Web Designer (Remote from Nigeria)

📍 Job Overview

Job Title: Web Designer

Company: Jobgether (on behalf of a partner company)

Location: Nigeria

Job Type: Full-time

Category: Creative & Design / Web Development / Marketing Operations

Date Posted: 2026-01-20

Experience Level: 2-5 years

Remote Status: Fully Remote

🚀 Role Summary

• Design and implement high-performing websites and landing pages that directly contribute to lead generation and user engagement.

• Collaborate cross-functionally with marketing and sales teams to translate strategic messaging into visually compelling and conversion-optimized digital assets.

• Maintain and evolve a comprehensive design system, ensuring brand consistency and visual hierarchy across diverse marketing collateral.

• Utilize analytics and user behavior data (e.g., scroll depth, heatmaps) to iteratively optimize web layouts and enhance user experience (UX).

• Develop and refine sales enablement materials, including pitch decks, one-pagers, and case studies, to support the sales team's effectiveness.

📝 Enhancement Note: This role is positioned at the intersection of web design, UX, and marketing operations, demanding a blend of creative execution and data-driven optimization. The focus on "conversion-optimized digital assets" and "sales enablement" indicates a strong emphasis on measurable business outcomes, typical of a GTM or marketing operations-aligned design function.

📈 Primary Responsibilities

• Design and build new websites and landing pages using WordPress, Webflow, and Framer, prioritizing mobile-first, responsive, and high-performance execution.

• Refine existing web pages to enhance clarity, visual hierarchy, structural integrity, and overall conversion effectiveness.

• Collaborate with senior designers to maintain and evolve the company's design system across web platforms and marketing assets.

• Translate strategic messaging frameworks and value propositions into clear, visually compelling layouts that support growth campaigns and sales enablement initiatives.

• Create a range of sales collateral, including pitch decks, one-pagers, case studies, brochures, and campaign-specific visuals.

• Apply insights from analytics and user behavior tools (e.g., scroll depth, session replays, heatmaps, CRO tests) to optimize layouts and user experience.

• Ensure all designed assets are polished, stable, performance-optimized, and strictly aligned with established brand standards.

📝 Enhancement Note: The responsibilities highlight a production-focused approach requiring hands-on implementation. The emphasis on "high-performing execution," "conversion effectiveness," and "analytics insights" points towards a role that is deeply integrated with growth marketing and sales operations objectives, rather than purely aesthetic design.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong understanding of design principles and digital media is expected, often gained through formal education or equivalent practical experience.

Experience: 2–5 years of dedicated experience in web design and practical web implementation.

Required Skills:

• Strong portfolio showcasing clean UI, effective visual hierarchy, precise spacing, and strong typography discipline, with examples of real, shipped websites and landing pages.

• Proficiency in Figma (including component libraries, auto-layout, and structured design systems).

• Hands-on experience with Webflow, WordPress, and Framer, demonstrating the ability to quickly adapt to and master new design tools.

• Basic understanding and ability to make minor HTML/CSS adjustments as needed for implementation.

• Solid grasp of UX fundamentals, including principles of spacing, rhythm, contrast, effective CTA placement, and narrative flow.

Preferred Skills:

• Experience within B2B SaaS, agency, or other service-based growth environments.

• Familiarity with Conversion Rate Optimization (CRO) principles and analytics tools such as Hotjar, Google Analytics 4 (GA4), and experience with A/B testing platforms.

• Skills in creating animations or micro-interactions using tools like Webflow Interactions or Framer Motion.

• Basic awareness of SEO best practices, including semantic structure, accessibility standards, and performance optimization techniques.

• Prior experience supporting sales, Sales Development Representative (SDR), or Customer Success teams with design assets.

📝 Enhancement Note: The requirement for "real, shipped websites and landing pages (beyond Dribbble/Behance concepts)" strongly suggests the need for candidates who can translate design into functional, revenue-generating assets, not just conceptual mockups. This aligns with the operational demands of a growth-focused GTM strategy.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated selection of real-world projects demonstrating successful web design and implementation, specifically highlighting websites and landing pages that have been launched and are live.

• Case studies that detail the design process, including initial concept, user research (if applicable), design iterations, and the final implemented solution.

• Examples showcasing a strong understanding of visual hierarchy, spacing, typography, and UI cleanliness, with clear explanations of design decisions.

