focusing on engagement and conversion metrics relevant to performance marketing.

• Develop user interface (UI) elements and visual assets for PWA applications, ensuring a cohesive and intuitive user experience.

• Implement design best practices for various digital platforms and advertising channels, optimizing for different screen sizes and formats.

• Conduct market research and competitor analysis to inform creative strategy and identify emerging design trends in performance marketing.

• Iterate on designs based on performance data and feedback from marketing stakeholders to continuously improve campaign effectiveness.

• Generate original design concepts and ideas, drawing inspiration from references and creative briefs.

• Ensure brand consistency across all visual assets developed for different campaigns and projects.

📝 Enhancement Note: The core responsibilities have been expanded to emphasize the performance marketing context. "Arbitrage Design team" implies a focus on paid acquisition and conversion optimization, hence the emphasis on engagement, conversion metrics, and iterative design based on performance data. The mention of PWA projects also suggests a need for understanding digital product design principles within a marketing framework.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a background in Graphic Design, Digital Media, Marketing, or a related field is highly beneficial.

Experience: Minimum of 1 year of commercial experience as a Graphic Designer, with a demonstrable focus on digital marketing or performance-based creative production.

Required Skills:

• Proven commercial experience as a Graphic Designer for at least 1 year.

• Strong proficiency in design software such as Adobe Photoshop, Adobe Illustrator, or Figma.

• Practical experience and understanding of AI-powered design tools to enhance workflow and creativity.

• Ability to adapt creatives for various formats and geographical markets, demonstrating an understanding of localization.

• A strong portfolio showcasing relevant design work, particularly in static creatives and digital interfaces.

Preferred Skills:

• Experience in creating creatives specifically for traffic arbitrage or the iGaming niche.

• Familiarity with UI/UX principles for PWA development.

• Basic understanding of marketing campaign performance metrics and how design impacts them.

📝 Enhancement Note: The experience level has been clarified to "0-2 years" based on "Junior/Middle" title and "from 1 year" requirement. Preferred skills were inferred from the company's industry and the specific mention of "arbitrage traffic/iGaming-niche."

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 5-7 distinct projects demonstrating versatility in static creative design for digital campaigns.

• Include case studies or project descriptions that highlight the objective, your creative process, and the outcome (if performance data is available, e.g., engagement rates, conversion uplift).

• Present diverse examples of creative adaptation for different platforms (e.g., social media ads, banners, PWA interfaces) and GEOs.

• Demonstrate proficiency with required design tools (Photoshop, Illustrator, Figma) through the quality and execution of the work.

Process Documentation:

• Be prepared to discuss your design process from brief to final delivery, including how you gather references, brainstorm ideas, and incorporate feedback.

• Articulate your approach to adapting creatives, explaining how you consider different formats, audience segments, and market requirements.

• Describe how you stay updated on design trends and leverage new tools (including AI) to improve efficiency and creative output.

📝 Enhancement Note: Portfolio requirements are tailored to a graphic design role within a performance marketing context, emphasizing measurable outcomes and adaptation skills. The "Process Documentation" section focuses on how the candidate approaches their work, which is crucial for understanding their fit within a fast-paced, results-oriented team.

💵 Compensation & Benefits

Salary Range:

Based on current market data for Junior/Middle Graphic Designers in Kyiv, Ukraine, with 0-2 years of experience, a competitive salary range is estimated between UAH 25,000 - UAH 45,000 per month. This range can vary based on the candidate's specific skill set, portfolio quality, and alignment with the company's needs, particularly in specialized niches.

Benefits:

• Skill Development Budget: Allocated funds to enhance your professional skills and knowledge.

• Industry Conferences & Meetups: Participation in relevant industry events, fully sponsored by the company.

• Monthly Hobby Compensation: Financial support for personal interests and hobbies, fostering work-life balance.

• Team Building Activities & Corporate Events: Regular social events, team-building exercises, and company-wide celebrations.

• Gaming Tournaments: Opportunities to participate in fun competitive gaming events.

• Office Perks: Including breakfasts, happy hours, and on-site massage services for employee well-being.

• Corporate English Classes: To facilitate communication within the international team and industry.

• Merchandise & Gifts: Company-branded items and thoughtful gifts for significant personal or professional events.

• Comfortable Work Environment: Option to work from a comfortable office or remotely, providing flexibility.

• Official Employment: Employment in Ukraine or Poland, with the company handling bureaucratic and documentation processes.

• Paid Time Off: 20 days of paid vacation, plus sick leave and national holidays.

• Health & Wellness: Medical insurance and subsidized psychological counseling services through the Pleso platform.

• Transparent Career Path: Regular Performance and Salary Reviews, mentorship programs, and clear advancement opportunities.

Working Hours: 40 hours per week, with flexibility offered through remote work options.

📝 Enhancement Note: The salary range is an estimate for Kyiv, Ukraine, considering the "Junior/Middle" experience level and the company's industry. The benefits list is directly extracted and organized for clarity, highlighting aspects particularly attractive to creative professionals and those valuing work-life balance and continuous learning. The working hours are based on the ai_working_hours field.

