Junior Graphic Designer - Baroness Hospital - Marketing Team - Full-time
š Job Overview
Job Title: Junior Graphic Designer - Erlanger Baroness Hospital
Company: Erlanger Health System
Location: Chattanooga, Tennessee, United States
Job Type: Full-time, Regular
Category: Marketing Operations / Creative Services
Date Posted: 2025-10-31
Experience Level: Entry-Level (0-2 years)
Remote Status: On-site
š Role Summary
- Support the development and production of visual assets across diverse digital and print formats, ensuring brand consistency.
 - Execute design assignments and update templated marketing materials under the guidance of senior creative staff.
 - Contribute to larger campaign rollouts and special projects, including service line initiatives, internal communications, and community outreach programs.
 - Develop foundational production skills, research design trends, and gain exposure to a broad spectrum of marketing and communication needs within a healthcare system.
 - Maintain accuracy, consistency, and visual clarity in all design outputs, adhering strictly to established brand guidelines and visual standards.
 
š Enhancement Note: This role is positioned as an entry-level creative position within a healthcare marketing department. The focus is on production, template adaptation, and learning under mentorship, rather than strategic design direction. The "Marketing Operations" category is assigned due to the role's involvement in executing marketing campaigns through visual asset creation and management, a key component of operationalizing marketing strategies.
š Primary Responsibilities
- Update and adapt templated marketing materials, including flyers, postcards, signage, social media graphics, and digital advertisements, to meet specific campaign requirements.
 - Prepare and format visual assets for seamless integration into digital platforms, print collateral, and presentation decks.
 - Support the versioning of campaign materials to cater to different locations, service lines, or targeted audience segments, ensuring brand consistency across all iterations.
 - Assist in the conceptualization and execution of visual assets for various organizational needs, such as service line campaigns, internal communications, Foundation events, and community outreach initiatives.
 - Collaborate closely with the Graphic Designer to support layout design, image sourcing, iconography development, and overall asset assembly.
 - Actively participate in creative feedback sessions and diligently implement revisions as directed by the Art Director, demonstrating a commitment to continuous improvement.
 - Ensure all assigned design work strictly adheres to Erlanger's comprehensive brand guidelines and visual standards, maintaining brand integrity.
 - Maintain meticulous accuracy, consistency, and visual clarity in all executed outputs, particularly when working with existing templates or style guides.
 - Contribute to the organization and maintenance of the creative library, including assets, templates, and archived design files, ensuring easy accessibility and retrievability.
 - Actively learn Erlanger's brand voice, aesthetic system, and design philosophy through hands-on application and direct mentorship.
 - Receive and integrate coaching and constructive feedback from the Art Director and Graphic Designer to foster growth in both technical proficiency and conceptual design thinking.
 - Demonstrate curiosity and proactivity in expanding design knowledge and capabilities, staying abreast of industry trends and best practices.
 
š Enhancement Note: The responsibilities emphasize execution, adaptation, and learning. The "versioning" aspect highlights a key operational task in marketing, ensuring consistent messaging across different channels and audiences. The inclusion of "creative library maintenance" points to the operational need for organized asset management.
š Skills & Qualifications
Education:
- Required: Bachelor's degree or equivalent experience in Graphic Design, Visual Communications, or a related field.
 
Experience:
- Required: 0-2 years of professional or internship experience in a design or creative production role.
 
Required Skills:
- Proficiency in Adobe Creative Suite, specifically InDesign, Illustrator, and Photoshop, for design and production tasks.
 - Strong foundational skills in layout principles, typography, and understanding visual hierarchy to create effective and aesthetically pleasing designs.
 - A developing portfolio showcasing design work across digital and/or print formats, demonstrating practical application of design skills.
 - Ability to meticulously update and adapt existing templated materials while maintaining brand consistency and accuracy.
 - Strong attention to detail and commitment to maintaining visual clarity and brand integrity in all outputs.
 - Effective collaboration and communication skills for working within a creative team and receiving feedback.
 - Understanding of and adherence to brand guidelines and visual standards.
 - Basic understanding of preparing assets for various media (digital, print).
 