• Projects that demonstrate proficiency in required tools such as Figma (for system design), Webflow, WordPress, and Framer, detailing the specific applications and features used.

Process Documentation:

• Showcase an understanding of workflow design for web projects, from initial brief to final deployment, including version control and feedback loops.

• Demonstrate experience with implementation processes for chosen platforms (WordPress, Webflow, Framer), including setting up responsive designs and integrating custom elements.

• Illustrate methods for measuring design impact through analytics and CRO testing, detailing how insights are used for iterative improvements.

📝 Enhancement Note: The portfolio is critical for this role, serving as the primary evidence of a candidate's ability to execute and deliver tangible results. It should not only display aesthetic capabilities but also evidence of practical implementation, performance optimization, and a data-informed approach to design.

💵 Compensation & Benefits

Salary Range: $1,500 – $2,000 USD per month. This range is dependent on the candidate's experience level and demonstrated skills.

Benefits:

• Competitive Monthly Compensation: A clearly defined salary range reflecting the value placed on skilled web design and implementation.

• Remote Work Opportunity: The ability to work entirely remotely, offering flexibility and work-life balance.

• Hands-On Experience: Direct involvement with modern web design tools and engaging in growth-focused design projects.

• End-to-End Design Exposure: Opportunity to gain experience across the full spectrum of digital design, from UX and web development to marketing campaign execution.

• Skill Development: Opportunities to enhance skills in analytics-driven design, conversion optimization, and modern web technologies.

Working Hours: 40 hours per week, typical for a full-time role. While remote, adherence to a standard work schedule is expected to facilitate collaboration and project delivery.

📝 Enhancement Note: The salary is presented in USD, which is common for remote roles targeting international talent. The range of $1,500-$2,000 USD per month translates to approximately $18,000-$24,000 USD annually. For Nigeria, this represents a competitive salary, potentially placing it above the average for many local roles, reflecting the demand for specialized skills and the remote nature of the position.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, Creative & Media, Marketing, Software, Consulting. The role is with a partner company of Jobgether, implying a dynamic, likely fast-growing organization that leverages digital platforms for growth.

Company Size: Not explicitly stated, but the need for specialized roles and collaboration with a platform like Jobgether suggests a company that is past the startup phase and is scaling operations, likely between 50-500 employees.

Founded: Not explicitly stated. Jobgether was founded in 2022, indicating a modern, tech-forward approach to talent acquisition and potentially a similar ethos for their partner companies.

Team Structure:

• The Web Designer will operate within a team that likely includes marketing specialists, sales professionals, and potentially other designers or content creators.

• Reporting structure will likely be to a Marketing Manager, Head of Design, or a GTM Operations Lead, depending on the partner company's organization.

Methodology:

• A data-driven approach to design, using analytics and user feedback for continuous improvement and optimization.

• Emphasis on agile development and rapid iteration, especially concerning website and landing page updates.

• Focus on conversion rate optimization (CRO) as a primary driver for web design and marketing collateral effectiveness.

• Strong adherence to brand guidelines and the development/maintenance of a structured design system.

Company Website: [Jobgether Partner Company Website - to be confirmed by applicant]

📝 Enhancement Note: Jobgether's model suggests their partner companies are actively seeking to scale their GTM efforts. Thus, the culture is likely dynamic, results-oriented, and values efficient execution. The emphasis on "growth-focused design projects" and "collaboration" points to a team that works closely together to achieve business objectives.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Web Designer, requiring 2-5 years of experience. It’s a hands-on implementation role with significant contribution to GTM strategies, bridging creative design with operational effectiveness.

Reporting Structure: Likely reports to a Marketing Lead or Design Manager, with direct collaboration with marketing and sales teams.

Operations Impact: The Web Designer's work is directly tied to measurable operational outcomes such as lead generation, conversion rates, sales enablement effectiveness, and brand perception. Their contributions directly influence the company's ability to attract, engage, and convert potential customers.

Growth Opportunities:

• Specialization: Deepen expertise in specific platforms (Webflow, Framer) or areas like CRO, SEO, or animation.

• Skill Expansion: Develop advanced UX/UI skills, learn new design tools, or gain proficiency in related marketing operations functions.

• Leadership: Potential to move into a Senior Web Designer role, lead design projects, or contribute to building out design systems and processes within a growing company.

• Cross-functional Exposure: Gain broader understanding of marketing campaigns, sales strategies, and overall GTM operations.

