Web Designer

📍 Job Overview

Job Title: Web Designer

Company: TITAN

Location: Tel Aviv-Yafo, Tel Aviv District, Israel

Job Type: Full-time

Category: Marketing Operations / GTM Operations (with a strong design focus)

Date Posted: 2025-11-27T07:50:30

Experience Level: 0-2 years

Remote Status: Hybrid

🚀 Role Summary

• This role is crucial for enhancing TITAN's digital presence, focusing on website UI/UX to drive visitor engagement and brand perception.

• It involves close collaboration with cross-functional teams including Product Marketing Managers (PMMs), engineers, and other designers to ensure a cohesive and user-centric digital experience.

• The position requires a strong foundation in graphic design principles, user experience (UX), and user interface (UI) design, with an emphasis on data-driven decision-making.

• Success in this role will be measured by the ability to translate complex data and user insights into intuitive, visually appealing, and effective website designs that support Go-To-Market (GTM) strategies.

📝 Enhancement Note: While the title is "Web Designer," the emphasis on "data-driven design," "user-first, intuitive website experiences," and collaboration with PMMs and engineers positions this role within the broader GTM Operations and Marketing Operations spectrum. The goal is to optimize the website as a key GTM touchpoint, not just a visual asset.

📈 Primary Responsibilities

• Design and iterate on the user interface (UI) and user experience (UX) of TITAN's primary website, leveraging available user data and analytics to inform design decisions and optimize conversion funnels.

• Collaborate with Product Marketing Managers (PMMs) to align website design with GTM campaigns, product launches, and marketing objectives, ensuring a consistent brand message across all digital touchpoints.

• Develop wireframes, interactive prototypes, and high-fidelity visual designs for new website features, landing pages, and user flows, with a focus on intuitive navigation and clear calls-to-action.

• Translate complex data visualization concepts into accessible and engaging graphical elements for the website, enhancing the understanding of TITAN's Salesforce integration platform.

• Maintain and evolve the brand's visual identity across the website, ensuring consistency in typography, color palettes, imagery, and overall aesthetic.

• Conduct user research and usability testing to gather qualitative and quantitative feedback, using these insights to drive continuous improvement and iterative design enhancements.

• Partner with engineering teams to ensure the feasibility and effective implementation of designed elements, bridging the gap between design and technical execution.

📝 Enhancement Note: Specific responsibilities have been expanded to highlight the operations-centric aspects, such as data-driven design, collaboration with PMMs for GTM alignment, and the translation of data into visual elements, which are critical for a role supporting GTM strategies.

🎓 Skills & Qualifications

Education: Bachelor's degree in Visual Communication, Design, Human-Computer Interaction, or a related field is preferred.

Experience: 1-2 years of proven experience in Digital Graphic Design, with a preference for candidates who have worked within SaaS companies or supported marketing efforts for technology products.

Required Skills:

• Demonstrated proficiency in digital graphic design principles and best practices.

• Strong understanding and practical application of UX-UI principles, information architecture, and interaction design.

• Expertise in design and prototyping tools, specifically Figma, and familiarity with WordPress for content management and design implementation.

• Ability to create compelling wireframes, prototypes, and visual design mockups that clearly communicate user flows and design concepts.

• Excellent visual design skills with a keen eye for detail, typography, color theory, and layout composition.

• Proven problem-solving capabilities in translating user needs and business requirements into effective design solutions.

• Strong written and verbal communication skills, with the ability to articulate design decisions and collaborate effectively with diverse teams.

Preferred Skills:

• Experience with AI tools for design ideation and asset generation.

• Familiarity with web analytics platforms (e.g., Google Analytics) to inform data-driven design decisions.

• Knowledge of front-end development basics (HTML, CSS) to better collaborate with engineers and understand implementation constraints.

• Experience in conducting user research and usability testing methodologies.

• Understanding of SEO best practices as they relate to website content and structure.

📝 Enhancement Note: Specific tools like Figma and WordPress have been highlighted as they are explicitly mentioned and are key operational tools for web design. The preferred skills add depth by connecting design to data analysis and technical implementation, crucial for an operations-aligned role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a minimum of 1-2 distinct website design projects, demonstrating your ability to create user-centric and visually appealing digital experiences.

• At least one live website page (on air) that you have significantly contributed to, highlighting your role and the impact of your design contributions.

• Examples of wireframes, user flows, and interactive prototypes that illustrate your design process and problem-solving approach.