Preferred Skills:
- Familiarity with healthcare industry marketing and communication nuances.
 - Experience with broader Adobe Creative Suite applications (e.g., After Effects for motion graphics, Premiere Pro for basic video editing).
 - Basic knowledge of asset management systems or digital asset management (DAM) principles.
 - Exposure to project management tools or workflows relevant to marketing production.
 - Understanding of accessibility standards in design for digital and print.
 
š Enhancement Note: The "0-2 years" experience and emphasis on template adaptation indicate an entry-level position. The requirement for a portfolio is standard for creative roles, but for this junior position, it should highlight practical skills in executing designs based on existing frameworks. The "Preferred Skills" are inferred to enhance a candidate's suitability for a healthcare marketing environment and potential future growth within the team.
š Process & Systems Portfolio Requirements
Portfolio Essentials:
- Showcase at least 2-3 projects demonstrating proficiency in updating and adapting existing templates for different marketing needs (e.g., adapting a flyer for a new event, modifying social media graphics for a new campaign).
 - Include examples of digital assets (social media posts, web banners, email graphics) and print materials (flyers, posters, postcards) to display versatility across formats.
 - Highlight projects where attention to detail, accuracy, and adherence to brand guidelines were critical.
 - Present at least one project that involved preparing files for print production or digital deployment, demonstrating an understanding of output requirements.
 - For each project, briefly describe the objective, your role, the tools used, and the outcome or impact, emphasizing efficiency and accuracy.
 
Process Documentation:
- Candidates are expected to demonstrate an understanding of workflow processes for design requests, including receiving briefs, executing designs, and incorporating feedback.
 - Familiarity with version control or file naming conventions for design assets will be beneficial.
 - Ability to articulate the process of ensuring brand consistency across multiple design variations.
 
š Enhancement Note: For a Junior Graphic Designer role, the portfolio emphasis is on execution and adherence to existing brand standards and templates, rather than original strategic design concepts. The focus is on demonstrating the ability to follow instructions, maintain consistency, and produce polished assets efficiently, which are key operational aspects of a marketing design function.
šµ Compensation & Benefits
Salary Range:
- Estimated Range: $40,000 - $55,000 annually.
 - Explanation: This estimate is based on entry-level Graphic Designer roles in Chattanooga, TN, considering the 0-2 years of experience requirement and the healthcare industry context. Junior creative roles in metropolitan areas like Chattanooga typically fall within this range, with variations based on specific skills, portfolio strength, and the employer's compensation philosophy. Erlanger Health System, as a large healthcare organization, would likely offer competitive compensation within this band.
 
Benefits:
- Comprehensive health insurance (medical, dental, vision) for employees and eligible dependents.
 - Retirement savings plan (e.g., 401k, 403b) with potential employer match.
 - Paid Time Off (PTO), including vacation, sick leave, and holidays, to support work-life balance.
 - Opportunities for professional development, including workshops, training, and access to industry resources.
 - Employee assistance program (EAP) offering confidential counseling and support services.
 - Potential for tuition reimbursement for further education relevant to the role.
 - Life insurance and disability coverage.
 
Working Hours:
- Standard full-time workweek, typically 40 hours per week.
 - Primary working hours are expected to align with general business operations, likely Monday through Friday, during daytime hours.
 - Occasional flexibility may be required to meet campaign deadlines or support urgent organizational needs, with potential for overtime compensation as per company policy.
 
š Enhancement Note: The salary range is an estimate for Chattanooga, TN, for an entry-level position. The benefits listed are standard for a large healthcare system like Erlanger Health System, reflecting common offerings designed to attract and retain talent in the healthcare sector.
šÆ Team & Company Context
š¢ Company Culture
Industry: Healthcare Services. Erlanger Health System is a major regional health system, providing a wide array of medical services. This industry context means the marketing team operates within a highly regulated environment with a strong emphasis on patient care, public health, and community well-being. Design work must often balance professional aesthetics with clear, accessible health information. Company Size: Erlanger Health System is a large organization, employing thousands of individuals. This scale implies robust internal processes, a structured hierarchy, and significant resources dedicated to marketing and communications. Founded: Erlanger Health System has a long history, founded in 1977. This longevity suggests a stable organizational structure and a deep-rooted presence in the community, influencing its brand messaging and marketing approach.
Team Structure:
- The Marketing Team operates as an in-house, full-service marketing firm, suggesting specialization within the department.
 - The Junior Graphic Designer will be part of the creative team, likely reporting to an Art Director and collaborating closely with a Graphic Designer.
 - Cross-functional collaboration is expected with various departments, service lines, physician practices, and the Foundation to support their marketing and communication needs.
 