📝 Enhancement Note: While not a traditional "operations" role, the emphasis on conversion, analytics, and sales enablement places this designer squarely within the GTM operations ecosystem. Growth opportunities would likely involve deepening expertise in these areas or transitioning into roles with more strategic oversight of digital asset performance.

🌐 Work Environment

Office Type: Fully Remote. This implies a distributed workforce, requiring strong digital communication and collaboration tools.

Office Location(s): The role is open to candidates in Nigeria, suggesting that while remote, there might be specific regional requirements or time zone considerations for collaboration.

Workspace Context:

• A digital-first workspace where communication relies heavily on platforms like Slack, email, and video conferencing.

• Access to modern design and collaboration tools (Figma, Webflow, project management software) is essential.

• Opportunities for collaboration will be through scheduled meetings, asynchronous communication, and shared digital workspaces.

Work Schedule: Standard 40-hour work week, likely aligned with the company's primary operating hours to facilitate synchronous collaboration. Flexibility may be offered, but project deadlines and team needs will dictate availability.

📝 Enhancement Note: The remote nature necessitates strong self-discipline, proactive communication, and comfort with asynchronous workflows, which are key operational skills for remote employees.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening (Jobgether AI): AI-powered matching to assess core requirements.

• Application Review: Shortlisted candidates' applications and portfolios are shared with the hiring company.

• Hiring Company Interviews: Potentially multiple rounds, including:

  • A technical or portfolio review interview focusing on design skills, tool proficiency, and project execution.
  • A collaboration or cultural fit interview assessing teamwork, communication, and ability to work in a fast-paced environment.
  • Possibly a practical design exercise or case study presentation.

• Final Decision: Managed by the hiring company's internal team.

Portfolio Review Tips:

• Showcase Real Projects: Prioritize launched websites and landing pages over conceptual work. Clearly articulate your role and impact.

• Demonstrate Process: Explain your design thinking, problem-solving approach, and how you used tools like Figma, Webflow, or WordPress.

• Highlight Optimization: Include examples where you used analytics, CRO, or user feedback to improve designs and drive conversions. Quantify results where possible.

• Visual Hierarchy & UX: Ensure your portfolio clearly demonstrates a strong understanding of visual hierarchy, spacing, typography, and user experience principles.

• Tool Proficiency: Be prepared to discuss your experience with the required tools (Figma, Webflow, WordPress, Framer) and how you leverage their features.

Challenge Preparation:

• Be ready to discuss how you would approach designing or optimizing a specific type of landing page or marketing asset, considering conversion goals and brand consistency.

• Prepare to explain how you integrate analytics and user feedback into your design process.

• Practice articulating your design decisions and their rationale, linking them to business objectives.

📝 Enhancement Note: The mention of an "AI-powered matching process" by Jobgether suggests that keyword optimization in your resume and portfolio descriptions is crucial for the initial screening. The emphasis on "shipped websites" means your portfolio needs to be robust and demonstrate practical application.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: For UI design, prototyping, component creation, and maintaining design systems. Expected proficiency in structured design systems and auto-layout.

• Webflow: For building responsive, high-performance websites and landing pages with advanced design capabilities.

• WordPress: For content management and website development, likely involving theme customization or page builder usage.

• Framer: For advanced web design and prototyping, potentially for more interactive or complex web elements.

Analytics & Reporting:

• Google Analytics 4 (GA4): For understanding user behavior, traffic sources, and conversion tracking.

• Hotjar (or similar): For heatmaps, session replays, and user feedback analysis to identify UX issues and optimization opportunities.

• A/B Testing Platforms: Experience with tools for conducting experiments to optimize conversion rates.

CRM & Automation:

• While not directly using CRM/automation tools for design, understanding how designs integrate with CRM-driven workflows or marketing automation platforms (e.g., HubSpot, Marketo) would be beneficial.

📝 Enhancement Note: Proficiency in Figma, Webflow, and WordPress is a core requirement. The "nice to have" skills in CRO and analytics tools indicate that candidates who can demonstrate data-informed design practices will have a significant advantage.

👥 Team Culture & Values

Operations Values:

• Efficiency & Performance: A focus on creating assets that are not only visually appealing but also performant, load quickly, and contribute to business goals.

• Data-Driven Decisions: Valuing analytics and user feedback as critical inputs for design iterations and optimizations.