Process Documentation:

• Showcase an understanding of the design process from initial concept and wireframing through to high-fidelity design and collaboration with development teams.

• Present case studies that detail your approach to problem-solving, user research, and iterative design based on feedback and testing.

• Illustrate your ability to maintain brand consistency and visual identity across various digital assets and website components.

📝 Enhancement Note: The portfolio requirements are tailored to a web design role supporting GTM, emphasizing live examples, process documentation, and the demonstration of data-informed design, which are critical for operations roles and portfolio reviews.

💵 Compensation & Benefits

Salary Range: Based on industry standards for a Web Designer with 0-2 years of experience in Tel Aviv, Israel, a competitive salary range is estimated to be between ₪70,000 - ₪100,000 annually. This estimate considers the cost of living in Tel Aviv, the specific experience level, and the demand for digital design skills in the SaaS sector.

Benefits:

• Flexible schedule, offering autonomy and work-life balance conducive to focused design work and data analysis.

• Hybrid work options, providing a blend of in-office collaboration and remote flexibility to optimize productivity.

• Opportunity to grow into a more senior Business Applications Manager role, indicating a clear career progression path within operations and technology management.

• Access to modern design tools and technologies to support creative and efficient workflow.

• Collaborative team environment that encourages knowledge sharing and professional development.

Working Hours: Standard full-time working hours are expected, likely around 40 hours per week, with flexibility offered through the hybrid work model and flexible scheduling options.

📝 Enhancement Note: A salary range has been estimated for Tel Aviv, Israel, based on common practices for this role and location. The benefits are contextualized to appeal to operations professionals, emphasizing growth and flexibility.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (SaaS), specifically focused on Salesforce integration solutions. TITAN operates in a competitive market where demonstrating value through digital channels is paramount.

Company Size: Based on the information available, TITAN appears to be a growing company, likely falling into the mid-size to large enterprise category for SaaS platforms, which implies established processes but also opportunities for impact.

Founded: TITAN was founded to provide code-free, effortless Salesforce integration experiences, positioning itself as an innovator in the Salesforce ecosystem. This history suggests a culture that values efficiency, innovation, and user-centric solutions.

Team Structure:

• The Web Designer will join the Marketing team, likely working closely with Product Marketing Managers (PMMs), content creators, and digital marketing specialists.

• Reporting to a Marketing Lead or Digital Marketing Manager, the role will involve collaboration with engineering teams for website development and potentially product teams for understanding platform features.

Methodology:

• TITAN emphasizes a "data-driven design" approach, suggesting that decisions are informed by analytics, user behavior, and performance metrics.

• The company values "user-first, intuitive website experiences," indicating a commitment to user-centered design principles and continuous improvement through feedback and testing.

• Collaboration with PMMs and engineers points to a methodology that integrates design with strategic marketing goals and technical feasibility, fostering an efficient workflow.

Company Website: https://titandxp.com/

📝 Enhancement Note: The company context has been elaborated to highlight how TITAN's industry and founding principles influence its culture and operational approach, particularly in digital marketing and design.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an entry-level to junior designer (0-2 years of experience). While focused on design execution, the emphasis on data-driven decisions and collaboration with PMMs provides a foundational understanding of GTM operations. The explicit mention of growth into a "Business Applications Manager" role suggests a potential pivot or advancement into a more strategic operations function.

Reporting Structure: The Web Designer will likely report to a Digital Marketing Manager or Head of Marketing. However, the collaborative nature of the role means they will also work closely with Product Marketing Managers and engineering leads, gaining exposure to different operational functions.

Operations Impact: The Web Designer's impact will be measured by their contribution to key GTM metrics such as website traffic, lead generation, conversion rates, and brand perception. By optimizing the user experience and visual identity of the website, they directly influence how potential customers interact with TITAN, thereby supporting sales pipeline growth and overall business objectives.

Growth Opportunities:

• Specialization: Develop advanced skills in UX/UI design, particularly within the SaaS and Salesforce ecosystem, becoming an expert in designing for enterprise software audiences.

• Strategic Operations: Transition into a more strategic role by leveraging design insights to inform broader GTM strategies, potentially moving into a Product Marketing or Marketing Operations specialist role.

• Leadership: With demonstrated success and a move towards business applications, there is a clear path to a Business Applications Manager role, overseeing internal tools, CRM, and operational efficiency.

📝 Enhancement Note: The growth potential has been specifically detailed, linking the design role to a potential career path in operations management, which is a significant draw for candidates looking for long-term development.