Methodology:
- Data Analysis & Insights: While not a primary function for this junior role, understanding that marketing decisions are data-informed will be beneficial for context when creating assets.
 - Workflow Planning & Optimization: The team likely employs structured workflows for managing creative requests and projects to ensure efficiency and timely delivery of marketing materials.
 - Automation & Efficiency: Efforts may be made to leverage templates and streamlined processes to maximize efficiency in design production, especially for routine tasks.
 
Company Website: https://www.erlanger.org/
š Enhancement Note: The company context highlights the unique demands of healthcare marketing, emphasizing the need for clarity, empathy, and strict adherence to regulations and brand standards. The "full-service marketing firm" analogy for the in-house team suggests a professional, results-oriented, and collaborative environment.
š Career & Growth Analysis
Operations Career Level: This role is classified as "Entry-Level" or "Junior." It serves as a foundational position for an individual beginning their career in graphic design, specifically within a corporate marketing setting. The scope is focused on executing assigned tasks under supervision, learning core design software and processes, and understanding brand application. Reporting Structure: The Junior Graphic Designer will report to the Art Director and work closely with the Graphic Designer. This direct reporting line ensures consistent mentorship and guidance, crucial for skill development at this career stage. Operations Impact: While not directly driving revenue, the Junior Graphic Designer's work significantly impacts Erlanger's brand perception, patient engagement, and the operational efficiency of marketing campaigns. High-quality, on-brand visual assets are critical for effective communication, promoting services, and supporting organizational initiatives.
Growth Opportunities:
- Operations Skill Advancement: Develop advanced proficiency in Adobe Creative Suite, learn new design software, and gain experience in specialized areas like digital asset management or basic motion graphics.
 - Industry Knowledge: Deepen understanding of healthcare marketing principles, patient communication strategies, and regulatory considerations in design.
 - Leadership Potential: With consistent performance and skill development, progress to a Graphic Designer role, potentially take on more complex projects, and eventually mentor future junior designers.
 - Cross-Functional Exposure: Gain exposure to strategic marketing planning and campaign development by working on diverse projects across different organizational departments.
 
š Enhancement Note: The growth path for a Junior Graphic Designer in this context is clearly defined: mastering tools and processes, understanding the healthcare marketing landscape, and progressing to more independent and strategic design responsibilities. The "operations" aspect refers to the structured approach to design production and team integration.
š Work Environment
Office Type: This is an on-site role at Erlanger Baroness Hospital, indicating a professional office environment within a healthcare facility. The workspace will likely be part of the larger marketing department. Office Location(s): Erlanger Baroness Hospital, Chattanooga, TN. This location provides access to the resources and collaborative opportunities within a major hospital campus. Workspace Context:
- The workspace will likely be designed for creative professionals, equipped with necessary hardware (computers, monitors) and software.
 - Opportunities for direct interaction with the Graphic Designer and Art Director will be readily available for guidance and feedback.
 - Collaboration with other marketing team members and potentially hospital staff will occur regularly, fostering a dynamic work environment.
 - Access to company-wide communication channels and internal networks will facilitate information sharing and project coordination.
 