🎯 Team & Company Context

🏢 Company Culture

Industry: Marketing & Advertising (Full-Cycle Marketing Agency).

Company Size: The provided data does not specify company size (e.g., number of employees), but the comprehensive benefits and growth opportunities suggest a well-established and growing organization.

Founded: The company was founded prior to the job posting date, aiming to help brands grow and scale.

Team Structure:

• The role is within the "Arbitrage Design" team, indicating a specialized unit focused on performance marketing creatives.

• The team likely comprises designers, marketers, and potentially performance analysts who collaborate closely.

Methodology:

• The agency emphasizes a data-driven approach, combining strategy, analytics, creativity, and technology to deliver measurable business results.

• They avoid generic solutions, focusing on powerful marketing that yields tangible outcomes.

• The "Arbitrage Design" team specifically focuses on creating campaigns that drive user acquisition and engagement, likely through paid channels.

Company Website: https://career.upstars.com

📝 Enhancement Note: Company context is derived from the "About Us" section of the job description, highlighting their full-cycle marketing approach and focus on measurable results. The "Arbitrage Design" team's context is inferred, suggesting a performance-driven environment.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Junior/Middle Graphic Designer, an entry to mid-level position within the creative and marketing operations function. It's an opportunity to gain hands-on experience in performance marketing design and develop specialized skills.

Reporting Structure: The Graphic Designer will likely report to a Senior Designer, Creative Lead, or Head of Design within the Arbitrage team. This structure allows for guidance, mentorship, and clear direction on creative projects.

Operations Impact: The role directly impacts the company's Go-To-Market (GTM) strategy by producing compelling visual assets that drive customer acquisition, engagement, and conversion for paid marketing campaigns. Effective creatives are fundamental to the success of arbitrage traffic strategies.

Growth Opportunities:

• Skill Specialization: Deepen expertise in performance marketing design, PWA interface design, and the specific nuances of the iGaming niche.

• AI Tool Proficiency: Become an expert in leveraging AI tools for design, a rapidly growing and valuable skill in the industry.

• Career Progression: Potential to advance to a Senior Graphic Designer, Art Director, or specialized roles within performance creative teams.

• Cross-Functional Learning: Opportunities to learn about marketing strategy, analytics, and user acquisition from other departments.

• Continuous Learning: Access to a budget for skill development, industry conferences, and mentorship programs.

📝 Enhancement Note: This section focuses on the career trajectory for a graphic designer within a marketing operations context, emphasizing the growth potential and impact of the role. The "Operations Impact" highlights how design contributes to GTM success.

🌐 Work Environment

Office Type: The company offers flexibility with a choice between a comfortable office environment or a fully remote setup.

Office Location(s): While the job is listed for Kyiv, Ukraine, and the company has a presence there, the remote option means candidates can work from anywhere within Ukraine. Official employment is also available in Poland.

Workspace Context:

• Flexibility: Employees can choose their preferred work arrangement (office or remote), promoting autonomy and comfort.

• Collaborative Tools: The use of Figma, Adobe Suite, and potentially project management tools suggests a digitally connected and collaborative environment.

• Team Interaction: Regular team-building activities, corporate events, and happy hours foster a sense of community, regardless of work location.

Work Schedule: A standard 40-hour work week is expected, with the remote option providing flexibility in managing personal time and work tasks.

📝 Enhancement Note: This section details the work environment, emphasizing the flexibility offered by remote work and the company's commitment to fostering a positive and collaborative culture, even for remote employees.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess basic qualifications and creative skills.

• Portfolio Presentation & Technical Interview: A session where candidates present their portfolio, discuss their design process, and answer technical questions related to design tools and AI integration. This may include a brief design challenge.

• Team/Hiring Manager Interview: Discussion about experience, cultural fit, understanding of performance marketing creatives, and career aspirations.

• Final Offer: Based on the overall assessment of skills, experience, portfolio, and cultural alignment.

Portfolio Review Tips:

• Curate Strategically: Select 5-7 of your strongest, most relevant projects. Prioritize work that demonstrates static creative design for digital campaigns and adaptability.

• Tell a Story: For each project, clearly articulate the brief, your creative process, the tools used (especially AI), and the results achieved (if possible). Focus on how your design contributed to campaign goals.

• Showcase Versatility: Include examples that highlight your ability to adapt designs for different formats, platforms, and GEOs.

• Highlight AI Usage: Clearly point out projects where you effectively utilized AI tools and explain the benefits or efficiencies gained.

• Prepare for Discussion: Be ready to discuss your design choices, your understanding of performance marketing, and how you approach feedback and iteration.

Challenge Preparation:

• Design Task: Expect a practical design task, likely involving creating a set of static creatives for a hypothetical campaign. Focus on speed, creativity, and adherence to a brief.

• Time Management: Practice working within a time limit to deliver polished results.

• Communication: Be prepared to present your work clearly and concisely, explaining your strategic thinking behind the design decisions.