🌐 Work Environment

Office Type: The company offers a hybrid work model, indicating a modern and flexible office environment that balances in-person collaboration with remote work capabilities. This suggests a commitment to employee well-being and productivity.

Office Location(s): The primary office is located in Tel Aviv-Yafo, Israel, a vibrant tech hub known for its innovative companies and strong talent pool.

Workspace Context:

• The workspace is designed to foster collaboration, with opportunities to interact with designers, PMMs, and engineers, facilitating cross-pollination of ideas and efficient problem-solving.

• Access to industry-standard design tools and technologies is expected, enabling the designer to execute their tasks effectively and explore new creative solutions.

• The hybrid model allows for focused work sessions, whether in a dedicated office space or a comfortable remote setup, catering to different working styles and project needs.

Work Schedule: While a standard 40-hour work week is typical for full-time roles, TITAN emphasizes flexibility. This allows operations professionals to manage their time effectively, balancing project deadlines with personal commitments and ensuring continuous engagement with data and design processes.

📝 Enhancement Note: The hybrid work environment and flexible schedule are highlighted as key aspects that appeal to operations professionals who value work-life balance and autonomy, while still emphasizing the importance of collaborative workspaces.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your application, focusing on your resume, portfolio, and crucially, the live website page you've submitted. Ensure your portfolio clearly articulates your design process and impact.

• Technical/Design Assessment: This may involve a practical design exercise or a deep dive into your portfolio projects, assessing your UX/UI skills, Figma proficiency, and understanding of graphic design principles. Expect to explain your design choices and the rationale behind them.

• Cross-functional Interviews: Conversations with PMMs and engineers to evaluate your collaboration skills, communication style, and ability to integrate design with GTM strategies and technical requirements.

• Cultural Fit & Growth Discussion: An interview to assess your alignment with TITAN's values, your understanding of their mission, and your aspirations for growth, particularly regarding the path towards Business Applications Management.

Portfolio Review Tips:

• Curate Selectively: Showcase projects that best demonstrate your skills relevant to SaaS web design, data visualization, and user-centric design. Prioritize quality over quantity.

• Tell a Story: For each project, clearly outline the problem, your role, your process (research, ideation, design), the solutions you implemented, and the measurable outcomes or impact.

• Highlight Live Work: Ensure the live website page you submit is polished and representative of your best work. Be prepared to discuss its specific features and your contributions.

• Demonstrate Data-Driven Approach: If possible, include examples or discussion points on how data informed your design decisions, even if it's through hypothetical scenarios or user research insights.

• Explain Tool Proficiency: Be ready to discuss your experience with Figma, WordPress, and any AI tools used, highlighting how you leverage them for efficiency and effectiveness.

Challenge Preparation:

• Be prepared for a potential design challenge that might involve creating a wireframe or concept for a specific feature or landing page related to TITAN's products.

• Practice articulating your design process and rationale concisely and clearly, as if you were explaining it to a non-designer audience.

• Research TITAN's current website, their products (Salesforce integration), and their target audience to better understand their needs and potential design challenges.

📝 Enhancement Note: This section provides actionable advice tailored to a design role, with a specific focus on portfolio presentation and the types of questions and challenges an applicant might face, linking them back to the company's operations and GTM focus.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI/UX design, wireframing, prototyping, and collaborative design workflows. Proficiency is expected for creating user flows and visual designs.

• WordPress: Critical for website content management and potentially front-end implementation. Familiarity with themes, page builders, and content updates is key for this role.

• AI Tools: Mentioned as a preferred skill, likely for ideation, asset generation, or enhancing design workflows, indicating an interest in innovative design technologies.

Analytics & Reporting:

CRM & Automation:

• While the designer won't directly manage CRM or automation tools, understanding how website leads flow into the CRM and how marketing automation campaigns are triggered can provide valuable context for website design and CTA placement.

📝 Enhancement Note: The tools mentioned are specific to the role. The enhancement adds context on how these tools are used in an operations and GTM context, and suggests related tools that would be beneficial for a candidate to be familiar with.

👥 Team Culture & Values

Operations Values:

• Data-Driven: A core value, emphasizing that design decisions should be backed by user data, analytics, and testing results to ensure effectiveness and ROI.

• User-Centricity: A commitment to understanding and prioritizing the needs and experiences of the website visitor, leading to intuitive and engaging designs.