Work Schedule: The standard 40-hour workweek is expected to be primarily during business hours (Monday-Friday). While flexibility might be needed for critical deadlines, the emphasis is on maintaining a structured work schedule that supports consistent design production and team collaboration.
š Enhancement Note: The on-site requirement is typical for roles that benefit from direct collaboration, immediate feedback, and access to specific company resources. The healthcare setting implies a professional and potentially fast-paced environment.
š Application & Portfolio Review Process
Interview Process:
- Initial Screening: A review of submitted resumes and portfolios to assess foundational design skills, software proficiency, and relevant experience.
 - Portfolio Presentation & Technical Interview: Candidates will likely present their portfolio, discussing specific projects, their design process, and how they approach creative challenges. This will be followed by questions assessing technical skills in Adobe Creative Suite and understanding of design principles.
 - Behavioral & Team Fit Interview: Discussions focused on problem-solving abilities, collaboration style, how they handle feedback, and their understanding of brand consistency and operational execution within a team. Questions may also gauge their interest in healthcare marketing.
 - Final Interview: Potentially with senior marketing leadership or department heads to confirm cultural fit and overall suitability for the role and Erlanger Health System.
 
Portfolio Review Tips:
- Curate Strategically: Select 3-5 of your strongest projects that best demonstrate your ability to execute designs, adapt templates, and adhere to brand guidelines. Include both digital and print examples if possible.
 - Showcase Process: For each project, briefly explain the brief, your role, the design decisions made (especially regarding template adaptation or brand adherence), the tools used, and the final outcome.
 - Highlight Template Work: Include at least one example where you took an existing template and modified it for a new purpose or audience. This directly addresses a key responsibility of the role.
 - Detail Technical Skills: Be prepared to discuss your proficiency with specific Adobe Creative Suite tools and how you leverage them for efficient production.
 - Emphasize Brand Adherence: Clearly articulate how you ensured the final designs aligned with brand guidelines and visual standards.
 
Challenge Preparation:
- Be prepared for a potential design exercise, which might involve updating a template or creating a simple asset based on a brief within a time limit.
 - Practice articulating your design choices and process clearly and concisely.
 - Research Erlanger Health System's current marketing campaigns and visual identity to understand their aesthetic and messaging.
 
š Enhancement Note: The interview process and portfolio review for this role will heavily emphasize practical execution, adherence to established brand standards, and the ability to work efficiently within a structured creative environment. The "operations" aspect comes into play through the focus on process, efficiency, and consistent output.
š Tools & Technology Stack
Primary Tools:
- Adobe Creative Suite:
- InDesign: Essential for layout design of print materials (flyers, postcards, brochures) and adapting templated documents.
 - Illustrator: Crucial for creating and modifying vector graphics, logos, icons, and illustrations.
 - Photoshop: Key for image editing, manipulation, and preparing assets for both digital and print use.
 
 - Digital Asset Management (DAM) System: While not explicitly mentioned, large organizations often use DAM systems for storing, organizing, and retrieving marketing assets. Familiarity with such systems is a plus.
 
Analytics & Reporting:
- Basic understanding of how design assets are used in campaigns tracked via analytics (e.g., digital ad performance, social media engagement) would be beneficial context.
 
CRM & Automation:
- Not directly applicable to this role, but understanding that designs will be used in marketing campaigns managed through CRM or marketing automation platforms is helpful.
 
š Enhancement Note: Proficiency in the core Adobe Creative Suite is non-negotiable for this role. The mention of DAM systems is an inference based on the operational needs of a large marketing department to manage its visual assets efficiently.
š„ Team Culture & Values
Operations Values:
- Efficiency and Productivity: A strong emphasis on completing tasks accurately and on time, leveraging templates and streamlined processes to maximize output.
 - Brand Integrity: A commitment to upholding and consistently applying Erlanger's brand guidelines across all visual communications.
 - Attention to Detail: Meticulousness in design execution, ensuring accuracy in typography, layout, color, and imagery.
 - Collaboration and Teamwork: Working effectively with colleagues, sharing knowledge, and contributing positively to team projects.
 - Continuous Learning: A proactive approach to skill development, staying curious about design trends and seeking opportunities to grow.
 
Collaboration Style:
- Task-Oriented: Collaboration will often revolve around specific design projects and campaign deliverables.
 - Feedback-Driven: An open environment where constructive feedback is regularly exchanged to improve design quality and meet project objectives.
 - Supportive Mentorship: Senior team members are expected to guide and support junior designers, fostering a learning-oriented atmosphere.
 - Cross-Functional Engagement: Interacting with various departments to understand their design needs and ensure creative solutions align with their objectives.
 