📝 Enhancement Note: This section provides actionable advice for the application process, focusing on portfolio presentation and interview preparation tailored to a performance marketing design role. The emphasis is on demonstrating not just creative skill but also a results-oriented mindset.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Photoshop: For raster image editing, manipulation, and digital art creation.

• Adobe Illustrator: For vector graphics, logos, illustrations, and scalable designs.

• Figma: For collaborative interface design, prototyping, and UI/UX work, particularly for PWA projects.

• AI Design Tools: Practical experience with various AI tools for image generation, editing, or workflow enhancement.

Analytics & Reporting: While not a primary responsibility, a basic understanding of how design impacts campaign analytics (e.g., click-through rates, conversion rates) is beneficial.

CRM & Automation: Not directly relevant to this role, but understanding how creatives are deployed through marketing platforms is a plus.

📝 Enhancement Note: The tools listed are directly from the job description. The expanded notes provide context for their application within the role and its connection to marketing operations.

👥 Team Culture & Values

Operations Values:

• Results-Oriented: A strong focus on delivering measurable business results through effective marketing campaigns.

• Data-Driven: Using analytics and performance data to inform creative decisions and optimize campaigns.

• Innovative & Creative: Encouraging the generation of new ideas and the use of cutting-edge tools, including AI.

• Collaborative: Working effectively within the "Arbitrage Design" team and with other departments to achieve common goals.

• Adaptable: Willingness to iterate designs based on feedback and changing market demands.

Collaboration Style:

• Cross-Functional Integration: Close collaboration with marketing strategists, performance managers, and potentially developers to ensure creatives align with campaign objectives and technical requirements.

• Feedback Culture: Openness to receiving and providing constructive feedback to improve design quality and campaign performance.

• Agile Approach: Likely working in an agile manner, with quick turnarounds and iterative design cycles to keep pace with fast-moving marketing campaigns.

📝 Enhancement Note: Values and collaboration style are inferred from the company's description of being a "full-cycle marketing agency" that focuses on "measurable business results" and "powerful marketing." The "Arbitrage Design" context implies a need for speed and iteration.

⚡ Challenges & Growth Opportunities

Challenges:

• Pace of Performance Marketing: The need to produce high volumes of creatives quickly while maintaining quality and adapting to fast-changing trends and campaign performance.

• Balancing Creativity with ROI: Striking a balance between artistic expression and the strict requirements of performance metrics and conversion optimization.

• Staying Ahead of AI Trends: Continuously learning and integrating new AI design tools and techniques to remain competitive.

• Adapting to Diverse Markets: Effectively designing for different cultural contexts, user preferences, and regulatory environments across various GEOs.

Learning & Development Opportunities:

• Specialized Training: Access to a budget for courses, workshops, and certifications in graphic design, performance marketing, UI/UX, and AI tools.

• Industry Exposure: Participation in conferences and meetups to network and learn from industry leaders.

• Mentorship: Guidance from senior designers and marketing professionals within the company.

• Hands-on Experience: Gaining practical experience with a wide range of design challenges and contributing to impactful marketing campaigns.

📝 Enhancement Note: Challenges are framed around the realities of working in performance marketing and design. Growth opportunities are directly linked to the benefits and the nature of the role.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating static creatives for a performance marketing campaign. How do you ensure they are engaging and drive conversions?" (Focus on metrics, A/B testing, and iterative design).

• "How have you used AI tools in your design workflow previously? Can you provide an example where AI significantly improved your output or efficiency?" (Be specific with tool names and outcomes).

Company & Culture Questions:

• "What attracts you to Makeberry and specifically to the Arbitrage Design team?" (Research the company's values and mission).

• "How do you handle constructive criticism or feedback on your designs?" (Showcase a collaborative and growth-oriented mindset).

Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly state the objective, your role, the problem you solved, your creative solution (including any AI use), and the results.

• Quantify Impact: If possible, use numbers (e.g., "increased CTR by X%", "improved engagement by Y%", "reduced design time by Z hours") to demonstrate the value of your work.

• Highlight Adaptability: Showcase examples where you successfully adapted designs for different platforms, formats, or audiences.

• Be Enthusiastic: Show passion for design and for contributing to the company's success.

📝 Enhancement Note: Interview questions are designed to probe the candidate's understanding of performance marketing, their technical skills, and their cultural fit. The portfolio presentation strategy emphasizes demonstrating tangible results and strategic thinking.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the Makeberry career page.

• Portfolio Customization: Ensure your portfolio prominently features at least 5-7 strong examples of static creatives for digital campaigns, highlighting adaptability and any use of AI tools.

• Resume Optimization: Tailor your resume to emphasize your 1+ year of commercial design experience, proficiency in required software (Photoshop, Illustrator, Figma), and any experience with performance marketing or iGaming.

• Interview Preparation: Practice articulating your design process, your understanding of performance metrics, and your experience with AI tools. Prepare to present your portfolio effectively.

• Company Research: Familiarize yourself with Makeberry's full-cycle marketing approach, their focus on measurable results, and their values to demonstrate genuine interest and cultural alignment.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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