• Collaboration: Encouraging teamwork and open communication across departments (Marketing, Product, Engineering) to achieve collective GTM success.

• Efficiency & Innovation: Valuing streamlined processes and the adoption of new tools (like AI) to enhance design output and maintain a competitive edge in the SaaS market.

Collaboration Style:

• Cross-functional Integration: The role requires seamless collaboration with PMMs to align website content and design with marketing campaigns and product messaging, and with engineers for efficient implementation.

• Feedback-Driven: An open culture where feedback from user research, usability testing, and team members is actively sought and incorporated into iterative design improvements.

• Knowledge Sharing: Encouraging a culture where designers share insights, best practices, and learnings, potentially through design reviews or internal workshops.

📝 Enhancement Note: This section translates the company's stated values into actionable behaviors and expectations for operations-focused roles, highlighting how design contributes to broader business objectives.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Data with Creativity: Effectively translating complex user data and analytics into intuitive and aesthetically pleasing designs that meet both user needs and business objectives.

• Cross-functional Alignment: Navigating the diverse needs and priorities of different departments (Marketing, Product, Engineering) to ensure the website design supports all stakeholders.

• Rapid Iteration in SaaS: Keeping pace with the fast-evolving SaaS landscape and product updates, requiring agile design processes and quick adaptation to new requirements.

• Brand Consistency: Maintaining a cohesive visual identity and user experience across a dynamic website that is constantly being updated with new content and features.

Learning & Development Opportunities:

• Advanced Design Skills: Deepen expertise in UX/UI, interaction design, and data visualization techniques relevant to enterprise SaaS products.

• GTM Strategy Acumen: Gain a comprehensive understanding of Go-To-Market strategies by working closely with PMMs and observing how website design impacts lead generation and sales enablement.

• Operations Fundamentals: Develop foundational knowledge in business applications, CRM integration, and marketing automation through exposure to related teams, paving the way for a potential shift into Business Applications Management.

• Industry Trends: Stay abreast of emerging design tools, AI applications in design, and best practices in web design for B2B technology companies.

📝 Enhancement Note: Challenges are framed to highlight opportunities for skill development and strategic learning, directly relevant to a candidate looking to grow within operations or GTM functions.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used website analytics or user feedback to significantly improve a design. What was the outcome?" (Focus on data-driven decision-making and impact measurement).

• "How would you approach designing a new landing page for a product launch, considering collaboration with Product Marketing and Engineering?" (Assess collaboration, process, and GTM alignment).

Company & Culture Questions:

• "What do you know about TITAN and our position in the Salesforce ecosystem? How do you see web design supporting our GTM strategy?" (Demonstrate research and understanding of the business context).

• "How do you handle constructive criticism on your designs from stakeholders with different perspectives?" (Evaluate collaboration and adaptability).

Portfolio Presentation Strategy:

• Structure: Begin with an overview of TITAN's business and the role's objectives. Then, walk through 2-3 key projects, detailing the problem, your specific contribution, your design process, and the results/impact.

• Data Emphasis: For each project, highlight any instances where data informed your decisions or where you measured the impact of your design.

• Tool Demonstration: Be prepared to briefly discuss your proficiency with Figma and WordPress, showcasing how you use these tools effectively.

• Future Vision: Conclude by expressing enthusiasm for the role and how your skills can contribute to TITAN's growth, potentially touching on your interest in broader business applications.

📝 Enhancement Note: Interview preparation is geared towards assessing not just design skills but also strategic thinking, operational awareness, and cultural fit, specifically for a role supporting GTM and potentially evolving into operations.

📌 Application Steps

To apply for this operations-adjacent Web Designer position:

• Submit your application through the Comeet application link provided.

• Portfolio Customization: Ensure your portfolio prominently features 1-2 strong website design projects, with at least one live page. Tailor your presentation to highlight data-driven design and user experience improvements relevant to SaaS products.

• Resume Optimization: Update your resume to emphasize quantifiable achievements related to design impact, user engagement, and any collaboration with marketing or product teams. Use keywords like "UX/UI," "Figma," "WordPress," "SaaS," and "data-driven design."

• Interview Preparation: Practice articulating your design process, rationale, and problem-solving skills using the STAR method for behavioral questions. Prepare a concise "elevator pitch" about your key strengths and career aspirations, including your interest in operations.

• Company Research: Deeply research TITAN, their platform, their target market (Salesforce users), and their current website. Understand their value proposition and how a strong web presence supports their Go-To-Market strategy.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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