š Enhancement Note: The culture is likely to be professional, focused on execution, and supportive of learning, typical for a large healthcare organization's internal marketing team. The emphasis on "operations" values highlights the practical, process-driven nature of the work.
ā” Challenges & Growth Opportunities
Challenges:
- Balancing Speed and Quality: Meeting tight deadlines for multiple design requests while maintaining high visual standards and brand consistency.
 - Adapting to Diverse Needs: Effectively translating varied requests from different departments and service lines into cohesive visual assets.
 - Navigating Brand Guidelines: Consistently applying complex brand standards, especially when working with existing templates or when new creative directions are explored.
 - Technical Skill Development: Continuously learning and mastering new software features or design techniques to stay current and efficient.
 
Learning & Development Opportunities:
- Skill Enhancement Workshops: Access to internal or external training focused on Adobe Creative Suite, typography, layout, and digital design best practices.
 - Mentorship Program: Direct guidance from experienced Graphic Designers and Art Directors to refine design skills and understand strategic application.
 - Industry Exposure: Potential opportunities to attend webinars, conferences, or review industry publications related to graphic design and healthcare marketing.
 - Project Variety: Gaining broad experience by working on diverse projects across the health system, which naturally expands skill sets and understanding.
 
š Enhancement Note: The challenges are framed around the operational demands of a busy marketing department, while growth opportunities focus on skill acquisition and career progression within the design field.
š” Interview Preparation
Strategy Questions:
- "Describe a time you had to adapt an existing template for a new purpose. What was the process, and what challenges did you face?" (Assesses template execution and problem-solving)
 - "How do you ensure brand consistency across multiple design assets for the same campaign?" (Tests understanding of brand operations and attention to detail)
 - "Walk us through a project from your portfolio where you had to work closely with a team or receive feedback. How did you incorporate that feedback?" (Evaluates collaboration and response to critique)
 
Company & Culture Questions:
- "What interests you about working as a Graphic Designer in the healthcare industry, specifically with Erlanger Health System?" (Gauges motivation and industry interest)
 - "How do you approach learning new software or design techniques?" (Assesses proactivity and learning agility)
 - "Describe your understanding of brand guidelines and why they are important for a large organization like Erlanger." (Tests comprehension of brand operations and importance)
 
Portfolio Presentation Strategy:
- Focus on Execution: Highlight projects demonstrating your ability to follow instructions, adapt templates, and produce polished, on-brand assets.
 - Quantify Impact (if possible): Even for junior roles, mention if a design was part of a successful campaign or met specific objectives (e.g., "This flyer was used for an event that saw X attendees").
 - Explain Your Process: For each relevant project, clearly articulate your steps, especially concerning template adaptation, brand adherence, and file preparation.
 - Showcase Software Proficiency: Be ready to discuss specific tools and techniques used in your Adobe Creative Suite projects.
 
š Enhancement Note: Interview preparation should focus on demonstrating practical design execution skills, adherence to brand standards, and the ability to integrate into a professional, collaborative team environment within the healthcare sector.
š Application Steps
To apply for this Junior Graphic Designer position:
- Submit your application through the Erlanger Health System careers portal (https://erlanger.taleo.net/careersection/ehs_external/jobdetail.ftl?job=45413&lang=en).
 - Customize Your Resume: Tailor your resume to highlight experience with Adobe Creative Suite, template adaptation, and any relevant design projects, using keywords from the job description like "visual assets," "brand guidelines," and "production."
 - Curate Your Portfolio: Select 3-5 strong examples that showcase your ability to execute designs based on existing templates, create digital and print assets, and adhere to brand standards. Ensure clear descriptions for each project.
 - Prepare for the Portfolio Review: Practice presenting your portfolio, focusing on your process, technical skills, and how you manage feedback and brand consistency. Be ready to discuss specific projects in detail.
 - Research Erlanger Health System: Familiarize yourself with their mission, services, current marketing efforts, and visual identity to better understand their brand and tailor your responses during the interview.
 
ā ļø Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
A bachelor's degree or equivalent experience in Graphic Design, Visual Communications, or a related field is required. Candidates should have 0-2 years of professional or internship experience and proficiency in Adobe Creative Suite.