• Collaboration & Communication: Openness to feedback, ability to work effectively with cross-functional teams, and clear communication of design rationale.

• Brand Consistency: Commitment to upholding and advancing brand standards across all digital touchpoints.

• Agility & Adaptability: Thriving in a fast-paced environment that requires quick iteration and learning of new tools and techniques.

Collaboration Style:

• Cross-functional Integration: Working closely with marketing for campaign alignment and sales for enablement material needs.

• Feedback-Driven: Actively seeking and incorporating feedback from stakeholders to refine designs.

• Knowledge Sharing: Potentially contributing to design system documentation and sharing best practices within the team.

📝 Enhancement Note: The emphasis on "growth-focused design," "conversion-optimized," and "analytics insights" suggests a culture that is results-oriented and prioritizes measurable impact over purely aesthetic considerations.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Design Aesthetics with Performance & CRO: The primary challenge will be to create visually appealing and on-brand designs that also meet strict performance metrics and conversion goals.

• Rapid Iteration in a Fast-Paced Environment: Keeping up with the demand for new assets and updates while maintaining high quality and brand consistency.

• Remote Collaboration Effectiveness: Ensuring seamless communication and collaboration with a distributed team, overcoming potential time zone differences or communication gaps.

• Translating Complex Messaging: Effectively converting intricate value propositions or technical information into clear, digestible, and persuasive visual content.

Learning & Development Opportunities:

• Advanced Platform Mastery: Deepening expertise in Webflow, Framer, or WordPress for more complex implementations.

• CRO & Analytics Specialization: Developing a stronger understanding of conversion rate optimization strategies and analytics tools to drive more impactful design decisions.

• Design System Development: Contributing to or leading the evolution of a design system, enhancing scalability and consistency.

• Exposure to GTM Strategy: Gaining a broader understanding of how design contributes to the overall Go-To-Market strategy, sales enablement, and marketing campaigns.

📝 Enhancement Note: The challenges are framed to highlight areas where candidates can demonstrate problem-solving skills and adaptability, which are key operational competencies. The growth opportunities are aligned with deepening specialized skills crucial for GTM success.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you designed a landing page that significantly improved conversion rates. What were the key design elements, and how did you measure success?" (Focus on process, tools, and quantifiable results).

• "How do you approach translating a complex B2B SaaS value proposition into a visually compelling one-pager or pitch deck slide?" (Demonstrate communication, design thinking, and strategic alignment).

Company & Culture Questions:

• "What interests you about working with a partner company through Jobgether, and what do you know about our partner's industry/product?" (Research the partner company if identified, or speak generally about the appeal of growth-stage tech companies).

• "How do you handle receiving critical feedback on your designs from stakeholders who may not have a design background?" (Emphasize collaboration, open-mindedness, and data-backed responses).

Portfolio Presentation Strategy:

• Structure Your Presentation: Start with an overview of your most relevant projects, focusing on those that align with the job requirements (websites, landing pages, sales collateral).

• Tell a Story for Each Project: For each key piece, explain the problem, your approach, the tools used, the challenges faced, and the outcome (quantify if possible).

• Highlight Key Skills: Ensure your presentation explicitly demonstrates your proficiency in Figma, Webflow/WordPress/Framer, and your understanding of UX, CRO, and performance optimization.

• Be Ready for Technical Questions: Prepare to discuss HTML/CSS adjustments, responsive design implementation, and how you ensure cross-browser compatibility.

📝 Enhancement Note: Preparation should focus on demonstrating not just design talent, but also an operational mindset – understanding how design directly impacts business objectives like lead generation, conversion, and sales enablement.

📌 Application Steps

To apply for this operations-aligned design position:

• Submit your application through the provided link on Jobgether.

• Portfolio Customization: Ensure your portfolio prominently features your strongest work relevant to website/landing page design, conversion optimization, and sales collateral creation. Highlight projects that demonstrate practical implementation and measurable results.

• Resume Optimization: Tailor your resume to include keywords from the job description, such as "Webflow," "WordPress," "Figma," "CRO," "UX," "mobile-first design," and "sales enablement." Quantify achievements whenever possible.

• Interview Preparation: Practice articulating your design process, tool proficiency, and how your work contributes to business goals. Prepare to walk through your portfolio and discuss specific project challenges and solutions.

• Company Research: If the partner company is identifiable, research their industry, products, and target audience to better understand their design needs and align your responses with their business objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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